The Roaring 20’s Part 2 1920’s Culture and Business Practices under Calvin Coolidge.

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  • The Roaring 20s Part 2 1920s Culture and Business Practices under Calvin Coolidge
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  • 1. 1920s -Republican Decade Republican Administrations Pro-business Laissez-faire Anti-Labor Economy is weak at first but later booms A. Warren G. Harding 1920 B. Calvin Coolidge 1924 C. Herbert Hoover 1928
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  • 2. Calvin Coolidge- Silent Cal Main ideas: PRO-BUSINESS Believed in Laissez-Faire High Tariffs leads to better American businesses (for now!)
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  • 3. Coolidge believed that the chief business of the American people is business. Coolidge continued Mellons policies to reduce the national debt, trim the budget, and lower taxes. The country saw huge industrial profits and spectacular growth in the stock market. The middle and upper classes prospered, especially in cities.
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  • The 1920s were a time of rapid economic growth in the United States. Much of this boom can be traced to the Automobile!
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  • 4. By applying innovative manufacturing techniques, Henry Ford changed that. His affordable Model T became a car for the people. Before 1920, only wealthy people could afford cars.
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  • 5. Ford made the Model T affordable by applying mass production techniques to making cars. A moving assembly line brought cars to workers, who each added one part. Ford consulted scientific management experts to make his manufacturing process more efficient. The time to assemble a Model T dropped from -12 hours to just 90 minutes!
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  • 6. Ford also raised his workers pay and shortened their hours. With more money and more leisure time, his employees would be potential customers. By 1927, 56% of American families owned a car.
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  • 7. How the Automobile Changed America Road construction boomed, and new businesses opened along the routes. Other car-related industries included steel, glass, rubber, asphalt, gasoline, and insurance. Workers could live farther away from their jobs- urban sprawl. Families used cars for leisure trips and vacations. Fewer people traveled on trolleys or trains.
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  • 8. 1920-1929 Roaring Twenties Why ROARING???? VERY PROSPEROUS / CHANGE!!!!! Peoples income rose more than 35%...more moneybuy a bunch of junk! Businesses boomed! 1920s = Superficial prosperity will catch up to America Superficial Prosperity causes the Stock Market Crash of 1929 and Great Depression of (1930s)
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  • 9. Buying Goods on EASY Credit Installment Plan allows people to buy goods on credit, without putting a large amount of money down (superficial prosperity) Banks: low interest rates Economists: got worried! Americans didnt listen: Remember: War is over, we wonlife is goodlets spend money!!!!
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  • Consumer Economy
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  • 10. Prohibition 18 th Amendment Reminder: Prohibition the manufacturing, sale, and transportation of alcohol was illegal Mainly supported by: Rural Protestants-Women People still want alcohol! SO.as a result = Speakeasies and Bootleggers, Organized Crime 18 th Amendment lasted until 1933, when it was repealed by the 21 st Amendment (taxed alcohol) PROHIBITION CAUSES THE CREATION OF (1) Speakeasies (2) Bootlegging (3) Gangsters
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  • Speakeasies & Bootleggers 11. Speakeasies: To obtain liquor illegally, drinkers went to these secret underground bars Speak quietlypassword 12. Bootleggers: liquor smugglers got liquor from Cuba and Canada and sneaked it into the U.S. (Origins of NASCAR Racing!-fast cars to get away!)
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  • 13. Prohibition leads to Rise of Organized Crime Prohibition generated a total disrespect for law = Organized Crime Al Capone -original scarface! Chicago gangster & bootlegger Literally killed his competition (522 people)
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  • St. Valentines Day Massacre!
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  • 14. Science vs. Religion (Traditional vs. Modern lifestyles) American Fundamentalism: Protestants that believed in EVERY SINGLE WORD of the Bible; denoted scientific findings of the 1920s (rejection of Charles Darwins theory of evolution) Biggest clash between Science and Religion = The Scopes Trial
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  • 15. Scopes Trial / Monkey Trial (1925) Tennessee passed a state law = if you teach evolution = CRIME! American Civil Liberties Union *ACLU* - claims they will defend teachers that teach evolution in Tenn. Story: John T. Scopes teacher that teaches evolution in Dayton, Tenn. Scopes was caught teaching evolution and arrested
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  • Clarence Darrow vs. William Jennings Bryan 16. ACLU hired Clarence Darrow to serve as the defense lawyer William Jennings Bryan (fundamentalist) served as the prosecutor remember him? Trial: July 10, 1925 Verdict: Butler Act until 1967 / Scopes is guilty and fined $100 Most Important : The two groups that clashed over the Scopes Trial (1925) would be (1) Science (2) Religion
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  • 17. THE FLAPPER-The Twenties Woman an emancipated woman in the 1920s that embraced the new fashions of the 1920s / * a challenge to traditional roles/values of women-short hair, knee high dresses, outspoken urban women
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  • If it is too much above the knees you cant go on the beach!
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  • THE CHARLESTON
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  • Josephine Baker American-born French dancer, singer and actress. Began her career in the US but was to risqu and kicked out/left for Paris where she could dance like she wanted too. Famous for her Banana Dance The History of Twerking???
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  • Hero of the1920s 18. Charles Lindbergh Small-town pilot who made the first nonstop flight over the Atlantic Ocean (from New York to Paris) Paid $25,000 Plane: Spirit of the St. Louis
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  • Celebrities Babe Ruth & Ty Cobb Jack Dempsey Charles Lindbergh The Spirit of St. Louis
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  • 19. Entertainment and the Arts The Jazz Singer 1 st movie with sound (ended the silent film era) TALKIES Steamboat Willie 1 st animated film with sound Georgia OKeefe painted landscapes of New York
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  • Culture of the Roaring 20s Radio KDKA Pittsburgh GE, Westinghouse,& RCA form NBC Silent Movies Charlie Chaplin Talkies The Jazz Singer Starring Al Jolson Gloria Swanson Mary Pickford Americas Sweetheart
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  • The wars devastation left many questioning the optimistic Victorian attitude of progress. Modernism expressed a skeptical, pessimistic view of the world. Writers and artists explored the ideas of psychologist Sigmund Freud, who suggested that human behavior was driven by unconscious desires. 20. World War I strongly affected the art and literature of the 1920s.
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  • 21. Writers of the 1920s *These writers are important because they are writing about what is going on in America at the TIME THEY ARE WRITING Sinclair Lewis : 1 st American to win the Nobel Prize Famous Novel: Babbit ridiculed Americans for their conformity! F. Scott Fitzgerald: coined the phrase JAZZ AGE to describe the 1920s Famous Novel: The Great Gatsby revealed the negative side of the 1920s period of freedom
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  • Writers of the 1920s 22. Ernest Hemingway Novel: A Sun Also Rises - criticized the glorification of war The Old Man and the Sea Introduced the term Lost Generation defines a sense of moral loss or aimlessness apparent in literary figures during the 1920s. Fightreturn.lost
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  • T.Q. The passage of the 18 th Amendment was a victory for which group? A. Rural Protestants B. Catholic immigrants C. Urban residents D. Career criminals