THE TWENTY FIRST CENTURY REMEDIES LLC EXPERIENCE...Demand in the market within India and South East...
Transcript of THE TWENTY FIRST CENTURY REMEDIES LLC EXPERIENCE...Demand in the market within India and South East...
CHALLENGES AND OPPORTUNITIES IN HEALTHCARE IN INDIA
THE TWENTY FIRST CENTURY REMEDIES LLC EXPERIENCE
SUKDEB DATTA, MD, MBA
CEO
STANDIFORD HELM, MB, MBA
CHIEF MEDICAL OFFICER
Twenty First Century Remedies
“Supercharging Indian Healthcare to International Standards by
active collaboration between United States Board Certified
Physicians and Indian Partner Hospital(s) with superior Cost-
effectiveness and equal Clinical effectiveness.”
MISSION STATEMENT
Table of Contents
Executive Summary
Capabilities Roadmap
Key Financial Metrics
Competitive Landscape
Funding Requirements
Operational Timeline
Executive Summary
Perceived lack of excellence by the Indian consumer of the Indian Healthcare market when compared to U.S. Standards.
Demand in the market within India and South East Asia for Branded American Medical Services.
Opportunity for capturing market share in affluent regions of the subcontinent by providing branded services.
Primary revenue streams from diagnostic, interventional procedure, pharmaceutical and in-patient hospitalization.
Current scenario
95% of new hospital beds from private sector
300 million strong middle class
AIG, Alliance, Sunlife, Standard, Prudential, ING, New York Life, Metlike, Lombard have local partners
Cigna, United and Aetna
Pathology, radiology and BPO (business process outsourcing) are already major businesses.
Molecular diagnostics and pharmacogenomic testing new growth drivers
Indian IT services
Focus areas for the future
Clinical Research
Nursing Schools
Medical Schools
Growth trajectory
Health insurance penetration less than 2%
Growing at 32% per year
Entry of private players in the insurance sector and
spread of TPA (Third Party Administrators)
Lower overheads
Surgery India ($)
Far East ($) US ($)
CABG 8,500 16,000 40,000
TOTAL KNEE
REPLACEMENT
7,000 17,000 48,000
SPINAL
DECOMPRESSION/
FUSION
8,500 14,000 60,000
GASTRIC BYPASS 9,500 22,000 65,000
HIP RESURFACING 8,500 16,000 45,000
Lower Cost Structure
Valves, stents, joint implants, prosthesis, pacemakers,
AICD lower prices due to volume discounts
Lab tests: blood tests, ECG, Chest X-Ray, Lung tests,
abdominal ultrasounds
US $1300 India $84
What do we bring to our U.S. Partners?
US Physicians looking to capitalize on international revenues in the wake of declining domestic incomes
Lack of medical autonomy in clinical care – opportunity to practice medicine in the manner that the physician desires
Diversification in the face of a difficult healthcare environment.
Opportunities to perform high quality ethically performed in clinical trials.
Medical Education- opportunities for developing a Medical School.
What do we bring to the Indian physicians/healthcare sector?
TFCR will bring International Standards of Care for
both Indian and International patients.
Indian Healthcare facilities/providers looking to
acquire leading edge medical technology and
expertise (“Real time technology transfer”)
Indian Patients: Growing demand for access to
premier US Board Certified Physicians providing
services locally
Hospitals Device Manufacturers Research Companies
Insurance Payers Software and IT
Super Specialty Care / Hospitals Networking consult ing physicians
Payer relat ionship management Patient management and care
Partner Physicians (International) Partner Physicians (In country)
Imaging Solut ions Pharmacy Solut ions
US STANDARDS IN SUPER SPECIALTY CARE AT OFFSHORE RATES
Hospital and Partner Physicians Clinical Research Organizat ions
Insurance Companies Corporate Clients
In country self pay & insurance patients Int’l self pay & insurance patients
Imaging referrals
Domest ic and Int’l promotional campaign (Web, Print, TV etc.)
