The Pillars of a Next Generation Enterprise Mobility Solution by Heavy Reading

White Paper

The Pillars of a Next-Generation

Enterprise Mobility Solution

Prepared by

Ari Banerjee, Principal Analyst, Service Provider IT

Sarah Wallace, Analyst

Heavy Reading

www.heavyreading.com

on behalf of

www.symantec.com

September 2014

http://www.heavyreading.com/

http://www.symantec.com/

HEAVY READING | SEPTEMBER 2014 | WHITE PAPER | THE PILLARS OF A NEXT-GENERATION ENTERPRISE MOBILITY SOLUTION 2

Executive Summary As smart devices become more ubiquitous, consumer behavior has now translated

to the corporate environment, and enterprise customers are now asking that their

employees have access to company information anytime, anywhere. This is in part

because of employees' demands, but also, from a production standpoint, because

enterprises want to be able to provide services in any environment or enable their

employees to be productive on the move. Today, the notion of a mobile enterprise

is equated to increased productivity, enhanced efficiency and thus cost savings.

So of course, communications service providers are seeing increasing demand from

their customers for mobile enterprise solutions.

Enterprise customers represent "bulk" sales, covering multiple subscribers in a single

sale. This is an attractive opportunity for service providers, which are eager to in-

crease their ARPU. This is the underlying motivation for any small to midsize business

(SMB) or enterprise-class offering. However, making a mistake in terms of product or

vendor choice can have a devastating impact. Flawlessly accommodating the de-

mands of a mobile enterprise is easier said than done, as service providers are grap-

pling with dated, legacy systems and lack expertise in areas such as device security

and niche application management. Service providers are looking for a compre-

hensive enterprise mobility solution provider that will enable them to overcome such

hurdles and provide enhanced services.

Enterprises have high expectations when it comes to enterprise mobility. Service

providers must have capabilities such as device and application management in

place, ensure a highly secure mobile environment and give enterprise customers

peace of mind as they allow employees to bring their own devices to work or down-

load non-work-related applications. In order to provide such capabilities, service

providers must have pillars in their operations such as embedded advanced ana-

lytics, which will enable real-time actionable insight as it allows for a more granular

look at an enterprise customer's applications, network and data.

Service providers must also have a more modular approach to mobile services that

allows for the independent development of different mobile areas (such as device

and applications) – which will, in the end, enable greater agility in serving enterprise

customers. It is also essential that service providers provide a flexible environment

that is easily able to roll out new mobile applications to an enterprise as their needs

quickly change.

In order for the industry to provide a more robust and flexible mobile enterprise eco-

system, the key requirements are that service providers have a more innovative yet

secure environment that will easily allow for the management of mobile services

without jeopardizing the enterprise customer's valued network or proprietary corpo-

rate information. Service providers must select a solution provider that will keep

them up to date on modern-day device and application management. For exam-

ple, today's service provider should be able to offer their enterprise customers such

capabilities as app wrapping for policy and application management, and device

management that prevents jailbreaking. Additionally, a next-generation enterprise

mobility solution must easily integrate with a service provider's existing solutions. This

will enable both the service provider and the end user to have a seamless, real-time

mobile experience, which will promote efficiency and cost savings in the long run.


Drivers for Enterprise Mobility More and more, communications service providers are finding that their business

customers are asking for services to support or enhance mobility, to allow for a more

flexible work environment that enables productivity on the move. This demand for

mobility grows every day, alongside the increased penetration of smart devices,

increased use of mobile broadband and increased expectation of anytime, any-

where access to customer information.

Productivity on the Move

Increased mobility means an enterprise customer's employees will be able to work

and access their organization's applications no matter where they are, and from

any device. Heavy Reading recently conducted a survey of 61 unique service pro-

viders worldwide, examining respondents' attitudes, perceptions and plans for how

to better serve their enterprise and SMB customers. Survey respondents indicate that

enterprises and SMBs most want mobility application services such as videoconfer-

encing, field workforce automation, integrated business process automation and

document editing and sharing (Figure 1).

