tuev rheinland customer magazine contact 3/2011

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CHARGING AHEAD The worlwide future of electromobility: How do consumers see it, what are governments planning and what challenges do industries face GERM WARFARE Why drinking water isn’t always good clean fun RESCUE REMEDY When mobile devices are lost: How companies can shut out data thieves ISSUE 3.11 contact CUSTOMER MAGAZINE OF TÜV RHEINLAND IS IS IS IS IS IS IS S S SU SU SU SU SU SU SU SU S E E E E E E E E 3. 3. 3. 3. 3 3 3 3 11 11 11 11 11 11 11 IS IS IS IS IS IS IS S S SU SU SU SU SU SU SU S S E E E E E E E E E 3. 3. 3 3 3 3 3 3 11 11 11 11 11 11 1 ISSUE 3.11

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tuev rheinland customer magazine contact 3/2011

Transcript of tuev rheinland customer magazine contact 3/2011

Page 1: tuev rheinland customer magazine contact 3/2011

CHARGING AHEADThe worlwide future of electromobility: How do consumers see it, what are governments planning and what challenges do industries face

GERM WARFARE Why drinking water isn’t always good clean fun

RESCUE REMEDYWhen mobile devices are lost: How companies can shut out data thieves

I S S U E 3 . 1 1

contactC U S T O M E R M A G A Z I N E O F T Ü V R H E I N L A N D I SSI SI SI SI SI SI SSS S US US US US US US US US US EEEEEEEE 3 .3 .3 .3 .3333 1 11 11 11 11 11 11 1I SI SI SI SI SI SI SSS S US US US US US US US USS EEEEEEEEE 3 .3 .333333 1 11 11 11 11 11 11 1I S S U E 3 . 1 1

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Technology & Safety04 16 24 Markets & ExpertiseTrends & Innovation

Focus: Electromobility

International study 04 What consumers worldwide think

of e-cars

Whoever brakes first loses 06What conditions are governments

creating to promote e-mobility?

Survival of the fittest 08Why our experts torment batteries

and electric cars

Masters of insulation 10How to take the danger out of handling

e-cars for rescue workers and repair

shops

Healthcare supermarket 14How pacemakers and artificial hip

joints are becoming more reliable

Benedict in the spotlight 17 Why our work made the Pope’s visit in

Berlin’s Olympic Stadium a sure thing

Hidden risk 20 What hazards lurk in public water faucets

Closing gaps 22 How companies can stop security leaks

caused by negligence and criminal intent

Hidden champion 24 Interview: how Real Estate Germany

succeeded in growing into a market-ready

facility management giant

No more cable chaos 27 What users dream of: wireless charging

of cell phones with a universal device

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SpotlightFacts and Figures 12 – Market opens for car glass suppliers

– Award-winning Annual Report

– Hygiene check with the Clean Card® PRO

– Compact

Contents

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Editorial

28The Oscars of the business world have just been awarded once again. Every

two years, the Thinkers50 ranking honors the most influential minds in inter-

national management. The focus this time was on nominees whose ideas

and visions have the potential to improve the world. As always, the latest

listing highlights many sensational, often strikingly clever ideas that will have

an impact well beyond the business sector, and that pursue important, worth-

while goals for the greater good of humanity. For me, Thinkers50 is a val uable

asset and a source of inspiration for how we at TÜV Rheinland can also make

the world better and safer every day.

That’s especially true in light of the technological challenges that we still face.

In the area of mobility alone, it will be exciting to see which engine prevails

in the future and which cars customers will ultimately choose. On page four,

you can read what consumers in the world’s twelve most important automo-

tive markets think of electromobility, what they want from politics and who

they expect to gain technological leadership.

Do you aim to stay one step ahead in your field, too? As a responsible deci-

sion maker for your company, you should definitely know about the innova-

tions in IT security that we describe on pages 22 and 27. On page 28, we

reveal just how important the pioneering minds of tomorrow are to us – not

only in management but also in technology. Enthusiasm is the basis for all

new development. And that’s where we come in: We’re happy to instill

younger generations with our fascination for using technology and innovation

to safeguard people and the environment. For example, our magazine TÜVtel

explores technological topics in a style that is interesting and understandable

for children. Perhaps you’d like to order a free copy (only in German at this

stage)? And maybe you’ll even discover some budding pioneers in your own

family.

PIONEERS OF THE FUTURE

People & Environment

Changing times for recruiting 28

How today‘s technology-loving kids can

become tomorrow’s engineers

Tasteful contest 30

How international up-and-coming master

chefs delight food fans – report from the

tradeshow Anuga

Imprint 32

03

Dr.-Ing. Manfred Bayerlein, CEO

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Cover picture:

Liu Weihai, General Manager Com-

mercial Products at TÜV Rheinland

Greater China, tests charging stations

for e-cars. Here, she is seen with the

new Opel Ampera, the first electric

car with unlimited range and suitable

for day-to-day driving launched by a

European automobile manufacturer.

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Titelthema Elektro-Mobilität

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Electromobility

88%

37%

57%52%

92%

63%

85%

34%

78%72%

61% 57%

China Denmark Germany France India Israel Italy Japan Portugal Spain UK USA

Would you buy an e-vehicle in the next five years?

What do consumers around the world think of electromobility? How high is the basic accep-tance level? TÜV Rheinland investigated consumers’ possible purchasing motivations, information levels and safety concerns along with other aspects relating to electromobility in the world’s twelve most important markets. For complete information on the most comprehensive and represen-tative study on the topic to date: http://bit.ly/qv1FaV.

ASIA TAKES THE DAY

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90% 64% 72% 73% 95% 76% 95% 59% 94% 89% 67% 60%

China Denmark Germany France India Israel Italy Japan Portugal Spain UK USA

Should electric vehicles be powered by renewable electricity only?

China Denmark Germany France Japan USA

16% 10% 42% 12% 53% 23%

What country has the greatest electromobility know-how?

Interesting alliances

Germany and Japan are considered the undisputed technology leaders in e-mobility. But Japan’s and Denmark’s drivers have little interest in high-voltage technology. Italians and Indians place a high priority on getting energy from renewable sources.

Trends & Innovation

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WHOEVER BRAKES FIRST LOSES

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GERMANY: The German government is

putting up one billion euros for research in

all aspects of e-mobility. But Berlin is some-

what more stingy when it comes to subsi-

dizing the purchase price of electric vehicles

– although vehicle ownership is tax-free for

five years. Municipalities can allow electric

vehicles to use bus lanes or designate lanes

exclusively for e-vehicles.

Consumer acceptance of electromo-bility is rising throughout the world, but how are politicians responding? How do the parameters affect the competition for global leadership in high-voltage technology? Germany is subsidizing a solution. Other countries are significantly more creative – with Japan, France and China leading the pack.

Subsidize purchasing decisions or research? Governments around the world are using different approaches to establish electric vehicles on their roads.

Electromobility

JAPAN: Taking a multi-level approach, the

Tokyo government has introduced subsidies

of up to €11,500 in addition to tax breaks.

Since 2010, the Clean Energy Vehicle Pro-

motion Program of the Japanese Ministry of

Economics has made around €435 million

available for this purpose. Prefectures and

cities are becoming active as well: Kanaga-

wa, for instance, increases the subsidies

from the central government by half again.

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INFORMATION

Frank Ramowsky

[email protected]

+49 221 806-2306

www.tuv.com

The citizens of Yokohama even receive a

city subsidy. The Nissan Leaf already costs

a competitive €24,000 here (list price just

under €37,000). The government also sub-

sidizes the purchase of charging stations by

up to 50 percent.

