Timeline 130 Years of Henkel

Timeline 130 years of Henkel

2 Timeline 1876 – 2006

3Timeline 1876 – 2006

Content

Henkel Timeline

Content

Preface 5

Timeline 1876–2006 17

Management Committees 111

Literature 126

Credits 127

4 Timeline 1876 – 2006

5Timeline 1876 – 2006

130 years of Henkel

Henkel Timeline

Preface

6 Timeline 1876 – 2006

Henkel, a Brand like a Friend

Henkel is evolving into a globalbrand. And linking this with anemotional message.

The company name in classic cursive script,

accompanied by a copperplate print of the

Düsseldorf factory with smoking chimneys.

This was Henkel’s imposing and venerable

letterhead in the Company’s early years.

Today it is a simple oval with the Company

name and the handwritten claim “A Brand

like a Friend.” The contrast is indicative

not just of a change in outward appearance

but also of a change in how Henkel sees

itself. The emphasis has shifted from its

founder’s pride in manufacturing prowess

to the understated assurance of a global

player.

Companies usually advertise through

dynamic words and images. Slogans often

refer to achievements, growth and the

future, and many of them are accompanied

by images of modern high-rise buildings

reaching toward the skies, much as Henkel’s

factory chimneys used to, symbolizing

economic strength. The contrast between

these signals and the message with which

Henkel has been presenting itself since

2001 could not be greater. “A Brand like a

Friend” – formulated in English so that it

can be used internationally – strikes a very

different note in the concert of global

corporations. Softer than usual, yet with

just as strong an impact. How did Henkel

come to define itself as “A Brand like a

Friend”? What is the intention behind this

statement? What does it have to do with

the Company’s achievements?

Henkel in Düsseldorf-Holthausen

A new self-image: the Company as a brand

There are a number of far-reaching con-

siderations behind the new message from

Henkel. Never before in the Company’s

130-year history have management and

employees focused so intensively on its cor-

porate identity as in recent years. The start-

ing point was Henkel’s realignment in 2001.

In view of its broad portfolio, stretching

from modern consumer products for every-

day use to complex chemical and technical

system solutions for industrial customers,

branded products and technologies were

identified as strategic pillars for the future.

Reflecting this, there are three business

areas

❚ Home Care

❚ Personal Care

❚ Adhesives, Sealants and Surface

Treatment

and four business sectors

❚ Laundry and Home Care

❚ Cosmetics/Toiletries

❚ Consumer and Craftsmen Adhesives

❚ Henkel Technologies (industrial and engi-

neering adhesives, sealants and surface

treatments).

As well as having organizational conse-

quences, the realignment raised questions

about the Company’s mission and how it

perceives itself. The new millennium

marked the start of an intensive process in

which the vision and values, identity and

outward appearance of the Company were

carefully analyzed and thought out, then

redefined and reshaped on the basis of

proven and established traditions.

This was and is about more than fine

words and superficialities. Behind it is the

knowledge, confirmed by a number of

studies, that a distinctive and consistent

corporate identity makes an important con-

tribution to a company’s economic success.

As a long-term objective it was therefore

agreed that Henkel should be built up into

a globally recognized corporate brand,

whose reputation would support all of its

business activities in international markets

and increase its corporate value.

7Timeline 1876 – 2006

Preface

8 Timeline 1876 – 2006

A new idea was born – the idea of look-

ing at Henkel in its totality not as a compa-

ny but as a brand, and managing it accord-

ingly. Just as successful branded products

offer consumers orientation and enjoy their

trust, because they guarantee a consistently

high level of quality, Henkel wants con-

sumers, customers, employees, sharehold-

ers, suppliers, regulatory bodies, media and

the general public to perceive it as a trust-

worthy company.

Reducing complexity within the company

The reasons for this new management ap-

proach are varied. Referred to as corporate

branding, it is a subject of considerable

debate among economists. In view of the

daily flood of information, the dynamism

of international competition and the enor-

mous number of market players, large cor-

porations are finding it increasingly diffi-

cult to make an impact on public awareness

and project a clear image of who they are

and what they stand for. The fact that com-

panies themselves are becoming more com-

plex only exacerbates the situation. New

markets are created, companies are taken

over, and product and service portfolios are

expanded, making the associated business

processes and organizational structures

even more intricate. This is accompanied

by explosive growth in the scope and in-

tensity of communication, which calls for

increasingly rapid formulation of clear

messages. A corporate brand can help to

communicate a message more simply,

because it is capable of merging associa-

tions, information and experiences into

one image and thus reducing complexity.

Looking beyond today: the corporate vision

The most important prerequisite for build-

ing a brand is a strong idea with internal


9Timeline 1876 – 2006

Preface

and external appeal, which can withstand

the test of time. Identifying what Henkel

stands for was therefore the first step in

redefining its corporate vision. The long-

serving claim “Specialist in applied chem-

istry” – referring to the utilization of

chemical know-how to create products for

the home, craftsmen and industry – was

judged to be too sober to aptly characterize

the idea and potential of Henkel.

The true spirit of the Company was

finally captured in the wording “Henkel is

a leader with brands and technologies that

make people’s lives easier, better and more

beautiful.” This emphasizes Henkel’s claim

to leadership in its business areas as well as

its corporate mission of continuously devel-

oping new products and innovative solu-

tions that considerably simplify and

improve the lives of consumers and indus-

trial customers.

The legacy of the Company’sfounder

To formulate this vision, the Company went

back to its historic roots and the legacy of

its founder, Fritz Henkel (1848–1930). He, too,

aimed to make products that would make

people’s lives easier and better. He succeed-

ed in doing this, with lasting effect, in 1907,

when he launched Persil, the first self-acting

(i.e. simultaneously cleaning and bleach-

ing) detergent, which radically simplified

the laborious and time-consuming house-

hold chore of washing the laundry.

However, he did more than revolutionize

laundry care, making life so much easier

ever after for housewives, for he was also a

pioneer of modern brand management.

He systematically raised awareness of Persil

among the general public by means of

innovative and sensational advertising cam-

paigns, thus creating one of the most

successful branded products in the history

of German business. In doing so, he laid

the foundations for Henkel’s development

into a global company. Ever since then, the

10 Timeline 1876 – 2006

combination of outstanding product quali-

ty and intelligent brand management has

been the cornerstone of Henkel’s success.

Basis for sustainable success: a binding value system

Along with its corporate vision, Henkel’s

corporate values were also reformulated.

This system of values incorporates experi-

ences and principles that have proven them-

selves over the course of the Company’s his-

tory, and guarantee the Company’s ability

to adapt to social and economic change.

The more firmly such a value system is an-

chored in the Company’s business practices,

the greater its ability to operate success-

fully in the long term.

Henkel’s “Vision and Values” includes

ten points that are binding for all employees

worldwide. They document the Company’s

customer-driven approach, the key signifi-

cance of quality and innovation, and its

dedication to corporate social responsibili-

ty. These values are the basis for deriving

management principles and rules for work-

ing together with colleagues and suppliers,

and for the Company’s duty toward

investors.

The values include a commitment to

open and active communication, to which

the Company assigns special priority, as

the resulting transparency is a crucial pre-

requisite for the creation of public trust.


11Timeline 1876 – 2006

Preface

Symbol of trust: a brand with personality

The reformulation of the Vision and Values

established the basis for the positioning

and future of the Henkel brand. But since

words alone are not enough, the next step

was to make them visible and tangible.

Catchy and uniform symbols are necessary

in order to give a brand a face and to dis-

seminate its message. The corporate design,

logo and claim were therefore redesigned

and reformulated.

The starting point was the Henkel oval,

which had been in use for decades, but

which existed in many different variations.

For the first time, its design was defined

exactly as part of a globally standardized

corporate design. The new corporate claim

“A Brand like a Friend,” expressing the

brand message, became part of the logo.

Henkel’s intention is that the claim should

suggest closeness and trust.

In other words, it wants to banish the

feeling of remoteness often associated with

large companies. Everyone wants a friend –

someone to be at their side, someone who

can be relied on. As the comparison makes

clear, Henkel acquired a personality, with a

face and a message, with which people can

identify and interact.

12 Timeline 1876 – 2006

Employees as brand emissaries

It was decided to take a step-by-step approach

to the process of raising awareness of the

Henkel corporate brand. The top priority

was internal communication, which is

always a major challenge for globally oper-

ating companies. Henkel now operates in

125 countries and employs more than

52,000 people. For a brand to be attractive

to consumers and customers, it must first

be understood, accepted and internalized

by those who deal with it every day and are

responsible for ensuring its product quality.

The main task was therefore to explain

the Henkel brand and its basic ideas, values

and principles to employees around the

world. Numerous communication activities

were launched with the aim of making

employees enthusiastic emissaries of the

Henkel brand. These included corporate

design manuals, a special edition of the

employee newsletter Henkel-Life, “Vision

and Values” brochures, new business cards,

an image film and much more.

The new corporate design swept through

Henkel offices across the world, appearing

on letterheads, writing pads, ballpoint pens,

mouse pads and screen savers. At the same

time, sites were provided with entrance

signs, flags, billboards and other media in

the new Henkel look. From the Annual

Report to product brochures, PowerPoint

presentations and the Henkel Internet and

intranet sites, the typical Henkel look is

now immediately recognizable.

The specially commissioned Company

song, “We together”, was a big hit with

employees and now also exists in local

versions in China, Japan, Mexico, Russia,


13Timeline 1876 – 2006

Preface

Turkey, and Ukraine. Moreover, September

26 was declared an annual international

Henkel Friendship Day, as a reminder of

the Company’s foundation and its shared

corporate vision. All of these activities con-

tributed to the rapid acceptance of the

brand message by the Company’s employ-

ees, who live it out in their daily activities.

Worldwide promise: Quality from Henkel

Taking the long term view, the corporate

brand has also been designed to support

individual product brands by functioning

as an umbrella brand. This is effective

when new product brands are introduced.

They benefit from the positive image of

the Henkel brand name, enabling consid-

erable savings to be achieved in marketing

outlay.

Henkel’s brand portfolio consists of

more than 750 brands worldwide, including

both international and regional brands.

Whenever it considers that this will help to

promote a product brand, Henkel now con-

sistently follows the strategy of drawing

attention to the manufacturer on the pack-

aging and in its advertising. This is done

in the form of a standardized logo with

the umbrella brand slogan “Quality from

Henkel” in the appropriate national lan-

guage. The Henkel brand is therefore com-

municated millions of times each day – on

all continents and in 125 countries around

the globe. The “Quality from Henkel”

promise applies to all products and services

and means that each and every employee

is under a special obligation. Because out-

standing quality is an absolute prerequisite

for fulfilling Henkel’s demanding corporate

vision.

14 Timeline 1876 – 2006

Changed understanding of innovation

The realignment has also resulted in a

change in Henkel’s understanding of inno-

vation. Innovation is a key driver, making

the Company’s corporate vision come alive

(“Henkel is a leader with brands and tech-

nologies that make people’s lives easier,

better and more beautiful”). Henkel has

therefore anchored the importance of inno-

vations in its corporate value: “We strive

for innovation.” The basis is a broad under-

standing of innovation that takes in all busi-

ness sectors and is not just product-based.

Henkel is aware that the innovative

strength of a company draws its inspiration

from many sources. The first of these is its

employees’ awareness that they can help

to shape innovations. Innovation is there-

fore not a task for individuals but for all

employees, and not a task for individual

departments but for all departments.

In order to boost its innovation potential,

Henkel initiated a worldwide innovation

offensive and declared 2006 to be the

“Year of Innovation”. This began with a

global communication campaign, launched

with an appeal by Henkel Chairman

Ulrich Lehner, calling on all 52,000 Henkel

employees to submit at least 2 or 3 innova-

tive ideas in 2006 and thus jointly create a

large pool of ideas. This will be continued

in 2007 and 2008.

All Henkel employees are working to-

gether on this project, irrespective of which

country they operate in and whether they

are employed in production, plant security,

administration, a laboratory, research,

development, marketing or controlling, or

in top, middle or lower management.

Henkel aims to tap into a vast source of

potential creativity and ideas, and to rein-

force awareness of the importance of

permanent innovation in its employees’

everyday working environment.


15Timeline 1876 – 2006

Preface

The innovation initiative focuses partic-

ularly on products. Consumers are the

judge of success here. They decide whether

a new offer really is the long-awaited or

superior solution to their particular needs.

This demands an exact knowledge of the

relevant market, and a deep insight into

the conscious and unconscious needs of

consumers.

Another aspect of the innovation offen-

sive is the increased involvement of parties

outside the Company through more inten-

sive cooperation with external partners,

such as Alessi, SusTech Darmstadt and many

more, and the introduction of more effi-

cient innovation processes. This has proved

successful. For example, the Laundry &

Home Care business sector was named

“Best Innovator 2005” by the business mag-

azine “Wirtschaftswoche” and A.T. Kearney

in recognition of its innovation strategy.

Clear signal on the recruitment and financial markets

The Henkel corporate brand also provides

key support in attracting new talents and

capital. In the recruitment and financial

markets it is of inestimable value. In order

to ensure its future viability, an interna-

tionally operating and strongly innovative

company such as Henkel needs to be able to

recruit a steady stream of outstanding and

highly qualified specialists and manage-

ment staff.

The prerequisite for this is a good repu-

tation as an attractive employer that offers

exciting career opportunities and future

prospects and is known for its social com-

mitment. A company which has a brand

character signals this immediately and acts

as a beacon for job applicants. Henkel is

associated with a reputation for being a

highly innovative and especially family-

friendly company.

16 Timeline 1876 – 2006

When other companies are acquired,

a corporate brand conveys a clear image to

the new employees, which simplifies their

integration into different structures and

a different corporate culture. This was the

case with Henkel’s recent major acquisi-

tions in the USA. And finally, the corporate

brand plays an important role for investors

and analysts, as it stands for a solid growth

strategy and reliable financial information.

It could be said that the Henkel share rep-

resents the total “Quality from Henkel”

and the Company’s value. Its positive price

performance in recent years and the key

figures in Henkel’s Annual Reports both

show that the chosen strategy of brand

building is bearing considerable economic

fruits.

Brand building as a sustainablecorporate strategy

The influential U.S. trend researcher Faith

Popcorn predicted some years ago that the

most successful companies would be those

that act ethically and demonstrate social

responsibility. Businesses must take account

of the common good, especially when they

operate globally and have an effect on

development in widely differing regions of

the world. Henkel has firmly embraced this

philosophy, as demonstrated by the fact

that it has become a signatory to the United

Nations’ Global Compact and by its annual

Sustainability Report.

Henkel’s path to becoming a global

brand is closely linked with its endorsement

of clear values and a transparent corporate

policy. With its emotional positioning as

a friend who can be trusted, the Company

has made a serious commitment, which

it lives up to every day. The success of this

approach is reflected by top rankings in

image listings and an increase in Henkel’s

corporate value in recent years. The Henkel

community throughout the world can be

proud of this, as Fritz Henkel was proud of

his company so many years ago.


Timeline 1876 – 2006

130 years of Henkel

Henkel Timeline

1876–2006

17

18 Timeline 1876 – 2006

Fritz Henkel in the period when he established the Company. His innovations made the lives of housewives easier, better andmore beautiful.

1876

1876–1877

Fritz Henkel(3/20/1848–3/1/1930)founded the companyHenkel & Cie inAachen. It was enteredin the CommercialRegister on September26. His two partnerswere Otto Dicker andOtto Scheffen, who,one year earlier, had founded one of thefirst German waterglass factories – theRheinischeWasserglasfabrik – in Herzogenrath nearAachen. The new company thus had areliable source ofwater glass as a rawmaterial for the production of laundrydetergents.

December 15/18:Suitable premises were at last found inAachen. The new company bought factory and residentialbuildings on a 715 square meter siteat Rudolfstrasse 15.

The Canadian WilliamN. LePage establisheda business (Henkelacquisition in 1995)after discovering howto manufacture a stable glue from fish.Production was handled by the RussianCement Company in Gloucester,Massachusetts, USA.

The factory in Aachen

Water glass had beenused as a soap substitute during theAmerican Civil War(1861–1865). This gaveFritz Henkel and histwo partners the ideaof manufacturing alaundry detergentbased on water glass.

The company’s firstproduct was a laundrydetergent with thename Universal-Waschmittel. As it hadto be washed out withalcohol in order tobecome solid, themanufacturing costswere disproportion-ately high.

The first advertisingappeared forUniversal-Waschmittel,which was mainlywater glass in pow-dered form. This firstbrand-name productwas marketed in 200-gram packets,which were sold at 10 pfennigs (until1878).

The first newspaperads for Universal-Waschmittel appearedon December 8 in theStadtanzeiger of theKölnische Zeitung andon December 9 in theGladbacherVolkszeitung.

Number of employees: 3.

Otto Dicker left Henkel& Cie, and his partner-ship was dissolved.The property on theRudolfstrasse inAachen was sold toHandelsgesellschaftScheffen & Dicker andleased back for an initial period of oneyear.

On July 5, the chemistErnst Sieglin(4/21/1848–10/30/1927)founded a company inAachen for the pro-duction of soap pow-der. (Henkel subsidiarysince 1929.) Sieglintraveled to England togain more experience.

Ernst Sieglin

Together with thechemist Dr. RichardThompson in Bradford,England, Ernst Sieglinsucceeded in turningsoap into powder.

Leaflets were pro-duced with advertisingand instructions onhow to use Universal-Waschmittel.

Back in Aachen,Sieglin marketed thesoap powder “Dr. Thompson’sSeifenpulver MarkeSchwan,” which wasalso one of the firstbrand-name productsin Germany.

1877

RESEARCH, TECHNOLOGY AND PRODUCTION

EMPLOYEESPRODUCTS ANDDISTRIBUTION

COMPANY DEVELOPMENTGERMANY ABROAD

YEAR

This Timeline covers the growth of Henkel from its establishment to the present day. Text in blue relates to affiliated companies prior to their acquisition by Henkel.

Timeline 1876 – 2006 19

20 Timeline 1876 – 2006

1878 September 6: An entrywas placed in theCommercial Register,announcing the relocation of Henkel &Cie from Aachen toSchützenstrasse 27–33in Düsseldorf-Flingern,where a factory hadbeen leased on a 968 square meter site.The production facili-ties in Aachen weretoo cramped, andthere were no railroador inland waterwaylinks.

Henkel started to produce bleachingsoda. Made from readily soluble waterglass and calcined(water-free) soda, itwas the result of FritzHenkel’s own research.

April 30 saw the firstreference to Henkel’sBleich-Soda (bleachingsoda). It was sold in500-gram packets at 10 pfennigs. Thebleaching sodareduced the yellowingeffect caused by ironin the washing water.Fabrics washed withHenkel’s Bleich-Sodawere thus whiter than those launderedwith the usual soda crystals. This createdthe impression thatthey had beenbleached more effectively.

First exports:On May 31, the grocery wholesalerFranz Rudolf Maurer ofBerne, Switzerland,placed an order for200 pounds ofUniversal-Waschmitteland 200 packets ofHenkel’s Bleich-Soda.

From the very firstdays in Düsseldorf theoffice staff receivedfree copies of the local newspaper, theDüsseldorferStadtanzeiger. Fritz Henkel believedthat they should be properly informedabout the events of the day.

1879 February 28: OttoScheffen left the company. Fritz Henkelwas entered as thesole owner in theCommercial Register.

April 26: The PrussianMinistry of Trade and Industry grantedHenkel & Cie a definitive license tomanufacture bleachingsoda.

Barnängen launchedthe oral care brandVademecum.Barnängen TekniskaFabrika was foundedin 1868 in Stockholm,Sweden. Its first prod-ucts included shoepolish, ink and Eau deCologne.

1880 September 24: FritzHenkel transferred hiscompany to Gerres-heimer Strasse 171 inDüsseldorf-Oberbilk,where he purchased a 3,500 square metersite (subsequently extended to 6,730square meters) for13,200 Marks and builthis own factory.Construction work onthe new factory started in October.

A vast deposit ofborax was discoveredin Death Valley,California, USA. Boraxis a natural water softener and cleanser.(Dial brand name: 20-Mule Team Borax.)

February, Matthes &Weber, founded inDuisburg in 1838, puta new factory intooperation. It used theammonia-sodaprocess (replacing theLeblanc process).From 1882, afterextensive conversionwork, the productionof soda proceededsatisfactorily. (Henkel subsidiary since 1917)

For the first time,Henkel participated in an exhibition: the Industrial and Art Exhibition inDüsseldorf. Theexhibits includedHenkel’s Bleich-Sodaand water glass.

Ernst Sieglin wasappointed exclusivedistributor of Dr. Thompson’s soap powder in Germany,Belgium and TheNetherlands.




YEAR


1881 January 1: A circularwas mailed to customersand suppliers, informingthem of Henkel & Cie’srelocation.

On December 1, inChemnitz, Saxony,Theodor Böhme(d. 1909) founded abusiness selling phar-maceuticals, dyes andtechnical products.(Henkel participationsince 1935)

Ferdinand Sichel(9/29/1859–4/30/1930)invented the world’sfirst ready-to-use dec-orator’s glue. Sichel’sfather, Joseph, was amaster decorator atthe Royal Court inHannover. (Sichel hasbeen a Henkel sub-sidiary since 1962)

Henkel purchasedsoda from Matthes &Weber in Duisburg,which was probably itssole supplier. The totalvolume in 1881 was130 tons.

1882 A board fence waserected aroundHenkel’s GerresheimerStrasse site.

Successful launch ofIndische Blumenseifesoap by Wolff & Sohn(Schwarzkopf sub-sidiary since 1971).

A list dated June 27shows that there were19 employees subjectto mandatory insur-ance working for theHenkel & Cie bleach-ing soda factory. Italso gives details oftheir ages and wages.They were obliged to join the “GeneralFactory Workers’Support Fund inDüsseldorf.”

1883 Ernst Sieglin’s company was listed inthe Aachen addressbook under the name R. Thompson & Co.

In Vienna, GottliebVoith ventured intobusiness on his ownaccount, founding asmall factory to manufacture the products he had previously distributed(as representative of a German match andshoe polish factory).

Another story wasadded to Henkel’swarehouse on theGerresheimer Strasse.

Number of employees:24.

At Thompson inAachen the staff comprised the owner,Ernst Sieglin, one 60-year-old maleworker, two 14-year-old boys, two girls(packers) and onefemale home worker.

1884 Henkel took over theRheinischeWasserglasfabrik. The plant and all of its equipment were transferred fromHerzogenrath toDüsseldorf.

August 19: Henkel wasconnected to theDüsseldorf telephonenetwork under thenumber 75, after signing a contract tothis effect with theImperial Regional PostDirectorate inDüsseldorf.

On July 14, afterstrong protests by theneighboring residents,and under strict con-ditions, Henkel wasgranted a license tobuild a water glassfactory.

First sales of waterglass from Henkel’sown factory.

To improve liquidityand make better use of the traveling salesstaff, Fritz Henkeldecided to expand thebusiness by also selling merchandise.The range includedgloss starch (until1889), a pomade forcleaning (until 1888)and Ultramarin, a laundry bluing agent(until 1887).

Fritz Henkel hired hisfirst master craftsman:Matthias Klingenbergerfrom Herzogenrath,who became managerof the water glass factory. He providedthe necessary know-how for water glassproduction. Henkelhad been in contactwith him since 1878.

The “Düsseldorf JointLocal Sickness BenefitFund” was estab-lished. All Henkel non-salaried workers auto-matically becamemembers.

21

1878–1884




YEAR

1884

Henkel & Cie joinedthe newly foundedBerufsgenossenschaftder chemischenIndustrie [workers’compensation insurance of the chemical industry].

Fritz Henkel took the first step toward expanding the business beyondnational borders: CarlPathe was sent toVienna as a represen-tative.

On May 27, Matthes &Weber was granted apatent for a “methodfor the manufacture ofporous bodies fromcement, common saltand hydrochloric acid.”This was the founda-tion stone of industrialchlorine-alkali electrol-ysis (diaphragm). Allpatents and claimswere transferred to aconsortium.

May 2: Henkel partici-pated for the first timein an exhibition abroad,the International Indus-trial Exhibition in Ant-werp. The Company ex-hibited under No. 416 asthe “Rhein. Wasserglas-Fabrik von Henkel &Cie, Düsseldorf, Wasser-glas- und Bleichsoda-fabrik.” In 1886, theCompany was awardedan honorary diploma.

The first poster forHenkel’s Bleich-Sodaappeared.

Matthes & Weber supplied Henkel with400 tons of soda.

Barnängen’s famousbear logotype was registered.

On October 15, the“Internal Code ofRules of the WaterGlass and BleachingSoda Factory ofHenkel & Co,Düsseldorf” wasapproved by the RoyalPrussian Governmentin Düsseldorf. Workstarted at 6 a.m. andended at 7 p.m., withbreaks amounting to a total of 90 minutes.

1885

1886 Henkel sales amount-ed to 361,323 Marks.

Ernst Sieglin built anew factory on theAdalbert-Stein-Weg inAachen with, initially,15 kettles in the boiling house.

Henkel opened its firstforeign sales office, inVienna.

Fritz Henkel made hisfirst efforts to set up aproduction companyabroad. In February,Peter Willems was com-missioned to build awater glass and sodafactory in Riga. Thefactory proved unprof-itable and was closedafter just two years.

The Emery company in Cincinnati, Ohio,USA, hired its first full-time research chemist,Ernst Twitchell(1863–1929). Thiscompany had beencarrying out researchinto fatty acids since1872 (Henkel acquisi-tion in 1989).

Henkel purchased atotal of 765 tons ofsoda from Matthes &Weber.

Number of Henkelemployees: 25.

1887

22 Timeline 1876 – 2006

Between January 1880and January 1887,LePage sold 47 millionbottles of LePage’sOriginal Glue world-wide.

On November 9 at 5 a.m., a fire broke outin the Henkel packingroom on the first story.Although the packingroom was completelyburned out, themachine rooms andthe tea store wereunaffected.

Sale of Henkel’s Thee[Henkel’s Tea], anactivity which continued until 1913.Henkel’s Thee wasGermany’s first brand-name tea and wassold in decorative,aroma-preservingcans. At its high point(early 1890s), teaaccounted for morethan 10 percent of theCompany’s total sales.

On April 1, Henkelhired Richard Hilger tobe its first travelingsalesman.




YEAR

The chemical factoryLandshoff & Meyer wasfounded in Berlin-Grünau. The factorymanufactured dyeintermediates. (Henkelsubsidiary as of 1986,since 1999: Cognis)

23Timeline 1876 – 2006

1888 Henkel’s sales totaled440,000 Marks.

Henkel’s total production amountedto 1,661 tons.

A second water glassfurnace was built inDüsseldorf-Oberbilk. A water glass furnaceconsumed 20 tons ofsand, 10 tons of sodaand 20 tons of coaleach week. Thesematerials werecharged by hand.

Ferdinand Sichel developed the world’sfirst ready-to-use wallpaper paste.

At this time,Barnängen was manu-facturing 88 differentsoaps. The first soapfrom its own produc-tion facility was mar-keted in 1873.

Philip Danforth Armourentered the soap busi-ness, producing alaundry bar calledArmour Family Soap(later on Dial).

1889 Henkel established itsfirst business relation-ships with customersin The Netherlandsand Switzerland.

On October 1,Ferdinand Sichel founded the companyArabinwerk,Chemische FabrikHannover, located atGrosse Packhofstrasse39 in Hannover.(Henkel subsidiarysince 1962)

Foaming bleachingsoda – the foam wasproduced by addedsoap – remained aHenkel secondaryproduct.

Dr. Thompson’sSeifenpulver [soappowder] won a goldmedal at theInternational House-hold Goods and FoodFair in Cologne.

Sichel launched thefirst ready-to-use wall-paper paste (Sichel-Tapetenkleister SK)and decorator’s glue(Sichel-Malerleim M).

1890 Henkel & Cie’s salesreached 518,000Marks.

Ernst Sieglin opened abranch office in Berlin.

Ernst Sieglin opened aplant in Verviers,Belgium (R. Thompson& Co).


Another warehousewas built at theGerresheimer Strassesite.

1891 On October 16, ErnstSieglin’s company, formerly known as R. Thompson & Co,changed its name toErnst Sieglin, Fabrikvon Dr. Thompson’sSeifenpulver [ErnstSieglin, Dr. Thompson’ssoap powder factory].

A drying house forHenkel’s Bleich-Sodawas built on theGerresheimer Strasse.

1884–1891




YEAR


1892 July 14: MunicipalArchitect Buchassessed the marketvalue of the Henkelfactory on theGerresheimer Strasseat 235,000 Marks (landplus buildings).

The Ferdinand Sichelcompany expanded its product range toinclude finishes for textile production,technical consumerproducts and adhe-sives for all craft andindustrial sectors.

1893 On March 20, FritzHenkel Jr. (7/25/1875–1/4/1930), the elderson of the Companyfounder, joined the firmas an apprentice.

Master joiner AugustSchieber (1/22/1841–5/5/1909) founded aglue works inBopfingen, to the eastof Stuttgart (Henkelsubsidiary since 1995).

Business relationshipswere established withEngland and Italy.

Gottlieb Voith (d. 1921)took over the salesoffice in Vienna.

July 1: C. F. van Dijlfounded a chemical fac-tory in Dordrecht, TheNetherlands, which ini-tially produced bleach-ing agents. (From 1904it imported Shampoon.Schwarzkopf subsidiarysince 1963.)

On August 16, Henkelsigned an agreementwith the City ofDüsseldorf for theCompany to be connected to themunicipal sewage network. The necessary work wascompleted by February 1894.

Fritz Henkel Jr.

Henkel’s personnelconsisted of 47 workers and 12 salaried employees.

1894 The Company’s salesincreased to 715,000Marks.


1895 Ernst Sieglin opened afactory in Wittenberg.It had its own sawmillfor the manufacture ofwooden boxes, whichlater supplied theThompson plant inDüsseldorf with box-boards. From 1930 on,the sawmill operatedsolely as a productionsite of the Düsseldorfplant.

A new melting furnacewas taken into opera-tion at the Henkel fac-tory on GerresheimerStrasse. As it was gas fired, liquid waterglass could be drawnoff continuously.

March 9: The “Lion”picture mark was registered for Henkelas a trademark on thebasis of the Germantrade name protectionlaw of 5/12/1894.Since 1878, the brandname Henkel’s Bleich-Soda and the Lion,along with the paper-bag package, hadformed a legally“deposited” trademarkof the Company.

The GerresheimerStrasse facilities werealready equipped withshowers and a “pharmacy” for minorinjuries.

1896 Company sales grewto 740,099 Marks.

The Henkel site cov-ered an area of 6,730 square meters.

The Henkel plant’sproduction was 3,565 tons.

On April 29, the trade-mark Henkel’s Bleich-Soda was registered.

Henkel’s travelingsales staff were activethroughout theGerman Empire. Thedevelopment of salesdistricts began in thesecond half of the1880s. Henkel prod-ucts were sold in atotal of 280 towns.

F. Wolff & Sohn, whichhad been founded inKarlsruhe in 1857 and >>

24




YEAR

25Timeline 1876 – 2006

1892–1898

1896 Ferdinand Sichelmoved his company toLimmer near Hannover.In 1897, he changedits name to “FerdinandSichel in Limmer.”

was subsequently tobecome a subsidiaryof Schwarzkopf,launched theKaloderma body careline (the name comesfrom the Greek forbeautiful skin). Kalo-derma was registeredas a trademark oneyear later (Henkel soldthe brand in 2001).

1897 Sieglin relocated fromAachen to a newlybuilt plant (construc-tion had started in1896) on ErkratherStrasse in Düsseldorf.The company changedits name to “Fabrikenvon Dr. Thompson’sSeifenpulver” [Dr. Thompson’s soappowder factories]. Oneyear later the head-quarters also moved toDüsseldorf (shut downin 2005).

Establishment of aHenkel sales office inLondon.

Due to the continuedabsence of a rail linkto the Henkel site, allof Henkel’s raw materials and finishedproducts had to betransported by horse-drawn vehicles to theharbor and the nearestrailroad station inDüsseldorf-Derendorf.Daily productionamounted to 500 cratesof Henkel’s Bleich-Soda. The crates werenailed shut by handand weighed 100 to113 pounds when full.

Dr. Thompson’sSeifenpulver wonawards at the People’sNutrition and CookingExhibition inDüsseldorf and theProfessional CookingExhibition in Barmen.

Henkel’s workforce of76 consisted of 67workers and 9 salariedemployees.

The salaried employeesjoined the “GermanPrivate Officials Asso-ciation,” Magdeburg,to provide for theirpensions. Henkel paidhalf of each insured employee’s contribu-tion.

Henkel’s salesincreased to 914,000Marks.

The state recognizedchemist HansSchwarzkopf (d. 1921)took over a druggist,perfumery and dyebusiness at PassauerStrasse in Berlin-Charlottenburg.(Henkel subsidiarysince 1995)

On May 1, ChemischeFabrik Landshoff &Meyer OHG, foundedin 1884, becameChemische FabrikGrünau Landshoff &Meyer AG.

First Henkel patent: “A process for the production of readilysoluble alkali silicates”(water glass).

The total production of the Henkel plant atGerresheimer Strassewas 4,428 tons.

Henkel marketedMartellin (until 1920), a potassium fertilizerfor tobacco and vegetables. It hadbeen developed in1897 as a secondaryproduct of water glassmanufacture.

Dr. Thompson’s soappowder won awards at the GeneralPeople’s Nutrition andHealth Care Exhibitionin Hamburg.

Henkel took on its first“office lady” andbought its first type-writer.

1898

Dr. Thompson’s soap powder factories




YEAR

26 Timeline 1876 – 2006

1898 On January 1, thepharmacist OscarNeynaber (1863–4/5/1946) founded thecommercial partnership Pust &Neynaber OHG inGeestemünde nearBremerhaven. (Henkelsubsidiary as of 1968,since 1999: Cognis)

In Mannheim, busi-nessman TheodorRoss (1/13/1868–7/1/1939) founded acompany (known asTeroson since 1933) to produce technicalconsumer products.Initially, it made andsold cleaning and careproducts for house-hold and industrialuse. (Henkel subsidiarysince 1991)

Suffering from a nervous complaintresulting from over-work, Ernst Sieglintransferred his com-pany to his brotherProf. Dr. phil. WilhelmSieglin in Leipzig.Wilhelm Sieglinappointed Dr. phil.Fritz Koegel to manage the company.

Oscar Neynaber

Theodor Ross

Hans Wunner (founderof the Ceresit-Werke)was granted his firstpatent, for a bitumi-nous sealing materialfor the manufacture ofwaterproof cementmortar.

For the first time,Henkel’s annual salesexceeded one millionMarks.

On July 22, the foun-dation stone was laidfor a new Henkel plantin Holthausen (at thattime a rural suburb of Düsseldorf) for theconstruction of ableaching soda factory,a water glass factory, a boiler house withworkshops and anoffice building.

On July 25, Henkelsigned a contract tobuy a piece of landcovering 54,846square meters fromIndustrieterrainsDüsseldorf-Reisholz(IDR) for 98,808 Marks.

On June 25, Reisholzrailroad station, on theDüsseldorf-Cologneline, was officiallyopened. Provision of a rail link to theCompany site wascontractually agreedon December 5.

The plant’s supply ofprocess water wasensured by its ownwell.

Henkel marketedHenkel’s Bleich-Soda,Martellin fertilizer(sales of over 100,000Marks), Henkel’s Theeand water glass. Themain customer forwater glass wasDegussa in Frankfurt-on-Main.

Number of employees:79.

Holthausen had some600 inhabitants and 90 houses.

1899




YEAR

27Timeline 1876 – 2006

1898–1902

1899 The neighboring Balzerfactory merged withthe Chemische FabrikGrünau Landshoff &Meyer AG in Berlin.The two companieshad operated jointly forsome years.

1900 In March, Henkel started production atthe new site inHolthausen. Opera-tions at the factory onGerresheimer Strassewere gradually shutdown over the follow-ing months.

Total production at theHolthausen site was8,225 tons.

The water glass factory and a steamboiler facility went intooperation. Open areasof the Holthausen sitewere used as experi-mental gardens for test-ing artificial fertilizersproduced from waterglass.

In the USA, chemistErnst Twitchell devel-oped the Twitchell fathydrolysis process.A catalyst enabled fathydrolysis to takeplace at lower temper-atures than before.

Sales of 500-grampackets of Henkel’sBleich-Soda topped 10 million for the firsttime.

The soda factoryMatthes & Weber,Duisburg, took part inthe World Exposition in Paris.

The word mark“Schwan” was registered for ErnstSieglin, Fabrik von Dr. Thompson’sSeifenpulver.

As compensation forthe change in theirworkplace out of theCity of Düsseldorf toHenkel’s green fieldsite in Holthausen, the9 salaried employeesreceived a free middaymeal every day.

The first Companyapartments were builtfor the master crafts-men of the water glassand bleaching sodafactories.

1901 The buildings onHenkel’s Holthausensite occupied an areaof 6,725 square meters.The factory at Gerres-heimer Strasse was nolonger in operation.

On December 18,Matthes & Weberceased to be a generalcommercial partner-ship and became astock corporation with a share capital of1.5 million Marks.

IndustrieterrainsDüsseldorf-Reisholzbuilt a harbor inReisholz (“Rhinewharf”).

1902 The commercial partnership Pust &Neynaber (OHG),Loxstedt, became alimited commercialpartnership(Kommanditgesell-schaft) when eight fishing cutter ownersjoined the company.

In Chemnitz, Böhmestarted to producefloor polish under thebrand name Cirine.

Henkel’s Floral flowerfertilizer was launched.It continued to be marketed until 1917.

PRODUCTS ANDDISTRIBUTION

EMPLOYEESRESEARCH, TECHNOLOGY AND PRODUCTION


YEAR

1903 On January 20, inCologne, the business-men Eugen Wolff(1/26/1878–9/8/1937)and Oskar Siegel(1/20/1875–6/26/1938) foundedthe chemical factorySiegel & Co. Its firstproduct was the metalcleaner Sidol. (Henkelparticipation since1965)

Chemische FabrikGrünau Landshoff &Meyer acquired Asch,a neighboring leatherfactory.

Ernst Sieglin resumedhis position as managerof Thompson.

A direct-current gener-ator, driven by a steamengine, supplied partof the Henkel plantwith electricity forlighting.

Matthes & Weber started to manufacturesal ammoniac.

On May 9, a patent fora “method for themanufacture of non-corrosive, active-oxy-gen-developing soaps”was granted to thechemists Gießler andBauer. Henkel becameco-owner of the patenton July 12, 1908.

Schwarzkopf launchedShampoon (price: 20pfennigs), the first hair-washing powder on theGerman market. Thepackaging alreadyshowed the now famil-iar Black Silhouette pic-ture mark, a black iconof a head in profile. Thesuccess of Shampoonencouraged HansSchwarzkopf to give uphis druggist businessand to concentrate onproduction and market-ing.

Registration of the Aok(Apotheker Anhalt imOstseebad Kolberg)brand in the trademarkregister.

The first Schwarzkopfrepresentative wasEdmund Grosse inDresden.

On July 25, FritzHenkel Jr. became apartner in Henkel &Cie, which was trans-formed into a commercial partner-ship (OHG).

The first alternating-current generator wentinto operation in theHolthausen plant.

Hans Schwarzkopfwas supplying all thedruggists in Berlin withhis Shampoon insachets featuring theBlack Silhouette. Healso exported his hair-washing powder toRussia and The Nether-lands (van Dijl).

Development ofDiadermine in France.Diadermine facial careproducts were soldexclusively in pharma-cies until 1950. (Henkelbrand since 1980)

Number of employeesin Holthausen: 110.

1904

1905 On April 25, Dr. HugoHenkel (1/21/1881–12/18/1952), theyounger son of theCompany founder,joined the Company asa chemist. On March4, he was awarded hisdoctorate at theFriedrich-WilhelmsUniversity in Berlin forhis thesis on glycerine.

February 23: TheDattelner Bitumen-werke was founded.(Subsequently Ceresit-Werke. Henkel sub-sidiary since 1986.)The company market-ed WunnerscheBitumenemulsion(patent application1898).

La Toja SA, founded in1904 near La Coruña,Spain, launched its toi-let soap “Jabón deSales de Aguas de LaToja,” the earliest toiletry brand in Spain.(Henkel subsidiarysince 1992 followingthe takeover ofBarnängen.)

Dr. Hugo Henkel

The first laboratorywas set up and a startwas made on system-atic research atHenkel. Raw materials,chemical products andfinished products weresubjected to analyticalcontrols.

The bags in whichHenkel detergents hadbeen packed so farwere replaced by card-board boxes with aprinted paper wrap.

The Black Silhouettebecame a registeredtrademark of theSchwarzkopf company.Schwarzkopf exportedto Austria-Hungary andSwitzerland (DoetschGrether & Cie).

Office manager PeterSchifferdecker becamethe first Henkelemployee to celebratehis 25th anniversarywith the Company.

Holthausen had 1,884 inhabitants and177 buildings.



Timeline 1876 – 200628


YEAR

29Timeline 1876 – 2006

1903–1907

1906 Henkel’s sales exceeded 2 millionMarks.

Cordes & Co GmbHwas founded inMinden, Westphalia.(Henkel subsidiarysince 1970)

On June 4, theChemische Fabrik H. Th. Böhme,Fabrikation vonTürkischrotölen[Chemical Factory Th.Böhme, Manufactureof Turkey-red Oil](brand name Avirol)was founded inOberlichtenau, Saxony.

Research was carriedout into peroxidechemistry and thechemistry of washingand bleaching. Dr. Hermann Weber, aformer student colleague of HugoHenkel, researched theuse of oxygen-contain-ing salts as bleachingagents in powdereddetergents.

The main problemassociated with themanufacture of waterglass was the shortservice life of the fur-nace (only 10 to 15weeks). The workerswere rewarded with 3days special leave foreach additional week of use.

Work started on a newSchwarzkopf factory atSchönhauser Allee inBerlin. (Inaugurated in1908)

Chemische FabrikGrünau also started to market sodiumperborate.

By now, Henkel had184 workers, 30salaried employeesand a traveling salesstaff of 10.

Fritz Henkel Sr.engaged the architectWalther Furthmann toplan and construct theCompany’s buildings.Furthmann fulfilled thisrole until the early1940s, designing allproduction buildingsas well as the mainadministration block(Buildings A 4 and A 5)and the Hugo Henkelswimming baths.

1907 Ernst Sieglin trans-formed the “Fabrikenvon Dr. Thompson’sSeifenpulver” into a limited liability company.

In Newark, NewJersey, USA, CharlesGulick and ArthurPhilips founded theNational Red Oil &Soap Company, whichsubsequently becameNopco Chemicals(Henkel subsidiarysince 1987). Initially, ithad only one product,namely a sulfonatedvegetable oil for textiledyeing (“AlizarinAssistant”). The rapidsuccess of this prod-uct led to the develop-ment of the first sul-fonated codfish oil,which was used to tanleather.

After numerous andtime-consuming laboratory trials, Persilwas developed. Thebrand name stands forthe two main com-ponents: hydrogen peroxide and sodiumsilicate. By the end ofthe year, 660 tons ofPersil had been pro-duced. Henkel boughtthe raw material sodi-um perborate exclu-sively from Degussa.

Henkel signed a con-tract with the Rhenish-Westphalian ElectricityWorks (RWE) for thesupply of electricity.

On June 6, the first ad for Persil, the “firstself-acting laundrydetergent,” appearedin the DüsseldorferZeitung newspaper.The 250-gram Persilpacket cost 35 pfen-nigs (while other deter-gents cost 10 or 15pfennigs). Persil cleanedthe laundry automati-cally, eliminating labori-ous rubbing by handand the attendant wearand tear on the fabric.It also relieved house-wives of the time-consuming, weather-dependent task ofspreading the laundryon the lawn to bleach.

Due to the success ofPersil, the travelingsales staff no longeradvertised merchandisesuch as Henkel’s Thee.

Number of employeesin Holthausen at theend of the year: 329.

The crate factoryworkers founded aHenkel sports club.They made their firstpieces of apparatusthemselves (horizontaland parallel bars).

Henkel in Holthausen




YEAR

1907 An application fortrademark registrationof “Dr. Thompson’sOzon-Seifen-pulver”[ozone soap powder]was filed on July 25.The brand name wasregistered as a trade-mark on September 21.The detergent waslaunched as a competi-tive product to Persil,under the brand nameOzonit. As of 1909, itwas marketed underthe Ozonil brand.

1908



August 1: Hugo Henkelbecame a personallyliable managing part-ner in the Company.

April 1: The rural com-munity of Holthausenbecame part of theMayoralty of Benrath,south of Düsseldorf.

The limited commercialpartnership (KG) Pust& Neynaber, Loxstedt,became a stock cor-poration.

March 21: Albert Blum& Co was appointedgeneral agent forHenkel products inSwitzerland.

The London salesoffice became Henkel& Co Ltd, ChemicalManufacturers,Moorfields, London.

October 19: E. Ostermann & Cowas founded inAmsterdam.

Persil productionincreased to 4,700tons.

Henkel built a newsoap factory (inaugu-rated July 4) to produce one of theraw materials forPersil. The laboratorywas extended and the first laboratorytechnician was hired.

Systematic washingtests were carried outwith Persil.

