Enabling you to physically step into the world of gaming…

The VTV

virtual television hologram experience

USP - A product of the Future

The idea of this product is that essentially you are enabled to enter in to a virtual world of gaming and interact as yourself, entering inside the game.

This would work by having one large curved 3D TV screen, with a treadmill attached to it, allowing easy movement and navigation within the game.

The idea is that you get on the treadmill and enter into your game in a 3D form, so that you are actually in it and enter into the screen; functioning moving around and playing the game within this virtual experience.

It can also be used for exercise and fitness as well as Gaming, all in a controlled and comfortable environment; - In the commodity of your home.

Allowing one to physically immerge in the whole experience and really bring it to life.

What is The VTV & it’s Features

Why is the VTV a converging media product…

This product would count as a converging media product, as it is a fusion of both television & gaming, as well as amplified sound and of course it is interactive.

Gone are the days of the conventional form of gaming. I.e.:

Functions

Gaming - Virtual experience Television - Integrated smart TV featuresInterlinked treadmill - Fitness & Exercise Hologram & 3D Effect created from the

screen – which surrounds you during gaming

Amplified super sonic surround sound Shudder and motion effects during

gaming from the treadmill, for a further enhanced virtual experience of the game.

Sensor control – As you are enabled to control your actions throughout the game, using just your body movement and actions whilst on the treadmill.

Visual examples of the product

The large 3D hologram enabled TV screen – Also Inc. Smart TV features

Built in Surround sound – Repels off of the walls

The Interlinked Treadmill A unique motion technique, so that when you are engaging in your game, you are actually active and moving around – walking into the abyss of your gaming experience; rather than just having to remain in one place, this incorporated device to this product, enables you to be mobile.

Motion effects – Shudders, Shaking, Rumbles

Lights Water effects –

Virtual rain drops/splashes

Virtual weather effects– e.g. Wind, with air firing out of the device

3D Slick Glasses

Male design

Female design

Evolution • The Evolution of gaming, like much of the technology

sectors - has seen a big change in quite a short period of time.

• Over the years we’ve seen this increase of games becoming more and more interactive and the brands trying to accommodate and realise this illusion of trying to merge reality & gaming. In the bid to try and make the experience more tactile and real for the consumer.

• -Interactive Gaming – Such as The wii – Xbox Kinnect – Allow for easy interactive playing which can be indulged amongst family & friends, getting everyone involved. Bringing people together almost.

Market Research

o Customer Insights

o Data Analysis

o Product Validation

o Testing

o Research

o Software Engineering

o Marketing

o Design

o Product Manager

Job Roles

Product sales

Partnerships (On demand channels, Movie sites etc.)

& downloads (E.g. iTunes) - As it is also a Smart TV

Revenues Streams

Gaming fanatics

Children

Fitness addicts

Entertainment indulgers

Gadget gizmos

New Audiences

A great virtual gaming experience

Extremely high standard of quality

High spec resolution & picture for the gaming

That the functions & uses of the product fulfil the value of the product

Well built and constructed

Excellent high quality – Not flimsy at all

Nice appearance

User Expectations

https://www.google.co.uk/search?q=3d+virtual+experience+gaming&source=lnms&tbm=isch&sa=X&ei=MypLUpSwGdHOswb5soEY&ved=0CAkQ_AUoAQ&biw=1424&bih=724&dpr=1#facrc=_&imgdii=_&imgrc=-RtS_KZ-3DTQrM%3A%3BuC_Tumad0BvcEM%3Bhttp%253A%252F%252Fqzprod.files.wordpress.com%252F2013%252F08%252Foculus-rift-viewing-angle.jpg%253Fw%253D600%2526h%253D357%3Bhttp%253A%252F%252Fqz.com%252F112903%252Fjohn-carmack-legendary-pioneer-of-3d-gaming-is-now-head-of-technology-at-virtual-reality-company-oculus-rift%252F%3B600%3B357

https://www.google.co.uk/search?q=3d+virtual+experience+gaming&source=lnms&tbm=isch&sa=X&ei=MypLUpSwGdHOswb5soEY&ved=0CAkQ_AUoAQ&biw=1424&bih=724&dpr=1#imgdii=_

Bibliography