INDIA: Since the end of 2010, manufactur-

ers of electric vehicles in India receive a

subsidy of around 20 percent of the list

price for each vehicle sold. This has caused

a surge in sales, as the carmakers pass all

of the state funding on to the customers.

The sales of Mahindra-Reva, India’s only

e-vehicle manufacturer, have tripled, from

50 to 150 units per month.

USA: Buyers who choose electric propul-

sion receive a tax bonus of $7,500 (approx.

€5,500). This incentive is valid for each of

the first 200,000 electric vehicles sold by a

manufacturer. Proposed new legislation

would increase this tax relief to $9,500 (ap-

prox. €7,100). Individual states offer addi-

tional incentives. In California, for example,

electric vehicle buyers receive a further

subsidy of $5,000 (approx. €3,700).

FRANCE: The declared national goal is to

put around 100,000 e-cars on the road in the

next five years. The government and its

utilities represent one of the major buyers.

In addition to an ecology bonus for private

individuals amounting to €5,000, Paris plans

A further result of the current TÜV Rheinland study: Chinese, Indians, Italians and Spanish are in favor of government subsidies.

China

93 %

Denmark

64 %

Germany

57 %

France

74 %

India

89 %

Israel

79 %

Italy

84 %

Japan

70 %

Portugal

80 %

Spain

89 %

UK

62 %

USA

43 %

Trends & Innovation

07

to spend around €1.5 billion on the infra-

structure for electrically powered vehicles.

The government is also supporting the erec-

tion of a new bat tery factory to the tune of

€125 million.

ITALY AND SPAIN: Somewhat less gen-

erous, the two Southern European coun-

tries limit purchase incentives for private

con sumers to between €1,500 and €6,000.

Commercial users in Italy can expect

€4,000. By contrast, the British are putting

up around €5,700 and, at least in London,

waiving the congestion charge. It remains

to be seen whether these efforts will be

enough. As yet, the European electric-vehi-

cle motor is not really up to speed. This is

the conclusion of a recent study by the in-

ternational market analyst JATO Dynamics.

Its findings show Germany leading Europe

in the first half of 2011 with 1,020 new ve-

hicles registered.

SHOULD GOVERNMENTS FINANCIALLY SUPPORT ELECTRIC VEHICLES?

DENMARK: Although Denmark

is heaven on earth for e-mobility

with tax benefits of up to €20,588

per vehicle, only 283 new cars were regis-

tered there in the same period.

CHINA: Beijing tops all other countries

with investments in the billions. 500,000

electric vehicles are to be rolling on China’s

roads by 2012, rising to five million in ten

years. The government recently expanded

the subsidy program in place since 2005 to

include a model project in five major cities:

in Hangzhou, Hefei, Changchun, Shanghai

and Shenzhen, buyers of electric vehicles

receive a premium of up to €7,000. Addi-

tionally, manufacturers receive a state

subsidy to further reduce the price of elec-

tric vehicles. Around five billion euros are

to be spent on electromobility by 2020.

The Chinese government has also launch ed

a program to find joint venture partners for

Chinese companies. Domestic businesses

can receive premiums and capital to pro-

duce rechargeable lithium-ion batteries for

all applications.

Trends & Inn

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SHOW NO MERCY

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A battery’s life is hard and, often, short.

Sometimes they go down in a hail of bullets

or fall victim to malicious mauling aimed at

finding out if they will surrender their energy

through short-circuits. Engineers also take

pleasure in putting the heat on them: candi-

dates that catch fire at temperatures of up

to 900 degrees centigrade cannot look for-

ward to a life after testing. If the TÜV Rhein-

land battery testing labs in Nuremberg,

Osaka and Shenzhen are the fires of purga-

tory for lithium-ion batteries, then hell is in

Helmond, in The Netherlands. At least for

complete electric vehicles. Sometimes the

air is thin, sometimes the temperatures ex-

ceed 55 degrees centigrade. Sometimes

the mercury drops through the floor, down

to minus 40 degrees. How does the vehicle

respond to fluctuating ambient and opera-

ting conditions? How do record tempera-

tures affect range and performance? Does

the motor start acting up, or does it bravely

hold out for the minimum range of 100 kilo-

meters?

Not a word to the public!

Nothing sparks the colleagues at TÜV Rhein-

land so much as electricity, particularly in

Survival training for electric vehicles and batteries: manufacturers that pass TÜV Rheinland’s rigorous testing are ready to take on the global growth market of high-voltage technology.

Merciless temperature drops, searing heat: at the European Electric Mobility Center

in Helmond, TÜV Rheinland can simulate all climate zones in the world.

North Brabant Province. The world’s most

modern climate chamber is just one aspect

of what makes Helmond home to the

toughest tests for e-vehicles: on the four-

wheel drive roll test dynamometer and in

one of Europe’s most up-to-date crash test

systems, vehicles must give their all if they

are to pass muster before the strictly impar-

tial judges of Helmond. All tests are per-

form ed according to international standards

for the safety of humans and machines.

Further key tests relate to service life, de-

pendability and energy yield. In the new

competence center, the European Electric

Electromobility

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“Providing ultramodern

solutions for industry and

governments on the in-

ternational level to raise

electromobility to the next

technological plane – this

is our mission.”

This statement of Dr. Aubel at

this year’s IAA is a clear acknowl-

edgement that there is a lot to be

done in the way of electromobility

research and development.

TÜV Rheinland has established the

necessary capacities on a world-

wide scale.

09

Trends & Innovation

Mobility Center (EEMC), which we operate

in Helmond jointly with scientists from the

research institute TNO, devel opers seek

answers to important issues relating to the

practical fitness of e-vehicles – of whatever

make. Answers that are, of course, never

released to the pub lic. Researchers and ex-

perimenters want confidentiality – so our

experts’ lips are sealed. The more unsatis-

factory the results, however, the more inten-

sive the dialog with the clients: manufac-

turers and suppliers. “With the EEMC, we

see ourselves as a development partner of

the automotive industry – if necessary, from

the idea to the completed vehicle. For our

customers, that means short paths in the

development phase,” explains Dr. Thomas

Aubel, Executive Vice President Mobility at

TÜV Rheinland. “We can test changes to

components or the system as a whole for

safe ty and functionality right away.” TÜV

Rheinland certifies success in writing with

an inspection mark as well as with homolo-

gation – the key to the market.

The path to the market: a marathon

But for many it is still a long way to that

point. And many automotive managers are

aware of this. According to the European

Automotive Survey 2011, Europe’s automo-

tive heads do not see an electric vehicle

breakthrough before 2022. Decision-mak ers

from around 300 European suppliers and

carmakers were surveyed. The study’s

author, Peter Fuss, is convinced: “The trans-

formation to electromobility is not a 100-me-

ter dash, it’s more like a marathon.” A lot

will depend on who will make it to the finish

line. Cooperation agreements like those

with TÜV Rheinland are pacesetters in the

competition for the mobility concept of the

future.

INFORMATION

Frank Ramowsky

[email protected]

+49 221 806-2306

www.tuv.com

Trends & Inn

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MASTERS OF INSULATION

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work, says the Federation, is not a problem:

it can be performed just as on a convention-

al vehicle. But as soon as work must be

performed on the HV system or electronic

components, the heart and soul of an e-

vehicle, specialized knowledge is required.

How do I interrupt the voltage? How do I

secure the vehicle against being switched

on? How do I determine whether a current

is still present? How do I protect myself

against electric shocks? These are ques-

tions that rescue workers will also need to

be able to answer more and more in the

future. In the event of a traffic accident,

they must recognize within seconds

whether they are facing a conventional,

electric or hybrid vehicle. They also need to

know where to place the Jaws of Life and

how to prevent electric shocks not only to

themselves but to the passengers.

