Top mexican companies in quick service
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Top Mexican
Companies in Quick
Service Segment
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Serving Mexican-style fare to more than 35 million
U.S. consumers each week
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Industry Overview
Ownership Parent Company Primary Distributor Produce Distributor POS Provider
Head Office Rank Average Check Segment Cuisine Type
Public Yum! Brands McLane McLane XPIENT
Irvine, CA 6 $5.35 Quick Service Mexican
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Freestanding and nontraditional locations
2,000-3,500 square feet, 85 seats
Cobrands with other Yum! Brands concepts
Focus on community involvement
All dayparts served, including snacks
Tacos, burritos, quesadillas, nachos
Chef-inspired menu with upscale fare
Value-priced menu offerings
Concept Characteristics and Business Strategy
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Key Events
2012 - Yum! Brands Sells Brands : Yum! Brands sold off its Long John Silver’s and A&W chains in early 2012
2002 - Tricon Renamed as Yum! Brands : Following acquisition of Long John Silver's and A&W
1997 - Hot 'N Now and Chevys Sold Separately : The Hot ‘N Now and Chevys holdings were sold separately at the same time
1997 - Spun Off Foodservice Division : In 1997, PepsiCo spun off all of its foodservice holdings into a separate publicly held
company operating under the umbrella of Tricon Global Restaurants Inc.
1993 - Acquired Chevys Mexican Restaurants
1993 - Introduced Express Format : Express format helps to expand into nontraditional sites
1991 - Acquired Hot 'N Now
1984 - Installed Drive-Thrus : Drive-thru windows were installed beginning in 1984
1981 - Established Franchise Program
1978 - Acquired by PepsiCo. Inc.
1966 - Went Public
1964 - Sold First Franchise
1962 - Founded - Downey, CA: Glen W. Bell founded Taco Bell in 1962 in Downey, CA
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System Characteristics
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AMIT KUMAR DASProgram Manager, CapgeminiE-mail: [email protected]
SOURCES:www.qsrweb.comwww.technomic.comwww.tacobell.com