TravelSmart Workplace fact sheet Promoting...
Transcript of TravelSmart Workplace fact sheet Promoting...
Department of TransportDepartment of Environmentand ConservationDepartment of Health
TRAVELSMART lsquoA joint Australian State and Territory Government Initiative under the
National Partnership Agreement on Preventive Healthrsquo
TravelSmart Workplace fact sheet Promoting walking
WHY WALK BENEFITS TO YOUR ORGANISATIONWorkplaces are great locations to promote healthy living and integrate physical activity into daily life Walking is a healthy accessible and inexpensive alternative to the car for short trips that organisations can promote to their employees and even clients and visitors
This fact sheet provides information on developing a workplace walking program as part of building a healthy workplace through active travel opportunities
Health
Over 40 of Western Australian adults are not active enough for good health(1) At least 30 minutes of moderate physical activity on most days is recommended for good health(2)
Walking is a free healthy activity that generally doesnrsquot require any special equipment and can easily be incorporated into the working day The wide range of health benefits include
bull Reducestheriskofheartdiseasediabetesarthritis
bull Burnscaloriesandhelpsmanageweight
bull Reducesbloodpressureandcholesterol
bull Improvesfitnessandmuscletone
bull Improvesqualityofsleepandisenergizingndashitrsquosagreatway to wake up in the morning or relax after work
Social
Physical activity is a significant element of social interaction building a more connected workplace community strengthening organisational cohesion and reducing employee isolation As an activity everyone can participate in walking is an ideal way to improve the social environment in your workplace
Environmental
Walking can help improve your organisationrsquos environmental rating by reducing vehicle dependence and the associated problems of traffic congestion parking noise and pollution Short car trips are the leastfuelefficientandmostpollutingndashwalkingisazeroemission alternative
Economic
Increasingphysicalactivitythroughwalkingimprovesproductivity reduces absenteeism in the workplace and supports overall economic growth(3)
bull Fewerinsuranceandworkercompensationclaims
bull Attractandretainworkersseekinghealthyworkingconditions
bull Improvedstaffattitudestowardstheorganisationandhigher staff morale
bull Helpstomanagetransportproblems
PROFILE Diabetes WADiabetes WA ran a variety of fun and engaging walking activities in 2012 The walking campaign included 12 events with an average of 30 of staff getting involved at each event
Their walking club took place three times a week for a month and organisers received a lot of positive feedback about the initiative Staff reported they felt refreshed and motivated afterwards and it was great to include a social form of exercise in the day
2
A QUICK GUIDE TO PROMOTING WALKING IN YOUR WORKPLACE
bull Buildsupportandgatherdataaboutcurrentlevelsofwalking
bull Usethedatatoidentifyproblemsissuesbrainstormsolutionsandseewhatresourcesyouhaveneed
2 GETTING STARTED GATHERING INFO
bull Havespecificandachievableworkplacewalkinggoals
bull Drawupatravelplanorsimplyanactionlisttoincreasewalking
3 MAKING A PLAN
bull Getthewordoutpromoteyourinitiativesinyourworkplacethroughpostersmeetingsnewslettersandotherinternalnetworks
bull Buildmanagementsupport
4 SUPPORT AND PROMOTION
5 ACTIVITIES bull Holdactivitiestoinvolveworkersinwalkingmore
bull Usepledgesandcommitments
bull Developstrategiestocontinuemotivationforwalkingonceactivitiesareunderway
bull Trackhowwellyourwalkinginitiativesaregoing
6 MOMENTUM AND EVALUATION
Itrsquosahealthypracticalandinexpensivealternativetothecarforshorttripsthatsgoodforeverybodyinyourworkplacebull Improvehealthandworkplacemoralebull Reduceabsenteeismandincreaseproductivitybull Improveyourenvironmentalratingbull Reducetransportandparkingcosts
1 WHY PROMOTE WALKING
3
Getting started
THE WHY BEFORE THE HOWBeforedecidingonhowtoencouragestafftowalkaskyourself these four questions
1Howmanypeoplealreadywalkinyourworkplaceandwhatdopeoplewantfromawalkingprogram
Findingoutwhatpeoplewantisanessentialwaytoensure your walking initiatives are designed to meet the interests and needs of the people in your workplace Consultation increases the likelihood of your program making a difference and establishes benchmarks for later evaluation Methods include
bull Informaldiscussionswithstaffwillattractinterestin workplace walking identify a range of ideas and preferences concerning walking and are a good way to identify people to champion your initiatives
bull Atravelsurveyisagoodwaytodeterminetravelpatterns motivations and interest see what staff want in relation to walking and create a database to register participants(4)
2Whatdoyouwanttoachievebyencouragingpeopletowalkmore
Examples of goals for a workplace program include a more energetic and productive workforce more socialisation better travel management less transport-related cost and environmental impacts and so on
3WhatresourcesexisttohelpyouAskyourself
bull Whatexistingopportunitiesdoyouhaveatyourworkplace to support walking initiatives Eg facilities flex time policy nearby public transit stops
bull Whataretheexistingprogramseventsandactivitiesin your workplace and community that could support your initiatives Eg regular staff meetings or annual events such as health fairs walking challenges etc
4Whatsupportdoyouneedtobestdelivertheoutcomeyouseek
Walking initiatives that are supported by management have a far greater likelihood of succeeding (although many committed employees achieve results despite a lack of executive support) Preferably management should be openly seen as supporting walking initiatives
Tips for involving management
bull Approachmanagementwithyourideastogetpeople walking and ensure they understand reasons and benefits for increasing walking for work related trips
bull Askmembersofthemanagementteamwhattheythink would work and what support the organisation could provide
bull Askmanagementtocommunicatetheirsupporteg at events through an active travel plan or travel policy
bull EnsurethatyoudiscusstheissueofresourcesfortheworkplacewalkinginitiativesResourcesinclude funds as well as staff time to coordinate and administer activities
MAKE A TRAVEL PLANTravel plan measures including those that promote walking are a way that your organisation can be proactive in influencing the way people travel to and fromyourworkplaceByimplementingatravelplanyour organisation can give staff and visitors better travel choices that benefit the individual and the business Findoutmoreaboutworkplacetravelplansat wwwtransportwagovautravelsmartworkplace
KEY POINTSYourfirststepsinplanning
1Gatherrelevantinformationaboutstaff2Workoutwhatyouaretryingtoachieve3Findoutwhatresourcesalreadyexisttohelpyou
4Buildmanagementsupport5Considermakingyourwalkinginitiativespartofabroadertravelplanforyourworkplace
4
Promoteexistingwalkingroutes
Findoutaboutdesignatedwalkingpathsfromyourworkplace to shopping and recreation areas transit stopsandanylocalbusinessdestinationsBypromotingthese routes and providing information to staff you can illustrate the easiness of walking for short trips
Challenges
Encouraging staff to make a pledge to increase their daily physical activity through walking is a great way to give people something to work towards Challenges are a great way to kick start walking habits because
bull Thereisalimitedtimeframeforimplementationcompared to an ongoing weekly program
bull Participantsandorganiserscanmonitorprogressand program outcomes in real time
bull Thelowcostperparticipantmakesthemaneffectiveuse of resources
Ideas to get people walkingWALKING IS A GREAT OPTION Ifstafflivewithin2-3kmoftheirworkplacethenwalkingtoworkcanbeagoodoptionHoweverevenforstaffliving farther away there are many opportunities during the working day where walking may be incorporated
Every workplace is different in terms of the type of work employees do the number of employees staff capacity to implement initiatives and level of interest in walking
The Workplace Action Table (page 8) provides a good start to determining what resources you will need to encourage walking in your organisation
Some ideas
Useprofilestomotivatestaff
Findoutaboutsuccessfulwalkersandwhytheydoit What are their motivations for walking more in their working day and what benefits have they achieved Simply telling people the benefits of walking will probably notbeenoughtogetthemwalkingmoreInspirepeopleby showing them what other staff have achieved Profile some regular walkers in your workplace and promote their stories around your workplace
Walkinggroups
When people walk in groups the social support supplied by the group provides motivation to walk regularly increases safety and makes walking more enjoyable
Many people find it hard to fit physical activity into their busyschedulessoabrisk10ndash20minutewalkcanbeagreat opportunity
Walking groups can be informal or more organised depending on the needs of participants Producing simple maps of pleasant walk routes around your workplace can help promote walking groups as well as independent walking activities
WalkingEvents
Walking events can be a good way to encourage people to discover walking facilities and mix with other walkers in the workplace
Events can tie into broader workplace and community initiatives during the year such as an annual fitness challenge or Walk Over October and National Walk to Work Day
Your workplace can also organise a corporate team for charity events such as the annual City to Surf or HBFRunforaReasonsothatthewholecommunitybenefits and you build a good corporate image
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CITY OF VINCENT - Walk and Cycle Information
C2C
Wetlands HeritageWalking Trail
e
Perth Bicycle Network (PBN) -Continuous Signed Routes
PBN Route Number
Principal Shared Path
Local Bicycle FriendlyStreet
Path (shared by cyclistsand pedestrians)
Bicycle Lanes or SealedShoulder Either Side
Train and Bus Transfer
Bus Station
Train Transfer Train Station
Special Events Station
Bus Terminus
Railway UndergroundCrossing
Bicycle Locker Shelter
Bicycle Parking
Bicycle Shop
Major Road Minor Road
Proposed Road LanewayEffective 29 October 2012 DoT 9122702C
projectmappingtransportwagovau
Road Bridges Footbridgesand Underpass
Traffic Light
Walk Trail
Major Destination
Shopping Area
Parks and Recreation
Ovals Prepared Ground
Bushland
Industrial Area
Local GovernmentAuthority Boundary
Major ShoppingCentre
Tertiary Education
Drinking Fountain
Skate Park
Delicatessen
Community Cultural Central
Swimming Pool
Post Office
Post Box
Playground
Barbeque
Public Toilet
Accessible Toilet
Telephone
Sporting Facility
Hospital
Place of Worship
Picnic Area
Child Health Centre
Police
Kindergarten
Accessible Location
Traffic Direction Arrow
Dog Exercise Area
How do you get around A travel survey of residents in the Perth metropolitan area found that 80 of trips were by car and most were by the driver alone
There are travel alternatives available in your local area and many good reasons to use them By walking cycling or using public transport you can reduce car trips and therefore
bull reduce local traffic bull reduce air pollution and greenhouse gas emissions bull improve your health through physical activity bull reduce your travel costs
Wherever you are going consider your options ndash thatrsquos what being TravelSmart is all about
Public transport Public transport can be a quick and convenient option for many trips When travelling on public transport you can sit back and relax save on car running and parking costs and avoid the hassles of driving Try public transport for some of your shopping trips or to get to sporting events concerts or other attractions
bull You can easily plan your Transperth journey by visiting wwwtransperthwagovau or calling 13 62 13
bull Timetables and guides are available online at Transperth InfoCentres major stations and interchanges council offices and libraries
bull To view bus train or ferry times on your WAP enabled mobile - simply enter 136213mobi into the browser and follow the links You can even SMS your stop number to 13 62 13 (for Telstra Optus and Virgin customers) or 0429 33 22 11 for other service providers
bull To download timetables to your PDA or iPod visit wwwtransperthwagovau and follow the links to lsquotimetablesrsquo and lsquoservices 4 mobilesrsquo
bull For information on accessible public transport services call 13 62 13
SmartRider is Transperthrsquos electronic ticketing system Your SmartRider stores value and the appropriate fare is deducted from the value on your SmartRider after every trip SmartRider saves 15 to 25 off cash fares every time you use public transport You can add value to your SmartRider via Autoload (direct debit) BPay Transperth InfoCentres and selected SmartRider Retail Outlets Add-value machines and on board buses and ferries Cash tickets are available for all services To find out more about SmartRider and your nearest Smartrider Retail Sales Outlet visit the Transperth website or call 13 62 13
TravelSmart WorkplaceTravelSmart Workplace assists businesses government agencies and local councils to promote travel alternatives to employees and visitors Cycling walking public transport carpooling and teleworking are all TravelSmart options To find out how your workplace can be part of the transport solution with TravelSmart Workplace visit the Department of Transportrsquos website at wwwtransportwagovautravelsmartmaps
Walk or cycle There are many short trips where travelling on foot or bicycle is a good alternative to driving A recent travel survey found that almost half of the car trips made by Perth metropolitan residents are 5km or less 30 are 3km or less and some were just a few hundred metres
With distances like these we can easily replace many trips like going to the local shop or dropping kids off at school by walking or cycling It is also a great way of fitting healthy physical activity into your everyday life
Walking hints bull Two trips a day will go a long way to finding 30 minutes of exercise
bull Be courteous to cyclists on shared paths by keeping left
bull For information on great Perth walks and other useful walking information visit wwwtransportwagovauwalking
Cycling hints bull Use this map to find a convenient and enjoyable cycle route near you home You can also purchase more comprehensive Perth Bike maps from bike shops
bull Wear a helmet and bright clothing
bull At night use front and rear lights
bull Talk to regular cyclists for advice on local cycling conditions
bull Be courteous to walkers who use shared paths and always give way to pedestrians
bull You can travel with your bike on trains except on peak hour trains heading toward Perth between 700am - 900am and away from Perth between 430pm - 630pm weekdays There is no additional charge for bikes on trains
bull More information about taking bikes on Transperth services can be found at wwwtransperthwagovau
bull For more cycling information visit wwwtransportwagovau cycling
TRAVELSMART
Take a look at the variety of Local TravelSmart Guides available Each guide shows walking cycling and public transport routes and local facilities such as supermarkets public toilets parks playgrounds etc
