Tourism governance for local economic development in the Philippines

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Governance for Local Economic Development & Tourism Dr. Randi A. Alampay Program Manager for LED Local Governance Support Program for Local Economic Development (LGSP-LED) Department of the Interior and Local Government

description

Presented at the 1st National Conference on Tourism Governance. November 25, 2013. SMX Convention Center. This is an introduction to our program's private sector-oriented theory of tourism governance, wherein government resources, policies, and powers are mobilized to enable the entrepreneurs and enterprises (who make up the tourism industry) to build a competitive tourism sector for a market-ready destination.

Transcript of Tourism governance for local economic development in the Philippines

Page 1: Tourism governance for local economic development in the Philippines

Governance for Local Economic Development & TourismDr. Randi A. Alampay

Program Manager for LED

Local Governance Support Program for Local Economic Development (LGSP-LED)

Department of the Interior

and Local Government

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Governance for LED & Tourism

• Introduction/overview of our Program

• Approach to Tourism Governance

• Case study of an LGSP-LED Local Project in tourism

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Department of the Interior

and Local Government

Iloilo/Kalibo

Davao

Metro Naga Development Council

(MNDC)

Province of Leyte

Allah Valley Landscape

Development Alliance (AVLDA)

Metro Iloilo-Guimaras Economic

Development Council (MIGEDC)

Panglao-Dauis-Baclayon Bohol Marine Triangle

Legaspi

Mactan

Local Governance

Support Program for

Local Economic

Development (LGSP-LED)

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Improved LOCAL conditions for economic development, i.e. more investments, more jobs created

Competitive Sectors/Enterprise

s

Business Friendly and Competitive

LGUs

NGAs as Enablers of LED

Enterprises and entrepreneurs invest in businesses that employ local workers and buy from local suppliers

Establish policies, support services (inc. Infrastructure), programs, and LGU offices that create an enabling environment for sustainable and competitive local industries

Convergence to support LGUs through: • Consistent

policies• Coordinated

delivery of supservices and programs

• Capacity-development

• LED information

The Program’s Approach to Governance & Local Economic Development

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Our approach to local economic development

(LED) through tourism is based on

DESTINATION DEVELOPMENT

Photo by: Gerry Ruiz

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We understand destination development to involve:

1) Preparation for market-readiness

2) Tourism industry development

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BATANGAS

Visitor markets (and the tourism industry that serves them) define the destination.

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Our

approach to

destination

developmen

t is based on

TOURISM

CIRCUITS

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Tourism Governance

UNDP

Governance is “the exercise of economic, political, and administrative authority to manage a country’s affairs at all levels”

Our take...

Tourism governance is

“mobilizing government resources, capabilities and powers to enable tourism entrepreneurs and enterprises to create jobs and wealth that benefit the members of the community, particularly the poor.”

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Our approach to destination development is based

on governance that enables the private sector and

communities to develop competitive and market-

ready tourism circuits

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Case Study: the Allah Valley

Landscape Development Alliance

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Baras Bird Sanctuary

Esperanza Hot and Cold Springs

Provincial Capitol Building

Lake Sebu, 7 Falls Park, T’boli cultural

heritage

Lake Holon (Maughan),

Mt. Melibingoy

SERVICE CENTERS

The AVLDA Tourism Circuits

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Tourism governance in

the Allah Valley, to enable the

private sector in developing competitive

tourism products

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Facilitating Market Access & Awareness

Destination branding & marketing

Tourism road infrastructure (LGU and National

Government investments)

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Conducive environment for tourism and investments

Tourist Police in key sites: Lake Sebu and Tacurong City

LGU capacity development on risk and vulnerability

assessment of tourism sites.

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Quality human resources

Food service

House-keeping

Mountain eco-

guides

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Investment Promotion

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Very preliminary results 2011

• Increased number of trained frontliners

• Cooperative destination marketing activities by LGUs and private sector

• Increased investments in tourism facilities and infrastructure.

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LOCAL GOVERNANCE AND TOURISM RECOVERY IN BOHOL

• Decreasing tourist arrivals

• Power and water problems

• Lay-offs and closure of hotels

Double-whammy:

7.2 Earthquake followed by

supertyphoon in Leyte

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Enabling the private sector for tourism industry recovery

• LGU focuses on restoring the enabling infrastructure (e.g. power, water, roads)

• Private sector focuses on adaptive strategies to revive, rebuild, and prepare tourism products, activities, and services

• Public-private sector partnerships on marketing and visitor information

• Convergence of NGAs and donor agencies• DOT, DILG, DTI, DOLE. etc.• LGSP-LED, USAID, GIZ, etc.

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Key Principles

• Destination (tourism circuit) approach not by individual LGU

• Governance to enable sustainable local economic development through the private sector and communities

• Convergence among national government agencies to support LGUs to support private sector

Photo by: Dante Maquiling

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Maraming salamat po.Madamo gid nga salamat.Daghang salamat.

Photo by: Jose Edang