The first double packetfilling machine wasemployed. Detergentpackets no longer hadto be filled by hand.Four female workersfilled 28 packets ofPersil per minute on aconveyor line. A cratenailing machine wasimported from the USAfor the Persil transportcrates.

Start of transshipmentat the Rhine harbor inReisholz.

A fire occurred at awarehouse ofChemische FabrikGrünau in Berlin.Burning naphthaleneescaped into theDahme and Spreerivers and was carriedas far as Köpenick.

November 2: The firstfull-page advertisementfor Persil appeared inthe DüsseldorferZeitung newspaper.

Despite the highadvertising costs forPersil (between800,000 and 1,000,000Marks), a small profitwas achieved for thefirst time in July. The advertising measuresincluded men dressedin white, carrying Persilparasols, who strolledthrough the busyshopping streets.

Persil was exhibitedfor the first time at theRhenish-WestphalianCatering Exhibition inDüsseldorf: It won aGrand Gold Medal.

November 28: “Persil-Henkel” became a pro-tected brand.

Persil was launched inSwitzerland on March21, The Netherlandson October 19, andwas exported toBelgium in November,as well as to Englandand Austria. The wordmark Persil was registered in Switzer-land, Belgium, Den-mark, The Netherlandsand Austria. (In theGerman Empire it wasonly registered in 1917.)

Thanks to Persil’s success, the numberof employees rose to 485.

A kitchen was installedfor salaried employeesand a dining room wasintroduced. The firstwashrooms wereinstalled in the mainoffice building.

The first full-page advertisement for Persil

Timeline 1876 – 200630


YEAR

Persil-filling

31Timeline 1876 – 2006

1907–1910

Development ofCeresit, a sealant usedas a non-bituminoussubstitute in the manu-facture of waterproofcement mortar. Thepatent holder was PaulMecke, from Stettin.

October 2: The PersilProfessor became aregistered picture mark.

August 8: Registration ofthe word mark Ceresit.

By now, the Schwarz-kopf product rangecomprised three diffe-rent types of Sham-poon (egg, tar, chamo-mile), tooth powder, lilymilk soap, Zenobia, dryshampoo, and facialtissues made of Chinapaper for removingmakeup.

1908

1909 The buildings on theHenkel site atHolthausen now covered an area of10,679 square meters.

Schwarzkopf GmbHachieved annual salesof 471,000 Marks. Itsproduction operationswere transferred toSchönhauser Allee inBerlin.

After the death ofHermann TheodorBöhme, a family-owned corporationwas founded. Its new production site was at Neefestrasse 78 inChemnitz.

May 6: Henkel enteredinto a contract withGottlieb Voith companyfor the manufacture ofPersil in Austria-Hungary.Upon expiration of thecontract after 10 years,the method and brandsremained the propertyof the Voith company.

Trademark licensingagreements for Persiland Persil-Henkel were entered into withSociété d’ElectroChimie in France. A further agreement wassigned with the soapfactory JosephCrosfields & Sons Ltdin England for the rightto manufacture Persiland to use the Persiltrademark under alicense from Henkel.

Total production at theHolthausen site was26,093 tons (including6,730 tons of Persil).

A fatty acid factory(the subsequent “oil plant”) was built at Holthausen. TheCompany’s first fathydrolysis plant basedon the Twitchellprocess came on lineon December 18.

The first Persil wasmanufactured inVienna as early asJune.

From July 1, Henkel’sBleich-Soda was marketed in Switzer-land under the Hencobrand.

Number of employees:494. A Christmasbonus was introducedfor all employees.

Persil was sold in theUSA through theDegussa subsidiaryRoessler & Hasslacherin New York.

February 4. An applica-tion was submitted forthe construction of aglycerine factory inHolthausen (drumemptying, oil purifica-tion and hydrolysis), as glycerine-containinglyes are formed duringsoap production. Anevaporation plant forglycerine water fromthe hydrolysis was putinto operation. In thisfirst year, Henkel produced 328 tons ofglycerine.

11,074 tons of Persilwere produced.

April 15: Henkel’s firstin-house library wasestablished, compris-ing 2,450 books. Thehead of the library wasAlfred Schönbach fromBerlin. Patent docu-mentation was alsoarchived here.

1910




YEAR

1911

1910 “Ernst Sieglin, Fabrikvon Dr. Thompson’sSeifenpulver” wasrenamed “Fabrik vonDr. Thompson’sSeifenpulver GmbH.”

The EnglishmanWilliam Lever acquiredhalf of the businessshares of theThompson company inVerviers. The factoryand purchasing centerin Verviers were transferred to Brusselsto Lever Frères.

Thompson built a glycerine and soapfactory in Düsseldorf.

The National Red Oil &Soap Company startedup a production plantand a research laboratory in Harrison,New Jersey, USA. The product line wasextended to includevarious sulfonated oilsof animal, vegetableand marine origin.

Chemische FabrikHerbstreith started tomanufacture spruce-needle products andmedicinal bath addi-tives. (Schwarzkopfshareholding (PINO)since 1970.)

Emmy Lüps(9/8/1884–9/19/1941),daughter of FritzHenkel Sr., became a personally liablemanaging partner inthe Company.

July 1: Fritz Henkel Sr.was made a RoyalPrussian Counselor ofCommerce.

Fritz Henkel Sr. was amember of the Benrathmunicipal council andheld this office until1919. He donated75,000 German markstoward the municipali-ty’s acquisition ofSchloss Benrath fromPrussia.

Schwarzkopf GmbHestablished its first foreign branch inTetschen on the Elbe(Austria-Hungary).

Henkel’s first oilextraction plant, anexperimental laundry,and a new cardboard-box factory were built at Holthausen. All plants on the sitereceived electric lighting.

April 15: The HenkelPlant Fire Departmentwas established (initially staffed by 25volunteer firefighters).

Regular quality controlwas started. As ofJune 6, Persil’s foaming power wasmeasured each day.

The first “Persil” loco-motive with 13 freightcars and 8 tank carswent into operation(track length 2.5 kilo-meters).

Matthes & Weber inDuisburg started up itsown sulfuric acid plant.

Henkel’s Palmkern-schrot [palm kernelpellets] and Henkel’sSojaschrot [soybeanpellets] – by-productsof oil extraction – were sold as animalfeed (until 1938). As of June, dynamite glycerine was sold forthe first time.

Henkel participated inthe InternationalHygiene Exhibition inDresden (Gold Medal).

Schwarzkopf GmbHproduced 10 differenttypes of Shampoon:egg, lanolin,chamomile (developingoxygen), tar, sulfur, violet, birch additive,herb additive, Peru-Tannin and Peruyd(specially for wigs andhairpieces).

There were now 935 employees inHolthausen, consistingof 344 male workers,471 female workersand 120 salariedemployees.

The working day atHenkel lasted 12 hours,including 2 hours forbreaks. Sport andgames areas were pro-vided for use duringbreaks.

July 15: TheBaugesellschaftReisholz AG, set up by Henkel and 10 other companies,started building thefirst company-ownedapartments in theneighboring district ofReisholz.

Dr. Thompson’s Seifenpulver GmbH




32


YEAR

Schwarzkopf leased a soap factory atWeberstrasse 18 inBerlin.

Henkel was granted itsfirst laundry detergentpatent (DRP 266 943).

A new plant was built toproduce soap and soappowder (Building C 2).

The Henkel Plant FireDepartment was calledout to its first majorfire, at the Jagenbergpaper factory inBenrath. A fire houseand a drill tower werebuilt for the Plant FireDepartment and offi-cially opened in the fall.

Matthes & Weber produced a total of24,300 tons of calcined soda.

Henkel’s total produc-tion amounted to49,890 tons, of whichPersil accounted for19,750 tons, waterglass 15,591 tons,glycerine 690 tons,and laundry aids(especially Henkel’sBleich-Soda) 13,859tons.

Shaving soap powderwas added to theSchwarzkopf GmbHproduct range.

Number of Henkelemployees: 1,024.

A first-aid center wasset up at the plant anda full-time nurse washired.

Female employeescould attend theplant’s own house-keeping school duringwork time.

Matthes & Weber in Duisburg had 300employees.

1912

1913 On January 7, OttoKossack (1879–1943)founded Kossack-Chemie, Düsseldorf.(Henkel subsidiarysince 1967)

Otto Kossack

January 29: Henkelfounded its first sub-sidiary production com-pany: Henkel & Cie AGin Basel-Pratteln, Switz-erland. Its site coveredan area of 9,161 squaremeters. In its first year,it realized sales of al-most 1.5 million Swissfrancs. (Productionshut down in 1997.)

January 1: GerhardCollardin (6/30/1886–9/25/1969) foundedthe Spanish companyFAGESCO (FabricaciónGeneral Española deColores, GerardoCollardin SA). Thecompany manufacturedpaints and varnishes.

On May 3, The CloroxCompany was foundedin Oakland, California,USA (Henkel financialshareholding from1974 to 2004).

Silos for oil seeds andgrain meal were built in Holthausen, as wellas a new boiler house.A warehouse was constructed in Reisholz harbor.

October 31: Official re-cognition of the HenkelPlant Fire Department bythe district government.

On March 1, the inhouseprintshop of Schwarz-kopf GmbH startedoperations under themanagement of mastercraftsman Tietze. Itsmain task was to printthe shampoo bags.

The advertising slogan“Persil bleibt Persil”[Persil remains Persil]appeared for the firsttime as a banner indaily newspapers.

In Finland, the all-purpose cleaner HavuMäntysuopa, based ontall oil, was developed(Henkel brand since1997).

“Site policemen” were employed inHolthausen to assistthe doorkeeper. Sitesecurity subsequentlytook over this role.

Firefighter Jakobs fromDüsseldorf-Werstenbecame the Plant FireDepartment’s first full-time employee. Hewas joined by threemore full-time firefight-ers in the followingyear.

1914 Hugo Henkel becamea member of theDüsseldorf municipalcouncil as a represen-tative of the LiberalUnion.

A new bleaching sodafactory was built in Holt-hausen (known as Ad-hesive Plant South since1935, building C 1). Theold soda factory wasconverted into a pack-ing unit. In addition, anew boiler house withthree steam boilerswent into operation.

At the beginning ofWorld War I, Henkelwas Europe’s biggestproducer of glycerine,with an output of 715tons.

August 1: The Henkelhouse journal Blättervom Hause was pub-lished for the first time.It was intended onlyfor salaried (field staff)employees. The firstissue contained 6pages. Blätter vomHause appeared twicemonthly from


1910–1914

Soap factory in Holthausen

The Pratteln site of Henkel & Cie AG, Basel



33


YEAR

34 Timeline 1876 – 2006

The Henkel site covered 331,300square meters, ofwhich 44,200 squaremeters were built on.

November 15: FritzHenkel Sr. was electedto the supervisoryboard of Neue SunlichtGesellschaft [newSunlicht company].

August 6/7: A fire atDr. Thompson’sSeifenpulverfabrik inDüsseldorf hit the production facilities,machine room andstockroom for soappowder and finishedgoods.

In the USA, Clark W.Parker founded theParker Rust-ProofCompany (integratedinto the Henkel Groupin 1987). Parkerlicensed a phosphate-based rustproofingprocess, which hecontinuously improved.

Reorganization of theHolthausen workshopsinto one central work-shop began.

The water glass factory was extended(furnace 3).

April 1: Fifty years afterbeginning his career inbusiness, Fritz HenkelSr. marked the occa-sion by founding the“Support Fund forWorkers and SalariedStaff,” to which hecontributed 100,000Marks.

On March 1, Henkelhired its first foreignemployees: 3 Swissnationals.

A bath-house with 32 showers and 7 tubswas built for all Henkelsite employees. Use of these facilities wasfree of charge.

Henkel set up a sitecanteen, initially forsalaried employeesonly. As of 1916, it wasalso open to workers.1,000 meals wereserved each day.

1915

1914 October 18: ErnstSieglin succeeded inbuying back the sharesin Dr. Thompson’sSeifenpulver GmbHafter the company hadhad to face strong criticism following theoutbreak of war onaccount of its Britishshareholding.

James H. Gravellfounded the AmericanChemical PaintCompany (later knownas Amchem) inPhiladelphia. Its firstproduct was the rustinhibitor Deoxidine forthe car industry.(Amchem was acquiredby Henkel in 1980.)

The laboratory wasextended for the thirdtime and now occu-pied all of the first floorof the administrationbuilding. A construc-tion department wasset up, headed by Fritz Picard.

After the outbreak ofWorld War I supplies ofglue threatened to runshort. Henkel startedinitial tests with sub-stitute adhesives madefrom water glass.

A branch canal to theMittelland Canal inHannover-Linden wascompleted. A landingstage was constructednext to the Sichelplant. In addition, theplant was given itsown rail link.

9/15/1914 until2/15/1919, functioningabove all as a linkbetween the Companyand employees whohad been called up toserve in the army.

The Henkel family setup a 100-bed hospitalat the site.

The first“Liebesgaben” [lovinggifts] (tobacco prod-ucts, socks, writingpaper, etc.) were sent to called-up Henkelemployees. Thesalaried employees setup a fund – known asthe war support fund –to pay for such gifts.

Apartments were builtfor master craftsmenand workers on thefactory site in Pratteln,Switzerland.

Shortly before the outbreak of war, Sichelin Hannover had 350employees.

Water glass factory in Holthausen




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Sichel, Hannover

35Timeline 1876 – 2006

1914–1917

1916 Henkel celebrated its40th anniversary.Company sales totaled36.7 million Marks.

An anniversary publi-cation was issued:“Forty Years ofPurposeful Work atHenkel & Cie,Düsseldorf, ChemicalProducts Factory.”

Fritz Henkel Sr.became a member ofthe “Kaiser WilhelmSociety for thePromotion of Science.”

June 8: Tetralin GmbHwas founded inRodleben near Dessauas a syndicate of various companiesunder the leadership ofthe Navy Department.Work started on aplant to produceTetralin for use as afuel by the Navy.

Turyag in Izmir, Turkey,was founded as anolive oil producer.(Henkel participationsince 1965.)

Henkel built a newwater glass factory inHolthausen. A newmachine for makingcardboard boxes wentinto operation. It couldproduce 20,000 packets per day.

Van Dijl started to produce its own shampoo in Dordrecht,The Netherlands,under the nameZwartkop ShampoonMärzveilchen.

September 1: Due tothe poorer quality ofraw materials, “Kriegs-Persil” [wartime qualityPersil] was launched,as were Dixin laundrydetergent and K.A.soap powder (K.A. =wartime committee foroils and fats) and thecleaning soda Krisit.The maximum fat content for all deter-gents was 5 percent.

March 1: As it was notpossible to fulfill allorders immediately,Henkel restricted theactivities of its fieldstaff.

Due to the war,Schwarzkopf had todiscontinue its ship-ments of original products.

To replace its perma-nent employees whohad been called up for military service, 95 Russian prisonersof war were put towork as unskilledworkers.

On the occasion of the Company’s 40thanniversary, an additional donation of100,000 Marks wasmade to the “SupportFund for Workers andSalaried Staff.”

Henkel’s old factorybuilding on theGerresheimer Strassewas made available asa (wartime) children’shome.

1917 February 8: Henkelacquired its firstGerman subsidiary, thesoda factory Matthes& Weber, Duisburg,which had been founded in 1838(divested in 1994).

Fritz Henkel Sr. wasawarded the silver RedCrescent Medal by theTurkish Sultan for hisservices to the RedCrescent.

Schwarzkopf GmbHshut down its opera-tions and went into liquidation due to thescarcity of high qualityraw materials. Underno circumstances didthe company wish toharm its reputation bysupplying inferior quality.

Henkel & Cie AG,Basel, earned a profitof 84,223 Swissfrancs.

As fats were in shortsupply during the war, Henkel was onlyable to continue itsglycerine productionby using the uneco-nomic Protol methodof obtaining glycerineby fermentation.

Chemische FabrikGrünau was granted apatent for the electro-chemical manufactureof perborate.

Persil was entered inthe Imperial trademarkregister of the GermanEmpire on the groundsof its having “estab-lished itself as a distin-guishing mark.”

May 15: Henkelemployees electedtheir first represen-tative body (workers’council) consisting of 10 members. Allworkers of full age andsalaried employees atthe site were entitledto vote. A salariedemployees’ committeewas elected.

Matthes & Weber in Duisburg




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36 Timeline 1876 – 2006

Schwarzkopf OHG (general partnership)was registered and itsoffices were transferredto Berlin-Dahlem.

After the war, Henkel &Cie AG in Switzerlandwas Henkel’s only for-eign subsidiary; all ofthe others were ex-propriated. The Swiss site now covered 43,000 square meters.Profits reached192,261 Swiss francs.On November 1,Switzerland introducedstate control on soapsand laundry deter-gents.

During the war, Henkel & Cie AG builtits own water glassand bleaching agentfactories in Pratteln.

Tetralin GmbH inRodleben started toproduce Tetralin(tetrahydronaphthalene)and Tetralin sulfonate(the first synthetic surfactant).

Automatic fillingmachines weredesigned and built forthe newly foundedSchwarzkopf OHG.

The production ofwartime quality Persilin Holthausen had tobe discontinued due to a shortage of rawmaterial (soda). It wasreplaced by wartimequality soap powder.

On May 7, Henkellaunched Sil as a laundry rinse aid.

Matthes & Weber manufactured a totalof 15,600 tons of salable products.

On his 70th birthday,Fritz Henkel Sr. found-ed the “Old-age andSurviving DependentsPension Fund forSalaried Employees ofthe Henkel company.”

In November, a lawwas enacted introduc-ing the 8-hour day (48-hour workingweek) throughout theGerman Empire.

1918

1919 January 8: An 8-membermanagement commit-tee was appointed tosupport the threeheads of the Company,Fritz Henkel Sr., Fritz Henkel Jr. andHugo Henkel.

Hugo Henkel was re-elected to theDüsseldorf municipalcouncil.

On May 15, the sharecapital of Henkel & CieAG, Basel, wasincreased to 2 millionSwiss francs.

Production inHolthausen totaled42,087 tons.

A 25,000-volt trans-former house was builtin Holthausen.

Henkel established asmall laboratory libraryfor research chemistsand scientists.

Beginning of the firstphase of renewing the Matthes & Weberfacilities in Duisburg.

In September,Schwarzkopf OHGresumed production.The company’s owncardboard box pro-duction plant was managed by mastercraftsman Gandlitz.

Hans Schwarzkopfrelaunched his hair-washing powder underthe brand nameSchaumpon.

Number of employeesin Holthausen: 2,138.

During World War I,604 employees werecalled up for militaryservice; 71 of themgave their lives.

Henkel ceased to pub-lish its journal Blättervom Hause after thefinal issue of 1919.

Henkel in Holthausen, 1916




YEAR

1918–1920

1920 In Krefeld, the soapfactory founded byGeorg WilhelmMelsbach in 1771merged with 11 othercompanies in theRhineland andWestphalia to createDreiring-Werke.(Henkel participationsince 1924. Soap pro-duction sold in 1997.)

The “Ferdinand Sichel”company becameFerdinand SichelKommanditgesellschaft(a limited commercialpartnership).

The main site ofChemische FabrikGrünau in Berlin wasexpanded by the purchase of Hallig, a neighboring glue factory.

Henkel & Cie AG,Basel, increased itssales to almost 4 million Swiss francs.

Ferdinand Sichel

March 21: Fire brokeout in the Holthausencardboard box depart-ment. It spread rapidlyto the preparation andpacking departmentand the crate factory.The departments werecompletely burned out.Even with the help ofthe Düsseldorf FireDepartment the build-ings and stocks ofmaterial could not besaved. Many docu-ments, as well asarchive copies of ad-vertising material andpublications, whichhad been stored in themain warehouse, weredestroyed.

A spray drying towerwas built for the production of soappowder. Known as the“Krause plant,” thiswas Henkel’s first largespecialized building. A process develop-ment department wasset up, also inHolthausen, for whichthe Company’s firstpilot plant was built. A well was construct-ed in Holthausen,together with a water-works.

A second Dekalin (decahydronaphthalene)production plant wasbuilt in Rodleben.

Sichel in Hannoverdeveloped starch glueand starch paste (swellstarch), which provedvery successful.

A large plant for themanufacture of thetanning agents tanninand sumach extractwent into operation atthe Chemische FabrikGrünau.

June 1: Henkellaunched its scouringagent and householdcleaner Ata in 300-gram packets.

November 4: With thelifting of governmentcontrols on soaps,Persil could again beproduced in normalpeacetime quality(2,534 tons by the endof year). The Henkel“oval” appeared on thepacket for the firsttime.

As a consequence ofthe development ofswell starch, Sichellaunched a new decorator’s glue(Sichel-Malerleim MT)and a new wallpaperpaste (Sichel-Tapeten-kleister SKT).

Chemische FabrikGrünau expanded itsproduct range in the fields of pharma-ceuticals and buildingchemicals.

Mont St. Michel Eaude Toilette waslaunched in France.(Henkel brand since1992.)

Personnel ManagerPeter Schifferdeckerbecame the firstHenkel employee tocelebrate 40 years withthe company.

First Henkel workscouncil in Düsseldorf-Holthausen. Previously,the workers’ counciland the salariedemployees’ committeehad operated inde-pendently of eachother. The basis forthis new developmentwas the Works CouncilAct of February 1920.The chairman of theworks council wasHeinrich Gather(11/13/1882–6/3/1959).

“Krause plant” in Holthausen

Ferdinand Sichel

Timeline 1876 – 2006 37




YEAR

38 Timeline 1876 – 2006

1922

1921

July 1: Henkel trans-formed itself into aproduction company(“Henkel & Cie GmbH”)and a distribution company (“Henkel &Cie AG”).

Henkel acquiredStrohpappenfabrik[strawboard factory]Westerhüsen in south-east Magdeburg andthe Inden paper facto-ry near Jülich in theRhineland.

Henkel was one of thefounders of Holzwerke[wood mills] Zapfen-dorf AG in Nuremberg.The company hadthree sawmills inZapfendorf nearBamberg, Bruckmühland Siegsdorf (both inUpper Bavaria), as wellas a barrel factory inOsterwieck in the HarzMountains.

Early in the year, in the cellar of theHolthausen packingdepartment building,Henkel began to produce adhesives forcaptive use. They werenamed Sula (paperadhesive), Desula(board adhesive) andBuba (packet adhesive).March 28: The smallproduction line wasgiven the name “Glueand Paste Production,Dept. 46.” In the firstyear, a total of 123 tons of adhesivewere produced for theCompany’s own use.

An in-house printingshop was set up with offset machinesand a bookbinding department.

At the end of the year,the first Persil advertis-ing with the “WhiteLady” appeared. Theposter was created bythe Berlin painter KurtHeiligenstaedt.



Henkel GmbH wasfounded in Genthin.On August 4, FritzHenkel Jr. and HugoHenkel laid the foun-dation stone for thenew production plant.

February 12: HansSchwarzkopf died atthe age of 47. His wife,Martha Schwarzkopf,took over the manage-ment of the company.Their eldest son, HansSchwarzkopf Jr., brokeoff his school educa-tion in order to join thecompany, assumingresponsibility for the ex-port department in 1924.

Degussa AG acquireda majority share interest in ChemischeFabrik Grünau.

William Pohl(3/24/1890–11/10/1970)founded KepecChemische FabrikGmbH, Bonn. (Henkelsubsidiary as of 1973,since 1999: Cognis)

Death of Gottlieb Voith,who had producedPersil under license inAustria since 1909.

May 7: Henkel enteredinto a contract with the Voith company ofVienna concerning the manufacture andsale of Persil in thesuccessor states ofthe Austro-HungarianEmpire.

Henkel took over therunning of the trans-shipment operations inthe Rhine harbor atReisholz.

Henkel ceased gener-ating its own electricityat the Holthausen site.(Generation wasresumed in 1935.)

Schwarzkopf took a newsoap mill into operation.

Henkel’s Bleich-Sodaappeared under a newbrand name: Henko.

Silent cartoons wereused to advertisePersil and Ata.

Tetralin GmbH produced Reichskraft-stoff [imperial fuel], agasoline substitute. It was a mixture ofgasoline, alcohol andTetralin.

Henkel launched Krisitscouring powder inSwitzerland.

Martha and Hans Schwarzkopf


YEAR

39Timeline 1876 – 2006

1921–1923

1922 Riedel AG of Berlintook over TetralinGmbH, Rodleben.

Together with thepotato flour companyW. A. Scholten’sAardappelmeel-fabrieken Groningen,Sichel founded thesales company NVVerkoopcentraleScholten-Sichel inGroningen in TheNetherlands.

L. L. Grombach andMax Einstein foundedStandard ChemicalProducts Inc, Hoboken,New Jersey, USA. The factory initiallyproduced chemicalsfor the textile industry.(1960: integrated intoHenkel)

In the garage of ahouse in Los Angeles,the first Purex house-hold cleaner wasdeveloped: PurexBleach.

June 27: Packingmaterials, rubber andgasoline suddenlycaught fire in theHolthausen warehouse.The warehouse wastotally destroyed, aswere the premises ofthe Plant Fire Depart-ment and the drilltower. The Düsseldorfand Benrath firedepartments were alsocalled out but wereunable to halt the con-flagration. As the firebroke out at severalplaces simultaneously,Henkel offered areward of 50,000 Marksfor information leadingto the arrest of thearsonist, who, however,was never caught. Anew fire station and anew waterworks were subsequently built. Inaddition, the first auto-matic fire alarms wereinstalled. They wereheat detectors, whichgave the alarm when a certain temperaturewas reached.

The establishment ofthe central workshopswas completed. The water glass and glycerine factoriesreceived their first plantlaboratories.

The first Schwarzkopfadvertising postersappeared in the railway and subwaystations of Berlin.

1923 October 8: Henkel &Co AS was founded inCopenhagen, Denmark(1961: Renamed asSkandinavisk HenkelAS, Copenhagen).

M. J. Osborn foundedthe companyEconomics Laboratoryin St. Paul, Minnesota,USA (today Ecolab;Henkel financial participation since1989). Its first productwas Soilax, a deter-gent for electric dish-washers.

March 1: Start of production at HenkelGmbH in Genthin.

Research was carriedout on the productionof starch-based adhesives.

June 22: The glue factory went into operation in Holt-hausen. It produced170 tons by the end ofthe year. Over theyears, it developedinto the Henkel adhesives plant.

June 26: For the firsttime, Henkel sold glueto a neighboring com-pany. The productswere the decorator’sglue Mala and the wallpaper paste Tapa,which were bothbased on potato flour.Before Henkel startedto produce its ownglue and paste, Sichel had been its mainadhesives supplier.

November 26: At thehigh point of the postwar inflation inGermany, 250 gramsof Persil cost1,250,000,000,000Marks.

Wage strikes broughtHenkel’s production inHolthausen practicallyto a standstill betweenAugust and October.




YEAR

1923

40 Timeline 1876 – 2006

Henkel ceased tomake its own woodenbarrels, restricting itselfto repairing used bar-rels.

In Switzerland, Henkelproduced its washingpowder by the Krausemethod.

In Rodleben, Betan (sulfated alkylnaphtha-lene) was produced. It was one of the firstsynthetic wettingagents.

The Voith companyresumed its Persiloperations in Austria. It now had its own production plant.

Henkel took over allshares in HolzwerkeZapfendorf AG,Nuremberg.

Henkel acquired a participation inDreiring-Werke mbHKG, Krefeld. (1953:100-percent sub-sidiary)

February 28: Bergin-Werke AG, Rodleben,planned to obtain fuelby liquefying hard coal.

Theodor Ross relocated his factoryfrom Mannheim toHeidelberg, where hestarted developing andproducing products forautomobiles.

Friedrich Klein foundedKleinol GmbH inBerlin. (Schwarzkopfsubsidiary since 1979.)

Henkel converted itsformer bleaching sodafactory in Holthauseninto an adhesives production plant(Building C 1).

Beginning of secondphase of modernizationof Matthes & Weberplants in Duisburg.

Henkel created theGrossverbrauch (GV)department to handleprofessional con-sumers. It suppliedspecial products forlaundries, cateringbusinesses and hospitals. One of itsfirst products was thebleaching agentOxygenol.

Launch of Ata in itsunusual die-castpasteboard bottle.

For the first time,Henkel employed 102 advertising ladies.

In October, Henkelestablished a saleswarehouse in Berlin.

The first hair colorantfrom Kleinol was mar-keted. Hairdresserswere also instructed inthe technique of haircoloring.

In January, a solidaritystrike was called in theplant in support of acampaign against amove to increase theworking day in themetal industry from 8 to10 hours. The Companyresponded by shuttingdown the plant and dismissing all itsemployees with imme-diate effect. Employeeswere only reinstatedafter they had signed astatement declaring thatthey would not takepart in industrial actionin future. In March, anew works council waselected. The Chairmanwas Viktor Kirberg(4/16/1889–6/13/1955).

Two salaried employeeswere admitted asmembers of theSupervisory Boards ofHenkel & Cie GmbHand Henkel & Cie AG.

1924

April 29: Fritz HenkelSr. was made an honorary citizen of hisbirthplace, Vöhl.

Henkel & Cie AG,Basel, realized sales ofalmost 5.5 millionSwiss francs. FritzHenkel Sr. traveled toBasel with an emptysuitcase to collect surpluses and dividends personally.

May 7: HenkelKemiskt-TeknisktAktiebolag was found-ed in Stockholm,Sweden. (Initial capital:1 million Swedishkrona.)

An apprentice trainingworkshop was estab-lished in Holthausen.

Henkel’s accountingdepartment switchedto a mechanical system.

January 25: Settle-ment of Henkel’s legaldispute with JulesRonchetti. Henkelretained the rights tothe Persil brand out-side France and itscolonies. In return,Henkel agreed not tomarket Persil-type oxygen-containingsoaps and soap powders in France.

Beginning of systemat-ic vocational training at Henkel: mechanics,turners, plumbers,joiners, printers.

March 31: Fritz HenkelSr. established the“Counselor of Com-merce Fritz HenkelFoundation” to markhis 60 years as a busi-nessman. The founda-tion financed medicaltreatment and vaca-tions for employees’children.

Some of the salariedemployees organized a soccer team.

1925

Sawmill in Zapfendorf near Bamberg




YEAR

1923–1926

May 1: RheinischePappenfabrik Monheimwas founded.(1939–1981: Henkelparticipation)

In Schönbach, Hesse,Gerhard Collardin founded FarbwerkeArdinit GmbH (Henkelsubsidiary since 1956).The shareholder agree-ment was signed onSeptember 29 and thecompany was enteredin the CommercialRegister on October 31.The small pigment millextracted, dried andmilled green earth, whichit supplied to variousdomestic and foreigncompanies.

Hooco-AG, Düsseldorf,with its Dompfaff brand,was taken over byKossack-Chemie,Düsseldorf.

For the first time,American ChemicalPaint in Philadelphia,Pennsylvania, USA,granted a license forits surface technologyproducts to an over-seas company.

Standard ChemicalProducts erected itsown buildings inHoboken, New Jersey,USA.

Matthes & Weber inDuisburg manufac-tured a total of 36,000tons of salable prod-uct.

Schwarzkopf resumedproduction and marketing of its dryshampoo in a newpowder sachet.

Schwarzkopf’s adver-tising budget was 3 million Reichsmarks.

Ata was launched inThe Netherlands.

The sculptor Prof. KarlJanssen (father-in-law of Hugo Henkel)erected a monumentto the Henkel employees who hadfallen in World War I.Initially, it was placedin the administrationbuilding and, in 1927,it was moved to thenew entrance hall.

1925

Henkel celebrated its50th anniversary. Salestotaled 121.8 millionReichsmarks. Thebuilt-up area of the342,000 square metersite in Holthausen nowamounted to 59,000square meters.

The anniversary wasmarked by a publica-tion entitled “Werdenund Wirken” [Growthand Activity].

September 26: FritzHenkel Sr. became anhonorary citizen ofBenrath and of Rengs-dorf in Westerwald,where he had his country residence.

October 15: Persil-Fabrik Gottlieb VoithOHG was founded inBudapest, Hungary.

Sichel Adhesives Ltdwas founded in Luton,England. In 1931, theSichel subsidiary inRichmond was rebuiltwith considerablyincreased capacity.

Automatic packingmachines wereinstalled at Henkel’sHolthausen site (60 to 80 packets perminute). A tank farmwith a capacity of25,000 cubic meterswas constructed foroils and fats. The testdepartment was built.A textile laboratorywas established, aswas a chemistrylibrary.

August 18: Henkel wasgranted its first adhe-sives patent, for amethod of improvingthe properties of cold-swelling halogen-calcium-starch prepa-rations (no. 479143).

Theodor Ross’s firsttrademark was registered: Teroson MK 26, the name of an engine housingcement.

Production at theHenkel site in Holthausen totaled98,897 tons. Of the76,947 tons of deter-gents and cleaners,Persil accounted for51,054 tons.

May 8 – October 17:Henkel took part in theHealth Care, SocialWelfare and PhysicalExercise exhibition –referred to as the“Gesolei” – in Düssel-dorf with the HenkelHouse. There were 7.5 million visitors.Henkel was the onlyindustrial enterprise to receive the GrandMedal of the GermanEmpire. Tours of theHenkel site inHolthausen wereorganized during theGesolei.

Kleinol GmbH, Berlin,launched HennaShampoo, the firstcombined coloring andhaircare product.

Henkel’s “Workers’ andSalaried Employees’Fund” was set up withan initial capital of250,000 Reichsmarks.

A new apprenticeshipwas introduced inHolthausen: sheetmetal worker.

A large dining hall was constructed in themain administrationbuilding in Holthausen.

April 10: As a conse-quence of the WorksCouncil Act, a newcode of work wasdrawn up for the em-ployees in Holthausen.

The salaried employeesin Holthausen founded a men’s choir.

April 15: Henkel & CieAG, Basel, establisheda pension fund forsalaried employees asa successor to thesalaried employees’fund that had been setup in 1915 and the inde-pendent foundation thatsuperseded it in 1920.

1926

Ata packing machines

Timeline 1876 – 2006 41




YEAR

Gesolei building

December 28: FritzHenkel Sr. received theGerman Red CrossMedal, 1st Class, forhis work for thewomen’s associationsin the German RedCross.

Tetralin GmbH wasrenamed DeutscheHydrierwerke AG(DEHYDAG). (1932:Henkel affiliate.) Riedel AG assigned 75 percent of the newcompany to theGesellschaft fürTeerverwertung mbH in Duisburg.

When Kurt Schwarz-kopf joined the familycompany in January,the general commer-cial partnership wastransformed into afamily-owned limitedcommercial partnershipwith the participationof Hans Jr. and KurtSchwarzkopf. Martha Schwarzkopfheld the shares forHeinz Schwarzkopf,who was still a minor.

October 30: Death ofErnst Sieglin, thefounder of Thompson-Werke.

December 7–13:Henkel and the LeverGroup divided theworld into “Persil inter-est zones.” Lever tookEngland and France,along with theircolonies, while Henkel – subject to certain provisos with regard toChina, Korea, the USAand Canada – took the“rest of the world.”

November 23: PersilGes. m.b.H. Henkel &Voith, Vienna, wasfounded. (1939:renamed Persil Ges.m.b.H., Vienna.)Henkel had a 30-per-cent shareholding inthe new company. Aproduction plant waserected and a team oftraveling salesmen wasbuilt up.

July 11: E. Ostermann& Co.’s Handel My NVwas founded inAmsterdam.

February 14: Fire inboiler house inHolthausen.

A new spray towerwas built for detergentprocessing. The mainadministration buildingwas given a large-scale extension. The“Gesolei” exhibitionhouse was integratedinto the total façade(Building A 4) and theHenkel tower wasbuilt. An imposingentrance hall was alsocreated.

The bookkeepingdepartment switchedto using punchedcards.

A concrete watertower was built afterthe Company acquiredthe right to pumpwater on its site(10,000 cubic metersper day).

The first 100 meterhigh stack was erected for the boilerhouse.

The SchwarzkopfInstitute for HairHygiene was estab-lished in Berlin. Itresearched new hairtreatment methods for hairdressers and specialists and wasthe industry’s firsttraining center for hairdressers.

Persil-Werke G. Voithin Budapest started upits own productionactivities (until 1929).

Total production ex-ceeded 121,000 tons,with Persil accountingfor 60,000 tons, adhe-sives 4,470 tons, waterglass 21,700 tons and glycerine 3,270 tons.

The film “On Washingand Laundry” was presented. (By 1939, atotal of 10 Henkel filmshad been made.)

Persil was advertisedin “skywriting,” also inThe Netherlands,Denmark, Norway,Sweden andSwitzerland.

718 “traveling instruc-tresses” explainedHenkel products toconsumers anddemonstrated how touse them.

August 20 and 21:Persil advertised onradio for the first time.

Schwarzkopf shampooswere now also avail-able in liquid form.Chamomile and tarwere the first liquidshampoos in Europe.Toward the end of theyear, Schaumpon extra appeared in twotypes, which were latersupplied with gogglesto protect the useragainst foam.

In Belgium, Persil wasdistributed by theRindskopf company ofGhent until Henkelfounded its own subsidiary.

January 1: After aninterlude of sevenyears, Blätter vomHause was issuedagain in its seventhvolume as the “HouseJournal of the CompanyHenkel & Cie AG.”

May 5: Henkel SportsClub was founded.

August 14: A newsports ground was officially opened inHolthausen.

October 1: Henkelbecame the first com-pany in the chemicalindustry to employ asafety engineer. Hisname was AdolfKranenberg and hisappointment markedthe start of plannedaccident prevention at Henkel. Alongsidehis safety tasks, hesought to improve conditions of work.

Sichel established its own sickness benefit fund for itsemployees. Initially,180 employees andtheir families joined.

1927

Oldest aerial view of Henkel, Holthausen

Timeline 1876 – 200642




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43Timeline 1876 – 2006

1927–1928

March 19: Henkelbecame a shareholderin the chemical company Fabrik vanBaerle & SponnagelGmbH in Berlin-Spandau (founded in1869). The companyalso produced waterglass. (Shut down in1971.)

April 27: Fritz HenkelSr. became an honorary citizen ofDüsseldorf. A cere-mony was held onAugust 22.

June 11: TheUniversity of Cologneconferred the degreeof honorary doctor ofpolitical science onFritz Henkel Jr.

Henkel bought landand buildings from theneighboring companyof Friedrich Flender &Co in Reisholz (approx.28,000 square meters).

December 6: Laying ofthe foundation stoneof Schwarzkopf’s newfactory in theAlbionstrasse in Berlin-Tempelhof.(Inauguration: 1929.)The 6,000 squaremeter site had beenbought in 1924.

Fritz Henkel Sr.becomes an honorarycitizen of Düsseldorf

Fritz Henkel Jr.

Schwarzkopf GmbHwas founded inDanzig.

November 15: Anautomatic telephoneexchange with 20 ex-ternal and 400 internallines went into opera-tion.

Inspired by a trip tothe USA, Hugo Henkelordered research to be carried out on thecleaning of metal surfaces with sodiumphosphate. The resultswere impressive andled to the productionof the P3 cleaningagents in 1929.

Henkel built a large car bay in Holthausento accommodate itsgrowing vehicle fleet.

A furnace in the waterglass factory washeated with grid gas.

A filling and loadingbay was built inHolthausen for theglycerine productionplant.

In July, Henkel startedto build a new plant for the electrolytic pro-duction of bleachingagents at the Prattelnsite near Basel inSwitzerland. The plantalso produced perbo-rate from 1929 to1993.

Research by Böhmeenabled fatty alcoholsto be sulfonated forthe first time instead offatty acids or fatty acidesters. As a result,new substances with apronounced detergentcharacter were creat-ed. The first printedpatent specificationdates from 3/31/1928.

A patent was grantedfor SchwarzkopfHaarglanz [hair gloss].A sachet of the powder was supplied with SchwarzkopfSchaumpon.

Launch of Ata fein [Ata fine] in January,and of Henkel-Kleister-trocken [dry paste].

August 9: The OetkerPersil School wasopened in Berlin. Itoffered free courses onbaking and washing.

In October, a salesoffice was opened inHamburg. Henkel hadbought the site in thespring of 1927.

Henkel started to ex-port adhesives, espe-cially to its Europeanneighbors. In 1929, italso started to exportto Australia and SouthAmerica.

Matthes & Weber manufactured 51,000 tons of salable product.

In Switzerland, repeat-ed attempts weremade to drive Persilfrom the market. Inparticular, the Persilpackaging design wascopied.

In Austria, 104,435crates of Persil and22,322 crates ofHenko were sold.

Henkel used skywritingto advertise in Austriaalso.

E. Ostermann & Co.’sHandel, Amsterdam,sold 40,824 crates ofPersil, 4,596 crates ofHenko and 2,019crates of Ata.

The number of Henkelemployees inHolthausen exceeded4,200.

March 20: To mark the80th birthday of theCompany’s founder,Fritz Henkel Sr. and histwo sons donated200,000 Reichsmarksto the “Salaried Em-ployees’ and Workers’Support Fund.” A further 200,000Reichsmarks went tothe city of Düsseldorfas the Fritz-Henkel-Stiftung [Fritz Henkelfoundation], as FritzHenkel Sr. had lived in Düsseldorf for 50 years.

Around 30,000 con-sumers visited the Henkel site inHolthausen.

September 14: TheHenkel women’s choirwas founded.

April 10: The TheodorRoss company inHeidelberg hired itsfirst apprentice.

1928

Henkel’s vehicle fleet




YEAR

In Rodleben, Dehydagstarted to build newplants for high-pres-sure hydrogenation,sodium reduction andsulfation. Bouveault-Blanc fatty alcohol syntheses, involvingthe reduction of estersin the presence ofmetallic sodium and analcohol, were carriedout on an industrialscale for the first time.Fatty alcohol sulfateswere also successfullysynthesized.

1928

1929 July 29: The law on themunicipal reorganiza-tion of the Rhineland-Westphalian industrialregion took effect.Benrath and Holthau-sen were absorbedinto Düsseldorf.

With retroactive effectfrom December 1,Henkel acquired amajority shareholdingin Thompson,Düsseldorf, from thethree children of thecompany’s founder,Ernst Sieglin.

Kepec ChemischeFabrik GmbH relocat-ed from Bonn to near-by Siegburg on theright bank of theRhine.

CHEMA ChemischeProdukte undMaschinen GmbH wasfounded by GerhardCollardin and two partners from Berlin.Farbwerke Ardinit inSchönbach becamepart of the new company. December 1:Gerhard Collardinbecame the soleshareholder in thecompany, which soonafterwards changed its name to GerhardCollardin GmbH.

BarnängenVademecum GmbHwas founded in Berlin.

January 2: Persil-Gesellschaft Henkel &Voith (OHG), Leitmeritz(Litomer ice), wasfounded in Czecho-slovakia.

April 9: Maison HenkelSociété Anonyme wasfounded in Brussels.

February 17: Holländer& Krohn was foundedin the Netherlands.(Henkel subsidiaryIndola Cosmeticssince 2004.)

Work was carried outon the production offatty alcohols by high-pressure hydrogenation.

A new plant was builtin Holthausen toprocess phosphatesfor Imi and P3. A newcrate factory (BuildingB 3), packing depart-ment and warehousewere also built, andthe in-house printingshop was expanded.

Purchase of the firstcompany-owned ambulance inDüsseldorf-Holthausen.

The first cold spraytower for laundrydetergents went intooperation at the Persil-Gesellschaft in Vienna.

New building forHenkel & Co AS inCopenhagen, Denmark.

P3 cleaners for industrial and craftapplications were marketed for the firsttime (the first adver-tisement appeared onJuly 7). Launch of P3-steril as a bottledisinfectant, especiallyfor the dairy sector.

February 19: Launch of Imi, the first handdishwashing andcleaning product tocontain sodium phos-phate. Das Huhn imWinter [the hen in winter], a water glassproduct, was alsolaunched. This was aspecial egg picklingagent.

Launch of MalaHenkel-Leim kalt-wasserlöslich (a cold-water-soluble glue),Kiesin (a mineral paintbinder), and Dixolantifreeze for car radiators.

Thompson launchedSchwan-Seifenflocken[soap flakes].

Launch of the soakingand cleaning agent Per(identical to Imi) and ofSil in Switzerland.Henkel’s Swiss sub-sidiary also started to supply Persil toDanzig.

June 15: To mark hissilver wedding anni-versary, Fritz Henkel Jr.founded the “Workers’Pension Fund,” towhich he donated100,000 Reichsmarks.

For the first time,bonuses were awardedfor suggestions lead-ing to improvements inoccupational safety.

The Henkel Plant FireDepartment made the training film “In the People’s Service,”which includedsequences from a simulated con-flagration in the Atafactory.

Employees atHolthausen foundedthe Henkel male-voicechoral society.

Dehydag in Rodleben

Thompson Düsseldorf



Timeline 1876 – 200644


YEAR

1928–1930

January 4: Unexpecteddeath of Fritz HenkelJr. at the age of 55.

March 1: Death of Fritz Henkel Sr. at theage of 81.

Hugo Henkel took overthe sole managementof the Company.

Hugo Henkel

November 24: Dr. Thompson’sSeifenpulverfabrikGmbH renamed asThompson-WerkeGmbH.

The glue departmentset up its own foreignoperations office, whichwas transferred toHenkel’s regular foreignoperations departmentthree years later.

