trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine...
Transcript of trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine...
trenchlesstechnology.com
2018 Media Kit
*Publisher’s Own Data
Your #1 Trenchless Source
10050 Brecksville Rd.Brecksville, OH 44141 USA330-467-7588benjaminmedia.com
141,786*Total Audience Reach
When it comes to covering the trenchless industry, nobody beats Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless technology— this exciting, expanding and extraordinary industry.
But don’t just take my word for it because let’s face it, I’m pretty biased and I know we have the best publication and team members in the business. But look at our track record and you’ll know it, too.
Trenchless Technology has been the leading brand in the underground construction market for more than 25 years. That’s a long time. Our editors have, combined, nearly 50 years of experience in covering the trenchless industry through going to jobsites, industry events and participating in industry associations and organizations. Our marketing team knows how to best brand your company and products through our multiple media outlets.
Our publication is the go-to source for the latest worldwide trenchless innovations, technology, expertise and news. We cover all facets of the trenchless industry while also providing cool case studies and company profiles, as well as perspective and insight on the latest issues affecting the work our readers do day in and day out.
Our circulation is the best in the industry, reaching more than 140,000 monthly through our multiple media touch points — print, web, email, webinars, social media and conferences. We connect, follow, friend with the best in the industry. Our print edition is BPA audited so you know who you reaching when you market your products in Trenchless Technology.
After 25-plus years in covering this industry, what have we learned? Well, most importantly, we have learned that we have the best readers who demand high-quality, informative and engaging editorial in each and every issue. We are dedicated to meeting the expectations of our readers, advertisers, vendors and all stakeholders in the market we serve and lead. Trenchless Technology is THE most influential brand in the industry — Your No. 1 Trenchless Source!
Join us in 2018!
Sharon M. Bueno | Managing Editor, Trenchless Technology
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
Editorial Mission
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DIRECT REQUEST SUBSCRIBERS 96.8%
Average Monthly Audience Reach: 141,786*
Audience
36% - Government/Public Works
31% - Contracting Firms
19% - Engineering Firms/Consultants
6% - Utility Companies
5% - Manufacturers/Suppliers
2% - Others Allied to the Industry
1% - Industrial Facilities
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*Publisher’s Own Data as of August 2017
Subscriber’s primary trenchless activities:*
Rehabilitation ............................................................................................................ 10%
New Installation....................................................................................................... 16%
Both (rehab & new install) ................................................................................... 73%
42 % OF SUBSCRIBERS ARE INVOLVED IN HDD.*
Title
Executive Level: Owner/partner, President, Vice President, CEO, COO/CFO, Director/Commissioner ......................................................................................... 42%
Management Level: Manager/Coordinator/Administrator, Superintendent ........................................................................................................ 31%
Engineer/Estimator/Consultant ........................................................................ 15%
Operator/Field Personnel/Technician, Supervisor/Foreman/Inspector, Safety Personnel ..................................................................................................... 10%
Other/Miscellaneous ...............................................................................................2%
Business Industry
Magazine:38,063 Circulation - Print 1,886 Circulation - Digital*
Website:15,691 Avg. Users/Month 32,093 Avg. Page Impressions/Month
E-newsletter: 12,399 Average Distribution*
Webinars: 428 Average Registrants*
Twitter:2,637 Followers @TrenchlessTech*
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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Editorial CalendarIssue January February March April May June