Field workforce automation increases the effectiveness of the mobile workforce by

delivering integrated forecasting, scheduling, dispatch and reporting. These solu-

tions are designed to create an efficient mobile workforce by transforming the way

in which field technicians process orders, by taking business processes to the service

site and allowing them to complete work on time. Integrated business process au-

tomation is the strategy a business uses to automate processes in order to contain

costs. It consists of integrating applications, restructuring labor resources and using

software applications throughout the organization. Document workflow automation

Figure 1: What Types of Mobility Application Services Are Enterprises & SMBs Asking Your Company For?

Source: Heavy Reading


also simplifies collaboration and improves employee efficiency by automatically

directing documents and business content to the right place at the right time with

email notifications. These are all prime examples of how service providers can en-

hance their enterprise customers' productivity and operations by enabling in-

creased mobility.

Digital Lifestyle Translates From Consumer to Corporate

As previously mentioned, customer behaviors are changing, and customers are

seeking a digital lifestyle. This means providing services bundled in an ecosystem

across many devices, along with a digital content landscape that should ideally

offer subscribers virtually unlimited choice. Consumer habits have brought this de-

mand for a digital lifestyle into the corporate environment. Service providers from

around the globe attest that enterprise customers are now behaving like consum-

ers, and this is one of the main drivers behind the demand for increased mobility.

Leading examples of these lifestyle demands are employees' requesting to be able

to bring their own device (BYOD) or choose their own device (CYOD).

Enterprise customers are getting to the point where they have no choice but to

meet these needs of their employees, but supporting various platforms (i.e., Apple

and Android) is not easy, and service providers currently lack the expertise, and thus

find the task daunting. When looking for an enterprise mobility solution, service pro-

viders must work with a vendor that will support the rapidly changing needs of their

enterprise customers and allow for quick implementation of new products and ser-

vices. The reason is that consumer needs are changing at breakneck speed, and

as the consumer lifestyle now translates into the corporate world, the expectations

of the two environments are now rapidly changing, but in parallel. Service providers

must also work with a vendor that will help them with risk protection in areas such as

identity, device loss, corporate data loss, authentication, network threats, etc.

Cost

Enterprise customers also see increased mobility as a critical mechanism to save

money through improved productivity. The aforementioned use cases of videocon-

ferencing, field workforce automation, integrated business process automation and

document editing and sharing help employees such as sales or field workers be-

come more efficient. For example, sales employees that spend a lot of time travel-

ing or field workers who are offsite will be able to update their work data instantly,

rather than having to wait to get back to a desk.

The use of tablets by field workers is becoming quite common, giving them imme-

diate access to their companies' applications. However, in order for these mobile

initiatives to be successful and really increase productivity, the applications them-

selves must be properly managed, or the initiatives may be moot. By offering enter-

prise services that enable increased mobility and productivity, service providers will

find that cost savings on their end will create cost savings for the end user as well,

increasing customer satisfaction and customer loyalty.

Time to Market

There is no doubt that service providers face the increasing challenge of sharing the

market with over-the-top (OTT) players. Not only are service providers seeing their

traditional voice revenues shrinking due to OTT players, but services such as SMS are

taking a hit as well. OTT players are able to circumvent the service provider network


by offering free communications services via a user's WiFi connection, and they are

not burdened with dated, legacy systems.

Traditional OTT providers such as Google, Skype and Facebook have always been

a threat, but small app-based players such as WhatsApp [now part of Facebook]

and Nimbus are increasingly present. This market environment creates greater pres-

sure for service providers to rapidly introduce their own new technologies and ser-

vices in order to survive. In the past, service providers' dated, legacy systems were

their excuse for slow time to market.

Another Heavy Reading survey asked 60 service providers worldwide, "What is the

top competitive challenge for your company?" The top answer, with 76% of re-

spondents, was slow time to market with product launches and changes to plans.

This shows that service providers are well aware that time to market is a competitive

challenge. In the age of mobility, service providers now have the ability to deliver

services faster via mobile apps that can be released or updated more easily. How-

ever, in order to remain relevant in today's digital world, service providers also need

to capitalize on the real-time intelligence and customer insight that can be enabled

through the use of advanced analytics.


