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Twitter Ecosphere: Tools, Apps & Mash-Ups
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Ciarán NorrisHead of Social MediaMindshare SocialMedia8The social media agency
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World Of Twit:Tools, Apps & Mash-Ups
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Social Media Tracking & Viral Tracking Services
Influencer Identification Research & Outreach
Natural Seeding & Social Media Optimization
Paid Seeding & Social Media Advertising
Viral Widgets & Content
Conversational & Buzz Tracking
Mindshare SocialMedia8
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4 What does all of this mean?
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5 Why are we here?
9.1% Internet users
Source: ComScore, June 2009
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6 Why are we here?
9.1% Internet users
Source: ComScore, June 2009
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7 Why are we here?
Source: Mindshare Twitter Network Analysis
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8 Why are we here?
Image by thenextweb.com
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9 Why are we here?
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10 What does all of this mean?
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PC
Mobile
11 Twitter Tools
Batega on flickr
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Sites and services that enable easy updating and tracking of Twitter accounts
What do I mean by tools?
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Find An Audience To Share With13
Twitterrific
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PC
Mobile
14 Twitter Tools
Tweetdeck
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Twitbin
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16 Twitbi
nTwitterfox
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Twitterberry
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Tweetie
Twitterfon
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19 TweetieTweetie
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Find An Audience To Share Wit20 Twitter Apps
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Sites and services that allow you to interact with Twitter, and the data it holds, for various reasons & in a variety of ways
21 What do I mean by apps?
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80% of search traffic goes to natural listings
Ensuring that crawlable, timely content is being produced will enable highly efficient acquisition of traffic
• Work with AKQA to ensure that flash is not king
• Plan & implement link building to drive organic listings
And ensure our best content is easy to find
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Twitterfall
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Where have all the journos
gone?
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28 Twitterfall
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3 of the top 10 trending topics on Twitter were about the Soho Fire
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3 of the top 10 trending topics on Twitter were about the Soho Fire
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3 of the top 10 trending topics on Twitter were about the Soho Fire
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Twitter Friends Network Browser
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Twitter Friends Network Browser
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Twitter Friends Network Browser
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Mash-Ups
Avoir Chaud on flickr
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What do I mean by mash-ups?
Brands & individuals using Twitter & its data as a means to generate new tools as well as integrating Twitter into marketing campaigns in new & interesting ways
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Sites and services that allow you to interact with Twitter, and the data it holds, for various reasons & in a variety of ways
52 What do I mean by apps?
Created by Ben Marsh; @benmarsh
Created by Ben Marsh: @benmarsh
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Sites and services that allow you to interact with Twitter, and the data it holds, for various reasons & in a variety of ways
53 What do I mean by apps?
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