Mail Date January 6 February 5 March 5 April 7 May 5 June 5
Topics • Microtunneling• Storm Water• Fiberglass Pipe• Pipe Relining• NASSCO Rehab
Report
• No-Dig Preview• Pipe Inspection• Pipe Robotics• WWETT Show
Preview• NASSCO Rehab
Report
• Person of the Year• Leak Detection• Pipe Relining• Manhole
Rehabilitation• NASSCO Rehab
ReportAdvertorial Section: Manhole Spotlight
• Laterals• Pumps• Spray-on Rehab
Systems• HDPE Pipe• NASSCO Rehab
Report
• No-Dig Wrap Up• Microtunneling• Auger Boring• Vitrified Clay Pipe• Condition
Assessment• NASSCO Rehab
ReportSupplement: 2018-2019 Directory of the North American Trenchless Technology Industry
• Editorial Forum• Pipeline Inspection• Manhole
Rehabilitation• SUE• NASSCO Rehab
Report
HDD Section • Compact Drills• Fiber Installation
• Tooling• Navigation/Steering
• Mud Systems• Contractor Profile
• Drilling Fluids• Drill Pipe
• Tooling• Locating & Tracking
• Mid-range Drills• Vacuum Excavation
Pipe Cleaning Section
• Jet/Vac Units • Large Diameter Cleaning
• Pipe Cleaning Accessories
Bonus Distribution • HDD Academy• 25th Annual
Microtunneling Short Course
• Water & Wastewater Equipment Treatment & Transport Show
• NASTT’s 2018 No-Dig Show
• CGA Congress• NUCA annual
Convention
• NASTT’s 2018 No-Dig Show
• NASSCO Annual Convention
• Trenchless Technology Road Show, London, Ontario
• AWWA ACE 2018 • Pipelines 2018
Issue July August September October November December
Mail Date July 7 August 6 September 5 October 6 November 5 December 5
Topics • Microtunneling• Piercing Tools• Storm Water• Pumps• PVC Pipe• GPR• NASSCO Rehab
ReportSupplement: Horizontal Directional Drilling Guide
• Manhole Rehabilitation
• Leak Detection • Ductile Iron Pipe• Spray-on Rehab
Systems• NASSCO Rehab
Report
• WEFTEC Preview• Resins• Pipe Relining• Pipe Bursting• Grouting• NASSCO Rehab
ReportSupplement: Pipe Relining Guide
• Projects of the Year • Laterals • Condition
Assessment• NASSCO Rehab
ReportAdvertorial Section: Vacuum Excavation Spotlight
• Pipe Relining• Sewer Rehab/ I/I
Removal• Steel Pipe• Pipe Ramming• NASSCO Rehab
ReportSpecial Section: North American Microtunneling 2018 Review
• Top 50 Trenchless Engineering Firms
• Water Main Relining• Auger Boring• NASSCO Rehab
Report
HDD Section • HDD Product Pipe
• Pipeline Projects
• Tooling• Maxi Rigs
• Directional Drilling Contractor Spotlight
• Drill Rig Maintenance
• Mud Systems• Fiber Applications
• Drilling Fluids• Rock Drilling
• Locating & Tracking• Equipment
Procurement/Financial
Pipe Cleaning Section
• Fats/Roots/Oil and Grease
• Scheduled Operation/Maintenance
• Pipe Cleaning Accessories
Bonus Distribution • WEFTEC 2018
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
Insertions due on the 5th of the month prior to issue date. Materials due on the
15th of the month prior to issue date.
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A low-cost advertising section inside the pages of Trenchless Technology featuring pipe cleaning and preventive maintenance products and services.
Pipe Cleaning Section featured bimonthly
Total Circulation: 39,949*
Issue February April June August October December
Mail Date February 5 April 7 June 5 August 6 October 6 December 5
Insertions January 5 March 5 May 5 July 5 September 5 November 5
Materials January 15 March 15 May 15 July 15 September 15 November 15
Pipecleaning Section
• Jet/Vac Units • Large Diameter Cleaning
• Pipe Cleaning Accessories
• Fats/Roots/Oil and Grease
• Scheduled Operation/Maintenance
• Pipe Cleaning Accessories
Bonus Distribution • Water & Wastewater Equipment Treatment & Transport Show
• NASTT’s No-Dig Show
• CGA Congress• NUCA annual
Convention
• Trenchless Technology Road Show, London, Ontario
• Pipelines 2018
Editorial Calendar
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
*Publisher’s Own Data
Pipe Cleaning Section (4-COLOR, GROSS)
1X 3X 6X
Full Page $3115 $2980 $2530
1/2 Page 2450 2335 2100
1/4 Page 1835 1745 1560
SpecsPlease refer to Trenchless Technology specs page of the media kit.
Advertising RatesAds will appear in the Pipe Cleaning section and may be stacked.
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Average monthly users
15,691Average monthly page impressions
32,093
Website
Leaderboard Banner
Branded Background SkinsAppears on the left and right side of the website page.
Welcome BannerBanner appears when page opens
LargeLeaderboard Banner
StandardBanner
SkyscraperBanner
trenchlesstechnology.com
The Welcome Banner has the
highest clickthrough rate (CTR)!