Enterprise Mobility 'Must Haves' As enterprises ask for more mobility, they are becoming more selective in the service

providers they choose. The following are key "must haves" to differentiate service

providers' enterprise mobility solutions.

Embedded Advanced Analytics

Traditional, static business intelligence solutions no longer apply to service providers'

modern-day needs. Enterprise mobility solutions must have embedded advanced

analytics that can perform tasks such as pull data from existing CRM and self-service

portals to enable data mining and reporting, and ultimately create actionable in-

sight. Data pulled from these systems, or from the resource management layer itself,

provide insight into areas such as customer usage patterns, trends of service con-

sumption and changing demands, and planning of resources such as applications.

Advanced analytics closely aligned with service providers' IT systems should enable

enterprises to optimize or configure mobile services, predict and prevent failures,

and provide more customized services depending on an enterprise customer's

needs – or even offer virtual profile exchange with third parties to enhance their

position in the value chain.

Heavy Reading recently conducted a survey of 65 unique service providers world-

wide that examined their attitudes, perceptions and plans for their enterprise and

SMB customers. When asked what kinds of requests they were getting from business

customers regarding the consumerization of IT, most respondents pointed to having

separate price plans for personal and business use, along with the ability to disable

certain services when a user switches from business to personal mode (Figure 2).

These capabilities – along with the other responses, such as reporting – can all be

enabled by the use of embedded advanced analytics, which will allow for more

Figure 2: What Requests Does Your Company Get From Business Customers Regarding the Consumerization of IT?



granular usage of both customer and network data. Service providers that use ad-

vanced analytics will have a distinct edge in providing enterprise mobility services.

Solution Modularity

Modularity in design is an approach that subdivides a system into smaller parts

(modules) that can be independently created and then used in different systems

to drive multiple functions. For a service provider's enterprise mobility solution, the

advantage of modularity is that the solution can be divided into functions such as

application or device management (which allows for more flexibility), but these

functions are still integrated on the back end and are relating to one another. So

even though modules are independent of one another, they can still communicate

with each other, which makes it easier for service providers to develop, test, deploy

and maintain services for their customers.

The advantage of this approach versus a monolithic one is that each module can

be managed independently, making the overall solution architecture more flexible

and making integration with third-party applications easier, without the requirement

of integrating with all the other solution functions. A modular approach will create

more flexibility for both the service provider and enterprise customer when enabling

mobile services.

Detecting & Reporting Jailbroken Devices

Many smartphone, tablet and game console makers include a layer of digital rights

management (DRM) software on their products. This DRM exists to limit the software

you can run on it and is simply there for security reasons. However, many device

owners prefer to jailbreak (or hack) their device so that they may bypass the DRM

restrictions and run unauthorized software or make tweaks to their operating system.

iPhone hackers first coined the term "jailbreaking," in reference to breaking the

phone out of Apple's iTunes "jail." The term has since been (somewhat erroneously)

used in a more general sense to refer to similar hacks made to other platforms such

as Android, where it's also known as "rooting." In any case, regardless of what you

call it, the basic concept is the same: Once a user jailbreaks a phone or tablet, the

device can be altered and unofficial apps or console emulators can be installed.

This can be very dangerous, as many applications today are malware in disguise.

This can also be a threat in terms of a virus or malicious application that may fish for

information and infiltrate a company's proprietary information. Just one compro-

mised device can lead to a massive security breach. Since jailbroken devices have

zero security, this can allow hackers to obtain access to corporate networks (since

many company phones have VPN capabilities) and hackers can gain access to

company data such as emails, passwords and address books. Service providers that

intend to provide comprehensive mobile service to its enterprise customers must be

able to ensure the detecting and reporting of jailbroken devices.

App Wrapping & Policy Enforcement

One of the most important elements in providing mobile service to enterprise cus-

tomers are the mobile applications themselves. These applications are crucial in

enabling easy access and mobility to employees, thus enhancing their work expe-

rience and enabling efficiency. The key to making the use of these applications

successful, however, will be proper management.