LOCAL TRAVELSMART GUIDES
5
TheGetonTrackChallengeis a free team-based physical activity and healthy eating program for WA adults Developed by Diabetes WA it provides a fun way to make positive steps towards your health and explore the West Australian
landscape at the same time Teams aim to finish a WA walking track in 8 weeks Participants log into the interactive website to record their daily physical activity minutes and fruit and vegetable consumption and watch their team travel along the track
PedometerChallenges Most adults should be aiming for at least 10000 steps a day Pedometers can be used to motivate individuals and groups to reach or exceed this goal The pedometer allows people to keep track of their lsquostepsrsquo and they can record their own progress
A pedometer challenge usually involves a group of participants within an organisation or between two or more organisations reaching a target (eg walk around Australia)Friendlyrivalrybetweenteamsorindividualsisa great motivator to increase walking Tip investing in a good quality pedometer is important
The10000StepsChallenge is a free pedometer tracking program that encourages each employee to accumulate 10000 steps per day
LoanPrograms enable individuals to borrow a pedometer without a purchase cost Using a pedometer for a number of weeks can encourage people to purchase their own or teach them to estimate whether they have reached their target number of steps each day Refundabledepositsareanoptionforcoveringthecostof a pedometer if it lost broken or not returned
Tipsforchallenges
bull Keepupcommunicationwithparticipantsthroughconversations newsletters or emails
bull Provideincentivesforachievementsegmoststepstaken This can be as simple as a certificate or as elaborate as your budget will allow
bull Emphasiseparticipationnotcompetition
bull Usethechallengetopromoteotherwalkingopportunities (walking to meetings walking groups)
bull Holdeventsatthestartandfinishofthechallengeto encourage participation and announce achievements
bull Challengescanberepeatedannuallyoratdifferenttimes of the year Adding new elements to the program changing destinations or providing different prizescancreatenewinterestandmotivation
HittheStreetsWalkingMeetingsandWalkingtoMeetings
Make the streets your conference room and get people out of the office during a walking meeting Walking increasesenergyandtheabilitytothinkclearlyndashincreasing meeting productivity
You might also promote the idea of relocating business meetings to an off-site location and include walking and public transport as part of the journey to get there This is a great social and physical activity that introduces people to the idea of using alternative modes to the car for work related trips
ParkandWalk
Encourage staff to park further away from the workplace and walk the rest of the journey increasing their daily physical activity and possibly saving them money in parking
PublicTransport
Walking is a significant component of the journey for regular public transport users A study of Perth residents found that public transport commuters walk 13 minutes onaverageforeachtripwhichis26minutesadayndashjust about the recommended 30 minutes of moderate physical activity daily for good health(5) Promote the idea of getting off a stop earlier to include extra physical activity
PROFILE Diabetes WA Diabetes WA held a successful group walk that included public transport providing a great opportunity to socialise be active and get more familiar with public transport
6
Getting the word out and keeping up motivation
KEY POINTS
bull Usepromotionalmaterialsformultiplepurposes
bull Keepupmotivationtoensureyourwalkinginitiativescontributetolastingbehaviourchange
bull Considermotivationaltoolssuchasremindersofprogressongoingchallengesandsupportpersonalpledgesandgoalmakingandrecognitionandincentiveschemes
bull Evaluateinitaivestokeepthemrelevant
Promotion
Promotional materials tools and activities not only provide people with ideas about how they can incorporate more walking in their working day but they also help to address many of the barriers people perceive in getting more physical activity into their daily schedule
Informationtips
bull Keepinformationandgearatreceptionegmapsumbrellas hats sunscreen
bull DistributeTravelSmartGuidesandotherwalkinginformation materials
Promotiontips
bull Promoteyourinitiativesthroughpostersinformationboards brochures newsletters and online communications(intranetandinternet)Follow-upon your promotional materials such as posters and brochures to ensure they are not taken down before your event or program starts
bull Timingndashpromoteattherighttime(egduringaworkplace eventmeeting) and in the right place (put materials where people will see them)
bull UseeventstopromotefutureactivitiesegataWalkto Work Day event distribute information and sign up walkers for a walking group
bull Provideincentivestosparkinterestinyourinitiativesuchasfreebiesprizedrawsorahealthymorningteabreakfast Make sure your incentives work to support your walking initiative (eg if you are promoting the health benefits of walking providing healthy food supports this message)
Prompts
Use activityPOD prompts POD (Point of Decision) prompts are motivational signs placed on or near sites where people make behavioural decisions (eg stairwells elevators car park entrances building exits) to encourage individuals to make a different decision than their habitual one
Prompts for workplace walking should be designed to enhance your message and alert people to the easy and different ways to increase walking in their working day
There are many places you can put prompts such as
- Toilets elevators stairwells kitchen area staff fridge cupboards information board eg Move more walk to your next meeting Try the stairs instead of the lift today Why not swap the escalator for the stairs today
- The parking lot nearby public transit stops eg Park farther walk more Add steps to your day Swap a close park for a short walk
- Email organisation webpage newsletter etc eg Move more and sharpen your thinking consider a walking meeting Try walking part of your journey to work tomorrow
The idea is that you encourage people to change a certain behaviour for more active healthier choice Make the prompts relevant and personal to your workplace
You can even get a champion involved who regularly participates in the behaviour you are trying to promote such as Our Director takes the stairs instead of the lift Why not give it a go
7
Keepingupthemotivation
Once you have started initiatives in your workplace you will need to find ways to motivate participants to remain active in the long-term
Thereisnolsquoonesizefitsallrsquoapproachtokeepingpeopleenthused so it is important to use an approach that suits your workplace Some suggestions
Visualremindersofprogress
Eg online or printed wall posters charts or graphs illustrating either individual or group successes in reaching targets and goals These materials can be linked to challenges such as the amount of steps it would take to climb Everest or walk to Sydney Similar to prompts these reminders can be used as promotional efforts
Self-monitoringstrategies
Pledgesare a great way to encourage employees to make a commitment to achieve a certain amount of steps or another relevant goal Simply get people to write down their goal and you can choose to put the pledges up around the office let people have them at their desks or create an online document to send in an email or as part of a newsletter
A pledge works as a motivational tool because it
bull Providesacreativewayforpeopletodeclarewhatthey are inspired to do and record goals
bull Forcespeopletoclarifywhattheywantbull Motivatespeopletotakeactionbull Helpstoovercomeresistancebyfocussingonthe
goal not the barriersbull Enablespeopletoseetheirprogress
Personalpedometersandwalkingtrackingchartscan be used by people to track their own progress as they provide instant feedback Logging time spent walking or approximate distances walked can also serve as a way tomonitorprogressIfemployeeshaveGPSontheirphones blackberries or watches they can monitor more detailed information such as heart rate elevation and pace
Challengesandsocialsupport
Challenges should be ongoing and have a social element that gives people the opportunity to interact with other participants or participate as a group
Recognitionandincentivesprograms
Participationcertificatesprizesandrewardsaregreatways to maintain motivation eg discount coupons water bottles etc This could be tied to an employee wellness points program that rewards regular participation
Announcements through newsletters intranet posters and charts are an effective way to recognise the achievements of people walking as part of their work journeys and promote your initiatives to others
Evaluation
Itisimportanttomonitoryourwalkingprogramtoensureyou are reaching your goals and your initiatives are effective in your workplace You can make adjustments to your program as it develops like changing promotional materials or types of events to suit your workplace What to consider
bull Weretheactivitiesactuallycarriedoutasplanned
bull WereallobjectivesandtimelinesmetIfnotwhynot
bull Werethepromotionalactivitiesandmaterialseffectivein reaching employees Which were most effective
bull Whatresourceswerenecessarytoimplementthe programevent (eg volunteers promotional materialsprizescateringetc)
bull HowmanypeopleparticipatedWhatfeedbackhaveyou received from participants and management
DEPARTMENT OF TRANSPORT PLEDGE FLAGS As part of a TravelSmart to Schools event Department of Transport staff used pledge flags to write down their declarations inspirations and goals around using physically active transport A good walkingrelatedexamplewasIwillwalktothetrain3 times a week
The pledge flags have been a motivational success as well as a good promotional tool with a number of external staff inquiring what they are for and wanting to be involved
They create a bright atmosphere in the office and work as a motivational tool on multiple levels providing a visual reminder to staff of the commitment they have made
8
Resources
Question YourNoteswhy do you want to encourage walking
Istherestaffinterest
Haveyouidentifiedtheissuesaroundwalkingtoyourworkplace
Howcouldyoupromotewalking
What other eventsinitiatives will you link with
What supportresources do you have available
Howwillyouevaluatetheprogram
WORKPLACE CHECKLIST
Action DescriptionDetermine interest Create a registry or conduct a staff travel survey
Address issues Identifypossiblebarrierstotheschemesuchasunsafeinfrastructurepoorlightingshowerfacilities funding weather
Use your walking initiatives to address these barriers
Gain support Take your findings and plan to management to seek support and allocation of resources
Decide on approach HowwillyoutargetwalkingtobestsuityouraudienceEgwillyoufocusonhealthenvironmental or social benefits
Walking groups Gather interested walkers together to provide social support to encourage regular walking
Pedometers Use pedometers to motivate walkers to monitor their steps and increase walking You could use a challenge loan system or combination of the two methods
Walking events Holdaspecialeventtohighlightwalkingintheworkplacemakingitvisibleanddesirable
Promotion Market the idea through incentives and information outlets to encourage greater participation
Evaluation Use surveys attendance sheets and feedback forms to determine the popularity and success of the program
WORKPLACE ACTION TABLE
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
2
A QUICK GUIDE TO PROMOTING WALKING IN YOUR WORKPLACE
bull Buildsupportandgatherdataaboutcurrentlevelsofwalking
bull Usethedatatoidentifyproblemsissuesbrainstormsolutionsandseewhatresourcesyouhaveneed
2 GETTING STARTED GATHERING INFO
bull Havespecificandachievableworkplacewalkinggoals
bull Drawupatravelplanorsimplyanactionlisttoincreasewalking
3 MAKING A PLAN
bull Getthewordoutpromoteyourinitiativesinyourworkplacethroughpostersmeetingsnewslettersandotherinternalnetworks
bull Buildmanagementsupport
4 SUPPORT AND PROMOTION
5 ACTIVITIES bull Holdactivitiestoinvolveworkersinwalkingmore
bull Usepledgesandcommitments
bull Developstrategiestocontinuemotivationforwalkingonceactivitiesareunderway
bull Trackhowwellyourwalkinginitiativesaregoing
6 MOMENTUM AND EVALUATION
Itrsquosahealthypracticalandinexpensivealternativetothecarforshorttripsthatsgoodforeverybodyinyourworkplacebull Improvehealthandworkplacemoralebull Reduceabsenteeismandincreaseproductivitybull Improveyourenvironmentalratingbull Reducetransportandparkingcosts
1 WHY PROMOTE WALKING
3
Getting started
THE WHY BEFORE THE HOWBeforedecidingonhowtoencouragestafftowalkaskyourself these four questions
1Howmanypeoplealreadywalkinyourworkplaceandwhatdopeoplewantfromawalkingprogram
Findingoutwhatpeoplewantisanessentialwaytoensure your walking initiatives are designed to meet the interests and needs of the people in your workplace Consultation increases the likelihood of your program making a difference and establishes benchmarks for later evaluation Methods include
bull Informaldiscussionswithstaffwillattractinterestin workplace walking identify a range of ideas and preferences concerning walking and are a good way to identify people to champion your initiatives
bull Atravelsurveyisagoodwaytodeterminetravelpatterns motivations and interest see what staff want in relation to walking and create a database to register participants(4)
2Whatdoyouwanttoachievebyencouragingpeopletowalkmore
Examples of goals for a workplace program include a more energetic and productive workforce more socialisation better travel management less transport-related cost and environmental impacts and so on
3WhatresourcesexisttohelpyouAskyourself
bull Whatexistingopportunitiesdoyouhaveatyourworkplace to support walking initiatives Eg facilities flex time policy nearby public transit stops
bull Whataretheexistingprogramseventsandactivitiesin your workplace and community that could support your initiatives Eg regular staff meetings or annual events such as health fairs walking challenges etc
4Whatsupportdoyouneedtobestdelivertheoutcomeyouseek
Walking initiatives that are supported by management have a far greater likelihood of succeeding (although many committed employees achieve results despite a lack of executive support) Preferably management should be openly seen as supporting walking initiatives
Tips for involving management
bull Approachmanagementwithyourideastogetpeople walking and ensure they understand reasons and benefits for increasing walking for work related trips
bull Askmembersofthemanagementteamwhattheythink would work and what support the organisation could provide
bull Askmanagementtocommunicatetheirsupporteg at events through an active travel plan or travel policy
bull EnsurethatyoudiscusstheissueofresourcesfortheworkplacewalkinginitiativesResourcesinclude funds as well as staff time to coordinate and administer activities
MAKE A TRAVEL PLANTravel plan measures including those that promote walking are a way that your organisation can be proactive in influencing the way people travel to and fromyourworkplaceByimplementingatravelplanyour organisation can give staff and visitors better travel choices that benefit the individual and the business Findoutmoreaboutworkplacetravelplansat wwwtransportwagovautravelsmartworkplace