TIP!
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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Contact your advertising representative for more details.
Homepage Newsfeed 2,400+ average users/month*Your content remains in the top 10 stories on the
homepage for duration of your program.
E-Newsletter Content 12,300+ average weekly distributionYour content included for the duration of your
program.
Twitter Posts 2,620+ followers*Your content is tweeted regularly over the duration of your
program.
Native AdvertisingWith Trenchless Technology’s Native Advertising Program, your content will appear like a news story within the natural layout of Trenchless Technology’s media channels. Sponsored content is marked as sponsored, but it blends into the native content.
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
*Publisher’s Own Data as of August 2017
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Trenchless Technology E-NewsletterDistributed every Wednesday
Monthly Vertical E-Newsletters
DISTRIBUTION
12,399*
E-Newsletters
Your Banner Ad Here
One exclusive sponsor per issue!
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
Horizontal Directional Drilling E-NewsletterDistributed the first Monday of each monthTotal Distribution: 6,754*One Exclusive Sponsor per Issue
Pipe Relining E-NewsletterDistributed the third Monday of each monthTotal Distribution: 3,280*One Exclusive Sponsor per Issue
Pipe Cleaning E-NewsletterDistributed March 12, May 14, July 9, September 10 and November 12Total distribution: 3,170*
Condition Assessment E-NewsletterDistributed February 12, April 9, June 11, August 13, October 8 and December 10Total distribution: 4,638*
*Publisher’s Own Data
Your Banner Ad Here
Your Banner Ad Here
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Directory of the North American Trenchless Technology Industry
Total Circulation: 38,063*
SUPPLEMENT TO
TRENCHLESSTECHNOLOGYINDUSTRY
23rd Edition
Directory of theNORTH AMERICAN
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DIRECTORY24th Edition
of the North American Trenchless Technology Industry
ALLOW US
TO DIRECT YOU!
2017-2018
SUPP
LEMEN
T TO
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Make sure prospects find your company in the ONLY stand-alone Directory of the North American Trenchless Technology Industry! • Ad placement works all year long! The Directory has a shelf life of
one year, making it an economical buy for trenchless advertisers.
• Maximize your exposure at industry trade shows! The Directory will be distributed at industry trade shows from June 2018 - May 2019.
• Advertiser listings get more visibility! Your listing(s) in the specialty section will be bolded and will include the page number of your ad.
2018-2019
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
Advertising Rates
CirculationMails polybagged with the May issue of Trenchless Technology to direct request subscribers.
Bonus Distribution• 2018 Trenchless Technology Road
Shows• WEFTEC 2018• NUCA 2019• NASTT’s 2019 No-Dig Show• 2019 HDD Academy
SpecsPlease refer to Trenchless Technology specs page of the media kit.
DeadlinesInsertion Orders are due 4/5/2018Ad Materials are due 4/10/2018
Display Ad Rates (4-color, Gross) 1X Enhanced Listings (Net)
2-Page Spread $8955 Logo - Color $335
Full Page 6010 Logo - B&W 235
2/3 Page 4935 Bold Company Name 160
1/2 Page Island 4450 Category Ad - Color 360/inch
1/2 Page 3950 Category Ad - B&W 260/inch
1/3 Page 3170
1/4 Page 2680 Cover Rates (4-COLOR, GROSS)
1/6 Page 2330 Inside Front Cover $6430
Business Card (Net Rate) 470 Inside Back Cover 6100
Back Cover 6720
Black & white display advertising - deduct 20% off the above rates
An annual supplement to Trenchless Technology
*Publisher’s Own Data
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Horizontal Directional Drilling Guide
Total Circulation: 39,949*
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H O R I Z O N T A LD I R E C T I O N A L D R I L L I N G G U I D E
A S U P P L E M E N T T O
2017
2 0 1 7
A Comprehensive Look at the North American HDD Industry
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You’ll want to advertise your directional drilling products and/or services in this supplement that is jam-packed with practical information for utilities, contractors and engineers performing today’s HDD installations! Editorial Features The Horizontal Directional Drilling Guide will take a comprehensive look at the HDD industry, covering an array of topics for today’s HDD professional.