The two primary methods of managing and securing mobile apps are software de-

velopment kits (SDKs) and app wrapping. Only some vendors are able to do app

wrapping; most require SDK integration of an app to leverage centralized policy

management. App wrapping is the process of applying a policy-based manage-

ment layer to a mobile app without requiring any changes to the underlying appli-

cation. App wrapping allows a mobile application management administrator to

set specific policy elements – such as user authentication or file sharing – that can

be applied to an application or group of applications.

In the enterprise, app wrapping allows an administrator to take an application, as-

sociate extra security and management features with it, and re-deploy it as a single,

containerized program in an enterprise app store. App wrapping may also aid in

the separating of personal and corporate data at the app level, so the granularity

of app wrapping makes it well suited to a BYOD environment.

The main difference between an SDK and app wrapping is that an SDK must be

included while the application is being developed, whereas app wrapping can

happen after an application is developed and allows business customers to easily

modify and secure third-party apps. Heavy Reading believes that app wrapping,

thanks to this flexibility, is better than a policy SDK approach. One of the other key

benefits of app wrapping is that the app developer does not have to be an expert

in security; they can leverage the expertise of the industry leaders to provide that

layer. A service provider offering a flexible mobility suite will allow for both methods,

or at least have app wrapping capability.

Differentiating From OTT Competition

Service providers are in a vulnerable position as they try to compete with OTT players

that are well established in serving business customers and offer ready-to-use appli-

cations in an SaaS/cloud model, as well as pre-integrated apps on mobile devices

and disruptive pricing models. OTT cloud service providers such as Amazon Web

Services, Rackspace, Google, etc., are the market leaders in the cloud space and

continue to provide tough competition to service providers.

There are certain attributes that service providers believe they can provide better

than their OTT competitors. For example, their closeness to the network enables

them to provide 24/7 support and network-enabled failover between locations and

network ownership, as well as the ability to bundle connectivity services with cloud

services. This bundling may help reduce cost, which service providers believe will

help them to differentiate their enterprise offerings from the competition. Service

providers are also able to integrate services in a single application (i.e., messaging

and video) with secured data, which gives them an advantage. And as the trend

accelerates toward the Internet of Things – in which an array of devices will have

their own IP addresses – the role of service providers becomes more relevant in terms

of connection and device management.

As more and more OTT players come on the scene every day, it is crucial that ser-

vice providers highlight their strengths and distinguish themselves from such compe-

tition. Their proximity to the network and the enterprise customer's user history and

data help them to provide more customer-specific service and support.


Next-Generation Enterprise Mobility Solutions Service providers must ensure that their vendor's next-generation mobile enterprise

solution enables the following capabilities.

Includes Device & Application Management

A service provider's enterprise mobility solution should also allow for mobile device

management (MDM) especially in the era of BYOD and CYOD. In terms of enterprise

mobility, MDM means the management of smartphones, tablets and laptops in the

workplace. The goal of proper MDM is to optimize the functionality and security of

mobile devices within the enterprise, while simultaneously protecting an enterprise's

network and proprietary data. MDM software enables the distribution of applica-

tions, data and configuration settings and patches for all the company's devices,

and allows an administrator to oversee the devices (as easily from their desktop

computer) and monitor the enterprise's users. MDM tools should include application

management, file synchronization and sharing, data security tools, and support for

either corporate-owned or personal devices.

Application management is critical for enterprise mobility and can enable auto-

matic policies through techniques such as app wrapping. Application manage-

ment also enables functions such as application planning, which can allow for the

assignment of certain applications to certain groups of employees, and determine

which applications are being downloaded, corporate or personal. Being able to

differentiate and steer when apps are downloaded helps optimize bandwidth and

bolsters security. And, of course, the ability to detect failure in the application layer

helps ensure that the customer's application environment is stable and reliable.