KEY POINTSYourfirststepsinplanning
1Gatherrelevantinformationaboutstaff2Workoutwhatyouaretryingtoachieve3Findoutwhatresourcesalreadyexisttohelpyou
4Buildmanagementsupport5Considermakingyourwalkinginitiativespartofabroadertravelplanforyourworkplace
4
Promoteexistingwalkingroutes
Findoutaboutdesignatedwalkingpathsfromyourworkplace to shopping and recreation areas transit stopsandanylocalbusinessdestinationsBypromotingthese routes and providing information to staff you can illustrate the easiness of walking for short trips
Challenges
Encouraging staff to make a pledge to increase their daily physical activity through walking is a great way to give people something to work towards Challenges are a great way to kick start walking habits because
bull Thereisalimitedtimeframeforimplementationcompared to an ongoing weekly program
bull Participantsandorganiserscanmonitorprogressand program outcomes in real time
bull Thelowcostperparticipantmakesthemaneffectiveuse of resources
Ideas to get people walkingWALKING IS A GREAT OPTION Ifstafflivewithin2-3kmoftheirworkplacethenwalkingtoworkcanbeagoodoptionHoweverevenforstaffliving farther away there are many opportunities during the working day where walking may be incorporated
Every workplace is different in terms of the type of work employees do the number of employees staff capacity to implement initiatives and level of interest in walking
The Workplace Action Table (page 8) provides a good start to determining what resources you will need to encourage walking in your organisation
Some ideas
Useprofilestomotivatestaff
Findoutaboutsuccessfulwalkersandwhytheydoit What are their motivations for walking more in their working day and what benefits have they achieved Simply telling people the benefits of walking will probably notbeenoughtogetthemwalkingmoreInspirepeopleby showing them what other staff have achieved Profile some regular walkers in your workplace and promote their stories around your workplace
Walkinggroups
When people walk in groups the social support supplied by the group provides motivation to walk regularly increases safety and makes walking more enjoyable
Many people find it hard to fit physical activity into their busyschedulessoabrisk10ndash20minutewalkcanbeagreat opportunity
Walking groups can be informal or more organised depending on the needs of participants Producing simple maps of pleasant walk routes around your workplace can help promote walking groups as well as independent walking activities
WalkingEvents
Walking events can be a good way to encourage people to discover walking facilities and mix with other walkers in the workplace
Events can tie into broader workplace and community initiatives during the year such as an annual fitness challenge or Walk Over October and National Walk to Work Day
Your workplace can also organise a corporate team for charity events such as the annual City to Surf or HBFRunforaReasonsothatthewholecommunitybenefits and you build a good corporate image
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CITY OF VINCENT - Walk and Cycle Information
C2C
Wetlands HeritageWalking Trail
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Perth Bicycle Network (PBN) -Continuous Signed Routes
PBN Route Number
Principal Shared Path
Local Bicycle FriendlyStreet
Path (shared by cyclistsand pedestrians)
Bicycle Lanes or SealedShoulder Either Side
Train and Bus Transfer
Bus Station
Train Transfer Train Station
Special Events Station
Bus Terminus
Railway UndergroundCrossing
Bicycle Locker Shelter
Bicycle Parking
Bicycle Shop
Major Road Minor Road
Proposed Road LanewayEffective 29 October 2012 DoT 9122702C
projectmappingtransportwagovau
Road Bridges Footbridgesand Underpass
Traffic Light
Walk Trail
Major Destination
Shopping Area
Parks and Recreation
Ovals Prepared Ground
Bushland
Industrial Area
Local GovernmentAuthority Boundary
Major ShoppingCentre
Tertiary Education
Drinking Fountain
Skate Park
Delicatessen
Community Cultural Central
Swimming Pool
Post Office
Post Box
Playground
Barbeque
Public Toilet
Accessible Toilet
Telephone
Sporting Facility
Hospital
Place of Worship
Picnic Area
Child Health Centre
Police
Kindergarten
Accessible Location
Traffic Direction Arrow
Dog Exercise Area
How do you get around A travel survey of residents in the Perth metropolitan area found that 80 of trips were by car and most were by the driver alone
There are travel alternatives available in your local area and many good reasons to use them By walking cycling or using public transport you can reduce car trips and therefore
bull reduce local traffic bull reduce air pollution and greenhouse gas emissions bull improve your health through physical activity bull reduce your travel costs
Wherever you are going consider your options ndash thatrsquos what being TravelSmart is all about
Public transport Public transport can be a quick and convenient option for many trips When travelling on public transport you can sit back and relax save on car running and parking costs and avoid the hassles of driving Try public transport for some of your shopping trips or to get to sporting events concerts or other attractions
bull You can easily plan your Transperth journey by visiting wwwtransperthwagovau or calling 13 62 13
bull Timetables and guides are available online at Transperth InfoCentres major stations and interchanges council offices and libraries
bull To view bus train or ferry times on your WAP enabled mobile - simply enter 136213mobi into the browser and follow the links You can even SMS your stop number to 13 62 13 (for Telstra Optus and Virgin customers) or 0429 33 22 11 for other service providers
bull To download timetables to your PDA or iPod visit wwwtransperthwagovau and follow the links to lsquotimetablesrsquo and lsquoservices 4 mobilesrsquo
bull For information on accessible public transport services call 13 62 13
SmartRider is Transperthrsquos electronic ticketing system Your SmartRider stores value and the appropriate fare is deducted from the value on your SmartRider after every trip SmartRider saves 15 to 25 off cash fares every time you use public transport You can add value to your SmartRider via Autoload (direct debit) BPay Transperth InfoCentres and selected SmartRider Retail Outlets Add-value machines and on board buses and ferries Cash tickets are available for all services To find out more about SmartRider and your nearest Smartrider Retail Sales Outlet visit the Transperth website or call 13 62 13
TravelSmart WorkplaceTravelSmart Workplace assists businesses government agencies and local councils to promote travel alternatives to employees and visitors Cycling walking public transport carpooling and teleworking are all TravelSmart options To find out how your workplace can be part of the transport solution with TravelSmart Workplace visit the Department of Transportrsquos website at wwwtransportwagovautravelsmartmaps
Walk or cycle There are many short trips where travelling on foot or bicycle is a good alternative to driving A recent travel survey found that almost half of the car trips made by Perth metropolitan residents are 5km or less 30 are 3km or less and some were just a few hundred metres
With distances like these we can easily replace many trips like going to the local shop or dropping kids off at school by walking or cycling It is also a great way of fitting healthy physical activity into your everyday life
Walking hints bull Two trips a day will go a long way to finding 30 minutes of exercise
bull Be courteous to cyclists on shared paths by keeping left
bull For information on great Perth walks and other useful walking information visit wwwtransportwagovauwalking
Cycling hints bull Use this map to find a convenient and enjoyable cycle route near you home You can also purchase more comprehensive Perth Bike maps from bike shops
bull Wear a helmet and bright clothing
bull At night use front and rear lights
bull Talk to regular cyclists for advice on local cycling conditions
bull Be courteous to walkers who use shared paths and always give way to pedestrians
bull You can travel with your bike on trains except on peak hour trains heading toward Perth between 700am - 900am and away from Perth between 430pm - 630pm weekdays There is no additional charge for bikes on trains
bull More information about taking bikes on Transperth services can be found at wwwtransperthwagovau
bull For more cycling information visit wwwtransportwagovau cycling
TRAVELSMART
Take a look at the variety of Local TravelSmart Guides available Each guide shows walking cycling and public transport routes and local facilities such as supermarkets public toilets parks playgrounds etc
LOCAL TRAVELSMART GUIDES
5
TheGetonTrackChallengeis a free team-based physical activity and healthy eating program for WA adults Developed by Diabetes WA it provides a fun way to make positive steps towards your health and explore the West Australian
landscape at the same time Teams aim to finish a WA walking track in 8 weeks Participants log into the interactive website to record their daily physical activity minutes and fruit and vegetable consumption and watch their team travel along the track
PedometerChallenges Most adults should be aiming for at least 10000 steps a day Pedometers can be used to motivate individuals and groups to reach or exceed this goal The pedometer allows people to keep track of their lsquostepsrsquo and they can record their own progress
A pedometer challenge usually involves a group of participants within an organisation or between two or more organisations reaching a target (eg walk around Australia)Friendlyrivalrybetweenteamsorindividualsisa great motivator to increase walking Tip investing in a good quality pedometer is important
The10000StepsChallenge is a free pedometer tracking program that encourages each employee to accumulate 10000 steps per day
LoanPrograms enable individuals to borrow a pedometer without a purchase cost Using a pedometer for a number of weeks can encourage people to purchase their own or teach them to estimate whether they have reached their target number of steps each day Refundabledepositsareanoptionforcoveringthecostof a pedometer if it lost broken or not returned
Tipsforchallenges
bull Keepupcommunicationwithparticipantsthroughconversations newsletters or emails
bull Provideincentivesforachievementsegmoststepstaken This can be as simple as a certificate or as elaborate as your budget will allow
bull Emphasiseparticipationnotcompetition
bull Usethechallengetopromoteotherwalkingopportunities (walking to meetings walking groups)
bull Holdeventsatthestartandfinishofthechallengeto encourage participation and announce achievements
bull Challengescanberepeatedannuallyoratdifferenttimes of the year Adding new elements to the program changing destinations or providing different prizescancreatenewinterestandmotivation
HittheStreetsWalkingMeetingsandWalkingtoMeetings
Make the streets your conference room and get people out of the office during a walking meeting Walking increasesenergyandtheabilitytothinkclearlyndashincreasing meeting productivity
You might also promote the idea of relocating business meetings to an off-site location and include walking and public transport as part of the journey to get there This is a great social and physical activity that introduces people to the idea of using alternative modes to the car for work related trips
ParkandWalk
Encourage staff to park further away from the workplace and walk the rest of the journey increasing their daily physical activity and possibly saving them money in parking
PublicTransport
Walking is a significant component of the journey for regular public transport users A study of Perth residents found that public transport commuters walk 13 minutes onaverageforeachtripwhichis26minutesadayndashjust about the recommended 30 minutes of moderate physical activity daily for good health(5) Promote the idea of getting off a stop earlier to include extra physical activity
PROFILE Diabetes WA Diabetes WA held a successful group walk that included public transport providing a great opportunity to socialise be active and get more familiar with public transport
6
Getting the word out and keeping up motivation
KEY POINTS
bull Usepromotionalmaterialsformultiplepurposes
bull Keepupmotivationtoensureyourwalkinginitiativescontributetolastingbehaviourchange
bull Considermotivationaltoolssuchasremindersofprogressongoingchallengesandsupportpersonalpledgesandgoalmakingandrecognitionandincentiveschemes
bull Evaluateinitaivestokeepthemrelevant
Promotion
Promotional materials tools and activities not only provide people with ideas about how they can incorporate more walking in their working day but they also help to address many of the barriers people perceive in getting more physical activity into their daily schedule
Informationtips
bull Keepinformationandgearatreceptionegmapsumbrellas hats sunscreen
bull DistributeTravelSmartGuidesandotherwalkinginformation materials
Promotiontips
bull Promoteyourinitiativesthroughpostersinformationboards brochures newsletters and online communications(intranetandinternet)Follow-upon your promotional materials such as posters and brochures to ensure they are not taken down before your event or program starts
bull Timingndashpromoteattherighttime(egduringaworkplace eventmeeting) and in the right place (put materials where people will see them)
bull UseeventstopromotefutureactivitiesegataWalkto Work Day event distribute information and sign up walkers for a walking group
bull Provideincentivestosparkinterestinyourinitiativesuchasfreebiesprizedrawsorahealthymorningteabreakfast Make sure your incentives work to support your walking initiative (eg if you are promoting the health benefits of walking providing healthy food supports this message)
Prompts
Use activityPOD prompts POD (Point of Decision) prompts are motivational signs placed on or near sites where people make behavioural decisions (eg stairwells elevators car park entrances building exits) to encourage individuals to make a different decision than their habitual one
Prompts for workplace walking should be designed to enhance your message and alert people to the easy and different ways to increase walking in their working day
There are many places you can put prompts such as
- Toilets elevators stairwells kitchen area staff fridge cupboards information board eg Move more walk to your next meeting Try the stairs instead of the lift today Why not swap the escalator for the stairs today
- The parking lot nearby public transit stops eg Park farther walk more Add steps to your day Swap a close park for a short walk
- Email organisation webpage newsletter etc eg Move more and sharpen your thinking consider a walking meeting Try walking part of your journey to work tomorrow
The idea is that you encourage people to change a certain behaviour for more active healthier choice Make the prompts relevant and personal to your workplace
You can even get a champion involved who regularly participates in the behaviour you are trying to promote such as Our Director takes the stairs instead of the lift Why not give it a go
7
Keepingupthemotivation
Once you have started initiatives in your workplace you will need to find ways to motivate participants to remain active in the long-term