Since 2010, the TÜV Rheinland Academy

has been offering regular basic seminars

and advanced training courses on working

safely with high voltage technology. The

target groups: workshop service staff, fire-

fighters and accident responders. Among

other groups, we have trained employees in

six German Renault workshops who service

30 electric vehicles for selected fleet and

business customers. News of this service

has spread as far as Shanghai: a Mercedes

dealership wants to get training in the new

technologies – a perfect fit with the new TV

campaign, “Staying alive.”

INFORMATION

Hans Thum

[email protected]

+49 221 806-3056

www.tuv.com

Around 50,000 electric or hybrid vehicles currently travel on Germany’s roads. The high-voltage systems work with currents of up to 700 V. It represents a high risk for untrained workshop staff and emergency responders – and careless employers.

Danger wears orange. The high-voltage ca-

ble snakes through the entire vehicle –

“Caution: high voltage!” Even after being

switched off, with the special service plug

pulled and the fuses removed, electric vehi-

cles can still continue to carry a voltage for

up to five minutes. “Depending on the cir-

cumstances, a shock like that can be fatal

or cause severe, permanent injury,” warns

Dr. Ulrike Roth, occupational physician at

TÜV Rheinland. Just 20 milliamperes (mA)

causes muscle cramping, making it impos-

sible let go of the current source without

help. Currents above around 80 mA can

cause ventricular fibrillation. And 700 volts

can be lethal.

“Basically well set up”

Many businesses in the automotive sector

apparently still fail to take the risk seriously.

Over 80 percent of workshop mechanics

have received no training on how to work

on electric vehicles, according to a repre-

sentative survey from 2010. One quarter of

all businesses will also work on an unknown

electric car without training. Employers can

be liable if an untrained technician suffers

an accident, as in principle they are obliged

to care for the well-being of their staff –

which includes appropriate safety instruc-

tion.

Since 2009, the German Federation for Mo-

tor Trades and Repair (ZDK) considers itself

well set up with its industry-specific training

offerings. General service and maintenance

Electromobility

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Trends & Innovation

Our specialists are also in-volved in creating safe work-places for electric vehicles in dealerships and service ope-rations. These businesses need to put up around €5,000 as the price of admission to this future technology – not including employee training.

A MECHATRONICS WORKPLACE OF THE FUTURE

Insulated gloves:

Mechanics can’t perform any maintenance or repair work on the high voltage network without them.

Helmet with face protection:

Deformable and in-sulated against 1,000 volts.

Insulation meter:

Extremely important for protecting people

against electric shock. It also helps prevent

damage due to uncon-trolled fault currents.

Trends & Inn

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Facts

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TÜV Rheinland has earned not one but two awards with its

2010 Annual Report: the Silver Award in the category

“Business Services” and the distinction of being one of the

“TOP 50 German Annual Reports of 2010.” The prizes

were presented by the League of American Communica-

tions Professionals (LACP) in the context of its Vision

Awards – the largest international annual reports competi-

tion. With 97 out of a possible 100 points, our annual report

“Boundless” ranked among both the best in our industry

and Germany’s top 50. The report was impressive for its

concept and design, as well as its topics and motifs. The

jury characterized the overall presentation of the report as

“excellent” and “extraordinary.” “We’re very happy about

this international recognition, especially because it’s our

first integrated sustainability and financial report,” says Aud

Feller, Head of Communications at TÜV Rheinland AG.

QUALITY WITH-OUT BORDERS

Information: Aud Feller, [email protected]

Automotive glass manufacturers and suppliers around the world can

now receive certification from TÜV Rheinland – their key to entering

the European market. In the Netherlands too, we are accredited by the

motor vehicle regulatory authority Rijksdienst vor Wegverkeer (RDW),

which authorizes our experts to test safety glass for cars according to

uniform European standards. Whether specially hardened or laminated

glass or glass-plastic hybrids: the focus is on such attributes as the

radiation transparency and translucency of automotive glass as well as

mechanical stress tests. Over weeks of testing under tough condi-

tions, the climate chamber can reveal whether the glass is heat-resis-

tant. And our glass experts are busy around the world: they are author-

ized to conduct tests directly at the manufacturer’s facility. “For us,

this accreditation is a further milestone on our current expansion

course,” says Andre Piers from the glass products testing center at

TÜV Rheinland in the Netherlands.

CLEAR AS GLASS

and Figures

Information: Andre Piers, [email protected]

Shattering results: the experts test how the safety glass responds to a blunt, massive object.

CORPORATE REPORT 2010

Award-winning: our Annual Report with the Singapo-re skyline on its cover.

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TIME BOMB: Does my fertilizer contain

explosive ingredients? TÜV Rheinland can now

answer this question for manufacturers. If the

result is negative, they can rest assured that their

products cannot be misused. The Oslo bomber

fabricated his own device – from fertilizer and die-

sel fuel.

NEW: from July 1, 2012, onward the new stan-

dard EN 1090-1 will apply to structural elements

in steel and aluminum. By that time at the latest,

manufacturers of structural building components

must have the corresponding certificate in order

to sell their products in Europe.

GROWTH: Do not destroy! With the acqui-

sition of the Dutch testing service provider Sono-

vation, our global non-destructive testing capacity

is enhanced even further. Particularly for compa-

nies in the oil and gas industry, TÜV Rheinland

now possesses additional capacity in the area of

technologically sophisticated non-destructive

testing. This includes ultrasonic analysis, corro-

sion tests and special measurement methods for

pipe systems.

ANNIVERSARY: Has it really been that

long already? TÜV Rheinland has been active at its

locations in Thailand and the Philippines for two

decades now. Hundreds of guests celebrated this

occasion with us – in Thailand on a boat with a

view of Bangkok, in the Philippines in an elegant

hotel.

contact 3.11 13

EHEC cucumbers and dioxin eggs are having an impact: 70 percent of Germans

are afraid of contaminants in foods, according to the German insurer R+V Ver-

sicherung. Even though this fear is not always justified, restaurants, cafeterias

and other food service operations can build trust using a brand-new product:

the Clean Card® PRO in credit-card format detects protein residues on working

surfaces and devices in just 30 seconds with a single swipe. This is a tremen-

dous advance, as these surfaces are a “land of plenty” for germs and bacteria.

If the color scale on the card signals danger, the surfaces and equipment must

be cleaned again. Conventional wipe and swab tests require several days to

show results. Many food service businesses demonstrate their commitment to

uncompromising hygiene with the mark “TÜV Rheinland certified cleaning ef-

fectiveness.” With the Clean Card, they now have a simple, low-cost tool for

checking their working services – a favorite focus for our inspectors – them-

selves.

THE KEY TO CLEAN BUSINESS

An effective day-to-day hygiene aid: the Clean Card® PRO shows if a surface is clean within just 30 seconds. Can protein residue be found? With one swipe it becomes instantly clear whether germs or bacteria will find nutrients. In that case, more cleaning is required.

Information: Dr. Wolfram Weinrebe, [email protected]

COMPACT

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Product recalls are annoying. Taking your car

back to the workshop is one thing, but re-

turning your pacemaker to the manufac-

turer? It’s scary but true: From artificial

limbs to implantable defibrillators, compa-

nies keep recalling their medical devices in

recent years because faults have been de-

tected after delivery. To keep these cases

to a minimum, there are strict regulations in

the European Union governing products

ranging from plasters to surgical stockings,

from condoms to X-ray machines and from

dental crowns to shoulder joints.