Enables Flexibility

A next-generation mobile enterprise solution must allow service providers to have a

flexible environment. Service providers must be able to meet enterprise customers'

changing needs by allowing for quick rollout of new mobile applications or quickly

customize enterprise services to accommodate their customer's needs. After new

services are rolled out, service providers must be able to quickly confirm whether

the services are successful, and then either alter or stop them. In order to remain

relevant, service providers must be able to do all of this in real time.

A next-generation mobile enterprise solution vendor must enable service providers

to quickly make informed decisions based on the customer data collected in the

network, application or service layer. These types of flexible capabilities will be en-

abled through the use of embedded advanced analytics. And since there is also

strong demand among service providers for strategic solution partners, being able

to easily integrate with these partners will enable them to provide more services to

their enterprise customers and remain innovative. Overall, service providers are

looking for a solution that both enables flexibility within their own operations and

easily interfaces with other providers.

Device Security & Jailbreaking Detection

The era of BYOD and CYOD makes companies' mobile strategies much more com-

plex, as they now have a multitude of devices and platforms, making their networks

and applications more susceptible to security risks. Device attacks are becoming


more common, and the smaller memory of mobile devices makes security more

difficult than a PC environment: Virus scanning on mobile devices has constraints,

security functions such as administrative updates can be difficult, and connectivity

and bandwidth can be issues as well.

Service providers must pick a solution that will enable mobile threat protection and

enable comprehensive device security policies. As with other types of attacks, the

ultimate target is usually the network, rather than the device itself. For example, if

an attacker can gain complete (root or admin) access to an employee's device,

they will have access to all of the sensitive data on the device, which poses the

worst risk to the enterprise. This allows an easy back door for attacks to get into the

corporate network, which can wreak havoc. This is one of the biggest challenges

that enterprises face as they allow BYOD and CYOD. A next-generation enterprise

mobility solution provider must enable service providers to offer such security, as it is

now a standard and essential requirement.

Doesn't Compromise Operations/Easily Integrates

Obviously, the ideal solution for any service provider, no matter what the task, would

be one that does not compromise operations and easily integrates with existing sys-

tems to give the service provider and its customers a seamless experience, regard-

less of any changes behind the scenes. In the case of a next-generation mobile

enterprise solution, it should easily integrate with a service provider's billing and cus-

tomer care systems, and it should also be easily managed, both from the service

provider and business customer perspective.

Remote monitoring and over-the-air management of remote devices is a critical

feature, as a poor interface and/or lack of a centralized management console will,

in the end, provide a poor customer experience. In today's competitive telecom

environment, service providers must aim to enhance the customer experience, not

degrade it. The solution vendor will have to enable a seamless implementation and

integration for both the service provider and end customer.

Policy Enforcement via App Wrapping

App wrapping is the process of applying a policy-based management layer to a

mobile app without requiring any changes to the underlying application. This means

that a specific set of policy elements can be applied automatically, which allows

for heightened security.

Apps can be wrapped with policies to enhance it with various security capabilities

such as encryption, authentication, VPN connection or geo-location. This will allow

service providers to differentiate their solutions for enterprise customers by protect-

ing data in transit via app proxy by driving corporate apps through the corporate

VPN, but leaving personal traffic on the user's data plan. Users have no idea that

their application has been wrapped but on an administrative level for corporate

apps it adds more security, priority and added peace of mind.

When choosing a next-generation mobile enterprise vendor, service providers

should look for a solution provider that will offer policy enforcement via app wrap-

ping. Heavy Reading believes this approach to policy management is more flexible,

and this flexibility will allow for continual security to an enterprise customer's devices

and network. A more static model, such as an SDK, will take longer to update and

not be as agile for both the service provider and the enterprise customer.


Highly Secure

As service providers offer enterprise mobility services and enable capabilities such

as BYOD and CYOD, one of the biggest concerns for all parties involved is security.

Security is especially a concern when employees download third-party apps that

may cause issues on enterprise networks. Figure 3 – drawn from the same survey as

Figure 2 – shows that service providers see security as the biggest problem in sup-

porting their business customers' BYOD initiatives. And as device security is complex,

service providers may look to experts to help them in areas such as malware detec-

tion, app reputation, and performance and reputation analysis, as all of these will

help in heightening enterprise security.