Henkel took overGebrüder Vöhl, Düs-seldorf, and Labor-facGmbH, Cologne. Bothcompanies producedfloor care and furniturecare products.

August 4: Death ofFerdinand Sichel inHannover, shortly be-fore his 71st birthday.

January 2: Henkel ASwas founded in Oslo,Norway.

Henkel & Cie wasfounded in Helsinki,Finland.

August 20: A Persilproduction site wasfounded in Celje,Yugoslavia, by Persil-Gesellschaft, Vienna.

Emery Industries Incwas founded inCincinnati, Ohio, USA.(Acquired by Henkel in1989.) The companywas the successor toThomas Emery’s LardOil Factory, which wasfounded in 1840 andmanufactured candles.

The detergent atom-ization plant Düssel-dorf-Holthausen wasexpanded.

Schwarzkopf built anew factory inTetschen on the Elbe,in Czechoslovakia.

Official opening of theDanish detergent factory in Copen-hagen, which startedproduction in April.

Henkel in Copenhagen

A new type of ad-vertising was used –skywriting at night.

P3 was presented to awide audience for thefirst time at the LeipzigSpring Trade Fair.

Road building withwater glass fromHenkel: Crushed rockwas embedded in amixture of the productBetonal and lime.

An enameled wall holder was introducedfor Persil, Ata and Imi.

Thompson-Werkelaunched the floor polish Gefest, thusventuring into thehousehold care products market forthe first time.

Schwarzkopf startedbusiness with hairsalons.

In September, Imi waslaunched in Belgium.

May 22: Marie-LuiseStetter became thefirst female employeeto celebrate 25 yearswith Henkel; sheworked in the ware-house control sectionof the Persil depart-ment.

1930

Launch of the Imicleaner and the scouring agent Ata in Austria. Specialdetergents for pro-fessional consumersappeared for the firsttime.

Launch of Imi and Silin The Netherlands.

Ata and Imi were alsoavailable in Cyprus.

1929



Timeline 1876 – 2006 45


YEAR



1932

Purchase of businessshares in Siegert & CieGmbH, Neuwied.(1951: acquisition of allremaining shares;1995: closed down.)

July 10: Founding ofPersil Polska Sp. Akc.,Bydgoszcz (Bromberg).

July 24: UMA AG was founded in Chur,Switzerland, as a holding company forHenkel’s non-GermanEuropean participa-tions.

Helios Kemisk-Tekniska Fabriker ABin Stockholm wastaken over as a pro-duction company ofHenkel Kem.-Tekn. AB,Stockholm. November17: Founding of Helios AS Stockholm.

September 4: Henkelwas granted a patentfor a dental and oralcare product (no.660059).

December 12: Henkelwas granted its firstsurfactant patent, for a method of isolatingsulfuric acid deriva-tives of organic com-pounds (no. 623919).

A new oil factory forthe production ofcoconut fatty alcoholby high-pressurehydrogenation wentinto operation. In itsfirst year, it produced600 tons.

The oldest factorybuilding was demol-ished (first water glassfactory and boilerhouse) to make wayfor a new laboratory.

June 1: The HenkelHouse in Hannover,with a Persil school,was opened.

Henkel’s first advertis-ing film with a sound-track appeared. It wasentitled “Three Minutesfor the Housewife.”

Henkel used outdoorneon light advertisingfor the first time, onthe Wilhelm-MarxHouse in Düsseldorf.

January 4: The “Dr. Hugo HenkelSwimming Pool” was opened on theHolthausen site. It was donated by HugoHenkel to mark his 25 years with theCompany in 1930.

Henkel built a gymnasium on theHolthausen site. It also started to providecommercial training. A Henkel hiking groupwas formed.

Employees received anallowance to compen-sate them for wagecuts imposed by thegovernment.

1931

Timeline 1876 – 200646

Deutsche Hydrier-werke AG in Rodlebenbecame a Henkel participation. (1934:100% subsidiary.)

June 25: PersilGesellschaft mbH,Memel-Kleipeda, wasfounded.

Henkel & Cie AG,Basel, took over theshares of the newlyfounded Persil PolskaSp Akc in Bydgoszcz,as well as of PersilGesmbH in Memel,Dymond Chemical CoLtd in London andLabor-fac AG in Basel.

September 12:Nederlandsche PersilMij NV was founded inJutphaas near Utrecht,The Netherlands (as of1972: Henkel Neder-land BV in Amstelveen,now Nieuwegein).

A Dextrin plant for theproduction of pasteswas built in Düsseldorf-Holthausen. The firstproducts were Halba-trocken and Neutra-trocken. A turbinehouse was built togenerate electricity.Process heat was uti-lized in line with theheat and power co-generation principle.

The Henkel film “Wash – Washing –Well-being” wasshown in movie the-aters. By 1939, it hadbeen seen by around30 million people.

The chlorine-based disinfectants P3-zinn-fest and P3-steril werelaunched.

Böhme producedFewa, the first synthet-ic, i.e. soap-free,detergent. The brandname was derivedfrom Feinwaschmittel[light-duty detergent].

Employees receivedchemical productiontraining in a specialworkshop.

The plant journalHenkel-Bote [Henkelmessenger] appearedevery month for allemployees in Düssel-dorf-Holthausen untilDecember 1940.

A new site library wasestablished.

October 26: TheHenkel Orchestra wasfounded.

Dehydag, Rodleben


YEAR

1932

47

The introduction of VAsteel as a fatty-acid-resistant material forautoclaves enabledHenkel to hydrolyze itsoils and fats underpressure (pure waterhydrolysis). Chemicalswere no longer need-ed. The odor of thefatty acids improved.Purer raw glycerinewas obtained as asecondary product ofthe hydrolysis.

The first Henkel factoryin Czechoslovakia, inLeitmeritz, went intooperation.




1931–1934

January 2: Dr. JostHenkel (7/27/1909–7/7/1961), the eldestson of Hugo Henkel,joined the Company.

Founding of FerdinandSichel AG. All pro-duction facilities weretransferred toHannover-Limmer.

November 14: TheodorRoss used Teroson asthe name of his com-pany (entry in theCommercial Register).The name was formedas an acronym of“Theodor Ross andSon.” In the same year,the company relocatedto a site of its own forthe first time, at Hans-Bunte-Strasse 4 inHeidelberg-Pfaffen-grund. Erich Ross, sonof the company’sfounder, became amember of the man-agement board.

Jost Henkel

September 9: SocietàItaliana Persil SpA wasfounded in Lomazzonear Como in Italy. (Asof 1965: HenkelItaliana SpA, Milan;today: Henkel SpA)

June 8: In Paris, theindustrialist M. Nomanifounded the Sociétéd´InnovationsChimiques (Sinnova)(acquired by Henkel in1974, since 1999:Cognis). Initially, thecompany analyzed production methods ina laboratory.

January 28: The newlaboratory in Düssel-dorf-Holthausenbecame operational(Building B 2).

A boiling house and anatomizing plant werebuilt in Jutphaas inThe Netherlands.

In October, P3 produc-tion started in Sweden.

Production began inBydgoszcz (Bromberg),Poland. Persil, Henko,Sil and Ata were pro-duced here until 1945.

Laboratory inDüsseldorf

Schwarzkopf launchedOnalkali, the world’sfirst alkali-free shampoo. Initially, itwas supplied in dryand concentrated form(for dilution 1:10 inwater). Schwarzkopfalso launched the firstsoap-free shampoo(Schwarzkopf extra-mild Schaumpon) andGermany’s first haircare preparation forhair salons.

April 1: Products for professional consumers were nowdistributed in Switzer-land (Frima-Prima,Dixin, Krisit, Silovo).

May 11: By order ofthe local NationalSocialists, the Henkelworks council was“brought into line” andreshuffled.

A welfare station wasestablished at theHenkel-Holthausensite, offering advice tomothers, care forinfants, and medicalexaminations for children.

1933

1934 Henkel took a financialshareholding in Nord-deutsche HefeindustrieAG, Harburg/Berlin.(As of 1960: DeutscheHefewerke GmbH,Hamburg. Divested in1981.)

Schwarzkopf KGestablished a branchoffice in Vienna.

The Ata factory inDüsseldorf was rebuilt.The first dextrin factory went into operation. Dextrin wasused as an alternativeraw material for adhesives.

October 1: A distribu-tion agreement wassigned betweenHenkel and Chemphar,Hamburg. Chempharhandled the sale ofHenkel products outside Europe.

September 8: Henkelstaged its first bigCompany party inZons, near Düsseldorf.

Since 1927, systematicaccident preventionwork had reduced thenumber of accidentsper 100 employees peryear from 10 to 4.

Factory in Jutphaas, The Netherlands


YEAR

48




1934 In Rodleben, a plantwas developed for thecontinuous hydro-genation of fatty alcohols.

Facilities for prepara-tion and packing werebuilt at the Lomazzosite in Italy. Productionstarted in December.

Alkacid,Schwarzkopf’s firstpermanent wave com-bination, waslaunched, as was thehair tonic Seborin.

The works council inDüsseldorf was dis-solved and replaced bya “consultative council.”

January 1: Henkel inBasel established awelfare institution forits workers andsalaried employees onthe basis of a groupinsurance.

December 10: To solvethe shortage of fatsand oils, Henkelfounded the ErsteDeutsche WalfangGmbH [first Germanwhaling company].

Henkel acquired abusiness interest inBöhme FettchemieGmbH, Chemnitz.(1941: takeover of allremaining businessshares.)

Hans Schwarzkopf Jr.and Kurt Schwarzkopfwere appointed asdirectors ofSchwarzkopf KG.

Elida Gibbs acquiredKleinol GmbH, Berlin

The Konsortialfonds[syndicated fund] ofHenkel & Cie AG wasfounded in Basel. Thefund integrated ex-isting foreign reservefunds of variousHenkel companies inEurope.

After a capital increaseon May 10, the share-holding in the Persil-Gesellschaft in Viennarose from 30 to 49 percent (6 percentHenkel, 43 percentUMA; on June 17,Henkel’s shareholdingwas transferred toUMA).

September 25:Yamahatsu Trade CoLtd was founded inOsaka, Japan. Henkelacquired the cosmet-ics company in theyear 2000.

A patent was grantedfor a “method of mak-ing resin-like conden-sation products” (pioneering patent forthe production ofmelamine resins).

Beginning of researchinto biological fat syntheses.

A fat hydrogenationplant went into opera-tion in Düsseldorf-Holthausen. The former bleaching sodafactory (Building C 1)was converted to anadhesives productionplant. Henkel began to generate its ownelectricity again andbuilt a power plant.

Registration of thetrademark Dorus (anacronym of DoctorRudolf Schieber) andof a bull’s head as alogo.

In Belgium, SA Persil,Brussels, started up itsown plant in Herent toproduce Persil, Henco,Sil, Imi and Ata. (Shutdown in 2002.)

In Saint-Maur-des-Fossés, Sinnova startedto produce fatty alco-hols on an industrialscale by means of theBouveault-Blancprocess.

Alongside potatostarch, cellulosebecame the secondraw material to beused for glue produc-tion. (Henkel beganproducing carboxy-methylcellulose in1936). As a result, itsadhesives businesstook a giant leap forward.

Grünau produced thesoap-free disinfectantsPangrol and Lavagrol.

Schwarzkopf starts tomarket the Onalkaseries including skincream, face tonic andrecipe books (40 arti-cles until 1938).

SA Persil in Belgiumhad its own pavilion atthe World Exposition inBrussels, which drew20 million visitors.

A new company canteen was built atthe Düsseldorf-Holthausen site(Building D 1).

A school for workingmothers was opened.After work, femaleemployees could takecooking and house-keeping courses on avoluntary basis.

1935

Site in Lomazzo, Italy

Böhme Fettchemie in Chemnitz

Detergent plant in Herent, Belgium


YEAR



1934–1937

1936 The Company celebrat-ed its 60th anniversary.Sales amounted to206.5 million Reichs-marks. The site inDüsseldorf-Holthausencovered 460,700square meters, ofwhich the buildingsoccupied 105,749square meters.

February 21: DeutscheFettsäure-WerkeGmbH, Witten/Ruhr,was founded. Henkelhad a shareholding inthis company. (1952:closed down)

Thompson-Werke tookover the Pilo site inMannheim, whereshoe polish wasmanufactured. Pilowas initially operatedas an independentcompany but waseventually integratedinto Thompson-Werkeas its Mannheimbranch plant in 1938.

Chemist Dr. FriedrichSupf became theowner of Sichel. TheSichel family had toemigrate due itsJewish origins. Abranch of the family(Dr. Dux) continued torun the subsidiarycompany in England.

Persil-GesellschaftHenkel & Voith OHG,Vienna, took overLabor-fac Erzeugungchemischer ProdukteGes.m.b.H., Vienna.

Basic research into thecreation of syntheticfatty acids by oxidizingparaffin.

September 26: On the60th anniversary of the Company’s foun-dation, the whaler “Jan Wellem” set offon its first trip to theAntarctic.

Administration buildingA 5 in Düsseldorf-Holthausen wasexpanded.

Another story wasadded to the officebuilding of Schwarz-kopf KG in Berlin.Affiliation of the HairHygiene Institute. Aschool for hairdresserswas opened.

A plant was built inCopenhagen to produce bar soap.

The National Red Oil &Soap Companybought a developedsite of around 210,000square meters inCedartown, Georgia,USA. Production wastransferred toCedartown.

Henkel Zellkleister Z 5kaltwasserlöslich (apaste powder that wassoluble in cold water)was launched as theCompany’s first cellulose product.

Thompson-Werkebegan to market itsfloor polish Gefestunder the name Seifix.

In May, 10,000 fakePersil wrappings wereseized at a printingshop in The Nether-lands.

Turyag launched thelaundry detergentTursil in Turkey.

A new canteen forsalaried employeeswas provided inBuilding A 5 inDüsseldorf-Holthausen.

October 17: Companyparty in the DüsseldorfVolksgarten to cele-brate the Company’s60th anniversary.

Apprenticeships forchemical lab assistantsand chemical plantworkers were offeredfor the first time.

1937 Henkel purchased theSpiegelglas ReisholzAG site to the north ofits Düsseldorf site(295,000 squaremeters).

Henkel acquiredPappen- und Papier-fabrik Süchteln GmbHnear Viersen on thelower Rhine, andKienzerle & Cie KG inOberau near Garmisch-Partenkirchen in UpperBavaria. In 1940, thetwo companiesmerged to form Papier& Pappe AG, Berlin.

May 14: Ostermann &Co.’s Handel relocatedwithin Amsterdamfrom the Keizersgrachtto the Persil House.

Dr. Arthur Curti and Dr.Alfred Böckli took overthe management ofUMA AG, Chur.

Henkel owned produc-tion companies in 11 European coun-tries: Austria, Belgium,Czechoslovakia,Denmark, Hungary,Italy, Norway, Poland,Sweden, Switzerland,and The Netherlands.

Henkel set up its firstmicrobiological laboratory.

Patent application forHenkel’s first quater-nary ammonium com-pound (QAC) as a biocidal active agent.(Under developmentsince 1932; producedas of 1938.)

Construction of a plantfor distilling fractionatedfatty acids, and of new warehouses. Thefurnaces of the waterglass factory inDüsseldorf-Holthausenwere fed from auto-matically dispensingmix bunkers.

March 16: First freightcar of whale oil arrivedat the Düsseldorf-Holt-hausen site.

Omag, a specialty deter-gent for professional con-sumers, was launched.

Launch of the next car-boxymethylcellulose-based product: HenkelZelluloseleim [celluloseglue].

Major national exhibitionunder the name “Schaf-fendes Volk” [ProductivePeople] in Düsseldorffrom May 8 to October17. The Henkel pavilionattracted more than 5million visitors.

October 1: Dr. HelmutDamm was employedby Henkel in Düssel-dorf as the Company’sfirst microbiologist.

For the first time, allemployees of theDüsseldorf-Holthausensite were given a bagof Christmas gifts.

Henkel headquarters

Timeline 1876 – 2006 49


YEAR



1937

1938 March 19: The “FritzHenkel Monument” wasunveiled on the Düssel-dorf-Holthausen site.

July 26: The third gener-ation of the Henkel fam-ily took over the man-agement of the Compa-ny. Under pressure fromthe National Socialists,Hugo Henkel joined thenewly formed AdvisoryBoard and SupervisoryBoard. The Companywas managed by hisson Jost, his nephewWerner Lüps (5/29/1906–4/16/1942), representingthe family of EmmyLüps, daughter ofCompany founder FritzHenkel Sr., and CarlAugust Bagel (6/9/1902–7/13/1941), a son-in-lawof Fritz Henkel Jr.

September 30: WernerLüps became “Betriebs-führer” [site director].

October 4: Henkel & Cie,Düsseldorf, took overthe 51-percent share-holding in the PersilGesellschaft in Viennafrom Gottlieb Voith.

Ferdinand Sichel AGwas transformed intoSichel-Werke AG.

All foreign companiesthat produced andmarketed Henkel products were broughttogether in UMA AG.

The National Red Oil &Soap Company,Newark, New Jersey,USA, became Nopco(National Oil ProductsCompany)

Carl August Bagel

Werner Lüps

Work was carried outon the production ofoxo alcohols.

Production of Guerbetalcohols.

Construction of ahydrogenation plant.Start of construction ofa sulfuric acid plant toutilize the off-gasesfrom water glass production. (Productionstarted on December31, 1943.)

January 5: Henkel AS,Oslo, Norway, wasgranted a license tobuild a detergent factory in Moss.Construction workstarted on the 4,950square meter site inAugust and was com-pleted in July 1939.

Sinnova started toproduce fatty alcoholsin Meaux, France. Thesite was initially leasedand was bought in1941.

In the USA, Emerydeveloped the Emersolprocess, enabling satu-rated and unsaturatedfatty acids to be sepa-rated by crystallization.

First synthetic resinglues for bookbinding.

Ata extra fein waslaunched in a largebottle with a contentof 600 grams.

The “wool man” on theFewa packet wasreplaced by the Fewa-Johanna figure.

Unveiling of the “FritzHenkel Monument”

A savings plan was setup for female salariedemployees.

The Company foundedthe “Fritz HenkelWorkers’ PensionFund” to mark the90th anniversary of thebirth of Fritz Henkel Sr.

April 1: A pensioninsurance was intro-duced for male em-ployees of Thompsonand a savings planwas set up for thefemale employees.

Timeline 1876 – 200650

Schwarzkopf KG tookover the hairdressingsalon equipment company Sanitas.

February 9: In Stock-holm, a Persil schoolwas opened.

Barnängen, Sweden,took over TomtensKrafttvålsfabrik, manu-facturer of the house-hold cleaner Häxan.

Construction of a factoryin Vienna, in whichPersil, Henko, Imi, Ataand specialty productsfor professional con-sumers were produced.

In Jutphaas, TheNetherlands, the DutchPersil company built awater glass dissolvingplant and a P3 plant.Production started inMarch 1938.

In Bydgoszcz, Poland,an atomizing plant anda new office buildingfor the factory werebuilt.

A P3 production plantwas built in Lomazzo,Italy.

Sichel launched twonew cellulose products,Sichozell-Leim (glue)and Sichozell-Kleister(paste). The use ofstarch from cereals orpotatoes for industrialpurposes had beenbanned in 1936.

Colin Kininmonth andGeorge Gray coatedCellophane film with anatural rubber resin,creating a “sticky tape,”which was based on aFrench patent. Theyregistered their prod-uct under the nameSellotape and startedto manufacture itshortly afterwards inActon, West London.(Company acquired byHenkel in 2002.)Persil House in Amsterdam


YEAR

51




1937–1940

1939 May 1: Dr. WillyManchot (7/10/1907–10/24/1985), a son-in-law of Fritz Henkel Jr.,became provisionalchairman of DeutscheHydrierwerke AG inRodleben.

July 7: Participation inRheinische Pappen-fabrik AG, Monheim,Rhineland. (1948: fullacquisition)

August 31: Henkeltook over WernerLüps’ export companyChemphar, chemisch-pharmazeutischeProdukte, Hamburg.

October 24: WillyManchot replaced CarlAugust Bagel, whowas in poor health,taking over his officesas General Manager of Henkel & Cie GmbHand ManagementBoard member ofHenkel & Cie AG.

Participation in Ölmühle Noblee &Thörl GmbH, Hamburg(founded 1931; 1965: full acquisition).

July 1: Theodor Rossdied at the age of 71.

Willy Manchot

January 4: The PersilInstitute was openedin Zurich.

November 3: Henkelacquired the soap factory Evona GmbHin Aurschinewes nearPrague.

In Rodleben, a newresearch center for allHenkel companiesbecame operational.(Start of construction:1937; closed down:1945)

Patent application forHenkel’s first phenolderivative, as a bio-cidal active agent.

Construction of a pilotplant for hot detergentatomization (Welterprocess) and a 100-meter high stack forthe water glass factory. Mechanicalpayroll accounting withpunched cards.

After the beginning ofWorld War II (Septem-ber 1), the governmentdecreed on September5 that only the followingstandard washing pow-ders should be pro-duced: detergents forwhite, heavy and col-ored washes, anddetergent for fine fab-rics. Persil and Fewahad to be withdrawnfrom the market.

Persil advertising continued as areminder: “Persil-Werke Düsseldorf.”

Launch of the plywoodglue Pressal in thesummer (Henkel’s firstmelamine-based prod-uct).

Launch of two cellu-lose derivatives as afiller and an emulsifierfor the cosmetic andpharmaceutical industries.

Plant ID cards withphotographs wereintroduced.

August 20: OskarReich became the firstemployee to celebrate50 years of servicewith Henkel. Reichwas Head of Sales formany years and hadbeen a school friend ofFritz Henkel Jr.

The “Workers’ PensionFund” was increasedby 500,000 Reichs-marks.

After the war began,Blätter vom Hause wasreduced to 16 pagesas a consequence ofgovernment regula-tions on the use ofpaper. As in World War I, the journalaimed to serve as alink between theCompany and those ofits employees who hadbeen called up.

Over 330 ThompsonWerke employees –more than one third ofthe total workforce –had been called up bythe end of the year.

1940 October 30: Papier &Pappe AG, Berlin, wasfounded by mergingthe following Henkelpaper factories: Inden near Jülich inthe Rhineland,Westerhüsen nearMagdeburg, Monheimnear Düsseldorf,Süchteln near Viersenin the Rhineland,Tarnowker Mühle nearSchneidemühl, andOberau in Bavaria.

In Richmond,California, USA,Nopco opened a fac-tory to extract vitaminsfrom fish liver.

Standard ChemicalProducts built a factory in Charlotte,North Carolina, USA.

Cellulose derivativesfor detergent pro-duction were pro-duced in the Relatinplant in Düsseldorf-Holthausen. TheCompany started tomake barrels frompapier-mâché in thefirst story of the newpacking department.

In Herent, Belgium,construction workstarted on a P3 pro-duction plant, which

>>

In September, thedetergent Detersivowas launched in Italy. It had a reduced fatcontent.

In Düsseldorf-Holthausen, Henkelorganized a plantkindergarten as well as a part-time sitemedical service.


YEAR

1940



1941 July 13: Death of CarlAugust Bagel, son-in-law of Fritz Henkel Jr.,at the age of 39.

September 19: Deathof Emmy Lüps, daughter of Companyfounder Fritz Henkel,at the age of 57.

Persil Kft, Budapest,acquired the soap fac-tory Hajnal, Budapest,which was in liquida-tion, to expand its ownproduction. Alongsidethe factory, it alsoacquired the trademarkrights to cosmeticpreparations under thename Liz. Liz GmbHwas founded inBudapest to distributethese preparations.

Pulcra SA was foundedin Barcelona. (Henkelsubsidiary since 1986)

December 31: Gota deAmbar SA, Barcelona,was established.(Henkel participationsince 1950)

LePage’s Inc wasfounded in Montreal,Canada.

In October, the Relatinflakes factory wentinto operation.

In Rodleben, caprolac-tam was producedfrom hexalin. It laterbecame a startingmaterial for the pro-duction of Perlon®, abrand of the Waren-zeichenverband [trade-mark association].

Production of the firstusable syndet for min-ers and sailors (referredto as U-boat soap).

February 18: As aresult of the Germanoccupation of France,it became possible torepurchase the trade-mark rights to Persilfor France and itscolonies for 1.6 millionFrench francs.However, this trans-action was declaredvoid on October 26,1945, without any participation ofHenkel.

December 22: As aconsequence of legalrequirements, theexisting foundationshad to be reorganized.They were transformedinto theVersorgungskasseHenkel V.a.G. [a provident fund] andthe PensionskasseFritz Henkel V.a.G. [a pension fund].

To replace the manyemployees who hadbeen called up, 343 foreign civiliansand 194 prisoners ofwar were working forHenkel in Düsseldorf-Holthausen at the endof year.

April 16: Death of sitedirector Werner Lüpsat the age of 35, as aresult of an accident.

July 11: The Boardelected Jost Henkel tosucceed Werner Lüps.At the same time, Dr. Hermann Richter(1/29/1903–4/19/1982)was appointedChairman of theManagement Board. Hermann Richter

Systematic studies ofthe skin compatibilityof products.

The Cologne site ofGerhard CollardinGmbH was destroyedin a bombing raid.Production was there-fore transferred toSchönbach in Hesse.

Henkel launched Dixitfor professional consumers – its firstsynthetic detergent forfine and colored fabrics.

At the end of the year,435 foreign civiliansand 127 prisoners ofwar were working forHenkel in Düsseldorf-Holthausen.

August 1: The HenkelPlant Fire Departmentwas called out after a major bombing raidon Düsseldorf andremained on duty for15 hours.

1942

French prisoners of war at Henkel

Timeline 1876 – 200652

became operational onJanuary 1, 1942, and awater glass dissolvingplant. The main cus-tomer – in the case ofthe water glass dissolv-ing plant the only cus-tomer – for these prod-ucts was the Wehr-macht [German armedforces]. The site nowalso supplied Ata toprofessional consum-ers. Expansion workstarted on the packingshop and the ware-house. Constructionwork also started on anew administrationbuilding, with a can-teen and a recreationroom.


YEAR

53




1940–1944

1942 Schwarzkopf in Berlinbottled medicamentsand serums for thearmed forces’ mainmedical depot. Fortysewers were hired toproduce triangular andrectangular cloths. Inaddition, Soltit, animpregnating agent for shoe soles, wasproduced.

For the first time, abonus was paid for asuggestion for a tech-nical improvement.

A plant canteen wasestablished at Matthes& Weber (Duisburg) forprisoners of war andforced laborers fromFrance, The Nether-lands and the Ukraine.

1943 Introduction of abiotechnologicalmethod of obtainingfats from species ofFusarium (fungus). The patentability of themethod had alreadybeen established in1938.

The sulfuric acid factorywent into operation. A sulfonation plantwas built and the fathydrogenation plantwas expanded.

June 29: A phos-phorus bomb struckthe Düsseldorf-Holt-hausen site, settingfire to the Relatinplant, an accommoda-tion hut for foreignworkers and a garage.The fire was quicklyextinguished. Otherfirebombs set fire totwo warehouses onAugust 23.

November 3: Alldepartments ofThompson-Werke inDüsseldorf were inflames after a fire-bomb attack.

Launch of Duxil, a prewash product forinstitutional washingmachines.

The advertisingarchive, which hadbeen transferred towhat was thought tobe a safe place inWuppertal, wasdestroyed during anight of bombingraids.

Chemische Fabrik Dr. Rudolf Schieber(Henkel subsidiarysince 1995) producedthe first dispersionadhesive for woodfrom polyvinyl acetate.

At the end of the year,574 foreign civiliansand 108 prisoners ofwar were working forHenkel in Düsseldorf-Holthausen.

The Company sugges-tion program wasestablished in Düssel-dorf-Holthausen.

Dr. Kurt Schumacher, a member of the SPD(Social DemocraticParty), worked at theSichel-Werk inHannover as book-keeper from Octoberuntil April 10, 1945,after his release fromDachau concentrationcamp.

In Lomazzo, theSocietà Italiana Persilprovided canteens forworkers and salariedemployees.

1944 January 27: A bomb-ing raid destroyed 60 percent of theChemische FabrikGrünau site in Berlin.

The Düsseldorf adhesive plant’s pro-duction was farmedout to Glogau inSilesia and Riva SA inMulhouse in Alsace.After the war, Rivacontinued to useHenkel know-how toproduce adhesivesand wall paper paste.Henkel acquired Rivain 1953.

December 31: 353 for-eign civilians and 113 prisoners of warwere working forHenkel in Düsseldorf-Holthausen.

Blätter vom Hauseceased to be published after theDecember number of1944.

Female forced laborers at Henkel

Thompson-Werke, Düsseldorf


YEAR

1944

54




The first and third sto-ries of the Schwarzkopffactory in Berlin-Tempelhof weredestroyed, as was thelecture hall.Parts of the productionas well as the printoffice were transferredto Naumburg, Silesia.

After the tenth bombingraid on the Thompson-Werke in Düsseldorf,only two rooms re-mained in which pro-duction could be car-ried out on a necessari-ly makeshift basis. Theadministrative buildingshad been almost com-pletely annihilated and80 percent of the sitehad been destroyed.

October 14 and 15:Three raids caused somuch damage to thetwo sites of Matthes &Weber AG in Duisburgthat production had tobe stopped.

April 16: TheDüsseldorf-Holthausensite was occupied byUS troops. June 5:The British MilitaryCommand took over.

September 20: Fivemembers of theHenkel Family werearrested, namely HugoHenkel, Jost Henkel,Willy Manchot,Reinhold Woeste andKonrad Henkel. Theoccupying forces alsoarrested a furtherseven members of themanagement and thesupervisory boards.Between November 21and 27, all Companyofficers and Familymembers who hadbeen arrested onSeptember 20 werereleased, with theexception of JostHenkel and HermannRichter.

October 18: TrusteeDr. Paul Schulz, whohad been a chemistwith Henkel since1935, was appointedhead of the Company.

After the war, Henkellost all its foreign subsidiaries and par-ticipations, as well asall trademark rightsoutside Germany.

October 30: UnderAllied Control CouncilLaw No. 5, Germany’stotal foreign assetswere placed under thecontrol and at the disposition of the fourvictorious powers.

Paul Schulz

In early March, theproduction of ad-hesives had to bestopped. On July 20,the British military government issued anew production permit. On August 24,Henkel obtained amanufacturing permitfor detergents, P3,water glass and adhesives from theBritish EconomicPlanning Council inIserlohn.

In July, the British military governmentissued an operatingpermit to Thompson-Werke in Düsseldorffor soap and detergentproduction and theproduction of shoecare products.

Schwarzkopf started arough-and-ready sortof production atValentinskamp inHamburg. HansSchwarzkopf Jr. andDr. Heinz Schwarzkopfworked here.Kurt Schwarzkopfstarted to build pro-duction capacity inWassertrüdingen inBavaria.

After the end of thewar, Schwarzkopf losta total of 208 trade-marks in 27 countriesthrough expropriationor bans on their use.

During World War II,1,560 employees ofHenkel in Düsseldorfwere called up. 259 died in action orwere killed during airraids and 141 wentmissing. At the end ofthe year, the Companyhad 3,724 employeeson its payroll.

May 1: The firstemployees’ meetingtook place with theconsent of the militarygovernment. Threedays later, a provisionalconsultative councilwas formed, chairedby Viktor Kirberg. Thefirst free works councilelection since 1933was held on Septem-ber 25.

1945

Matthes & Weber, Duisburg


YEAR

1945



1944–1946

April 10: US troopsoccupied Hannover.On the same day, theundamaged Sichel-Werke site was occupied and lootedby the approximately200 forced laborerswho had been accom-modated there.

June 26: BöhmeFettchemie, Chemnitz,transferred its head-quarters to Düsseldorf.

Deutsche Hydrier-werke AG, Rodleben,and Böhme AG,Chemnitz, were nation-alized. The Soviet military authority alsoexpropriated HenkelGmbH in Genthin.

By order of the US military government,Teroson in Heidelbergwas administered bytrustees until 1948.

Toward the end of theyear, the rebuilding ofGrünau, Illertissen, inBavarian Swabia,began – at first withonly three employees.Bleaching agents wereinitially produced.

1946 Henkel & Cie AG realized sales of 63million Reichsmarks.Buildings covered138,713 square metersof the 777,500 squaremeter site in Düssel-dorf-Holthausen.

October 2: The officialopening of the newlyelected parliament ofthe Land of NorthRhine-Westphalia wascelebrated in theDüsseldorf operahouse. From Novem-ber 12, the parliamentsat a total of 81 times(until 1949) in Henkel’sGesolei hall in Düssel-dorf-Holthausen.

July 18: Polycolorchemisch-phar-mazeutische Gesell-schaft mbH wasfounded in Düsseldorf.(Renamed Thera-Chemie on August 15,1948; Henkel sub-sidiary since 1950)

June 19: Société desProduits Chimiques du Sinobre SA wasfounded in Boussens,France. (Henkel subsidiary as of 1974,since 1999: Cognis)

“Rheinisches Rüben-kraut” [Rhinelandblack syrup] was pro-duced in the glycerinefactory until 1947. The syrup became amuch-sought-afteritem of barter when itwas distilled intopotable alcohol.

The rust removerLavoxyd (P3) waslaunched in March.

April 16: Launch ofPercid disinfectant.

Launch of the firstThomsit flooring adhesive: Thomsit Afor linoleum.

February 18: Firstproduct left the Grünauplant in Illertissen.

October 19: The Landadministration inSaxony granted theHans Schwarzkopfcompany in Dohna apermit to bottleSchwarzkopf prod-ucts. Production ofSchwarzkopf’s coldwave lotion Cori start-ed there.

Kleinol launched atransparent hair color-ing gel, which allowedthe progress of thecoloring process to beobserved for the firsttime.

Number of peopleemployed in Düssel-dorf-Holthausen at theend of the year: 3,449.

March 2: First per-formance by the“Städtische BühnenDüsseldorf”[Düsseldorf city the-aters] at the Gesoleihall. (More than 140 performances by1948.)

Blätter vom Hausereappeared to markthe field staffChristmas conferencein Düsseldorf (January1947 issue).

A Works Council wasconstituted at Terosonin Heidelberg.

The number ofemployees at Grünauin Illertissen grew to 31by the end of the year.

55Timeline 1876 – 2006


YEAR

56




1947 March 1: The militarygovernment permittedHugo Henkel to visitthe Düsseldorf-Holthausen site.

November 20: Theappointment of PaulSchulz as trustee wascancelled. The assetsof Henkel & Cie GmbHand Henkel & Cie AGwere unfrozen.

November 21: TheHenkel Family returnedto the Company andthe former Manage-ment Board memberswere reinstated with fullrestoration of their rights.

December 10:Management reorgani-zation at Henkel & CieGmbH. The officialManagement Boardmembers Jost Henkel,Willy Manchot and OttoPfaff were joined by Dr. Karl Eickschen, KarlAnton Fuchs, WalterKobold, Friedrich Malitzand Fritz Schilbock asdeputy members. Dr. Carl-Heinz Winklerwas appointed general counsel and Max Schumacher became amember of the man-agement team with thetitle of “director.”

In Oak Creek,Wisconsin, USA,Darold Thiem openeda plant for foundrychemicals. In the early1960s, the companyexpanded into the fieldof sealants for theautomotive industry.(1996: acquired byHenkel)

Start of dismantling of parts of the oil,glycerine and deter-gent factories inDüsseldorf-Holthausen.

In the USA, Emerybuilt the first plant forcontinuous high-pres-sure hydrolysis of fatsby the Colgate-Emerymethod.

Advertising slogan:“Zum Saubermachen –Henkelsachen”[Henkel has what youneed for cleaning].

New cellulose-starch-based adhesives weredeveloped.

Pattex leather adhesivewas launched.

TheraChemie launchedthe liquid hair colorantPolycolor.

Schwarzkopf intro-duced Onaltherma, thefirst cold wave lotionon the West Germanmarket.

For the first time, afemale employee celebrated 40 yearswith Henkel.

1948 January 2: Dr. KonradHenkel (10/25/1915–4/24/1999), the secondson of Hugo Henkel,joined the Companyas a chemist.

March 20: The“Heyestrasse” inDüsseldorf-Holthausenwas renamed as the“Henkelstrasse” tomark the 100thanniversary of the birthof Fritz Henkel Sr.

Olivin GmbH wasfounded by Dr. ErnstBoehringer.(Schwarzkopf sub-sidiary since 1975.)

Konrad Henkel

December 8: Herford-Smith Pty Ltd wasfounded in Australia.(Schwarzkopf sub-sidiary since 1962.)

Creation of the “oilquarter” in the Düssel-dorf-Holthausen site,with new buildings forBöhme Fettchemie andDeutsche Hydrierwerke.

Purchase of the Com-pany’s first Volkswagenbearing the slogan“Zum Saubermachen –Henkelsachen” [Henkelhas what you need forcleaning].

The supply depot inMannheim went intooperation.

Under the name Dixol48, Henkel againlaunched an antifreezefor car radiators.(Discontinued in 1956)

For the first time,Henkel marketed auto-matic dishwashingdetergents for profes-sional consumers.

The return of the Henkel Family to the Company


YEAR



1947–1950

1948 February 7: The legalseat of Papier & PappeAG was transferredfrom Berlin-Zehlendorfto Düsseldorf.

April 8: DeutscheHydrierwerke AG relocated fromRodleben to Düssel-dorf. (Start of produc-tion: 1/1/1949).

November 17: TheShampodor TradingCompany (Pty) Ltdwas founded inPretoria, South Africa.(Schwarzkopf share-holding from 1970 to1989.)

Due to the difficultiesassociated with cross-ing from one zone ofoccupation to another,Schwarzkopf operatedseparate productionplants in WestGermany in Hamburgand Wassertrüdingen.

In the USA, Emerydeveloped animproved dimerizationprocess.

Chemische FabrikGrünau was able toresume production ofits detergent rawmaterial Lamepon 4BK after coconut fattyacid became availableagain.

Dial Soap waslaunched in the USA.

1949 Henkel GmbH,Genthin, became aVolkseigener Betriebor VEB [state-ownedentity] under the nameVEB WaschmittelwerkGenthin.

VEB Härtol was founded in Magdeburg,with production facilities located in thecity center (Henkelsubsidiary since 1991).

First attempts to useion exchanger resinsto purify glycerine.

Schwarzkopf startedproduction inMagdeburg.

Grünau’s chemistsdeveloped Lamepon A,a high-quality, biodegradable, indus-trial detergent and dispersing agent. Inaddition, a leatherdepartment was set up in Illertissen.

In Cologne, GerhardCollardin GmbH rebuiltits liquid productionplant. In Schönbach,Gerhard CollardinGmbH ceased toextract green earth.

Relaunch of Fewa inGermany.

The light duty deter-gent Perwoll and thedetergent Lasil werelaunched. These werethe first purely syn-thesis-based Henkel laundry detergents.They were also airliftedinto Berlin during theSoviet blockade.

Schwarzkopf launchedSchauma Shampoo,which became the most successful shampoo in theFederal Republic ofGermany.

TheraChemie launchedliquid hair bleachesand tints.

In Switzerland, Persilwas produced in normal peacetimequality again from themiddle of the year.

1950 May 1: Henkel & CieGmbH was renamedPersil GmbH (adminis-tration of real estateand participations),while Henkel & Cie AGbecame Henkel & CieGmbH (production anddistribution company).

Henkel acquiredTheraChemie inDüsseldorf.

Nigritella GmbH wasfounded in Basel asthe Swiss agency ofthe Düsseldorf adhe-sives facility and theP3 department.

Work on epoxy adhesives.

Henkel built its ownplants for Pattex andplasticizers inDüsseldorf-Holthausen.

Start of large-scaleproduction of dis-persion adhesives atChemische Fabrik Dr. Rudolf Schieber inBopfingen.

September 1:Relaunch of Persil inthe Federal Republicof Germany. The newPersil was very similarto pre-war Persil butalso contained opticalbrighteners, whichenhanced the whiteappearance of thelaundry.

Launch of Oleton oil-free binders forweather-resistant outdoor coatings andwater- and rub-resist-ant indoor coatings.

Timeline 1876 – 2006 57


YEAR



1950 Schwarzkopf estab-lished its headquartersin Hamburg. Its mainproduction facility wasin Wassertrüdingen.Schwarzkopf agenciesin the German Demo-cratic Republic (Halleon the Saale, Dohna inSaxony, Magdeburg)were dissolved due toinsurmountable eco-nomic and political difficulties.

Gerhard CollardinGmbH moved into itsnew plant in Cologne.

The Melvin A.Anderson Company,specializing in the production of adhesivetapes for industrialapplications, wasfounded in Cleveland,Ohio, USA. (As MancoInc, it was taken overby Henkel in 1998.)

Persil advertising onthe Wilhelm-Marx multistory building inDüsseldorf

Henkel’s Adhesinmarked the appear-ance of a new genera-tion of adhesives: fast-setting syntheticresin dispersionsbased on polyvinylacetate. They wereespecially suitable forbookbinding and thepackaging sector.

In March, Böhmelaunched the Paralrange of insecticides.

At the Düsseldorf-Holthausen site,wages were paid everytwo weeks instead ofweekly. The workersreceived a bridgingpayment to enablethem to adjust to thenew system.

1951

Timeline 1876 – 200658

September 26: 75thanniversary of thefounding of theCompany. On this day,Hugo Henkel wasmade an honorary citizen of the city ofDüsseldorf.

Hugo, Jost andKonrad Henkel (l. to r.)

On the occasion ofHugo Henkel’s 70thbirthday on January21, the DüsseldorfMedical Academyawarded him the titleof honorary doctor andthe University of Bonnmade him an honorarycitizen. On October 9,he was presented withthe Normann Medal of the Deutsche Gesell-schaft für Fettwissen-schaft [German Societyof Fats Science].

Henkel & Cie realizedsales amounting to304 million DM.

July 14: Reno SpA wasfounded in Bologna asa distribution companyfor Böhme Fettchemieand Dehydag in Italy.

July 18: The Persil-Gesellschaft in Viennawas reorganized, withthe Austrian bankÖsterreichische Länder-bank AG acquiring a58.3-percent stake. Asa result, the PersilGesellschaft was takenout of public adminis-tration on October 16.

Foundation of theSociété des Adhésifs etInsonorisants Modernes(SAIM) in Cosne-sur-Loire, France (Henkelsubsidiary since 1984).

P3 Products (Pty) Ltdwas founded inDurban, South Africa.The company was thefirst Henkel subsidiaryoutside Europe. (From1954 Southern Chemi-cal Manufacturers;since 1964 HenkelSouth Africa (Pty) Ltd,now headquartered inJohannesburg.)

Hans Schwarzkopf Jr.founded a branch plantin Canada.Foundation of ProdutosCosmeticos Silueta Ltdain São Paulo, Brazil.

LePage’s Inc relocatedwithin Canada fromMontreal to Toronto.

Work on the epoxida-tion of fats and oils toobtain plasticizers.

Expansion of the distillation plant andthe tank farm for fattyacids in Düsseldorf-Holthausen.

In Illertissen, Grünaurebuilt its buildingchemicals department.

June 18: Launch ofPersil D, a synthetic-based detergent forwashing white fabricsin hard water.

July 1: Pril powder, ahousehold dishwash-ing detergent, waslaunched by Böhme.

TheraChemie launchedPolycolor hair coloringand bleaching creams.

Henkel’s P3 productswere also marketed inSpain through Gota deAmbar.

At the end of the year,5,419 people wereemployed at theDüsseldorf-Holthausensite.

On the occasion of theCompany anniversary,the first meeting of retired Henkelemployees was held in the DüsseldorfRheinterrasse.

Foundation of thehousing companyWohnungsbaugesell-schaft mbH, Düssel-dorf-Holthausen. It began building the“Kamper Acker” project in Holthausen(by 1957, 317 newCompany-owned housing units hadbeen built).

September 26: Officialopening of the GerdaHenkel Kindergarten inHenkel’s Düsseldorf-Holthausen site(Building A 12).

A vocational trainingprogram for unquali-fied young people wasstarted at the Henkelsite in Düsseldorf-Holthausen.


YEAR



1950–1953

1952

1953 January 1: ReinholdWoeste (10/11/1896–7/29/1979) becameChairman of theAdvisory Board ofHenkel & Cie GmbH(until 1959). Between1942 and 1974, hewas active in variousHenkel management,advisory and super-visory committees.

For the first time, twoemployee representa-tives were elected tothe Supervisory Boardof Henkel & Cie GmbH:Heinz Zugowski andHeinrich Boesenberg.The new SupervisoryBoard sat for the firsttime on November 5.

All shares of Dreiring-Werke KG were trans-ferred to Persil GmbH.

Deutsche HydrierwerkeAG became DeutscheHydrierwerke GmbH;Konrad Henkel becameGeneral Manager.

Reinhold Woeste

Henkel acquired theFrench company RivaSA in Mulhouse, whichhad produced and distributed adhesivesand wallpaper pasteafter 1945, utilizingHenkel know-how.

UniBond was foundedin Great Britain.Initially, it producedfloor coatings in pow-dered and liquid form.(Henkel subsidiary, asUnibond-Copydex,since 1986)

Start of ecologicalresearch (basic principles of bio-degradability of laundry detergents).

The Welter methodwas utilized industriallyin Germany and Austria(hot-air atomization oflaundry detergents).