Thereisnolsquoonesizefitsallrsquoapproachtokeepingpeopleenthused so it is important to use an approach that suits your workplace Some suggestions
Visualremindersofprogress
Eg online or printed wall posters charts or graphs illustrating either individual or group successes in reaching targets and goals These materials can be linked to challenges such as the amount of steps it would take to climb Everest or walk to Sydney Similar to prompts these reminders can be used as promotional efforts
Self-monitoringstrategies
Pledgesare a great way to encourage employees to make a commitment to achieve a certain amount of steps or another relevant goal Simply get people to write down their goal and you can choose to put the pledges up around the office let people have them at their desks or create an online document to send in an email or as part of a newsletter
A pledge works as a motivational tool because it
bull Providesacreativewayforpeopletodeclarewhatthey are inspired to do and record goals
bull Forcespeopletoclarifywhattheywantbull Motivatespeopletotakeactionbull Helpstoovercomeresistancebyfocussingonthe
goal not the barriersbull Enablespeopletoseetheirprogress
Personalpedometersandwalkingtrackingchartscan be used by people to track their own progress as they provide instant feedback Logging time spent walking or approximate distances walked can also serve as a way tomonitorprogressIfemployeeshaveGPSontheirphones blackberries or watches they can monitor more detailed information such as heart rate elevation and pace
Challengesandsocialsupport
Challenges should be ongoing and have a social element that gives people the opportunity to interact with other participants or participate as a group
Recognitionandincentivesprograms
Participationcertificatesprizesandrewardsaregreatways to maintain motivation eg discount coupons water bottles etc This could be tied to an employee wellness points program that rewards regular participation
Announcements through newsletters intranet posters and charts are an effective way to recognise the achievements of people walking as part of their work journeys and promote your initiatives to others
Evaluation
Itisimportanttomonitoryourwalkingprogramtoensureyou are reaching your goals and your initiatives are effective in your workplace You can make adjustments to your program as it develops like changing promotional materials or types of events to suit your workplace What to consider
bull Weretheactivitiesactuallycarriedoutasplanned
bull WereallobjectivesandtimelinesmetIfnotwhynot
bull Werethepromotionalactivitiesandmaterialseffectivein reaching employees Which were most effective
bull Whatresourceswerenecessarytoimplementthe programevent (eg volunteers promotional materialsprizescateringetc)
bull HowmanypeopleparticipatedWhatfeedbackhaveyou received from participants and management
DEPARTMENT OF TRANSPORT PLEDGE FLAGS As part of a TravelSmart to Schools event Department of Transport staff used pledge flags to write down their declarations inspirations and goals around using physically active transport A good walkingrelatedexamplewasIwillwalktothetrain3 times a week
The pledge flags have been a motivational success as well as a good promotional tool with a number of external staff inquiring what they are for and wanting to be involved
They create a bright atmosphere in the office and work as a motivational tool on multiple levels providing a visual reminder to staff of the commitment they have made
8
Resources
Question YourNoteswhy do you want to encourage walking
Istherestaffinterest
Haveyouidentifiedtheissuesaroundwalkingtoyourworkplace
Howcouldyoupromotewalking
What other eventsinitiatives will you link with
What supportresources do you have available
Howwillyouevaluatetheprogram
WORKPLACE CHECKLIST
Action DescriptionDetermine interest Create a registry or conduct a staff travel survey
Address issues Identifypossiblebarrierstotheschemesuchasunsafeinfrastructurepoorlightingshowerfacilities funding weather
Use your walking initiatives to address these barriers
Gain support Take your findings and plan to management to seek support and allocation of resources
Decide on approach HowwillyoutargetwalkingtobestsuityouraudienceEgwillyoufocusonhealthenvironmental or social benefits
Walking groups Gather interested walkers together to provide social support to encourage regular walking
Pedometers Use pedometers to motivate walkers to monitor their steps and increase walking You could use a challenge loan system or combination of the two methods
Walking events Holdaspecialeventtohighlightwalkingintheworkplacemakingitvisibleanddesirable
Promotion Market the idea through incentives and information outlets to encourage greater participation
Evaluation Use surveys attendance sheets and feedback forms to determine the popularity and success of the program
WORKPLACE ACTION TABLE
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
3
Getting started
THE WHY BEFORE THE HOWBeforedecidingonhowtoencouragestafftowalkaskyourself these four questions
1Howmanypeoplealreadywalkinyourworkplaceandwhatdopeoplewantfromawalkingprogram
Findingoutwhatpeoplewantisanessentialwaytoensure your walking initiatives are designed to meet the interests and needs of the people in your workplace Consultation increases the likelihood of your program making a difference and establishes benchmarks for later evaluation Methods include
bull Informaldiscussionswithstaffwillattractinterestin workplace walking identify a range of ideas and preferences concerning walking and are a good way to identify people to champion your initiatives
bull Atravelsurveyisagoodwaytodeterminetravelpatterns motivations and interest see what staff want in relation to walking and create a database to register participants(4)
2Whatdoyouwanttoachievebyencouragingpeopletowalkmore
Examples of goals for a workplace program include a more energetic and productive workforce more socialisation better travel management less transport-related cost and environmental impacts and so on
3WhatresourcesexisttohelpyouAskyourself
bull Whatexistingopportunitiesdoyouhaveatyourworkplace to support walking initiatives Eg facilities flex time policy nearby public transit stops
bull Whataretheexistingprogramseventsandactivitiesin your workplace and community that could support your initiatives Eg regular staff meetings or annual events such as health fairs walking challenges etc
4Whatsupportdoyouneedtobestdelivertheoutcomeyouseek
Walking initiatives that are supported by management have a far greater likelihood of succeeding (although many committed employees achieve results despite a lack of executive support) Preferably management should be openly seen as supporting walking initiatives
Tips for involving management
bull Approachmanagementwithyourideastogetpeople walking and ensure they understand reasons and benefits for increasing walking for work related trips
bull Askmembersofthemanagementteamwhattheythink would work and what support the organisation could provide
bull Askmanagementtocommunicatetheirsupporteg at events through an active travel plan or travel policy
bull EnsurethatyoudiscusstheissueofresourcesfortheworkplacewalkinginitiativesResourcesinclude funds as well as staff time to coordinate and administer activities
MAKE A TRAVEL PLANTravel plan measures including those that promote walking are a way that your organisation can be proactive in influencing the way people travel to and fromyourworkplaceByimplementingatravelplanyour organisation can give staff and visitors better travel choices that benefit the individual and the business Findoutmoreaboutworkplacetravelplansat wwwtransportwagovautravelsmartworkplace
KEY POINTSYourfirststepsinplanning
1Gatherrelevantinformationaboutstaff2Workoutwhatyouaretryingtoachieve3Findoutwhatresourcesalreadyexisttohelpyou
4Buildmanagementsupport5Considermakingyourwalkinginitiativespartofabroadertravelplanforyourworkplace
4
Promoteexistingwalkingroutes
Findoutaboutdesignatedwalkingpathsfromyourworkplace to shopping and recreation areas transit stopsandanylocalbusinessdestinationsBypromotingthese routes and providing information to staff you can illustrate the easiness of walking for short trips
Challenges
Encouraging staff to make a pledge to increase their daily physical activity through walking is a great way to give people something to work towards Challenges are a great way to kick start walking habits because
bull Thereisalimitedtimeframeforimplementationcompared to an ongoing weekly program
bull Participantsandorganiserscanmonitorprogressand program outcomes in real time
bull Thelowcostperparticipantmakesthemaneffectiveuse of resources
Ideas to get people walkingWALKING IS A GREAT OPTION Ifstafflivewithin2-3kmoftheirworkplacethenwalkingtoworkcanbeagoodoptionHoweverevenforstaffliving farther away there are many opportunities during the working day where walking may be incorporated
Every workplace is different in terms of the type of work employees do the number of employees staff capacity to implement initiatives and level of interest in walking
The Workplace Action Table (page 8) provides a good start to determining what resources you will need to encourage walking in your organisation
Some ideas
Useprofilestomotivatestaff
Findoutaboutsuccessfulwalkersandwhytheydoit What are their motivations for walking more in their working day and what benefits have they achieved Simply telling people the benefits of walking will probably notbeenoughtogetthemwalkingmoreInspirepeopleby showing them what other staff have achieved Profile some regular walkers in your workplace and promote their stories around your workplace
Walkinggroups
When people walk in groups the social support supplied by the group provides motivation to walk regularly increases safety and makes walking more enjoyable
Many people find it hard to fit physical activity into their busyschedulessoabrisk10ndash20minutewalkcanbeagreat opportunity
Walking groups can be informal or more organised depending on the needs of participants Producing simple maps of pleasant walk routes around your workplace can help promote walking groups as well as independent walking activities
WalkingEvents
Walking events can be a good way to encourage people to discover walking facilities and mix with other walkers in the workplace
Events can tie into broader workplace and community initiatives during the year such as an annual fitness challenge or Walk Over October and National Walk to Work Day
Your workplace can also organise a corporate team for charity events such as the annual City to Surf or HBFRunforaReasonsothatthewholecommunitybenefits and you build a good corporate image
MedicalCentreMedicalCentreMedicalCentre
RAILWAYST
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BERRYMAN ST
ST
RD
ST
ST
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ARMADALE
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CITY OF VINCENT - Walk and Cycle Information
C2C
Wetlands HeritageWalking Trail
e
Perth Bicycle Network (PBN) -Continuous Signed Routes
PBN Route Number
Principal Shared Path
Local Bicycle FriendlyStreet
Path (shared by cyclistsand pedestrians)
Bicycle Lanes or SealedShoulder Either Side
Train and Bus Transfer
Bus Station
Train Transfer Train Station
Special Events Station
Bus Terminus
Railway UndergroundCrossing
Bicycle Locker Shelter
Bicycle Parking
Bicycle Shop
Major Road Minor Road
Proposed Road LanewayEffective 29 October 2012 DoT 9122702C
projectmappingtransportwagovau
Road Bridges Footbridgesand Underpass
Traffic Light
Walk Trail
Major Destination
Shopping Area
Parks and Recreation
Ovals Prepared Ground
Bushland
Industrial Area
Local GovernmentAuthority Boundary
Major ShoppingCentre
Tertiary Education
Drinking Fountain
Skate Park
Delicatessen
Community Cultural Central
Swimming Pool
Post Office
Post Box
Playground
Barbeque
Public Toilet
Accessible Toilet
Telephone
Sporting Facility
Hospital
Place of Worship
Picnic Area
Child Health Centre
Police
Kindergarten
Accessible Location
Traffic Direction Arrow
Dog Exercise Area
How do you get around A travel survey of residents in the Perth metropolitan area found that 80 of trips were by car and most were by the driver alone
There are travel alternatives available in your local area and many good reasons to use them By walking cycling or using public transport you can reduce car trips and therefore
bull reduce local traffic bull reduce air pollution and greenhouse gas emissions bull improve your health through physical activity bull reduce your travel costs
Wherever you are going consider your options ndash thatrsquos what being TravelSmart is all about
Public transport Public transport can be a quick and convenient option for many trips When travelling on public transport you can sit back and relax save on car running and parking costs and avoid the hassles of driving Try public transport for some of your shopping trips or to get to sporting events concerts or other attractions
bull You can easily plan your Transperth journey by visiting wwwtransperthwagovau or calling 13 62 13
bull Timetables and guides are available online at Transperth InfoCentres major stations and interchanges council offices and libraries
bull To view bus train or ferry times on your WAP enabled mobile - simply enter 136213mobi into the browser and follow the links You can even SMS your stop number to 13 62 13 (for Telstra Optus and Virgin customers) or 0429 33 22 11 for other service providers
bull To download timetables to your PDA or iPod visit wwwtransperthwagovau and follow the links to lsquotimetablesrsquo and lsquoservices 4 mobilesrsquo
bull For information on accessible public transport services call 13 62 13
SmartRider is Transperthrsquos electronic ticketing system Your SmartRider stores value and the appropriate fare is deducted from the value on your SmartRider after every trip SmartRider saves 15 to 25 off cash fares every time you use public transport You can add value to your SmartRider via Autoload (direct debit) BPay Transperth InfoCentres and selected SmartRider Retail Outlets Add-value machines and on board buses and ferries Cash tickets are available for all services To find out more about SmartRider and your nearest Smartrider Retail Sales Outlet visit the Transperth website or call 13 62 13
TravelSmart WorkplaceTravelSmart Workplace assists businesses government agencies and local councils to promote travel alternatives to employees and visitors Cycling walking public transport carpooling and teleworking are all TravelSmart options To find out how your workplace can be part of the transport solution with TravelSmart Workplace visit the Department of Transportrsquos website at wwwtransportwagovautravelsmartmaps
Walk or cycle There are many short trips where travelling on foot or bicycle is a good alternative to driving A recent travel survey found that almost half of the car trips made by Perth metropolitan residents are 5km or less 30 are 3km or less and some were just a few hundred metres
With distances like these we can easily replace many trips like going to the local shop or dropping kids off at school by walking or cycling It is also a great way of fitting healthy physical activity into your everyday life
Walking hints bull Two trips a day will go a long way to finding 30 minutes of exercise