• HDD Market Overview • Rig Specifications • Design Considerations • Application Case Studies • Vac Units • New Technology • Tracking and Locating
An annual supplement to Trenchless Technology
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
CirculationMails polybagged with the July issue of Trenchless Technology.
Bonus Distribution• 2019 Trenchless Technology Road
Show• 2019 HDD Academy• NASTT’s 2019 No-Dig Show
SpecsPlease refer to Trenchless Technology specs page of the media kit.
DeadlinesInsertion Orders are due 6/6/2018 Ad Materials are due 6/10/2018Mail Date: July
Advertising Rates (4-COLOR, GROSS)
*Publisher’s Own Data
2-Page Spread $11,940
Full Page $8010
2/3 Page $6580
1/2 Island $5930
1/2 Page $5270
1/3 Page $4230
1/4 Page $3570
1/6 Page $3100
BC (NET RATES) $630
Cover Rates
2nd Cover (Inside Front) $8580
3rd Cover (Inside Back) $8070
4th Cover (Back Cover) $8960
Inside Front Cover Spread $12,615
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Total Circulation: 39,949*
Advertise your relining products in this comprehen-sive guide designed to help owners, engineers and contractors attain a better understanding of all the pipe relining methods — CIPP, UV CIPP, sliplining, spray-applied, spot/sectional repair — available today, their applications and other important issues that are critical to the pipe relining process.
Editorial Features• Overview of Pipe Relining Market• Case Studies (Sewer, Water, Lateral, Culvert)• Pipe Relining Directory• Data Management• Engineering Considerations• QA/QC• Products and Material Testing
An annual supplement to Trenchless Technology Magazine
Pipe Relining Guide
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
CirculationMails polybagged with the September issue of Trenchless Technology.
Bonus Distribution• WEFTEC 2018• 2018/2019 Trenchless Technology
Road Shows• NASTT’s 2019 No-Dig Show• Water & Wastewater Equipment,
Treatment & Transport Show
SpecsPlease refer to Trenchless Technology specs page of the media kit.
DeadlinesInsertion Orders are due 8/4/2018 Ad Materials are due 8/10/2018Mail Date: September
Advertising Rates (4-COLOR, GROSS)
*Publisher’s Own Data
2-Page Spread $11,940
Full Page $8010
2/3 Page $6580
1/2 Island $5930
1/2 Page $5270
1/3 Page $4230
1/4 Page $3570
1/6 Page $3100
BC (NET RATES) $630
Cover Rates
2nd Cover (Inside Front) $8580
3rd Cover (Inside Back) $8070
4th Cover (Back Cover) $8960
Inside Front Cover Spread $12,615
A S U P P L E M E N T T O
2016
PIPE RELINING GUIDE
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A S U P P L E M E N T T O
2017
PIPE RELINING GUIDE
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Issue Winter (February) Spring (May) Summer (August) Fall (November)
Mail Date February 5 May 5 August 6 November 5
• Editorial Roundtable• Vacuum Excavation• Pipe Relining• Laterals• 2018 Trenchless Technology
Road Show Preview• Association Updates
• CIPP Relining• Pipebursting• Horizontal Directional Drilling• Condition Assessment• 2018 Trenchless Technology
Road Show Keynote Q&A/Exhibitor Showcase
• Association Updates
• Spray-Applied Pipe Relining• Sliplining• Horizontal Directional Drilling• Utility Tunnelling• Association Updates
• Pressure Pipe Relining• Manholes• Horizontal Directional Drilling• Microtunnelling• Association Updates
Bonus Distribution • 2018 WWETT Show• NASTT ’s 2018 No-Dig Show
• 2018 Trenchless Technology Road Show
• ASCE Pipelines Conference 2018
• 2018 WEFTEC Show• 2018 CCGA Damage Prevention
Symposium
Total Circulation: 3,000*
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Trenchless Technology Canada offers marketers the opportunity to reach Canadian contractors, engineers and municipalities/utilities via the strong Trenchless Technology brand that’s been influencing trenchless industry decision-makers for more than 25 years.
Trenchless Technology Canada
*Publisher’s Own Data
Editorial Calendar
*Publisher’s Own Data
SpecsPlease refer to Trenchless Technology specs page of the media kit.
