trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine...

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trenchlesstechnology.com 2018 Media Kit *Publisher’s Own Data Your #1 Trenchless Source 10050 Brecksville Rd. Brecksville, OH 44141 USA 330-467-7588 benjaminmedia.com 141,786* Total Audience Reach

Transcript of trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine...

Page 1: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

trenchlesstechnology.com

2018 Media Kit

*Publisher’s Own Data

Your #1 Trenchless Source

10050 Brecksville Rd.Brecksville, OH 44141 USA330-467-7588benjaminmedia.com

141,786*Total Audience Reach

Page 2: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

When it comes to covering the trenchless industry, nobody beats Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless technology— this exciting, expanding and extraordinary industry.

But don’t just take my word for it because let’s face it, I’m pretty biased and I know we have the best publication and team members in the business. But look at our track record and you’ll know it, too.

Trenchless Technology has been the leading brand in the underground construction market for more than 25 years. That’s a long time. Our editors have, combined, nearly 50 years of experience in covering the trenchless industry through going to jobsites, industry events and participating in industry associations and organizations. Our marketing team knows how to best brand your company and products through our multiple media outlets.

Our publication is the go-to source for the latest worldwide trenchless innovations, technology, expertise and news. We cover all facets of the trenchless industry while also providing cool case studies and company profiles, as well as perspective and insight on the latest issues affecting the work our readers do day in and day out.

Our circulation is the best in the industry, reaching more than 140,000 monthly through our multiple media touch points — print, web, email, webinars, social media and conferences. We connect, follow, friend with the best in the industry. Our print edition is BPA audited so you know who you reaching when you market your products in Trenchless Technology.

After 25-plus years in covering this industry, what have we learned? Well, most importantly, we have learned that we have the best readers who demand high-quality, informative and engaging editorial in each and every issue. We are dedicated to meeting the expectations of our readers, advertisers, vendors and all stakeholders in the market we serve and lead. Trenchless Technology is THE most influential brand in the industry — Your No. 1 Trenchless Source!

Join us in 2018!

Sharon M. Bueno | Managing Editor, Trenchless Technology

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

Editorial Mission

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Page 3: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

DIRECT REQUEST SUBSCRIBERS 96.8%

Average Monthly Audience Reach: 141,786*

Audience

36% - Government/Public Works

31% - Contracting Firms

19% - Engineering Firms/Consultants

6% - Utility Companies

5% - Manufacturers/Suppliers

2% - Others Allied to the Industry

1% - Industrial Facilities

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*Publisher’s Own Data as of August 2017

Subscriber’s primary trenchless activities:*

Rehabilitation ............................................................................................................ 10%

New Installation....................................................................................................... 16%

Both (rehab & new install) ................................................................................... 73%

42 % OF SUBSCRIBERS ARE INVOLVED IN HDD.*

Title

Executive Level: Owner/partner, President, Vice President, CEO, COO/CFO, Director/Commissioner ......................................................................................... 42%

Management Level: Manager/Coordinator/Administrator, Superintendent ........................................................................................................ 31%

Engineer/Estimator/Consultant ........................................................................ 15%

Operator/Field Personnel/Technician, Supervisor/Foreman/Inspector, Safety Personnel ..................................................................................................... 10%

Other/Miscellaneous ...............................................................................................2%

Business Industry

Magazine:38,063 Circulation - Print 1,886 Circulation - Digital*

Website:15,691 Avg. Users/Month 32,093 Avg. Page Impressions/Month

E-newsletter: 12,399 Average Distribution*

Webinars: 428 Average Registrants*

Twitter:2,637 Followers @TrenchlessTech*

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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Page 4: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Editorial CalendarIssue January February March April May June

Mail Date January 6 February 5 March 5 April 7 May 5 June 5

Topics • Microtunneling• Storm Water• Fiberglass Pipe• Pipe Relining• NASSCO Rehab

Report

• No-Dig Preview• Pipe Inspection• Pipe Robotics• WWETT Show

Preview• NASSCO Rehab

Report

• Person of the Year• Leak Detection• Pipe Relining• Manhole

Rehabilitation• NASSCO Rehab

ReportAdvertorial Section: Manhole Spotlight

• Laterals• Pumps• Spray-on Rehab

Systems• HDPE Pipe• NASSCO Rehab

Report

• No-Dig Wrap Up• Microtunneling• Auger Boring• Vitrified Clay Pipe• Condition

Assessment• NASSCO Rehab

ReportSupplement: 2018-2019 Directory of the North American Trenchless Technology Industry