Manufacturers can obtain permission to

display the required CE mark by showing

that they have a quality management sys-

tem in place. They must also prove that their

products fulfill the “essential requirements”

– or in other words, that they are safe and

effective. An independent authority known

as a “Notified Body” then confirms that

everything has been done according to the

regulations. TÜV Rheinland belongs to the

group of companies that has been en-

trusted with this task.

Patients on the operating table generally

don’t ask who certified their personal spare

part or its creator, and what standards were

used. Manufacturers are different. They can

choose which Notified Body to entrust with

Technology & Safety Patient Wellbeing

Greater safety for patients is the goal of a voluntary Code of Conduct for the assessment process of medical devices. It’s about time there were con sistent standards, since whether a pacemaker is safe or not shouldn’t depend on where it came from.

OPERATION CODEXthe approval process for their product – and

there are clear variations throughout the EU.

The national authorities often impose diffe-

rent requirements, for example regarding

expert qualifications. For that reason, com-

parable qualifications are a key aspect of the

Code of Conduct.

Diverse demands in Europe

“To us, appropriate qualification means that

our experts are familiar with the specific

product type and that they’re up-to-date

with the latest technological develop-

ments,” says Dr. Wilma Hartung, our expert

on medical devices. “The national authori-

ties monitor their Notified Bodies quite

diffe rently – once a year in some countries,

only once every two years in others and

never at all in some places,” she adds. How-

ever, the products can be sold all over the

EU if they bear the CE mark, regardless of

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where they come from. It goes without say-

ing that in the highly competitive growth

market for medical devices (see inset), pric-

ing and speedy market access are important

selling points.

Great start: 11 out of 80 already comply

To ensure that patient safety doesn’t suffer

in tough competition, we and four other

leading Notified Bodies created a Code of

Conduct in 2009. Compliance is voluntary.

The aim is to develop a consistent basis for

the certification and inspection of medical

product manufacturers. By 2011, the Code

had already been adopted by 11 of the 80

Notified Bodies in Europe, including compa-

nies from Germany, France, Great Britain,

Luxemburg, The Netherlands and Turkey.

Among other things, the Code of Conduct

focuses on ensuring comparable levels of

expertise, while also defining a minimum

Health needs safety: TÜV Rheinland

voluntarily complies with the Code

of Conduct.

From high-tech devices to sticking-

plasters: Medical devices must be

reliable. The Code of Conduct is a

step in the right direction.

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risk medical devices like pacemakers via a

central authority. Neither the manufacturers

nor the Notified Bodies agree with this idea

from Brussels. “To keep up with the rapid

pace of technological development, an

authority like that would need a huge team

of experts. In the current job market, there

aren’t even enough specialists available,”

says Dr. Hartung. “With our experts and our

initiative, we aim to contribute to the har-

monization process and help improve quali-

ty standards at a voluntary level.”

The quality initiative is now even making an

impact beyond European borders. The Tai-

wanese approval authority is considering

only allowing European Notified Bodies that

have signed the Code of Conduct to join the

“Taiwanese Cooperation Program” from

now on. After all, prevention is still better

than cure.

time frame for certification and surveillance

audits, regardless of company size. “During

an audit, we evaluate the technical docu-

mentation for a medical device and careful-

ly examine the manufacturing processes.

These range from development and the

purchase of raw materials to production and

packaging,” says Dr. Hartung. “We also

scrutinize the supply chain. For example, if

it turns out that certain pacemakers have

been delivered with faulty batteries, well-

regulated documentation helps ensure that

the products can be recalled quickly – hope-

fully before they’ve been implanted in pa-

tients,” explains the expert.

Fear of a central authority

The product recalls of the past few years

and the varying standards in Europe also

worry the European Commission. It has in-

dicated plans to only grant approval for high-

Safety is the top priority:

TÜV Rheinland specialist

Dr. Wilma Hartung helps

promote the Code of Conduct.

A HEALTHY MARKET

Each year, medical devices worth around 210 billion euros are sold worldwide. With a turnover of 22 billion euros, Germany is the third biggest market after the USA and Japan. Germany is also the third biggest production location und the second largest exporter of goods. German medical technol-ogy companies make more than half their revenue from products that are less than three years old – a clear indication of the industry’s great innovation potential.

INFORMATION

Dr. Wilma Hartung

[email protected]

+49 221 806-1693

www.tuv.com

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17

Papal visit Technology & Safety

PROTECTING THE PONTIFF

kontakt 3.11

Papal visit in the German capital: the safety of the appearance of Benedict XVI before around 61,000 people in the Olympic Stadium was not a matter of faith – it needed a blessing from TÜV Rheinland experts.

All-seeing: Uwe Dewitz inspects the altar installation.

contact 3.11

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18 contact 3.1118

one foot to the other, bite down hard on

their chewing gum or check their cell

phones for the thousandth time. Does the

stage structure really come up to code? Will

the expert find any defects? The conse-

quences are unthinkable if Uwe Dewitz re-

fuses to bless the safety of the stage.

Calm in the storm

The athletic engineer doesn’t let the general

anxiety get to him. On the contrary: with full

concentration, he turns his eye first to the

rear section of the altar installation. Appar-

ently there were problems here: “This thing

was partially built into the spectator’s plat-

form. But that only supports loads of up to

550 kilos per square meter,” Dewitz ex-

plains. As the papal platform is heavier, its

weight had to be redistributed using a com-

plex special structure. It took the platform

builders several days to get a handle on the

problems. The chief structural engineer gave

his OK, and our inspector verified the calcula-

tions in advance. He can find no fault in the

finished structure – on to the next section.

Seek and ye shall find – defects

Uwe Dewitz prefers heavy metal over light

music. He describes with enthusiasm how

he recently got to inspect the stage for AC/

DC. Dewitz views the papal visit more dis-

passionately. “He’s also just a person,” says

Berlin resident Dewitz, and returns his at-

tention to the altar installation.

The railing at the edge of the stage falls

victim to a tape measure. “Only 90 centime-

ters high, but we need at least 110. Also,

the railing gives when you lean on it,” says

Dewitz, and returns his tape measure to his

pocket. Before a representative of the scaf-

folding company can start explaining,

Dewitz recommends immediately reinforc-

ing this section and attaching a warning sign

as well. Dewitz also critically scrutinizes the

elevator concealed in the interior of the

stage to allow the Pope to appear without

climbing stairs. “It’s totally dark in here and

completely open on one side,” says the

expert. “Whoever is operating this elevator

tomorrow has to be instructed very care-

fully beforehand.” The assembled repre-

The Olympic Stadium just one day before

the Pope’s arrival in Berlin – a high-security

zone. Only those with a pass issued by the

State Office of Criminal Investigations

dangling from their necks are allowed in.

Police patrol all the passageways, their

bomb dogs sniffing in every corner. All clear

– no explosives. Workers in black erect the

seating row by row. Uwe Dewitz marches

purposefully up to the white stage. The TÜV

Rheinland expert has mission from the

Archdiocese of Berlin: to inspect the

250 -square-meter altar installation and its

substructure for safety. This is a task of

great importance, after all, Pope Benedict

will celebrate a mass on the next day – be-

fore an anticipated 70,000 people in the

stadium and millions of television viewers

around the world.

A blessing for safety?

Uwe Dewitz is already awaited in front of

the stage. This is the moment of truth for

the organizers and the scaffolding compa-

ny. They nervously shift their weight from

Measuring up: the platform for people in wheelchairs meets standards.

Inconvenient questions: Uwe Dewitz wants to know all the construction details.

