Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
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Slides from Jane Finnis's lightening talk at Museums and the Web 2014 in Balitimore. The talk covers the Culture24 research into online tourists and cultural heritage (part of the Europeana Awareness project) and the new proof of concept pilot 'VanGoYourself' that has been created as a responce to the issues (supported by Europeana Creative).
Transcript of Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Engaging cultural tourists with collections & listings online
Persona Variable Parameters
MOTIVATIONS & BEHAVIOURS
PURPOSE?e.g. niche interest, serendipitous, sightseer,
cultural professional, other professional, family focused
INFORMATION NEEDS
FUNCTIONAL and/or EMOTIONAL learning excitement planning surprise recommending sharing
INFORMATION TIME
BEFORE DURING AFTER anticipation experience reflection
INFORMATION BEHAVIOURS
Digitally Active Digital Part-timer Digitally Reluctant(behaviour in search, socialmedia, smartphone, apps,
printed guidebooks etc)
Persona Variable Parameters
MOTIVATIONS & BEHAVIOURS
PURPOSE?e.g. niche interest, serendipitous, sightseer,
cultural professional, other professional, family focused
INFORMATION NEEDS
FUNCTIONAL and/or EMOTIONAL learning excitement planning surprise recommending sharing
INFORMATION TIME
BEFORE DURING AFTER anticipation experience reflection
INFORMATION BEHAVIOURS
Digitally Active Digital Part-timer Digitally Reluctant(behaviour in search, socialmedia, smartphone, apps,
printed guidebooks etc)
Persona Variable Parameters
MOTIVATIONS & BEHAVIOURS
PURPOSE?e.g. niche interest, serendipitous, sightseer,
cultural professional, other professional, family focused
INFORMATION NEEDS
FUNCTIONAL and/or EMOTIONAL learning excitement planning surprise recommending sharing
INFORMATION TIME
BEFORE DURING AFTER anticipation experience reflection
INFORMATION BEHAVIOURS
Digitally Active Digital Part-timer Digitally Reluctant(behaviour in search, socialmedia, smartphone, apps,
printed guidebooks etc)
Europeana CreativeProof of concept
Tired of just looking at paintings?
Tired of just looking at paintings?
Recreate paintings with your friends …
www.VanGoYourself.com
We need paintings with open licences
*sigh*
Rijksmuseum (of course)
RijksmuseumCourthold Institute, London
Brighton Museum, UKHerbert Museum & Art Gallery, UK
Royal Museums of Fine Arts of Belgium Musée Félicien Rops, Belgium
Horta Museum Art Nouveau, BrusselsBelgium Jewish Museum
Musée Curtius, Liège, Belgium Saarlandmuseum, Germany
Do you have
paintings?
contact [email protected]
Do you want tohave some fun?