In February, produc-tion started in theMetylan factory inDüsseldorf-Holthausen.In addition, the firstNoredux plant and aplant for the produc-tion of melamine resinfilms in the adhesivesfacility went into oper-ation. A new buildingwas constructed forthe textile laboratory.

Laying of the founda-tion stone of theSchwarzkopf plant inWassertrüdingen.Production started in1955.

Launch of Metylanwallpaper paste.Rubber-based adhe-sives and alginates(salts of alginic acid)were marketed.

TheraChemie launchedits first cream tint,under the name PolyColor Creme-Shampoo Pastell.

In Heidelberg, Terosonreclassified its adhe-sives, sealants andcar-care products asworkshop, car body,care and bicycle products.

Pril was launched inAustria and Switzer-land.

April 29: First workscouncil elected inDüsseldorf-Holthausenunder the terms of the new Betriebsver-fassungsgesetz [WorksCouncil ConstitutionAct] of July 19, 1952.The electrician HeinzZugowski (3/20/1913–1/3/1984) was its firstchairman. A youth rep-resentative committee(comprising five mem-bers) was formed forthe first time.

Dr. von Schmidt wasappointed as the firstfull-time site physicianin Düsseldorf-Holthausen.

Provision of advancedtraining courses, opento all employees.

Timeline 1876 – 2006 59

December 18: Deathof Hugo Henkel at theage of 71.

The shipping lineGlobus ReedereiGmbH, Hamburg, wasfounded.

TheraChemie was relocated from Ohligsto Dülken near Viersen.

April 1: TEPHA Gesell-schaft für pharma-zeutische undchemisch-technischeErzeugnisse mbH officially reassumed itstraditional name ofChemische FabrikGrünau AG.

Laboratory inDüsseldorf

Studies and patentsrelating to methods ofproducing terephthalicacid.

A methylcellulose plantwent on line in Düssel-dorf. A license agree-ment was entered intowith Blattmann,Switzerland, allowingHenkel to use theNoredux process toproduce refined soluble starches anddextrins. Production ofether sulfates started.

The P3 Products com-pany started to manu-facture five P3 prod-ucts in Durban, SouthAfrica.

Launch of Saptenol,the first grease solvent paste, for pro-fessional consumers.

Thompson launchedSirafan D bactericidalfloor polish.

Schwarzkopf launchedGliss Sprühtonic[spray tonic]. Thisproduct, supplied in a glass bottle with an atomizer, impartedgloss to a hairstyle.

The newly developeddeo stick waslaunched under thebrand name Bac byOlivin (later a Schwarz-kopf subsidiary).

Launch of Fewa, thefirst synthetic light-dutydetergent, in Austria.

July 1: Henkel’s com-pany health insurancefund was established.

July 18: 1000th re-cipient of a Henkellong-service awardwas honored.

New apprenticeship at Henkel, Düsseldorf:chemical technician.For the first time, theCompany providedadvanced trainingcourses for mastercraftsmen and fore-men.

The Persil-Gesellschaftin Vienna had 354 employees.


YEAR

60




1954 A resolution to liquidate the SwissUMA AG was adoptedat an extraordinarygeneral shareholdersmeeting in January.UMA AG was dis-solved on February 13according to a notarialact.

Henkel acquired a 33-percent sharehold-ing in Productos Gotade Ambar SA ofBarcelona, Spain (asof 1963: HenkelIbérica SociedadAnónima, Barcelona).

Böhme Fettchemiegranted WestEuropean Trading ofKobe the exclusiveright to sell its prod-ucts in Japan.

The world’s firstcyclone-furnace boilerwas put into operationin the Düsseldorf-Holthausen powerplant. Facilities wereconstructed to pro-duce neoprene-basedadhesives.

Schwarzkopf ceasedproduction inHamburg. The compa-ny’s headquartersremained in Hamburg,as did R&D.

Completion of a sul-fonation plant at thePersil-Gesellschaft inVienna.

Standard ChemicalProducts constructeda new factory inCharlotte, NorthCarolina, USA.

Incorporation of rub-ber-based and neo-prene adhesives intothe Company’s adhe-sives product range.

Henkel’s Krefeld-based subsidiaryDreiring launched thetoilet soap Fa (thename was derivedfrom Fadenseife, i.e.thread soap).

Thompson launchedSeiblank, a floor polishin a squeeze tube.

Launch of TerosonOriginal Unterboden-schutz (a rubber-basedunderseal).

Establishment ofSterbekasse HenkelV.a.G. [a death benefits fund].

The “Henkel StudyGroup” was set up to promote the devel-opment of junior executives.

April 1: The foundationstone of a Schwarz-kopf company housingproject was laid inWassertrüdingen. Thefirst three houses wereready for occupationon October 1. Also onApril 1, the foundationstone of a guesthouse,inaugurated in 1955,was laid.

The NederlandschePersil company inJutphaas, The Nether-lands, had 123employees.

1955 Prochima SA wasfounded in Paris (from1956 Unichima SA;since 1967 HenkelFrance SA).

November 13: Thejoint venture Henkel doBrasil SA was foundedin São Paulo.Production started atthe Jacareí site onDecember 15, 1958.

After Austria regainedits independence in1955, 41.67 percent ofthe shares of Persil-Gesellschaft that werestill owned by the Ger-man Henkel companywere transferred to theRepublic of Austria.

Selective catalytic re-duction of unsaturatedfatty acids to unsatu-rated fatty alcohols.

New packingmachines in theDüsseldorf laundry detergentpacking department(300 packets perminute).

The fats processingcapacity of VEBWaschmittelwerkGenthin was built upagain.

Start of production atthe new Schwarzkopfplant in Wasser-trüdingen.

Creation of a newresearch laboratory inthe USA by EmeryIndustries Inc.

Launch of Wipp (fast-acting laundry deter-gent; from 1956: Wippperfekt), Pattex con-tact adhesive, Stabilithousehold adhesiveand the metal adhe-sives Metallon andMacroplast. Stabilitand Metallon wereHenkel’s first epoxyadhesives.

Launch of the heavy-duty detergent Trifft forprofessional con-sumers. Introductionof the Saptenolmethod of thermo-chemical laundry disinfection.

Launch ofSchwarzkopf’s Taft –das flüssige Haarnetz[the liquid hair net] –the first brand-namehair spray in Germany.

Teroson launchedbutyl/PIB sealants.

Siegel launchedSidolin window cleaner.

Introduction of a voluntary vacationbonus for all employees at theHenkel site.

A foundation – the“Dr.-Friedrich-Supf-Stiftung” – was set up at Sichel. Its pur-pose was to promotethe education ofemployees’ childrenand to provide othersocial benefits for allemployees.

Detergent packing department inDüsseldorf


YEAR

61




1954–1957

1956 April 19: KonradHenkel becameGeneral Manager ofHenkel & Cie GmbH.

June 1: Transfer of all shares in GerhardCollardin GmbH toPersil GmbH.

Collardin, Schönbach

Foundation ofTestanera in Florence,Italy (as of 1979:TestaneraSchwarzkopf SpA).

July 26: In New York,Professor VernonKrieble presented“Loctite, the liquidlocknut” at theUniversity Club.Krieble promised thatthis adhesive wouldsolve the problem ofloose nuts and bolts inmachines. With hisneighbor, Paul G.Haviland, he foundedthe American SealantsCompany in Hartford,Connecticut, USA(since 1963: LoctiteCorporation; Henkelshareholding since1985). From the verybeginning, Loctiteadhesives were usedin racing cars, e.g.those appearing in the Indianapolis 500.

Arnold Lewis foundedDEP. Its only productwas DEP Hair Gel,which Lewis devel-oped for his chain ofhairdressing salons inCalifornia.

Expansion of scientificlaboratories and atom-ization plant in Düssel-dorf-Holthausen. Afatty acid fractionatingplant and a “rolling-up” plant were built.

For the hydrogenationplant, an 80-km hydro-gen pipeline was laidbetween ChemischeWerke Hüls in Marland Henkel in Düssel-dorf. It is still in usetoday.

Collardin GmbH,Schönbach, beganproducing powderedP3 products, followingits acquisition byHenkel.

June 1: The Ata paste-board bottle was re-placed by a sprinklercan.

Persil was marketed inprinted and seamedfolding boxes insteadof the previous paper-wrapped cardboardcartons.

Launch of Pontex andSilex laundry deter-gents for professionalconsumers.

Henkel became thefirst adhesives produc-er to launch natural-resin-based hotmeltadhesives for thepackaging sector.

The first Poly hair treat-ment pack appeared.

November 3: The firstadvertising spot everaired on German tele-vision promoted Persil.

Grünau launched thefirst ABC dry powderfor fire fighting underthe name Metasal.

In Düsseldorf, 358 Henkel employeeswere honored for 25 years of accident-free work.

Construction workstarted on the“Elbroichpark” housingproject in Düsseldorf-Holthausen.

1957 December 24: Deathof Martha Schwarz-kopf at the age of 82.She had managed thecompany after thedeath of her husbandin 1921.

Colba was founded inAustria to build up theadhesives business.

West EuropeanTrading of Kobe,Japan, was renamedNippon HenkelChemical Co Ltd.

A central wastewaterpurification plant for theDüsseldorf-Holthausensite became opera-tional. The water glassplant was converted touse fuel oil. A newNoredux plant startedproduction.

The Schwarzkopf-Institut für Haarhygiene[Institute for HairHygiene] celebrated its30th anniversary andwas renamed theSchwarzkopf Institut fürHaarpflege [Institute forHair Care].

May 31: Launch ofDixan, Henkel’s firstspecialty detergent forwashing machines.

Launch of Pid, the firstsynthetic soap.

The SchwarzkopfBlack Silhouette be-came an internationalbrand.

Grünau successfullyentered the field ofcarbohydrate chem-istry by developing theprinting thickenerLameprint. It wasobtained from carobbean flour. In addition,it launched its firstauxiliary products forthe construction sector: joint-sealingtapes made from PVC.

February 1: Reductionof the working week to45 hours and introduc-tion of the 5-day weekat Henkel.


YEAR

1958

62




1959 January 1: Integrationof Labor-fac AG ofBasel into Henkel &Cie AG, Basel.

Organoquimica Mexi-cana SA de CV wasfounded in Naucalpande Juárez, Mexico(Henkel subsidiarysince 1967, as of 1973:Química Henkel SA).

In Nairobi, Kenya,Henkel Kenya Ltd wasfounded.

Introduction of regularecological quality con-trol of detergents andhousehold cleaners.

Work on low-foam surfactants.

First plant for produc-ing unsaturated fattyalcohols by the high-pressure method inDüsseldorf-Holthausen.

Launch of Persil 59(January 2), Pril liquiddishwashing detergent(April 1), Pattex specialadhesive, Ponal woodglue and Ovalit, anadhesive for heavywallcoverings. Persil59 was largely un-affected by waterhardness. Instead ofsoap it contained synthetic anionic sur-factants, a foam

>>

January 11: JostHenkel was awardedthe “GrossesVerdienstkreuz desVerdienstordens derBundesrepublikDeutschland” [Grand Cross forDistinguished Serviceof the Order of Merit ofthe Federal Republicof Germany]. Taking water samples

from the Rhine

Soterius & Co GmbHwas founded in Viennato market Henkel’scosmetics range inAustria.

May 28: The joint venture founded inBrazil in 1955 becameHenkel do BrasilIndústrias QuímicasSA.

The AmericanChemical PaintCompany of Amber,Pennsylvania, USA,was renamed AmchemProducts Inc.

Beginning of system-atic monitoring of washing active sub-stances (surfactants) inthe Rhine and its tribu-taries. Development ofthe Closed Bottle Testto measure the rate ofbiodegradation of substances in water.

Beginning of syste-matic packagingdevelopment.

Dehydag carried outexperiments on thetransesterification ofoils and fats into fattyacid methyl esters.The esters could behydrogenated toobtain extremely purefatty alcohols.

Start of production inthe new fatty alcoholfacilities in Düsseldorf.A second sulfationplant was built and theethoxylation plant, thechemical engineeringadministration depart-ment (Building B 19)and the advertisingpackaging department(Building Z 5) wereexpanded.

In April, the detergentatomization plant inDüsseldorf switchedfrom soap-based Persilto synthetic Persil.

The sulfuric acid plantin Düsseldorf wasclosed down due tothe elimination of thesulfate melt.

Henkel participated inthe World Exhibition inBrussels.

Teroson was supplyingsilicone sealants.

The Persil Gesellschaftin Vienna took over thedistribution of Fa soapin Austria.

Launch of new qualityPersil in Switzerland.

Indola opened a hair-dressing salon inRijswijk, TheNetherlands, as ademonstration centerfor European hair-dressers.

January 11: To markJost Henkel’s 25 yearsat Henkel, the “Dr. Jost-Henkel-Stiftung” was set up topromote vocationaltraining for junior em-ployees at Henkel.

Fatty alcohol plant, Düsseldorf


YEAR



1958–1960

1959

1960

The increase in thenumber of self-serviceoutlets resulted ingreater demands beingmade on packageprinting. Henkel devel-oped glossy packag-ing for Persil 59.

The American SealantsCompany (as of 1963:Loctite) obtained itsfirst patent.

Schwarzkopf estab-lished a poultry farm inWassertrüdingen toensure a supply ofhigh quality raw mate-rials for its Frischei[fresh egg] shampoo(until 1967).

General Mills was grant-ed a patent for Lix liq-uid ion exchanger resin,which was used for me-tal extraction (copper).

enhancer and a newfragrance. Persil 59 wasthe first product forwhich an advertisingagency was engaged.

Dreiring-Werke,Krefeld, launchedLadon soap and Perlafine fabric finish.

Sichel started to market sealants.

Schwarzkopf launchedFrottée dry shampoo.(Brand sold in 2002.)

The Tend laundrydetergent brand waslaunched in Swedenand Finland (Henkelbrand since 1997).

October 1: Foundationof Henkel InternationalGmbH as Henkel’sexport company (until1976).

Papier & Pappe GmbHwas created inMonheim by mergingPapier & Pappe AG,Düsseldorf, andRheinischePappenfabrik AG,Monheim.

Chemische FabrikGrünau AG becameChemische FabrikGrünau GmbH.

Adhesives facility north

Gota de Ambar SA,Spain, became a 100-percent Henkelsubsidiary. The 33-per-cent stake acquired in1954 had previouslybeen increased to 66 percent.

Henkel acquiredStandard ChemicalProducts Inc ofHoboken, New Jersey,and Charlotte, NorthCarolina, USA, thusentering the US chemical productsmarket.

National Starch boughta minority sharehold-ing in LePage’s,Toronto, Canada.Separation ofLePage’s LimitedCanada, LePage’sUSA and LePage’s UK.

The American SealantsCompany (as of 1963:Loctite) realized salesof 1 million US dollars.

Parker founded a sub-sidiary in New Zealand(as of 1987: HenkelNew Zealand Ltd).

The research center(Buildings Z 1, Z 4) inDüsseldorf-Holthausenwas constructed inseveral phases. Thenew applications tech-nology facilities(Buildings I and II) andthe pilot plant were putinto operation.Adhesives productionwas expanded in thenorthern part of thesite.

A modern patent doc-umentation systemwas created inDüsseldorf-Holthausen. Thepatent data werestored on punchedcards (by 1969150,000 patents hadbeen evaluated).

Sichel researchersdeveloped a new generation of reactionadhesives (single-component cyano-acrylates).

Introduction of theSilex-Ozonex duplexmethod for commer-cial laundries.

Under a license fromLord Corporation, Erie,Pennsylvania, USA,Henkel entered themarket for rubber-to-metal bonding agents(brand: Chemosil),used in particular inthe production ofvibration-damping elements in the auto-motive engineeringand bridge buildingsectors.

Schwarzkopf marketedthe hair colorant IgoraRoyal.

Number of employeesat Henkel’sDüsseldorf-Holthausenplant: 9,362, including 80 Greeks.

The works council setup a foreign workerscommittee. The aimwas to help theCompany’s new for-eign employees andtheir families, especiallyin learning German.The committee washeaded by the sub-sequent chairman ofthe works council,Gottfried Neuen.

The working week wascut to 44 hours at theHenkel site at Düssel-dorf-Holthausen.

Industrial workersreceived their wagesmonthly instead ofevery two weeks.

The number ofemployees at Terosonin Heidelbergincreased to 472.

Timeline 1876 – 2006 63


YEAR




1961

1962 June 20: Henkelacquired adhesivesspecialist Sichel-Werke AG of Hannover(since 1963: Sichel-Werke GmbH).

Wunnersche Bitumen-werke, Unna, changedits name to Ceresit-Werke GmbH. Itsrange of products wasextended to includepaints and plasters.

General Mills acquiredthe polyamide resinbusiness of the OlinMathieson ChemicalCorporation of NewYork, USA.

Hooker ChemicalCorporation took overthe Parker RustproofCompany.

In Australia,Schwarzkopf acquiredHerford-Smith Pty Ltd.Schwarzkopf productswere subsequentlymarketed in Australiaas well.

A new internal freightstation went into oper-ation on the north-eastern edge of theDüsseldorf-Holthausensite. A plant was builtfor the production ofcarboxymethyl-cellulose (CMC).

The soap factory inDüsseldorf-Holthausenwas finally closeddown. The sulfuricacid plant was demol-ished and the founda-tions were blown up.

Ceresit-Werke, Unna,started to make aqueous productsbased on syntheticresin dispersions.

Launch of Somat forautomatic dishwashers,Miropan-Latex exteriorpaint, Paral insecticidein an aerosol can, andthe bleach-activescouring agent Tenn.

Corporate concept“Thompson für dieWohnungspflege”[Thompson for house-hold care].

First edge bandingmachine based on thehot-and-cold principle.It used glutin-basedDorus-Rapid glue.

The Gerda HenkelKindergarten was officially opened at itsnew location, KamperAcker, in Düsseldorf-Holthausen (since1997: run by theDüsseldorf Arbeiter-wohlfahrt/AWO socialwelfare organization).

For the first time, safety officers wereappointed from the ranks of theemployees in the individual departmentsto support accidentprevention work.

Sichel-Werkeemployed 631 people.

64

July 7: Death of JostHenkel at the age of51. On July 31, hisyounger brother,Konrad Henkel, tookover as Chairman ofthe ManagementBoard.

Willy Manchot becameChairman of theSupervisory Board ofMatthes & WeberGmbH.

Schwarzkopf foundedGolf Kosmetik GmbH.

May 9: The“SchwarzkopfFachstudioInternational” wasopened in Hamburg as a training center for hairdressers.

Konrad Henkel

Henkel & Cie AG,Basel, took over theadhesives business ofNigritella GmbH ofBasel.

Nederlandsche PersilNV, Jutphaas,achieved sales of 24.7 million Dutchguilders.

Schwarzkopf Ltd wasfounded in Aylesbury,England.

December 20: JeanBollhalter AG wasfounded in St. Gallen,Switzerland. (Since1976 HansSchwarzkopf AG.)

Major breakthrough by researchers atDehydag: Selectivecatalyst systemsenabled oil and tallowfatty acids to be hydro-genated to unsaturat-ed fatty alcohols (HDocenol types).

April 27: The newmicrobiology laborato-ries in Düsseldorf-Holthausen were takeninto use. They coveredan area of 400 squaremeters (previously 160).

New buildings wereerected in Düsseldorf-Holthausen forAdministration III(Building Z 3),printshop north(Building V 28) and acentral compressorunit for generatingcompressed air.

Dial Soap became thefirst soap to go intospace: As part of theastronaut’s survivalequipment it was onboard with AlanShepard on the firstU.S. piloted space-flight on May 5.

January 1: Henkelstarted to marketproducts fromDreiring-Werke,Krefeld: Fa and Ladonsoaps and Perla finefabric conditioner.

Launch of the all-purpose cleaner Dor.

The “Henkel Lion” dis-appeared from pack-aging, being replacedby the Henkel oval.

Launch of Dermasildetergent for thermallaundry disinfection inhospitals.

Poly launched the firstpermanent hair wavingfoam for home use:Poly Lock.

Thompson launchedthe toilet cleaner Bifand the floor careproduct Sofix.

Number of employeesat Henkel’s Düsseldorfsite: 11,570.

For the first time, 16 employees werehonored for 40 yearsof accident-free work.

New apprenticeshipsat Düsseldorf-Holthausen: instru-mentation technicians.

January 4: KurtSchwarzkopf opened a children’s daycarecenter for 50 childrenin Wassertrüdingen.


YEAR

65




1961–1964

1963 Henkel founded theOrata Gesellschaft fürneuzeitliche ErnährungmbH [company formodern nutrition] inDüsseldorf. Its firstproduct was OrataLockerfett. (Companydivested in 1983.)

Henkel, Düsseldorf

February 19: HenkelIbérica Sociedad Anó-nima was founded inBarcelona, Spain, by re-naming Productos Gotade Ambar SA, in whichHenkel had had a shareinterest since 1950.

March 7: Türk HenkelSanayi ve Ticaret Ltdwas founded inIstanbul, Turkey.

Schwarzkopf acquiredVan Dijl & Zoon in Dor-drecht, The Nether-lands

Teroson Ges.m.b.H.was founded in Vienna.

Prof. Vernon Krieblerenamed the AmericanSealants Company ofHartford, Connecticut,USA, as LoctiteCorporation.

In Brazil, IndusquimaSA was founded withits headquarters in SãoPaulo. (Henkel sub-sidiary since 1977.)

Work on amphotericsurfactants and bio-degradable surfactants.

Expansion of theDüsseldorf oleochemi-cal facilities to the westof Halbuschstrasse,making them Europe’sbiggest fatty alcoholplant. The first oil-firedsteam boiler becameoperational in theHenkel power plant.The flooded gravel pitin the northern part ofthe site was filled in.

Raw glycerine no longerhad to be refined bydistilling; it was obtainedmainly with the help ofion exchangers basedon synthetic resins.

Laying of the founda-tion stone of a modernadministration buildingfor the Persil Gesell-schaft in Vienna.

Construction of a sulfa-tion plant in Hoboken,New Jersey, USA.

March 1: Launch ofMetylan spezial pastefor heavy wallcover-ings and multicoatablewood-chip wallcover-ings. It was based onmethylcellulose andsynthetic resin.

Launch of Saptil(detergent paste dispensed from a tube)and industrial adhe-sives for rubber-to-metal bonding.

Expansion of theThompson productrange to include theParal insecticide range(previously a Böhmebrand).

Teroson marketedpolyurethane sealants.

Chemische Fabrik Dr. Rudolf Schieberlaunched Dorus HK3,its first edge-bandinghotmelt adhesive forfurniture-makingmachines.

In Germany, the work-ing week was reducedto 42.5 hours and a minimum annualvacation of threeweeks was introducedfor all employees.

Construction workstarted on theNosthoffenstrassehousing project inDüsseldorf-Holthausen (by 1970:330 apartments).

The plant library inDüsseldorf-Holthausenwas transferred fromadministration buildingA 5 to the formerpremises of the GerdaHenkel Kindergarten(Building A 12). It wasan open access libraryand held 25,000 volumes.

Schwarzkopfemployed 2,800 people in Germany.

1964


YEAR

December 22: DuBarry InternationalKosmetik GmbH wasfounded in Düsseldorfas a subsidiary ofPersil GmbH (1969: renamed Intercosmetics; 1970: taken over byTherachemie).

Henkel took over thetwo cosmetic compa-nies Manuela andKhasana, both head-quartered in Frankfurt-on-Main.

Completion of a newsite in Montornés delVallès (30 kilometersfrom Barcelona, Spain)after almost threeyears of constructionwork (600 employees,85,000 square meters).

December 28: Acqui-sition of a 25 percentshare interest inOnyxmex SA inTlalnepantla, Mexico, which had producedtextile and leather aux-iliaries since 1950. Atthe same time, thecompany’s name waschanged to HenkelOnyxmex SA.

Creation of an independ-ent Ecology department.

The Henkel-Referateappeared for the firsttime. By 1999, 35issues of this collectionof research and devel-opment publicationshad appeared inGerman and English.

Expansion of theDüsseldorf oil factoryand the fatty acidmethyl ester plant. Inthe north part of thesite, a large tank farmwas built for raw mate-rials and finished pro-ducts. A 12,000 cubicmeter undergroundreservoir for industrialwater was constructedin the south part of thesite at the Henkel-strasse. Construction ofthe Institute for Pack-aging Development(Buildings L 11, L 13).

Launch of Saxit tileadhesive, Tangit spe-cial adhesive for PVC,and Silan fabric softener.

Henkel’sGrossverbrauchdepartment (productsfor the industrial andinstitutional hygienesector) launched itsfirst product for ther-mochemical laundrydisinfection.

Kleinol began the suc-cessful marketing ofits own hair cosmeticsin Great Britain.

Henkel’s housing company completedits 1,000th Companyhousing unit.

Construction of a newbuilding for the site’smedical department(Building A 22) inDüsseldorf-Holthausen.

Start of 14-day orien-tation seminars for“young graduates andsimilar personnel.”

January 1: Erich Rossestablished an old-agepension institution atTeroson in Heidelberg.

Henkel Onyxmex, Mexico



1965

July 15: The chemistDr. Jürgen Manchot(10/26/1936–4/29/2004), a grandson of FritzHenkel Jr., joined theCompany. (From 1966:Head of adhesivesproduction.)

December 29: Jointoperation contract between Persil GmbHand Sidol-WerkeSiegel & Co.

January 1: Terosonwas taken over by theU.S. company W. R.Grace & Co.

Henkel took an equityinterest in Turyag ASof Izmir, Turkey.

October 25: Henkelacquired the remaining75 percent of theshares of HenkelOnyxmex SA, Mexico.

Start of Henkel’s adhesives business inJapan.

LePage’s of Toronto,Canada, acquired theResilacrete concretecoatings business.

Creation of theToxicological depart-ment and constructionof a new computercenter in Düsseldorf-Holthausen.

Transfer of the liquidsproduction facilities ofGerhard CollardinGmbH from Cologneto Schönbach, Hesse.

August 13: Major firein Building 22 atTeroson, Heidelberg.

The new Testanerabuilding in Calenzano,Italy, was officiallyopened. At the time,this was the biggestSchwarzkopf site out-side of Germany.

Launch of Persil 65,Pril handmild, the handdishwashing detergentsLiz and Liz gold, thehand soaps Cremolanand Pril Goldstück,Dufix filler compoundsand Technomelt hot-melt adhesives (basedon ethyl vinyl acetate)for packaging andbookbinding. Persil 65contained temperature-dependent foamingregulators and wasthus also suitable foruse in washingmachines.

Sichel-Werke present-ed a fully developedtissue adhesive basedon cyanoacrylate, foruse in human medi-cine. Wounds that hadbeen almost impossi-ble to sew up couldnow be closed withthis adhesive (rupturesof the liver).

Silan fabric softenerwas launched inAustria and Belgium.

Winand Hansen washonored as the firstemployee to serve 50 accident-free yearswith the Company.

In Düsseldorf-Holt-hausen, apprentice-ships as chemical laboratory techniciansand office assistantswere introduced foryoung women.

Increased televisionadvertising madedoor-to-door and in-store advertising byfemale sales assistantsunnecessary.

As a result of anamendment to theGerman Works CouncilConstitution Act, theworks council waselected for three years.The longer period in office wasintended to ensuremore continuity.

1966 Henkel & Cie realizedsales of 1.372 billionDM.

The site at Düsseldorf-Holthausen had grownto 979,345 squaremeters. Buildings cov-ered 277,604 squaremeters of this area.

The Company celebrated its 90thanniversary. The bookKulturgeschichte desWaschens [CulturalHistory of Washing]was published to markthe occasion.

Henkel’s adhesivessales exceeded 100 million DM for thefirst time.

Cooperation betweenHenkel subsidiariesThompson,Düsseldorf, andSiegel, Cologne.

Acquisition of Clin ABof Gävle, Sweden, aproducer of liquiddishwashing deter-gents. Only one yearlater, the companychanged its name toHenkel (Sverige) AB.

In Austria, Soterius &Co GmbH wasrenamed as Poly Haar-kosmetik Produktions-gesellschaft mbH.

In August, theKonsortialfonds [see1935] accepted anindemnity of 1.5 millionU.S. dollars from theU.S. administration forits assets that hadbeen blocked in theUSA since World War II.

Foundation ofSchwarzkopf Ltd. inDublin, Ireland.

Start of a researchproject to find a sub-stitute for phosphatein laundry detergents.

Switch from steam todiesel locomotives inDüsseldorf-Holthausen.At the east side of thesite, a new stationwent into operation. Itincluded a signal boxwith pushbutton geo-graphical circuitry (thesite’s railroad networkcomprised around 40 kilometers of track).

Düsseldorf’s talleststructure was erectedon the Henkel site inHolthausen: a 149.5 meter highstack (1990: shortenedby 12 meters).

Launch of Dato (spe-cial detergent for allmodern white fabrics),Weisser Riese (heavy-duty detergent), Imiflüssig (liquid scouringagent), Rivonit forcommercial dishwash-ers and polyurethaneadhesives for film andfoil lamination, usedmainly to produce flex-ible packaging materi-als for the food sector.

Creation of a Gross-verbrauch department(products for theindustrial and institu-tional hygiene sector)in Turkey.

Number of Henkelemployees inDüsseldorf-Holthausenat the end of the year:12,149.

Construction of a new building for theCompany health insurance fund onHenkelstrasse inDüsseldorf-Holthausen.

Timeline 1876 – 200666


YEAR

67




1964–1968

1966 Construction of newAdministration IV block(Building Z 20) inDüsseldorf-Holthausen.All streets in the sitewere named afterHenkel personalities orproducts.

An adhesives plantwent into operation inJacareí, Brazil.

1967 Henkel took overKossack-ChemieGmbH, Düsseldorf,with its Dompfaffbrand, and theBraunschweigischeBlechwarenfabrikGmbH (until 1972).

Kurt Schwarzkopf wasawarded the Order ofMerit of the FederalRepublic, First Class.

June 30: Merger of theFrench subsidiariesUnichima, Paris, andRiva, Mulhouse, toform Société AnonymeHenkel France withheadquarters in Paris.

Takeover ofOrganoquímica SA ofEcátepec, Mexico, toincrease the produc-tion capacity of HenkelOnyxmex.

Merger of NopcoCompany withDiamond AlkaliCompany of Morris-town, New Jersey,USA.

National StarchCompany acquiredLePage, Toronto,Canada, from Johnson& Johnson.

Completion of the finalsection of the HenkelResearch Center build-ing on Henkelstrassein Düsseldorf-Holthausen (BuildingsZ 21 and Z 22).

New water glass furnace in the Düssel-dorf water glass factory. Expansion ofthe methylcelluloseplant. Start of produc-tion in the newly builtP3 mixing plant. TheSulfonate II plant wentinto operation, produc-ing alkylbenzene sul-fonate, a key surfac-tant for the productionof laundry detergents.

Loctite (via Inter-national Sealants)started to produceanaerobic adhesives inDublin, Ireland.

Henkel launched Persil65 with two whiteners,Fewamat (a laundrydetergent), Pril rosé (acreamy hand dish-washing liquid) andHenk-o-mat (prewashdetergent) as well asAhabin, its first disin-fectant for surfaces.

Henkel participated inthe Leipzig trade fairfor the first time.

The Persil trademarkwas finally lost inNorway when Persil-Fabrikken was takenover by a subsidiary ofUnilever.

Launch of Dixan inSpain.

November 6:Inauguration of theJost Henkel trainingcenter (Building Z 24)with teaching labor-atory and teachingpilot plant (442 trainingplaces) in Düsseldorf-Holthausen.

The working week wasshortened to 41 1/4hours in Düsseldorf-Holthausen.

Payroll accounting wascomputerized.

1968 Henkel took overOscar Neynaber & CoAG of Loxstedt (since1969: NeynaberChemie GmbH), whichhad specialized inoleochemical productssuch as plastics auxiliaries.

May 20: Death of HansSchwarzkopf Jr. at theage of 64.

In Brazil, Henkel founded ImportadoraCampineira deProdutos QuímicosLtda, São Paulo.

All activities in Mexicowere transferred fromTlalnepantla (HenkelOnyxmex) to Ecátepec(Organoquímica).

Loctite launched itsAutomotiveAftermarket business(sold in 1999).

Establishment of theBiosynthesis depart-ment, the predecessorof the Biotechnologydepartment.

A new building wasconstructed for theproduction of P3 inDüsseldorf.

October 15: The “Fritz-Henkel-Haus für Ver-triebsberatung” [FritzHenkel House for mar-keting consultancy]was opened in thesouth part of theDüsseldorf-Holthausensite. (It was namedafter Fritz Henkel Jr.)Field sales staff trainingcourses, seminars forthe trade, and coursesfor technical consult-ants were held there.

Launch of Fakt (anenzyme-containinglaundry detergent),Pro-Dixan (laundry >

Eleventh type ofapprenticeship intro-duced at Henkel inDüsseldorf: high-pres-sure-pipe fitter.


YEAR

68




1968 detergent), Stabilit-express (a fast-curingspecialty adhesive) andMacroplast, a solvent-free assembly adhesivebased on two-componentpolyurethane systems.

VEB Waschmittelwerk,Genthin, launchedSpee laundry deter-gent in the GDR.

Internships for schoolstudents were pro-vided for the first time.

1969 Persil GmbH wasrenamed as HenkelGmbH. Reorganizationinto divisions, func-tions and regions, witha Central Board ofManagement.

The subsidiariesThompson-WerkeGmbH, Düsseldorf,and Siegel-Werke,Cologne, merged toform Thompson-SiegelGmbH, Düsseldorf.

Foundation of ThomsitVertriebsgesellschaftmbH, Düsseldorf, forflooring adhesives, andHenkel KhasanaGmbH, Düsseldorf, asa distribution companyfor cosmetic products.

February 14: Firstmeeting of the Infor-mationskreis Henkel[Henkel information circle] (which wasknown as the Gesell-schafterausschuss[Shareholders’ Com-mittee] until 1974). Itspurpose was to facil-itate contacts betweenthe growing owningFamily and the steadilygrowing Company.

October 7: Death ofHeinz Schwarzkopf,aged 60.

The Schwarzkopf companies in Berlin,Hamburg and Wasser-trüdingen merged toform Hans Schwarz-kopf GmbH, Hamburg.Hoechst AG held an initial 23.85 percentshare interest in HansSchwarzkopf GmbH.

Takeover of Mistol SA,the market leader inhand dishwashingdetergents in Spain.

Detergenta NederlandNV was founded inAmsterdam to sellhousehold cleaners.

Acquisition ofFranchini Química SAof Buenos Aires,Argentina, which wasrenamed HenkelArgentina SA.

Foundation of HenkelChemicals East AfricaLtd in Dar es Salaam,Tanzania.

Antitrust law consider-ations resulted in TheClorox Company,which had been takenover by Procter &Gamble in 1957,becoming independentagain.

In Japan, Kokuyo CoLtd, Osaka, took overthe distribution ofHenkel adhesives forprivate consumers(Pritt stick).

Henkel was granted apatent for the Prittglue stick in 19 countries.

New continuous splitting plant II andexpansion of fatty acid distillation in theDüsseldorf “oil quarter.”

Launch of the solvent-free Pritt glue stick,Prela (film adhesive;until 1972), Vernell(fabric softener) andPersil 70. The enzyme-containing Persil 70was given the claim“biologically active.”

January 1: Henkel-Grossverbrauch(industrial and institu-tional hygiene) tookover the Incidin disin-fectant range fromDesowag-ChemieGmbH, Düsseldorf.

P3 was being export-ed to 55 countries and realized sales of100 million DM.

Thompson launchedFlor grün, the first cutflower freshener inGermany, and the lawnfertilizer Toflor.

A 40-hour workingweek was introducedat the DüsseldorfHenkel site.

Start of vocationaltraining at ChemischeFabrik Grünau inIllertissen.

P3 factory, Düsseldorf


YEAR



1968–1971

1970 Foreign businessaccounted for 36 percent of Henkel’stotal sales.

Henkel took over Gebr.Kleiner GmbH, Berlin.

European adhesivesbusiness was groupedinto one unit, subdivid-ed into ProfessionalCrafts and Industry.

Papier & PappeGmbH, Monheim,BraunschweigischeBlechwarenfabrikGmbH, Brunswick,Gesellschaft fürKunststoffverarbeitungmbH, Frechen, andHolzwerke ZapfendorfGmbH, Zapfendorfnear Nuremberg,merged to form theVereinigte Verpackungs-gesellschaft mbH [united packagingcompany], Monheim,near Düsseldorf. The new companyremained in existenceuntil 1981.

January 9: Erich Ross,long-time owner andHead of Teroson, diedaged 62.

Foundation of:– Henkel Portuguesa

Produtos QuímicosLtda in Lisbon,Portugal;

– Henkel Sud SpA inFerentino (Frosinone),Italy;

– Iran Henkel AG inTeheran;

– Henkel Chemicals(Caribbean) Ltd inKingston, Jamaica,as a joint venturewith the representa-tive Chin.

Acquisition of perfumecompany SophieNerval SARL, Paris,the Portuguese adhe-sives producer Intento Indústrias e Represantaçoes Paraa Construção LDA,Lisbon, and SiponProducts Ltd, London,producer of oleochem-ical products for the cosmetics anddetergent industries.

Incorporation ofInternational SealantsSA of Mexico City intoLoctite Corporation.

On April 9 and 10, thefirst “DüsseldorfHygienetage” – aninternational scientificcongress of hygieneexperts – was held.(Subsequently stagedevery two years until1996.)

Henkel researchersfocused more closelyon epoxide chemistry(adhesives).

New Laundry ResearchInstitute was built inDüsseldorf-Holthausen(Building L 19).

The last four brown-coal-fired boilers at the Düsseldorf Henkelpower plant weredemolished. In October,the biggest natural-gas-fired boiler inNorth Rhine-Westphaliawent into operation.

Installation of modernfacilities for the in-dustrial-scale produc-tion of cementitiousproducts at Ceresit-Werke, Unna.

At Henkel & Cie AG,Basel, Switzerland, theelectrolysis plantswere closed down dueto the excessively highassociated costs andcompetition fromchemical methods.

Production ofSchwarzkopf productsunder license startedin the CSSR(Czechoslovakia); firstTaft, Igora Royal,Palette Color Shampooand Palette ColorSetting Lotion.

Launch of X-Tra (bio-logically active heavy-duty powder for pre-washing), Creme 21,Fa deodorant, Fa bubble bath and Dixihand dishwashingdetergent (until 1987).

For the first time, thepromotion campaign“Unser Bestes” [ourbest] was carried outfor Persil in Germany.

With its Frottee deorange, SchwarzkopfGmbH took its firststep into the toiletriesmarket.

Teroson marketedpolysulfide sealants forinsulation glazing.

Ceresit-Werke pro-duced ready-to-use dispersion adhesivesfor tiles.

Dorus founded its own sales departmentfor paper adhesives,and especially forpackaging adhesives.

Start of sales of the Fa range in Austria,Belgium, Luxembourgand Spain (Switzer-land: 1971; France,Italy, The Netherlands:1972).

The number of foreignemployees at theDüsseldorf-Holthausensite reached its highest point at 1,618.

Industrial employees inDüsseldorf-Holthausenreceived capital accu-mulation benefits.

From the April issueonward, Blätter vomHause became amonthly “magazine forthe entire GermanHenkel Group”.

Teroson, Heidelberg,employed 1,350 people.

1971 For the first time,Henkel was unable tofinance all its businesstransactions from itsown resources andtook out short-termloans.

Henkel France tookover the powder deter-gents and cleanersbusiness of Lesieur-Cotelle SA, France(brands: Super Croix,Mir, Bref).

Establishment of the“Leitstelle für Umwelt-und Verbraucherschutz”[center for environ-mental and consumerprotection] in Düssel-dorf-Holthausen.

Work on enzymes.

Timeline 1876 – 2006 69


YEAR



1971

1972 January 1: Konrad Henkelbecame President ofthe Verband derChemischen Industrie(VCI) [German associa-tion of the chemicalindustry] for a two-year term.

January 1: The flooringadhesives activities ofKossack, Sichel andThompson-Siegel wereintegrated in HenkelBautechnik under theThomsit brand.

Acquisition of GordonSlater Ltd of Winsford,England; the companywas renamed HenkelChemicals Ltd.

Nederlandsche PersilMij was renamedHenkel Nederland NV,Amsterdam. The Dutchcompany Chempharwas renamed HenkelChemie BV, Amster-dam, and distributedP3 products.

Expansion of the car-boxymethylcelluloseproduction plants inDüsseldorf-Holthausen.

At the end of the year,Schwarzkopf discon-tinued its equipmentmanufacturing busi-ness (hair salon equip-ment).

Loctite introducedadhesives that cureunder ultraviolet light.

Launch of Pritt all-pur-pose adhesive, Fafresh Eau de Cologne,Pid Sanft Deo andCreme 21 foam creamas well as the house-hold cleanser DerGeneral.

July 1: Products forthe paints and coat-ings sector fromHenkel, Sichel andCordes were com-bined under “VerkaufSichel” [Sichel Sales].

Takeover of all sharesin Thompson-SiegelGmbH, Düsseldorf, byHenkel. The soleowner of Sidol-Werke,Senator Franz BennoWolff-Limper, had previously held 50 percent of the shares.

The Henkel subsidiaryTherachemie GmbH,Düsseldorf, took overDreiring-Werke KG,Krefeld, andIntercosmetics GmbH,Düsseldorf.

Takeover of Bast Hefe-und SpirituswerkeGmbH, Nuremberg, bythe Henkel subsidiaryDeutsche HefewerkeGmbH, Hamburg.

Henkel took overCordes & Co GmbH,Minden (founded in1906).

Foundation of:– Henkel Industries

Ltd, London;– Henkel Hellas SA in

Athens, Greece;– Henkel Chemicals

(Canada) Ltd inMontreal;

– Henkel Chemicals(H.K.) Ltd (distribu-tion company) inHong Kong.

Reno SpA, Bologna,Italy, was renamedHenkel Chimica SpA.Henkel Onyxmex SAbecame HenkelMexicana SA.

Founding of Henkel Incin Teaneck, New Jersey,USA, through trans-formation of StandardChemical Products Inc,Hoboken, New Jersey.

Acquisition of deter-gent factory Kwikbritein Durban, South Africa(1984: sold to Colgate-Palmolive).

Relocation of LePageto Brampton, Ontario,Canada.

Jack Kahl Sr.(b. 9/20/1940) foundedManco Inc, Avon, Ohio,USA, by renaming theMelvin A. AndersonCompany, which hehad acquired andwhere he had workedsince 1963. He headedManco until the end ofthe year 2000.

Completion of the newadministration block V(Building Z 30) inDüsseldorf-Holthausen.

The foundation stonewas laid for the newSchwarzkopf factory in Dordrecht, TheNetherlands (officialopening on May 1,1973).

Launch of the Dufixrange of DIY products.

Opening of the HenkelGartencenter outsidethe Düsseldorf site inthe district of Wersten(until 1992).

The activities ofCordes and Sichel indurable elastic jointsealants were unitedunder the Sista brand.

Relaunch of Taft asDrei Wetter Taft.

Henkel launched itscosmetics business inSwitzerland with theFa brand.

First sales of productsfor the professionalconsumer sector inBrazil.

Manco started to sellits own products, alsoin retail outlets. Salesin its first year amount-ed to 800,000 U.S.dollars.

Henkel introduced anin-house job market toreduce the level ofpersonnel fluctuationin Düsseldorf.

Introduction of a stan-dardized assessmentprocedure for all executive personnel.

New apprenticeship atHenkel, Düsseldorf:data processing clerk.

Creation of a trainingworkshop for powerelectricians.

Henkel organized a“discussion with theneighbors” for the citizens of southDüsseldorf.

Administration block V, Düsseldorf

Timeline 1876 – 200670


YEAR



1971–1973

1972

1973 Nigritella GmbH,Basel, was renamedHenkel Chemie GmbH,Basel, Switzerland.

Advertising campaignfor Pril with “Pril flowers.”

>>

In April, publication ofthe first consolidatedannual report of theHenkel Group (for fiscal 1971).

Schwarzkopf took overWolff & Sohn GmbH(Kaloderma brand),Karlsruhe, thus entering the malecosmetics market.

SA Persil and Inter-office SA merged toform SA HenkelBelgium NV inBrussels.

Foundation of HenkelProdutos DomésticosLtda in São Paulo,Brazil, and takeover ofthe laundry detergentbusiness of SwiftAmour SA, São Paulo(divested in 1984).Foundation of HenkelChemicals (Nigeria) Ltdin Lagos, Nigeria,Henkel Thai Ltd,Bangkok, Thailand,Henkel Industrie AG inTeheran, Iran, andHenkel Kemi AB inMölndal, Sweden(metal chemicals).

August 4: Spanishcompany Nusaf SA,Madrid, was renamedSchwarzkopf SA.

August 28: The mergerof Ets. R. Meunier Srl,Poitiers, France,Geraime DA andC.E.D. took place.Schwarzkopf took ashareholding of 50percent in the newcompany. (Since 1977Schwarzkopf SA.)

February 29: Sociétéd’InnovationsChimiques (Sinnova) ofMeaux and Sociétédes Produits desSidobre of Boussensmerged to formProduits Chimiques duSidobre-Sinnova SA inBoussens, France.(Henkel subsidiary asof 1974; since 1999:Cognis.)

Loctite Corporationacquired the automo-tive industry adhesivesand sealants businessof Permatex, PalmBeach, Florida, USA.

