The sports consumer of the future - 3 customer journeys of 2020
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Transcript of The sports consumer of the future - 3 customer journeys of 2020
![Page 1: The sports consumer of the future - 3 customer journeys of 2020](https://reader033.fdocuments.net/reader033/viewer/2022061218/54b693e34a7959d90f8b45ee/html5/thumbnails/1.jpg)
De drie sportconsumenten van 20202e SPORTNEXT EVENT - 8 april 2013
vrijdag 26 april 13
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Even voorstellen
Gijsbregt - John - Huib
vrijdag 26 april 13
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Even voorstellen
Huib - seizoenskaarthouder en oranjefan
vrijdag 26 april 13
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Even voorstellen
John - Man’s cave en feitenkenner
vrijdag 26 april 13
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Even voorstellen
Gijsbregt - hardloper en cijferfanaat
!
vrijdag 26 april 13
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Even voorstellen
Onze iPhone 20svia @hneidhardt
vrijdag 26 april 13
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We volgen Huib
Huib - seizoenskaarthouder en oranjefan
vrijdag 26 april 13
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Huib voor
tickets en plek
vrijdag 26 april 13
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Huib voor
mobiliteit
vrijdag 26 april 13
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Huib voor
met wie?
vrijdag 26 april 13
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Huib tijdens
social media
vrijdag 26 april 13
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Huib tijdens
inchecken
huib
vrijdag 26 april 13
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Huib tijdens
eten en drinken
vrijdag 26 april 13
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Huib tijdens
beleving delen
vrijdag 26 april 13
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Huib tijdens
service
vrijdag 26 april 13
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Huib tijdens
overal schermen
vrijdag 26 april 13
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Huib tijdens
live betting
vrijdag 26 april 13
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Huib tijdens
alles meten
vrijdag 26 april 13
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Huib tijdens
replay
vrijdag 26 april 13
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Huib tijdens
altijd connected
vrijdag 26 april 13
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Huib tijdens
merchandise op maat
vrijdag 26 april 13
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Huib na
op de foto met de helden
vrijdag 26 april 13
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Huib na
foto’s taggen
vrijdag 26 april 13
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Huib na
terug kijken
vrijdag 26 april 13
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We volgen John
John - Man’s cave en feitenkenner
vrijdag 26 april 13
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John voor
statistieken bekijken
vrijdag 26 april 13
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John voor
statistieken bekijken
vrijdag 26 april 13
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John voor
chat
vrijdag 26 april 13
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John tijdens
3D
vrijdag 26 april 13
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John tijdens
social media
vrijdag 26 april 13
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John tijdens
tweede scherm
vrijdag 26 april 13
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John tijdens
eigen koelkast (en toilet)
vrijdag 26 april 13
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John tijdens
gaming
vrijdag 26 april 13
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John tijdens
live gaming
vrijdag 26 april 13
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John tijdens
live betting
vrijdag 26 april 13
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John tijdens
replay
vrijdag 26 april 13
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John na
spreken met je held
vrijdag 26 april 13
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John na
chat
vrijdag 26 april 13
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John na
terug kijken
vrijdag 26 april 13
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We volgen Gijsbregt
Gijsbregt - hardloper en cijferfanaat
!
vrijdag 26 april 13
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Gijsbregt voor
voetscan
vrijdag 26 april 13
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Gijsbregt voor
print schoen
vrijdag 26 april 13
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Gijsbregt voor
trainingsanalyse
vrijdag 26 april 13
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Gijsbregt voor
trainingsmaatje vinden
vrijdag 26 april 13
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Gijsbregt voor
service
vrijdag 26 april 13
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Gijsbregt voor
smart watch aan
vrijdag 26 april 13
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Gijsbregt tijdens
smart wear aan
vrijdag 26 april 13
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Gijsbregt tijdens
smart helmet op
vrijdag 26 april 13
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Gijsbregt tijdens
real time body feedback
vrijdag 26 april 13
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Gijsbregt tijdens
ghosting
vrijdag 26 april 13
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Gijsbregt tijdens
cheering
vrijdag 26 april 13
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Gijsbregt tijdens
cheering
vrijdag 26 april 13
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Gijsbregt tijdens
real time music
vrijdag 26 april 13
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Gijsbregt tijdens
gaming
vrijdag 26 april 13
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Gijsbregt tijdens
social en geo feedback
vrijdag 26 april 13
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Gijsbregt tijdens
video
vrijdag 26 april 13
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Gijsbregt na
track
vrijdag 26 april 13
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Gijsbregt na
competitie
vrijdag 26 april 13
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Gijsbregt na
medailles
vrijdag 26 april 13
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Gijsbregt na
bio analyse
vrijdag 26 april 13
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Gijsbregt na
smart recovery
vrijdag 26 april 13
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What’s in it for me?
Dat is 2020 wat moet ik daar nu mee?
vrijdag 26 april 13
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What’s in it for me?
Belangrijkste trends: CONNECTED
vrijdag 26 april 13
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What’s in it for me?
Belangrijkste trends: SCHERMEN
vrijdag 26 april 13
![Page 65: The sports consumer of the future - 3 customer journeys of 2020](https://reader033.fdocuments.net/reader033/viewer/2022061218/54b693e34a7959d90f8b45ee/html5/thumbnails/65.jpg)
What’s in it for me?
Belangrijkste trends: PERSONAL
vrijdag 26 april 13
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What’s in it for me?
Belangrijkste trends: EXPERIENCE
vrijdag 26 april 13
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Niets vergeten?
Zeker wel: W sports
vrijdag 26 april 13
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Niets vergeten?
Zeker wel: back to basics
vrijdag 26 april 13
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Groeten van:
Gijsbregt - John - Huib
vrijdag 26 april 13
![Page 70: The sports consumer of the future - 3 customer journeys of 2020](https://reader033.fdocuments.net/reader033/viewer/2022061218/54b693e34a7959d90f8b45ee/html5/thumbnails/70.jpg)
Volg me:
@gijsbregt
vrijdag 26 april 13