bull Be courteous to cyclists on shared paths by keeping left
bull For information on great Perth walks and other useful walking information visit wwwtransportwagovauwalking
Cycling hints bull Use this map to find a convenient and enjoyable cycle route near you home You can also purchase more comprehensive Perth Bike maps from bike shops
bull Wear a helmet and bright clothing
bull At night use front and rear lights
bull Talk to regular cyclists for advice on local cycling conditions
bull Be courteous to walkers who use shared paths and always give way to pedestrians
bull You can travel with your bike on trains except on peak hour trains heading toward Perth between 700am - 900am and away from Perth between 430pm - 630pm weekdays There is no additional charge for bikes on trains
bull More information about taking bikes on Transperth services can be found at wwwtransperthwagovau
bull For more cycling information visit wwwtransportwagovau cycling
TRAVELSMART
Take a look at the variety of Local TravelSmart Guides available Each guide shows walking cycling and public transport routes and local facilities such as supermarkets public toilets parks playgrounds etc
LOCAL TRAVELSMART GUIDES
5
TheGetonTrackChallengeis a free team-based physical activity and healthy eating program for WA adults Developed by Diabetes WA it provides a fun way to make positive steps towards your health and explore the West Australian
landscape at the same time Teams aim to finish a WA walking track in 8 weeks Participants log into the interactive website to record their daily physical activity minutes and fruit and vegetable consumption and watch their team travel along the track
PedometerChallenges Most adults should be aiming for at least 10000 steps a day Pedometers can be used to motivate individuals and groups to reach or exceed this goal The pedometer allows people to keep track of their lsquostepsrsquo and they can record their own progress
A pedometer challenge usually involves a group of participants within an organisation or between two or more organisations reaching a target (eg walk around Australia)Friendlyrivalrybetweenteamsorindividualsisa great motivator to increase walking Tip investing in a good quality pedometer is important
The10000StepsChallenge is a free pedometer tracking program that encourages each employee to accumulate 10000 steps per day
LoanPrograms enable individuals to borrow a pedometer without a purchase cost Using a pedometer for a number of weeks can encourage people to purchase their own or teach them to estimate whether they have reached their target number of steps each day Refundabledepositsareanoptionforcoveringthecostof a pedometer if it lost broken or not returned
Tipsforchallenges
bull Keepupcommunicationwithparticipantsthroughconversations newsletters or emails
bull Provideincentivesforachievementsegmoststepstaken This can be as simple as a certificate or as elaborate as your budget will allow
bull Emphasiseparticipationnotcompetition
bull Usethechallengetopromoteotherwalkingopportunities (walking to meetings walking groups)
bull Holdeventsatthestartandfinishofthechallengeto encourage participation and announce achievements
bull Challengescanberepeatedannuallyoratdifferenttimes of the year Adding new elements to the program changing destinations or providing different prizescancreatenewinterestandmotivation
HittheStreetsWalkingMeetingsandWalkingtoMeetings
Make the streets your conference room and get people out of the office during a walking meeting Walking increasesenergyandtheabilitytothinkclearlyndashincreasing meeting productivity
You might also promote the idea of relocating business meetings to an off-site location and include walking and public transport as part of the journey to get there This is a great social and physical activity that introduces people to the idea of using alternative modes to the car for work related trips
ParkandWalk
Encourage staff to park further away from the workplace and walk the rest of the journey increasing their daily physical activity and possibly saving them money in parking
PublicTransport
Walking is a significant component of the journey for regular public transport users A study of Perth residents found that public transport commuters walk 13 minutes onaverageforeachtripwhichis26minutesadayndashjust about the recommended 30 minutes of moderate physical activity daily for good health(5) Promote the idea of getting off a stop earlier to include extra physical activity
PROFILE Diabetes WA Diabetes WA held a successful group walk that included public transport providing a great opportunity to socialise be active and get more familiar with public transport
6
Getting the word out and keeping up motivation
KEY POINTS
bull Usepromotionalmaterialsformultiplepurposes
bull Keepupmotivationtoensureyourwalkinginitiativescontributetolastingbehaviourchange
bull Considermotivationaltoolssuchasremindersofprogressongoingchallengesandsupportpersonalpledgesandgoalmakingandrecognitionandincentiveschemes
bull Evaluateinitaivestokeepthemrelevant
Promotion
Promotional materials tools and activities not only provide people with ideas about how they can incorporate more walking in their working day but they also help to address many of the barriers people perceive in getting more physical activity into their daily schedule
Informationtips
bull Keepinformationandgearatreceptionegmapsumbrellas hats sunscreen
bull DistributeTravelSmartGuidesandotherwalkinginformation materials
Promotiontips
bull Promoteyourinitiativesthroughpostersinformationboards brochures newsletters and online communications(intranetandinternet)Follow-upon your promotional materials such as posters and brochures to ensure they are not taken down before your event or program starts
bull Timingndashpromoteattherighttime(egduringaworkplace eventmeeting) and in the right place (put materials where people will see them)
bull UseeventstopromotefutureactivitiesegataWalkto Work Day event distribute information and sign up walkers for a walking group
bull Provideincentivestosparkinterestinyourinitiativesuchasfreebiesprizedrawsorahealthymorningteabreakfast Make sure your incentives work to support your walking initiative (eg if you are promoting the health benefits of walking providing healthy food supports this message)
Prompts
Use activityPOD prompts POD (Point of Decision) prompts are motivational signs placed on or near sites where people make behavioural decisions (eg stairwells elevators car park entrances building exits) to encourage individuals to make a different decision than their habitual one
Prompts for workplace walking should be designed to enhance your message and alert people to the easy and different ways to increase walking in their working day
There are many places you can put prompts such as
- Toilets elevators stairwells kitchen area staff fridge cupboards information board eg Move more walk to your next meeting Try the stairs instead of the lift today Why not swap the escalator for the stairs today
- The parking lot nearby public transit stops eg Park farther walk more Add steps to your day Swap a close park for a short walk
- Email organisation webpage newsletter etc eg Move more and sharpen your thinking consider a walking meeting Try walking part of your journey to work tomorrow
The idea is that you encourage people to change a certain behaviour for more active healthier choice Make the prompts relevant and personal to your workplace
You can even get a champion involved who regularly participates in the behaviour you are trying to promote such as Our Director takes the stairs instead of the lift Why not give it a go
7
Keepingupthemotivation
Once you have started initiatives in your workplace you will need to find ways to motivate participants to remain active in the long-term
Thereisnolsquoonesizefitsallrsquoapproachtokeepingpeopleenthused so it is important to use an approach that suits your workplace Some suggestions
Visualremindersofprogress
Eg online or printed wall posters charts or graphs illustrating either individual or group successes in reaching targets and goals These materials can be linked to challenges such as the amount of steps it would take to climb Everest or walk to Sydney Similar to prompts these reminders can be used as promotional efforts
Self-monitoringstrategies
Pledgesare a great way to encourage employees to make a commitment to achieve a certain amount of steps or another relevant goal Simply get people to write down their goal and you can choose to put the pledges up around the office let people have them at their desks or create an online document to send in an email or as part of a newsletter
A pledge works as a motivational tool because it
bull Providesacreativewayforpeopletodeclarewhatthey are inspired to do and record goals
bull Forcespeopletoclarifywhattheywantbull Motivatespeopletotakeactionbull Helpstoovercomeresistancebyfocussingonthe
goal not the barriersbull Enablespeopletoseetheirprogress
Personalpedometersandwalkingtrackingchartscan be used by people to track their own progress as they provide instant feedback Logging time spent walking or approximate distances walked can also serve as a way tomonitorprogressIfemployeeshaveGPSontheirphones blackberries or watches they can monitor more detailed information such as heart rate elevation and pace
Challengesandsocialsupport
Challenges should be ongoing and have a social element that gives people the opportunity to interact with other participants or participate as a group
Recognitionandincentivesprograms
Participationcertificatesprizesandrewardsaregreatways to maintain motivation eg discount coupons water bottles etc This could be tied to an employee wellness points program that rewards regular participation
Announcements through newsletters intranet posters and charts are an effective way to recognise the achievements of people walking as part of their work journeys and promote your initiatives to others
Evaluation
Itisimportanttomonitoryourwalkingprogramtoensureyou are reaching your goals and your initiatives are effective in your workplace You can make adjustments to your program as it develops like changing promotional materials or types of events to suit your workplace What to consider
bull Weretheactivitiesactuallycarriedoutasplanned
bull WereallobjectivesandtimelinesmetIfnotwhynot
bull Werethepromotionalactivitiesandmaterialseffectivein reaching employees Which were most effective
bull Whatresourceswerenecessarytoimplementthe programevent (eg volunteers promotional materialsprizescateringetc)
bull HowmanypeopleparticipatedWhatfeedbackhaveyou received from participants and management
DEPARTMENT OF TRANSPORT PLEDGE FLAGS As part of a TravelSmart to Schools event Department of Transport staff used pledge flags to write down their declarations inspirations and goals around using physically active transport A good walkingrelatedexamplewasIwillwalktothetrain3 times a week
The pledge flags have been a motivational success as well as a good promotional tool with a number of external staff inquiring what they are for and wanting to be involved
They create a bright atmosphere in the office and work as a motivational tool on multiple levels providing a visual reminder to staff of the commitment they have made
8
Resources
Question YourNoteswhy do you want to encourage walking
Istherestaffinterest
Haveyouidentifiedtheissuesaroundwalkingtoyourworkplace
Howcouldyoupromotewalking
What other eventsinitiatives will you link with
What supportresources do you have available
Howwillyouevaluatetheprogram
WORKPLACE CHECKLIST
Action DescriptionDetermine interest Create a registry or conduct a staff travel survey
Address issues Identifypossiblebarrierstotheschemesuchasunsafeinfrastructurepoorlightingshowerfacilities funding weather
Use your walking initiatives to address these barriers
Gain support Take your findings and plan to management to seek support and allocation of resources
Decide on approach HowwillyoutargetwalkingtobestsuityouraudienceEgwillyoufocusonhealthenvironmental or social benefits
Walking groups Gather interested walkers together to provide social support to encourage regular walking
Pedometers Use pedometers to motivate walkers to monitor their steps and increase walking You could use a challenge loan system or combination of the two methods
Walking events Holdaspecialeventtohighlightwalkingintheworkplacemakingitvisibleanddesirable
Promotion Market the idea through incentives and information outlets to encourage greater participation
Evaluation Use surveys attendance sheets and feedback forms to determine the popularity and success of the program
WORKPLACE ACTION TABLE
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
4
Promoteexistingwalkingroutes
Findoutaboutdesignatedwalkingpathsfromyourworkplace to shopping and recreation areas transit stopsandanylocalbusinessdestinationsBypromotingthese routes and providing information to staff you can illustrate the easiness of walking for short trips
Challenges
Encouraging staff to make a pledge to increase their daily physical activity through walking is a great way to give people something to work towards Challenges are a great way to kick start walking habits because
bull Thereisalimitedtimeframeforimplementationcompared to an ongoing weekly program
bull Participantsandorganiserscanmonitorprogressand program outcomes in real time
bull Thelowcostperparticipantmakesthemaneffectiveuse of resources
Ideas to get people walkingWALKING IS A GREAT OPTION Ifstafflivewithin2-3kmoftheirworkplacethenwalkingtoworkcanbeagoodoptionHoweverevenforstaffliving farther away there are many opportunities during the working day where walking may be incorporated
Every workplace is different in terms of the type of work employees do the number of employees staff capacity to implement initiatives and level of interest in walking
The Workplace Action Table (page 8) provides a good start to determining what resources you will need to encourage walking in your organisation
Some ideas
Useprofilestomotivatestaff
Findoutaboutsuccessfulwalkersandwhytheydoit What are their motivations for walking more in their working day and what benefits have they achieved Simply telling people the benefits of walking will probably notbeenoughtogetthemwalkingmoreInspirepeopleby showing them what other staff have achieved Profile some regular walkers in your workplace and promote their stories around your workplace
Walkinggroups
When people walk in groups the social support supplied by the group provides motivation to walk regularly increases safety and makes walking more enjoyable
Many people find it hard to fit physical activity into their busyschedulessoabrisk10ndash20minutewalkcanbeagreat opportunity
Walking groups can be informal or more organised depending on the needs of participants Producing simple maps of pleasant walk routes around your workplace can help promote walking groups as well as independent walking activities
WalkingEvents
Walking events can be a good way to encourage people to discover walking facilities and mix with other walkers in the workplace
Events can tie into broader workplace and community initiatives during the year such as an annual fitness challenge or Walk Over October and National Walk to Work Day
