Top social CIOs LinkedIn analysis

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25 Top social CIOs How much are they really so? LinkedIn analysis IT – CIO - Software - Transformational Projects – Program & Project Management

Transcript of Top social CIOs LinkedIn analysis

25 Top social CIOs

How much are they really so?

LinkedIn analysisIT – CIO - Software - Transformational Projects – Program & Project Management

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- -------Purpose and background

Key conclusion about CIOs

What characteristics make a good social CIO?

Most top social CIOs are (somehow) reachable

But… easily reachable?

CIOs social friendliness

Journey Map

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Different aspects of CIOs' Social activity

Two additional points

The Acid Test

Come on guys! You can be much more social…

References

About the Author

Journey Map

Purpose and Background

Having learned about the 25 Top Social CIOs I decided to find out how much by analyzing their LinkedIn profiles

Key conclusion about CIOs

“The most striking finding of our study is that only 10% of the Fortune 250 CIOs are themselves social. The rest, apparently, do not recognize the importance of being social, or are delegating the task to a subordinate”

Image courtesy of suphakit73 / FreeDigitalPhotos.net

Key conclusion about CIOs

Well, we know these 27 (25 + 2 special mentions) are the top ones in a world of CIOs apparently not very social

Image courtesy of Stuart Miles / FreeDigitalPhotos.net

What characteristics make a good social CIO?

1. Reachability or how easy to connect

Image courtesy of Ohmega1982 / FreeDigitalPhotos.net

2. Social friendliness or profile appropriately customized to be easily found and identified3. Social activity or how much web stuff is in place

4. Other non-social points

Most top social CIOs are (somehow) reachable

Four (15%) have the privacy feature enabled (e-mail address needs to be known to send an invite)

15%

85%

Eleven (41%) have their connection info appropriately populated to directly connect

Sixteen (59%) have no contact info to be directly reached

41%

59%

59%

41%

But… easily reachable?I think a reasonable expectation for a top Social CIO would be to be easily approachable in the internet. It looks like that is just partially the case

Image courtesy of Stuart Miles / FreeDigitalPhotos.net

CIOs social friendliness

Twenty-four personal picture in place (89%). Just three (11%) have no photo

Twenty-one professional line NON-recommended pattern (78%). Just six (22%) have it customised

78%

22%

89%

11%

CIOs social friendliness

Twenty not customised URL (74%). Just seven (26%) changed the default

Just one (4%) has something visual in place

74%

26%

4%

96%

CIOs social friendliness so-so

I think a reasonable expectation would be some basic stuff to improve SEO and so identification easiness

Image courtesy of Stuart Miles / FreeDigitalPhotos.net

Different aspects of CIOs' Social activity

Recommendations given and received average for both is four (4), so the total numbers almost match each other: 103 received versus 106 given by CIOs

Seven (26%) have not received any recommendation and nine (33%) have not given any

26%

74%

33%

67%

49%51%

Different aspects of CIOs' Social activity

Eleven (41%) have Twitter account present in their contact info

Number of connections, all but one (96%) have 500+

Intersection is four CIOs (15%) that have not received or given any recommendation

15%

85%

41%

59%

96%

4%

Different aspects of CIOs' Social activity

I think a reasonable expectation for the top Social CIOs would be to be plenty of activity in the internet and show it on LinkedIn

Image courtesy of ddpavumba / FreeDigitalPhotos.net

Two additional points about top Social CIOs

Six (22%) have a premium account and half of those, three (11%) also joined the OpenLink network

Twelve (44%) have a new job, so the top Social CIOs look also good on promoting their professional careers

22%

78%

11%

89%

44%

56%

The Acid Test

I reached out them all (well, just the 23 reachable in LinkedIn), explained how I had learned about them, and my interest in connecting in LinkedIn if that were OK with them …

Image courtesy of stockimages / FreeDigitalPhotos.net

Come on guys! You can be much more social…

So, what do you think? Do top Social CIOs meet reasonable Social expectations?

Response? So far, just

eleven (41%) accepted

41%

59%

Image courtesy of Stuart Miles / FreeDigitalPhotos.net

Retales

The activity of 250 Forbes CIOs was gathered and an algorithm developed by @MarkFidelman applied to produce the ranked list in a research performed in 2012 by Harmon.ie