Physician Network Marketing Insurance Company campaign
Capabilities roadmap
KEY PARTNERS
KEY ACTIVITIES
KEY RESOURCES
VALUE
PROPOSITION
CUSTOMER
RELATIONSHIP
CUSTOMER
SEGEMENTS
CHANNELS
Competitive landscape
Apollo Hospital Enterprise Ltd. 50 specialty hospitals
and clinics with bed capacity of over 9,000
Fortis Healthcare: 26 Hospitals; bed capacity 3000.
Global Hospitals- has invested $36.58 million to set up “BGS Global Hospital” in Bangalore.
Manipal Health System
Max Healthcare: Delhi with 800 beds.
Indian Revenue from Imaging
MRI $
BRAIN 180
SPINE 150
NECK 97.50
KNEES 97.50
ABDOMEN 187.50
CHEST 142.50
CT SCAN
BRAIN 142.50
SPINE 120
ABDOMEN 165
KNEE 102
64 SLICE ANGIO WITH
CONTRAST
142.50
BRAIN ANGIO WITH
CONTRAST
187.50
• Cheaper cost of MRI
and CTs
• However, much
lower overheads
• Cost of technicians and cost of
providing service
lower
• Throughput much
higher (upto 30 patients per day)
KEY INPUTS
Anticipated Yearly Expenses
Year 2016 2017 2018
General and Administrative $50,000 $52,000 $54,080
Marketing Expenses $475,661 $317,010 $364,562
Professional Fees and Licensure $10,000 $10,300 $10,609
Insurance Costs $40,000 $42,000 $44,100
Facility Maintenance Costs $0 $0 $0
Medical Equipment Leasing Costs $384,000 $384,000 $384,000
Miscellaneous Costs $310,264 $126,804 $145,825
Totals $1,269,925 $932,114 $1,003,175
Product Name Cost Per Unit Profit Per Item Revenue Per Item
In Patient Revnues $600.00 $3,400.00 $4,000.00
Outpatient Revenues $5.00 $15.00 $20.00
Medical Imaging Revenues $81.00 $81.00 $162.00
Pharmacy Revenues $75.00 $25.00 $100.00
Implant revenue $1,000.00 $750.00 $1,750.00
Clinical Trials $0.00 $0.00 $0.00
Personnel Summary
Position Growth (%) 2016 2017 2018
Senior Management 3.0% $120,000 $123,600 $127,308
Physicians/Surgeons 3.0% $100,000 $103,000 $106,090
Nurses and Medical Aides 3.0% $0 $0 $0
Accounting 3.0% $48,000 $49,440 $50,923
Administrative 3.0% $12,000 $12,360 $12,731
Total 3.0% $280,000 $288,400 $297,052
REVENUE FORECAST
Monthly Sales Analysis - Revenue
Month 1 2 3 4 5 6 7 8 9 10 11 12
In Patient Revnues $144,000 $148,000 $152,000 $156,000 $160,000 $320,000 $324,000 $328,000 $332,000 $336,000 $340,000 $344,000
Outpatient Revenues $6,500 $6,820 $7,160 $7,520 $7,900 $12,500 $13,120 $13,780 $14,460 $15,180 $15,940 $16,740
Medical Imaging Revenues$438,048 $438,048 $438,048 $438,048 $438,048 $438,048 $438,048 $438,048 $438,048 $438,048 $438,048 $438,048
Pharmacy Revenues $23,100 $24,200 $25,300 $26,500 $27,700 $57,500 $59,500 $61,500 $63,700 $65,900 $68,300 $70,800
Implant revenue $7,000 $7,000 $7,000 $7,000 $7,000 $14,000 $14,000 $14,000 $14,000 $14,000 $15,750 $15,750
Totals $618,648 $624,068 $629,508 $635,068 $640,648 $842,048 $848,668 $855,328 $862,208 $869,128 $878,038 $885,338
Monthly Sales Analysis - Units
Month 1 2 3 4 5 6 7 8 9 10 11 12
In Patient Revnues 36 37 38 39 40 80 81 82 83 84 85 86
Outpatient Revenues 325 341 358 376 395 625 656 689 723 759 797 837
Medical Imaging Revenues 2704 2704 2704 2704 2704 2704 2704 2704 2704 2704 2704 2704
Pharmacy Revenues 231 242 253 265 277 575 595 615 637 659 683 708
Implant revenue 4 4 4 4 4 8 8 8 8 8 9 9
Totals 3300 3328 3357 3388 3420 3992 4044 4098 4155 4214 4278 4344
Monthly Sales Analysis - Cost of Sales
