Tradesmith Ltd

In Business Togetherwith

ABC Windows

In Business Together

• Agenda– Window market overview– Secrets of a successful window

company– What is ‘In Business Together’– The ‘In Business Together’ support

package– What does it cost ?

In Business Together

• Market Overview– Market saturation

• c80% of windows already replaced.– New build opportunity.

• New homes have pvcu windows fitted as standard.– Market over supplied.

• To many systems companies, fabricators and installers.

– To much competition• Price pressure = lower margins = business failures• Consumer market set to shrink from 6m frames in

2000 to 4.5m in 2006

In Business Together

• Market Overview.– Opportunities.

• Replacement/replacement market will grow from 20% in 2002 to 40% by the end of 2006 ?

• Conservatory market set to grow once the economy picks up.

• Composite doors set to grow from 6% in 2006 to 16% by end of 2009.

• Exploit the power of the internet. It’s the way today’s consumer shops for high value, high street items.

In Business Together

• The secrets of a successful window company– Clear, realistic strategic objectives and financial

goals.– Ability to identify potential customers.– Effective sales performance.– Efficient, cost effective installations operation.– Organised, structured and effective administration.– Appropriate business controls and management.

– Well trained and motivated workforce.

In Business Together

Only businesses strong in all processes will be able to compete successfully and

profitably in the long term.

Most Tradesmith customers are led by highly capable individuals, but, are not

of the size to afford the level of business development resource needed.

In Business Together

What is IBT?By investing our time ,resource and

expertise in your company, we can help you to develop your business successfully and profitably.

We will never forget that it is your business. You will always be in full

control.

The fundamental philosophy is simple.

“As you grow --------We grow”

In Business Together

• The ‘In Business Support’ package– Expert advice.

• Full business health check.• Advice on all aspects of running a business

– Benchmarking.• Understanding and using key performance

indicators to measure performance

– Training.• Window Industry based training courses.

• Regular seminars.

In Business Together

• Expert Advice. – Business Health Check.

•Confidential review by an independent consultant.

•Detailed diagnosis and report.•Confidential review of aims and objectives.•Creation of a business strategy.•Progress review ( benchmarking)

In Business Together• Expert Advice

– Sales and Marketing.• Graphic design.

– Advertising techniques– web-site design and management.– Showroom design.

• Lead management.– Survey and Installation.

• Role of the surveyor.• Installation ( best practice)• Health and Safety.

In Business Together

• Expert Advice.– Administration.

• WER and BFRC.• Company documentation.

– Sales contracts.– Survey sheets.– Terms and conditions.– Guarantees.

• e-commerce.• IT and management information.• Cash collection

In Business Together

• Benchmarking.– Understanding and using key

performance indicators ( KPI’s).– Enabling the measurement and

monitoring of new strategies within your business.

In Business Together• Training.

– Industry based courses ( usually one day) covering :- • Successful Lead Generation• Simply Selling• Surveying • Installation Management• Improve your Cash Collection• Microsoft Excel/Access.

– Regular seminars covering topical issues.

In Business Together

• What does it cost?– Costs are heavily subsidised by WHS Halo.– Consultancy charges are c£400 per day.– Training courses are c£135 per delegate.

• Good value for money?– What does it cost your business when you lose a

customer to a competitor or take a bad debt.– What does it cost you in time and resource to replace

that business.

In Business Together

Tradesmith’s customer retention record is the envy of all our

competitors.

Customers who follow IBT are building long term business’s and achieving

above average profitability

“THE GREATEST THING IN THE WORLD IS NOT SO MUCH WHERE WE

ARE …. BUT IN WHAT DIRECTION WE ARE

MOVING”

OLIVER WENDALL HOLMES