Heavyweight: Uwe Dewitz checks to ensure the stage is well supported.

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19

Papal visit Technology & Safety

contact 3.11

No half measure: the Delay Towers must meet all standards.

A hard nut to crack for stage build-ers: the stage was built into the spectator`s platform. It took days to get the statics right.

sentatives all nod their heads. Dewitz then

disappears with the group into a back room

of the stadium to discuss his inspection

report with them. As everyone who watched

Pope Benedict’s celebrated appearance in

Berlin knows, Uwe Dewitz issued his ap-

proval. Thanks to him, the event went with-

out incident for the Pope, both on and under

the stage.

INFORMATION

Uwe Dewitz

[email protected]

+49 30 7562-1272

www.tuv.com

Page 20: tuev rheinland customer magazine contact 3/2011

GERM WARFARE

20 contact 3.11

Cola with no ice and bottled water for brush-

ing teeth! Up until now, this globetrotters’

rule of thumb has been considered neces-

sary only for developing countries. The pub-

lic water supply in industrialized nations was

considered entirely beyond suspicion. Ac-

cordingly, Germany’s 80 million residents

trust in tap water. Rightfully so? Not en-

tirely, because what counts is what comes

out at the faucet. And that’s where experts

from TÜV Rheinland, together with the fi-

nancial and consumer-affairs television pro-

gram “plus-minus,” took 50 samples from

public buildings in ten major German cities.

Working incognito, they gathered water at

railroad-station restrooms, city halls, hospi-

tals, retirement homes and universities. Our

inspectors filled the water in sterile bottles

and brought them to our own microbiology

laboratory for examination – while maintain-

ing the cold chain throughout. The result:

half of all samples contained microbiological

contamination, sometimes to an extensive

degree. “Among other things, we detected

E. coli or coliform bacteria, normally found

in the intestine, in eight samples,” reports

Dr. Walter Dormagen, microbiologist at TÜV

Rheinland. In people with weakened im-

mune systems, these can cause diarrhea

and vomiting. In four samples, the experts

found germs such as legionella. Inhaled as

mist droplets, these penetrate deep into the

lungs, where they can cause serious illness.

Fill it up!

The testers at the faucet imitated everyday

practice: open the tap and fill the bottle. The

German drinking water regulations (TVO

2001) are not nearly that simple. Under

these, the tap must first be sterilized using

an open flame before water is tapped. The

microbiologist calls this “anything but real-

istic.” At the same time, he denies that

there is an elevated danger: for healthy

people, the risk of illness due to germs in

drinking water is relatively low. Still, where

the contamination occurs remains an open

question. The fact is that the water utilities

supply a high-quality product, but guarantee

it only up to the consumer’s walls. The

owner or operator is responsible for the

pipes in the building. And they often don’t

seem to know what is happening on the

way to the kitchen or bathrooms.

TÜV Rheinland informed them as soon as

the test results were available, because

they need to ensure that the water hygiene

is up to par at all water outlets. One method

is to regularly flush pipes with rapidly flow-

ing water. “If the water stagnates or flows

with little pressure, so-called ‘biofilms’ can

easily form, which put germs into the drink-

ing water,” explains Dr. Dormagen.

Let it run

Brown water from the faucet means that it

has been standing in the pipes for a long

time. The only thing to do then is to simply

let it run and flush out any germs. “You can

recognize fresh water because it’s much

cooler than stagnant water when it comes

out of the tap,” explains Dr. Dormagen. And

one more thing: the temperature in the wa-

ter heater should be set to at least 50 °C, as

germs hardly grow at all above this tem-

perature. With these simple rules, anyone

can enjoy German tap water without a

worry.

INFORMATION

Dr. Walter Dormagen

[email protected]

+49 221 806-2342

www.tuv.com

Working undercover, experts from TÜV Rheinland took water samples from public locations throughout Germany. Their findings: bacteria grow in the pipes of universities, city halls and retirement homes.

Page 21: tuev rheinland customer magazine contact 3/2011

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Undercover investi-gation: our testers

took 50 samples. The analyses show that the purity require-

ments are not always met.

OWNERS’ RESPONSIBILITY

The new German drinking water regulation (TVO) took effect at the beginning of 2011. It defines new limits, for instance for legionella, plus strict water hygiene requirements. Owners of buildings accessible to the public must have their pipes and sanitary facilities inspected and maintained according to TVO. Our experts support building operators and private in-dividuals with microbiological examinations and hygiene inspections, and test their drinking-water infrastructure for them on a regular basis. This increases owners’ peace of mind while reducing their liability risk. Additional information can be found at www.bmg.bund.de.

Water hygiene Technology & Safety

21

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RESCUE REMEDY

22 contact 3.11

I’m at my wits’ end. My iPhone. Gone. Lost

it on the train. How could that happen? I

can’t stand to think about it. Corre-

spondence, quotations, draft contracts,

sketches … passwords can be cracked …

whose hands will my cell phone fall into?

I’m sitting here on the hotseat in IT, begging

for forgiveness. Instead of reading from the

company cell phone policy, the IT security

officer gets to work immediately: “Don’t

panic, we’ll take care of it right now,” he

says comfortingly. The security officer finds

me in the system – click, click, click. “There

– done.” I breathe a sigh of relief. A single

central command – called a kill pill – has

deleted all sensitive data on my iPhone,

wherever in the world it might be. It’s still a

shame to lose my device and all that work,

but the intangible loss to the company is

limited. It’s not a license to be forgetful for

klutzes like me, but I do rest easier. IT secu-

rity for mobile devices can be so easy, but

is still very much the exception, not the rule,

in small and medium-sized enterprises.

Many businesses permit the use of smart

phones and tablet devices, but fail to consid-

er whether all employees send their e-mail

and other sensitive data in encrypted form,

or whether the cell phone is password-pro-

tected. In times of increasingly frequent IT

scandals, more and more decision-makers

are starting to take note of this gaping se-

A hacker’s heaven: lost or stolen smart phones and tablet PCs are tempting targets for corporate data thieves. But a “kill pill” can reliably protect against crooks in the event of loss of the device. TÜV Rheinland tested 15 control programs.

curity hole: at the IT

security conference of

TÜV Rheinland, the to-

pic “Mobile Security”

was the popular favo-

rite. “This discussion

never came up with BlackBerry,” says Ro-

land Potzner, Head of IT at TÜV Rheinland

i-sec, the information security specialists.

Authorized personnel only

Although network problems have tarnished

the good reputation of the Research In Mo-

tion (RIM) devices somewhat, the manufac-

turer sealed off its business flagship solu-

tion thoroughly in advance – unlike the

manufacturers of entertainment-oriented

devices like the iPhone and Android phones.

Software vendors have recognized this as

well. Increasingly, they are marketing cen-

tral control software for mobile devices in

businesses. TÜV Rheinland tested 15 pro-

grams, and the recommendation is clear:

the program from MobileIron proved to be

the best native mobile device management

solution. And by the way, this is the soft-

ware that we use in our own data centers.

There, the “mobile device brain” centrally

monitors all iPhones, Androids and other

smart phones, and knows who has what

device, including the phone number. Only

those who are registered and can authenti-

(1) If the smart

phone is lost, (2)

the employee in

question reports

the loss to the

company’s IT ad-

ministrator, (3) who

then generates a

kill pill signal (4)

that deletes the

data on the mobile

device.

