Travel pitchbook - VEMGlobal

get vertical. go local.

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FACTS

• Since 1998 in the Travel Category

• We market over 21,993 Resort and Vacation Lodging Properties Globally

1,456 phone calls generated per day

- average phone call = $800

- $34,994,000 million in transient revenue oppurtunity per month

684 request for proposals to groups per day

- average group = $5,412

- $111,054,240 million in group revenue oppurtunity per month

• Largest complete guide of professional video - 1,500 and growing

• RezTracker.com - property management system

• Red Rock Resort - we own our own resort


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DON’T WASTE MONEY


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DOLLARS SPENT ONLINE FOR LEISURE TRAVEL

79 billion

2006

146 billion

2010


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INTERNET USAGE FOR LEISURE TRAVEL

8 out of 10 people taking vacations this year will research their trips online


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NICHE PORTAL VS. GENERIC SEARCH


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Research shows consumers want choice and options, not just one brand. Shopping all your options,do

you click just one brand, “Samsung”, or do you click into Circuit City to compare all TV’s?

NICHE VS. INDIVIDUAL BUSINESS


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Research shows consumers want choice and options, not just one resort. Are you going to buy or click in to

see just one water park in Wisconsin or would you click into ResortsandLodges.com to see all water parks?

NICHE VS. INDIVIDUAL BUSINESS


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Message is broadcast – and tracked – through thousands of global and niche sites dedicated to resort & lodge travel deals.

NETWORK


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NETWORK EXAMPLES:


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NETWORK E-MAIL BLASTS


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E-MAIL MARKETING SPONSORSHIPSDYNAMIC AND CONTEXTUAL


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TOP 10 AD PLACEMENT

Additional placement and articles property specific to the top 10’s by region

Contextual ad placement best deals & regional travel deals on article pages


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TRAVEL GUIDE

Property text ads appear within relevant content about the region

Regional “Stay Here” banners highlight premiere properties


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LANDING PAGEA complete property profile

Clickable categories detail property’s features and points of difference

Booking requests by event type

Separate links for website visits & reservation requests

Property photos and high-quality video

Property’s deals and special offers


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THREE WAYS TO CONTACT THE PROPERTY DIRECT

E-mail RFP for groups

Telephone tracking number

Visit Website link


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TRACKINGImpressions, web site visits, email inquiries, and phone calls for transient & group business.

2152 22 11232868


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GROUP RFP

Number of attendees

Inquiry dateEvent type

Customer & organization names

Rooms requested


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CALL RECORDINGRecords calls in mp3 format, allowing users to listen to the content of each call.

0:59

Oct 2, 2008 8:39:39

Unreviewed570.489.8586

Dallas, PA


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TRACKING CALL RESERVATIONS


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TRACKING ONLINE RESERVATIONS

thank you


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Travel pitchbook - VEMGlobal

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Transcript of Travel pitchbook - VEMGlobal