• Editorial Forum• Pipeline Inspection• Manhole

Rehabilitation• SUE• NASSCO Rehab

Report

HDD Section • Compact Drills• Fiber Installation

• Tooling• Navigation/Steering

• Mud Systems• Contractor Profile

• Drilling Fluids• Drill Pipe

• Tooling• Locating & Tracking

• Mid-range Drills• Vacuum Excavation

Pipe Cleaning Section

• Jet/Vac Units • Large Diameter Cleaning

• Pipe Cleaning Accessories

Bonus Distribution • HDD Academy• 25th Annual

Microtunneling Short Course

• Water & Wastewater Equipment Treatment & Transport Show

• NASTT’s 2018 No-Dig Show

• CGA Congress• NUCA annual

Convention

• NASTT’s 2018 No-Dig Show

• NASSCO Annual Convention

• Trenchless Technology Road Show, London, Ontario

• AWWA ACE 2018 • Pipelines 2018

Issue July August September October November December

Mail Date July 7 August 6 September 5 October 6 November 5 December 5

Topics • Microtunneling• Piercing Tools• Storm Water• Pumps• PVC Pipe• GPR• NASSCO Rehab

ReportSupplement: Horizontal Directional Drilling Guide

• Manhole Rehabilitation

• Leak Detection • Ductile Iron Pipe• Spray-on Rehab

Systems• NASSCO Rehab

Report

• WEFTEC Preview• Resins• Pipe Relining• Pipe Bursting• Grouting• NASSCO Rehab

ReportSupplement: Pipe Relining Guide

• Projects of the Year • Laterals • Condition

Assessment• NASSCO Rehab

ReportAdvertorial Section: Vacuum Excavation Spotlight

• Pipe Relining• Sewer Rehab/ I/I

Removal• Steel Pipe• Pipe Ramming• NASSCO Rehab

ReportSpecial Section: North American Microtunneling 2018 Review

• Top 50 Trenchless Engineering Firms

• Water Main Relining• Auger Boring• NASSCO Rehab

Report

HDD Section • HDD Product Pipe

• Pipeline Projects

• Tooling• Maxi Rigs

• Directional Drilling Contractor Spotlight

• Drill Rig Maintenance

• Mud Systems• Fiber Applications

• Drilling Fluids• Rock Drilling

• Locating & Tracking• Equipment

Procurement/Financial

Pipe Cleaning Section

• Fats/Roots/Oil and Grease

• Scheduled Operation/Maintenance

• Pipe Cleaning Accessories

Bonus Distribution • WEFTEC 2018

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

Insertions due on the 5th of the month prior to issue date. Materials due on the

15th of the month prior to issue date.

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Page 5: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

A low-cost advertising section inside the pages of Trenchless Technology featuring pipe cleaning and preventive maintenance products and services.

Pipe Cleaning Section featured bimonthly

Total Circulation: 39,949*

Issue February April June August October December

Mail Date February 5 April 7 June 5 August 6 October 6 December 5

Insertions January 5 March 5 May 5 July 5 September 5 November 5

Materials January 15 March 15 May 15 July 15 September 15 November 15

Pipecleaning Section

• Jet/Vac Units • Large Diameter Cleaning

• Pipe Cleaning Accessories

• Fats/Roots/Oil and Grease

• Scheduled Operation/Maintenance

• Pipe Cleaning Accessories

Bonus Distribution • Water & Wastewater Equipment Treatment & Transport Show

• NASTT’s No-Dig Show

• CGA Congress• NUCA annual

Convention

• Trenchless Technology Road Show, London, Ontario

• Pipelines 2018

Editorial Calendar

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

*Publisher’s Own Data

Pipe Cleaning Section (4-COLOR, GROSS)

1X 3X 6X

Full Page $3115 $2980 $2530

1/2 Page 2450 2335 2100

1/4 Page 1835 1745 1560

SpecsPlease refer to Trenchless Technology specs page of the media kit.

Advertising RatesAds will appear in the Pipe Cleaning section and may be stacked.

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Page 6: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Average monthly users

15,691Average monthly page impressions

32,093

Website

Leaderboard Banner

Branded Background SkinsAppears on the left and right side of the website page.