Kill Pill

1

2

3

4

Page 23: tuev rheinland customer magazine contact 3/2011

contact 3.11 23

cate themselves can access the company

network. Our information security special-

ists have since migrated from BlackBerrys

to iPhones, and use the software for inte-

grating the security infrastructure of our

enterprise. “iPhones are less expensive to

maintain, so that the costs for security soft-

ware are amortized after only about a year,”

explains Frank Melber, Head of Data & End-

point Security.

Island in the stream

The procedure with the MobileIron solution

was astonishingly simple: within two days,

all employees had registered themselves

via Internet using their new iPhones, auto-

matically triggering a security chain. The

software automatically downloads regular

configuration updates to the mobile end

user devices, taking a load off the IT depart-

ment and ensuring that company data can

only be transmitted in encrypted form. If an

employee reports his or her device as sto-

len, the administrators send the kill pill. This

eliminates the data – tough luck for com-

petitors or data dealers. And by the way:

when employees use their private smart

phones for work (“bring your own device”),

the software from Good Technology is

worth considering. This installs a sort of

“data island” on the smart phone that en-

capsulates and encrypts all company data

– independently of all other data on the de-

vice. If the smart phone is lost, the adminis-

trator can lock the island like a safe.

Both solutions have a common advantage:

they ensure high data security and flexibility.

“Every employee wants an iPhone today,

tomorrow it may be a Samsung smart

phone, or both together – this no longer

poses a problem from an IT security per-

spective,” Melber emphasizes. My new

iPhone will be delivered tomorrow. Fortuna-

tely, I regularly synchronized my old device

with my computer – the phone may be his-

tory, but not the work of the past months.

Mobile Security Technology & Safety

A heart for klutzes or an

open door for crooks?

Business data security

should not be left to

chance – it’s controllable.

INFORMATION

Frank Melber

[email protected]

+49 6051 9749-60

www.tuv.com/

informationssicherheit

Page 24: tuev rheinland customer magazine contact 3/2011

“COMPLETELY

contact 3.11

Georg Behrens, REG Execu-tive Director: “We have the trust of our parent compa-

ny and much more satisfied customers.”

Dr. Wolfgang Kallmeyer, TÜV Rheinland: “We

harmonized the systems of REG and TS.”

24

Georg Behrens, Executive Director of

Real Estate Germany GmbH, talks with

Dr. Wolfgang Kallmeyer from TÜV Rhein-

land about the hurdles and successes

the logistics giant’s real estate subsid-

iary experienced on its way to the free

market.

Can you recall the climate of the change

process?

Kallmeyer: I sure can! It was zero hour. Many

processes were still based exclusively on

those of Deutsche Post. The market opening

meant that the facility managers had to play

by completely new rules. Because now they

were no longer operating entirely within a

corporation, but for the first time had to

prove themselves to external customers.

That in itself was a paradigm shift.

Behrens: That’s right! There’s no longer a

permanent guarantee of existence. When

Deutsche Post DHL sold off large portions

of its real estate holdings, REG had to be-

come better than its competitors in order to

retain its customers. That was a real chal-

lenge!

Back to the future

They’re still out there: the “dark stars”. Little known to the general public, but true market leaders in their sectors. Real Estate Ger-

many GmbH (REG), currently one of Germany’s largest facility managers, is one of these hidden champions. Following the privatiza-

tion of the parent company Deutsche Post, this property and facility specialist had to re-engineer itself within an extremely short time.

TÜV Rheinland supported REG and its subsidiary Technischer Service (TS) through this painful transition – from public-sector bu-

reaucracy to commercial enterprise. An ideal partnership, as TÜV Rheinland is highly familiar with the structures at Deutsche Post

following multiple projects. Once as unresponsive as a supertanker, today’s REG navigates the real estate market with adility. With

its certification in quality management and international environmental management, REG is setting course for demanding challenges.

Markets & Expertise Interview

Page 25: tuev rheinland customer magazine contact 3/2011

NEW RULES”

25contact 3.11

Where did the going get toughest?

Behrens: One part of the change process

was the implementation of an integrated

management system that restructured de-

cision-making and controlling processes.

For instance in the area of complaint han-

dling: as facility management at Deutsche

Post had no previous experience with ex-

ternal clients and tenants, there was no

defined, uniform procedure for handling

complaints. The consequence was that

some work orders were simply not passed

on, or it was no longer possible to deter-

mine whether, when or by whom they had

been taken care of. By contrast, the new

process defines precisely who the contact

person for complaints is, to whom and by

what channels repair orders are issued and

by when they must be completed.

Kallmeyer: In the case of REG and TS, the

matter was particularly complex. Although

the two companies are separate legal enti-

ties, they have a lot of mutual interfaces, so

that we had to adapt the management sys-

tems to each other. TS is REG’s integrated

technical contractor.

What role did communication play in the

transformation process?

Kallmeyer: A huge role! You can’t expect

employees who have been successfully

working according to a specific set of rules

for years to suddenly apply completely dif-

ferent rules from one day to the next. Get-

ting people on board was crucial to success.

Behrens: We took the time to launch a road-

show that visited all 16 REG locations and

the 18 technical offices of TS throughout

Germany. Talking to people – that was the

heart of it. Because the new management

system manual is not an encyclopedia that

you can simply put on the shelf and forget.

You have to explain, convince and verify,

again and again. The cooperation with TÜV

Rheinland was extremely useful for us. The

presence of the consultants in the roadshow

clearly demonstrated how important the

project was to everybody. Our postal service

origins also had some advantages. Our em-

ployees are excellently trained and identify

closely with their jobs and company. Com-

petitors struggle with high fluctuation, while

we enjoy very high employee loyalty.

Key corporate fi gures:

13,000,000 m2 managed space

Service orders per year: 750,000

Properties: over 10,000

26,000 leases

Did you know that Germany is Europe’s largest real estate market? Value: €bn 7,109.

Page 26: tuev rheinland customer magazine contact 3/2011

26 contact 3.11

What makes the property and facility

management market so exciting?

Behrens: It’s an extremely complex busi-

ness. We are responsible for ensuring that

our tenants have the space infrastructure

they need to be successful. With the mil-

lions of square meters that we manage

throughout Germany, unplannable tasks,

such as storm damage, arise every day.

Also, the market is undergoing a major tran-

sition. In our segment, mixed-use and logis-

tics properties, I anticipate a rapid concen-

tration process. We are well positioned for

this future.

Why is the management system and

certification so important to you?

Behrens: Trust plays an enormous role in

property and facility management. Real es-

tate investments involve a huge amount of

money, but investors commit most of it

during the use phase, and not for procure-

ment. As a real estate manager, we bear a

trustee responsibility for the tenants’ satis-

faction. It is often years before the owner

knows whether this responsibility is met –

when the tenants extend their leases. A

certified management system is an impor-

tant indicator for owners that the managing

company possesses the organizational

framework to consistently perform good

work. Quality is not a coincidence, but

something that can be secured and guaran-

teed on the process level.

How do the efforts of the past look to-

day?

Behrens: The hard work paid off: our clients

are significantly more satisfied, as the latest

surveys show. And contracts initially for a

limited period have been extended. Most of

the investors that bought former Post prop-

erties from the real estate company con-

tinue to depend on REG and TS as their

property and facility managers. We are very

proud of that.

Where is REG showing its strength right

now?

Behrens: We’re present throughout Ger-

many. The other large service providers are

active in the metropolitan regions, but no-

body else is as well positioned in medium-

sized and small centers as we are. We are

present even in towns like Berchtesgarden

or Neumünster. This makes us the partner

of choice for clients who have more than

just one or two properties in the large cities.

New heights: REG and TÜV Rhein-land cooperate successfully.

