THE VOICE OF

ENTREPRENEURSHIP

2015 DIGITAL MEDIA KIT

ENTREPRENEUR.COM 2015ENTREPRENEUR MINDSET

Reimagining the World EverydayEntrepreneurs are the powerful icons of business we all know and love that make our own aspirations soar and the world spin with innovation. Yes, they are the celebrity-status visionaries á la Richard Branson and Tony Hsieh, but they are also the brilliant minds that fly beneath the mainstream-media radar. Entrepreneurs encompass legions of home-grown business owners with a distinctive spirit and approach to life that only one media brand caters to: Entrepreneur.

UPDATED: 11/14 Sources: Ipsos 2014. Rankings shown against the websites of all business magazines. *Entrepreneur.com survey.

SOCIALITESSpend 18 Hours per Week Networking (on average)

MOGULS68.7% consider themselves entrepreneurs

THE BUSINESS NEXT DOOR80.7% are active and always on the go.

SHARKS74.1% are considering launching a new or additional business in the next 12 months*

INVENTORS79.0% think of themselves as creative people.

EXPLORERS86.0% say they’re optimistic.

ADVENTURERS64.9% say they’re risk-takers.

TRENDSETTERS88.4% like to stand out or take the lead in decision-making.

GAME-CHANGERS60.1% say they are usually one of the first among friends to try new tech products.

NUMBER ONE RANK AGAINST THE WEBSITES OF ALL BUSINESS MAGAZINES

JANUARYEntrepreneurs of 2014

10 Powerful Women to Watch

Creating a Culture of Excellence

Focus on Branding

Brand 100: Top Brands in America

The Evolution of a Brand

Logos We Love (And Some We Don’t)

Storytelling: What Does Your Brand Strand For?

FEBRUARYTop 10 Tech Innovations and the Innovators Behind ThemCybercrime

Social Media Lollapalooza: A Social-Only Marketing Case StudyInfographic on the Creative/Disruptive Mind

Focus on Leadership

10 Up-and-Coming Leaders

22 Traits of a Successful Leader

Radicals and Visionaries

Inspired Leadership: Best Quotes

MARCH

APRIL MAYFocus on Marketing and TravelBusiness Travel AwardsTop 20 Marketing Campaigns of All Time

Viral Marketing: How to Make It WorkThe Globalization of the Entrepreneurial PhilosophyEmployee Benefits in Plain English

JUNE100 Brilliant CompaniesHow to Get InspiredInvention vs. InnovationInfographic on the Evolution of an Idea

JULY AUGUSTFocus on DesignTop 25 Best Product DesignsThe Office of the FutureThe Art of DesignBest Cities to Start a Business

Focus on AdviceBest Business BarsThe Best Damn Advice You’ll Ever Get from 25 Top `TrepsView From the Top: How I Made It

Entrepreneur 360 Performance Index Commercial Vehicles, Cars and New TechnologyInfographic on the Traits of Successful vs. Unsuccessful CEOsGuide to Making Really Great Video That Resonates

SEPTEMBERYoung MillionairesTop 15 Coolest Incubators (Ranked by # of Successful Startups)The Cult of FailureThe True Psychology of Work-Life Balance

Focus on TrendsTrends to Watch: A Look Ahead at the Markets, Ideas and Opportunities for Entrepreneurs in 2016How to Spot a Trend, When to Run Away from One, and How to Pivot

OCTOBER NOVEMBER DECEMBERFocus on FundingTop Colleges Funding/How to Raise CapitalTop 100 Crowdfunded StartupsHow to Create a Great Campaign for CrowdfundingVCs to WatchHoliday Gift Guide

ENTREPRENEUR.COM 2015UPCOMING CONTENT

GROWTH & STRATEGYTips and strategies covering leadership, innovation and more for taking a business to the next level.

MONEY Financing, taxes, accounting and cash flow topics for business leaders, along with personal finance and investment matters for affluent company owners.

MARKETINGHow-tos for making any brand a household name using the latest marketing strategies, planning insights and tactics.

TECHNOLOGYTech tools, hot gadgets, software, hardware, the cloud, data management and more for achieving ever-greater business productivity and competitiveness.

UPDATED: 11/14 Note: Editorial Calendar subject to change without notice. *Subscribers receive the issue 7 days prior to the on-sale date.

CONTENT CHANNELS

For editorial story pitches and freelance queries e-mail entmag@entrepreneur.com.

ENTREPRENEUR.COM 2015BRAND COMMUNITY

Rate Base

600,000Total Audience 2.7 MillionReaders Per Copy*

4.09

Digital Subscribers

55,000

1,696,000+

1,011,000+

282,000+

1,236,000+

63,000+

31,000+

2.1 MILLION COPIES SOLD

93 Million+MonthlyPage Views

933,000Email Newsletter Subscribers

141,000Email Opt-InDatabase

100,000 ATTENDEES

9 MILLION+ MONTHLY VISITORS 4.5 MILLION FOLLOWERS

Entrepreneurship has evolved from a niche mindset into a powerful, mainstream movement that is now the playbook to success for businesses and leaders of all kinds. Entrepreneur is the only brand serving this market with a comprehensive suite of content offerings and services on all major platforms.