Expansion of the car-boxymethylcelluloseproduction plants inDüsseldorf-Holthausen.

Schwarzkopf launchedIgora Aero Color,Europe's first foamtint.

Successful launch ofthe “SchwarzkopfMethod” for hair-dressers: The first systematic permanentwave concept, cover-ing products, tech-niques and training.

Solvite wallpaperpaste became themarket leader in GreatBritain.

February 1:Introduction of flexibleworking hours in mostdepartments at theDüsseldorf-Holthausensite.

First 10,000 DMreward for an improve-ment suggestion submitted by anemployee.

Henkel-Blick, a month-ly site journal, replacedBlätter vom Hause(until 2000).

Timeline 1876 – 2006 71


YEAR

1973



EMPLOYEESYEAR RESEARCH, TECHNOLOGY AND PRODUCTION

January 1: Sale ofGlobus ReedereiGmbH, Hamburg, toSafmarine, SouthAfrica.

Takeover of Kepec,Chemische FabrikGmbH, Siegburg, andKepec ChemicalCorporation, OakCreek, Wisconsin,USA, a producer ofleather auxiliaries.

March 1:OrganoquímicaMexicana SA,Ecátepec, Mexico,was renamed QuímicaHenkel SA, MexicoCity.

Henkel acquired theIllinois AdhesiveProducts Company ofChicago, Illinois, USA,a producer of hotmeltadhesives for book-binding.

General Mills foundeda subsidiary in LittleIsland near Cork,Ireland. In 1977, itbecame Henkel IrelandLtd after General Millshad been taken overby Henkel (since 1999:Cognis).

Application for apatent for Zeolite A(Henkel brand: Sasil), a substitute for phosphate in laundry detergents.

Model of a Sasil crystal

Production of laundrydetergents in theWelter tower at VEBWaschmittelwerkGenthin (as a result,Spee could be pro-duced in a granularform).

October 11: Start ofproduction of the laun-dry detergent factoryin Ferentino, south ofRome, Italy.

May 21: The new Persilwas no longer market-ed with a year number.The slogan “Persil – daweiss man, was manhat” [Persil – somethingto rely on] became afixed element of Persiladvertising.

Launch of Pattex compact with the slogan “Kleben ohneKlecksen” [gluing with-out dripping]. Also FaAntitranspirant, the firstsolvent free flooringadhesive from Thomsitand swellable rubber-based macroplastsealants and tapes forthe automotive industry.

VEB WaschmittelwerkGenthin launched Speegekörnt [granular Spee]as a new product.

Dial launched Tone, abath bar soap contain-ing cocoa butter.

Creation of a represen-tative committee forexecutive employees atDüsseldorf-Holthausen.First chairman: RolfAllmendinger.

New apprenticeship atDüsseldorf-Holthausen:economic assistant.

Head of research Dr. Bruno Werdelmannreceived the NormannMedal of the DeutscheGesellschaft für Fett-wissenschaft [GermanSociety of FatsScience].

1974 January 1:Appointment of Jürgen Manchot, grandson ofFritz Henkel Jr., to theCentral Board ofManagement of HenkelGmbH.

Therachemie GmbH,Düsseldorf, wasrenamed Thera GmbHkosmetische und therapeutischeErzeugnisse [cosmeticand therapeutic prod-ucts], Düsseldorf.

Henkel acquired Produits Chimiques duSidobre-Sinnova SA ofBoussens, France, andEastern Industrial OilProducts Co. ofSaugus, Massachu-setts, USA, a producerof leather auxiliaries(especially degreasingagents for leather).

Minority share interestin The CloroxCompany of Oakland,California, USA.Agreement on a long-term cooperation inthe USA, Canada andPuerto Rico. Licensingof Henkel products forthe U.S. market.

Foundation of:– Henkel Algérie in

Algiers, Algeria, as aBureau de Liaison;

– Joint Venture PTZeta Aneka Kimia in Jakarta, Indonesia;

– Química Henkel Centroamericana SAin Guatemala.

Biological Institutes

New building for theBiological Institutes(Building Z 33) in Düsseldorf-Holthausen.New buildings for pilotplants, laboratories andoffices for process tech-nology and chemicalprocess development.

Start of production ofindustrial aroma chemicals at Kepec inSiegburg.

September 28: A newcentral warehouse forfinished products wasofficially opened at theSchwarzkopf site inWassertrüdingen.

Launch of Dor flüssigall-purpose liquid detergent and Sopreefragrant bubble bath.

First of the annual personnel conferencesfor Group companiesin the Federal Republicof Germany.

Timeline 1876 – 200672

1974




1973–1975

Loctite Corporationtook over the WoodhillChemical Sales Company (brand:Duro) in Cleveland,Ohio, USA, andInternational SealantsSA in Amsterdam, The Netherlands,which until then hadbeen run by VernonKrieble’s son-in-lawJean Delmas.

Closure of Loctite’sDutch production andresearch facilities. Loctite’s operations inEurope were concen-trated in Ballyfermot,Dublin, Ireland.

Thompson launchedthe first “green market”plant protection prod-ucts under the brandname Paral; Paralplant protection sticksand Pflanzen [plant]Paral were alsolaunched.

Henkel & Cie AG,Basel began to marketthe Poly range.

L’Union Générale deSavonnerie, Marseille,France, acquired theLe Chat brand.

1975 January 1: HenkelGmbH was trans-formed into HenkelKommanditgesell-schaft auf Aktien(KGaA) [limited cor-poration based onshares]. The Share-holders’ Committeewas set up as the decision-making bodyof the Henkel Family.

Foundation of PMGPlastik- und Metall-verpackung GmbH[plastic and metalpackaging] in Düsseldorf (until 1981).

Schwarzkopf took overOlivin GmbH with thebrands Bac and Hâttric. The SchwarzkopfGroup realized sales of468 million DM.

Henkel took over Textilana Corporation(ingredients for cosmetics and surfacetreatment products) inHawthorne, California,USA.

Nopco became theProcess ChemicalsDivision of DiamondShamrock.

Foundation of theAdhesives ConsultantsCorporation in Hayward, California,USA (Henkel sub-sidiary since 1987).

Foundation of HenkelAustralia Pty Limited,which took over themarketing of Henkelproducts in Australia.

Foundation of HenkelHakusui Corporation inOsaka, Japan, a joinedventure with HakusuiChemical IndustriesLtd, Osaka.

Work on the synthesisof materials based onphosphonic acids.

Introduction of theCoupled Units Test (a sewage treatmentplant simulation test).

Verification of environ-mental safety of thephosphate substituteZeolite A (Sasil) in laundry detergents.

Construction of a second hydrogenationplant at the Boussenssite of Sidobre-Sinnova in France.

Launch of the first generation of solvent-free polyurethaneadhesives for foodpackaging materials:Liofol UK 7500, a sin-gle component lami-nating adhesive.

Second half of theyear: Start of televisionadvertising with thePersil Presenter. By1984, more than 100different commercialshad been produced.

New products:– Fa shower gel;– Kamillogen range

(health care products);– Vollglanz-Sofix for

floor care with shineeffect.

January 1: Henkel tookover the Europe-widedistribution of the woodcare products of theDanish company Gori(until the end of 1993).

Integration of the build-ing and floor cleaningappliances ofFloordressReinigungsgeräteGmbH in Lorch,Waldhausen, into theproduct range for theindustrial and institu-tional sector (viaHenkel-Ecolab until2001).

Construction of theKasino Süd [south canteen] for employ-ees in Düsseldorf-Holthausen (Building Z 31).

Introduction of Henkelpension and capital-forming life insurancefor salaried employeesand workers in Germany.

Peter Glasmacher(6/20/1924–3/24/1992), of theAdhesives Salesdepartment, becamethe new chairman ofthe works council inDüsseldorf-Holthausen(until 1981).

The sports club“Verein für Sport undFreizeit von 1975Düsseldorf Süd e.V.”(SFD) was founded.

Timeline 1876 – 2006 73

Kasino Süd (south canteen)

1977

FIRMENENTWICKLUNGDEUTSCHLAND AUSLAND

JAHRFIRMENENTWICKLUNGDEUTSCHLAND AUSLAND

1976

74




Company salesamounted to 5,102 billion DM. The site covered1,234,200 squaremeters, with buildingscovering 335,000square meters of thisarea.

The Company’s 100th anniversary.Henkel donated theSportpark Niederheidand the Düsseldorf Art Restoration Center.

Konrad Henkel wasmade an honorary citizen of the city ofDüsseldorf.

Jürgen Manchot retiredfrom the Central Boardof Management andbecame deputy chair-man of the Share-holders’ Committee ofHenkel KGaA.

Takeover of SunbeamAnti-Corrosives Ltd inWest Molesey, GreatBritain, to gain afoothold in the Britishmarket for industrialcleaners.

Foundation of:– Henkel Venezolana

from InversionesAndroca SA of Caracas, which hadbeen acquired in1974;

– Henkel do BrasilIndústrias Químicasin São Paulo, Brazil(merger of Henkel do Brasil SA andHenkel ProdutosDomesticos SA);

– Joint Venture PTHenkel Indonesia inJakarta, Indonesia;

– Joint Venture HenkelPhilippines Inc inManila, Philippines.

In the USA, KoppersCompany Inc took over Thiem (Henkelsubsidiary since 1996).

Development of a continuous epoxideproduction method.

Purchase of the firstonline research terminal.

In Düsseldorf-Holt-hausen, a Somat production plant wasconstructed and adhe-sives production wasexpanded.

Schwarzkopf GmbHinaugurated a newbuilding at its parentplant in Berlin.

The foundation stonewas laid for a newSchwarzkopf buildingin Aylesbury, GreatBritain.

Dial opened theResearch &Development Lab inScottsdale, Arizona,USA.

New products:– Polyurethane assem-

bly foams (brand:Assil);

– Pritt Hafties adhesivepads;

– Pritt all-purposeadhesive cream;

– Saxit tile adhesive;– Belsoft bubble bath;– Tamoré toilet water

range;– Perdent toothpaste

with HEDP againsttartar;

– Dato, newly posi-tioned as a specialtydetergent for curtains;

– Mustang, the first60-degree centigradelaundry detergent;

– Wipp Express as aspecialty detergentfor washing by hand;

– Sirafan, the firsthygiene cleaner forindustrial kitchens;

– Perclin range of disinfectants forcommercial dish-washing machines.

Amchem launchedAutophoretic, a coat-ing range for pretreat-ing and coating sur-faces in one step.

Employees at Henkelin Düsseldorf-Holthausen: 13,009.

Reorganization of old-age pension provision with theintroduction of a com-pany life insuranceplan for employees.

Construction of a newbuilding for the HenkelKGaA works council(Building L 26) in Düsseldorf-Holthausen.

First international personnel conferencein Düsseldorf. The personnel heads of the larger Group com-panies in Europe discussed problems of international humanresources and socialpolicies.

Foundation of theHenkel HarmonyOrchestra inDüsseldorf-Holthausen.

A multipurpose build-ing was constructed at Sichel in Hannover.It contained a canteen,assembly rooms andother employee facili-ties (works council).

The “Gerda-Henkel-Stiftung zur Förderungder Wissenschaften” [foundation for the promotion of the arts]was set up by LisaMaskell, née Henkel, a granddaughter of theCompany’s founder, inmemory of her motherGerda Henkel. Thischaritable foundation,which is independentof the Company, promoted the liberalarts.


Sportpark Niederheid in Düsseldorf

1977 July 1: Merger of thecosmetics distributioncompanies HenkelKhasana GmbH andThera GmbH to formHenkel KosmetikGmbH.

Acquisition of Grantand West Ltd ofGuildford, Great Britain(surface technologies).

Henkel acquiredGeneral Mills ChemicalsInc in Minnesota, USA,together with its

Development of special solvent-freemethacrylate adhe-sives for the metal processing industry(brand name Sicorob).They were used tosecure screws, bearings and bolts.

Launch of Macromeltassembly hotmelts for the cable, cable fittings and electricalindustries.

Introduction of flexibleworking hours, also for swing-shift workers,in Düsseldorf-Holthausen.

Konrad Henkel receiving his honorary citizenship.

1977




1978 November 13: WillyManchot was awardedthe Bundesverdienst-kreuz Erster Klasse[federal service cross,first class].

Henkel acquired a shareinterest in OmnitechnicGmbH Chemische Ver-bindungstechnik,Munich, a producer ofanaerobically curingadhesives (brand:Omnifit).

Schwarzkopf acquireda shareholding in Leo-Werke GmbH,Obertshausen nearOffenbach (brand:Chlorodont).

In Milan, Henkel tookover Chem Plast SpA,an adhesives producerthat had been foundedin the previous year.

Henkel Nederland NVand Henkel BelgiumSA were groupedtogether under jointmanagement.

General Mills ChemicalsInc acquired a starchfactory in Keokuk, Iowa,USA, and started tobuild a gluten (wheatextract) productionplant there (start ofproduction: 1981).

National Distillers &Chemical Corporationtook over EmeryIndustries Inc,Cincinnati, Ohio, USA.

Lucky Silicone wasfounded in SouthKorea. (Henkel sub-sidiary since 2003.)

The first DüsseldorfHygiene Prize wasawarded in recognitionof outstanding scientif-ic work in the field ofhygiene. This prizewas established tomark Henkel’s anniver-sary in 1976. Until1996, it was presentedat the “DüsseldorfHygienetage.”

The new wastewaterpretreatment plant(Building Y 14) for the Düsseldorf-Holthausen site wentinto operation.

Construction of aspray drying plant atGrünau, Illertissen.

A new ethoxylationplant was built at thesite in Meaux, France.

Only two laundrydetergent brands werenow being marketedfor the professional consumersector: Silex andOzonex. Finishingagent: Saprit fabric former. New productfor professional con-sumers: Temiran cleaner.

Launch of PolifacKlarsichtpille, a cleanerin tablet form for wind-shield washer systems(1993: Sale of Polifacbusiness).

Launch of Sista uni-versal and spray foamin Japan.

Employees in Germanybecame eligible for theHenkel pension after 10 years of service withthe Company ratherthan the previous 15.

Opening of theDüsseldorf ArtRestoration Center(donated by HenkelKGaA to mark its100th anniversary in1976).

June 7: Schwarzkopfopened the historicmanor house ofSteinhorst as a centerfor training coursesand to house theSchwarzkopfCollection.

Wastewater pretreatment plant,Düsseldorf

Timeline 1876 – 2006 75

1976–1978

July 6 and 7: Theassets and business ofHenkel & Cie GmbHand HenkelInternational GmbHwere transferred toHenkel KGaA, whichwas organized into 5management sectors,17 divisions and 5 staffdepartments.

subsidiaries in Japan,Brazil (Indusquima),Mexico (Gemisa) andIreland. General Millsmanufactured oleo-chemical products,polyamide resins andstarch-based products(subsequently divest-ed) and was the worldmarket leader in natur-al-source vitamin E(since 1999: Cognis).

Amchem became asubsidiary of UnionCarbide Corporation,New York.

Loctite created its Auto-motive and ConsumerDivision from the U.S.companies Permatexand Woodhill ChemicalSales Company (busi-ness sold in 1999).

Cling Adhesive Prod-ucts was founded inAustralia. (Acquired byHenkel in 2004.)

Start of a major project to expand thepower plant inDüsseldorf-Holthausen.

As part of a modern-ization project, a newfoyer was built at theSchwarzkopf plant inWassertrüdingen.

Launch of peraceticacid as P3-oxonia – a disinfectant for thefood industry.

Launch of the PolySwing setting lotionrange, Perwoll liquidwool and fine-fabricdetergent, Prodixan(first detergent withSasil; low phosphate)and Perla fabric former.

Thompson launchedthe Haus Blumenbornplant care range.

Schwarzkopf launchedSchauma apple blos-som shampoo.

Employees inDüsseldorf-Holthausenhad to make a minimaltax contribution inreturn for their previ-ously free middaymeal.

1979

76




Dr. Konrad Henkelannounced the newHenkel identity at theEmployee Meeting:“Specialist in appliedchemistry.”

July 29: Death of Reinhold Woeste shortly before his 83rd birthday.

Schwarzkopf acquiredKleinol GmbH (found-ed 1924) from Elida,Hamburg, to build upits hair salon businessin Germany and GreatBritain. The company’sname was changed toClynol.

In January, Henkel Inc,Teaneck, New Jersey,and General Mills Incmerged to form HenkelCorporation, Minnea-polis, Minnesota, USA.At the end of the year,Henkel of America Incwas founded in NewYork as the holdingcompany for theHenkel companies inthe USA.

Introduction of micro-film technology in theHenkel computer center in Düsseldorf-Holthausen. The newlybuilt biological pilotplant was opened. Aleather pilot plant wentinto operation and inthe “oil quarter” a con-tinuous counterflowesterification plantcame on line.

Production of jointsealants was concen-trated at Sichel in Hannover.

April 26: In Doel,Belgium, a new plantfor the production ofmethyl-cellulose cameon line.

New products:– Thera-med in a

dispenser;– Poly Style permanent

wave foam;– Weisser Riese with

Sasil.

First “labeled” environ-mental protection product from Grünau,Illertissen: Neocosal,an oil binder.

Introduction of free“bridging days” for theemployees inDüsseldorf-Holthausen(until 1996). Work dayssandwiched betweenholidays were workedin advance.

Personnel bonds wereissued as a capitalaccumulation measurefor the employees ofHenkel KGaA (until1992).

Start of publication ofthe magazine Rundrumfor Henkel’s neighborsin south Düsseldorf(until 1996).

1980

June 9: Konrad Henkelbecame Chairman ofthe Supervisory Boardand of the Share-holders’ Committee ofHenkel KGaA. Dr. Helmut Sihler (b. 4/6/1930) becamePresident and ChiefExecutive Officer.

November 5: KonradHenkel was awarded theGrosse Verdienstkreuzdes Verdienstordensder BundesrepublikDeutschland [GrandCross for DistinguishedService of the Order ofMerit of the FederalRepublic of Germany].

January 1: Henkel tooka majority stake inGebrüder Brill Garten-geräte GmbH & Co KG,Witten-Herbede, amanufacturer of lawn-mowers (divested in1984).

In France, Henkel tookmajority shareholdinginterests in ParagermFrance SA, Paris(cleaners and disin-fectants) and BonettiFrères SA, Lièpvre,Alsace (cosmetics andhygiene products;brand: Diadermine).

Takeover of ChimicaFino SpA, Italy. HenkelItaliana SpA increasedits stake in Vidal SpA,Venice, from 20 to 40percent. The companynow also distributedcosmetic products ofHenkel Italiana SpA.

January 1: Liquidationof Nigritella GmbH,Basel, Switzerland,and integration of itsadhesives business inHenkel & Cie AG,Basel.

Henkel Corporationtook over the adhe-sives producer RossChemical Co ofDetroit, Michigan,USA.

The first in-vitro tests were carried outin place of animalexperiments.

Toxicological verifica-tion of the safety ofdiphosphonates.

Two Sasil plants wentinto operation in Düsseldorf-Holthausen.Capacity: 35,000 tonsper year.

Energy saving cam-paign in Düsseldorf-Holthausen as a conse-quence of the secondoil crisis.

Construction of a multipurpose plant atGrünau in Illertissen.

At Sidobre-Sinnova inBoussens, France, anew fatty alcohol fractionating plantcame on line.

Henkel do Brasil Indústrias Químicasstarted up Henkel’sbiggest sulfonationplant at its Campinassite.

Trend-setting step forrecycling: Henkellaunched water-solublehotmelts for book-binding, packagingand labeling.

Repurchase of thetrademark rights inAta, Imi and Sil in theGDR. Henkel was alsogranted a preemptionright for the Persilbrand.

Thompson-Siegel mar-keted Pilofix, a newtype of shoe care(available in Austriasince 1979; brand:Picobello).

In the field of weavingpreparation, Grünaubecame the marketleader with “GrünauPillenwachs.”

Schwarzkopf launchedthe Bonacure range for professional hair-dressers.

At the end of the year,Liz was launched inAustria – the first liquidheavy-duty detergentfor washing machines.

Introduction of a three-week recuperationperiod for swing-shiftworkers at HenkelKGaA.

Introduction of regularpersonnel conferencesfor foreign Group companies.

In August, HenkelKGaA published itsfirst four-page person-nel and social policyreport (until 1983).

Helmut Sihler


YEAR

1980

77




1979–1982

Ceresit-Werke GmbH,Unna, became CeresitGmbH. Intensive advertising raisedawareness of the Ceresit brand.

Henkel acquiredAmchem Products Inc,Ambler, Pennsylvania,USA, from Union Carbide. By 1986, various licensees inScandinavia, Belgium,Austria, Switzerland,Latin America andAustralia had alsobeen taken over.

Foundation of Henkel OleochemicalsMalaysia in PortKelang (a joint venturewith two Malaysianpalm kernel oil refiner-ies; since 1999:Cognis), Henkel deCosta Rica SA de CVin Heredia (as a distri-bution company) andHenkel IncorporatedZimbabwe (Pvt) Ltd inHarare.

Henkel Chemicals,Enfield, England,acquired Gloy, a traditional British adhesives brand.

First sales of productsfor the industrial andinstitutional sector inGreat Britain and Mexico.

1981

1982

Closure of the Monheim site of theVereinigteVerpackungsgesell-schaft. Sale of thesites in Süchteln andInden, which continued to operateunder new ownership.

In March, Henkel soldits share interest inDeutsche Hefewerketo Chemische WerkeHüls AG, Marl.

VEB Härtol movedfrom the center ofMagdeburg to a newbuilding in a greenfieldlocation in the north of the city.

Henkel acquired amajority stake in Tecnimetal, a BelgianAmchem licensee inMachelen. The com-pany was integratedinto Henkel BelgiumSA.

Foundation of Henkelde Honduras SA deCV in San Pedro Sulaand of Quimica HenkelCentroamericana de El Salvador SA (since1992 Henkel de ElSalvador SA de CV).Both companies had a production facility.

Construction of a newmain administrationbuilding for Teroson inHeidelberg.

Completion of a factoryfor the production ofnatural-source flavorchemicals in Lana,Italy.

In Jacareí, Brazil, start-up of a factory for theproduction of hydro-genated castor oil byHenkel do Brasil.

In Cimanggis,Indonesia, Henkelstarted up a new fac-tory for the productionof technical consumerproducts.

New products in Germany:– Persil containing the

phosphate-substituteSasil (Zeolite A);

– Liz, the first liquidheavy-duty detergent(phosphate-free);

– First foam tint fromPoly;

– Pattex Pistole;– Examix, the first

electronic controland monitoring system for detergentdispensing in com-mercial laundries.

Launch of Diaderminein Belgium.

The first machine laun-dry detergent to carrythe Le Chat brandname was launched inFrance: Le ChatMachine.

May 6 and 7: Electionof the Henkel KGaAworks council with Gottfried Neuen(b. 7/10/1933) aschairman.

The Henkel chemist Dr. Werner Stein wasawarded the NormannMedal of the DeutscheGesellschaft für Fett-wissenschaft [GermanSociety of Fats Science].

Completion of the firstconstruction phase ofthe Henkel “ownhome” developmentproject in Monheimnear Düsseldorf.

Death of HermannRichter at the age of79. He was GeneralManager of Henkel &Cie GmbH from 1942until the end of WorldWar II and Chairman ofthe Supervisory Boardof Henkel KGaA from1975 to 1980.

Cosmetics business inItaly was concentratedin Vidal SpA, Venice.

March 9: Foundation of Schwarzkopf N.Z.in Auckland, NewZealand.

New at the Düsseldorf-Holthausen site: High-pressure hydro-genation plant andthird Sasil plant. Ex-pansion of the Henkelpower plant by a newcoal block.

>>

New products:– Pattex Sekunden-

kleber [instant glue];– Pritt Klebefix;– Metylan Textil-

tapetenkleber [wall-covering fabricsadhesive];

– Poly Kur Special haircare range;

– Fasa fabric softener10-fold concentrate.

The first Fritz HenkelAwards for Innovationwere presented toemployees.


YEAR

1982

78




The city of Düsseldorftook over the Henkelharbor in Reisholz.

The Verband derChemischen Industrie(VCI) [German associa-tion of the chemicalindustry] set up theTransport AccidentInformation and AidSystem TUIS for acci-dents with hazardousmaterials. The HenkelFire Department inDüsseldorf was alsoconnected to the sys-tem.

Foundation of:– Henkel Chimica SpA

in Lomazzo, Italy;Chimiche Fino, FinoMornasco, whichhad been acquired in1980, was integratedinto the new compa-ny;

– Henkel Les Milles inAix-en-Provence,France, as an exportoffice for French-speaking Africancountries;

– Henkel South EastAsia Pte Ltd in Singapore.

Also modernization ofthe transesterificationplant and constructionof several new plantsin the fatty alcoholfacilities. The newHenkel telephoneexchange went intooperation (Building Z 38).

New productionplants:– Fatty alcohol distilla-

tion in Boussens,France;

– Starting products forthe paints and coat-ings industry inKankakee, Illinois,USA;

– Spray tower in theHenkel factory inIndonesia;

– Laundry detergentsfactory in South Africa.

All Henkel laundrydetergents sold in Germany wereswitched to formula-tions containing Sasil.

Launch of Paral fertilizersticks for plant care byThompson.

In France, Fa Savon-Crème, the first cos-metic liquid soap fromHenkel, and Euro GV(a new textile hygienerange) were launched.

Henkel became thefirst company to intro-duce an enzyme-con-taining laundry deter-gent in Turkey: BioTursil.

Start of a project tohelp unemployedyoung people (until1991).

May 7: First employeesinformation day at thePersil Gesellschaft inVienna, giving allemployees the oppor-tunity to talk directly totop management.

Crisanta Aquinobecame the Presidentand General Managerof Henkel ChemicalsPhilippines – the firstwoman to hold thisposition in a Henkelsubsidiary.

Number of employeesat Henkel South Africa,Johannesburg, at theend of the year: 623.

1983 Aok skin care range

Henkel purchased200,000 square metersof land for theDüsseldorf site from itsneighbor MannesmannRöhrenwerke inDüsseldorf-Reisholz.

Henkel took over theAok skin care rangefrom von HeydenGmbH, Munich.

Henkel acquired theremaining shares ofOmnitechnic GmbHChemische Ver-bindungstechnik,Munich.

January 1: The PersilGesellschaft, Vienna,was renamed HenkelAustria GesellschaftmbH.

To strengthen the P3-system range inFrance, Henkel Franceacquired Watco SA,Paris (water treatment).

Alberto Culver acquiredIndola Cosmetics.

The Ford MotorCompany took overthe Parker Division ofOccidental andrenamed it ParkerChemical Company,Madison Heights,Michigan, USA.

Orbseal (adhesivesand sealants) wasfounded in the USA.(Acquired by Henkel in2004.)

Henkel Chemicals(Philippines) Incbecame CentennialChemicals Trading Inc,Manila. This companywas then renamedHenkel Philippines Inc,Manila.

Development andintroduction of theHerenox flue gasdesulfurizing process(Herenox = “Henkelprocess for reducingNOx”).

Development of themetabolites test todemonstrate whethersubstances are fullybiodegradable.

Construction of a newwater glass furnaceand a new methyl-cellulose plant in Düsseldorf.

Construction of a new atomization plantat Sidobre-Sinnova in Meaux, France. Construction of a margarine factory atTuryag in Turkey.

New products in Germany:– Dixan, the first

phosphate-free laundry detergent;

– Vernell concentratedfabric softener;

– Liquid Somat dish-washer care product;

– Sapur powder carpetcleaner.

Turyag launched Yaylamargarine in Turkey.


YEAR

1984

79




1982–1985

By selling HolzwerkeZapfendorf GmbH andBrill GartengeräteGmbH, Henkel divested its fringeactivities in the pallet,parquet and lawn-mower sectors.

By acquiring the adhe-sives business ofMonarch/AdamsAdhesives Ltd, WestThurrock, Henkelbecame the marketleader in Great Britain.

Henkel took over the French adhesives producer Société des Adhésifs etInsonorisantsModernes SA (SAIM)of Cosne-sur-Loire.

Henkel and BiochemieGesellschaft mbH, amember of the SandozGroup, founded a jointventure company inKundl, Austria: The newBiozym-Produktionsge-sellschaft mbH startedto produce enzymes forlaundry detergents byfermentation.

At the end of the year,the loss-makingBrazilian laundry deter-gent business was sold.

In the USA, the foodadditives business wassold.

In Japan, HenkelHakusui Corporationmerged with Henkel(Japan) Ltd.

Work on alkyl polygly-cosides (Henkel brand:APG) as especiallymild and fullybiodegradable surfac-tants.

First robot at the Düsseldorf site, in thepackaging productiondepartment. A newbuilding was con-structed for the Henkelcomputer center(Building Z 39).Modifications in theglycerine factory. A tri-acetin plant for processing glycerinecame on line.Construction of theworld’s biggest waterglass furnace.

Construction of anethoxylation plant atGrünau, Illertissen.

A new SO3 sulfonationplant went into opera-tion at Fino Mornascoin Italy. In KualaLumpur, Malaysia, anew production plantfor oleochemical products was startedup.

New products in Germany:– Thera-med gel;– Denta Clin tooth-

paste for smokers;– Pur, the first con-

centrated powderlaundry detergent;

– Perwoll fine fabricshampoo;

– Dato Form & Pflege[form and care];

– Perla starch sprayand ironing aid;

– Mobilette cleaningcart for industrial andinstitutional cleaning.

Schwarzkopf launchedDrei Wetter Taft stylingmousse in four vari-ants.

Introduction of flexiblepart-time working atthe Düsseldorf-Holthausen site.

Expansion of the Jost Henkel trainingcenter in Düsseldorf-Holthausen.

A Henkel worldwidefinancial statement (forfiscal 1984) was pub-lished for the first time.

September 10: KonradHenkel was awardedthe Normann Medal ofthe Deutsche Gesell-schaft für Fettwissen-schaft [German Societyof Fats Science].

October 11: The Com-pany went public: issueof preferred shareswithout voting rights.

In Italy, Henkel ItalianaSpA acquired SEPA,Società Europea Produzione AdhesiviSpA, in Zigonia. Thecompany was the Italian market leader in adhesives for thepaper and packagingindustries.

Henkel’s biologyresearchers developedskin-tissue culturesand a river-simulationmodel.

For the first time, totalproduction atDüsseldorf-Holthausenexceeded 2 milliontons (2,030,000 tons).

A pipeline was laidbetween the harbor inReisholz and the oleochemical facilitiesat the Düsseldorf-Holthausen site. Carrying capacity ofthe 4-kilometer longpipeline: 200,000 tonsof oils and fats peryear.

New products in Germany:– Pattex Super Gel,

(instant glue);– Dufix Leicht und

Fertig, a light, ready-to-use filler;

– Gori Aqualasur, anenvironmentallycompatible woodvarnish;

– First coloration in thetwo-component system from PolyLady;

– Fa mild product line;– Wipp express also as

a detergent for use inwashing machines.

From October, form-aldehyde was nolonger used as a preservative in house-hold products.

Introduction of earlyretirement and part-time pre-retirementwork at Henkel KGaA.

October 1: An in-house supermarketselling only Henkelproducts was openedin Düsseldorf forHenkel employees and pensioners.

Triacetin plant in Düsseldorf

1985


YEAR

1985




The Company wasreorganized into fiveoperational businesssectors and three functional manage-ment sectors. The five business sectors were:Chemical Products,Institutional Hygiene/Industrial Cleaning,Adhesives/TechnicalConsumer Products,Cosmetics/Toiletriesand Detergents/Household Cleansers.The three managementsectors were:Finance/Logistics,Research/Technologyand Personnel/Law.

October 24: Willy Manchot died,aged 78.

The Company estab-lished the “Konrad-Henkel-Stiftung,” afoundation to promoteeconomics at the Heinrich Heine Uni-versity, Düsseldorf.

At the end of the year,Henkel sold the tampon business ofTherachemie GmbH.

Henkel acquired a 25-percent share inter-est in LoctiteCorporation, Hartford,Connecticut, USA.

Acquisition of theSpanish laundry detergent producerCasamitjana Mensa SAfrom Clorox. Cloroxreceived a 20-percentstake in HenkelIbérica.

January 1:Schwarzkopf becamethe first western company to acquire amajority share interestin an Eastern Europeancompany: SchwarzkopfKozmetikai Kft inBudapest, Hungary (51 percent).

Dial purchased thePurex household andlaundry product lines.Acquired in the dealwere the Purex andTrend laundry deter-gents, Brillo soap padsand StaPuf fabric sof-teners.

Acquisition of a 28-percent share inter-est in Química HärtingSA, Santiago de Chile.

In India, Henkelacquired the 40-per-cent stake of the U.S.company DiamondShamrock ChemicalsCo in Diamond Shamrock (India) Ltd(organic specialtychemicals for the tex-tile and leather indus-tries as well as ion-exchanger resins). Thecompany wasrenamed Henkel Chemicals (India) Ltd.

Henkel took over theremaining shares ofMonarch Adhesives(Pty) Ltd, Alrode,South Africa.Henkel South Africa(Pty) Ltd. took overTrochem (Pty) Ltd,Wadeville, a producerof mining chemicals.

New materials (someof them developed bythe aerospace sector)and improved tech-niques enabled themelting campaign of a water glass furnaceto be increased to 2 years (1906: 10–15weeks).

Start of production of detergent packetcarrier grips from plastics waste at theVienna plastics recycling plant ofHenkel Austria.

Startup of a plant forthe production of thedetergent bleach activator TAED atHenkel Ireland, Cork.

In November, TürkHenkel, Istanbul, start-ed up a continuousproduction plant forsulfates and ether sulfates.

Henkel Hakusui,Osaka, Japan, con-structed plants for the production of adhesives for the packaging sector andthe automotive in-dustry, as well asdimer fatty acids.

In the USA, transfer of oleochemical production fromHawthorne, California,to Hoboken, New Jersey.

Pflanzen Paral was theThompson umbrellabrand for plant careand plant protection; inaddition, Paral contin-ued to be used as aninsecticide brand.

In the USA, Mancointroduced the DuckTape brand. It originat-ed in a mispronuncia-tion of “duct tape.”Manco T. Duck –drawn by a former Disney cartoonist –became a mascot andcompany ambassador.

New products inEurope:– Diadermine in The

Netherlands;– The hand laundry

detergent Mirexpress in France;

– Dixan piatti as thefirst highly con-centrated hand dish-washing detergent inItaly;

– The window cleanesClin (Austria) andBref vitres (France),with foam gun.

Hans SchwarzkopfGmbH, Hamburg,employed 2,364 peo-ple at this time.

River simulation model in Düsseldorf

Timeline 1876 – 200680

1986




1985–1986

Henkel “Year of theMarket.”

January 1: Henkel tookover Chemische FabrikGrünau GmbH fromDegussa AG.

June 16: First publicAnnual General Meeting of HenkelKGaA in DüsseldorfCity Hall.

Publication of the firstInformation for OurShareholders.

Purchase of the formerMannesmann adminis-tration building atHenkelstrasse in Düsseldorf-Reisholz.Henkel CosmeticsGmbH moved into thebuilding the followingyear.

Gebrüder KleinerGmbH, Berlin, wasrenamed ColumbiaCosmetics GmbH.

November 22: KurtSchwarzkopf died atthe age of 81.

Henkel acquired Unibond-Copydex Ltd,Camberley (GreatBritain), Rubson, Rueil-Malmaison (France)and Ceresit GmbH,Unna (Germany), fromthe Beecham Groupplc, London, GreatBritain.

In Great Britain, Henkeltook over the Samsonadhesives businessfrom Samuel Jones &Co Ltd.

In Austria, the adhe-sives business ofChemie Linz AG underthe Leifa brand wastransferred to HenkelAustria Ges.m.b.H.

Henkel Ibérica tookover Pulcra SA, Spain,a producer of oleo-chemical derivatives.Ceras Alex (floor andshoe care products),Plastrom (bleachinglyes) and Blancol werealso taken over.

Henkel France SA tookover Union Généralede Savonnerie with thewell-known Le Chatbrand.

Henkel took over theindustrial cleanersbusiness of KemekIndustrie-Kemie AB,Mölndal, Sweden, aswell as Jones & WestStarches Ltd (foodadditives), Heywood,England, and StacoteLtd (adhesives) inJamaica.

The research magazine in view oftomorrow appeared forthe first time.

Start of operations(molecular-genetic,explorative chemicalresearch and analysis)at Henkel ResearchCorporation in SantaRosa, California, USA,at the end of the year.In 1991, this companywas integrated intoCOGNIS.

A catalyst was devel-oped for the hydro-genation of natural fatsto fatty alcohols; iteliminated the inter-mediate methylesterproduction stage, thusmaking the processmuch simpler.

Transfer of P3 liquidproduction from Düsseldorf to GerhardCollardin GmbH in Herborn-Schönbach.

Start of production ofthe laundry detergentprotease P 300 atBiozym in Kundl, Austria.

Construction of a newfactory in Belvedere,Kent, England, forindustrial and institu-tional cleaners in GreatBritain.

In Cork, Ireland, a newproduction plant forcopper extractionchemicals (LIX) wentinto operation.

Henkel closed the outdated site in Kakogawa, Japan, andtransferred the pro-duction facilities toKitakakogawa, nearOsaka.

Closure of the Durbansite in South Africa.The administration andproduction were con-centrated in Alrodeand Wadeville.

January 21: Launch ofphosphate-free Persilin Germany. It hadalready been availablein Austria, Switzerlandand The Netherlandssince late 1985.

New products in Germany:– Pattex transparent;– Sichelit, a system

consisting of aflame-resistantglass-fiber wallcover-ing and a specialtyadhesive;

– Fa soft Creme andFa soft Lotion skincare products;

– Fa soft Shampooand Fa soft Spülunghair care products;

– Poly Swing trendstyling line;

– Gori fencing glaze.

Schwarzkopf launchedthe Taft Hairstyle rangewith the first color setting foam for theprivate consumer market.

At the start of the year,Taft was launched inItaly, Switzerland andthe Benelux states.

Number of Henkelemployees worldwideat the end of the year:32,038. Of these,16,430 were in theFederal Republic ofGermany.

Introduction of an“account card” at theDüsseldorf site cater-ing facilities to enablenon-cash payment.

The new technicaltraining building wasopened in Düsseldorf-Holthausen.

Reorganization of theCompany’s old-agepension system foremployees of HenkelKGaA.

The Henkel FireDepartment atDüsseldorf-Holthausenconsisted of 79 full-time and 16 voluntary firefighters.

Helmut Sihler becamean honorary professorat Münster University,where he lectured onmarketing and cor-porate management.

Henkel South Africa, inwhich the RembrandtGroup had owned a50-percent share-holding since 1980,had 356 employees onits payroll (June 30).

First Annual General Meeting

81Timeline 1876 – 2006

1987

82





Corporate guidelines:As a corporate objec-tive, environmental protection was giventhe same priority asgeneration of profits.

December 16: Henkelpreferred shares weretraded on the Swissstock exchanges forthe first time (until1998).

With Konsumex,Elvegy and NMV as itspartners, HenkelAustria Ges.m.b.H.founded the first jointventure in Hungary:Henkel BudapestChemie GmbH. HenkelAustria held a 51-per-cent share interest inthis company.

Foundation of HenkelHome Improvementand Adhesive ProductsLtd in Winsfield, GreatBritain. The consumeradhesives of Henkeland Unibond Copydexwere integrated intothe new company.

Henkel took over Ecolab Inc’s businessin products for the surface treatment ofmetals in Great Britain(brand: Magnus) andthe French cleanersproducer Lesieur-Cotelle SA, Paris.

Acquisitions in theUSA:– Oxy Process

Chemicals Inc,Morristown, NewJersey (specialtychemicals for thetextile, paints andcoatings and paperindustries, alsoknown under thename Nopco), withseveral sites world-wide;

– Parker Chemicals,Madison Heights,Michigan (cleaningand pretreatment ofmetal surfaces in theautomotive industry

– AdhesivesConsultantsCorporation,Hayward, California.

>>

Start of virologyresearch. Start of dermatological producttesting on human vol-unteers. Developmentof biodegradablehydraulic oils.

Use of the HETCAMtest (hen’s egg test onthe chorioallontoicmembrane), developedby Henkel, to replacetests on animals.

First use of a comput-er system to controland monitor produc-tion in the Düsseldorffatty alcohol facilities.

Installation of a new jetfilter on the atomiza-tion tower in HenkelAustria’s detergent production plant. Thenew filter operatedwith an efficiency of99.9 percent.

Startup of a new esterification plant inMeaux, France.

Launch of the liquiddetergents Persil flüssig (in May) andFewa flüssig. Henkelalso launched liquidheavy-duty detergentsin Austria, Belgium,France, Italy (Dixan liquido) andSwitzerland (Persilflüssig).

In the fall, the men’sbody care line City,developed for the international market,was launched in Germany, Spain (eaude toilette/deodorant) and France (also shower gel).

The Somat range wasextended by a liquiddishwashing detergent.

Schwarzkopf switchedall its production linesto CFC-free aerosols,thus taking on a pioneering role in Germany.

Teroson marketed MSpolymer sealants.

Number of peopleemployed by Henkel at the end of the year:34,731. For the firsttime, the Company had more employeesoutside the FederalRepublic of Germany(18,237) than inside.

Introduction of flexibleworking time foremployees of HenkelKGaA.

Participation certifi-cates for Henkel KGaAemployee capital accumulation and property owning pro-grams (until 1997).

At the 19th Druck-schriften-Wettbewerb[publications competi-tion] in Berlin, Henkel-Blick was awarded the“Berliner Type” in silveras the best German-language companynewspaper (furtherawards in 1988 and1989).

Teroson in Heidelberghad a workforce of1408.

Test on hens’ eggs

1987




1987–1988

February 1: In the USA,Henkel and HerculesInc, Wilmington, Dela-ware, founded the jointventure Aqualon Group:Worldwide cooperationin water-soluble poly-mers (Henkel’s share inthis joint venture wassold, together with theDoel site in Belgium, toHercules in 1989).

Restructuring ofHenkel’s U.S. activitiesinto two companies.Henkel of America Incretained the sharehold-ings in Clorox and Loctite and in HenkelCorporation. All opera-tional business was concentrated in HenkelCorporation, GulphMills, Pennsylvania.

DEP launched a hairgel under the brand LALooks and acquiredthe brands Lavoris(mouthwash), Topol(toothpaste) undPorcelana (face care)from Jeffrey Martin Inc.

Henkel’s sales exceed-ed 10 billion DM forthe first time.

January 1: Prof. HelmutSihler was electedPresident of theVerband derChemischen Industrie(VCI) [German associa-tion of the chemicalindustry] for a 2-yearterm.

Foundation of HenkelTecnimetal EuropaGmbH in Cologne(until 1996). All European activitiesof Henkel in the field of metal pretreatmentwere steered fromhere.

150-year anniversaryof Matthes & Weber,Duisburg.

Merger of Parker Chemicals andAmchem to form theParker + AmchemGroup, MadisonHeights, Michigan,USA.

Acquisition ofIndustrial DetergentsLtd in Ireland (hygieneproducts and industrialcleaning). Business inIreland was regroupedunder the Dublin-basedHenkel ChemicalsIreland, set up as anindependent entity.

Henkel Ibéricaacquired a share inter-est in Prolimper SA(Taifol liquid householdcleaner and Sualite fabric softener con-centrate).

Henkel acquired all the shares it did notalready own in GemisaSA de CV, Mexico.

Patent application forthe production of ex-truded laundry deter-gents and cleaners(Megaperls).

Henkel made a break-through in radiation-induced curing ofadhesives with a com-bination of anaerobicand UV curing indimethylacrylate adhesive systems.

Renovation andmodernization of laun-dry detergent process-ing in Düsseldorf-Holt-hausen. Constructionof a new biotechnolo-gy building at Nieder-heider Strasse(Building Y 20) and anew sulfation plant.

Construction of a newaroma chemicals production facility atKepec in Siegburg.

The second hot airspray atomization plantfor laundry detergentproduction at HenkelAustria in Vienna wasfitted with a high-per-formance jet filter.

>>

At the end of the year,Henkel ceased to produce phosphate-containing laundrydetergents in Germany.

Replacement of fluoro-chlorinated hydrocar-bons in polyurethanefoams by environmen-tally more compatiblepropellants.

Adhesin, dispersionand latex adhesiveswere switched to asolvent-free formula-tion.

New products:– Pattex transparent

power adhesive;– Sista joint sealant

(immediately rain-proof);

– Purmelt adhesivesfor bookbinding;

– More heat-resistantand dual-curingOmnifit reactionadhesives;

– City Men shower gel;– Action shampoo for

men, for hair andskin care;

– Poly Farbschimmer[color gloss];

– Aok active skin careline for “30 andabove” (also in Austria);

Issue of free shares tothe employees ofHenkel KGaA in thecontext of a capitalincrease. For every 10 “old” preferredshares an additionalnew one was issued.

New remunerationagreement for theemployees of HenkelKGaA: uniform job classifications; removalof distinction betweenwage and salarygroups (workers/salaried employees).

1988

Timeline 1876 – 2006 83

1988

84





Henkel opened a liaison office in Peking.

Foundation of HenkelTaiwan Ltd in Taipeiwith a production plantin Chung Li, Taoyuan,and Henkel Kimianika(M) Sdn Bhd (HKM) in Kuala Langat to produce glycerine inMalaysia (since 1999:Cognis).