Welcome BannerBanner appears when page opens

LargeLeaderboard Banner

StandardBanner

SkyscraperBanner

trenchlesstechnology.com

The Welcome Banner has the

highest clickthrough rate (CTR)!

TIP!

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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Page 7: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Contact your advertising representative for more details.

Homepage Newsfeed 2,400+ average users/month*Your content remains in the top 10 stories on the

homepage for duration of your program.

E-Newsletter Content 12,300+ average weekly distributionYour content included for the duration of your

program.

Twitter Posts 2,620+ followers*Your content is tweeted regularly over the duration of your

program.

Native AdvertisingWith Trenchless Technology’s Native Advertising Program, your content will appear like a news story within the natural layout of Trenchless Technology’s media channels. Sponsored content is marked as sponsored, but it blends into the native content.

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

*Publisher’s Own Data as of August 2017

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Page 8: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Trenchless Technology E-NewsletterDistributed every Wednesday

Monthly Vertical E-Newsletters

DISTRIBUTION

12,399*

E-Newsletters

Your Banner Ad Here

One exclusive sponsor per issue!

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

Horizontal Directional Drilling E-NewsletterDistributed the first Monday of each monthTotal Distribution: 6,754*One Exclusive Sponsor per Issue

Pipe Relining E-NewsletterDistributed the third Monday of each monthTotal Distribution: 3,280*One Exclusive Sponsor per Issue

Pipe Cleaning E-NewsletterDistributed March 12, May 14, July 9, September 10 and November 12Total distribution: 3,170*

Condition Assessment E-NewsletterDistributed February 12, April 9, June 11, August 13, October 8 and December 10Total distribution: 4,638*

*Publisher’s Own Data

Your Banner Ad Here

Your Banner Ad Here

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Page 9: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Directory of the North American Trenchless Technology Industry

Total Circulation: 38,063*

SUPPLEMENT TO

TRENCHLESSTECHNOLOGYINDUSTRY

23rd Edition

Directory of theNORTH AMERICAN

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DIRECTORY24th Edition

of the North American Trenchless Technology Industry

ALLOW US

TO DIRECT YOU!

2017-2018

SUPP

LEMEN

T TO

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Make sure prospects find your company in the ONLY stand-alone Directory of the North American Trenchless Technology Industry! • Ad placement works all year long! The Directory has a shelf life of

one year, making it an economical buy for trenchless advertisers.

• Maximize your exposure at industry trade shows! The Directory will be distributed at industry trade shows from June 2018 - May 2019.

• Advertiser listings get more visibility! Your listing(s) in the specialty section will be bolded and will include the page number of your ad.

2018-2019

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

Advertising Rates

CirculationMails polybagged with the May issue of Trenchless Technology to direct request subscribers.

Bonus Distribution• 2018 Trenchless Technology Road

Shows• WEFTEC 2018• NUCA 2019• NASTT’s 2019 No-Dig Show• 2019 HDD Academy

SpecsPlease refer to Trenchless Technology specs page of the media kit.

DeadlinesInsertion Orders are due 4/5/2018Ad Materials are due 4/10/2018

Display Ad Rates (4-color, Gross) 1X Enhanced Listings (Net)

2-Page Spread $8955 Logo - Color $335

Full Page 6010 Logo - B&W 235

2/3 Page 4935 Bold Company Name 160

1/2 Page Island 4450 Category Ad - Color 360/inch

1/2 Page 3950 Category Ad - B&W 260/inch

1/3 Page 3170

1/4 Page 2680 Cover Rates (4-COLOR, GROSS)

1/6 Page 2330 Inside Front Cover $6430

Business Card (Net Rate) 470 Inside Back Cover 6100

Back Cover 6720

Black & white display advertising - deduct 20% off the above rates

An annual supplement to Trenchless Technology

*Publisher’s Own Data

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Page 10: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Horizontal Directional Drilling Guide

Total Circulation: 39,949*

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H O R I Z O N T A LD I R E C T I O N A L D R I L L I N G G U I D E

A S U P P L E M E N T T O

2017

2 0 1 7

A Comprehensive Look at the North American HDD Industry

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You’ll want to advertise your directional drilling products and/or services in this supplement that is jam-packed with practical information for utilities, contractors and engineers performing today’s HDD installations! Editorial Features The Horizontal Directional Drilling Guide will take a comprehensive look at the HDD industry, covering an array of topics for today’s HDD professional.

