Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than...
Transcript of Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than...
![Page 1: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/1.jpg)
Thinking Patterns for the Digital Age
Suzi Derbyshire & Michael Rosemann Queensland University of Technology 19 October 2016
![Page 2: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/2.jpg)
Dissatisfaction
Delight
Fulfillment
Thinking above the Line
![Page 3: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/3.jpg)
Problem-driven Leader Opportunity-driven Leader
Today Tomorrow
Analysis Design
Cost efficiency Revenue resilience
Reactive Proactive
Why (is it broken)? What else (is possible)?
Chief Risk Manager Chief Opportunity Officer
Exploitation Exploration
Reports and reviews Storytelling
![Page 4: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/4.jpg)
How to spot opportunities?
![Page 5: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/5.jpg)
Enabling Ideation
![Page 6: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/6.jpg)
Catalysing Ideation
![Page 7: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/7.jpg)
1) Use idle assets (private/corporate) - Increase your return on capital investment
![Page 8: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/8.jpg)
2) Be faster than your customer - Reduce your service latency
![Page 9: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/9.jpg)
3) Get better, the bigger you are - Create positive network effects
![Page 10: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/10.jpg)
Your Task (25 mins)
Discuss in groups of three possible opportunities resulting from any of these three thinking patterns How might these opportunities lead to viable new
products or services in your organisation?
![Page 11: Thinking Patterns for the Digital Age...Thinking Patterns for the Digital Age . ... Be faster than your customer - Reduce your service latency. 3) Get better, the bigger you are -](https://reader033.fdocuments.net/reader033/viewer/2022042621/5f69c99b0530671c1c031fac/html5/thumbnails/11.jpg)
Prompting ideas • What can you do with underutilised assets?
• Where can you be faster than your customer?
• How do you get better the bigger you are?