Advertising Rates (4-COLOR, GROSS, USD)
1X 4X
2-Page Spread $3275 $3115
Full Page 1560 1480
1/2 Island 1170 1115
1/2 Page 1000 950
1/3 Page 840 800
1/4 Page 690 655
Business Card (Net Rate) 320 305
Cover Rates
Inside Front Cover Spread $3510 $3330
Inside Front Cover 1950 1850
Inside Back Cover 1715 1630
Back Cover 2340 2225
Insertions due on the 5th of the month prior to issue date. Materials due on the 15th of the month prior to issue date.
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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Trenchless Technology Digital Edition Sponsor
The Digital Edition Sponsor receives an exclusive sidebar ad that always resides on the left side of the digital edition, regardless of the page a reader is viewing.
• Ad will be visible on the current issue as well as the Trenchless Technology digital archive issues.
• The sponsor ad remains on the digital edition until the contract/insertion has ended.
• Your company will be recognized as an issue sponsor in the digital edition email notification.
PLAY VIDEO HYPERLINK: A standard PLAY VIDEO icon will be added to your advertisement, drawing readers to your YouTube video.
ADVERTISEMENT HYPERLINK: • Entire ad will be clickable.• Provide URL for hyperlink with your print ad
materials.
Other Digital Edition Options:
Trenchless Technology Digital Edition Landing Page
The Digital Edition Landing Page is similar to a tip cover on the print editions – it’s the first thing a reader will see when they open the digital edition.
• Ad is specific to an issue and will always remain a part of the issue in the archives.
• Can be designed to look like a web page adding images, links, video, etc.
• Digital Edition Landing Page ads are visible on desktops and mobile devices.
• Your company will be recognized as an issue sponsor in the digital edition email notification.
Digital Edition
Your Ad
Here
Your Ad
Here
Advertising
Hannah Schiffman: [email protected]
Editorial
Mike Kezdi: [email protected]
trenchlesstechnology.com
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Work with the Trenchless Technology editor to create an exclusive, customizable Playbook with content centered around your products, technology and/or company. The Playbook will be a downloadable, topic-specific guide that includes the latest news and market analysis, along with content and ads from your company.
Qualified Leads: The Playbook will be available on TrenchlessTechnology.com for 12 months (as well as be posted on your company’s site). Readers will be required to complete a form prior to downloading. Leads from completed forms will be shared with your company.
Promotional Campaign: The Trenchless Technology Playbook promotional campaign is designed to increase brand awareness and funnel leads to your company for a full year.
Product Frequency Total Impressions Value (NET)
Trenchless Technology e-news advertorial
4x 12,399 average distribution X 4 issues = 49,596
$1,600
½ Page, 4/C ad in Trenchless Technology
2x 35,000 circulation x 2 issues = 70,000 $8,959
300 x 250 ad on trenchlesstechnology.com
12 Months 15,000 impressions x 12 months = 180,000 $9,900
Tweets from @TrenchlessTech 4x 2,621 followers x 4 tweets = 10,484 $300
Trenchless Technology Special Report email blast
1x 10,000 distribution $3,200
Total 326,206 $23,959
Trenchless Technology Playbook Rate: $20,000 net
Contact your advertising representative for more details.
Trenchless Technology Playbook
Your LogoHere
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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95% of past Trenchless Technology Reader Survey respondents said case studies and white papers are influential in helping evaluate a technology or product.
Rate: $3,950 Net
Marketing Campaign includes:
• 1X Dedicated email blast sent to 5,000 select
Trenchless Technology subscribers ($1,675 value)
• 3X Dedicated tweet with link ($300 value)
• 4X Trenchless Technology E-Newsletter
advertisement
($1,350 value)
• Featured on TrenchlessTechnology.com for one year
($11,880 value)
Let Trenchless Technology market your case study or white paper and deliver leads to your inbox year-round. It’s as easy as 1-2-3.
You provide the case study or white paper.
We create a landing page and download request form on trenchlesstechnology.com.
We market your case study or white paper via emails, social media and Trenchless Technology and deliver qualified leads to your inbox!
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Time your case study/white paper promotion so that it takes place before a major trade show. Great pre-show
exposure and provides show-goers with a reason to stop by your booth.
TIP!
White Papers
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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Give the readers
something extra.
Ride Along Outsert: Let the power of Trenchless Technology’s brand carry the load for your next direct mailing.