• HDD Market Overview • Rig Specifications • Design Considerations • Application Case Studies • Vac Units • New Technology • Tracking and Locating

An annual supplement to Trenchless Technology

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

CirculationMails polybagged with the July issue of Trenchless Technology.

Bonus Distribution• 2019 Trenchless Technology Road

Show• 2019 HDD Academy• NASTT’s 2019 No-Dig Show

SpecsPlease refer to Trenchless Technology specs page of the media kit.

DeadlinesInsertion Orders are due 6/6/2018 Ad Materials are due 6/10/2018Mail Date: July

Advertising Rates (4-COLOR, GROSS)

*Publisher’s Own Data

2-Page Spread $11,940

Full Page $8010

2/3 Page $6580

1/2 Island $5930

1/2 Page $5270

1/3 Page $4230

1/4 Page $3570

1/6 Page $3100

BC (NET RATES) $630

Cover Rates

2nd Cover (Inside Front) $8580

3rd Cover (Inside Back) $8070

4th Cover (Back Cover) $8960

Inside Front Cover Spread $12,615

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Page 11: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Total Circulation: 39,949*

Advertise your relining products in this comprehen-sive guide designed to help owners, engineers and contractors attain a better understanding of all the pipe relining methods — CIPP, UV CIPP, sliplining, spray-applied, spot/sectional repair — available today, their applications and other important issues that are critical to the pipe relining process.

Editorial Features• Overview of Pipe Relining Market• Case Studies (Sewer, Water, Lateral, Culvert)• Pipe Relining Directory• Data Management• Engineering Considerations• QA/QC• Products and Material Testing

An annual supplement to Trenchless Technology Magazine

Pipe Relining Guide

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

CirculationMails polybagged with the September issue of Trenchless Technology.

Bonus Distribution• WEFTEC 2018• 2018/2019 Trenchless Technology

Road Shows• NASTT’s 2019 No-Dig Show• Water & Wastewater Equipment,

Treatment & Transport Show

SpecsPlease refer to Trenchless Technology specs page of the media kit.

DeadlinesInsertion Orders are due 8/4/2018 Ad Materials are due 8/10/2018Mail Date: September

Advertising Rates (4-COLOR, GROSS)

*Publisher’s Own Data

2-Page Spread $11,940

Full Page $8010

2/3 Page $6580

1/2 Island $5930

1/2 Page $5270

1/3 Page $4230

1/4 Page $3570

1/6 Page $3100

BC (NET RATES) $630

Cover Rates

2nd Cover (Inside Front) $8580

3rd Cover (Inside Back) $8070

4th Cover (Back Cover) $8960

Inside Front Cover Spread $12,615

A S U P P L E M E N T T O

2016

PIPE RELINING GUIDE

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A S U P P L E M E N T T O

2017

PIPE RELINING GUIDE

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Page 12: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Issue Winter (February) Spring (May) Summer (August) Fall (November)

Mail Date February 5 May 5 August 6 November 5

• Editorial Roundtable• Vacuum Excavation• Pipe Relining• Laterals• 2018 Trenchless Technology

Road Show Preview• Association Updates

• CIPP Relining• Pipebursting• Horizontal Directional Drilling• Condition Assessment• 2018 Trenchless Technology

Road Show Keynote Q&A/Exhibitor Showcase

• Association Updates

• Spray-Applied Pipe Relining• Sliplining• Horizontal Directional Drilling• Utility Tunnelling• Association Updates

• Pressure Pipe Relining• Manholes• Horizontal Directional Drilling• Microtunnelling• Association Updates

Bonus Distribution • 2018 WWETT Show• NASTT ’s 2018 No-Dig Show

• 2018 Trenchless Technology Road Show

• ASCE Pipelines Conference 2018

• 2018 WEFTEC Show• 2018 CCGA Damage Prevention

Symposium

Total Circulation: 3,000*

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Trenchless Technology Canada offers marketers the opportunity to reach Canadian contractors, engineers and municipalities/utilities via the strong Trenchless Technology brand that’s been influencing trenchless industry decision-makers for more than 25 years.

Trenchless Technology Canada

*Publisher’s Own Data

Editorial Calendar

*Publisher’s Own Data

SpecsPlease refer to Trenchless Technology specs page of the media kit.

