Twitter for SpeakersBy @francoismuscat #psasatw

Twitter for Speakers

Please tweet all your questions to @francoismuscat or #psasatw. I’ll answer them at the end or after the meeting

Twitter 101

#hashtag@username

Master Twitter Lingo

Key Terms

Special Lingo

Build Your Brand

• Find and follow speakers on Twitter • Reach out ahead of time • Welcome you to the event

What your audience wants

• Build relationships with the audience before we even get on stage

• Help to promote the event (event organisers love this!)

• Extend the duration and impact of your presentations

• Grow your community and business

Benefits of being on Twitter

If you don't have a Twitter account, or if its rarely used you'll not compare well with other speakers who are active on Twitter #psasatw

Create or Optimise your Twitter profile

Create or Optimise your Twitter profile

Customise Your Header Image

Craft the Perfect Twitter Bio

Increase Your Followers

Add Twitter @username to your email signature

Add a Twitter Share Icon to Your Website & Blog

Create/Use your own Hashtag

Share pictures on Twitter

Share content by other Thought Leaders

Get more speaking Gigs

• Offer a promotional discount • Create a buzz through a contest • Post teasers for your presentation • Write a post about the speaking

engagement

Before the event

Professional speakers, announce your events by tweeting & including

links to your blog post http://t.co/X7slI7eNen #psasatw

Prepare a Twitter Content Calendar

Create a twitter content calendar to keep you on track with relevant tweets #psasatw

• Promote your Twitter handle in the beginning

• Create a Hashtag

• Tweet questions

During the event

Have a Twitter Hashtag

Created with http://simitator.com/generator/twitter/tweet

Created with http://simitator.com/generator/twitter/tweet

Engage Your Audience

After the event

Add presentations to Slideshare

Professional speakers upload your presentations to slideshare.net #psasatw

Tweet your testimonials

Created with http://simitator.com/generator/twitter/tweet

Created with http://simitator.com/generator/twitter/tweet

Promote Your Content

Promote Your Content

Share links to useful content

Getting Organised

Twitter Lists

• A list is a curated group of Twitter users • Viewing a list shows just the tweets from

those specific users • Lists are used for reading Tweets only

Twitter Noise

Creating Twitter Lists

Filter the noise with lists & listen to just the people that matter to you

Use this Google command to find Twitter lists: site:twitter.com "professional speakers" list #psasatwFinding Twitter Lists

Use this Google command to find Twitter lists: site:twitter.com "professional speakers" list #psasatw

Twitter Search

List.ly makes Twitter lists significantly more easy to find: Social, shareable, manageable, & rankable

Tweet (schedule) key points in your presentation

Twitter Analytics or Brand impressions

Tweet @francoismuscat for a copy of thisPresentation & Twitter Calendar