Your workplace can also organise a corporate team for charity events such as the annual City to Surf or HBFRunforaReasonsothatthewholecommunitybenefits and you build a good corporate image
MedicalCentreMedicalCentreMedicalCentre
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CITY OF VINCENT - Walk and Cycle Information
C2C
Wetlands HeritageWalking Trail
e
Perth Bicycle Network (PBN) -Continuous Signed Routes
PBN Route Number
Principal Shared Path
Local Bicycle FriendlyStreet
Path (shared by cyclistsand pedestrians)
Bicycle Lanes or SealedShoulder Either Side
Train and Bus Transfer
Bus Station
Train Transfer Train Station
Special Events Station
Bus Terminus
Railway UndergroundCrossing
Bicycle Locker Shelter
Bicycle Parking
Bicycle Shop
Major Road Minor Road
Proposed Road LanewayEffective 29 October 2012 DoT 9122702C
projectmappingtransportwagovau
Road Bridges Footbridgesand Underpass
Traffic Light
Walk Trail
Major Destination
Shopping Area
Parks and Recreation
Ovals Prepared Ground
Bushland
Industrial Area
Local GovernmentAuthority Boundary
Major ShoppingCentre
Tertiary Education
Drinking Fountain
Skate Park
Delicatessen
Community Cultural Central
Swimming Pool
Post Office
Post Box
Playground
Barbeque
Public Toilet
Accessible Toilet
Telephone
Sporting Facility
Hospital
Place of Worship
Picnic Area
Child Health Centre
Police
Kindergarten
Accessible Location
Traffic Direction Arrow
Dog Exercise Area
How do you get around A travel survey of residents in the Perth metropolitan area found that 80 of trips were by car and most were by the driver alone
There are travel alternatives available in your local area and many good reasons to use them By walking cycling or using public transport you can reduce car trips and therefore
bull reduce local traffic bull reduce air pollution and greenhouse gas emissions bull improve your health through physical activity bull reduce your travel costs
Wherever you are going consider your options ndash thatrsquos what being TravelSmart is all about
Public transport Public transport can be a quick and convenient option for many trips When travelling on public transport you can sit back and relax save on car running and parking costs and avoid the hassles of driving Try public transport for some of your shopping trips or to get to sporting events concerts or other attractions
bull You can easily plan your Transperth journey by visiting wwwtransperthwagovau or calling 13 62 13
bull Timetables and guides are available online at Transperth InfoCentres major stations and interchanges council offices and libraries
bull To view bus train or ferry times on your WAP enabled mobile - simply enter 136213mobi into the browser and follow the links You can even SMS your stop number to 13 62 13 (for Telstra Optus and Virgin customers) or 0429 33 22 11 for other service providers
bull To download timetables to your PDA or iPod visit wwwtransperthwagovau and follow the links to lsquotimetablesrsquo and lsquoservices 4 mobilesrsquo
bull For information on accessible public transport services call 13 62 13
SmartRider is Transperthrsquos electronic ticketing system Your SmartRider stores value and the appropriate fare is deducted from the value on your SmartRider after every trip SmartRider saves 15 to 25 off cash fares every time you use public transport You can add value to your SmartRider via Autoload (direct debit) BPay Transperth InfoCentres and selected SmartRider Retail Outlets Add-value machines and on board buses and ferries Cash tickets are available for all services To find out more about SmartRider and your nearest Smartrider Retail Sales Outlet visit the Transperth website or call 13 62 13
TravelSmart WorkplaceTravelSmart Workplace assists businesses government agencies and local councils to promote travel alternatives to employees and visitors Cycling walking public transport carpooling and teleworking are all TravelSmart options To find out how your workplace can be part of the transport solution with TravelSmart Workplace visit the Department of Transportrsquos website at wwwtransportwagovautravelsmartmaps
Walk or cycle There are many short trips where travelling on foot or bicycle is a good alternative to driving A recent travel survey found that almost half of the car trips made by Perth metropolitan residents are 5km or less 30 are 3km or less and some were just a few hundred metres
With distances like these we can easily replace many trips like going to the local shop or dropping kids off at school by walking or cycling It is also a great way of fitting healthy physical activity into your everyday life
Walking hints bull Two trips a day will go a long way to finding 30 minutes of exercise
bull Be courteous to cyclists on shared paths by keeping left
bull For information on great Perth walks and other useful walking information visit wwwtransportwagovauwalking
Cycling hints bull Use this map to find a convenient and enjoyable cycle route near you home You can also purchase more comprehensive Perth Bike maps from bike shops
bull Wear a helmet and bright clothing
bull At night use front and rear lights
bull Talk to regular cyclists for advice on local cycling conditions
bull Be courteous to walkers who use shared paths and always give way to pedestrians
bull You can travel with your bike on trains except on peak hour trains heading toward Perth between 700am - 900am and away from Perth between 430pm - 630pm weekdays There is no additional charge for bikes on trains
bull More information about taking bikes on Transperth services can be found at wwwtransperthwagovau
bull For more cycling information visit wwwtransportwagovau cycling
TRAVELSMART
Take a look at the variety of Local TravelSmart Guides available Each guide shows walking cycling and public transport routes and local facilities such as supermarkets public toilets parks playgrounds etc
LOCAL TRAVELSMART GUIDES
5
TheGetonTrackChallengeis a free team-based physical activity and healthy eating program for WA adults Developed by Diabetes WA it provides a fun way to make positive steps towards your health and explore the West Australian
landscape at the same time Teams aim to finish a WA walking track in 8 weeks Participants log into the interactive website to record their daily physical activity minutes and fruit and vegetable consumption and watch their team travel along the track
PedometerChallenges Most adults should be aiming for at least 10000 steps a day Pedometers can be used to motivate individuals and groups to reach or exceed this goal The pedometer allows people to keep track of their lsquostepsrsquo and they can record their own progress
A pedometer challenge usually involves a group of participants within an organisation or between two or more organisations reaching a target (eg walk around Australia)Friendlyrivalrybetweenteamsorindividualsisa great motivator to increase walking Tip investing in a good quality pedometer is important
The10000StepsChallenge is a free pedometer tracking program that encourages each employee to accumulate 10000 steps per day
LoanPrograms enable individuals to borrow a pedometer without a purchase cost Using a pedometer for a number of weeks can encourage people to purchase their own or teach them to estimate whether they have reached their target number of steps each day Refundabledepositsareanoptionforcoveringthecostof a pedometer if it lost broken or not returned
Tipsforchallenges
bull Keepupcommunicationwithparticipantsthroughconversations newsletters or emails
bull Provideincentivesforachievementsegmoststepstaken This can be as simple as a certificate or as elaborate as your budget will allow
bull Emphasiseparticipationnotcompetition
bull Usethechallengetopromoteotherwalkingopportunities (walking to meetings walking groups)
bull Holdeventsatthestartandfinishofthechallengeto encourage participation and announce achievements
bull Challengescanberepeatedannuallyoratdifferenttimes of the year Adding new elements to the program changing destinations or providing different prizescancreatenewinterestandmotivation
HittheStreetsWalkingMeetingsandWalkingtoMeetings
Make the streets your conference room and get people out of the office during a walking meeting Walking increasesenergyandtheabilitytothinkclearlyndashincreasing meeting productivity
You might also promote the idea of relocating business meetings to an off-site location and include walking and public transport as part of the journey to get there This is a great social and physical activity that introduces people to the idea of using alternative modes to the car for work related trips
ParkandWalk
Encourage staff to park further away from the workplace and walk the rest of the journey increasing their daily physical activity and possibly saving them money in parking
PublicTransport
Walking is a significant component of the journey for regular public transport users A study of Perth residents found that public transport commuters walk 13 minutes onaverageforeachtripwhichis26minutesadayndashjust about the recommended 30 minutes of moderate physical activity daily for good health(5) Promote the idea of getting off a stop earlier to include extra physical activity
PROFILE Diabetes WA Diabetes WA held a successful group walk that included public transport providing a great opportunity to socialise be active and get more familiar with public transport
6
Getting the word out and keeping up motivation
KEY POINTS
bull Usepromotionalmaterialsformultiplepurposes
bull Keepupmotivationtoensureyourwalkinginitiativescontributetolastingbehaviourchange
bull Considermotivationaltoolssuchasremindersofprogressongoingchallengesandsupportpersonalpledgesandgoalmakingandrecognitionandincentiveschemes
bull Evaluateinitaivestokeepthemrelevant
Promotion
Promotional materials tools and activities not only provide people with ideas about how they can incorporate more walking in their working day but they also help to address many of the barriers people perceive in getting more physical activity into their daily schedule
Informationtips
bull Keepinformationandgearatreceptionegmapsumbrellas hats sunscreen
bull DistributeTravelSmartGuidesandotherwalkinginformation materials
Promotiontips
bull Promoteyourinitiativesthroughpostersinformationboards brochures newsletters and online communications(intranetandinternet)Follow-upon your promotional materials such as posters and brochures to ensure they are not taken down before your event or program starts
bull Timingndashpromoteattherighttime(egduringaworkplace eventmeeting) and in the right place (put materials where people will see them)
bull UseeventstopromotefutureactivitiesegataWalkto Work Day event distribute information and sign up walkers for a walking group
bull Provideincentivestosparkinterestinyourinitiativesuchasfreebiesprizedrawsorahealthymorningteabreakfast Make sure your incentives work to support your walking initiative (eg if you are promoting the health benefits of walking providing healthy food supports this message)
Prompts
Use activityPOD prompts POD (Point of Decision) prompts are motivational signs placed on or near sites where people make behavioural decisions (eg stairwells elevators car park entrances building exits) to encourage individuals to make a different decision than their habitual one
Prompts for workplace walking should be designed to enhance your message and alert people to the easy and different ways to increase walking in their working day
There are many places you can put prompts such as
- Toilets elevators stairwells kitchen area staff fridge cupboards information board eg Move more walk to your next meeting Try the stairs instead of the lift today Why not swap the escalator for the stairs today
- The parking lot nearby public transit stops eg Park farther walk more Add steps to your day Swap a close park for a short walk
- Email organisation webpage newsletter etc eg Move more and sharpen your thinking consider a walking meeting Try walking part of your journey to work tomorrow
The idea is that you encourage people to change a certain behaviour for more active healthier choice Make the prompts relevant and personal to your workplace
You can even get a champion involved who regularly participates in the behaviour you are trying to promote such as Our Director takes the stairs instead of the lift Why not give it a go
7
Keepingupthemotivation
Once you have started initiatives in your workplace you will need to find ways to motivate participants to remain active in the long-term
Thereisnolsquoonesizefitsallrsquoapproachtokeepingpeopleenthused so it is important to use an approach that suits your workplace Some suggestions
Visualremindersofprogress
Eg online or printed wall posters charts or graphs illustrating either individual or group successes in reaching targets and goals These materials can be linked to challenges such as the amount of steps it would take to climb Everest or walk to Sydney Similar to prompts these reminders can be used as promotional efforts
Self-monitoringstrategies
Pledgesare a great way to encourage employees to make a commitment to achieve a certain amount of steps or another relevant goal Simply get people to write down their goal and you can choose to put the pledges up around the office let people have them at their desks or create an online document to send in an email or as part of a newsletter
A pledge works as a motivational tool because it
bull Providesacreativewayforpeopletodeclarewhatthey are inspired to do and record goals
bull Forcespeopletoclarifywhattheywantbull Motivatespeopletotakeactionbull Helpstoovercomeresistancebyfocussingonthe
goal not the barriersbull Enablespeopletoseetheirprogress
Personalpedometersandwalkingtrackingchartscan be used by people to track their own progress as they provide instant feedback Logging time spent walking or approximate distances walked can also serve as a way tomonitorprogressIfemployeeshaveGPSontheirphones blackberries or watches they can monitor more detailed information such as heart rate elevation and pace
Challengesandsocialsupport
Challenges should be ongoing and have a social element that gives people the opportunity to interact with other participants or participate as a group
Recognitionandincentivesprograms
Participationcertificatesprizesandrewardsaregreatways to maintain motivation eg discount coupons water bottles etc This could be tied to an employee wellness points program that rewards regular participation
Announcements through newsletters intranet posters and charts are an effective way to recognise the achievements of people walking as part of their work journeys and promote your initiatives to others
Evaluation
Itisimportanttomonitoryourwalkingprogramtoensureyou are reaching your goals and your initiatives are effective in your workplace You can make adjustments to your program as it develops like changing promotional materials or types of events to suit your workplace What to consider
bull Weretheactivitiesactuallycarriedoutasplanned
bull WereallobjectivesandtimelinesmetIfnotwhynot
bull Werethepromotionalactivitiesandmaterialseffectivein reaching employees Which were most effective
bull Whatresourceswerenecessarytoimplementthe programevent (eg volunteers promotional materialsprizescateringetc)
bull HowmanypeopleparticipatedWhatfeedbackhaveyou received from participants and management
