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The Science of Motivation:
Train Your Brainto Take Action
Mark Robert WaldmanFaculty, College of Business, Loyola Marymount University
What MOTIVATES You?
CURIOSITY
Primal Emotion #1
Seeking:The Desire to Acquire More
Jaak Panksepp
Pleasure, Dopamine, Motivation
Nucleus Accumbens
HAPPINESS or WEALTH?
Without Motivation Vision Boards Fail
The 4 Most MotivatingImages in the World
SUBLIMINAL)MOTIVATION:)A)SINGLE)COIN)!
How)the)brain)translates)money)into)force.)Pessiglione)et)al.)Science.)May)11,)2007
What%Turns%Off%Motivation?
FearStressWorryProcrastinationNegativityDepression
Fear / Pain Circuit
Worries are memories pulledfrom the past and projected
onto the future…
…they are not real!
HONOR YOUR CORE EMOTIONS
• Curiosity / Pleasure• Caring / Self-Nurturance• Playfulness / Socialization• Sadness / Grief / Loss• Fear / Pain• Anger / Rage
That 4 Letter Word !
Your Brain Hates ItYou Need to Delay Gratification
You Must Have Constant RewardsDon’t Forget Accountability and Support
Homework? Oh No!
5"Essential"Motivation"BoardsCuriosity"BoardPleasure"Board
Life"Satisfaction"BoardVision"BoardSkills"Board
!
Praxis Neuro-Coaching: brain-basedstrategies for personal transformation