Title/Credit Convention Research

Tayla Humphris

Titles/Credits

The title is most often then not shown towards the end of the trailer. Other titles that give the audience information is shown throughout.

Credits acknowledge the people that helped making the film. Often it is the director that is given most credit in the trailer. At the end of a trailer credit is given to the production, distribution and other cast.

What they say/are about

Reviews:

Critics reviews can be essential in a trailer as a critics review is generally based on not only their own opinion but what audiences would make of it. It makes audiences decisions easier when deciding whether to see the film or not.Critics comment on the actors performances to the plot

Credits:

Featuring ‘Based on a true story’ immediately attracts audiences to the unknown. It appeals to audiences as to what had actually happened and it intrigues them to find out more information.

‘Academy Award Winning Director’ of a successful film captivates audiences. If their previous film had been a success what is to say their next one wont?

Release Date:

This simply informs audiences when the film will be released but to also keep an eye out for when it is finally released.

Who?

Whether the trailer is for a blockbuster film elite actors will always be acknowledge ,because audiences can be familiar with that actors work. It also allows for fan bases to be attracted by the trailer.

The production and distribution companies are featured majority of the time at the beginning of the trailer and is normally the first thing that is shown. The funding that they give allows them to do so

The well known directors/producers are sometimes not even named but their awards and success in previous films is acknowledge. Their success attracts audiences who know they wont be disappointed.

Why? The purpose of the title is to give limited information to the audiences. With this limited information it creates enigma and therefore attracts audiences.

The purpose of credits is to give acknowledgment to those who helped create the film. Director, co-team and distribution and production companies are all given a feature within the trailer.

When?Titles and Credits duration would range from 3-5 seconds. This is enough time for the audiences to read what is on the screen.

The production and distribution companies would generally feature at the beginning of the trailer.

Main actors and a well known director i.e Michael Bay attract a wide range of audiences from fan bases who are familiar with their success.

The title of the film is more often then not shown at the end of the trailer so that it is not easily forgotten.

Where?

The production and distribution companies would generally feature at the beginning of the trailer.

Main actors and a well known director i.e. Michael Bay attract a wide range of audiences from fan bases who are familiar with their success.

The title of the film is more often then not shown at the end of the trailer so that it is not easily forgotten.

Narrative Structure & EnigmasThrough titles there is enough information given to create enigmas for the audiences.

Who? What? When? Where? Why?

Some trailers address the audience directly to get a real feel of what to expect in the film. In the Horror genre it gives audiences the adrenaline to watch more and see what happens (this creates enigma)

How do they fit in with genre/subgenre?

For example: Mission Impossible is a Action/Thriller/ The titled is motioned to count down from 5 seconds and then explode like a bomb. This reflects what happens in the film and fits the conventions of its genre.

How?Different genres affect the choice of font, colour and size.The horror genre typically use a dark background with either white or red bold text that stands out. Usually the font would feature blood or the red colouring and would connote this a symbol of blood