DEPARTMENT OF TRANSPORT PLEDGE FLAGS As part of a TravelSmart to Schools event Department of Transport staff used pledge flags to write down their declarations inspirations and goals around using physically active transport A good walkingrelatedexamplewasIwillwalktothetrain3 times a week
The pledge flags have been a motivational success as well as a good promotional tool with a number of external staff inquiring what they are for and wanting to be involved
They create a bright atmosphere in the office and work as a motivational tool on multiple levels providing a visual reminder to staff of the commitment they have made
8
Resources
Question YourNoteswhy do you want to encourage walking
Istherestaffinterest
Haveyouidentifiedtheissuesaroundwalkingtoyourworkplace
Howcouldyoupromotewalking
What other eventsinitiatives will you link with
What supportresources do you have available
Howwillyouevaluatetheprogram
WORKPLACE CHECKLIST
Action DescriptionDetermine interest Create a registry or conduct a staff travel survey
Address issues Identifypossiblebarrierstotheschemesuchasunsafeinfrastructurepoorlightingshowerfacilities funding weather
Use your walking initiatives to address these barriers
Gain support Take your findings and plan to management to seek support and allocation of resources
Decide on approach HowwillyoutargetwalkingtobestsuityouraudienceEgwillyoufocusonhealthenvironmental or social benefits
Walking groups Gather interested walkers together to provide social support to encourage regular walking
Pedometers Use pedometers to motivate walkers to monitor their steps and increase walking You could use a challenge loan system or combination of the two methods
Walking events Holdaspecialeventtohighlightwalkingintheworkplacemakingitvisibleanddesirable
Promotion Market the idea through incentives and information outlets to encourage greater participation
Evaluation Use surveys attendance sheets and feedback forms to determine the popularity and success of the program
WORKPLACE ACTION TABLE
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
5
TheGetonTrackChallengeis a free team-based physical activity and healthy eating program for WA adults Developed by Diabetes WA it provides a fun way to make positive steps towards your health and explore the West Australian
landscape at the same time Teams aim to finish a WA walking track in 8 weeks Participants log into the interactive website to record their daily physical activity minutes and fruit and vegetable consumption and watch their team travel along the track
PedometerChallenges Most adults should be aiming for at least 10000 steps a day Pedometers can be used to motivate individuals and groups to reach or exceed this goal The pedometer allows people to keep track of their lsquostepsrsquo and they can record their own progress
A pedometer challenge usually involves a group of participants within an organisation or between two or more organisations reaching a target (eg walk around Australia)Friendlyrivalrybetweenteamsorindividualsisa great motivator to increase walking Tip investing in a good quality pedometer is important
The10000StepsChallenge is a free pedometer tracking program that encourages each employee to accumulate 10000 steps per day
LoanPrograms enable individuals to borrow a pedometer without a purchase cost Using a pedometer for a number of weeks can encourage people to purchase their own or teach them to estimate whether they have reached their target number of steps each day Refundabledepositsareanoptionforcoveringthecostof a pedometer if it lost broken or not returned
Tipsforchallenges
bull Keepupcommunicationwithparticipantsthroughconversations newsletters or emails
bull Provideincentivesforachievementsegmoststepstaken This can be as simple as a certificate or as elaborate as your budget will allow
bull Emphasiseparticipationnotcompetition
bull Usethechallengetopromoteotherwalkingopportunities (walking to meetings walking groups)
bull Holdeventsatthestartandfinishofthechallengeto encourage participation and announce achievements
bull Challengescanberepeatedannuallyoratdifferenttimes of the year Adding new elements to the program changing destinations or providing different prizescancreatenewinterestandmotivation
HittheStreetsWalkingMeetingsandWalkingtoMeetings
Make the streets your conference room and get people out of the office during a walking meeting Walking increasesenergyandtheabilitytothinkclearlyndashincreasing meeting productivity
You might also promote the idea of relocating business meetings to an off-site location and include walking and public transport as part of the journey to get there This is a great social and physical activity that introduces people to the idea of using alternative modes to the car for work related trips
ParkandWalk
Encourage staff to park further away from the workplace and walk the rest of the journey increasing their daily physical activity and possibly saving them money in parking
PublicTransport
Walking is a significant component of the journey for regular public transport users A study of Perth residents found that public transport commuters walk 13 minutes onaverageforeachtripwhichis26minutesadayndashjust about the recommended 30 minutes of moderate physical activity daily for good health(5) Promote the idea of getting off a stop earlier to include extra physical activity
PROFILE Diabetes WA Diabetes WA held a successful group walk that included public transport providing a great opportunity to socialise be active and get more familiar with public transport
6
Getting the word out and keeping up motivation
KEY POINTS
bull Usepromotionalmaterialsformultiplepurposes
bull Keepupmotivationtoensureyourwalkinginitiativescontributetolastingbehaviourchange
bull Considermotivationaltoolssuchasremindersofprogressongoingchallengesandsupportpersonalpledgesandgoalmakingandrecognitionandincentiveschemes
bull Evaluateinitaivestokeepthemrelevant
Promotion
Promotional materials tools and activities not only provide people with ideas about how they can incorporate more walking in their working day but they also help to address many of the barriers people perceive in getting more physical activity into their daily schedule
Informationtips
bull Keepinformationandgearatreceptionegmapsumbrellas hats sunscreen
bull DistributeTravelSmartGuidesandotherwalkinginformation materials
Promotiontips
bull Promoteyourinitiativesthroughpostersinformationboards brochures newsletters and online communications(intranetandinternet)Follow-upon your promotional materials such as posters and brochures to ensure they are not taken down before your event or program starts
bull Timingndashpromoteattherighttime(egduringaworkplace eventmeeting) and in the right place (put materials where people will see them)
bull UseeventstopromotefutureactivitiesegataWalkto Work Day event distribute information and sign up walkers for a walking group
bull Provideincentivestosparkinterestinyourinitiativesuchasfreebiesprizedrawsorahealthymorningteabreakfast Make sure your incentives work to support your walking initiative (eg if you are promoting the health benefits of walking providing healthy food supports this message)
Prompts
Use activityPOD prompts POD (Point of Decision) prompts are motivational signs placed on or near sites where people make behavioural decisions (eg stairwells elevators car park entrances building exits) to encourage individuals to make a different decision than their habitual one
Prompts for workplace walking should be designed to enhance your message and alert people to the easy and different ways to increase walking in their working day
There are many places you can put prompts such as
- Toilets elevators stairwells kitchen area staff fridge cupboards information board eg Move more walk to your next meeting Try the stairs instead of the lift today Why not swap the escalator for the stairs today
- The parking lot nearby public transit stops eg Park farther walk more Add steps to your day Swap a close park for a short walk
- Email organisation webpage newsletter etc eg Move more and sharpen your thinking consider a walking meeting Try walking part of your journey to work tomorrow
The idea is that you encourage people to change a certain behaviour for more active healthier choice Make the prompts relevant and personal to your workplace
You can even get a champion involved who regularly participates in the behaviour you are trying to promote such as Our Director takes the stairs instead of the lift Why not give it a go
7
Keepingupthemotivation
Once you have started initiatives in your workplace you will need to find ways to motivate participants to remain active in the long-term
Thereisnolsquoonesizefitsallrsquoapproachtokeepingpeopleenthused so it is important to use an approach that suits your workplace Some suggestions
Visualremindersofprogress
Eg online or printed wall posters charts or graphs illustrating either individual or group successes in reaching targets and goals These materials can be linked to challenges such as the amount of steps it would take to climb Everest or walk to Sydney Similar to prompts these reminders can be used as promotional efforts
Self-monitoringstrategies
Pledgesare a great way to encourage employees to make a commitment to achieve a certain amount of steps or another relevant goal Simply get people to write down their goal and you can choose to put the pledges up around the office let people have them at their desks or create an online document to send in an email or as part of a newsletter
A pledge works as a motivational tool because it
bull Providesacreativewayforpeopletodeclarewhatthey are inspired to do and record goals
bull Forcespeopletoclarifywhattheywantbull Motivatespeopletotakeactionbull Helpstoovercomeresistancebyfocussingonthe
goal not the barriersbull Enablespeopletoseetheirprogress
Personalpedometersandwalkingtrackingchartscan be used by people to track their own progress as they provide instant feedback Logging time spent walking or approximate distances walked can also serve as a way tomonitorprogressIfemployeeshaveGPSontheirphones blackberries or watches they can monitor more detailed information such as heart rate elevation and pace
Challengesandsocialsupport
Challenges should be ongoing and have a social element that gives people the opportunity to interact with other participants or participate as a group
Recognitionandincentivesprograms
Participationcertificatesprizesandrewardsaregreatways to maintain motivation eg discount coupons water bottles etc This could be tied to an employee wellness points program that rewards regular participation
Announcements through newsletters intranet posters and charts are an effective way to recognise the achievements of people walking as part of their work journeys and promote your initiatives to others
Evaluation
Itisimportanttomonitoryourwalkingprogramtoensureyou are reaching your goals and your initiatives are effective in your workplace You can make adjustments to your program as it develops like changing promotional materials or types of events to suit your workplace What to consider
bull Weretheactivitiesactuallycarriedoutasplanned
bull WereallobjectivesandtimelinesmetIfnotwhynot
bull Werethepromotionalactivitiesandmaterialseffectivein reaching employees Which were most effective
bull Whatresourceswerenecessarytoimplementthe programevent (eg volunteers promotional materialsprizescateringetc)
bull HowmanypeopleparticipatedWhatfeedbackhaveyou received from participants and management
DEPARTMENT OF TRANSPORT PLEDGE FLAGS As part of a TravelSmart to Schools event Department of Transport staff used pledge flags to write down their declarations inspirations and goals around using physically active transport A good walkingrelatedexamplewasIwillwalktothetrain3 times a week
The pledge flags have been a motivational success as well as a good promotional tool with a number of external staff inquiring what they are for and wanting to be involved
They create a bright atmosphere in the office and work as a motivational tool on multiple levels providing a visual reminder to staff of the commitment they have made
8
Resources
Question YourNoteswhy do you want to encourage walking
Istherestaffinterest
Haveyouidentifiedtheissuesaroundwalkingtoyourworkplace
Howcouldyoupromotewalking
What other eventsinitiatives will you link with
What supportresources do you have available
Howwillyouevaluatetheprogram
WORKPLACE CHECKLIST
Action DescriptionDetermine interest Create a registry or conduct a staff travel survey
Address issues Identifypossiblebarrierstotheschemesuchasunsafeinfrastructurepoorlightingshowerfacilities funding weather
Use your walking initiatives to address these barriers
Gain support Take your findings and plan to management to seek support and allocation of resources
Decide on approach HowwillyoutargetwalkingtobestsuityouraudienceEgwillyoufocusonhealthenvironmental or social benefits
Walking groups Gather interested walkers together to provide social support to encourage regular walking
Pedometers Use pedometers to motivate walkers to monitor their steps and increase walking You could use a challenge loan system or combination of the two methods
Walking events Holdaspecialeventtohighlightwalkingintheworkplacemakingitvisibleanddesirable
Promotion Market the idea through incentives and information outlets to encourage greater participation
Evaluation Use surveys attendance sheets and feedback forms to determine the popularity and success of the program
WORKPLACE ACTION TABLE
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
6
Getting the word out and keeping up motivation
KEY POINTS
bull Usepromotionalmaterialsformultiplepurposes
bull Keepupmotivationtoensureyourwalkinginitiativescontributetolastingbehaviourchange
bull Considermotivationaltoolssuchasremindersofprogressongoingchallengesandsupportpersonalpledgesandgoalmakingandrecognitionandincentiveschemes
bull Evaluateinitaivestokeepthemrelevant
Promotion
Promotional materials tools and activities not only provide people with ideas about how they can incorporate more walking in their working day but they also help to address many of the barriers people perceive in getting more physical activity into their daily schedule
Informationtips
bull Keepinformationandgearatreceptionegmapsumbrellas hats sunscreen
bull DistributeTravelSmartGuidesandotherwalkinginformation materials
Promotiontips
bull Promoteyourinitiativesthroughpostersinformationboards brochures newsletters and online communications(intranetandinternet)Follow-upon your promotional materials such as posters and brochures to ensure they are not taken down before your event or program starts
bull Timingndashpromoteattherighttime(egduringaworkplace eventmeeting) and in the right place (put materials where people will see them)
bull UseeventstopromotefutureactivitiesegataWalkto Work Day event distribute information and sign up walkers for a walking group
bull Provideincentivestosparkinterestinyourinitiativesuchasfreebiesprizedrawsorahealthymorningteabreakfast Make sure your incentives work to support your walking initiative (eg if you are promoting the health benefits of walking providing healthy food supports this message)
Prompts
