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C AT R I O N A P O L L A R DA U T H O R , F R O M U N K N O W N T O E X P E R T

1 . G O A L O N EThe key to good networking is to go

alone. Attending the event alone encourages you to talk to new people

instead of the friends or colleagues who came with you.

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2 . M A K E T H E F I R S T M O V EDon’t wait for someone to approach you at a networking event. Make the first move and introduce yourself to someone. I find it best to approach a group of three or more people having a discussion. If you are already in the group, and someone joins, smile and introduce yourself to them, and briefly mention what you are talking about, so they can easily join in.

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3 . W O R K T H E R O O MYou’re there for a reason, so seek out people you want to network with. Don’t do the slimy thing of looking over people’s shoulders and not really being involved in the conversation, but do move about the room and talk to as many people as you think you need or want to.

It’s not about getting as many business cards as you can; you do need to have conversations with them.

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4 . S T A Y I N T O U C HGood networkers always follow up those they meet. In fact, effective networking is

about the relationships you develop after the event. If there is a synergy with someone I meet then I arrange a coffee meeting so we can chat in more detail.

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5 . C O N N E C T V I A L I N K E D I NLinkedIn is an excellent social media platform that can help you stay connected with business contacts. Adding contacts, for instance after each networking function, is a non-intrusive way of staying in touch. You are also able to look at your network’s connections to see if there is anyone that you would be keen to connect with.

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Discover the networking secrets Catriona Pollard used to skyrocket her personal brand……

D O W N LO A D Y O U R F R E EN E T W O R K I N G R E S O U R C E G U I D E TO D AY !

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Catriona is the founder and director of CP Communications, a well-

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Her transformation to an international speaker, popular media

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www.cpcommunications.com.au | info@cpcommunications.com.au | P 02 9460 9200

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