Purchase of theNightingale activities ofHarcros Chemicals PtyLtd in Australia(hygiene).

In Casablanca, Henkeltook over the Moroccanadhesives company LeSoleil and founded thedistribution companyHenkomar (later HenkelMaroc SA).

New high-pressurehydrogenation facilityin Boussens, France.

Türk Henkel put a sulfochlorination plantinto operation toenable it to step up itsactivities in the marketfor synthetic leatherfatting products.

Acquisition of plantsand alkyl polyglycosideknow-how (Henkelbrand: APG) from theHorizon Chemical Division of Staley Continental Inc,Decatur, Illinois, USA.

– Vernell concentratein plastic refill pack;

– Sidolin lens wipes;– Biff universal bath

cleaner;– Eltra heavy-duty

detergent for theindustrial sector;

– Aqueous substitutesfor chlorinatedhydrocarbons underthe P3-dimal brand.

Henkel KGaA increasedits share capital by70.0 million DM to702.5 million DM byissuing nonvoting pre-ferred shares.

At the beginning of theyear, Henkel took overthe protein activities of the Freudenberggroup of companies inWeinheim.

100th anniversary of Henkel subsidiarySichel GmbH in Hannover-Limmer.

Thera GmbH, Dülken,was renamed TheraCosmetic GmbH.

Acquisitions:– In Great Britain,

Nitromors Ltd (until2000), the marketleader in paint strippers;

– AfN Zachariadis AG,Athens, Greece(renamed HenkelChimika), and Trifon& Kastrinis SA(renamed Henkel Hellas, Athens);

– Emery Division,Cincinnati, Ohio,USA, from QuantumChemicalCorporation (since1999: Cognis).

Henkel acquired a 12-percent share inter-est in Ecolab Inc, St. Paul, Minnesota,USA, one of theworld’s biggest suppli-ers of products forindustrial and institu-tional cleaning.

Adhesives ConsultantsCorporation, Hayward,California, USA, wasrenamed as HenkelAdhesives Corporation.

Jointly with U.S.drilling service compa-ny Baroid DrillingFluids Inc, Houston,Texas, Henkel startedto develop a drillingfluid based on fattyacid esters (brand:Petrofree), which wasfully biodegradableunder all conditionsand had excellent technical properties.Petrofree received anumber of awards inthe early 1990s.

Expansion of the com-puter center inDüsseldorf-Holthausen.

Annual production ofVEB WaschmittelwerkGenthin: 210,000 tons;exports: 60,000 tons.

Startup of a new trans-esterification plant atSidobre-Sinnova,Boussens, France.

All laundry detergentsin Germany werephosphate-free. AllPritt products world-wide were solvent-free(the Pritt stick hadbeen so since 1969).

New products:– Packageless hotmelt

pressure-sensitiveadhesives for thenonwovens market;

– Polyurethane adhe-sives for the directglazing of car wind-shields and back windows;

– Metal-reinforcing elements based onadhesive glass-fiberreinforced epoxycomposites;

– Pritt glue roller inseveral Europeancountries;

– Fa deodorants in propellant-free atomizers;

– The Fa activ rangefor men;

– The Derm Aok bodycare line;

– Poly Color IntensivColor-Creme;

– Persil flüssig perfume-free;

– First refill pack forPersil flüssig;

Introduction of the 39-hour week atHenkel in Germany.

Works agreementbetween Henkel KGaAand the WorksCouncil: “United forenvironmental protec-tion.” Elements of theagreement: The WorksCouncil would bepromptly informedabout permit proce-dures for new plants,operational incidents,water protection andwaste disposal con-cepts.

First “open house” dayat Gerhard CollardinGmbH in Herborn-Schönbach.

Teroson GmbH openedits training center inHeidelberg-Wieblingen.

Number of employeesat VEB Waschmittel-werk Genthin: about1,800.

High-pressure hydrogenation in Boussens

1989

1989

85





1988–1990

Hans SchwarzkopfGmbH, Hamburg,increased its sales to621.9 million DM.

Foundation of the jointventure Henkel-Daesung Co Ltd inSeoul, South Korea(hygiene products,until 2000), and HenkelKorea Ltd in Seoul,Henkel Singapore PTELtd (metal chemicals)and the joint ventureHenkel Rika (M) SdnBhd in Kuala Lumpur,Malaysia (since 1999:Cognis).

Licensing agreementwith SPIC FineChemicals Ltd, India,for the constructionand operation of alaundry detergent pro-duction facility withintegrated zeolite production in Madras.

Inauguration of a newresearch laboratory byHenkel Corporation inAmbler, Pennsylvania,USA.

Startup of a computer-controlled esterifica-tion plant in Kitatone,Japan.

– Dor Neutral with surfactants based on renewable rawmaterials;

– Dor spray cleanerwith a new type ofamphoteric surfac-tant as a cleaningenhancer;

– Somat Reiniger Tabs [dishwasherdetergent tablets];

– Theramed junior inBelgium.

Opening of theSchwarzkopfAcademy, an interna-tional seminar andtraining center, inHamburg.

A Henkel shop openedin Prague. Henkelproducts could bebought here for hardcurrency.

Liquid Dial antibacterialhand soap pioneered a new era in personalhygiene products.

P3 technology andmetal surface treat-ment business weregrouped together in anew Metal Chemistrydivision.

March 1: Takeover ofthe producer of Lixtonspecialty cleaners,Rudolf Schmitz KG, St. Augustin, nearBonn; the companywas subsequentlytransformed andrenamed LixtonGmbH.

The Ceresit and Thomsit brands(Henkel flooring tech-nology) were groupedtogether in Henkel-Bautechnik. The Ceresit range wasdivided into two sepa-rate product lines forprofessional and DIYusers.

Henkel & Cie AG,Basel, Switzerland,took over GebrüderSchnyder AG in Biel(detergents and house-hold cleaners, cos-metics).

Henkel Chemicals Ltd,Enfield, England, tookover the metal pretreat-ment business of theBritish chemical com-pany Imperial ChemicalIndustries (ICI).

September 1:Acquisition of a shareinterest in the deter-gent plant of theChimvolokno chemi-cals combine inEngels, Russia.Foundation of Sovhenkas a joint venture withthe fibers combineChimvolokno.

Establishment of theDermatology depart-ment in Düsseldorf-Holthausen.

Inclusion of alkyl poly-glycosides (APG) inbrand-name products.Comprehensive testingto verify the ecologicalsafety of APG.

Development of a newhighly concentratedprotease, enabling theproteolytic (protein-cleaving) activity oflaundry detergents tobe doubled withoutincreasing theirenzyme content – anadvantage in the for-mulation of compactdetergents. AcrossEurope, the formula-tions of all heavy-dutypowder detergentswere switched to thenew protease.Production of the pro-tease BLAP at Biozym,Kundl, Austria.

May 28/30: Transfer ofGDR Persil trademarksto Henkel.June 12: Launch ofHenkel Persil in theGDR.

Launch of new-formulaheavy-duty laundrydetergent Spee, also inwestern Germany. Inmid-1990, phosphate-free Spee becameavailable for the firsttime.

January 1: Introductionof computer-aidedtime recording forHenkel KGaA employ-ees.

Introduction of capital-accumulating life insur-ance and the LEO fundfor Henkel KGaAemployees.

Systematic environ-mental protection train-ing courses for allHenkel KGaA employ-ees.

Kitatone site, Japan

1990

1990

86





May 9/11: Cooperationagreement betweenHenkel KGaA and VEB WaschmittelwerkGenthin.September 22:Foundation of Henkel Genthin GmbH.November 26: HenkelKGaA repurchasedWaschmittelwerk Genthin from theTreuhand-Gesellschaft[trust agency].

December 3: KonradHenkel handed overthe chairmanship ofthe Supervisory Boardand Shareholders’Committee to Albrecht Woeste (b. 10/30/1935), agreat-grandson of theCompany’s founder.Konrad Henkelbecame “HonoraryChairman of theHenkel Group”.

Hoechst AG took amajority shareholding(77 percent) inSchwarzkopf GmbH.

Establishment, throughshareholder or partici-pation agreements, of:Henkel BautechnikPolska Sp zoo inStaporoków, Poland;Henkel Hungária inBudapest, HenkelMetakémia inKörösladány andHenkel Taurus in Vác(all in Hungary); HenkelZlatorog doo in Maribor,Slovenia.

Maecenas Awardreceived by HenkelAustria for the best artsponsorship project inAustria in recognitionof its efforts in savingirreplaceable prints ofthe Albertina in Viennaand valuable newspa-pers of the Austriannational library datingfrom the time of themonarchy.

Long-term licenseagreement betweenHenkel Corporation,Gulph Mills, Pennsyl-vania, USA, and NihonParkerizing CompanyLtd in Tokyo, Japan(treatment of metalsurfaces).

Dial’s annual revenueexceeded 1 billion USdollars for the firsttime.

First joint venture inChina: ShanghaiHenkel Chemicals Ltd(production site in GuLang Lu).

Launch of new anti-microbial disinfectant:active ingredientGlucoprotamin.

Construction of a newCentral Analysis labo-ratory (Building Z 43),expansion of the Sasilplants, and new fattyalcohol fractionation inDüsseldorf-Holthausen.Henkel ceased to pro-duce plastic bottles.

Other projects:– New production

plant for textile andleather auxiliaries atHenkel Italiana, Fino Mornasco, Italy;

– Multipurpose plantfor the production ofplastics lubricants inKankakee, Illinois,USA;

– Production plant forSista joint sealantsand Pattex SuperGel in Mexico;

– Multipurpose reactorfor oleochemicalproducts inBroadmeadows,Australia.

Schwarzkopf concen-trated its productionactivities in the Berlin,Wassertrüdingen andDordrecht sites. Theproduction sites inAylesbury, GreatBritain, and Calenzano,Italy, were closed.

New products:– Persil supra compact

detergent;– Perfume-free Persil

powder;– Sidolin window

wipes;– Sapur carpet cleaner

spray;– Aqueous specialty

adhesives for label-ing returnable plastic(PET) bottles for softdrinks;

– Solvent-free Liofolhotmelt Q8733;

– Poly ampoule hairconditioning treat-ment;

– Poly Sensitive, per-manent wave forstressed hair;

– Poly Swing FashionStyling;

– All-in-one detergentpaste Pur-Compactatfor commercial laundries (Europe-wide: 1993);

– Pricol highly concen-trated compact pow-der for industrialkitchen hygiene;

– Atlas range of ecological cleanersin Italy;

– Diadermine in Spainin the fall.

Dial purchased theBreck brand (sham-poo; sold in 2001) andother haircare prod-ucts from AmericanCyanamid.

DEP acquired the Lilt(perming products)brand from Procter &Gamble.

Number ofWaschmittelwerkGenthin employeeswhen the companywas acquired byHenkel: 1,650.

September 15: Thefirst “open house” dayat the Düsseldorf-Holt-hausen site attracted17,000 visitors. Thisevent was part of anationwide campaignby the Verband derChemischen Industrie[German association ofthe chemical industry].

Hans-Joachim Richtler,Head of the Oleo-chemicals/IndustrialChemicals division,was awarded the Normann medal of theDeutsche Gesellschaftfür Fettwissenschaften[German Society ofFats Science].

Detergent plant in Genthin

Dr. Konrad Henkel and Dipl.-Ing. Albrecht Woeste

1991

87





1990–1991

In December, AlbrechtWoeste was electedPresident of the Düsseldorf Chamber of Industry and Commerce.

Christoph Henkel(b. 2/11/1958), the sonof Konrad Henkel,joined the Share-holders’ Committee ofHenkel KGaA (deputychairman since 1994).

Henkel was one of thefirst industrial com-panies to commit tothe Business Charterfor SustainableDevelopment of theInternational Chamberof Commerce in Paris.

March 1: Foundationof COGNIS Gesell-schaft für Bio- undUmwelttechnologie[biotechnology andenvironmental technol-ogy company] as aHenkel subsidiary(1994: Integrated intoCentral Research).

June 27: Henkel tookover Teroson GmbH,Heidelberg (founded1898) and integrated itinto the Adhesives andSurface Technologiesbusiness sectors.

Henkel founded CitaxKlebetechnik GmbH in Heidenau, near Dresden. Takeover oftwo factories fromLeuna AG, which werethen integrated intoCitax (since 2000: part of Henkel Dorus GmbH & Co KG).

June: Takeover of Härtol GmbH inMagdeburg (Frostox-brand antifreeze prod-ucts). The site wasintegrated into the newHenkel Härtol GmbH.

Christoph Henkel

Foundation of HenkelLiimat OY, Helsinki, Finland (adhesives distribution).

Takeover of Parker-Amchem licenseePaolo Granata SpA,Lodi, Italy.

Participation in deter-gent producer PollenaRatibor, Poland (HenkelPolska since 1992).

Foundation of jointventure Henkel-Palmaspol sro in Bratislava(since 1997 HenkelSlovensko). Palma produced Persil forCzechoslovakia.Foundation of HenkelRagasztástechnika Kftin Budapest, Hungary(production and distri-bution of adhesives).

Henkel Ibérica tookover the detergents/household cleanersbusiness and parts ofthe cosmetics busi-ness of SociedadeNacional de SaboesLtda, Lisbon, Portugal.

December 13: HenkelChemicals Ltd, LittleIsland, near Cork,Ireland, and HenkelChemicals Ltd, Enfield,Great Britain, took thejoint name of HenkelLimited.

Foundation of theEuropean joint ventureHenkel-Ecolabbetween Henkel andthe U.S. companyEcolab Inc (until11/30/2001). At thesame time, Henkelincreased its shareinterest in Ecolab Incto 24.9 percent.

Esterquats were in-cluded as a new, rapidly biodegradable,active component in all Henkel fabric softeners.

In Düsseldorf-Holthausen, startup of flue-gas desulfurizationsystem of the Henkelpower plant andwaste-gas incinerationplant in adhesives fac-tory north. The Henkel-Ecolab research andtraining center wasinaugurated in Holt-hausen (Building L 34).

The Henkel drillingfluid Dehydril wasused to drill Europe’sdeepest borehole.

Start of production ofPerwoll in Genthin.

An esterification plantto produce plasticsadditives went intooperation at NeynaberChemie in Loxstedt.

Startup of a plant toproduce the laundrydetergent base material TAED(tetraacetylethyl-diamine) at HenkelChemicals in Ireland.

In the USA, startup of an ethoxylationplant in Charlotte,North Carolina, and of a sulfation plant inKankakee, Illinois.

A new sulfation plantwent into operation atHenkel SA IndústriasQuímicas, São Paulo,Brazil.

The jury of the GermanMarketing Associationawarded the GermanMarketing Prize toHenkel.

The carton outer (ecolight pack) for liquiddetergents, which wasused Europe-wide,won the WorldPackaging Organiza-tion’s Worldstar.

New products:– Persil Color, the first

heavy-duty detergentfor colored fabrics;

– Dufix Universal paintstrippers;

– Poly Man Color, thefirst hair tint for menin Germany;

– Poly Kur Sun to protect the hairagainst sunlight;

– Fa light with an especially skin-com-patible formulation;

– Phosphate-freeSomat 2000;

– Fewa Plus – the firstcompact specialtylaundry detergent;

– 2 products of the Farange in India.

Schwarzkopf launchedthe vegetable-basedhair colorant IgoraBotanic for hair salons.

Henkel Chimica,Bologna, took over thedistribution of thelong-established whiteglue brand Vinavil inItaly.

The Somat Tabs pack-aging won an award inFrance for its child-proof closure.

>>

Works agreement“Family and job”between Henkel KGaAand the WorksCouncil.

Expansion of theWorks Council buildingin Düsseldorf-Holt-hausen (Building L 26)to provide rooms forthe representatives ofseverely disabled andyouth employees.

The capital of the Konrad-Henkel-Stiftung was increasedby 1 million DM.

Degussa AG foundedthe nonprofit Degussa-Konrad-Henkel-Stiftung.

“Cultural evolution” atHenkel. Objectives ofthe program: Improve-ment of the manage-ment structure; a moreperformance-orientedsalary system; furtheroptimization of leader-ship and managementdevelopment; expand-ing the information systems for all em-ployees.

In the spring, Henkelemployees foundedthe solidarity organiza-tion Henkel-Förderwerk Genthine.V. to help people inthe region of Genthin.

1991

88





Takeover of StaloChemicals GmbH inLohne (producer ofPVC additives forcable and pipe extru-sion, profile extrusionand injection molding).(Since 1999: Cognis.)

Establishment of globally responsibleStrategic BusinessUnits (SBUs), initially inthe Detergents/Household Cleansersbusiness sector and,as of October, also inthe Cosmetics/Toiletries businesssector.

Barnängen took overNeutromed in Italy (per-sonal care products).

Chemtek was foundedin Coventry, GreatBritain. Its first productwas Vax carpet cleaner.(Acquired by Henkel in2004.)

Reorganization inMexico: QuímicaHenkel SA and HenkelMexicana SA mergedto become HenkelMexicana SA de CV.Parker-Amchem (metalchemicals) andGemisa (polyamideresins) were integrated.

Foundation of the jointventure Ashwa Adhe-sives Industries Ltd inJeddah, Saudi Arabia.

Foundation of HenkelAsia Pacific (HAP) inHong Kong as a management holdingcompany for the Asiaand Pacific region.

Foundation ofGuangzhou HenkelChemical Products CoLtd as a second jointventure in China.

Establishment of theLoctite EngineeringCenter, Garching, nearMunich, for applica-tions research, designsupport, materials testing, equipmentdevelopment, processdevelopment and simulation.

The White Lady deco-rating the wall of ahouse in the WenceslasSquare in Prague.

1992

June 15: At the AnnualGeneral Meeting of theshareholders of HenkelKGaA, Helmut Sihler(left) handed over hisoffice as President andChief Executive Officerto Dr. Hans-DietrichWinkhaus(b. 7/16/1937).

October 1: AlbrechtWoeste was awardedthe Federal ServiceCross, First Class.

The acquisition of theBarnängen consumergoods division of theSwedish Nobel Industrier AB Groupboosted the growth ofthe cosmetics divisionin Europe. Henkel’sactivities in Scandi-navia were groupedtogether under theumbrella of HenkelNorden AB in Stock-holm. In Denmark,Skandinavisk Henkeland Barnängen ABmerged to becomeHenkel Barnängen AS,Taastrup.

Development of Biocrack by COGNISfor the remediation ofoil-contaminated soil.It was awarded thePrix Européen d’Inven-tion in Monaco 1994.

Relocation of produc-tion for the industrialand institutional sector(35,000 tons/year) fromDüsseldorf-Holthausento Nieuwegein, TheNetherlands.

In Düsseldorf-Holt-hausen, startup of afatty acid distillationfacility and the residualsubstances center(Building W 14).

Henkel bottled all liq-uid products in the“eco-light” bottle (until1999).

After the acquisition ofBarnängen, the WC-Ente toilet cleaners,Substral plant careproducts (divested in2001) and the Aapriskin care line (divestedin 2000) were inte-grated into the Henkelportfolio.

March 20: First “RoundTable” as forum for discussion betweenemployees and topmanagement inDüsseldorf (until 1995,again since 2003).

Introduction of a newpersonnel structureand a new salary system for exempt and executive levelemployees of HenkelKGaA.

Eco-light bottles

Teroson GmbH inHeidelberg

1992




1991–1993

Henkel’s first environ-ment report.

Henkel developedCitax KlebetechnikGmbH in Heidenaunear Dresden into aEuropean competencecenter for the woodprocessing industry.

The SchwarzkopfDesign Award was presented for the firsttime (the second waspresented in 1994).

Henkel CosmeticGmbH took over thehair care business ofHenara/Fashion Stylefrom the BritishEuropean BrandsGroup, Wallingford(shampoos, rinses, colorations).

The Metal Chemicalsdivision opened abranch office in Warsaw: Henkel MetalChemicals, BranchOffice Polska.

Henkel Austria tookover TVM (TiszamentiVegyi Myvek) in Szolnok, Hungary, withthe national laundrydetergent brand Tomi(market share: 25 per-cent). TVM had pro-duced Henkel laundrydetergents underlicense since 1988.

Foundation of HenkelMagyarország Kft,Budapest, Hungary,Henkel CR, Prague,CSFR, and Henkel Zlatorog, Zagreb,Croatia.

Foundation ofSchwarzkopf spol sro,Prague (present-dayCzech Republic).

Participation in deter-gent manufacturer PortSaid Detergents &Chemical Industries CoSAE, Port Said, Egypt.

A wastewater pretreat-ment plant was putinto operation at Kepec,Siegburg.

Malgrat de Mar, Spain:Completion of Henkel’smost up-to-date liquidproduction facility.

In Herent, Belgium, thefirst extrusion plant forthe production of anew type of compactlaundry detergent(brand: Megaperls)came on line in August;a second followed inJanuary 1993.

Startup in March of thefirst industrial-scaleproduction plant foralkyl polyglycosides(APG) by the EmeryGroup in Cincinnati,Ohio, USA.

The adhesives activi-ties previously carriedout at various locationsin the area aroundChicago, Illinois, USA,were concentrated atthe Elgin South sitenear Chicago.

Startup of a fatty alcohols plant at Rika,Malaysia.

Shanghai ChemicalsLimited (SHC) startedproduction of the P3and metal chemicalsproduct groups.

Production of Fa soapin Nigeria in Henkel’sown plant.

New products inGermany:– The liquid products

Persil flüssig supraand Persil flüssigcolor;

– Under the Assilbrand, the first CFC-free PU foam;

– Thera-med junior(market leader in Belgium since 1990);

– Thera-med liquid 2in1: toothpaste andmouth rinse in one;

– Poly Color MousseColor;

– Poly Soft and PolySwing hair sprayswith air pump system.

A Schwarzkopf refillingstation for hair salonproducts won an“Oecopack” competi-tion award.

Launch of the newlaundry detergent generation under theMegaperls brand inAustria, Belgium,Switzerland and TheNetherlands.

Turyag launched Yaylasoft margarine inTurkey.

APG was launched onthe U.S. market under the Glucoponbrand in October.

Henkel KGaA andHenkel Austria conducted a surveyamong all non-exempt(i.e. covered by a collective wage agree-ment) and exemptemployees for the firsttime (anonymous questionnaire).Management was first surveyed in 1990.

The Konrad HenkelSchool was opened in the province ofNakorn Panom inThailand. Henkel sup-ported the projectfinancially.

1993

ERA in Tosno, Russia

Henkel acquired a par-ticipation in ERA AG,Tosno, near St. Petersburg, Russia(laundry detergents,household cleaners,abrasives, cosmetics).

Türk Henkel receivedan award as “mostenvironmentally friendlycompany” fromCerreted, the associa-tion of Turkish environ-mental technologycompanies.

Development of air-activated single-component reaction adhesives.

Development of a newwater-soluble epoxy-based anticorrosivecoating, characterizedby superior environ-mental compatibilityand excellent chemicalresistance.

>>

New products in Germany:– Persil with Plantaren

(APG);– Somat Supra;– Persil Supra and

Persil Color in refillpacks and, in a special campaign, inrefillable metal boxes;

– Pril Balsam and PrilSupra;

– Dor with Plantaren;– First refillable cyano-

acrylate adhesive:Pattex Power Pen;

February 4: First conference of plantmanagers of GermanHenkel companies held in Düsseldorf-Holthausen.

March 5: The Tech-nology and EnterpriseCenter was opened inGenthin.

April 1: The workingweek in the Germanchemical industry wascut to 37.5 hours.

Timeline 1876 – 2006 89

1993




Henkel and Inter-national TradeMarketing GmbH,Gundelfing, nearFreiburg, Germany,founded HenkosCosmetik (since 1998:SHC BeautyCosmetics) for theCommonwealth ofIndependent States. In the following years,representative officeswere set up inMoscow, Almaty(Alma-Ata,Kazakhstan), Minsk(Belarus) and Kiev(Ukraine).

Foundation of LoctiteMagyarország Kft inBudapest, Hungary.

Schwarzkopf estab-lished branch offices inPoland and Venezuela.Takeover of Labora-torios Artibel Ltda inColumbia.

Foundation of the jointventure Liofol Corpora-tion in Cary, North Carolina, USA (devel-opment and distribu-tion of laminatingadhesives in NorthAmerica and Mexico).In late 2001, Henkelacquired the shares ofits partner LordCorporation, Erie,Pennsylvania, USA.

New joint ventures inChina: Tianjin HenkelDetergents & CleaningProducts Co Ltd, Tianjin, and ShanghaiHenkel-Teroson Adhesives & CoatingsLtd, Shanghai.

Henkel took over theindustrial cleanersbusiness of Chemserve,South Africa.

Creation of theHECLID (HenkelChemical InformationData Base) environ-mental and consumer protectiondatabase.

Henkel developedbiodegradable poly-mers for the fiber andtextile industries, assubstitutes for lessfavorable processchemicals.

Introduction of a newlydeveloped CFC-freerange of cleaners forthe electrical industry.

A tube reactor tech-nique developed byHenkel for the produc-tion of fatty alcoholswas launched suc-cessfully in the USAand Malaysia, thenused in the Düsseldorfparent plant.

New productionplants:– In Viersen-Dülken for

skin care prepara-tions;

– In Genthin for theproduction of powder laundrydetergents;

– In Ferentino, Italy, for the production of extruded laundrydetergent(Megaperls);

– New SO3-sulfationplants at Henkel Thainear Bangkok, Türk Henkel,Istanbul, and FinoMornasco, Italy(detergent/cosmeticbase materials);

– At Pulcra, Barcelona,for esterquats (activesubstances in fabricsofteners);

– At Fancy Daily UseChemicals(Zhaoquing) Ltd,China, for the Faseries;

– Laundry detergentfactory at SPIC FineChemicals Ltd,Karaikal, India.

– Poly Nature Color:first coloration basedonly on plant-sourced raw materi-als;

– Topmat Tabs: firsttablets for industrialdishwashers;

– Perclin: first chlorine-and phosphate-freeproduct for industrialdishwashers;

– P3-multan 21-2: firstnon-nitrosamine-forming industrialcoolant.

Launch of Wolfin GWSK, the world’s firstself-adhesive fabric-reinforced plastic roof-ing and waterproofingmembrane.

Grünau took over theEuropean distributionof Lab, an enzyme forcheese production.

Other new products:– Expansion of the

Italian Sergio Tacchinifragrance rangeacquired with Barnängen to includethe Sport Extremeline;

– Dixan in Poland;– Across Europe, Pur

compact detergentpaste (commerciallaundries);

– In China: PersilSupra, Wipp Expressand Henko (all produced in China);

– In southern India: thelaundry detergentsZymo and Henko.

DEP acquired theHälsa and Agree (hair-care) brands from S.C.Johnson & Son.

Dial purchased theRenuzit air freshenersline from S.C.Johnson.

Takeover of the Polybrands (painter products of PolycellProducts Ltd) in Canada and the USAby LePage.

October 12: Firstmeeting of HenkelKGaA executives inDüsseldorf-Holthausen.

In Unna, Ceresitopened the HenkelBautechnik trainingcenter.

Detergent plant in Tianjin, China

Detergent plant in Karaikal, India

Perclin

Timeline 1876 – 200690

1994

91





1993–1994

January 1: Foundationof Henkel WaschmittelGmbH. The salesstaffs of Henkel andBöhme were merged.

The Company’s world-wide mission, princi-ples and strategy were formulated in abrochure.

Henkel declared itsgoal of achieving eco-logical leadership.

October 7: The1987/1994 250 millionDM equity warrantissue of HenkelFinance Europe NV,Amsterdam, becamedue for repayment.The option of conver-sion into preferredshares of Henkel KGaAwas exercised to 99.75percent. The equitycapital of HenkelKGaA thus increased.

Sale of soda factoryMatthes & Weber, Duisburg, to D. GeorgeHarris & Associates,New York, USA.

January 1: Sale of theshares in Schmidt &Hagen, Uetersen, toHarles & Jentzsch.

Henkel & Cie AG,Basel, Switzerland,took over the con-sumer goods brandsof F. Steinfels AG,Zurich (laundry anddishwashing deter-gents and householdcleaners).

Foundation of HenkelKlebetechnik in Warsaw for the distri-bution of householdadhesives. Henkel Cosmetic Sp zoo andHenkel Polska SAwere merged.

Acquisition of:– Viafrel SA, Athens,

Greece (adhesives);– Synco SRL,

Calenzano, Italy,(plastics additives);

– Sanisol, France(building hygiene);

– CFM (UK) Ltd, GreatBritain (hygiene).

Foundation of AOZTSchwarzkopf inMoscow, Russia.

In April, a new agree-ment was entered into with Loctite Cor-poration, under whichHenkel increased itsshare interest to 35percent and was ableto exercise a greaterinfluence on decisions.

In Casablanca,Morocco, HenkelMaroc and the adhe-sives company LeSoleil were merged toform the new HenkelMaroc.

New process for producing microfineemulsions (PIT).

First in-vitro work withskin cells to obtainproof of efficacy.

Development of an EU standard methodspecification (furtherdevelopment of in-vitropercutaneous penetra-tion); this standardmethod was acceptedby the EU in 1999.

Computer-aided simu-lation of substanceconcentrations in theenvironment.

Stalo Chemicals,Lohne, became thefirst company to succeed in stabilizinglarge PVC pipes withcadmium/zinc insteadof lead.

New productionplants:– Megaperls factory

(Building C 12) inDüsseldorf-Holthausen (capacity70,000 tons/year);

– Filling plant for liquiddetergents andhousehold cleanersin Genthin (trans-ferred fromDüsseldorf);

– Steam spray dryingin Vienna (odorless,exhaust-free laundrydetergent spray drying; awarded theVienna businesscommunity’s GrandEnvironmental Prize);

– In Nemours, France,and Malgrat, Spain,expansion of produc-tion plant and fillingplant for liquid deter-gents;

– In Cincinnati, Ohio,USA, for processingof azelaic acid (basematerial for plasticsproduction; Henkelwas the sole pro-ducer of azelaic acidbased on natural rawmaterials);

>>

New products inGermany:– Persil Megaperls;– Der General bath-

room cleaner;– New hotmelt pres-

sure-sensitive adhe-sive: Euromelt Xtra;

– Pattex power adhesive with highheat resistance;

– Liotron solvent-free,UV-curing, laminatingadhesives;

– Wallcovering adhe-sive Ovalit T aspowder;

– Fa series with hydro-balance system.

Henkel MetalChemicals started tosell Alodine 2040 (pre-treatment of aluminumparts).

Teroson launchedPVC-free product fami-lies for automotiveengineering: Terophonfor sound-absorbingcoatings and Terocoatfor underbody protec-tion and sealing ofweld seams.

Eco logistics: Long-distance transport ofdetergents and house-hold cleaners in Germany was largelytransferred from roadto rail. This meant22,000 fewer truckjourneys each year.

Schwarzkopf No. 1became Germany’s firstshampoo concentratewith a pump dispenserand refill pack.

Dorus marketed thefirst practicable solvent-free wet con-tact adhesive for foambonding and mattress-making.

Hans-DietrichWinkhaus was named“Eco Manager of1994” by the Capitalmagazine and theWorld Wildlife FundFor Nature (WWF).

March 10: Award ofFederal Service Crossand Ribbon toGottfried Neuen, thechairman of the WorksCouncil.

The Henkel craftwork-ers house was openedin Kommern Rhinelandopen-air museum.

June 17: Opening ofHalbusch recreationcenter for employeesin Düsseldorf-Holthausen.

January 21: Formalopening of ThomasMorus House youthcenter in Genthin; it was built with the support of HenkelFörderwerk Genthin.

July 1: Terosonemployees became eligible to join theHenkel health insur-ance fund.

Megaperls factory in Düsseldorf

1994

92



EMPLOYEES/SPONSORING/CC*

YEAR RESEARCH, TECHNOLOGY AND PRODUCTION


Separation of the business activities ofCOGNIS and assign-ment to Henkel busi-nesses; COGNISGesellschaft für Bio-technologie becamepart of Central HenkelResearch (merged in1998).

Schwarzkopf closed itsparent plant in Berlin inthe middle of the year.

New joint ventures inChina: Shantou HenkelConsumer Adhesives& Building ChemicalsCo Ltd, Siping; HenkelDetergents & CleaningProducts Co Ltd;Shanghai HenkelOleochemicals (SHO)Co Ltd. In Hong Kong:the joint ventureHenkel CosmeticsChina Ltd.

– For the production ofliquid metal chemi-cals in Calhoun,Georgia, USA, andEcátepec, Mexico.

The green Substralbottle from Henkel Austria was the firstpackaging manufac-tured from 100 percentplastics recyclate.

Other new products:– Diadermine in Great

Britain, Hungary, the Czech Republic, Slovakia and Slovenia;

– Pril in Egypt;– White Giant as pow-

der detergent andwashing soap inIndia.

The business maga-zine Gewinn and theassociation of Austrianindustrial journalistsawarded Henkel Austria the “Dialog”communication prize in recognition of itsexcellent internal communication.

1995 November 17: KonradHenkel was awardedthe Grand ServiceMedal and Star of theOrder of Merit of theFederal Republic ofGermany.

November 1: Henkelacquired HansSchwarzkopf GmbH,Hamburg (brands:Schauma, Drei WetterTaft, Gliss, Bac, Kaloderma, Frottee,Hâttric).

August 1: Takeover ofthe development, production and mar-keting rights in theroller technology ofPelikan Holding AG,Zug, Switzerland, for countries outsidethe German-languagearea.

June 14: Foundation of the joint ventureOptiMel Schmelzguss-technik GmbH & CoKG (systemic solutionsfor waterproof plug-inand cable connections).

October: Acquisition ofDr. Rudolf SchieberChem. Fabrik GmbH &Co KG, Bopfingen, a leading producer ofadhesives for thewood and paper processing industry(since 2000: HenkelDorus).

January 1: Foundationof the Henkel AustriaGroup as the umbrellaorganization for the 17 Henkel companiesin Central and EasternEurope.

Acquisitions:– Laesser AG, Erlins-

bach, near Zurich,Switzerland (cigaretteadhesives and adhe-sives for the paperconverting andgraphic arts indus-tries);

– Henkel Ibérica took over IndústriasNural SA, Barcelona(brand-name adhe-sives);

– LePage Ltd inBrampton, Ontario,Canada (craftsmenand DIY adhesives);

– Argenpisa, Argentina(adhesives andsealants for the auto-motive industry);

– Tenaz Colas Ltda,São Paulo, Brazil(adhesives), fromOrniex SA, São Paulo;

– Henkel South Africa(Pty) Ltd acquiredthe adhesives busi-ness of Trans HexGroup Ltd, Parow(Tylon company; tileadhesives and building chemicals).

Publication of thenewly formulated“Principles andObjectives ofEnvironmentalProtection and Safety,”binding throughoutHenkel worldwide.

Construction of an in-vitro skin culturelaboratory inDüsseldorf-Holthausen.

Measurement of therate of biodegradationof surfactants in rivers.

At the 4th symposium“Renewable raw mate-rials – perspectives forthe chemical industry”on September 27 and28 in Düsseldorf,Henkel underscored itsleading role as aprocessor of naturalfats and oils.

The standard SAP R/3software was licensedfor Henkel.

October 18:Presentation of a newtype of enzyme gelthat gently dissolvedstubborn adhesivebonds. It was devel-oped in cooperationwith the AlbertinaGraphic Arts Collectionin Vienna.

Development to mar-ket readiness of a newnickel-free process for treating metal surfaces.

>>

Successful launch ofautophoretic coatingtechnology (one-coatpainting) for suppliersto the automotiveindustry.

New products in Germany:– Persil Megaperls in

refill pack;– Refillable Pritt stick;– Ponal refill pack;– Pattex assembly filler

adhesive;– Pattex power adhe-

sive without sol-vents;

– Poly Country Colorsrange;

– Poly Kur hair repairtreatment;

– Sil Color stainremover for coloredfabrics;

– Der General Profes-sionell with cleaningcrystals;

– Sidol kitchen cleaner: descaler,spray cleaner andgrill cleaner;

– Somat in the “Prakti”pack with reducedpackaging materialconsumption.

Dorus launched thefirst polyolefin hotmeltedge-banding adhe-sive for thick thermo-plastic edging materi-als in the furnitureindustry.

Schwarzkopf launchedIgofleur Color & Wash,an individually mixablecolor shampoo for hairsalons.

Publication of globallybinding Henkel“Guidelines forTeamwork andLeadership.”

In Düsseldorf, the“Vereinbarung Europäi-sches Arbeitnehmer-Gremium Henkel (EAGHenkel)” [HenkelEuropean employees’council agreement] wassigned. The objectivewas to promote coop-eration in Europe andto establish an ex-change of informationamong the workscouncils from the indi-vidual countries aboutthe economic situation,sites, jobs and cor-porate decisions withtransnational effects.

July 18: Establishmentof the Gemeinschaftder Henkel-Pensionäree.V. [Association ofHenkel Pensioners] inDüsseldorf.

May 18: Opening ofthe three-year exhibi-tion “Sehnsucht nachVollkommenheit”[yearning for perfec-tion] (Schwarzkopf collection) at theGerman Hygiene Museum in Dresden.

*Henkel defines Corporate Citizenship (CC) as its overall commitment to societywhich goes beyond the scope of its business activities.

1995

93



EMPLOYEES/SPONSORING/CC



1994–1996

1996 Members of the Henkelfamily, as holders ofordinary shares in theCompany, concluded anew shareholders’pooling agreement foran indefinite period,from which individualsignatories cannotwithdraw before 2016.The new agreementensured that the Henkelfamily would retainlong-term control ofmore than 50 percentof the voting shares.

Henkel “Year of Sales.”

Creation of HenkelInternet sites:www.henkel.com andwww.henkel.de.

Henkel acquired ashare interest in theTunisian detergentsand cleaners producerALKI SA, Tunis.

Acquisition ofNovamax Technologies Corporation, Atlanta,Georgia, USA (prod-ucts and systems fortreating metal surfaces).

In the USA, Henkel Corporation took overThiem Automotive Division, Oak Creek,Wisconsin (adhesivesand sealants for theautomotive industry),and United ResinProducts, GreenBrook, New Jersey(hotmelt adhesives).

Sovereign SpecialtyChemicals was found-ed in Chicago, Illinois,USA. (Henkel sub-sidiary since 2004.)

In the cosmetics sector, tests on ani-mals were replaced bytests on the skin ofcow udders (abattoirwaste).

Henkel developed aprocess to createmicroemulsions forcosmetic and technicalapplications.

A lye-soluble hotmeltadhesive enabled laminated labels to beapplied to PET bottlesand subsequentlyremoved after use andseparated for recyclingor thermal utilization.

>>

International roll-outfor the Pritt roller.

New products in Germany:– Weisser Riese

Megaperls;– Spee Megaperls;– Persil specialty

detergent for finefabrics;

– Thomsit T450 Futurasolvent-free floor-covering adhesive,tailored to thedemands of indoorair hygiene;

– Ponal Constructstructural adhesivein a cartridge;

– Ovalit GF concen-trate, the first glassfiber fabric adhesivein powder form;

– Denivit aktiv stain-removing tooth-paste;

– New-formulation Fa“The Spirit of Fresh-ness”;

Number of Henkelemployees worldwideat the end of the year:46,665. Henkel KGaAemployed 8,065 peo-ple in Düsseldorf-Holthausen.

April 1: New hours-of-work system for HenkelKGaA employees: Flexible function timereplaced the previousflexible time system.

The municipal non-denominational schoolin Düsseldorf-Garathwas renamed the FritzHenkel School.

Takeover of the indus-trial adhesive productsbusiness of PKLVerpackungssystemeGmbH, Linnich (labeladhesives, dispersionadhesives and hot-melts).

Renaming of Chemische Fabrik Grünau GmbH as Grünau IllertissenGmbH and acquisitionof Hausers Labfabrik,Neusäss, near Augsburg.

Dial acquired ISC(International Soapsand Cosmetics) inGuatemala, a manu-facturer of translucentbar soaps.

More joint ventures inChina: Henkel KemengCosmetics Ltd (toi-letries) in Shanghai;Guilin HenkelDetergents & Cleaning Products Co Ltd inGuilin; Henkel (Tianjin)International TradingCompany, Tianjin.

October 25:Foundation of HenkelChina holding compa-ny: Henkel (China)Investment Co Ltd,Beijing (in Shanghaisince 2000).

Use of newly devel-oped fast-curing 1- and 2-componentmethacrylate-basedreaction adhesives forapplications beyondthe capacity of cyano-acrylate adhesives.

New productionplants:– APG plant in Düssel-

dorf-Holthausen;– Continuous fatty acid

hydrogenation with anew noble metal cat-alyst in the Düssel-dorf “Oil quarter;”

– At Grünau, Illertissen,a second spray drying plant for foodadditives (highlyeffective powderedwhipping emulsifiersfor fine bakedgoods).

Europe-wide launch by Henkel-Ecolab ofEcoplus 2000 – acleaning system forcommercial dish-washing.

Introduction ofMegaperls from Le Chat and SuperCroix in France.

Dial introduced PurexBaby Soft, a specialtydetergent to launderbaby clothes.

Launch of Fa WhiteningCream (HenkelCosmetics China)helps Chinese ladiesto achieve refinedpaleness of skin.

Loctite became a tech-nology partner to theMcLaren-MercedesFormula 1 racing team,supplying it with alarge range of innova-tive bonding solutions.Since 2004, HenkelTechnologies has con-tinued the partnershipas an Official Supplier.

APG plant in Düsseldorf

1996

94






Dr. Rudolf SchieberChem. Fabrik GmbH &Co KG, Bopfingen,acquired in 1995, wasrenamed Dorus Klebetechnik GmbH &Co KG (as of 2000:Henkel Dorus GmbH &Co KG; since 2005 aHenkel KGaA site).

Teroson GmbH wasrenamed Henkel Teroson GmbH.

Grünau took over the sealing systemsbusiness of DLWBautechnik GmbH,Bietigheim.

Transfer of leathertechnology from Düsseldorf-Holthausento Milan.

For the first time,Henkel ordinary shareswere traded on thestock exchanges inFrankfurt-on-Main,Düsseldorf (both Germany) and inSwitzerland. Ordinaryshares could thereforebe acquired byinvestors from outsidethe Henkel family. At the same time thenominal share valuewas reduced from 50 to 5 DM.

Acquisition of the business of CanadianAdhesives Ltd (brand:Bulldog Grip).

Henkel Terosonacquired TakiplasIndústrias QuímicasLtda in São Bernando,Brazil (adhesives andsealants for the auto-motive industry).

Foundation of the jointventure Henkel SoadLimited, Haifa, Israel(toiletries, laundrydetergents and house-hold cleaners).

Takeover of PVCAdditives Ltd, HongKong (additives andstabilizer compoundsfor PVC production),and foundation of thejoint venture HenkelLiyuan Cosmetics Ltd.

Acquisition of N.B.Love Adhesives, Melbourne, Australiaand New Zealand (market leader in pack-aging adhesives).

In cooperation withcustomers and plantmanufacturers,Henkel-Ecolab devel-oped a hygiene pro-cess for cold, sterilefilling of microbiologi-cally sensitive bever-ages.

Kepec in Siegburgbecame the firstHenkel company topass an environmentalaudit under the EUEco-Management andAudit Scheme regula-tion and publish a siteenvironmental state-ment.

Henkel Teroson devel-oped a recycling pro-cess for polysulfides.

Inauguration of the fireprotection center atGrünau IllertissenGmbH.

New production plants:– Computer-controlled

mixing plant for the production ofperfume oils in theHenkel FragranceCenter, Krefeld;

– At HenkelBautechnik inWrzaca, Poland;

– For craftsmen andDIY adhesives atShantou Henkel,China;

– Near Kuala Lumpur,Malaysia, a newHenkel Surface Technologies plant.

– Biff hygiene cleaner– the first ready-to-use sanitary cleanerwith active chlorine;

– Sil Fleckenlöser –the first liquid deter-gency enhanceragainst stains.

Loctite launched Inder-mil tissue adhesive inGreat Britain.

Dial introduced LongLast AromaSenseCandles under thebrand name Renuzit.

May 6: The Kasino

May 6: The KasinoNord [north canteen]was opened inDüsseldorf-Holthausen.

Henkel’s “Year ofCooperation” (withinHenkel and with cus-tomers and suppliers).

Henkel’s sales exceed-ed 20 billion DM forthe first time.

January 6: After in-creasing its share inter-est step by step,Henkel finally took overLoctite Corporation,Hartford, Connecticut,USA, the world’s lead-ing engineering adhe-sives specialist.

Acquisition of detergentproducer HackmanHavi in Finland andSweden, as well asChemolux Sarl, Foetz,Luxembourg (dish-washer detergenttablets).

Formulation of theSHE standards (Safety,Health, Environment)applicable worldwidethroughout Henkel.

Introduction of theproduct-safety data-base ProSafe for allHenkel companies.

90 years of Persil: Persil brand registeredfor Henkel in 102countries, and con-sumers in 51 countriescould wash their laun-dry with Persil fromHenkel.

Persil liquid detergentswere switched to gelformulations: PersilKraft-Gel [power gel]and Persil Color Gel.

Number of Henkelemployees worldwide:54,247.

May 11: First “Henkel-race” at thehorseracing track inDüsseldorf-Grafenberg.