Tipping: Magazine tipping allows you to insert product samples, removable advertisements, and even posters and brochures.
Cover options: The front cover is the most visible page of a magazine, designed to draw the reader’s attention. Take advantage of this prime real estate with a special cover option.
Belly Band: Using a belly band is a sure way to gain visibility. Readers must remove the belly band to get to the magazine; thus, it is impossible to ignore your advertisement.
Post-It® Notes: Using Post-It® Notes adds attention to your full-page ad and encourages the reader to use it as a reminder to respond to your call to action.
Sticker: If you’re afraid readers may miss your ad, lead them to it with a Sticker on the front cover of the magazine.
French Door
Cover Flap Gatefold
STAND OUT from the crowd with these high exposure advertising options.
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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Advertising MaterialsAds are produced using computer-to-plate technology.
Digital FilesFile Formats: PDF/x1a, PDF (Press Optimized), EPS and Tiff. Final effective resolution for all images and PDFs should be 300 dpi. Files should meet the size specifications listed. Color space: CMYK, or grayscale; no spot colors, no RGB. Ads not conforming to color specifications will be converted to CMYK. Benjamin Media Inc. is not responsible for color shifts due to conversions from RGB to CMYK. Hard-copy proofs are recommended but not required with all submitted materials. We accept no responsibility for color, content or quality if a color proof is not provided. Benjamin Media Inc. reserves the right to resize, re-crop or otherwise alter ads that are supplied incorrectly.
There is a minimum additional charge for Ad Creation/Modification $75/hour
InsertsPlease call for pricing.
Special PositionsGuaranteed only with a 10% extra charge added to space rate.
Short RatesAdvertisers will be short-rated if within a 12-month period from the date of the first insertion, they do not use the amount of space that their billing was based.
Agency Commissions15% of gross billing is allowed to recognized agencies on space, color, special positions and inserts.
Shipping InstructionsPlease submit large electronic files via our file sharing service at https://www.hightail.com/u/benjaminmedia
Ad SizesFull Page Trim Size: 8 1/8" x 10 7/8" (206 mm x 276 mm).Gatefold Cover: 16 1/4" x 10 7/8" (413 mm x 276 mm).Spread: 16 1/4" x 10 7/8" (413 mm x 276 mm).
Bleed SpecsSingle Page: 8 1/4" x 11 1/8" (210 mm x 282 mm).Spread: 16 1/2" x 11 1/8" (419 mm x 282 mm).Allow minimum 1/4" (6 mm) in from trim edge for live matter.
Non-PaymentIn the event of non-payment, publisher reserves the right to hold the advertiser and/or its advertising agency individually and/or jointly liable.
Disclaimer: Advertisers and ad agencies assume liability for all content (including text, representations and illustrations of advertisements printed) and also assume responsibility for any claims arising therefrom made against the publisher. Publisher reserves the right to reject any advertising that he/she feels is not in keeping with the publication’s standards. Publisher cannot guarantee bonus distribution.
Full Page 2/3 Page
1/2 Page Vertical 1/2 Page Island
1/2 Page Horizontal
1/3 Page Square 1/4 Page Square
1/4 Page Horizontal 1/6 Page Vertical
1/3 Page Vertical
8 1/4" x 11 1/8"210 mm x 282 mm
4 1/2" x 9-3/4"114 mm x 247 mm
3 3/8" x 9 3/4"86 mm x 247 mm
4 1/2" x 7 1/2"114 mm x 191 mm
7” x 4 7/8"178 mm x 124 mm
4 1/2" x 4 7/8"114 mm x 124 mm
3 3/8" x 4 7/8"86 mm x 124 mm
7" x 2 3/8"178 mm x 60 mm
2 3/16" x 4 7/8"56 mm x 124 mm
1/6 Page Horizontal
4 5/8" x 2 3/16"117 mm x 56 mm
2 3/16” x 9 3/4"56 mm x 247 mm
Print Specs
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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Branded Background SkinsAppears on the left and right side of the website page.
• Please supply left and right side artwork in jpg format • Please note, background skins are not guaranteed to show
on mobile devices and tablets• DFP and 3rd party tags are not accepted for background
skins. Please contact your sales rep for details.