The origins of Real Estate Germany (REG) and Technischer Service (TS)

In order to concentrate on its core business, Deutsche Post sold its real estate holdings to an investment firm in 2008. From then on

was only a tenant in those buildings. It vacated some of them partially or completely; the new owner rented the vacated space to third

parties and sold properties. Deutsche Post spun off the units responsible for property management and facility management; these,

together with other former business units, emerged as REG and TS. From its headquarters in Bonn, REG now manages over 10,000

buildings and around 13 million square meters of space throughout Germany. With an army of technicians and other professionals, the

subsidiary TS handles all aspects of maintenance and repair – from door knobs to inspecting robbery alarms and elevator systems.

INFORMATION

Dr. Wolfgang Kallmeyer

[email protected]

+49 221 806-3410

www.tuv.com

Page 27: tuev rheinland customer magazine contact 3/2011

BYE-BYE WIRE STIR-FRY

contact 3.11

New cell phone, new charger. At least, that’s how

it’s been up to now. And the same problem applies

when buying a new camera or MP3 player. The re-

sult: overflowing drawers full of countless,

hopelessly tangled adapters and

chargers. Neither environmentally

friendly, nor sustainable, nor practi-

cal – particularly not when on the

move. Who doesn’t dream of a

brave new world where a single

charger serves all small mobile de-

vices – whether cell phone, camera

or personal music player, regardless

of manufacturer or product gener-

ation?

Induction – not just for cooking

At first glance, this little black plate seems almost

magical. It certainly doesn’t look like a charger –

more like an iPad. It functions somewhat like an

induction cooker – and still the whole thing seems

totally implausible. Just put your phone, camera or

whatever on the plate and charge them all at once?

With no cable salad? Anywhere including public

places like airports, office buildings and restaurants?

It works. A separate sleeve slipped over each device

makes them start communicating with the charger.

But this new technology is not magic: it is an ex-

tremely sophisticated form of energy transfer via

induction. And to keep the electronic devices from

interfering with each other, the Wireless Power

Consortium (WPC) has developed a new standard.

The move places WPC at the forefront of worldwide

efforts to promote a standard for wireless charging

technology. And it has already come up with a pow-

erful name: Qi, pronounced “chi.” This word stands

for a key concept in eastern philosophy and is best

translated as vital energy; it is at the heart of such

disciplines as Chi Gong and Tai Chi. “The principle

of invisible energy flows is the same in both cases,”

explains Uwe Halstenbach, Head of TÜV Rheinland

in Taiwan. And he should know. His laboratory was

recently authorized by the consortium to test this

promising miracle device according to the newly

defined Qi standard – the only laboratory in the

world to date. If a charger passes the TÜV Rheinland

test, it can successfully communicate with standard

cell phones and cameras, and is awarded the Qi

mark. “Although this project is still in the early

phases, the interest and particularly the demand

from individual companies is great,” says Uwe Hal-

stenbach. Understandable for such a pioneering

idea. After all, what long-suffering mobile device

user doesn’t want an alternative to cable chaos?

Finally – no more mixed up adapters: TÜV Rheinland is testing a new technology in Taiwan according to a specially developed standard. The confusion of chargers from multiple manufacturers may soon be a thing of the past.

No black magic: This

simple black plate has

a bright future – as a

wireless charger

Wireless charging Markets & Expertise

27

INFORMATION

TÜV Rheinland Taiwan

[email protected]

+886 2 25287007

www.wirelesspowerconsortium.com

“ Big demand from companies,”Uwe Halstenbach,

TÜV Rheinland Taiwan.

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28 contact 3.1128

Colorful, exciting and brand-new every three months: TÜVtel, the children’s knowledge magazine from TÜV Rheinland. Tess and Roby have loads of fun and information in store.

Smart and sassy: Roby und Tess explain technology.

Young fe-

male seeks

hands-on ex-

perience – when Viki Küppers has the op-

portunity to watch an elevator expert at

work and look deep into the shaft with him,

she doesn’t think twice. As a reporter,

twelve-year-old Viki is exploring the techni-

cal secrets of everyday life for the children’s

magazine TÜVtel. Inquisitive, creative and

with huge team skills, she and her co-re-

porter Leo bombard our elevator inspector

with questions and transform the magical

realm of technology into lively children’s

reading. Tomorrow’s trained experts are al-

ready in short supply today. The headhunt-

ers’ headaches vary around the world de-

pending on the severity of the shortage of

engineers: Germany – like all of Europe, in

fact – is desperately seeking skilled profes-

sionals. Turkey and Russia are also suffering

dramatically from a shortage of qualified

experts. China has enough well-trained en-

gineers for manufacturing, though it some-

times lacks those with specialized knowl-

edge. The situation in Africa and Korea is

similar. South America has sufficient young

engineers thanks to its high birth rates, and

India too stands out with excellently trained,

career-ready experts – although there are

not enough interesting jobs for them at

home. Meanwhile, companies are losing

orders worth billions due to unfilled vacan-

cies.

“More young people are studying engineer-

ing and national sciences right now, but in

the long term that cannot stop the decrease

in skilled workers due to the demographic

change in western nations,” says Norbert

Schnettberg, Head of Human Resources

Development at TÜV Rheinland. With the

marketing strategy of employer branding,

we as an internationally oriented provider of

testing services are seeking to attract the

DON’T WORRY, BE MECHANICAL

YY

m

h

It has hit Europe the hardest, but the shortage of skilled labor-ers is a worldwide trend. TÜV Rheinland is thinking long-term – and reaching out today to the technology fans of tomorrow.

People & Environment Young talent development

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29contact 3.11

high-potentials: job fairs, scholarships,

social media, internships and lots and lots

of service for applicants are just some of

the weapons in the battle for the best and

the brightest. Certainly, graduates are be-

coming more demanding: “Two years ago,

applicants were happy to get any job. Now

they often have a pronounced sense of

entitlement,” says Andy Fuchs, HR mar-

keter at TÜV Rheinland. To power up re-

cruiting, he is networking with more and

more “fans” on the company career page

in Facebook.

TÜVtel yourself smart!

The short- and medium-term recruiting

strategy for young academics, which other

companies are also pursuing, is not suffi-

cient. In order to awaken an enthusiasm for

natural science and engineering at an early

age, we are venturing into the exciting ter-

rain of children’s communication: TÜVtel is

a colorful technology magazine for eight- to

twelve-year-olds. “Just the right age,”

writes Prof. Dr. Eva-Maria Jakobs in her

book, “Wege zur Technikfaszination”

(“Pathways to Fascination in Technology”).

According to her, children as young as ten

or eleven already have a positive or negative

basic attitude toward technology, which

does not change by the time they are old

enough for college. Tomorrow’s young tal-

ents do not panic when faced with bits or

mechanics, as the prevalence of cell phones

and computers in German children’s rooms

shows.

In this high-quality, 24-page publication,

child reporters like Viki and Leo and the

mascots Tess and Roby explain the com-

plex world of technology, humanity and the

environment. This is falling on fertile soil:

TÜVtel is convincing not only children.

Teachers are ordering this accessible maga-

zine for their lessons, parents for their chil-

dren. TÜVtel has also been sighted in Ger-

man Schools in Japan and China. Such a

sustained commitment starting at an early

age is urgently needed, as “Germany’s con-

tribution to the worldwide talent pool is

shrinking rapidly,” according to the current

OECD study “Education at a Glance.”

A proactive educational mission

TÜV Rheinland has been looking far ahead:

along with academies, private elementary

and secondary schools, vocational schools,

factory visits and laboratory tours, the test-

ing service provider has been aggressively

pursuing an educational mission in natural

sciences and engineering – with the kind

support of the child reporters.