Advertising Rates (4-COLOR, GROSS, USD)

1X 4X

2-Page Spread $3275 $3115

Full Page 1560 1480

1/2 Island 1170 1115

1/2 Page 1000 950

1/3 Page 840 800

1/4 Page 690 655

Business Card (Net Rate) 320 305

Cover Rates

Inside Front Cover Spread $3510 $3330

Inside Front Cover 1950 1850

Inside Back Cover 1715 1630

Back Cover 2340 2225

Insertions due on the 5th of the month prior to issue date. Materials due on the 15th of the month prior to issue date.

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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Page 13: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Trenchless Technology Digital Edition Sponsor

The Digital Edition Sponsor receives an exclusive sidebar ad that always resides on the left side of the digital edition, regardless of the page a reader is viewing.

• Ad will be visible on the current issue as well as the Trenchless Technology digital archive issues.

• The sponsor ad remains on the digital edition until the contract/insertion has ended.

• Your company will be recognized as an issue sponsor in the digital edition email notification.

PLAY VIDEO HYPERLINK: A standard PLAY VIDEO icon will be added to your advertisement, drawing readers to your YouTube video.

ADVERTISEMENT HYPERLINK: • Entire ad will be clickable.• Provide URL for hyperlink with your print ad

materials.

Other Digital Edition Options:

Trenchless Technology Digital Edition Landing Page

The Digital Edition Landing Page is similar to a tip cover on the print editions – it’s the first thing a reader will see when they open the digital edition.

• Ad is specific to an issue and will always remain a part of the issue in the archives.

• Can be designed to look like a web page adding images, links, video, etc.

• Digital Edition Landing Page ads are visible on desktops and mobile devices.

• Your company will be recognized as an issue sponsor in the digital edition email notification.

Digital Edition

Your Ad

Here

Your Ad

Here

Advertising

Hannah Schiffman: [email protected]

Editorial

Mike Kezdi: [email protected]

trenchlesstechnology.com

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Page 14: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Work with the Trenchless Technology editor to create an exclusive, customizable Playbook with content centered around your products, technology and/or company. The Playbook will be a downloadable, topic-specific guide that includes the latest news and market analysis, along with content and ads from your company.

Qualified Leads: The Playbook will be available on TrenchlessTechnology.com for 12 months (as well as be posted on your company’s site). Readers will be required to complete a form prior to downloading. Leads from completed forms will be shared with your company.

Promotional Campaign: The Trenchless Technology Playbook promotional campaign is designed to increase brand awareness and funnel leads to your company for a full year.

Product Frequency Total Impressions Value (NET)

Trenchless Technology e-news advertorial

4x 12,399 average distribution X 4 issues = 49,596

$1,600

½ Page, 4/C ad in Trenchless Technology

2x 35,000 circulation x 2 issues = 70,000 $8,959

300 x 250 ad on trenchlesstechnology.com

12 Months 15,000 impressions x 12 months = 180,000 $9,900

Tweets from @TrenchlessTech 4x 2,621 followers x 4 tweets = 10,484 $300

Trenchless Technology Special Report email blast

1x 10,000 distribution $3,200

Total 326,206 $23,959

Trenchless Technology Playbook Rate: $20,000 net

Contact your advertising representative for more details.

Trenchless Technology Playbook

Your LogoHere

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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Page 15: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

95% of past Trenchless Technology Reader Survey respondents said case studies and white papers are influential in helping evaluate a technology or product.

Rate: $3,950 Net

Marketing Campaign includes:

• 1X Dedicated email blast sent to 5,000 select

Trenchless Technology subscribers ($1,675 value)

• 3X Dedicated tweet with link ($300 value)

• 4X Trenchless Technology E-Newsletter

advertisement

($1,350 value)

• Featured on TrenchlessTechnology.com for one year

($11,880 value)

Let Trenchless Technology market your case study or white paper and deliver leads to your inbox year-round. It’s as easy as 1-2-3.

You provide the case study or white paper.

We create a landing page and download request form on trenchlesstechnology.com.

We market your case study or white paper via emails, social media and Trenchless Technology and deliver qualified leads to your inbox!

123

Time your case study/white paper promotion so that it takes place before a major trade show. Great pre-show

exposure and provides show-goers with a reason to stop by your booth.

TIP!

White Papers

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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Page 16: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Give the readers

something extra.

Ride Along Outsert: Let the power of Trenchless Technology’s brand carry the load for your next direct mailing.