Leaderboard Banner728 x 90 (a 320 x 50 banner is also required so your ad appears on mobile devices)
Welcome banner600 x 400(Banner appears when page opens)
• Size may not exceed 45k• jpg, gif and png files are accepted - 3x max rotation of gifs
(SWF files are not accepted)• Google DFP, 3rd party ad servers and javascript files are
also accepted• Publication will not host any images for javascript or 3rd
party tags
Large Leaderboard970 x 90(a 320 x 50 banner is also required so your ad appears on mobile devices)
Standard Banner300 x 250
Skyscraper300 x 600
300 x 250, 728 x 90, 300 x 600, 970 x 90 Static Banners• Size may not exceed 35k (300 x 600 can be 45k)• jpg, gif and png files are accepted - 3x max rotation of gifs
(SWF files will not be accepted)• Google DFP, 3rd party ad servers and javascript files are also
accepted• Publication will not host any images for javascript or 3rd party
tags
All dimensions shown below are W & H in pixels. Benjamin Media uses Google DFP for all ad impressions. Ads and impressions are tracked when possible. Advertisers using a third-party service are responsible for tracking their own banner ad clicks.
Digital Edition Landing PageLanding Page Ad Sizes/Specs:
• Full page: 8-1/4” wide x 11-1/8” high• Spread: 16-1/2” wide x 11-1/8” high• Acceptable files include: pdf, eps and tiff. 300 dpi.
Digital Edition Sponsor Sponsor Ad Size/Specs:
• 160 x 600 pixels and can be submitted as jpg, gif, swf. Supply URL link.
• Sidebar ads are visible on desktops only, not available on mobile devices due to limited screen area.
Weekly Trenchless Technology E-NewsletterBanner ad size580 x 80 (72 dpi)
Advertorial• Headline• 25 words and image/logo• Include URL link
Monthly Vertical E-NewslettersBanner Ad Size600 x 300 (72 dpi)
• Acceptable file formats are jpg and gif • Maximum file size is 25k • Provide URL address for link • Max looping 3x for gif files
Website Specs
Digital Specs
Digital Specs E-Newsletter Specs
For 728 and 970 wide ads a 320 x 50 banner is also
required so that your ad appears on mobile devices.
TIP! Be sure your ads are mobile friendly
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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What you provide:• Company logo, presentation description and image.• Up to 5 custom pre-event survey questions for the registration form.• Final PPT presentation 2 days prior to live event. Note, videos can be
used in your webinar presentation!
What we provide:• One ½ page 4-color ad in Trenchless Technology promoting your
webinar session.• Two dedicated email blasts promoting webinar session to Trenchless
Technology subscribers.• Event posts on @TrenchlessTech and other Benjamin Media social
media networks.• 60-minute Webinar (recommended 45 minutes for presentation and
15 minutes for Q&A). • Following the event, sponsor will be provided with a final report
including:• List of all registrants (including all contact information)*• A list of all questions asked during event• Answers to custom pre-event survey and any polls given during
the event• Webinar recording on trenchlesstechnology.com for one year
Sponsorship Rate: $8,000 Net
* Due to the Canadian Anti-Spam Legislation, we are unable to provide email addresses for Canadian registrants. We will be able to provide mailing
addresses and phone numbers for Canadian registrants.
428 Average Registrants per Webinar
You deliver the presentation. We deliver the qualified leads.
Featured Webinar Topics
January Engineering/Case Study
February Pipe Relining
March Pipe Inspection
April Manhole Rehabilitation
May Horizontal Directional Drilling
June Microtunneling
July Utility Locating
August Pumps
September Pipe Cleaning
October Grouting
November Lateral Rehabilitation
December Sewer Rehab / I&I Removal
Contact us today to sponsor one of these sessions or to suggest an additional topic for the 2018 Trenchless Technology webinar series.
Webinars19
Contact information:Brittany Cline, Event Sales Manager
330-315-2150 | [email protected]
For sponsorship opportunities, please contact Brittany Cline at [email protected] or 330-467-7588.
trenchlesstechnology.com
NETWORK EXHIBIT SPONSOR
Conferences
Generate leads and gain company exposure with these face-to-face interactions! Trenchless Technology’s conferences will provide qualified
names for every aspect of the trenchless market – contact us today to learn more about exhibit and sponsorship opportunities!