So, a next-generation mobile enterprise solution provider will have to enable high

security for both the device and application layers and engender confidence in

service providers as they offer new mobile services. BYOD/CYOD initiatives are very

appealing in terms of cost savings and productivity, but both enterprise customers

and service providers still have many concerns in providing or enabling such ser-

vices. A next-generation enterprise mobility solution provider will have to ensure that

all aspects of their solution are highly secure to both the end user and service pro-

vider. This will help solidify the service provider's trust with its enterprise customers and

also ensure regulatory compliance by securing customer and transaction data.

Enables Multi-Tenancy

Multi-tenancy means the ability to utilize the same software/hardware to serve a

number of tenants. A next-generation mobile enterprise solution must enable multi-

tenancy, so that a service provider's application can serve multiple customers and

ultimately provide the ability for tenants to customize some parts of the application,

such as user interface color or certain business rules. In the end, multi-tenancy can

be economical for both the service provider and their enterprise customers, be-

cause software development and maintenance costs are shared. In terms of oper-

ational efficiency, with a multi-tenancy architecture, the provider only has to make

updates once. And with cloud computing models, multi-tenancy architecture has

been virtualized and includes remote access. It is crucial that service providers have

this ability, and that their solution provider deems it just as important. This will be key

in enabling the service provider to handle growth in the future as well.

Figure 3: What Key Problems Do You Envision in Supporting Your Business Customers’ BYOD Initiatives?



Vendor Profile – Symantec Symantec's Mobility Suite is a next-generation mobile management solution that

service providers may use to enable anytime, anywhere productivity for their enter-

prise customers. Symantec Mobility Suite is designed to make mobility manageable

and secure and integrate mobile device management (MDM), mobile application

management (MAM) and threat protection into one centrally-controlled console.

By targeting mobile security at multiple layers, Mobility Suite enables enterprises to

embrace BYOD and CYOD policies without compromising security or infringing on

user privacy.

Through its unique app wrapping technology, Mobility Suite applies a security and

policy management layer around mobile apps and content, while enabling a clear

separation of enterprise and personal data on the device. Because it does not re-

quire source code changes or an SDK, administrators can wrap an app in a matter

of minutes, accelerating the time to deployment. To further reduce IT overhead,

Mobility Suite allows end users to choose new mobile apps and content from an

intuitive enterprise "app store," which enables self-service support of mobile appli-

cation and computing needs.

Symantec's modular approach allows companies to deploy MAM or Threat Protec-

tion in conjunction with an existing MDM solution or without one, giving enterprises

optimal protection and flexibility. The MDM module offers broad mobile platform sup-

port, including iOS, Android, Samsung SAFE and Windows Phone, allowing companies

to support a greater range of user-chosen devices. By deploying Symantec's Mobility

Threat Protection, end users and enterprises can gain greater visibility into app use

Figure 4: Symantec Mobility Suite – An Integrated, Modular Solution for Multiple Use Cases

Source: Symantec


and their device impact. Leveraging Norton Mobile Insight and Symantec's Security

Technology and Response (STAR) experts, companies can secure personal and cor-

porate-owned Android devices without the fear of compromised information.

Symantec Mobility Suite is designed to address all the critical aspects of enterprise

mobility, including:

Device Management: Mobility Suite includes comprehensive and scalable MDM,

providing visibility and control over iOS, Android and Windows Phone smartphones

and tablets. Users can enroll devices in their enterprise environment, configure and

update device settings over the air, and protect their mobile devices with certificate-

based security. Enterprises can prevent non-compliant devices (such as jailbroken/

rooted devices, or devices missing required apps) from connecting to corporate

assets, helping ensure compliance to internal and external security requirements.

Application Management: Corporate apps and data are protected using a tech-

nology that wraps a layer of security and policy management around mobile apps,

without any source code changes or SDK embedding. This powerful technology

provides granular control of corporate apps and data with comprehensive per-app

policies for connectivity, authentication, encryption, data access and document/

data sharing.

