Architecture6-11 Servings

Content Creation3-5 Servings

Promotion2-4 Servings

User Experience2-3 Servings

2-3 ServingsSocial Signals

Link BuildingUse Sparingly

Takeaways• Good site architecture can set you up for

quality and healthy SEO.• Create authoritative and helpful content

that people want to share and link to.• Make sure that people know about the

quality content you create by promoting it.

• Give human beings a pleasant experience when they’re visiting your site.

Takeaways• Social signals tell Google how

authoritative and relevant the content you’ve created and promoted really is.

• Some link building tactics are still relevant, but be sure to use them sparingly.

Sources• https://medium.com/elumynt-now/the-

seo-food-pyramid-f21bda7882c8• http://elumynt.com/the-seo-food-

pyramid/