iPhone and iPod are trademarks of Apple Inc., registered in the U.S. and other countries.

HDMI, the HDMI Logo, and High-Definition Multimedia Interface are registered trademarks of HDMI Licensing LLC in the United States and other countries.

cinemizer® is a registered trademark of Carl Zeiss. cinemizer is designed by Carl Zeiss in Germany

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TechnologyOLED

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Multimedia video glasses

Carl Zeiss AGCarl-Zeiss-Strasse 2273447 OberkochenGermanywww.zeiss.de/cinemizer

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Treating Fear and AnxietyDealing with the anxiety and pain of patients is one of the most important aspects of dentistry, and is a key factor in ensuring that dental treatment occurs in a safe and effective manner.Although patient anxiety continues to be a perplexing issue, there are several non-pharmacologic measures that a practitioner can use to address this problem.

Anxiety and DistractionAnxiety is psychological, not physical. It differs from fear because it is considered a future-oriented mood state in which a person is readying themselves to try to cope with an upcoming negative event.

Distraction is an effective, natural method of treating anxiety. Distraction draws the mind’s attention away from an perceived impending threat and allows it to focus on a different subject – something that may be more calming or peaceful.

What if it were possible to transport your patients optically and acoustically out of the anxiety-ridden atmosphere of the treatment room and immserse them in a cofortable environment where they are able to relax and/or be entertained?

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Patient AnxietyA patient enters your practice, is greeted with a smile by the receptionist and requested to take a seat in the waiting room. By the time she‘s called into the treatment room, her teeth are clenched, and her torso stiff and shaking. You know instantly that she is filled with anxiety the upcoming procedure will be a challenge.

Dental Phobia As much as 75% of adult patients experience some degree of fear or anxiety when visiting the dentist. Nearly 10% of adults in the US are dental phobic, meaning that they avoid going to the Dentist altogether unless there is a real emergecy.

Although dental anxiety is primarily a concern for the patient, it does create issues for the practitioner, such as:

• Jaw tension• Panic attacks• Dry or burning mouth• Refusal to use dental anesthesia• Refusal to accept treatment at all

Customer experienceThe cinemizerOLED allows your patients to deal with their anxiety and enhance their experience while propelling your practice into the 21st Century.

The immersion quality of the cinemizerOLED will immediately:

• Reduce patient anxiety• Improve patient comfort• Create a pleasurable experience • Deliver educational material• Appeal to all generations

Get your customers talking about your practice to friends and family and keep them coming back!

The cinemizer method of treatmentWith its high-contrast OLED displays, lightweight design and personalized diopter settings, the cinemizer is by far the most comfortable and highest quality immersive multimedia glasses available.

For the first time, your patients can experience eye-popping, superior quality 2D or 3D videos right in your dental chair. Watch movies, TV shows or relaxing videos right from your cable box, satellite receiver or DVD player without being distracted by the noise and instruments being used for the procedure.

Do you have an informational DVD that you want your patients to see? Simply connect the cinemizerOLED to your PC, Mac, Blu-ray or standard DVD player via the included HDMI or cinch cable connectors.

Want to play entertaining videos for your patients through an Apple device such as iPad, iPhone, or iPod touch? No problem. An Apple kit is available for the cinemizerOLED. Patients can also watch a video from their own Apple device by simply plugging it into the connector.

Reduce anxiety improve customer experience

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