Tipping: Magazine tipping allows you to insert product samples, removable advertisements, and even posters and brochures.

Cover options: The front cover is the most visible page of a magazine, designed to draw the reader’s attention. Take advantage of this prime real estate with a special cover option.

Belly Band: Using a belly band is a sure way to gain visibility. Readers must remove the belly band to get to the magazine; thus, it is impossible to ignore your advertisement.

Post-It® Notes: Using Post-It® Notes adds attention to your full-page ad and encourages the reader to use it as a reminder to respond to your call to action.

Sticker: If you’re afraid readers may miss your ad, lead them to it with a Sticker on the front cover of the magazine.

French Door

Cover Flap Gatefold

STAND OUT from the crowd with these high exposure advertising options.

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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Page 17: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Advertising MaterialsAds are produced using computer-to-plate technology.

Digital FilesFile Formats: PDF/x1a, PDF (Press Optimized), EPS and Tiff. Final effective resolution for all images and PDFs should be 300 dpi. Files should meet the size specifications listed. Color space: CMYK, or grayscale; no spot colors, no RGB. Ads not conforming to color specifications will be converted to CMYK. Benjamin Media Inc. is not responsible for color shifts due to conversions from RGB to CMYK. Hard-copy proofs are recommended but not required with all submitted materials. We accept no responsibility for color, content or quality if a color proof is not provided. Benjamin Media Inc. reserves the right to resize, re-crop or otherwise alter ads that are supplied incorrectly.

There is a minimum additional charge for Ad Creation/Modification $75/hour

InsertsPlease call for pricing.

Special PositionsGuaranteed only with a 10% extra charge added to space rate.

Short RatesAdvertisers will be short-rated if within a 12-month period from the date of the first insertion, they do not use the amount of space that their billing was based.

Agency Commissions15% of gross billing is allowed to recognized agencies on space, color, special positions and inserts.

Shipping InstructionsPlease submit large electronic files via our file sharing service at https://www.hightail.com/u/benjaminmedia

Ad SizesFull Page Trim Size: 8 1/8" x 10 7/8" (206 mm x 276 mm).Gatefold Cover: 16 1/4" x 10 7/8" (413 mm x 276 mm).Spread: 16 1/4" x 10 7/8" (413 mm x 276 mm).

Bleed SpecsSingle Page: 8 1/4" x 11 1/8" (210 mm x 282 mm).Spread: 16 1/2" x 11 1/8" (419 mm x 282 mm).Allow minimum 1/4" (6 mm) in from trim edge for live matter.

Non-PaymentIn the event of non-payment, publisher reserves the right to hold the advertiser and/or its advertising agency individually and/or jointly liable.

Disclaimer: Advertisers and ad agencies assume liability for all content (including text, representations and illustrations of advertisements printed) and also assume responsibility for any claims arising therefrom made against the publisher. Publisher reserves the right to reject any advertising that he/she feels is not in keeping with the publication’s standards. Publisher cannot guarantee bonus distribution.

Full Page 2/3 Page

1/2 Page Vertical 1/2 Page Island

1/2 Page Horizontal

1/3 Page Square 1/4 Page Square

1/4 Page Horizontal 1/6 Page Vertical

1/3 Page Vertical

8 1/4" x 11 1/8"210 mm x 282 mm

4 1/2" x 9-3/4"114 mm x 247 mm

3 3/8" x 9 3/4"86 mm x 247 mm

4 1/2" x 7 1/2"114 mm x 191 mm

7” x 4 7/8"178 mm x 124 mm

4 1/2" x 4 7/8"114 mm x 124 mm

3 3/8" x 4 7/8"86 mm x 124 mm

7" x 2 3/8"178 mm x 60 mm

2 3/16" x 4 7/8"56 mm x 124 mm

1/6 Page Horizontal

4 5/8" x 2 3/16"117 mm x 56 mm

2 3/16” x 9 3/4"56 mm x 247 mm

Print Specs

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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Branded Background SkinsAppears on the left and right side of the website page.

• Please supply left and right side artwork in jpg format • Please note, background skins are not guaranteed to show

on mobile devices and tablets• DFP and 3rd party tags are not accepted for background

skins. Please contact your sales rep for details.