2.6 MILLION READERS

UPDATED: 11/14. Sources: Circulation numbers from AAM 6/14 Publisher’s Statement. *MRI Spring 2013. **GfK Starch 2012. Online statistics from Omniture. Social numbers as of 11/2014.

MAGAZINE

DIGITAL SOCIAL

EVENTS BOOKS

ENTREPRENEUR.COM 2015AUDIENCE INFLUENCE & AFFLUENCE

Updated 11/14. SOURCES: Ipsos 2014. Rankings against all business titles or their websites as relevant.

From Niche to Mainstream MovementEntrepreneurship is a lifestyle that blurs the line between personal and professional endeavors. Individuals dedicated to their pursuit experience pivotal moments that shape their character, success, future and business.

MALE / FEMALEPrint: 66 / 34Online: 72 / 27

AVERAGE AGEPrint: 44Online: 45

HOUSEHOLD ASSETDECISION-MAKERS

P: $228,756O: $235,913

Average HHI

P: $573,534O: $755,071

Average Liquid Assets

P: $967,192O: $1,297,198

Average HH Net Worth

COMPANY ASSETDECISION-MAKERS

P: 58.3% O: 60.0%

Business Owner/Partner or C-Level Leader

P: 66.5% O: 71.8%

Business-Purchase Decision-Maker

P: $286 millionO: $587 million

Average Company Revenue

AMBITIOUS & LUXURY-MINDED CONSUMERS

P: 60.7%O: 65.8%

Owning Good Quality Things Brings Me Enjoyment

P: 62.3%O: 79.7%

I Still Have Some Money Left Over For a Little Indulgence

P: 78.3%O: 80.7%

Very Active and Always On the Go

NUMBER ONE RANK AGAINST THE WEBSITES OF ALL BUSINESS MAGAZINES

UPDATED: 11/14 List size as of November 2014 and subject to change. Please contact your advertising sales representative for the latest numbers.

Creative due 3 business days prior to campaign launch date. Entrepreneur.com requires a three business day turnaround time from receipt of the last of the following materials:

• Insertion order• Creative files in plain text (.txt) and HTML (.htm or .html) format• Physical postal address (no P.O. Boxes) in both• Unsubscribe or opt-out link in both• “Do Not E-mail” list

• Test list• Seed list (optional)• Quantity or list target• Subject line

Requirements for Entrepreneur.com’s Opt-In Email List

ENTREPRENEUR.COM 2015OPT-IN LIST

Deliver Special Offers and Campaign Messages to Highly Engaged BuyersEntrepreneur’s database allows targeted messages to be delivered to buyers who specifically elect to receive valuable communications from our advertising partners. We have over 141,000 unique opt-in email subscribers with an unprecedented 99.7% delivery rate, giving you the opportunity to connect with leaders actively seeking products, services, and offers that suit their lifestyles.

The delivery process for your creative message is handled by our team, and you can track results and measure campaign effectiveness within hours.

HEADLINE10 words45 characters - no spaces50 characters w/ spaces

DECK15-17 words60 characters - no spaces75 characters w/ spaces

List size as of November 2014. Please contact your advertising sales representative for the latest number. UPDATED: 11/14

Enjoy direct response from the business community through Entrepreneur.com’s 933,000 newsletter subscribers. Our opt in weekly newsletters provide a powerful opportunity to reach a targeted and highly responsive audience.

SUBSCRIPTION100% OPT-INThe opt-in subscription process ensures that recipients have indicated an interest in receiving more information on a particular business topic—a great vehicle for highly targeted direct response.

RATESEntrepreneur.com rates are available at a flat rate. Please contact your local representative for pricing.

MATERIALSE-mail to ads@entrepreneur.comDue 3 days prior to posting

ENTREPRENEUR.COM 2015NEWSLETTER SPONSORSHIP

NEWSLETTER TOPICS

Best of the WeekFranchisingGrowing a BusinessMoneySales and MarketingSocial MediaStarting a BusinessTechnologyYoung Entrepreneur

SPACEBAR970x90

Expands to 970x415

ad units(width x depth in pixels)

UPDATED: 11/14

MATERIALS AD UNITSEmail to ads@entrepreneur.comDue 3 business days prior to posting

EXPANSION DIMENSIONS Available for Island, Leaderboard, Spacebar and Interstitial units. Details available with online sales representatives.

THIRD-PARTY SERVED All third-party ads accepted.

RATESEntrepreneur.com rates are net cost per thousand (cpm) impressions.

ANIMATEDFile size must be less than 50kb For all ad units, maximum of 4 loops and 30 seconds

RICH MEDIAAll rich media is accepted- Doubleclick, Flash, Pointroll, Eyeblaster, etc.File size must be less than 100kb.