INFORMATION

Human Resources Management

Norbert Schnettberg

[email protected]

+49 221 806-2472

TÜVtel

Aud Feller

[email protected]

+49 221 806-1726

http://de-de.facebook.com/

tuevkarriere

Page 30: tuev rheinland customer magazine contact 3/2011

kontakt 2.11

The haunch of deer simmers in quince

sauce, the apple jelly dribbles over a cara-

mel chip, and a few meters away yogurt

drips into liquid nitrogen and solidifies as

frozen pellets. At the food industry trade-

show Anuga, eight top chefs from Ger-

many, Austria and Switzerland vie for the

title of “Cook of the Year”, one of the most

important German cooking competitions.

At a distance, it looks like the competition

is being held in the dressing rooms of a

fashion store. White wooden panels sepa-

30

Precision at high speed:

every move is rehearsed.

Miguel Contre ras (below

right) judges the cook´s

hand skills. Sebastian

Frank (below left) enjoys

his victory.

6M² OF HAUT CUISINEEight young chefs vie for the title “Cook of the Year.” To win they have to convince a jury of Michelin Star-wielding master chefs – and a man from TÜV Rheinland.

rate the cooks. Each is allotted a cooking

booth measuring just two by three meters:

six square meters of haute cuisine.

Cafeterias and cameras

In front of the wooden booths, the TV cam-

eras zoom in on Miguel Contreras. A fur-

covered microphone hangs a hand’s breadth

in front of his face, the heat of the glaring

spotlights causes sweat to bead on his

brow. In his regular job, he heads the caf-

eteria kitchen at TÜV Rheinland in Cologne.

3030303030303033030300303030303030303003030330303303030303003030303

Page 31: tuev rheinland customer magazine contact 3/2011

Anuga People & Environment

31contact 3.11

This phase is one of the greatest challenges

for the participants in this competition: they

must prepare 18 plates in 15 minutes. As-

suming ten working steps per plate, con-

testants have only five seconds for each

action. No time to correct even the slightest

error – not to mention big mistakes.

Miguel Contreras examines the preparation

process, and waits with the service staff

Elegance in a tight spot:

the cooks create culinary

artworks in a cramped

space.

TÜV RHEINLAND AT ANUGA

Anuga – the world’s biggest food tradeshow.

More than 155,000 visitors attended this year’s 5-day

fair in Cologne. In an area totaling 285,000 square

meters, 6596 companies – including TÜV Rheinland

– from 180 countries presented themselves.

The testing service provider’s stand, located just a

few steps away from the “Cook of the Year” compe-

tition, focused on the topic of food safety. Alongside

safety assurance systems, aspects like sustainability

standards and energy management played impor-

tant roles. Representatives included TÜV Rheinland experts from Germany, Poland

and Argentina.

Today he is a member of the technical jury

of the competition, which this year is mark-

ing its debut at the world’s largest food in-

dustry tradeshow. The man from TÜV Rhe-

inland masters the unusual media interest

and answers every question that the jour-

nalists – including a team from German

national public broadcaster ZDF – throw at

him. And then he returns his attention to

the cooking booths.

The candidates are not only competing

against each other, but against the clock.

Each contestant has five hours to prepare a

three-course meal for six diners. The cost

of the ingredients may not exceed 16 euros

per person. At the end of the five hours, the

candidates have 15 minutes to prepare the

plates for the jury. Eight jurors, lead by

three-star chef Dieter Müller and television

chef Léa Linster – known among other

things from the ZDF cooking show “Lanz

kocht” – judge the dishes. Miguel Contre-

ras assesses the technical skill of the cooks

together with Dirk Rogge from Unilever.

“We pay special attention to cleanliness,”

says Miguel Contreras, and notes that

meeting the required hygiene standards is

particularly challenging under these condi-

tions. However, he notes, all the candidates

are cooking on a high level on this point as

well. “After all, I admitted them,” says the

Spanish native with a laugh. He was a mem-

ber of the jury throughout the preliminary

competitions, in which over 400 cooks took

part, and selected the candidates for the

semifinals – one of which was held in the

cafeteria of TÜV Rheinland.

180 moves in 15 minutes

After five hours, the first participant, Jan

Steinhauer from the gourmet restaurant Dirk

Maus in Essenheim, begins to prepare his

plates. His fingers fly over the white porce-

lain, creating a tiny work of culinary art with

tuna, chanterelle mushrooms and eggplant.

Page 32: tuev rheinland customer magazine contact 3/2011

People & Environment Anuga

32 contact 3.11

until the plates are completed. Then the

waiters carriy the plates out the back to a

black paneled room where the illustrious

jury is seated at a long table, ready to try

the dishes. Using knives and forks the

jurors dissect the dishes into their constitu-

ent parts, taste and discuss them. In the

end, all that is left of the creative process is

a number on a point card. And a winner:

Sebastian Frank, head chef of the Berlin

restaurant Horváth. He prevailed over his

competition with autumn vegetables, en-

trecôte, sturgeon filet and a dessert com-

posed of carrots and currants. The Austrian

chef himself was as surprised as anyone by

his victory. “We came in second in the

semifinal in Berlin. So we thought we’d

place somewhere in the middle he says,

smiling broadly into a ZDF TV camera. From

a wooden booth to national television.

No bigger than a

fitting room: the

cooks work

be tween white

wooden walls –

in six square

meters of space.

Editorial InformationPublisher: TÜV Rheinland Aktiengesellschaft, Communication,

Am Grauen Stein, D-51105 Cologne

Phone: +49 221 806-4314 Editor: Aud Feller

Fax: +49 221 806-1760 Text: S+L Partners GmbH, Cologne

Internet: www.tuv.com Printing: Druckhaus Ley + Wiegandt, Wuppertal

Photos: Lothar Wels (Titel); Reinhard Witt (pp. 2, 3, 11, 20-21); Bob Ingelhart/istockphoto (pp. 2); Deutsche Post Real Estate Germany GmbH (p. 2, 26); TÜV Rheinland AG (pp. Titel, 3, 12); Illustrious/istockphoto (p. 4-5); electriceye/fotolia (p. 4-11); Alexey Dudoladov/istockphoto (p. 5); arsdigital/fotolia (p. 6); kristian sekulic/istockphoto (p. 6); Cpro/fotolia (p. 7); by-studio/fotolia (p. 7); Hanne Engwald (2) (pp. 8-9); Guido Schiefer (pp. 9, 30-32), Caspar Benson/fstop/Corbis (p. 9); Lukas Nuelle, Illustration (p. 11); amfora health care GmbH (p. 13), corbis/fotolia (p. 14-16); Bertram Solcher/laif (S. 15); dpa/picture-alliance (pp. 17, 19); Michael Ebner (pp. 17-19); vege/fotolia (p. 22); joel dietl/foto-lia (p. 22); logorilla/istockphoto (p. 22); vectorminator/istockphoto (p. 22); Yuri Arcurs/fotolia (p. 23); Jari Berger (p. 24, 25); Ralf Bille (p. 24); PR (p. 27); Luiz/fotolia (p. 28-29); Kablonk Micro/fotolia (p. 29); artcop/fotolia (p. 32); M.Gove/fotolia (p. 32)

Id-No. 1115073www.bvdm-online.de

The greenhouse gas emissions resulting from the production of this brochure have been offset by

investments in the Gold Standard climate protection project “Wind energy in Yuntdag“.

INFORMATION

Miguel-Angel Contreras y Schaffeld

miguel-angel.contreras.y.schaffeld

@de.tuv.com

+49 221 806-2138