Thinking Juice Light Credentials 2012
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Transcript of Thinking Juice Light Credentials 2012
Agency Credentials 2012.The award-winning ideas agency.
01 A biT AbouT us02 The wAy we work03 whAT mAkes us unique04 Amin worldwide05 our serviCes06 senior mAnAgemenT TeAm07 reCenT indusTry reCogniTion08 reCommended AgenCy regisTer09 our ClienTs10 infrAsTruCTure / resourCes11 whAT neXT?
ConTenTs
Thinking Juice is an award-winning integrated
creative agency. since our birth in 2003, we have
been in the business of creating, growing, building,
and reviving brands - and delivering mouthwatering
marketing results.
we do everything from advertising campaigns,
direct, packaging, Pos, identity and brand
communications through to social media, apps,
seo, websites, face-to-face and a whole lot more.
Basically, we do whatever it takes.
we have been named UK Advertising Agency of the
Year. And integrated Agency of the year. we’ve been
in the uk’s Top 10 Creative Agencies.
The rAr said we were the uk’s most effective and
most Creative Agency. And we continue to win lots of
shiny awards.
we come with top international agency and client
side experience (saatchi, JwT, ogilvy, grey, rrAP) -
each of us challenging perceptions and questioning
assumptions.
And we are very proud to have built a reputation for
being incredibly effective, creative, easy to work with
and great value for money.
most importantly, every day we give our clients
exactly what they want. Fresh ideas. That work.
we give our clients what they want.Fresh ideas. That work.
01 A biT AbouT us
it has always been our aim to be the kind of agency
that a client would want to work with. one that finds
new ways to engage, excite and build brands –
making big things happen.
Today, we are one of the highest regarded agencies
in the uk, winning many awards for creativity,
effectiveness and strategy. why? because we
seamlessly build brands and drive sales across all
media, with powerful and commercial ideas that
rely on smart thinking – not simply hefty spending.
Thinking about social media, creating new digital
platforms, leveraging the power of your brand or
finding new ways of doing business for our clients
is as “traditional” for us as a Tv campaign, new
identity or anything else.
And, importantly, we haven’t lost any of the youthful
enthusiasm that we had when we opened our doors.
Today, we also have the back-up of the emerge
group. our founders became partners in the 220
strong group in 2011, adding superb production,
buying power and media resources to our offering.
we see a world full of opportunity to find new
ways to sell your products and build your brand.
And to create powerful and profitable customer
relationships that deliver big returns.
These are truly the most exciting times (ever)
to be in the marketing business.
we blend our curiosity for customer insight with brilliantly effective strategy, powerful creativity and brand building, every single day.
02 The wAy we work
insight + strategy + ideas
we work for clients large and small. for many we
are lead agency, providing full integrated services.
for others we work on channel specific work such
as brand identity, product launch, social media, pack
design, digital services or campaigns.
what’s unique about our team, is not just our focus
on great service - but our view of the world. we
create ideas that last. ideas that solve problems.
ideas that move brilliantly from channel to channel.
Ideas that deliver big results today. And tomorrow.
we unleash the power of your brand.
03 whAT mAkes us unique
TrAdiTionAl digiTAlTHINKINGJUICE
local insight. local capability.Globally.
04 Amin worldwide
while we remain completely independently owned as
an agency, we are also part of the $2.5 billion global
advertising agency network AMIN Worldwide.
This gives us and our clients a truly global reach,
allowing us to deliver campaigns worldwide with
absolute control, total precision, insight and
regionalisation in any language.
spanning north America, europe and Asia the
network is made up of over 50 independent agencies
- all full service and highly regarded for creativity,
strategy and effectiveness in their regional markets.
We really can market your brand globally,
at a local level.
AdverTising Conceptual thinking to finished
production across all media channels.
brAnding not just analysing, but shaping, creating
and delivering a powerful and profitable image, through
naming, design, brand strategy and communications
planning.
design Award-winning design that informs and
excites, cutting through the clutter whether it’s
corporate literature, identities, packaging, point of
sale or anything else.
digiTAl we turn visitors into customers and followers
into believers through powerful digital, social, viral,
direct, seo, PPC, Cro and eCommerce strategies
through to apps, social strategy and beyond.
direCT resPonse from Tv to data handling, sourcing
or manipulation we create campaigns that couldn’t be
any more direct if they tried!
eXPerienCe in-store, on the street or up a mountain,
we know how to take your message to hard-to-reach
customers with impact.
mediA Planned, bought and heavily negotiated through
independent houses with excellent buying power with
complete transparency across all media.
