TrueMotion - State of Distracted Driving | Dec 2016
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Transcript of TrueMotion - State of Distracted Driving | Dec 2016
THE STATE OF DISTRACTED DRIVING
A Quarterly Report | December 2016
DISTRACTED DRIVING ANALYZED
trips
1,397,769drivers
18,201hours
22,349,370miles
408,329
The following analysis is based on 18,201 drivers across TrueMotion apps.
DISTRACTION TYPE: PHONE IN HAND
# of hours with phone in hand while driving
61,689
19%percent of driving time
that people are distracted
HOW MUCH ARE PEOPLE DISTRACTED?
trips to the moon and back
16Trips from New
York to San Francisco
1,502Loops around the
Indianapolis Motor Speedway
1,545,400
77,270total # of hours of distracted driving
Assuming you’re driving at an average speed of 50mph, that’s equivalent to:
A PATH TO CHANGINGTHESE STATISTICS
BEHAVIOR CHANGE
After having the TrueMotion app for at least 60 days, the average driver is distracted only 6% of the time.
Just downloading the app decreases your distracted driving by 50%.
Which means that TrueMotion Family app users are almost 4 times safer than the typical driver!
gotruemotion.com/app