Second employee sur-vey at Henkel KGaA.

Perfume oil production, Krefeld

Kasino Nord [north canteen] in Düsseldorf

1997

1997

95






1996–1997

Introduction of inte-grated managementsystems and start ofworldwide safety,health and environ-ment audits.

Sale of the shares inDegussa AG shares toVEBA AG. The shareswere held through theGFC Gesellschaft fürChemiewerte mbH.

January 1: After theintegration ofSchwarzkopf intoHenkel KGaA, thebusiness areas brand-name products andhair salon productswere split up andassigned to Schwarz-kopf & HenkelCosmetics GmbH,Düsseldorf, and HansSchwarzkopf GmbH &Co KG (SchwarzkopfProfessional),Hamburg, respectively.

March 20: The MetalChemicals businesssector was renamedHenkel Surface Technologies.

The marketing unitsCospha, High Care,Surfactants und Fragrances were con-centrated in the newCare Chemicals division of theChemical Productsbusiness sector.

Sale of the soap production business of Thera CosmeticsGmbH, Krefeld, (Dreiring-Werk) to Dalli-Werke Mäurer + Wirtz,Stolberg, near Aachen.

Business magazineCapital singled outHenkel for the best1996 annual reportand the best investorrelations work.

In France, Sellotapeacquired Barnier’sconsumer adhesivesbusiness and becamethe number 2 in theFrench DIY market.

Loctite Corporationtook over the adhe-sives specialist ResinTechnology Group(RTG), Boston,Massachusetts, USA(emission-free epoxyadhesives for the elec-tronics industry).

Takeover of DiversifiedTechnology Inc, SanAntonio, Texas, USA(lubricants for the bev-erage can industry).

Henkel divested its cellulose and paperchemicals business as well as specialtyproducts for thecement, gypsum andceramics industries inthe USA and Canada.The European paperauxiliaries businesswas transferred toHenkel Nopco AS,Drammen, Norway(until 1999).

Henkel sold ACTAdvanced CoatingTechnologies, Hillsdale,Michigan, USA (pre-coated sheets for coating companiesand metal processing).

Dial sold its Brillo soappads business toChurch & Dwight.

Foundation of the jointventure Wuhan HenkelSurface TechnologiesCo Ltd and XuzhouHenkel Detergents &Cleaning Products CoLtd (XHD) in China.

Acquisition of theIndian company Modern Home CareProducts (liquid laun-dry detergents andhousehold cleaners).

Henkel started todevelop a new productline for continuous coilcoating (brand name:Granocoat; launch:1999).

Loctite developed awater-resistant cyano-acrylate adhesive withgood bonding to glass.

Connection of thepower plant and waterglass factory inDüsseldorf-Holthausento the North Rhine-Westphalian remote emission monitoringsystem.

Establishment of amolecular biologydepartment inDüsseldorf-Holthausen.

Operating agreementbetween DüsseldorfHenkel-Bahnbetriebe(track operations) andIndustrieterrains Düsseldorf-ReisholzAG.

Closure of the Grünau productionplants in Neusäss nearAugsburg and Lodi,Italy. Rennin produc-tion was continued inIllertissen.

Expansion of the liquids plant in Genthinby a batch mixingplant (start of produc-tion of Persil Gel).

The production inPratteln near Basel,Switzerland, wasclosed down.

Start of cellulase production at Biozymin Kundl, Austria.

Further new products:– Metylan supra wall-

paper paste – extrawet strength;

– Ceresit AntifeuchtLuftentfeuchter [airdehumidifier];

– Fa Body Splashshower gel (also in Italy, Austria, Belgium);

– Schauma Kids, theshampoo for children;

– Somat Supra dish-washing detergentrange;

– Pril Supra Antibak-teriell (antibacterialhand dishwashingdetergent);

– New plant granulesystem from Substral.

Henkel entered theSpanish andPortuguese hair col-orants market withPoly Country Colors.

Works agreement inDüsseldorf-Holthausen:Performance-relatedcompensation wasintroduced for non-exempt employees.

Introduction of theLöwen [Lion] sharefund for private capitalaccumulation byHenkel employees andpensioners andemployees of affiliatedcompanies.

May 22: The HenkelJiao Tong Manage-ment Training Centeropened in Shanghai.This was a joint projectof Henkel (China)Investment Co Ltd andShanghai Jiao TongUniversity.

Management Training Center, Shanghai

1997

96






Henkel’s Internet sitewon the title “WebCompany 1996/97.”

New joint ventures in India: HenkelChembond MetalChemicals Ltd (pre-treatment of metal sur-faces), Bombay, andHenkel Teroson IndiaPvt Ltd (Anchemco),Gurgaon (adhesivesand sealants for theIndian automotiveindustry).

Construction of a production plant forbuilding chemicals inJincheon, Korea.

DEP launched the premium brands Le Système (skincare)and Théorie (haircare).

1998 Henkel “Year of Simplification.”

January 1: Hans-Dietrich Winkhaus tookup his office as Presi-dent of the Verbandder ChemischenIndustrie (VCI) [associ-ation of the chemicalindustry] for a term of2 years.

In Gundelfingen,Henkel founded SHCBeauty CosmeticsGmbH to marketthe cosmetic brands of Henkel andSchwarzkopf in 11 countries of theCommonwealth ofIndependent States(CIS).

January 1: Dorus Klebetechnik GmbH &Co KG, Bopfingen,and Citax Klebetechnik,Heidenau, weremerged to form DorusKlebetechnik GmbH &Co KG.

January 1: Merger ofGerhard CollardinGmbH, Herborn-Schönbach, HenkelHärtol, Magdeburg,Lixton, St. Augustin,and Henkel Cognis(water treatment andsoil remediation) toform HenkelOberflächentechnikGmbH.

Henkel sold aroundone third of itsDüsseldorf companyhousing units to tworeal estate companies.

Henkel acquired 100 percent of theshares in Manco Inc,Avon, Ohio, USA (consumer adhesives).

March 13: The HenkelAustria Group was re-named Henkel CentralEastern Europe GmbH,Vienna.

April 1: Foundation ofHenkel Bautechnik(Ukraina) TOB in Vyshgorod near Kiev.

Henkel acquired a shareinterest in the Greekcosmetics companyRilken SA, Athens.

Acquisitions:– The hair salon busi-

ness of R. BarlachAB, Stockholm,Sweden;

– Darenas Ltd,Birmingham, byHenkel-Ecolab Ltd,Great Britain(hygiene systemsolutions for cleaners);

– CompagnieFrançaise desProduits Industriels(CFPI), Gennevilliers,France (surface tech-nologies);

– DEP Corporation,Los Angeles,California, USA (L.A.Looks and DEP hairstyling ranges);

– The Chemical Products Division(specialty adhesives,epoxy resins, lubricants) of theU.S.-based Fel-ProGroup of companies.

Basic research startedin 1996 on the mecha-nism of regeneration ofthe skin barrier resultedin the launch of a newtype of cream againstskin aging: DiadermineBio Cohesion.

New productionplants:– Persil Tabs factory in

Düsseldorf;– Grünau-Zentrum für

Nahrungsmittel-Technologie [centerfor food technology]in Illertissen;

– For FAS granules and other surfactantcompounds inDüsseldorf-Holthausen;

– For the production ofcigarette adhesivesunder clean-roomconditions inNiedererlinsbach,Switzerland;

– For environmentallycompatible basematerials for paintsand coatings inMeaux, France;

– For the production ofchitosan, a naturallysourced cosmeticraw materialobtained from shrimpshells, in Tromsø,Norway;

– Transfer and modernization ofoleochemical pro-duction plants inBangpakong, Thailand;

– For adhesives and sealants atHenkel Argentina,Avellaneda (untilNovember 2002);

New products in Germany:– Persil Tabs;– Poly Re-Nature

Creme (to restoregray hair to its original color);

– Loctite Chipbondersfor the manufactureof electronic com-ponents;

– Ponal Rapido expansion adhesive;

– Schwarzkopf HairSculpture hair spray;

– Fa Cooling Mousse(shower gel);

– Gliss Kur Haarmilch[hair milk condition-ing treatment];

– Aok moist tissues;– Somat Profi for

dishwashers;– Pril Kraft-Gel

[power gel];– Sil Flecken Tabs with

two phases [stainremover];

– Sil Flecken Gel [stain remover gel];

– WC Frisch Aktiv Tabs[toilet cleaner tablets];

– Substral Vital DepotPerls [delayed-releaseplant fertilizer pearls].

To mark the 150thanniversary of the birthof Company founderFritz Henkel and exceeding the 20-billion DM salesmilestone, all 56,619 employeesworldwide received a commemorative silver medal.

June 16: The Dr. Konrad Henkel res-idential complex forHenkel pensioners wasopened on the BergiusStrasse in Düsseldorf-Holthausen.

1998





1997–1999

Affiliates celebratedcorporate anniver-saries: – 100 years of

Schwarzkopf; – 100 years of

Teroson;– 100 years of

Neynaber Chemie.

New joint ventures:– BioHenk AS, Tromsø,

Norway, for the pro-duction of chitosan;

– Henkel DetergentSaudi Arabia Ltd inRiyadh, SaudiArabia;

– Kokuyo Henkel CoLtd in Osaka, Japan(glue sticks; until2005).

HenkelOberflächentechnikGmbH took over theMaxwell AutomotiveDivision of MaxwellChemicals Pty Ltd,Botany, New SouthWales, Australia, andthe adhesives andsealants business ofTirreno Indústria EComércio de Deriva-dos Plásticos Ltda SA,São Paulo, Brazil.

– In Shantou, China,for the production ofcasein and hotmeltadhesives;

– Cultivation of algae in Hutt Lagoon, Australia (beta-carotene business).

Successful internation-al launch of humidityabsorbers and assem-bly adhesives (NoMore Nails concept).

February 13: HenkelTeroson marked Teroson’s 100thanniversary by donat-ing 100,000 DM to the“Kuratorium ZNS fürUnfallverletzte mitSchäden des zentralenNervensystems” [atrusteeship for victimsof accidents resultingin damage to the cen-tral nervous system].

June 12: To mark its100th anniversary,Neynaber Chemiedonated 100,000 DMfor youth work inLoxstedt.

1999 April 24: KonradHenkel, “HonoraryPresident of theHenkel Group”, diedaged 83.

Henkel “Year of ROI”(ROI = Return onInvestment). The aimwas to sustainablyincrease the operatingreturn on investment,the return on equity,and the return onshareholders’ equity.

January 1: The Henkel reporting currency wasswitched from theDeutschmark to theeuro.

August 1: Carve-out ofthe Chemical Productsbusiness sector as anindependent legal enti-ty under the name ofCognis.

April: Henkel took overthe LaboratoiresSérobiologiquesGroup, Nancy, France,for Cognis (renewableraw materials for thecosmetics sector).

Foundation of theholding companyCognis BV inRoermond, TheNetherlands.

October: Henkel CEEfounded HenkelUzhgorod (detergents,scouring powder, shoepolish) in the Ukraine.

Henkel Corporationtook over the InspecGroup (metal-extrac-tion solvents) in theUSA.

New joint ventures:– With The Dial Cor-

poration, Scottsdale, Arizona, USA (detergents);

– Henkel Adhesives AE Egypt and startupof a new factory forindustrial adhesives.

Henkel Austria and theAustrian NationalLibrary completed anine-year research project to develop theImproved ViennaMethod – a processfor deacidifying paperin bulk. The methodwas made available to all archives andmuseums via the Internet (www.wiener-methode.at).

Cognis developed anew nickel-extractionprocess.

Schwarzkopf & Henkelmarketing was given acompletely convertedbuilding in Düsseldorf-Reisholz (M 2).

The Herborn-Schönbach site tookover production of theremaining P3 powderproducts from Düsseldorf.

New products:– Pritt Rollers for

gluing, correctingand highlighting;

– Duck brand adhesivetapes in Europe;

– Hair colorants PolyVital Colors and PolyLive with especiallybold colors (also inAustria, Sweden andFrance);

– Taft Xpress hairstyling;

– Fa Men and Fa Kids;– Persil Color Tabs,

Weisser Riese Tabsand Spee Tabs;

– Persil Sensitiv forpeople with sensitiveskin;

– Sidol washingmachine descaler;

– Biff Fresh Shower, acleaner especially for showers;

>>

April 30: More than6,000 employees andpensioners paid theirlast respects to Konrad Henkel inHenkel’s Düsseldorfmain administrationbuilding.

January 1: The com-pany health insurancefunds of Henkel andSchering merged tocreate BKK Chemie-Partner.

First Environment Dayfor employees and visiting experts atHenkel Genthin.

Large-scale donationcampaign inDüsseldorf-Holthausenfor children in Bosnia.

Timeline 1876 – 2006 97

1999

98






Queen Silvia ofSweden presentedHenkel with the“Distinguished FamilyBusiness Award” of the“International Institutefor ManagementDevelopment” (IMD),Lausanne, Switzerland,for successfully com-bining family and busi-ness interests.

In the fall, HenkelKGaA joined theGerman businesscommunity’s initiative“Erinnerung,Verantwortung undZukunft” [remem-brance, responsibilityand the future] to com-pensate forced labor-ers of the Nazi period.

In a study of the eco-logical performance ofthe world’s top 50 chemical groups, carried out by the Hamburg EnvironmentInstitute, Henkel wasranked number one bya wide margin.

In Düsseldorf, the au-tonomous productioncompany Schwarzkopf& Henkel ProductionEurope GmbH wasfounded to manage theinternational cosmeticssites.

Takeover of SouthAfrican J.V. ChemserveSurface TechnologiesCo (HST), Parklands.

Henkel SurfaceTechnologies acquireda participation in HongSeong Chemicals CoLtd, Seoul, SouthKorea (prefabricatedparts for the Koreanautomotive industry).

Foundation of the jointventure CemedineHenkel Co Ltd, Tokyo(adhesives andsealants for theJapanese automotiveindustry). Henkelacquired a 10-percentequity interest inCemedine Co Ltd,Japan.

Cooperation betweenHenkel and Lion Corporation in Tokyo inlaundry detergents,household cleanersand cosmetics/toiletries.

Henkel SPIC acquiredCalcutta ChemicalCompany Ltd (cosmet-ics brands: Margo,Neem) and DetergentsIndia Ltd (brand: Chek)from the Shaw WallaceGroup.

New productionplants:– Reactor for laminat-

ing adhesives in Düsseldorf;

– Expansion of the production of laundrydetergent tablets inDüsseldorf;

– For the production of unsaturated fatty alcohols in Düsseldorf;

– Expansion of pro-duction of Somat2in1 tablets in Foetz, Luxembourg;

– Two plants for theproduction of deter-gent tablets in Herent, Belgium;

– For industrial adhe-sives (packaging andwood adhesives) atERA in Tosno, Russia;

– New Ceresit site ofHenkel Bautechnik inVyshgorod, Ukraine;

– Plant for the produc-tion of concentratedbase material forvitamin E productionin Jacarei, Brazil;

– In Bangpakong, Thailand, a newHenkel Surface Technologies plantand a new adhesivesplant.

– Somat 2in1 Tabswith built-in rinse aid;in Germany, Austriaand France.

Henkel-Ecolab Food &Beverage/P3 Hygienelaunched P3-oxysan, anew generation of disinfectants for cleaning-in-place (CIP)systems in dairies,breweries and softdrink bottlers/canners.

Integration of Grünau’sroof-sheeting businessinto Henkel-Bautechnik.

Other new products:– Teroson’s Terocore

ultralight polymerfoam for car bodies;

– Diadermine in TheNetherlands;

– A Thera-med tooth-brush in Belgium;

– Duck Roll-OnWindows InsulatorKit in the USA.

Dial acquired the Zout(stain remover) andCoast (soap) brands.

August 22: The 100thanniversary of the Düsseldorf-Holthausensite was celebratedwith a party for 40,000employees and theirfamilies, as well aspensioners and neigh-bors.

At the internationalpublications competi-tion, Berliner Type1999, the newspaperDr. Konrad Henkel –Ein Leben für die Firma[a life for the company]won a silver award.

December 4: InJacksonville, Florida,Manco supported theU.S. Marine Corps’“Toys for Tots” pro-gram. Members of theU.S. Marine Corpspacked gifts with DuckOne-Touch adhesiverollers in return for adonation of cash or a toy.

May 8: At the AnnualGeneral Meeting ofshareholders, Dr. Hans-DietrichWinkhaus (right), retir-ing President andChief Executive Officerof Henkel KGaA, handed over his officeto Dr. Ulrich Lehner(b. 5/1/1946).

Henkel Ibérica receiveda European occupa-tional health and safetyaward; HenkelDetergents, Port Said,Egypt, received anenvironmental agencyaward as an exemplarycompany in the region.

Participation in theU.S. venture-capitalfunds BurrillBiotechnology andForward Ventures IV.

Acquisitions:– Cognis took over

Hispano Química(specialty chemicals),Spain.

>>

January: HenkelResearch decided toadopt a new organiza-tional structure toimprove efficiency andtransparency.Chemical and biologi-cal research weremerged, and a newSystems Technologycompetence platformwas introduced as alink between Researchand Engineering/Process Technology. In the future, Researchwould cooperate withnew, visionary compa-nies (startups) anduniversities.

Approval as adhesivessupplier for the SpaceShuttle (as the onlyone of 50 applicants).

Fa Deo Roll-on wasawarded the WorldstarAward for PackagingExcellence.

New products in Germany:– New Pritt Roller

generation: Compact,Mini, Pen and therefillable adhesivetape Mini Roller aswell as Pritt mark-ittext highlighter;

– Metylan Tabs; – Pritt On & Off

adhesive squares;

Number of Henkelemployees worldwide:60,903.

Issue of the new worldwide HenkelCode of Conduct containing ten bindingrules of conduct for allemployees.

Sale of another 900 Company housingunits in Düsseldorf-Holthausen: BonnerStrasse, Elbroichpark,Nosthoffenstrasse andHügelstrasse.

2000

2000

99






1999–2001

2001 April 23: Albrecht Woestereceived the GrandCross for DistinguishedService of the Order ofMerit of the FederalRepublic of Germany.

Henkel’s anniversaryyear under the motto:“125 years. focus:future.”

In Italy, Henkel SurfaceTechnologies took over the automotivebusiness of Vagnone &Boeri, Turin. This acqui-sition made Henkel amajor supplier of ad-hesives and sealantsto the Fiat Group.

Installation of a newpower managementsystem for the powersupply plants at theDüsseldorf-Holthausensite.

Modernization of theOmag warehouse (constructed 1936/37)on the Düsseldorf-Holthausen site.

New products inGermany:– Thin-bed adhesive

mortar CM 18 Easy-Flex from CeresitBautechnik (tile adhesive);

– Pattex Powerknete(power putty);

– Tangit Uni-Lockthread sealant cord;

>>

At the end of the year,Henkel had 45,753 employees.

Henkel “Year of Organic Growth.”

Henkel received anhonorable mention forsustainable develop-ment from theCommission of theEuropean Union.Henkel also receivedan Environment Awardfrom the Federation ofGerman Industries(BDI).

Henkel participated ine-business market-places on the Internet.For chemical and phar-maceutical products:cc-markets online Ltd,Dublin, Ireland (withBASF, Degussa-Hülsand Metallgesell-schaft); for handlingpurchasing trans-actions of companiesin the consumer goods sector:CPGmarket.com SA, Geneva, Switzerland(with SAP, Nestlé andDanone).

Cognis DeutschlandGmbH, Düsseldorf,received an award forresource conservationfrom the Society ofGerman Chemists.

– Multicore SoldersLtd, HemelHempstead, GreatBritain (solderingpastes for assem-bling telecommuni-cations terminalequipment);

– The polymer special-ties business of Dexter Corporation,Windsor Locks,Connecticut, USA(high-performanceadhesives, especiallyfor the aerospaceindustry, under thebrand name Hysol);integrated intoLoctite;

– Power Devices Inc,Laguna Hills,California, USA(chemical productsfor heat dissipationin electronic devices);

– The cosmetics producer YamahatsuSangyo KK, Osaka,Japan, with sub-sidiaries in Thailandand China.

Participations:– Fábrica de Jabón

Mariano Salgado(FJMS) SA de CV(detergent brand 123)in Toluca, Mexico;

– Majority interest inthe Russian deter-gent producer OAOPemos, Perm.

New joint ventures:– Henkel Enad SPA,

Algeria (laundry deter-gent brand Isis; sitesin Reghaïa and AinTemouchent; since2004: Henkel Algérie);

– Changchun HenkelSurface TechnologiesCo, China.

First equity participations:– Vermicon AG,

Munich (technologyfor fast and accurateidentification ofmicroorganisms);

– SusTech GmbH & CoKG, Darmstadt(application of nanotechnology atsurfaces and in con-sumer products).

Opening of a new technology center atHenkel Teroson, Heidelberg.

Together with Kinki University, Japan,Henkel opened theHenkel KindaiLaboratories researchcenter in Iizuka, Japan.

Projects completed:– Production plant for

hotmelts at HenkelDorus, Bopfingen;

– Second plant for theproduction of WCFrisch Gel [toiletfreshener gel] atThompson-Siegel;

– Production plant for Pritt Rollers atPritt-Produktions-gesellschaft at the Sichel site in Hannover;

– Factory for the Ceresit range atHenkel BautechnikRomania, Bucharest.

– Diadermine skin carerange;

– Gliss Kur Hair Repairwith scan repair complex;

– For hair salons, thecolorant coding system Igora ColorSystem, enabling uniform coloring re-sults to be achievedwith all hair shades;

– OSiS trendstylingrange from Schwarz-kopf Professional;

– Spee Gel;– Vernel Soft & Easy

fabric conditioner;– Fewa Black Magic

with black fixative;– Sil Spray & Wash;– WC Frisch Aktiv

foam;– The cleaners Sidolin

2-phase active,Sidolin demister andSidolin lens demisterwipes.

Schwarzkopf intro-duced e-commerce forhair salons via theInternet.

Relocation of theDüsseldorf-Holthausensite library to theHelmut Sihler InfoCenter.

Henkel poster cam-paign against racialhostility in Germany:“Who is a foreigner in a global company?No one.”

August 1: Opening ofBKK Chemie-Partnermembership toemployees other thanthose of only Henkeland Schering.

July 31: An elementaryschool endowed bymembers of theHenkel Family wasopened in Daliuhao, afew hundred kilome-ters to the north of Beijing. The old schoolhad been destroyed byan earthquake twoyears earlier.

For each tube of Quick-Tite that it soldin Canada, Loctitedonated 15 cents tothe Susan G. KomenBreast Cancer Foundation.

2001

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Henkel’s environmentreport, published annual-ly since 1992, appearedfor the first time as asustainability report.

On April 1, the twoInternet marketplacesfor technical purchasingin the chemical andpharmaceutical indus-tries – cc-markets(BASF, Degussa,Henkel, SAPMarkets)and chemplorer (Bayer,Chemfidence, DeutscheTelekom) – weremerged to create cc-chemplorer.

Merger of WaschmittelDeutschland GmbHand the distributioncompany ThompsonGmbH to form HenkelWasch- undReinigungsmittelGmbH, Düsseldorf.

Together with theJohann WolfgangGoethe University inFrankfurt on the Mainand a group of profes-sors, Henkel foundedthe biotechnological research companyPhenion GmbH & CoKG. The company start-ed operating at thebeginning of 2002.

June: Henkel and theelectricity utilityRheinisch-WestfälischeElektrizitätswerke (RWE)founded the joint ven-ture TEN DE GmbH &Co KG in Berlin (profes-sional and individuallifestyle management).

Henkel und Protéus SA,a biotechnology com-pany in Nîmes, France,signed a cooperationagreement for the purpose of carrying outresearch and develop-ing new types ofenzymes for laundrydetergents and cleaners.

Henkel acquired themetal treatment business of Atofina,the chemicals divisionof TotalFina-Elf, Paris(products for metalforming and surfacetreatment).

Sale of the Substralrange to Scotts Company, Columbus,Ohio, USA.

Early in the year, thelaundry detergentsjoint venture with TheDial Corporation,Scottsdale, Arizona,USA, was reorganized.In the USA, only theCustom Cleaner business was contin-ued (dry cleaning inthe home tumbledryer). Henkel tookover Dial’s shares inthe Mexican joint ven-ture company. Also inMexico, Henkel tookover the heavy-dutylaundry detergentsbusiness of Colgate-Palmolive.

Cognis:– Acquisition of

Laboratorios Dr. Vinyals SA,Barcelona, Spain(botanical extracts);

– Cooperation agree-ment with AarhusOliefabrik AS,Denmark (basematerials for the cos-metics industry);

– Termination of theSan Nopco joint venture: PartnerSanyo ChemicalIndustries, Japan,took over Cognis’ 50 percent shareinterest;

– Complete divestmentof the paper chemi-cals business.

March: The BrazilianAbrinq foundationawarded Cognis Brasilthe distinction of being a “child-friendlycompany.”

New reactor to pro-duce Guerbet alcoholsand other cosmeticbase materials at Cognis in Düsseldorf.

Inauguration ofHenkel’s second fluidized bed facility forthe production of granules in Genthin.

Teroson closed itsHanau site, whereWolfin products hadbeen produced. Production, technologyand sales were concentrated inWächtersbach nearGelnhausen.

Starting in the spring,a totally solvent-freeprocess (StayClean)developed for carpaintshops by Henkel-AWARE Technologieswas implemented in allFord production plantsin Europe. Instead ofsolvents, the processuses biodegradableenvironmentally com-patible polymers andsurfactants.

Loctite opened aresearch, developmentand engineering centerin Isogo, nearYokohama, Japan.

July 26: Henkel KGaAand CognisDeutschland GmbHterminated the jointoperation at theDüsseldorf-Holthausensite.

– Pattex anniversarytube (plus pin in limited edition);

– Diadermine AquaForce andDiadermine Force-Retinol+;

– Hair salon productsfrom SchwarzkopfProfessional: IgoraPersonality, OSiSCarving andBonacure Sun;

– 3 anniversary editions of PersilMegaperls drumswith historic WhiteLady motifs;

– Somat 3in1 Tabs fordishwashers;

– Anniversary bottlesmarking 50 years ofPril;

– Sidolin moist clean-ing wipes with lemonfragrance;

– First Tangit fire-resistant foam withR-/S-/F-90 approval.

After four weeks oftesting of the Pritt stickand Pritt rollers in theInternational SpaceStation (ISS), Prittbecame the world’sfirst brand to obtainthe seal of “spaceproof quality.”

Fa, Margo and Neem –the three strongestHenkel cosmeticsbrands in India – werethe main sponsors ofthe beauty competition“Femina Miss India-Universe 2001.”

To mark the 125th anni-versary of Henkel, 125children’s projects in 52countries were support-ed with a maximum of12,500 euros each. Other anniversary projects:– Henkel provided

8 million DM for therestoration of theeast wing of SchlossBenrath inDüsseldorf-Benrath.

– The capital of the Dr. Jost Henkel Foundation wasincreased from 4 to6.5 million DM.

– The capital of theKonrad HenkelFoundation wasincreased by500,000 DM to 3 million DM.

– Start of a world-wideemployee share pro-gram in September.

– The Association ofHenkel Pensionersreceived 125,000 DMto build up an international pensioners network.

– Sponsorship of theopera “La DameBlanche” by FrançoisAdrien Boieldieu inOctober at theDüsseldorf operahouse DeutscheOper on the Rhine.

Paul Spiegel, Presidentof the Central Councilof Jews in Germany,discussed the subjectof right-wing extrem-ism with trainees in theDüsseldorf south can-teen.

All employee news-papers of Henkel wererenamed Henkel-Lifeand given a uniformappearance.

2001

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2001–2002

November 30: Sale ofCognis (9,100 employ-ees worldwide) for 2.5 billion euros to aconsortium of investorscomprising funds ad-vised by Permira, GSCapital Partners andSchroder Ventures LifeSciences.

The 50-percent interestin the European jointventure Henkel-Ecolab,operating in industrialand institutional hygiene and with a total of 4,950 employees, wassold to the joint venturepartner Ecolab Inc for484 million euros.Henkel thus concentrat-ed its business onbrands and technolo-gies.

December 11: New corporate identity forHenkel under the slo-gan “A Brand like aFriend.”

Other product innovations:– Purmelt adhesives

in granule form;– Loctite instant

plastics adhesive[Super Plastix] and(in Europe) the Super Glue withbrush [Easy Brush];

– Sanicare adhesivesystems for thehygiene and medicalindustries;

– Zip’n Safe, a newtype of dispensersystem for hand andskin hygiene fromHenkel-Ecolab.

Consumers in GreatBritain could now order 105 different coloration shades viathe Internet. Onlinetype-color-matchingassistance was alsoimplemented.

First survey of Cognis employees inGermany.

June: 20 new Internetcafés were establishedin various buildings inDüsseldorf-Holthausenso that employeeswithout a home PCcould familiarize themselves with theInternet.

2002 Henkel carried out anorganizational realign-ment: “Brands &Technologies”. A thirdbranded productsbusiness sector wasestablished for adhe-sives. Industrial adhe-sives, engineeringadhesives and surfacetreatments weregrouped together inthe new “HenkelTechnologies” busi-ness sector.

In fiscal 2002, Henkelgenerated sales of9,656 million eurosand an operating profitof 666 million euros.

January 1: Reorgani-zation of HenkelBautechnik. The tradi-tional Thomsit, Ceresit,Teroson and Wolfinbrands were unitedunder the umbrella ofHenkel Bautechnik.They were joined byKertscher Bauchemie,>>

The acquisition of theSellotape business ofVerdoso Holdings Ltd,Great Britain, expand-ed Henkel’s adhesivetapes business toinclude transparentadhesive tape for consumers.

Henkel acquiredSolyplast, Spain, amanufacturer of acrylate and siliconesealants.

In October, Henkelacquired a participa-tion in Merima, Serbia.Merima had producedHenkel laundry deter-gents under license inthe early 1970s (1970prodixan, 1971 Persil).

In March, HenkelBautechnik Ltd.(Russia) was founded.

In North America,Henkel companyManco, Cleveland,Ohio, and the

Design Manuals wereintroduced to explainthe practical aspectsof corporate design,from business cards to exhibition stands.They are continuouslyupdated.

July 1: Start of aworldwide Henkelintranet: HenkelONline.

Official opening of thenew Liofol and pack-aging technical centerin Düsseldorf-Holthausen.

Ceresit received theUkrainian StateScience andTechnology Award.

In Jeddah, SaudiArabia, the joint ven-ture Ashwa AdhesivesIndustries opened anew plant for metaltreatment products.

New products inGermany:– Persil Liquits, a liquid

laundry detergentpreportioned in foilwrappers that dis-solve completely andresidue-free in thewashing water;

– Vernel in a new typeof bottle (twist bottle)and in the fragranceBlue Sky;

– May: TheramedPerfect in 3 varieties;

– Pritt “No MoreScissors“ adhesivetape.

Revival of the Pril flow-ers: In August, thepopular stickers werereintroduced on thePril bottles.

The health insurancecompany BKK Chemie-Partnermerged with BKK Rheinmetall.

March 20: Action dayagainst intestinal cancer: All Henkel andCognis employeesover the age of 30were given the oppor-tunity of being tested.

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which had beenacquired in October2001, and roofingmembrane specialistAlkor, which hadentered into a coop-eration agreement withWolfin in February.

On February 1, HenkelBautechnik GmbH andSolvay SA, Brussels,Belgium, merged theirflat roof market activi-ties in Germany andAustria. The distribu-tion and marketing ofthe products weretaken over by Wolfin +Teroson Bautechnik inWächtersbach.

Henkel and 17 othercompanies wereawarded the sought-after “Deutscher Preisfür Wirtschafts-kommunikation 2002”[German prize for busi-ness communication].

Henkel acquired theBielefeld-based MöllerGroup’s business inacoustic foams for theautomotive industry.

LePage Division ofHenkel Canada Cor-poration, Brampton,Ontario, merged theirbusinesses under thename of HenkelConsumer Adhesives.

By acquiringCemedine USA,Henkel rounded off its adhesives andsealants portfolio, tocater specifically forJapanese automotivemanufacturers withproduction facilities inthe North Americaneconomic area.

Dial became a partnerto Anheuser-Buschadventure parks: DialComplete soap wasintroduced in all theparks – including SeaWorld and BuschGardens.

At the end ofSeptember, the newHenkel LoctiteTechnology CenterAsia Pacific inYokohama, Japan, was officially opened.

At the end of the year,72 Henkel productionsites throughout theworld had been certi-fied to the ISO 14001environmental man-agement standard. Thesites’ output account-ed for 60 percent ofHenkel’s total produc-tion.

Terostat 8600 2KHMLC, a two-compo-nent window glazingadhesive for automo-tive repair shops, wonan innovation award atthe Automechanika,the leading automotiveaftermarket tradeshow.

The Ponal Rapidopackaging system wasawarded the WorldPackaging Organiza-tion’s Worldstar.

Henkel Loctite’sIndermil tissue adhe-sive received FDAapproval for marketrelease in the USA.

Dial introduced 3Liquid Dial Décorpump bottles with Sea World designs for liquid soaps.

Henkel pensionerElisabeth Nellen wasawarded the Bundes-verdienstkreuz [FederalService Cross] for herwork for the “Alle ImDienste Solidarisch e.V.AIDS,” a charitableorganization that helpsAIDS sufferers.

Henkel organized inGermany a collectionfor the victims of theElbe floods. Almost575,000 euros wereraised.

December 19: Worldpremiere of the newHenkel corporate song“We together”.

2003 An INRA Institute sur-vey of the image of topGerman companiesput Henkel in secondplace behind BMW.

Henkel launched a 10-year, one-billion-eurobond issue as a contri-bution to securing itslong-term liquidity.

October 1: Henkelplaced its Terosonand Loctite adhesivebrands business underthe umbrella of HenkelLoctite, Munich.

Albrecht Woeste waspresented with theGrand Ring of Honorby the Council of theCity of Düsseldorf.

On July 18, Henkelpurchased from YITConstruction Ltd inHelsinki, Finland, theMakroflex business inFinland and Estonia(sealants and insulantsfor the constructionindustry).

Henkel strengthenedits adhesives busi-ness by acquiring theadhesives (Resistoland Resistolito brands)and sealants (Festerbrands for dampproof-ing) division of theMexican companyDesc SA de CV.

In Düsseldorf-Holthausen, Cosmetics/Hair Care ProductDevelopment andApplication Technologymoved into the newbuilding Z 46.

A newly developedsystem of entranceand building signage inthe corporate designwas put in place forthe first time at mainentrance gates to theDüsseldorf-Holthausensite.

The industrial adhe-sives production facili-ty in building K 27 inDüsseldorf-Holthausenwas officially opened.

New products:– Power Pritt, the first

all-purpose gluestick, became avail-able worldwide inearly September;

– New Pritt adhesiveand correction rollersbecame available inApril;

– Seah Hairspa(SchwarzkopfProfessional);

– Igora Action Paint, acolor gel in 5 vividshades and one pas-tel tone;

– Sofix EasyCleanfloor-wiping systemwith integratedcleaner;

– Sil OXI laundry deter-gent booster.

At the end of the year,the number of Henkelemployees worldwidewas 48,628.

21 members of theHenkel Plant FireDepartment wereawarded the FloodMedal of the State ofSaxony-Anhalt.

First round table forfemale managers atHenkel.

Annual General Meeting in the new Corporate Design

2003

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2002–2003

Henkel occupied sec-ond place in the firstsustainability rankingof companies in theGerman stock index“Deutscher Aktien-index” (DAX 30).

Henkel won two goldsin the video categoryof the LACP SpotlightAwards. An informa-tion video and theimage film “inMotion”were honored.

Henkel declared itsparticipation in theUnited Nations’ GlobalCompact.

Henkel acquired ashareholding in laundrydetergent and house-hold cleaners manu-facturer La Luz inGuatemala City,Guatemala.

In December, theacquisition of theSouth Korean sealantmanufacturer LuckySilicone Industry CoLtd in Jincheonstrengthened Henkel’sadhesives business.

Henkel acquired a 60-percent share-holding in the SaudiArabian AdhesivesFactory.

A jury of experts choseHenkel Pakvash, Iran,as “exporter of theyear” in the industrialsector “Detergents,hygiene and cosmet-ics.”

An agreement wassigned betweenHenkel and HindustanInks and Resins(HIRL), India, allowingHIRL to distributeLiofol products inIndia. In return, Henkeltook over the interna-tional distribution ofHIRL’s Hibond brand.

For the first time, the newly developedIonGuard process enabled HenkelTechnologies to almostcompletely recyclewastewater pollutedwith heavy metals,such as that generatedby car body pretreat-ment in the automotiveindustry.

Henkel and SusTechDarmstadt introducedtheir new toothlikematerial Nanit active.

Henkel began to coop-erate with InnoCentive,a new type of web-based community thatmatches internationaltop scientists to rele-vant R&D challengesfacing leading compa-nies around the globe.

February 27:Schwarzkopf & HenkelProduction Europe inWassertrüdingen wasnamed “Factory of theyear” by A. T. Kearneyand the specialist jour-nal Produktion.

The production linesfor household cleaners at HenkelMagyarország inKörösladány, Hungary,were expanded.

Henkel opened a newCeresit factory inKolomna, 100 kmsouth-east of Moscow.

Henkel ERA in Tosno:New filling plant for liquid laundry deter-gents and laundrydetergents in poly-ethylene pouches.

A plant was construct-ed for the productionof powder laundrydetergents in Dammam,Saudi Arabia.

– Fewa Fresh Magicwith Neutralin, whichbinds odors;

– Thomsit EP 94 repairmortar;

– Ceresit CE 41 jointprotector (waterrepellant);

– Pritt “No MoreScissors” packingtape;

– Dispersion adhesiveThomsit T 420 LFAquatack adhesivefor needle-punchedfloorcoverings;

– Metylan TG PowerGranules (the firstwallpaper paste ingranular form);

– Pattex Express (mul-tifunctional putty)and Pattex Extreme(new generation ofuniversal high-per-formance adhesives).

Henkel Bautechnikintroduced a declara-tion of warranty forcraftsmen in Germany.

The Association ofNewspaper Publishers[Verband derZeitschriftenverleger;VDZ] honoredSchwarzkopf & Henkelwith the “Print ge-winnt”/“GoldeneVictoria” [Printwins/Golden Victoria]award for the brandPoly Brillance.

Dial introduced thefirst Coast Body Wash.

India: Pril DishDetergent Bar wasintroduced in the vari-eties Lime + Vinegarand Orange + Vinegar. (Debutante BrandAward 2004).

The child welfare organ-ization “DeutschesKinderhilfswerk” pre-sented the “GoldeneGöre“ (Golden Kid)award to Henkel for itsMake an Impact on To-morrow (MIT) initiative.

September 19: Afterjust six months of con-struction work, HenkelSurface Technologies’new multifunctionalbuilding, with modernstaff facilities inHerborn-Schönbachwas officially opened.

Especially for Henkelemployees and pen-sioners, the Companydeveloped a collectionof attractive and com-fortable clothing withaccessories.

The first special editionof Henkel-Life, cover-ing Corporate Citizen-ship and the MIT initiative, appeared inDecember.

Pril was the mainsponsor of theSchlagermove festivalin Hamburg.

Henkel CEE awardedits annual Art.Awardfor the Central andEastern Europeanregion to theLithuanian artist Vid-mantas Ilciukas.

100 families of Henkelemployees were lefthomeless by the majorearthquake in Algeria.Employees and the fire department inDüsseldorf boughttents and mattressesand sent them toAlgeria. The HenkelFriendship Initiativedonated 120,000 eurosfor the reconstructionof schools in theneighborhood of theReghaïa plant nearAlgiers.

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April 29: Dr. JürgenManchot died at theage of 67 after a shortillness. The great-grandson of theCompany’s founderplayed a leading role inthe transformation ofthe chemical companyinto a global brandedproducts and technol-ogy group.

The journal PR Reportdeclared that Henkelhad the best corporatecommunications teamin Germany. The jury of22 PR experts fromcompanies, agenciesand service providerspraised the consistentstrengthening of theumbrella brand, theinternationalization ofbrand PR, internalcommunication andCorporate Affairs.Henkel installed aglobal communicationstructure.

Henkel supplementedits Internet corporatesite with a service site.Under www.qualitaet-von-henkel.de, Henkelprovide informationabout its own productsand their use. Theinternational page canbe found at www.qual-ity-from-henkel.com.

The CorporateResponsibility Ratingof the Munich agencyOekom Research gaveHenkel the highestsustainability rating oftwelve producers ofpersonal care andcleaning products.

Henkel’s internationalwebsite(www.henkel.com) wonUS companyMercomm Inc.’s iNOVABronze Award for Ex-cellence in CorporateWebsites.

Henkel acquiredConcorde ParticipationSA in Arnage, France(industrial water treat-ment and corrosioninhibitors).

On June 1, Henkel tookover Indola Cosmetics,the European hair salonbusiness of Alberto-Culver Inc., MelrosePark, Illinois, USA.

Henkel acquiredChemtek, Coventry,Great Britain, a manu-facturer of householdand professionalcleaners (brands: MrMuscle Shower Shine,Flash Shower Mist).

Henkel acquired The Dial Corporation inScottsdale, Arizona,USA. Dial operatesmainly on the NorthAmerican market, withits successful personalcare products, airfresheners, laundrydetergents and foodproducts (the latterbusiness was subse-quently sold in 2006).At 2.9 billion US dol-lars (2.4 billion euros),this was Henkel’s mostexpensive acquisitionever.

Henkel took over theAdvanced ResearchLaboratories in CostaMesa, California, USA(hairstyling brands:göt2b, Citré Shine,Smooth’N Shine, ZeroFrizz).

Henkel Loctite devel-oped Loctite 8040 –Freeze and Release.This enables seizedand corroded parts tobe rapidly released bychilling them to –43°C.Microscopic cracksthen form in the layerof rust. The lubricatingingredient wicks intothe cracks and the partcan be released.

The Darmstadtresearch companySusTech GmbH & Co.KG was honored withthe 2004 InnovationAward of the State ofHesse.

Henkel employed abiochip developedtogether with the Uni-versity of Greifswald tomonitor bacteriologicalenzyme production.

On June 23, HenkelMerima opened a fac-tory for Ceresit-brandengineering adhesivesin Krusevac, Serbia.

Sidolin Nano Protectoffered in the fra-grances Crystal andCitrus. (Glass cleanersSidolin, Instanet andClin in Germany,Belgium, Austria,Hungary, Poland andRomania.)

The US trend brandgöt2b (ARL) waslaunched in Germanyand Austria as got2b(hair styling; 2005 inFrance and Spain).

Various Loctite thread-locker sticks (248, 268,561) and anti-seizeproducts (8065, 8060).

Metylan with HenkelMCX technology: ini-tially Metylan specialand Metylan specialextra power.

Sista was relaunchedin the consumer sector.

Worldwide presenta-tion of the innovativeLoctite SOS Repairinstant glue.

To underline the high quality of Henkelcutting fluids, theCompany started tomarket them world-wide under the Multanbrand.

Pritt Power Gel, amulti-purpose adhe-sive in very user-friendly packaging,was launched in 12 European countries.

All charity activitieswere brought underthe umbrella ofHenkel-Smile.

January 1: The healthinsurance companyBKK Chemie-Partnermerged with BKK Essanelle.

Rainer Tschersig, CEOof Hans Schwarzkopf& Henkel GmbH,became head of theemployers associationof the chemical indus-try in Hamburg andSchleswig-Holstein(ChemieNord).

The Wolfin-Flachdachpromotion award wentto master rooferJürgen Münker fromSchweich and hismaster craftsmanschool BBZ in Mayen(Eifel).

A White Lady stampwas issued in Austria.

Indola colorants

2004

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2004

June 24: Ulrich Lehnersigned the 10th princi-ple of the UN GlobalCompact, which statesthat “Businessesshould work againstcorruption in all itsforms, including extor-tion and bribery.”

Henkel was listed inthe Dow JonesSustainability Index(DJSI) for the sixthtime in succession. Inthe consumer goodssector, Henkel wasamong the top threecompanies in Europeand worldwide. Theseindexes include onlycompanies that oper-ate in accordance withthe principles of sus-tainable development.

Henkel purchasedOrbseal LLC in Richmond, Missouri,USA (sealants andadhesives).

April 28: Henkel Con-sumer Adhesives ac-quired the retail busi-ness and the PaintersMate brand from TapeSpecialties Limited,Ontario, Canada.

October 6: Henkel soldback its total share-holding in Clorox inreturn for a newlyestablished subsidiary,whose portfolio includ-ed operative business-es (Soft Scrub, theinsecticide businessesof Combat (USA),Home Mat (SouthKorea) and HomeKeeper (South Korea)),Clorox’s 20-percentshareholding in HenkelIbérica and around 2.1billion US dollar incash.

Henkel Corporation,USA, acquiredSovereign SpecialtyChemicals Inc inChicago, Illinois/USA(specialty adhesives,sealants, assemblyadhesives).

March 26: Henkel tookover the MAS-brandliquid laundry deter-gents business ofMaster Products inMexico.

A new joint venture wasstarted in China: Xi’anHangang Co, Ltd.

On August 26, HenkelCentral Eastern Europe(CEE) opened a newproduction plant forbuilding chemicals inBalakleya, Ukraine. Thenew plant made Henkelthe largest manufac-turer of building chem-icals in Ukraine.