Leaderboard Banner728 x 90 (a 320 x 50 banner is also required so your ad appears on mobile devices)

Welcome banner600 x 400(Banner appears when page opens)

• Size may not exceed 45k• jpg, gif and png files are accepted - 3x max rotation of gifs

(SWF files are not accepted)• Google DFP, 3rd party ad servers and javascript files are

also accepted• Publication will not host any images for javascript or 3rd

party tags

Large Leaderboard970 x 90(a 320 x 50 banner is also required so your ad appears on mobile devices)

Standard Banner300 x 250

Skyscraper300 x 600

300 x 250, 728 x 90, 300 x 600, 970 x 90 Static Banners• Size may not exceed 35k (300 x 600 can be 45k)• jpg, gif and png files are accepted - 3x max rotation of gifs

(SWF files will not be accepted)• Google DFP, 3rd party ad servers and javascript files are also

accepted• Publication will not host any images for javascript or 3rd party

tags

All dimensions shown below are W & H in pixels. Benjamin Media uses Google DFP for all ad impressions. Ads and impressions are tracked when possible. Advertisers using a third-party service are responsible for tracking their own banner ad clicks.

Digital Edition Landing PageLanding Page Ad Sizes/Specs:

• Full page: 8-1/4” wide x 11-1/8” high• Spread: 16-1/2” wide x 11-1/8” high• Acceptable files include: pdf, eps and tiff. 300 dpi.

Digital Edition Sponsor Sponsor Ad Size/Specs:

• 160 x 600 pixels and can be submitted as jpg, gif, swf. Supply URL link.

• Sidebar ads are visible on desktops only, not available on mobile devices due to limited screen area.

Weekly Trenchless Technology E-NewsletterBanner ad size580 x 80 (72 dpi)

Advertorial• Headline• 25 words and image/logo• Include URL link

Monthly Vertical E-NewslettersBanner Ad Size600 x 300 (72 dpi)

• Acceptable file formats are jpg and gif • Maximum file size is 25k • Provide URL address for link • Max looping 3x for gif files

Website Specs

Digital Specs

Digital Specs E-Newsletter Specs

For 728 and 970 wide ads a 320 x 50 banner is also

required so that your ad appears on mobile devices.

TIP! Be sure your ads are mobile friendly

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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Page 19: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

What you provide:• Company logo, presentation description and image.• Up to 5 custom pre-event survey questions for the registration form.• Final PPT presentation 2 days prior to live event. Note, videos can be

used in your webinar presentation!

What we provide:• One ½ page 4-color ad in Trenchless Technology promoting your

webinar session.• Two dedicated email blasts promoting webinar session to Trenchless

Technology subscribers.• Event posts on @TrenchlessTech and other Benjamin Media social

media networks.• 60-minute Webinar (recommended 45 minutes for presentation and

15 minutes for Q&A). • Following the event, sponsor will be provided with a final report

including:• List of all registrants (including all contact information)*• A list of all questions asked during event• Answers to custom pre-event survey and any polls given during

the event• Webinar recording on trenchlesstechnology.com for one year

Sponsorship Rate: $8,000 Net

* Due to the Canadian Anti-Spam Legislation, we are unable to provide email addresses for Canadian registrants. We will be able to provide mailing

addresses and phone numbers for Canadian registrants.

428 Average Registrants per Webinar

You deliver the presentation. We deliver the qualified leads.

Featured Webinar Topics

January Engineering/Case Study

February Pipe Relining

March Pipe Inspection

April Manhole Rehabilitation

May Horizontal Directional Drilling

June Microtunneling

July Utility Locating

August Pumps

September Pipe Cleaning

October Grouting

November Lateral Rehabilitation

December Sewer Rehab / I&I Removal

Contact us today to sponsor one of these sessions or to suggest an additional topic for the 2018 Trenchless Technology webinar series.

Webinars19

Contact information:Brittany Cline, Event Sales Manager

330-315-2150 | [email protected]

Page 20: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

For sponsorship opportunities, please contact Brittany Cline at [email protected] or 330-467-7588.

trenchlesstechnology.com

NETWORK EXHIBIT SPONSOR

Conferences

Generate leads and gain company exposure with these face-to-face interactions! Trenchless Technology’s conferences will provide qualified

names for every aspect of the trenchless market – contact us today to learn more about exhibit and sponsorship opportunities!