PACkAging we create packaging that screams
“buy me” from the shelf, maximising every touch of
consumer time.
PubliC relATions we generate big ideas with impact
that engage, cut-through and stand-out, as well as
handling day-to-day Pr services.
reTAil CommuniCATions Changing buyer behaviour
with powerful window, in-store, Pos and interiors
produced to the highest quality and delivered fast.
soCiAl we love social! from day-to-day management
through to complex business changing strategies, we
know how to connect with your audience.
sTrATegiC PlAnning & mArkeT reseArCh we
place great emphasis on the planning process basing
our recommendations on marketing fact.
we do everything you would expect, and probably a whole lot more.
05 our serviCes
gellAn wATT
mAnAging direCTor, heAd of sTrATegy
And Chief CreATive offiCer
debbie wATT
ClienT serviCe direCTor
mATT fleming
direCTor
george beverley
CreATive direCTor
guy sTrAdling
heAd of digiTAl
PeTer Jones
direCTor
A quick introduction to our senior management team.
06 senior mAnAgemenT TeAm
Chris williAms
grouP ACCounT direCTor - digiTAl
dAvid rose
heAd of CoPy
Colin huCkle
ProduCTion direCTor
big ideas get big results. mostly for our clients, but quite often, a few awards for us.
07 reCenT indusTry reCogniTion
THE DRUMINTEGRATED AGENCY OF THE YEAR - SOUTH
INTERNATIONALAWARDS6 x GOLD
INTERNATIONAL AWARDS4 x SILVER
MARKETING INDUSTRYUK AGENCY OF THE YEAR
RAR AWARDS 2011UK BEST IN CREATIVITY
RAR AWARDS 2011UK BEST IN EFFECTIVENESS
THE DRUMBRANDING AGENCY OF THE YEAR - SOUTH
UTALKTOP 20 UK CREATIVE AGENCY
RARRECOMMENDED AGENCY 2011
Thanks so much for the mention.
08 reCommended AgenCy regisTer
The recommended Agency register is an
independent evaluation of marketing services
companies. And in 2011, we were one of the
highest rated agencies in the uk. here’s what
some our clients have to say:
“Quite simply, everything you could ever wish for in
an agency you get with Thinking Juice. They make it
seem easy; but it’s surprising how so many others
get it so very wrong.”
“Unbelievably good team of people with the most
fantastic ideas! Cannot recommend Thinking Juice
highly enough.”
”I’m not at all surprised to see them growing so
quickly. It’s all due to hard work, great results and
maintaining excellent relationships with clients
whilst delivering value for money.”
Thinking JuiceAll recommended Agencies
All recommended design AgenciesAll recommended southern Agencies
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from the brightest start-ups and challenger brands through to the biggest, best and most established businesses in the world, we have worked with some amazing clients.
09 our ClienTs
10 infrAsTruCTure / resourCes
we invest heavily in both our systems and working
environment to ensure we have the best platform
to give you brilliant ideas and the best service,
every day.
AdminisTrATive neTwork/ emAil
• fully networked administration, workflow and
job management system
• All PCs with latest ms office tools and Traffic live
(Cloud) by sohnar
• All macs with latest Adobe Creative suite, Traffic
live (Cloud) by sohnar and latest ms office tools
• Cloud based email and group diaries
PorTfolio
• logo and image databases
• PC to mac compatible
ConTinuiTy & reCovery
• daily and weekly live work and system back-up
• daily and weekly network storage back-up
• offsite back-up daily
TrAffiC by sohnar
A fully networked enterprise and information
management system incorporating:
• Account services time analysis
• briefing procedures
• budget and cost control
• Creative, client service and production time
analysis
• external purchase recordings
• full detailed costs analysis
• historical and current project information
• Job progress / status reporting
digiTAl sTudio
A fully integrated cross-platform (mac to PC)
design and artwork studio with:
• digital output facility, Adobe workflow
• each station equipped with all the latest
software and fonts
• full image manipulation and retouching
• networked mac & PC workstations
• wide internet pipeline (CAT6e network)
• fTP file transfer
Together we can make big things happen.
11 whAT neXT?
if you would like more information or to arrange
a meeting, please get in touch.
We look forward to working with you.
Gellan Watt, Managing Director
Thinking Juice
holland house, st Paul’s Place
bournemouth, dorset bh8 8gg uk
T: +44 (0)1202 294 114
thinkingjuice.co.uk