LOUJI DON ERICK C. NOYAPresenter

THE TOURISM INDUSTRY

• Composite of industries and entities, both public and private

• Involved in the planning, development, marketing, sales & promotion, evaluation of destinations, products and services

• Caters to the needs of travelers, both foreign and domestic

THE GOVERNMENT SECTOR

• Department of Tourism• Tourism Promotions Board• Philippine Tourism Authority• Local Government Units (LGUs)• Other National Gov’t. Units (NGUs)

THE PRIVATE SECTOR

• Transportation companies• Hotel industry – accommodation

establishments• Entertainment industry • Travel trade – tour operator, tour

guides• Other private sector entities

THE TOUR GUIDE

An individual who, either as an employee or an affiliate of a duly licensed travel & tour agency, guide guide touriststourists, both foreign and domestic, for a fee, commission, or any lawful form of remuneration.

THE TOUR GUIDE

As a professionMust pass the qualifying interview by

DOT;Must undergo and pass a DOT-

sponsored seminar;Certificate of Good Health;NBI Clearance;LGU – licensed;Latest income tax return

THE TOUR GUIDE

Kinds

Free LanceFree Lance – not permanently connected with any travel agency and paid per trip.

Staff Guide – permanently connected with a travel agency, receives monthly salary.

THE TOUR GUIDE

Types Local guide – a person competent enough

to guide in a certain locality or area. Escort – person who accompanies a group

of tourists from the point of origin to the destination, and back to the origin. Usually handles group’s check in and check out.

Specialist – person who specializes in a certain field such as botany, architecture, etc.

Linguist – person who speaks fluently two or more foreign languages.

QUALITIES OF AN IDEAL TOUR GUIDE

KnowledgeableOutgoing and Approachable

ConfidentProactiveSensitive

QUALITIES OF AN IDEAL TOUR GUIDE

FlexibleSincere

Well-groomedSense of humor

Good communication skills

TOUR GUIDING TECHNIQUES

Pre-tour Study your tour assignment Be aware of the composition of the

group Review itinerary Be reminded of vouchers needed Know your vehicle to be used, plate

number, and name of driver or coordinator.

TOUR GUIDING TECHNIQUES

On Tour Be punctual Make sure you have the complete name

of guests, cash advances and tour vouchers

Check your transport amenities Meet and greet the group Discuss itinerary and check other

concerns

TOUR GUIDING TECHNIQUES

On Tour Deliver commentariesAnnounce inclusions of the tour and

what to expectEnd your day/tour by thanking the

guestsAnnounce the next day’s

itinerary/program and give instructions

TOUR GUIDING TECHNIQUES

Post Tour Gather all collected vouchers Prepare tour guide’s report Submit tour report immediately after

the tour Accomplish financial report with

receipts, vouchers and other assignments

Liquidate (if necessary)