Use activityPOD prompts POD (Point of Decision) prompts are motivational signs placed on or near sites where people make behavioural decisions (eg stairwells elevators car park entrances building exits) to encourage individuals to make a different decision than their habitual one
Prompts for workplace walking should be designed to enhance your message and alert people to the easy and different ways to increase walking in their working day
There are many places you can put prompts such as
- Toilets elevators stairwells kitchen area staff fridge cupboards information board eg Move more walk to your next meeting Try the stairs instead of the lift today Why not swap the escalator for the stairs today
- The parking lot nearby public transit stops eg Park farther walk more Add steps to your day Swap a close park for a short walk
- Email organisation webpage newsletter etc eg Move more and sharpen your thinking consider a walking meeting Try walking part of your journey to work tomorrow
The idea is that you encourage people to change a certain behaviour for more active healthier choice Make the prompts relevant and personal to your workplace
You can even get a champion involved who regularly participates in the behaviour you are trying to promote such as Our Director takes the stairs instead of the lift Why not give it a go
7
Keepingupthemotivation
Once you have started initiatives in your workplace you will need to find ways to motivate participants to remain active in the long-term
Thereisnolsquoonesizefitsallrsquoapproachtokeepingpeopleenthused so it is important to use an approach that suits your workplace Some suggestions
Visualremindersofprogress
Eg online or printed wall posters charts or graphs illustrating either individual or group successes in reaching targets and goals These materials can be linked to challenges such as the amount of steps it would take to climb Everest or walk to Sydney Similar to prompts these reminders can be used as promotional efforts
Self-monitoringstrategies
Pledgesare a great way to encourage employees to make a commitment to achieve a certain amount of steps or another relevant goal Simply get people to write down their goal and you can choose to put the pledges up around the office let people have them at their desks or create an online document to send in an email or as part of a newsletter
A pledge works as a motivational tool because it
bull Providesacreativewayforpeopletodeclarewhatthey are inspired to do and record goals
bull Forcespeopletoclarifywhattheywantbull Motivatespeopletotakeactionbull Helpstoovercomeresistancebyfocussingonthe
goal not the barriersbull Enablespeopletoseetheirprogress
Personalpedometersandwalkingtrackingchartscan be used by people to track their own progress as they provide instant feedback Logging time spent walking or approximate distances walked can also serve as a way tomonitorprogressIfemployeeshaveGPSontheirphones blackberries or watches they can monitor more detailed information such as heart rate elevation and pace
Challengesandsocialsupport
Challenges should be ongoing and have a social element that gives people the opportunity to interact with other participants or participate as a group
Recognitionandincentivesprograms
Participationcertificatesprizesandrewardsaregreatways to maintain motivation eg discount coupons water bottles etc This could be tied to an employee wellness points program that rewards regular participation
Announcements through newsletters intranet posters and charts are an effective way to recognise the achievements of people walking as part of their work journeys and promote your initiatives to others
Evaluation
Itisimportanttomonitoryourwalkingprogramtoensureyou are reaching your goals and your initiatives are effective in your workplace You can make adjustments to your program as it develops like changing promotional materials or types of events to suit your workplace What to consider
bull Weretheactivitiesactuallycarriedoutasplanned
bull WereallobjectivesandtimelinesmetIfnotwhynot
bull Werethepromotionalactivitiesandmaterialseffectivein reaching employees Which were most effective
bull Whatresourceswerenecessarytoimplementthe programevent (eg volunteers promotional materialsprizescateringetc)
bull HowmanypeopleparticipatedWhatfeedbackhaveyou received from participants and management
DEPARTMENT OF TRANSPORT PLEDGE FLAGS As part of a TravelSmart to Schools event Department of Transport staff used pledge flags to write down their declarations inspirations and goals around using physically active transport A good walkingrelatedexamplewasIwillwalktothetrain3 times a week
The pledge flags have been a motivational success as well as a good promotional tool with a number of external staff inquiring what they are for and wanting to be involved
They create a bright atmosphere in the office and work as a motivational tool on multiple levels providing a visual reminder to staff of the commitment they have made
8
Resources
Question YourNoteswhy do you want to encourage walking
Istherestaffinterest
Haveyouidentifiedtheissuesaroundwalkingtoyourworkplace
Howcouldyoupromotewalking
What other eventsinitiatives will you link with
What supportresources do you have available
Howwillyouevaluatetheprogram
WORKPLACE CHECKLIST
Action DescriptionDetermine interest Create a registry or conduct a staff travel survey
Address issues Identifypossiblebarrierstotheschemesuchasunsafeinfrastructurepoorlightingshowerfacilities funding weather
Use your walking initiatives to address these barriers
Gain support Take your findings and plan to management to seek support and allocation of resources
Decide on approach HowwillyoutargetwalkingtobestsuityouraudienceEgwillyoufocusonhealthenvironmental or social benefits
Walking groups Gather interested walkers together to provide social support to encourage regular walking
Pedometers Use pedometers to motivate walkers to monitor their steps and increase walking You could use a challenge loan system or combination of the two methods
Walking events Holdaspecialeventtohighlightwalkingintheworkplacemakingitvisibleanddesirable
Promotion Market the idea through incentives and information outlets to encourage greater participation
Evaluation Use surveys attendance sheets and feedback forms to determine the popularity and success of the program
WORKPLACE ACTION TABLE
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
7
Keepingupthemotivation
Once you have started initiatives in your workplace you will need to find ways to motivate participants to remain active in the long-term
Thereisnolsquoonesizefitsallrsquoapproachtokeepingpeopleenthused so it is important to use an approach that suits your workplace Some suggestions
Visualremindersofprogress
Eg online or printed wall posters charts or graphs illustrating either individual or group successes in reaching targets and goals These materials can be linked to challenges such as the amount of steps it would take to climb Everest or walk to Sydney Similar to prompts these reminders can be used as promotional efforts
Self-monitoringstrategies
Pledgesare a great way to encourage employees to make a commitment to achieve a certain amount of steps or another relevant goal Simply get people to write down their goal and you can choose to put the pledges up around the office let people have them at their desks or create an online document to send in an email or as part of a newsletter
A pledge works as a motivational tool because it
bull Providesacreativewayforpeopletodeclarewhatthey are inspired to do and record goals
bull Forcespeopletoclarifywhattheywantbull Motivatespeopletotakeactionbull Helpstoovercomeresistancebyfocussingonthe
goal not the barriersbull Enablespeopletoseetheirprogress
Personalpedometersandwalkingtrackingchartscan be used by people to track their own progress as they provide instant feedback Logging time spent walking or approximate distances walked can also serve as a way tomonitorprogressIfemployeeshaveGPSontheirphones blackberries or watches they can monitor more detailed information such as heart rate elevation and pace
Challengesandsocialsupport
Challenges should be ongoing and have a social element that gives people the opportunity to interact with other participants or participate as a group
Recognitionandincentivesprograms
Participationcertificatesprizesandrewardsaregreatways to maintain motivation eg discount coupons water bottles etc This could be tied to an employee wellness points program that rewards regular participation
Announcements through newsletters intranet posters and charts are an effective way to recognise the achievements of people walking as part of their work journeys and promote your initiatives to others
Evaluation
Itisimportanttomonitoryourwalkingprogramtoensureyou are reaching your goals and your initiatives are effective in your workplace You can make adjustments to your program as it develops like changing promotional materials or types of events to suit your workplace What to consider
bull Weretheactivitiesactuallycarriedoutasplanned
bull WereallobjectivesandtimelinesmetIfnotwhynot
bull Werethepromotionalactivitiesandmaterialseffectivein reaching employees Which were most effective
bull Whatresourceswerenecessarytoimplementthe programevent (eg volunteers promotional materialsprizescateringetc)
bull HowmanypeopleparticipatedWhatfeedbackhaveyou received from participants and management
DEPARTMENT OF TRANSPORT PLEDGE FLAGS As part of a TravelSmart to Schools event Department of Transport staff used pledge flags to write down their declarations inspirations and goals around using physically active transport A good walkingrelatedexamplewasIwillwalktothetrain3 times a week
The pledge flags have been a motivational success as well as a good promotional tool with a number of external staff inquiring what they are for and wanting to be involved
They create a bright atmosphere in the office and work as a motivational tool on multiple levels providing a visual reminder to staff of the commitment they have made
8
Resources
Question YourNoteswhy do you want to encourage walking
Istherestaffinterest
Haveyouidentifiedtheissuesaroundwalkingtoyourworkplace
Howcouldyoupromotewalking
What other eventsinitiatives will you link with
What supportresources do you have available
Howwillyouevaluatetheprogram
WORKPLACE CHECKLIST
Action DescriptionDetermine interest Create a registry or conduct a staff travel survey
Address issues Identifypossiblebarrierstotheschemesuchasunsafeinfrastructurepoorlightingshowerfacilities funding weather
Use your walking initiatives to address these barriers
Gain support Take your findings and plan to management to seek support and allocation of resources
Decide on approach HowwillyoutargetwalkingtobestsuityouraudienceEgwillyoufocusonhealthenvironmental or social benefits
Walking groups Gather interested walkers together to provide social support to encourage regular walking
Pedometers Use pedometers to motivate walkers to monitor their steps and increase walking You could use a challenge loan system or combination of the two methods
Walking events Holdaspecialeventtohighlightwalkingintheworkplacemakingitvisibleanddesirable
Promotion Market the idea through incentives and information outlets to encourage greater participation
Evaluation Use surveys attendance sheets and feedback forms to determine the popularity and success of the program
WORKPLACE ACTION TABLE
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
8
Resources
Question YourNoteswhy do you want to encourage walking
Istherestaffinterest
Haveyouidentifiedtheissuesaroundwalkingtoyourworkplace
Howcouldyoupromotewalking
What other eventsinitiatives will you link with
What supportresources do you have available
Howwillyouevaluatetheprogram
WORKPLACE CHECKLIST
Action DescriptionDetermine interest Create a registry or conduct a staff travel survey
Address issues Identifypossiblebarrierstotheschemesuchasunsafeinfrastructurepoorlightingshowerfacilities funding weather
Use your walking initiatives to address these barriers
Gain support Take your findings and plan to management to seek support and allocation of resources
Decide on approach HowwillyoutargetwalkingtobestsuityouraudienceEgwillyoufocusonhealthenvironmental or social benefits
Walking groups Gather interested walkers together to provide social support to encourage regular walking
Pedometers Use pedometers to motivate walkers to monitor their steps and increase walking You could use a challenge loan system or combination of the two methods
Walking events Holdaspecialeventtohighlightwalkingintheworkplacemakingitvisibleanddesirable
Promotion Market the idea through incentives and information outlets to encourage greater participation
Evaluation Use surveys attendance sheets and feedback forms to determine the popularity and success of the program
WORKPLACE ACTION TABLE
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
9
ENDNOTES(1) Physical Activity Levels of Western Australian Adults 2009 Rosenberg et al Physical Activity Taskforce (2010)
(2) National Physical Activity Guidelines for Adults Department of Health and Ageing (1999)
(3)ActiveLivingforAllAFrameworkforPhysicalActivity in Western Australia 2012-2016 Physical Activity Taskforce (2012) wwwbeactivewagovauindexphpid=1589
(4) TravelSmart Workplace has a range of tools and resources for travel surveys and travel planning Visit wwwtransportwagovautravelsmartworkplace
(5) Survey of travel by City of Melville residents for the Department of Transport
FURTHER INFORMATION HeartFoundationWalking A comprehensive resource hub for all things walking related including general walking information tips and materials for workplace coordinators events groups merchandise and publications wwwheartfoundationorgauactive-livingwalkingPagesWorkplaceaspx
TravelSmarttoWorkWalkingBrochure wwwtransportwagovautravelsmartworkplace
BUPAAGuidetoWalking wwwwalkcomauwtwimageselementscontentpics2012WalkingBrochureA5pdf
EVENTSNationalWalktoWorkDaywwwwalkcomauwtwpageasp
CHALLENGESTRACKING TOOLS WalkOverOctoberA month-long walking campaign held in October wwwwalkoveroctobercomau
DiabetesWAGetonTrackChallenge wwwgetontrackwacomau
10000StepsChallengeforWorkplaces www10000stepsorgauindexworkplaces
MapMyWalk Available online and as a mobile app Allows mapping and sharing of walking routes tracking the distance pace and elevation of walks wwwmapmywalkcom
CorporateWalkingChallenge Conducted as part of Walk Over October wwwtransportwagovauactivetransport24058asp
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213
10
TravelSmart Workplace is helping WA workplaces reduce car use and promote active sustainable travel choices The program is a partnership between the Department of Environment and Conservation and the Department of Transport
To find out how your workplace can be part of the transport solution contact TravelSmart Workplace
CONTACT
DepartmentofEnvironmentandConservationTelephone(08)64675011Emailtravelsmartdecwagovau
DepartmentofTransport140WilliamStreetPerthWA6000Telephone(08)65516000EmailtravelsmarttransportwagovauWebsitewwwtransportwagovautravelsmartPublished by the Department of Transport April 2013 The information contained in this publication is provided in good faith and believed to be accurate at time of publication The State shall in no way be liable for any loss sustained or incurred by anyone relying on the information 250213