TOFI Sept. 8, Product: Hyatt
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Transcript of TOFI Sept. 8, Product: Hyatt
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Product Development Richard N. Hyatt
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The Basics
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NOT every idea is a product
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TECHNOLOGY doesn’t
make it a product
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Great Products are Disruptive
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Markets change quickly
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Building Great Products
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Feel
the
PAIN
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Product or Feature?
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why |(h)w ! | adverbfor what reason or purpose: why did he do it? • [ with negative ] used to make or agree to a suggestion: why don't I give you a lift? rel.adverb(with reference to a reason) on account of which; for which: the reason why u
shots need repeating every year is that the virus changes.• the reason for which: each has faced similar hardships, and perhaps that is why they are
friends.exclam.1 expressing surprise or indignation: Why, that's absurd! 2 used to add emphasis to a response: “You think so?” “Why, yes.” noun (pl. whys )a reason or explanation: thewhys and wherefores of these procedures need to beexplained to students.
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Prototype Early
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Understand the HUMAN
aspect
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Set the competitive bar high
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User Experience is Important
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Get the right people
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The Long Haul
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Don’t FearChange
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Great products are evolutionary
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Support is critical
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Understand Technical
Debt
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Wrapping Up
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Summary
Understand the PAIN your product solves
Discovery what customers really want
Set the competitive bar high
Get the experience right
Understand your product life cycle
Get the right people to build the best product
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Thank You