Topics in Technology and Marketing Week 1 Recap
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Transcript of Topics in Technology and Marketing Week 1 Recap
Topics inTechnology and Marketing
Week 1 Recap
Introduction
Contact info m 210-416-8856 e [email protected] l linkedin.com/in/PeterRisman t @PeterRisman
Blog topicsintechnologyandmarketing.wordpress.com
Office hours McCoy Room 215, By Appointment Only
Assignments and Grading
Mid-term assignment (individual) - 20% of final grade:Identify a business to create an internet marketing plan for, based on the internet marketing principles discussed in Modules 1-4
Due at end of Week 6. Submit questions via class blog/email after Week 3.
Graded on: Insightfulness of proposals Effectiveness of communication Mastery of course
Assignments and Grading
Classroom participation - 10% of final grade: Graded on interaction with instructor/peers
Open Source means FREE
Proprietary Open Source
Server Operating System MS Windows Server = $600 Apache = $0
PC Operating System MS Windows = $120 Linux = $0
Productivity Suite MS Office = $500 Open Office = $0Google Docs = $0
Photo Editing Adobe Photoshop = $189 Gimp = $0
Webpage design Adobe Dreamweaver = $300 NVU = $0
Questions?