Microtunneling Short Course February 5-8, 2018Boulder, Colorado

microtunnelingshortcourse.com

HDD AcademyFebruary 22-23, 2018

Tempe, Arizonahddacademy.com

NASTT’s 2018 No-Dig ShowMarch 25-29, 2018

Palm Springs, Californianodigshow.com

Trenchless Technology Road

ShowMay 17-19, 2018

London, Ontario, Canadacatttrenchlessroadshow.ca

Water Asset Management Conference

October 2018waterassetmgmt.com

cLPipeline

LeadershipC O N F E R E N C E

Pipeline Leadership ConferenceNovember 2018

plconference.com

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Page 21: trenchlesstechnology - Benjamin Media Inc.Trenchless Technology. I mean the name of our magazine kind of says it all. Unlike other publications, we are 100 percent focused on trenchless

Rates

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

Print(4-COLOR, GROSS)

Rates apply to Trenchless Technology, Horizontal Directional Drilling Guide, Pipe Relining Guide1X 3X 6X 9X 12X

Spread $11940 $11700 $11350 $11000 $10670

Full Page $8010 $7910 $7670 $7440 $7215

2/3 Page $6580 $6450 $6255 $6065 $5885

1/2 Page Island $5930 $5750 $5575 $5410 $5245

1/2 Page $5270 $5165 $5010 $4860 $4715

1/3 Page $4230 $4145 $4020 $3900 $3780

1/4 Page $3570 $3500 $3395 $3290 $3190

1/6 Page $3100 $3035 $2940 $2850 $2765

Business Card (Net Rate) $630 $610 $590 $570 $550

Black & white display advertising - deduct 20% off the above rates

Cover Rates (4-COLOR, GROSS)

1X 3X 6X

2nd Cover $8580 $8070 $7576

3rd Cover $8070 $7700 $7190

4th Cover $8960 $8580 $8070

Inside Front Cover Spread $12615 $11985 $11270

Pipe Cleaning Section (4-COLOR, GROSS)

Full Page $3115 $2980 $2530

1/2 Page $2450 $2335 $2100

1/4 Page $1835 $1745 $1560

Trenchless Technology Canada (4-COLOR, GROSS, USD)

1X 4X

2-Page Spread $3275 $3115

Full Page $1560 $1480

1/2 Island $1170 $1115

1/2 Page $1000 $950

1/3 Page $840 $800

1/4 Page $690 $655

Business Card (Net Rate) $320 $305

Cover Rates (4-COLOR, GROSS, USD)

Inside Front Cover Spread $3510 $3330

Inside Front Cover $1950 $1850

Inside Back Cover $1715 $1630

Back Cover $2340 $2225

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Directory of the North American Trenchless Technology Industry (4-COLOR, GROSS)

1X Enhanced Listings (NET)

2-Page Spread $8955 Logo - Color $335

Full Page $6010 Logo - B&W $235

2/3 Page $4935 Bold Company Name $160

1/2 Page Island $4450 Category Ad - Color $360/inch

1/2 Page $3950 Category Ad - B&W $260/inch

1/3 Page $3170

1/4 Page $2680 Cover Rates (4-COLOR, GROSS)

1/6 Page $2330 Inside Front Cover $6430

Business Card (Net Rate) $470 Inside Back Cover $6100

Back Cover $6720

Black & white display advertising - deduct 20% off the above rates

DigitalWebsite Twitter (NET)

CPM Net Rate Scheduled tweets are normal text-based tweets that include one external link sent on the date/time you specify. Tweet content is subject to editor approval.

Standard Rectangle Banner (300x250) $55

Skyscraper Banner (300x600) $80

Leaderboard Banner (728x90) $85

Large Leaderboard Banner (970x90) $95 Rate $100 per tweet

Branded Background Skin $13,000 Annual

Welcome Banner $199 E-Newsletters (NET)

Rate: Weekly E-News $1,350 per month

Rate: HDD E-News $990 per issue

Regional Impressions available. Contact your sales representative for more details.

Rate: Pipe Relining E-News $990 per issue

Digital Edition (NET)

Digital Edition Sponsor $500/Month Play Video Hyperlink $100/issue

Digital Edition Landing Page Full page - $300 issue Advertisement hyperlink $50/issue

Spread - $400 issue

Rates

Advertising

Dan Sisko: [email protected]

Hannah Schiffman: [email protected]

Maura Dugan: [email protected]

Editorial

Sharon Bueno: [email protected]

trenchlesstechnology.com

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