Dial launched an inno-vation site on theInternet. The com-pany aims to findideas for new productsthrough its “Partners inInnovation” program.

Henkel India Ltd.opened a new soapproduction plant inKolkata (brands:Margo, Chek and Fa).

Launch of the liquidadhesive “Pattex BlitzPlastic flüssig”, whichbonds even PE and PP.

Parquet flooring adhe-sives (P 685 ElastUniversal; P 690 Elast)based on ThomsitSicure technology.

Dehumidifiers in tabletform in Eastern Europe.

New in France, theBenelux countries andGermany: DiadermineBody Perfect.

Launch of the GlissKur line in Spain.

Hysol QMI 550EC con-ductive adhesive forbonding integrated cir-cuits and components.

Renuzit Airlets fromDial.

India:– Chek Beauty bath

soap in 3 varieties; – Dishwashing brand

Pril expanded toinclude glass andsurface cleaners.

Toluene-free adhesivesunder the Pattex brandin China and SouthKorea, and under thebrand name Resistol inMexico.

Henkel purchased the Chinese adhesivebrand Panda fromShanghai Haiwen(Group) Co, Ltd.

Henkel Romania start-ed a clean-up projectin the Danube Deltaunder the name“Together for CleanDelta” in partnershipwith the managementof the Danube DeltaBiosphere reservation.For example, itfinanced two pressesfor PET waste.

Henkel Corporationsponsored the Nascarteam of Robert YatesRacing with its Loctitebrand.

Production plant for building chemicals in Balakleya, Ukraine

2004

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Henkel Australia ac-quired Cling AdhesivesProducts (CAP) inThomastown, Victoria,Australia (hardwareand retail tapes).

Henkel acquired theremaining 40 percentof the Henkel ENADjoint venture in Algeria.The company wasrenamed HenkelAlgérie SPA.

SchwarzkopfProfessional set up itsChinese businessteam.

Australia: HenkelConsumer AdhesivesAustralia became thefirst affiliate to marketPritt KidsArt Glue.

2005 At the Interpack tradefair, Henkel andPöppelmann, Lohne,were honored with thepackaging award forthe development of aninnovative dispensingvalve. The necessaryair flow is achievedwithout integratinganother opening in thevalve.

Henkel acquired ashareholding inChemofast ramcord,Willich, a supplier ofchemical fixing andanchorage systems in39 countries.

May 1: The HenkelBautechnik businessareas and the crafts-men-oriented activitiesof Henkel KGaA weremerged in a singleorganization focusingexclusively on profes-sionals in the con-struction sector.

Henkel acquiredFrench companyRhodia’s Europeansealants business forcraftsmen and DIYers,with production sitesin Leverkusen,Germany, andLeicester, GreatBritain.

A survey by theSpanish businessmagazine ActualidadEconómica identifiedHenkel as one of themost employee-friendlycompanies in Spain.

Henkel took over 49 percent of theshares and manage-ment rights of PolybitIndustries Ltd inSharjah, United ArabEmirates (adhesives).

Henkel India won thenational environmentaward for its success-ful initiatives for sus-tainability in the periodfrom 1999 to 2003.

Relocation of the pro-duction of Thompson-Siegel cleaners fromErkrather Strasse toHenkel’s headquartersin Düsseldorf-Holthausen.

The Code of CorporateSustainability waspublished.

Henkel and Brain AG,Zwingenberg, started anew project to developlaundry detergentenzymes that areeffective at low tem-peratures.

Introduction ofMacromelt Molding, aprocess that uses hot-melt adhesives at lowpressures (from 2 bar)and offers an alterna-tive to injection mold-ing and 2-componentmolding.

Thomsit, in technologi-cal partnership withPleyers BuildingInnovations GmbH,Würselen, developedporfil screed floor fin-ish technology. Porfilproducts act as a dif-fusion barrier, closingthe pores in the sur-face of the screed andthus shortening thedrying times of con-ventional screeds fromthe usual 28 days.

Launch of Ferrarimen’s fragrance (filmand print campaignwith film legend SteveMcQueen). SouthAfrican launch inMarch.

The Pritt ComfortCorrection Roller wonthe 2005 red dotdesign award for prod-uct design in the officeand administration cat-egory for its sidewaysaction.

Launch of the first FaYoghurt products.

The Ceresit PowerTABdehumidifier waslaunched in France andThe Netherlands underthe Rubson brand andin Italy under theAriasana brand. A fra-grant version was alsolaunched in Italy dur-ing the course of theyear.

Launch of Ponal X-Pert Repair adhesivefiller, which makesholes and cracks invis-ible and can even beused to glue on chairlegs.

Launch of Thomsit P685 Elast Universal(universal elastic par-quet flooring adhesive)and Thomsit P 690Elast (power adhesivefor prefabricated par-quet flooring).

May 24: In Berlin,Henkel won the awardfor the most family-friendly large corpora-tion in Germany in the“Success FactorFamily 2005” competi-tion organized by theGerman FederalMinistry for FamilyAffairs, Senior Citizens,Women and Youth incooperation with theFederal Ministry forEconomics and Labor.

August 30: The consti-tuting meeting of thefirst Central WorksCouncil of HenkelKGaA was held.

As in the last 5 years,Henkel donated 1 mil-lion euros for children’sprojects throughoutthe world on WorldChildren’s Day.

In Mülheim/Ruhr, NorthRhine-WestphaliaFamily Minister ArminLaschet presented the“ENTERPreis 2005”award to the HenkelSmile Program. In thisway, the governmentof North Rhine-Westphalia recognizedthe Company’s wide-ranging social commit-ment.Central Warehouse in Vienna

2005

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2004–2005

On January 1, Teroson(Heidelberg), Cordes(Porta Westfalica) andDorus (Bopfingen andHeidenau) weremerged into HenkelKGaA. On October 1,Hans Schwarzkopf &Henkel GmbH & Co.KG was merged intoHenkel KGaA, subse-quently operatingunder the umbrella ofHans Schwarzkopf &Henkel GmbH forHenkel KGaA.

The excellence ofHenkel’s financial com-munications wasacknowledged atCapital business mag-azine’s Investor Re-lations Award ceremo-ny in 2005, whereHenkel took secondplace among the DAX-30 companies.

Henkel occupied firstplace in investmentresearch agencyScoris’s sustainabilityranking of DAX com-panies.

September 9: At the6th Efficient ConsumerResponse (ECR) day inDüsseldorf, Henkelreceived the 2005 ECRAward for the Laundry& Home Care andCosmetics/Toiletriesbusiness sectors inrecognition of its con-sistently consumer-oriented product cate-gory management inthe retail market.

November 7: Henkeltook steps to providegreater security for thepension entitlement ofits employees andpensioners. The Com-pany announced that it would provide capi-tal to support its pen-sion obligations withinthe framework of a dedicated trust fund,with the pensionassets being separatedfrom the Company’s

Henkel India won theprestigious SafetyInnovation Award ofthe Institute of Engin-eers for its initiatives inintroducing concepts,awareness and work-ing culture in the fieldof occupational safetyand health.

January 28: HenkelVietnam was present-ed with the HighQuality Vietnam GoodsAward 2005. Theaward entitled Henkelto display a specialquality symbol on itslocally manufacturedFa and Schwarzkopfproducts, thereby giv-ing local consumersmore confidence.

Henkel acquired amajority shareholdingin Huawei Electronics,Lianyungang, China(epoxy molding com-pounds for semicon-ductors).

Henkel built a newheadquarters buildingfor Australia and NewZealand in Kilsyth nearMelbourne, Australia.

Henkel acquired theSaska Group, a distrib-utor of hair care prod-ucts (professional sec-tor) in Australia.

On the former Grundigsite in Vienna, Henkelconstructed a centralwarehouse from whichto supply customers inAustria, Slovenia, theCzech Republic andSlovakia directly.

Henkel opened a newproduction line forTangit and the PrittStick in Salamanca,Mexico.

Henkel initiated coop-eration with six leadingresearch groups from5 Chinese universities.This is Henkel’s mostcomprehensiveresearch and develop-ment project yet inChina.

Ceresit EIFS (exteriorinsulation facade sys-tems) withstood alevel-9 earthquake testin the Beijing NationalBuilding StandardInstitute, thus setting anew industry standardin China.

March 17: The newLucky Silicone plantopened in Jincheon,South Korea.

Innovations fromHenkel Bautechnik:Wolfin Flex coatingsystem (primer, poly-ester non-woven, top),Tectofin RV white roof-ing membrane andTerotec SK DUO vaporbarrier membrane.

New coating for thedurable goods market:Bonderite NT basedon nanotechnology.

Europe-wide launch of:– Schwarzkopf

(Testanera) Natural &Easy;

– Fresh Surfer toiletfreshener rim blockin cooperation withAlessi;

– Two versions of BrefPower cleaner withhigh grease-dissolving power;

– Somat 5 automaticdishwashing detergent;

– Sil Oxi Perfect 2 inWestern Europe.

New in EasternEurope: Persil alsobecame available withthe fragrance of theleading fabric softenerbrand (Silan or Vernel).

Henkel acquiredUnilever’s Biopon laun-dry detergent brandand became the mar-ket leader in Hungary.

Launch of BC hairtherapy fromSchwarzkopfProfessional interna-tional (Germany,France, Thailand,Australia, SouthAfrica).

Launch of Pritt RolliPop correction roller:Italy, Hong Kong.

Henkel Art.Award(Henkel CEE) went toPetar Mirkovic fromSerbia and Monte-negro. The first everprize for the pro-motion of a youngartist was awarded tothe photographerAleksandrija Ajdukovic,also from Serbia andMontenegro.

Henkel was an officialsponsor of beach vol-leyball World Tour tour-naments in Klagenfurtand Paris.

Henkel sponsored theRubson Raid Turquoisefor the first time. TheRubson Raid Turquoise,also known as theParis-Dakar of the sea,is an event for 4-manpower boats and tookplace off the Braziliancoast between Rio deJaneiro and São Paulofrom 23 to 30 Novem-ber.

Henkel provided rapidand unbureaucratichelp for the victims ofthe floods in Romania.Henkel CEE supportedthe work of aid organi-zations with productdonations of 1,935metric tons of manuallaundry detergents and 3,600 liters of dis-infectants to the value20,000 euros.

Henkel sponsoredBrewco Motorsports’car number 66 in theUS NASCAR Buschseries. Driven by GregBiffle, it promptly wonon its first outing at thePhoenix InternationalRaceway.

>>

Henkel in Salamanca

2005

108






assets and adminis-tered by a trusteespecifically for theCompany’s employeepension scheme.

Henkel won nine LACP2005 Spotlight Awardsin the Print, Video andWeb CommunicationsCompetition: 4 plat-inum, 2 bronze, 1 gold,1 silver and the specialHonors award.

May 18: HenkelVietnam opened a newsoap plant in the BinhDuong province.

Russia: Launch offrost-resistant (down to–20°C) Vernel fabricsoftener.

International launch ofEasyStart adhesivetapes.

The Indola brand wasbrought up to datewith a styling range, acare range for problemscalps, etc., and theIndola ProfessionPermanent CaringColor hair colorant wasrenewed.

USA: Launch of DialComplete liquid soaps.

In April, Bradley A.Casper became thenew President andCEO of Dial Corp.,succeeding HerbBaum.

A. Satish Kumar,General Manager ofHenkel India, orga-nized aid measures forthe victims of theearthquake in Kashmir(total donations:100,000 US dollars).

2006

Henkel declared 2006the “Year of Innovation”and set its employeesworldwide the target ofsubmitting a total of130,000 ideas for prod-ucts and processes.

Henkel was again themain sponsor of therenowned “Gute Form”design competition,which it supportedwith the Ponal brand.

Henkel KGaA sold itschemical bondingagent business (prod-ucts for bonding rub-ber to metal and othermaterials) to LordCorporation in Cary,North Carolina, USA.

Henkel Adhesivos yTecnologías wasmerged into HenkelIbérica.

Henkel CEE acquiredICI’s CIMSEC-brandtile adhesives andgrouts business.

Henkel CEE created asubregional organiza-tional unit under thename CAC (CentralAsia and Caucasus) tomanage its business in Kazakhstan,Azerbaijan, Georgia,Armenia, Kirgizstanand Mongolia.

The Dial Corporation,Scottsdale, purchasedthe deodorant brandsRight Guard, Soft & Driand Dry Idea from TheGillette Company, asubsidiary of Procter &Gamble.

March 29: The founda-tion stone of a newregional 42,000-palletwarehouse for laundrydetergents and house-hold cleaners was laidin Genthin.

Production of Ceresitproducts (8 productgroups) started inBelarus.

A plant for Ceresitmaterials was constructed inChelyabinsk, Russia.

Henkel opened anAdhesives & SealantsTechnology Center inMadison Heights,Michigan, USA, toserve automotiveindustry customers.

January: Henkel wasawarded the iF prod-uct design award 2006by International ForumDesign (IFD) Hannoverfor its Pritt and Fabrands.

Germany:– Wolfin Tectofin RV

roofing membrane ingray (previously onlywhite) and TectofinRA duo membrane inwhite and gray;

– Launch of the newintensive toothpasteTheramed S.O.S.Sensitive for sensi-tive teeth. The tooth-paste is based onDenti-Repair technol-ogy with Nanit activeand creates a near-natural protectivelayer on the teeth.

Henkel received thetraining innovationaward of the FederalInstitute for VocationalEducation and Trainingfor a concept for align-ing language trainingto specific corporatetopics. The jury foundthat the concept was a response to thechanged demands ofinternationally operat-ing companies and theshortage of trainerswho can align theirlanguage courses toeveryday practice.

Henkel Thomsit wasthe main sponsor ofthe European ParquetLaying Championshipin Neustadt an derAisch from 2 to 4September.

Henkel Chile in Pudahuel

Brewco Motorsports’ car number 66

2006

109






2005–2006

Henkel was awardedthe SustainabilityCongress Award 2006in Bonn for its policy ofproducing environmen-tally and socially com-patible products.

The League ofAmerican Communi-cation Professionals(LCAP) presented the“Inspire Award 2005”to the Henkel Smilemagazine for its out-standing communica-tions work.

Henkel sold its insulat-ing glass sealantsbusiness to the U.S.company H. B. Fuller.Henkel had acquiredthis business as partof the Teroson acquisi-tion.

Henkel took overHexion SpecialtyChemicals’ consumeradhesives business:Alba Adesivos,Boituva/São Paulo,Brazil.

Henkel Chile movedinto the new plant inPudahuel.

On January 1, Henkelsold 26 percent of itsSouth African businessto the BEE (BlackEconomic Empower-ment) investor VuyaInvestments (Pty) Ltd.

Henkel launched“Funny Man,” the firstexclusively designedmanual dishwashingdetergent dispenserbottle in Europe.

A survey by the tradejournal LebensmittelPraxis found that Fa,Schauma, Pril andSpee were the prod-ucts of the year 2006:Fa Yoghurt shower gel,Pril Power Gel withSoda Effect and SpeeMegaperls Apfelfrische[apple freshness] wereawarded gold,Schauma Aroma CareShampoo was award-ed bronze.

With three newTeroson TerocompecoMAX compressedfoam sealing tapes,Teroson offered acomplete productrange for the externalsealing of all window/masonry joints from 2 to 24 millimeters.

At the Nepcon Chinaexhibition in Shanghai,Henkel’s MulticoreLF318 lead-free sol-dering paste won theElectronics Manufac-turing Asia InnovationAward in the soldermaterials category.

First presentation ofthe “Awards de la coif-fure” by Schwarzkopfand the magazineCoiffures de Paris.

The Henkel Art.Awardwon the approval ofthe PR Report Awardjury, which was ap-pointed by the tradejournal PR Report tojudge the merits ofpeople and campaignsin the German-language PR sector. The Art.Award was the winner in theInternational PRStrategy category.

Henkel CEE donatedgoods to the value of36,000 euros to thevictims of the floodingin Dürnkrut, Austria.

Timeline 1876 – 2006110


130 years of Henkel

111

Henkel Timeline

Management Committees

112 Timeline 1876 – 2006

Henkel’s legal structure changed in response to changing cir-

cumstances as the Company grew.

In 1904, the individual proprietorship became a general part-

nership (OHG).

In 1919, the owners appointed a Management Committee to sup-

port them.

In 1922, Henkel & Cie GmbH (GmbH = closed corporation) was

founded as a production company and Henkel & Cie AG (AG =

stock corporation) as a distribution company.

In 1950, Henkel & Cie GmbH became Persil GmbH, the manage-

ment company of the Henkel Group. Henkel & Cie AG became

the new Henkel & Cie GmbH.

In 1960, Henkel International GmbH was founded to look after

export and foreign business. It was dissolved on June 29, 1977.

In 1969, Persil GmbH became Henkel GmbH and took over the

business shares of Henkel & Cie GmbH, which until then had

been held directly by the Henkel Family.

In 1975, Henkel GmbH became a limited corporation based on

shares (KGaA).

130 years of management committees

Name From/To

Counselor of Commerce Fritz Henkel 1904–1922

Fritz Henkel Jr. 1904–1922

Dr. Hugo Henkel 1908–1922

Emmy Lüps, née Henkel 1911–1922

Dr. Bernhard Werner, Chairman 1919–1922

Dr. Dr. Otto Bartz 1919–1922

Victor Funck 1919–1922

Dr. Ernst Leskien 1919–1922

Oskar Reich 1919–1922

Peter Schifferdecker 1919–1920

Dr. Hermann Weber 1919–1922

Dr. Walter Weber 1919–1922

Henkel & Cie OHG1904–1922

Personally liablemanaging partners

Members of theManagement Committee*

* The Management Committeecame into existence in 1919.

113Timeline 1876 – 2006


Henkel & Cie GmbH1922–1950

Members of theAdvisory Board*

* The Advisory Board cameinto existence in 1938.

Name From/To Chairman DeputyChairman

Dr. Ernst Busemann 1938–1939 1938–1939

Wilhelm Tengelmann 1938–1945 1940–1942 1938–1940

Dr. Hugo Henkel 1938–1950 1947–1950

Dr. Karl Kimmich 1938–1945

Emmy Lüps 1938–1941

Dr. Willy Manchot 1939

Hermann Brekenfeld 1939–1942 1940–1942

Dr. h.c. Oskar Reich 1939–1945

Carl August Bagel 1939–1941 1940–1941

Dr. Hermann Pape 1941–1950

Dr. Ernst Petersen 1941–1950 1941–1950

Vicco von Bülow-Schwante 1942–1950 1942–1947

Dipl.-Ing. Reinhold Woeste 1942–1950 1947–1950

Dr. Hugo Glasmacher 1942–1945

Dr. Philipp Möhring 1942–1945

Philipp Reemtsma 1942–1945

Hermann Schlosser 1942–1950

Dr. Norbert Zapp 1942–1945


Viktor Kirberg 1947–1950

Gerd Bagel 1948–1950

Name General Deputy GeneralManager Manager

Counselor of Commerce Fritz Henkel 1922–1930

Dr. h.c. Fritz Henkel 1922–1930


Dr. Dr. Otto Bartz 1930–1938 1922–1930

Victor Funck 1930–1945 1922–1930

Dr. Viktor Hänisch 1922–1930

Dr. h.c. Oskar Reich 1930–1939 1922–1930


Dr. Walter Weber 1922–1930

Dr. Bernhard Werner 1922–1923

Dr. Edgar Riehl 1930–1946

Otto Erbslöh 1935–1938

Gustav Schmelz 1936–1946

Anton Hock 1937–1945

Franz Maier 1937–1946

Carl August Bagel 1938–1939

Dr. Jost Henkel 1938–1950

Members of theManagement Board

114 Timeline 1876 – 2006

Name General Deputy General MembersManager Manager


Dr. Willy Manchot 1950–1968

Friedrich Malitz 1960–1968 1950–1960


Dr. Richard Brandt 1950–1968

Walter Kobold 1960–1968

Dr. Konrad Henkel 1961–1968

Dr. Carl Wulff 1964–1967

Erwin Stapf 1967–1968

Dr. Dr. Helmut Sihler 1968

Dr. Bruno Werdelmann 1968

Dr. Richard Brandt was LegalCounsel from 1937 to 1942and Fully Authorized Repre-sentative from 1942 to 1950.Dr. Carl-Heinz Winkler wasLegal Counsel 1947 to 1950.Max Schumacher was amember of the ManagementBoard with the title of Directorfrom 1947 to 1950.




Werner Lüps 1938–1942

Dr. Karl Eickschen 1938–1939

Otto Pfaff 1940–1950 1938–1940


Dr. Heinrich Bertsch 1940–1946

Otto M. Heufer 1941–1945

Dr. Hermann Richter 1942–1945


Karl Anton Fuchs 1947–1950


Friedrich Malitz 1947–1950

Fritz Schilbock 1947–1950

Dr. Otto Lind 1949–1950

Max Schumacher 1950–1951

Name From/To

Dr. Willy Manchot, Chairman 1959–1968

Dr. Jost Henkel, Deputy Chairman 1959–1961

Dipl.-Ing. Reinhold Woeste 1959–1968



Dr. Konrad Henkel, Deputy Chairman 1961–1968


Ilse Bagel 1967–1968

Persil GmbH 1950–1968

Members of theAdministrative Board


115Timeline 1876 – 2006


Name From/To

Dr. Willy Manchot, Chairman 1969–1974

Dr. Dr. h.c. Konrad Henkel, Deputy Chairman 1969–1974




Prof. Dr. Max Michel Forell 1970–1974


Prof. Dr. Max Michel Forell 1969–1970

Dr. h.c. Hans L. Merkle 1969–1974

Dr. Felix Prentzel 1969–1974

Rudolf Schlenker 1969–1974

Helmuth Wohlthat 1969–1971

Dr. Wolf Schwarz 1970–1974


Henkel GmbH1969–1974

Members of theAdministrative Board

Members of theAdvisory Committee

Name General Deputy General MembersManager Manager

Dr. Dr. h.c. Konrad Henkel 1969–1974




Dr. Dr. Helmut Sihler 1970–1974 1969–1970

Erwin Stapf 1969

Dr. Bruno Werdelmann 1970–1974 1969–1970


Prof. Dr. Kurt H. Biedenkopf 1971–1973

Dr. Jürgen Manchot 1974

Dr. Hans-Otto Wieschermann 1974

Members of theCentral ManagementBoard


Counselor of Commerce Fritz Henkel 1922–1930 1922–1930

Hugo Lüps 1922–1933 1930–1933 1922–1930

Dr. Fritz Rössler 1922–1930

Oskar Jakob* 1924–1930

Heinrich Jehring* 1924–1930

Dr. Carl Wuppermann 1927–1938

Dr. Ernst Busemann 1930–1939 1934–1939 1930–1934

Walther Moll* 1930–1933

Ernst Schwarz* 1930–1931

Josef Kerzmann* 1931–1933

Änny Henkel 1932–1936

Henkel & Cie AG1922–1950

Members of theSupervisory Board

* Elected by the workforce.

116 Timeline 1876 – 2006


Carl August Bagel 1932–1938 1934–19381939–1941 1940–1941

Emmy Lüps 1934–1941


Wilhelm Tengelmann 1938–1947 1940–1942 1938–1940

Dr. Hugo Henkel 1938–1950 1948–1950

Dr. Karl Kimmich 1938–1945

Hermann Brekenfeld 1939–1942 1940–1942




Vicco von Bülow-Schwante 1942–1947 1942–1947

Dipl.-Ing. Reinhold Woeste 1942–1950 1948–1950

Dr. Hugo Glasmacher 1942–1947

Dr. Philipp Möhring 1942–1947

Philipp Reemtsma 1942–1947

Hermann Schlosser 1942–1947

Dr. Norbert Zapp 1942–1947


Henkel & Cie AG1922–1950

Members of theSupervisory Board(continued)

Name Members of the Deputy MembersManagement of the Manage-Board ment Board

Dr. h.c. Fritz Henkel 1922–1930


Dr. Dr. Otto Bartz 1922–1938



Otto Erbslöh 1935–1938

Anton Hock 1935–1945

Franz Maier 1935–1946

Dr. Edgar Riehl 1936–1945




Otto Pfaff 1940–1950 1938–1940

Carl August Bagel 1938–1939


Werner Lüps 1938–1942


Dr. Heinrich Bertsch 1941–1947

Otto M. Heufer 1941–1945



Dr. Richard Brandt was LegalCounsel from 1937 to 1950.

117Timeline 1876 – 2006



Dipl.-Ing. Reinhold Woeste 1953–1971 1953–1959 1959–1971


Vicco von Bülow-Schwante 1953–1965


Heinz Zugowski* 1953–1975

Heinrich Boesenberg* 1953–1957

Wilhelm Hambach* 1957–1971

Dr. Jost Henkel 1959–1961 1959–1961


Dr. Dr. h.c. Konrad Henkel 1961–1976 1961–1976


Prof. Dr. Max Michel Forell 1971–1976 1971–1976

Peter Glasmacher* 1971–1976


Heinz Dornbusch* 1975–1976

Manfred Pape 1975–1976



* Elected by the workforce.


Dr. Dr. h.c. Hugo Henkel 1950–1952 1950–1952


Dipl.-Ing. Reinhold Woeste 1950–1974 1953–1959 1959–1970


Vicco von Bülow-Schwante 1950–1965


Viktor Kirberg 1950–1953




Dr. Jost Henkel 1959–1961 1959–1961

Dr. Willy Manchot 1959–1974 1959–1974


Dr. Felix Prentzel 1961–1974



Rudolf Schlenker 1967–1974

Dr. h.c. Hans L. Merkle 1968–1974

Dr. Wolf Schwarz 1970–1974

Members of theAdvisory Board (until 1974)

118 Timeline 1876 – 2006

Name General Deputy Member/FullyManager General Authorized

Manager Representative



Otto Pfaff 1950


Dr. Karl Eickschen 1950–1958 1950

Karl Anton Fuchs 1950–1952 1950


Dr. Otto Lind 1950–1962

Friedrich Malitz 1950–1972 1950

Fritz Schilbock 1950–1966

Dr. Carl Wulff 1951–1967 1950–1951

Max Schumacher 1950–1951

Dr. Carl-Heinz Winkler 1953–1970 1951–1953

Josef Leopold 1953–1965


Dr. Konrad Henkel 1956–1961

Erwin Stapf 1957–1967

Dr. Walther Elting 1959–1971

Adolf Müller-Born 1967–1973 1960–1967


Dr. Bruno Werdelmann 1967–1972 1964–1967

Dipl.-Ing. Otto Opderbecke 1972–1974 1966–1972

Hans Berndt 1969–1974 1966–1969

Dr. Rudolf Heise 1972–1974 1966–1972

Dr. Dr. Helmut Sihler 1967–1972 1966–1967

Dr. Friedhelm Bußmann 1969–1974

Walter Harich 1971–1974 1969–1971

Dr. Edgar Hartmann 1970–1971 1969–1970

Hans Hellwig 1971–1974 1969–1971

Dr. Dietrich Hoffmann 1969–1972

Dipl.-Kfm. Klaus Szymczak 1972–1974 1969–1972

Dr. Dieter Schlemmer 1972–1974 1970–1972

Dr. Hans-Otto Wieschermann 1973–1974 1972–1973 1970–1972

Prof. Dr. Carl Heinrich Krauch 1971–1974

Dr. Jürgen Manchot 1971–1973

Dr. Werner Mörath 1971–1974

Jörg Volkamer 1971–1974

Dr. Hans Zoebelein 1971–1974

Dr. Walter Kolvenbach 1972–1974

Reinhold M. Fries 1973–1974

Dieter Völker 1973–1974



119Timeline 1876 – 2006



Dr. Edgar Hartmann 1960–1969

Dr. Fritz André Debus 1965–1976

Walter Harich 1967–1969

Jörg Volkamer 1969–1971

Dr. Walter Kolvenbach 1971–1972 1969–1971

Dr. Roman Dohr 1973–1976

Dr. Stefan Schulz-Dornburg 1973–1976

Henkel International GmbH1960–1976

Henkel KGaASince 1975



Dr. Hermann Richter 1975–1980 1975–1980

Dipl.-Ing. Albrecht Woeste 1975–1976 1975–1976as of 1988 as of 1990

Eberhard von Brauchitsch 1975–1985

Ursula Fairchild 1975–2001

Georg Fritz* 1975–1983

Dr. Wilfried Guth 1975–1985

Gottfried Neuen* 1975–19781983–1998 1983–1998

Dr. Louis von Planta 1975–1988

Dr. Wolfgang Röller 1975–1993

Karl Sauthoff* 1975–1988

Karl Schorn* 1975–1978

Ruth Thorbecke 1975–1983


Siegfried Bleicher* 1978–1984

Heinz Dornbusch* 1978–1983

Weert Gerdes* 1978–1993

Walter Gläsner* 1978–1988

Peter Glasmacher* 1978–1983 1978–1983

Erwin Grützner* 1978–1983

Prof. Dr. Hinrich Mrozek* 1978–1988

Manfred Pape 1978–1993

Hans Vonderhagen* 1978–1998

Dieter Wendelstadt 1978–19831985–1998


Hans Mehnert* 1983–2001

Jürgen Walter** 1984–2004

Dr. Ulrich Cartellieri 1985–2003

Helmut Maucher 1988–1992

Dipl.-Phys. Herbert Puderbach* 1988–1998

* Elected by the workforce.** Elected by the workforce asrepresentative of the Mines,Chemicals, Power Trade Union.

120 Timeline 1876 – 2006


Erich Ruch** 1988–1998

Kläre Spass* 1988–1998

Benedikt-Joachim Freiherr von Herman 1990–2006

Dr. Klaus Dieter Leister 1992–1998

Johann-Christoph Frey 1993–1998

Jürgen Sarrazin 1993–1998

Winfried Zander* as of 1993 as of 1998

Hans Dietrichs* as of 1998

Dieter Jansen* 1998–1999

Bernd Hinz* as of 1998

Prof. Dr. Dr. h.c. Heribert Meffert as of 1998

Prof. Dr. Dr. h.c. mult. Heinz Riesenhuber as of 1998

Heinrich Thorbecke 1998–2006

Michael Vassiliadis** as of 1998

Bernhard Walter as of 1998

Dr. Anneliese Wilsch-Irrgang* as of 1998

Brigitte Weber* 2000–2005

Dr. Simone Bagel-Trah 2001–2005

Heike Hauter* 2001–2002

Rolf Zimmermann* as of 2002

Werner Wenning as of 2003

Andrea Pichottka** as of 2004

Dr. Friderike Bagel as of 2005

Engelbert Bäßler* as of 2005

Konstantin von Unger as of 2006

Thomas Manchot as of 2006



Dr. Dr. h.c. Konrad Henkel* 1975–1990 1976–1990 1975–1976



Dr. Jürgen Manchot 1975–2004 1976–2004


Dipl.-Ing. Albrecht Woeste as of 1976 as of 1990 1976–1990

Walter Huneke 1978–1999

Prof. Dr. Joachim Zahn 1978–1986


Winrich Behr 1982–1989

Henkel KGaAFrom 1975

Members of theSupervisory Board(continued)

Members of theShareholders’ Committee

* Elected by the workforce.** Elected by the workforce asrepresentative of the Mines,Chemicals, Power Trade Union.

* Then Honorary President ofthe Henkel Group until 1999.

121Timeline 1876 – 2006



Prof. Dr. Bruno Werdelmann 1984–1986

Dr. Wilfried Guth 1985–1993

Prof. Dr. Herbert Grünewald 1986–1994

Dr. Christa Plichta 1989–2003

Dr. Hans-Otto Wieschermann 1989–1992

Christoph Henkel as of 1991 as of 1994

Prof. Dr. Dr. Helmut Sihler 1992–2000

Dr. h.c. Helmut Maucher 1992–2000

Dr. Wolfgang Röller 1993–2002

Dr. h.c. Ulrich Hartmann as of 1998

Stefan Hamelmann as of 1999 as of 2004

Dipl.-Ök. Burkhard Schmidt as of 1999

Dr. Hans-Dietrich Winkhaus as of 2000

Dr. Paul Achleitner as of 2001

Karel Vuursteen as of 2002

Konstantin von Unger as of 2003

Dr. Simone Bagel-Trah as of 2005


Members of theShareholders’ Committee (continued)

Name From/To Personally President Deputyliable and CEO Presidentmanaging and CEOpartner

Dr. Dr. h.c. Konrad Henkel 1975–1980 1975–1980 1975–1980

Walter Kobold 1975–1979 1975–1979 1975–1978

Prof. Dr. Dr. Helmut Sihler 1975–1992 1975–1992 1980–1992 1979–1980

Prof. Dr. Bruno Werdelmann 1975–1984 1975–1984

Dr. Hans-Otto Wieschermann 1975–1989 1975–1989

Dr. Jürgen Manchot 1975–1976

Jörg Volkamer 1975–1978 1978


Dr. Dieter Schlemmer 1978–1990 1985–1990

Prof. Dr. Carl Heinrich Krauch 1979


Dr. Dieter H. Ambros 1979–1992 1985–1992

Dr. Horst Sommer 1980–1985

Prof. Dr. Jürgen Falbe 1984–1993 1985–1993

Dr. Roman Dohr 1985–1993 1990–1993

Prof. Dr. Uwe Specht 1985–2005 1990–2005

Dr. Hans-Dietrich Winkhaus 1985–2000 1990–2000 1992–2000 1991–1992

Dr. Hans-Günter Grünewald 1989–1995 1992–1995

Dr. Klaus Morwind 1991–2005 1995–2005


(1975–1985 Central ManagementBoard)

122 Timeline 1876 – 2006

The Management Board of Henkel KGaA, 2006 (standing from left):Dr. Friedrich Stara, Hans Van Bylen, Alois Linder and Dr. Jochen Krautter; (sitting from left): Dr. Lothar Steinebach,Prof. Dr. Ulrich Lehner and Kasper Rorsted.


Members of theManagement Board(continued)

(1975–1985 Central ManagementBoard)

Name From/To Personally President Deputyliable and CEO Presidentmanaging and CEOpartner

Dr. Roland Schulz 1991–2001 1995–2001

Dr. Jens Conrad 1992–1996

Dr. Jochen Krautter as of 1992 as of 2000

Dr. Wilfried Umbach 1992–1998

Dipl.-Ing. Guido De Keersmaecker 1993–2003 2000–2003

Dr. Ulrich Lehner as of 1995 as of 1999 as of 2000 1999–2000

Dr. Harald Wulff 1996–1999

Dipl.-Kfm. Knut Weinke 2002–2005

Dipl.-Kfm. Alois Linder as of 2002

Dr. Lothar Steinebach as of 2003

Kasper Rorsted as of 2005

Dr. Friedrich Stara as of 2005

Hans Van Bylen as of 2005

123Timeline 1876 – 2006



Members of the OperatingManagement

Name From/To DeputyMembers


Dr. Rudolf Heise 1975–1983

Dr. Walter Kolvenbach 1975–1985

Dr. Werner Mörath 1975–1985

Dr. Hans Zoebelein 1975–1991

Dr. Hans-Günter Grünewald 1977–1989 1975–1976

Dr. Meinhard Sielaff 1977–1987 1975–1976

Dr. Roman Dohr 1977–1985

Reinhold M. Fries 1977–1978

Hans Hellwig 1977–1982

Prof. Dr. Carl Heinrich Krauch 1977–1978

Dr. Josef Kretschmann 1977–1991

Dipl.-Ing. Otto Opderbecke 1977–1989


Dr. Horst Sommer 1977–1979

Dipl.-Kfm. Klaus Szymczak 1977–1979

Dr. Karlheinz Vellmann 1977–1988

Dieter Völker 1977–1982

Prof. Dr. Arnold Heins 1979–1990 1977–1978

Prof. Dr. Hans Verbeek 1979–1997 1977–1978

Dr. Hans-Dietrich Winkhaus 1979–1985 1977–1978

Werner Westphal 1979–1982 1978

Ernst Bössmüller 1980–1982

Otto Drews 1980–1990

Dr. Roland Schulz 1980–1990

Dr. Uwe Specht 1980–1985

Horst Steinorth 1980–1985

Dipl.-Ing. Hans-Joachim Richtler 1982–1991

Dipl.-Ing. Ehrhart Schlüter 1982–1991

Dr. Gert Egle 1983–1993

Dr. Klaus Morwind 1983–1990

Waldemar Oelmann 1983–1987

Günter von Briskorn 1985–1990

Dr. Jens Conrad 1985–1991

Dr. Johannes Dahs 1985–1993

Dr. Karl Grüter 1985–1998

Dr. Hans-Heinrich Gürtler 1985–1987

Dr. Jochen Krautter 1987–1991

Dr. Ulrich Lehner 1987–19911994–1995

Dipl.-Kfm. Jürgen Seidler 1988–2005

Hans J. M. Bökkerink 1990–1997

124 Timeline 1876 – 2006

Name From/To

Dr. Veit Müller-Hillebrand 1990–1992

Dr. Wilfried Umbach 1990–1992

Dipl.-Ing. Fritz Vier 1990–1991

Dr. Jochen Heidrich 1991–1999

Dr. Jürgen Maaß 1991–2002

Herbert Pattberg 1991–1993

Dr. Michael Schulenburg 1991–1999

Dr. Paul Hövelmann 1992–1999

Knut Weinke 1992–2001

Dipl.-Kfm. Bruno Deschamps 1993–1995

Arno Jacobi 1993–1997

Dipl.-Kfm. Dirk-Stephan Koedijk 1993–1997as of 2001

Dipl.-Kfm. Jörg Koppenhöfer 1993–2003

Paul Wentholt 1993

Thorsten Hagenau 1995–1998

Dr. Lothar Steinebach 1995–2003

Dipl.-Ing. Pierre Brusselmans as of 1997

David Freeman 1997–1999

Dr. Franz-Josef Acher 1998–2005

Dipl.-Ing. Gunter Effey 1998–2005

Dr. Wolfgang Gawrisch as of 1998

Wolfgang Haumann 1998–2004

Dr. Angela Paciello as of 1998

Isabelle Parize 1998–2001

Dr. Antonio Trius 1998–1999

Dipl.-rer. soc. Gabriele Weiler 1998–2003

Jean-Christophe Babin 1999–2000

Dipl.-Chem. Jean Fayolle as of 1999

Heinrich Grün 1999–2006

Dr. Peter Hinzmann as of 1999

Robert A. Lurcott 1999–2001

Joachim Söhngen 1999

Alfredo Gangotena 2000

Hans Van Bylen 2001–2005

Dr. Ramón Bacardit as of 2002

Alain Bauwens as of 2002

Andreas Lange as of 2003

Stefan Sudhoff as of 2003

Wolfgang Beynio as of 2005

Pietro Beccari 2005–2006

Dr. Andreas Bruns as of 2005


Members of the OperatingManagement (continued)

125Timeline 1876 – 2006


Name From/To

Dr. Attilio Gatti as of 2005

Libor Kotlik as of 2005

Dr. Thomas Müller-Kirschbaum as of 2005

Peter Ruiner as of 2005

Christian-Andre Weinberger as of 2005


Members of the OperatingManagement (continued)

Dipl.-Ing. Albrecht WoesteChairman of the Shareholders’ Committee and of the Supervisory Board

Prof. Dr. Ulrich LehnerChairman of the Management Board

126 Timeline 1876 – 2006

Year

Henkel 70 Jahre in Holthausen (= Heft 1)* 1969

Aus der Geschichte von P3 (= Heft 2)* 1970

Arbeitsschutz bei Henkel (= Heft 3)* 1971, 21977

Dokumente aus dem Leben großer Chemiker (= Heft 4)* 1971

Die Anfänge der Firma Henkel in Aachen und Düsseldorf (= Heft 5/6)* 1973

Ein Vierteljahrhundert Betriebskrankenkasse Henkel, Düsseldorf (= Heft 7) 1977

Werbung in Plakaten von gestern bis heute (= Heft 8)* 1978

Von der Leimabteilung zum größten Klebstoffwerk Europas (= Heft 9)* 1979

Stammwerk Henkel – 80 Jahre in Düsseldorf-Holthausen (= Heft 10/11)* 1981

Deutsche Hydrierwerke (DEHYDAG). Stationen ihrer Geschichte (= Heft 12) 1981

75 Jahre Persil. Rechtsprobleme einer großen Marke (= Heft 13) 1982

Vom Fang der Wale zum Schutz der Wale (= Heft 14)* 1982

Personal- und Sozialarbeit bei Henkel (= Heft 15) 1984

75 Jahre Bewahren, Vermitteln, Informieren. Werkbibliothek, Chemische Bibliothek, Information und Dokumentation, Volkswirtschaftliche Abteilung, Werksarchiv (= Heft 16) 1985

Ein Jahrhundert Wasserglas von Henkel (= Heft 17) 1985

75 Jahre Henkel Glycerin (= Heft 18) 1985

75 Years Henkel Glycerine (= Volume 18) 1985

75 Jahre Werkfeuerwehr Henkel (= Heft 19) 1986

80 Jahre Persil. Produkt- und Werbegeschichte (= Heft 20) 1987

50 Jahre Mikrobiologie (= Heft 21) 1988

75 Jahre Henkel & Cie AG, Schweiz (= Heft 22) 1988

Matthes & Weber 150 Jahre Soda-Spezialist (= Heft 23) 1988

Mitwissen, Mitdenken, Mitarbeiten. Geschichte der Henkel-Publikationen für Mitarbeiter und Nachbarn (= Heft 24)* 1989

100 Jahre Sichel. Spezialist für Kleb- und Dichtstoffe (= Heft 25) 1989

75 Jahre Mitarbeitervertretung bei Henkel (= Heft 26) 1992

90 Jahre Persil. Die Geschichte einer Marke (= Heft 27) 1997

90 Jahre Persil. Rechtsprobleme einer großen Marke (= Heft 28) 1997

Alle mögen’s weiß. Schätze aus der Henkel-Plakatwerbung (= Sonderband 1)* 1987

Henkel 100 Jahre in Holthausen. 1899–1999 (= Sonderband 2) 1999

1925–2000. Fit für die Zukunft. 75 Jahre Ausbildung (= Sonderband 3) 2000

125 Jahre Henkel: Chronik 1876–2001 (= Sonderband 4)* 2001

125 Years of Henkel: Timeline 1876–2001 (= Volume 4)* 2002

Hauptsache Sauber? Vom Waschen und Reinigen im Wandel der Zeit 1988

Der Sturm aus dem Wasserglas. 100 Jahre weltbewegende Forschung bei Henkel 1997

It All Started With Water Glass. 100 Years of Revolutionary Research at Henkel 1997

150 Jahre Fritz Henkel 1998

150 Years Fritz Henkel 1998

Verbindungen für die Zukunft (Henkel Klebstoffe) 1998

Bonds for the Future (Henkel Adhesives) 1998

Menschen und Marken. 125 Jahre Henkel 2001

Henkel Archivespublications

Henkel Archivesspecial publications

Additional publica-tions concerning the history of theCompany

* Out of print

Publications only available in German unless the title is given in English.

Literature

127127Timeline 1876 – 2006

Credits

Credits

PublisherHenkel KGaA40191 DüsseldorfGermanyPhone: +49-211-797-0

Copyright © 2006 Henkel KGaA,Düsseldorf

Coordination and editorial work

Petra GoldowskiVolker KrugJürgen SterzenbachThomas Wölk

Documentation

Wolfgang BügelThomas Wölk

Assistance

Katharina Woithe

Translation

Alice Milne, ExperTeam®, Neuss

Photos

Abert, H. Bauer, T. Bauer, Bogler, von Brauchitsch, Bügel, Dannenmann, Dick, Fechner, Fein, Hauser, Haverkamp, Holtappel, Hympendahl, Koch, Lichtenberg, McAndrews, Moog, Parik, Quedenfeldt, Röhrig, Schelp, Schneider, Senn, Stachelscheid, Windstosser, Wolff & Tritschler, Wolter

Henkel Archives

Design

Jörg Jaspert, Düsseldorf

Production

Schotte, Krefeld

PR-No. 09 06 5.000

Mat.-No. VCC 40

ISBN 3-923324-09-X

ISSN 0724-2557

Most of the product namesmentioned in this brochure areregistered trademarks ofHenkel KGaA, Düsseldorf.

This work including anyportion thereof enjoyscopyright protection. Anyexploitation, in whole or inpart, which is not expresslypermitted by the GermanCopyright Act, shall requirethe prior written consent ofHenkel KGaA. This applies, inparticular, to any reproduction,adaptation, translation, reprint,taking of pictures,communication of broadcastsby photo-mechanical, digitalor similar means as well as toany storage and processing inelectronic systems.

Henkel KGaA, September 2006

Further information

Henkel KGaACorporate Communications40191 DüsseldorfGermany

Phone: +49-211-797-3533Fax: +49-211-798-4040

E-mail: [email protected]

Henkel Archives

Phone: +49-211-797-6927Fax: +49-211-798-2696

www.henkel.com orwww.henkel.de

"Timeline 130 years of Henkel" is based upon volume 4 of the HenkelArchives publication series, "125 years of Henkel. Timeline 1876-2001",edited by Wolfgang Zengerling, Wolfgang Bügel and Thomas Wölk. The new edition was amended by the development of newly acquiredcompanies and brands as well as the years 2002 to 2006. The perioduntil 2001 was updated with the latest Henkel Archives findings.

Timeline 130 Years of Henkel

Documents

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