Microtunneling Short Course February 5-8, 2018Boulder, Colorado
microtunnelingshortcourse.com
HDD AcademyFebruary 22-23, 2018
Tempe, Arizonahddacademy.com
NASTT’s 2018 No-Dig ShowMarch 25-29, 2018
Palm Springs, Californianodigshow.com
Trenchless Technology Road
ShowMay 17-19, 2018
London, Ontario, Canadacatttrenchlessroadshow.ca
Water Asset Management Conference
October 2018waterassetmgmt.com
cLPipeline
LeadershipC O N F E R E N C E
Pipeline Leadership ConferenceNovember 2018
plconference.com
20
Rates
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
Print(4-COLOR, GROSS)
Rates apply to Trenchless Technology, Horizontal Directional Drilling Guide, Pipe Relining Guide1X 3X 6X 9X 12X
Spread $11940 $11700 $11350 $11000 $10670
Full Page $8010 $7910 $7670 $7440 $7215
2/3 Page $6580 $6450 $6255 $6065 $5885
1/2 Page Island $5930 $5750 $5575 $5410 $5245
1/2 Page $5270 $5165 $5010 $4860 $4715
1/3 Page $4230 $4145 $4020 $3900 $3780
1/4 Page $3570 $3500 $3395 $3290 $3190
1/6 Page $3100 $3035 $2940 $2850 $2765
Business Card (Net Rate) $630 $610 $590 $570 $550
Black & white display advertising - deduct 20% off the above rates
Cover Rates (4-COLOR, GROSS)
1X 3X 6X
2nd Cover $8580 $8070 $7576
3rd Cover $8070 $7700 $7190
4th Cover $8960 $8580 $8070
Inside Front Cover Spread $12615 $11985 $11270
Pipe Cleaning Section (4-COLOR, GROSS)
Full Page $3115 $2980 $2530
1/2 Page $2450 $2335 $2100
1/4 Page $1835 $1745 $1560
Trenchless Technology Canada (4-COLOR, GROSS, USD)
1X 4X
2-Page Spread $3275 $3115
Full Page $1560 $1480
1/2 Island $1170 $1115
1/2 Page $1000 $950
1/3 Page $840 $800
1/4 Page $690 $655
Business Card (Net Rate) $320 $305
Cover Rates (4-COLOR, GROSS, USD)
Inside Front Cover Spread $3510 $3330
Inside Front Cover $1950 $1850
Inside Back Cover $1715 $1630
Back Cover $2340 $2225
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Directory of the North American Trenchless Technology Industry (4-COLOR, GROSS)
1X Enhanced Listings (NET)
2-Page Spread $8955 Logo - Color $335
Full Page $6010 Logo - B&W $235
2/3 Page $4935 Bold Company Name $160
1/2 Page Island $4450 Category Ad - Color $360/inch
1/2 Page $3950 Category Ad - B&W $260/inch
1/3 Page $3170
1/4 Page $2680 Cover Rates (4-COLOR, GROSS)
1/6 Page $2330 Inside Front Cover $6430
Business Card (Net Rate) $470 Inside Back Cover $6100
Back Cover $6720
Black & white display advertising - deduct 20% off the above rates
DigitalWebsite Twitter (NET)
CPM Net Rate Scheduled tweets are normal text-based tweets that include one external link sent on the date/time you specify. Tweet content is subject to editor approval.
Standard Rectangle Banner (300x250) $55
Skyscraper Banner (300x600) $80
Leaderboard Banner (728x90) $85
Large Leaderboard Banner (970x90) $95 Rate $100 per tweet
Branded Background Skin $13,000 Annual
Welcome Banner $199 E-Newsletters (NET)
Rate: Weekly E-News $1,350 per month
Rate: HDD E-News $990 per issue
Regional Impressions available. Contact your sales representative for more details.
Rate: Pipe Relining E-News $990 per issue
Digital Edition (NET)
Digital Edition Sponsor $500/Month Play Video Hyperlink $100/issue
Digital Edition Landing Page Full page - $300 issue Advertisement hyperlink $50/issue
Spread - $400 issue
Rates
Advertising
Dan Sisko: [email protected]
Hannah Schiffman: [email protected]
Maura Dugan: [email protected]
Editorial
Sharon Bueno: [email protected]
trenchlesstechnology.com
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