RECTANGLE300x600

Justin KoenigsbergerPublishert. 646/278-8491f. 212/563-3852 justink@entrepreneur.com

Jeffrey RinnaSouthwest Online Sales Managert. 949/622-7159f. 949/752-1180jrinna@entrepreneur.com

Keith BainbridgeMidwest Director of Online Salest. 312/464-1298f. 312/923-0817kbainbridge@entrepreneur.com

Patrick NotaroSoutheast Digital Account Executivet. 646/278-8492f. 212/563-3852pnotaro@entrepreneur.com

Kris KilfoilManaging Director, Western Sales Groupt. 415/433-6389f. 415/433-0442 kkilfoil@entrepreneur.com

Brian SperanziniEastern Online Sales Managert. 646/278-8483f. 212/563-3852 brians@entrepreneur.com

Lori FlynnMidwest Ad Directort. 248/644-2786 x1f. 248/258-5492 lflynn@entrepreneur.com Leilani ProvostNorthwest Integrated Sales Managert. 415/433-6388f. 415/889-6449 lprovost@entrepreneur.com

BILLBOARD970x250

INTERSTITIAL600x600

or 640x480

contact information

ENTREPRENEUR.COM 2015AD SPECS

UPDATED: 11/14

LEADERBOARDThe 970x90 and 970x250 offer a strong, presence on any channel page.Increase your brand awareness and receive a better response by advertising on a targeted or broad-reach run-of-site basis.

PUSHDOWN EXPANDER The 970x90 makes an immediate impact on any channel page.Raise your response rate by placing your message next to the top-of-sight navigational bar.

Expandable to 970x415

LARGE SKYSCRAPEROR ISLANDThe 300x600 Run-of-site unit is a strong presence. With ad placement on an article page, text will flow around your creative, giving the advertisement added impact.

ENTREPRENEUR.COM 2015STANDARD AD UNITS

UPDATED: 11 /14

Peel Back (MUST BE CREATED AND HOSTED BY THIRD PARTY)A peel fold will appear on the right hand corner and when hovered/clicked on, it will fold down with an ad.

Specs: Contact for more info

Grey Scale PrintThe Entrepreneur.com web page will grey out and a new page will be printed from the leaderboard and take over.

Specs: Contact for more info

Pushdown ExpanderA spacebar expander that can promote links or video.

Specs: Closed: 970x90 Open: 970x415

RovionTalking ads that appear on the bottom of the screen.

Specs: Contact for more info

Synched AdsLeaderboard and Islands interact with each other.

ENTREPRENEUR.COM 2015HIGH-IMPACT UNITS

300x250

UPDATED: 11/14

VideoVisitors engage fully with your brand and messaging through video, ensuring you make an emotional connection that will be remembered long after viewing.

VIDEO PRE-ROLL24 max fps

Preferred file format: FLV (can convert most other file formats)

Preferred aspect ratio: 4:3

Note: all videos will be scaled to the player size

ENTREPRENEUR.COM 2015VIDEO UNIT

970x90

UPDATED:11/14

InterstitialThis bold unit places your advertising message upfront and center with absolutely no distractions.

SPECSMust be served as a standard ad place-ment, not a custom third-party intersti-tial.

600x600 or 600x640, no expand, no close button re-quired.

Max display time of 30 seconds.

ENTREPRENEUR.COM 2015INTERSTITIAL UNIT

UPDATED: 11/14

Description Advertisers can now own real estate on Entrepreneur.com through a content center sponsorship. This co-branded area is accessible through various campaign ad units. Excellent for branding, a content center typically raises click-through rates.

Content SponsorshipContent supplied by client or written by Entrepreneur’s editorial staff.

AdvertorialClient uses co-branded area for product promotion.

Resource CenterAn interactive workshop centered around a theme complementary to the client’s objective.

This is an example of a content center. All content centers are custom-built for each individual advertiser.

• One primary image• No larger than 80 pixels in height • File size less than 8K• All product images can be linked

• Please provide referring URLs for all product images (additional customization subject to approval by publisher)• Email to ads@entrepreneur.com Due 2 weeks prior to posting

CUSTOM CENTER SPECS

ENTREPRENEUR.COM 2015CUSTOM CONTENT CENTER

ENTREPRENEUR.COM 2015MOBILE REACH

UPDATED: 9/14 *Numbers shown as of September 2014 issue.

Deliver Your Message Optimally Formatted Provide these ad unit dimensions and your campaign can be designed to include exposure to business decision-makers on the mobile web. Plus, the same contextual targeting developed for your campaign can be carried over to the mobile experience.

SMARTPHONE

TABLETS

FLIPBOARD

Responsive Design Since 2014Content is adjusted to elegantly fit whichever device readers are on whether it’s a laptop, tablet, or smartphone.

300x50 tile320x50 adhesion

For more information contact your Entrepreneur sales representative.

Delivered Every Day

Highly stylized, personal and mobile magazine app curated by the user from favorite media sources and social feeds.

Run of Entrepreneur magazine on Flipboard (20% minimum SOV)Mini - Mag Entrepreneur sponsorship (special editorial feature)*Brand magazine (minimum spend and existing brand magazine required)*

*Restricted ad placement with premium and must run in Entrepreneur magazine. SOURCE: Flipboard Visitor and Ad Report, June 2014.

454 K+Readers

5.6 M+Flipboard

93M+Page Views

93M+Page Views

9M+Unique Visitors

9M+Unique Visitors

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