Enterprise App Store: The enterprise app store lets system administrators/IT easily dis-

tribute and manage in-house or third-party apps to employees and other author-

ized users. Employees, contractors and partners can view only the apps they are

authorized to use based upon their roles. Users can rate and review apps, while

administrators can get reports on app downloads.

Secure Productivity Apps: Mobility Suite includes Symantec Secure Email and Sy-

mantec Secure Web, which allows IT to accelerate mobile productivity with a pro-

tected mobile workspace. Secure Email, a Microsoft Exchange ActiveSync-based

email app, allows secure syncing and storage of corporate email. Secure Web, a

secure Web browser, provides safe access to internal Web-based applications and

content. The Symantec Sealed marketplace, an ecosystem of secured third-party

mobile apps, provides wrapped apps for document editing, file sync and share,

note taking and more. With this secured ecosystem, content cannot transverse to

an unsecured domain (i.e., personal email), unless specifically permitted in the IT-

managed profile.

Content Management: Mobility Suite's mission is to make it easier for enterprises to

distribute files and manage content on end-users’ mobile devices. Employees and

partners have a common place to get critical documents where and when they

need them. Documents and multimedia content can be distributed in different file

formats, and appropriate corporate security policies can be applied at a per-file

level. In addition, content can be updated and revoked seamlessly, easily support-

ing the dynamic nature of every organization.

Threat Protection: Mobility Suite provides protection against malicious threats and

unauthorized access to sensitive corporate information. Leveraging technology,

research and intelligence from Norton Mobile Insight and Symantec STAR experts,

the suite protects Android devices from privacy and performance risks, mobile mal-

ware and fraudulent websites.


Conclusion As the consumer digital lifestyle translates into the corporate setting, enterprise cus-

tomers are expecting and demanding ease of access and mobility. Service provid-

ers are well aware of this demand and are more than willing to accommodate their

enterprise customers, as they need to make up for revenue losses in more traditional

services. However, there are many hurdles that prevent service providers from ena-

bling enterprise mobility, such as dated back-office systems and lack of expertise in

areas such as security or application and device management.

Service providers must look to a next-generation enterprise mobility solution provider

that will enable a flexible and innovative, yet secure environment that will easily

allow for the rollout of new mobile applications and services without jeopardizing

the enterprise customer's valued network or proprietary corporate information. They

must select a solution provider that uses modern, agile techniques such as app

wrapping for policy and application management, and device management that

can preemptively prevent jailbreaking or the compromise of the corporate device.

These capabilities, paired with the use of embedded advanced analytics to enable

real-time actionable insight, are imperative traits for a next-generation enterprise

mobility solution, providing the end user with a seamless, real-time mobile experi-

ence that will promote efficiency and cost savings in the long run.

In Heavy Reading's opinion, Symantec Mobility Suite is very well aligned with our

vision of a next-generation mobile enterprise solution for service providers. Syman-

tec's solution provides App Management, Device Management and Threat Protec-

tion modules to give service providers choice in deploying the right solution for their

needs. The Symantec Mobility Suite is available as a hosted solution that allows the

delivery of advanced application, device control and multi-tenant administration

from service provider-branded portals.


About Symantec Symantec Corporation (Nasdaq: SYMC) is an information protection expert that helps

people, businesses and governments seeking the freedom to unlock the opportunities

technology brings – anytime, anywhere. Founded in April 1982, Symantec, a Fortune

500 company, operating one of the largest global data-intelligence networks, has

provided leading security, backup and availability solutions for where vital information

is stored, accessed and shared. The company's more than 20,000 employees reside

in more than 50 countries. Ninety-nine percent of Fortune 500 companies are Syman-

tec customers. In fiscal 2014, it recorded revenue of $6.7 billion. To learn more go to

www.symantec.com or connect with Symantec at: go.symantec.com/socialmedia.

http://www.symantec.com/

http://go.symantec.com/socialmedia

The Pillars of a Next Generation Enterprise Mobility Solution by Heavy Reading

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