Month 1 2 3 4 5 6 7 8 9 10 11 12
In Patient Revnues $82,800 $85,100 $87,400 $89,700 $92,000 $184,000 $186,300 $188,600 $190,900 $193,200 $195,500 $197,800
Outpatient Revenues $1,625 $1,705 $1,790 $1,880 $1,975 $3,125 $3,280 $3,445 $3,615 $3,795 $3,985 $4,185
Medical Imaging Revenues$219,024 $219,024 $219,024 $219,024 $219,024 $219,024 $219,024 $219,024 $219,024 $219,024 $219,024 $219,024
Pharmacy Revenues $17,325 $18,150 $18,975 $19,875 $20,775 $43,125 $44,625 $46,125 $47,775 $49,425 $51,225 $53,100
Implant revenue $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Totals $320,774 $323,979 $327,189 $330,479 $333,774 $449,274 $453,229 $457,194 $461,314 $465,444 $469,734 $474,109
Monthly Sales Analysis - Gross Profit
Months 1 2 3 4 5 6 7 8 9 10 11 12
Totals $297,874 $300,089 $302,319 $304,589 $306,874 $392,774 $395,439 $398,134 $400,894 $403,684 $408,304 $411,229
PROJECTED FINANCIAL STATEMENTS
Proforma Profit and Loss (Yearly)
Year 2016 2017 2018
Sales $9,188,696 $10,567,000 $12,152,050
Cost of Goods Sold $4,866,493 $5,353,142 $5,888,457
Gross Margin 47.04% 49.34% 51.54%
Operating Income $4,322,203 $5,213,858 $6,263,594
Expenses
Payroll $552,000 $671,560 $691,707
General and Administrative $50,000 $52,000 $54,080
Marketing Expenses $475,661 $317,010 $364,562
Professional Fees and Licensure $10,000 $10,300 $10,609
Insurance Costs $40,000 $42,000 $44,100
Facility Maintenance Costs $0 $0 $0
Medical Equipment Leasing Costs $384,000 $384,000 $384,000
Miscellaneous Costs $310,264 $126,804 $145,825
Payroll Taxes $0 $0 $0
Total Operating Costs $1,821,925 $1,603,674 $1,694,882
EBITDA $2,500,278 $3,610,184 $4,568,712
Federal Income Tax $728,915 $1,113,151 $1,449,118
State Income Tax $0 $0 $0
Interest Expense $291,446 $237,000 $177,446
Depreciation Expenses $0 $0 $0
Net Profit $1,479,917 $2,260,033 $2,942,148
Profit Margin 16.11% 21.39% 24.21%
PROJECTED FINANCIAL PERFORMANCE SUMMARY
Proforma Profit and Loss (Yearly)
Year 2016 2017 2018
Sales $9,188,696 $10,567,000 $12,152,050
Operating Costs $1,821,925 $1,603,674 $1,694,882
EBITDA $2,500,278 $3,610,184 $4,568,712
Taxes, Interest, and Depreciation $1,020,360 $1,350,151 $1,626,564
Net Profit $1,479,917 $2,260,033 $2,942,148
FUNDING OPTIONS
Cash on Cash Return
represents investors
cash distributions
(dividends) on the
original cash investment
SOURCE OF FUNDS
SCENARIO
#1 SCENARIO #2 SCENARIO #3
EQUITY $1,500,000 $2,000,000 $3,500,000
DEBT $3,500,000 $3,000,000 $1,500,000
TOTAL SOURCES: $5,000,000 $5,000,000 $5,000,000
IT applications and infrastructure $200,000 $200,000 $200,000
Working Capital $1,200,000 $1,200,000 $1,200,000
FF&E $0 $0 $0
Facility Improvements $0 $0 $0
Security Deposits $200,000 $200,000 $200,000
Pre-Development Costs $300,000 $300,000 $300,000
Medical Equipment $2,500,000 $2,500,000 $2,500,000 Marketing Budget $600,000 $600,000 $600,000
Miscellaneous and Unforeseen Costs $0 $0 $0
TOTAL USES $5,000,000 $5,000,000 $5,000,000
Return on Investment
Cumulative Cash Flows (3 years) $6,700,000 $6,700,000 $6,700,000
Less Interest 3 Years @ 10% $1,050,000 $900,000 $450,000
Owner Cash Distributions $5,650,000 $5,800,000 $6,250,000
Cash on Cash Return 377% 290% 179%
Debt options
Loan with annualized returns of 15%
Loan convertible to equity at year 3.
Operational timeline
PHASE1 (SEPT 2016)
• DIAGNOSTIC (CT, MRI, CATH LAB) KICKOFF ; IMMEDIATE CASH FLOW
•SINGLE LINE OF SERVICE (PAIN AND SPINE CARE)
•KICK-OFF GLOBAL CME EVENT
•GLOBAL EQUIPMENT/DISPOSABLES PARTNERSHIPS
•MARKETING KICKOFF
PHASE 2 ( JUNE 2017)
•SECOND AND OTHER LINES OF SERVICE ADDED)
•PROTOCOLS STANDARDISED FOR INTERNATIONAL COLLABORATION
•JCI ACCREDITATION
•SECOND HOSPITAL WITH ANOTHER 100 BEDS ADDED
•4 MORE OPERATING THEATER
PHASE 3 (JUNE 2018)
•MODEL TESTED AND VETTED
•200% INCREASE IN PHYSICIANS FROM U.S.A
•200 BED SUPERSPECIALTY.
•MEDICAL SCHOOL AND NURSING SCHOOL
Dr. Helm’s Journey
Interventional Pain Physician
Anesthesia background
Private Practice in Orange County, CA
Worked with Dr. Datta for over a decade at the
American Society of Interventional Pain Physicians
First approached in about 2012
Concept was to provide Indian physicians and patients access to American skills and technology
Myself and another physician were initially involved.
Interested at multiple levels
Entrepreneurial allure
Growth is a the interface
In line with the move of economic activity away
from the US
Diversify from pressure on fee-for-service practice in the US
Ability to teach a sophisticated population.
Opportunity for research
Questions about initial concept
the provision of professional services at Indian
pricing
support bringing in American physicians on a
rotating basis
2013 Trip to India
One week
One city
One hospital
Proof of concept that we could work collaboratively
with Indian physicians
Interest both to work and learn
My role was professional, not financial
Financial Basis of Project
Structure of project same as in US:
Capture multiple income streams beyond just
professional services
2nd Indian Trip
Project delayed because of financial issues of
previous owner
These problems were resolved.
We have in the interim been offered a rare opportunity to partner with a branch of the Indian
government
Strong local partner
Good basis for education and teaching
Sustainable competitive advantage
Original reasons for getting involved remain intact.
Barriers to entry/OPPORTUNITIES
Multiple governmental barriers to collaboration
Intellectual Capital (IP) Protection
Establishing a two way collaboration
Tax implications
200 Bed Hospital Facility: Key statistics
Private- Public (PP) partnership model
Revenue sharing model
Long term lease options
80,000 to 100, 000 square foot total usuable area
4 operating rooms
1 OR for General cases, 1 for emergency cases, 1
OR for specialty case and 1 additional clean O.R.
Cath Lab
Non-invasive cardio (Echo, Holter and Treadmill)
Ancilllary Services
Diagnostics: pathology, Microbiology, Histopathology, full range of laboratory services including new tests for pharmacogenomics
Critical Care 20 beds (Cardiothoracic 10 beds and Non-cardiac critical care 10 beds)
1000-1500 outpatient visits per month initial
60-70 per month of major surgery
Pain interventions: 1,000 per month
Spine surgery: initial target of 40-60 per month
Cath lab- 50 cases per month , 500 outpatient visits