The Men’s Wearhouse Beyond Suits: Corporate Leadership Tailor-made for the Community Group E: Leo...
-
Upload
osborn-bennett -
Category
Documents
-
view
215 -
download
0
Transcript of The Men’s Wearhouse Beyond Suits: Corporate Leadership Tailor-made for the Community Group E: Leo...
The Men’s Wearhouse
Beyond Suits: Corporate LeadershipTailor-made for the Community
Group E:Leo
TonyMohammad
Mission
Maximize salesProvide valueTop quality service
…while upholding values…and have fun doing it!
Values
Nurturing CreativityBeing HonestEnhancing communitySelf-actualizationBuilding Relationship
History
1970-George Zimmer graduates from college; works sales for father in coat manufacturing1973-Opens first Men’s Wearhouse in Houston, TXExpands outside Texas in 1981Over 100 stores nationwide by early 90’s1992-Company goes public
History
1994-1998-Averages one store opening per week1998-Exceeds $1 billion in sales 1999-Enters tuxedo rental business: Now the largest tuxedo rental business in the country2000-Named on of the “100 Best companies to Work for” by FORTUNE Magazine: Six times in last seven years2005-Opens a chain of dry cleaning stores in Houston, TX
Corporate Identity
Zimmer is logo, identityEarly focus on service
“I guarantee it.”
Evolved to customer delight
“You’re going to like the way you look.”
Corporate Structure
District Manager (72 districts) usually oversees a state; involved in land dealsArea Manager (7 Area Managers) oversees several statesRegional Merchandise Managers (oversees purchasing for a region)Store Manager (runs a store)
All report indirectly to CEO George Zimmer via VPs
Products & Brands
Men’s Wearhouse Retailer of men’s
tailored business attire
Targets middle/upper-middle income
Designer, brand name and private labels
Tux rentals/sales
Products & Brands
Moores Clothing for Men Canadian retailer
of menswear Similar product
line, clientele
Brands Offered
Bostonian (shoes)Stacy Adams (shoes)Kenneth Cole (shoes)Pronto-UomoGary Player
Joseph & FiessWilke RodriguezCampia ModaJay Jone-NYBotany 500
Financial Performance
“Whether you’re talking about a person, a community, a corporation or a country, the true mark of our lives is our ability to bounce back from adversity”
George Zimmer
Financial Performance
Net sales increase constantly
$0.00
$0.50
$1.00
$1.50
$2.00
Fiscal year
Annual Sales(billions)
2004 2005 2006
Store Layout
MW perception is high-qualityItems are neatly and nicely displayedSpine layout (free flow, grid, & loop)Shelved itemsHanging itemsPegged itemsFolded itemsValue/fashion imageAmbiance is upscaleWell lit storesCategory signage (name brands)MW stores are not cluttered
Merchandise Buying & Handling
Narrow & Deep (not many brands but a lot of selections)Some suits are made by MW, but most are outsourced to millsMW owns most of its suits templates (huge variety)Suits are purchased by Buyers several times per year from vendors primarily in Europe: Long-term agreements.Suits are purchased factory directPlanners/Splitters plan when merchandise is purchased and where it is to be sentAll merchandise passes through MW’s Houston DC (largest in the country)From Houston to “Spider” hubs strategically located throughout the U.S.
Merchandise Buying & Handling
All merchandise is sent via FedEx from Houston to “Spider” hubs (Flat packs) If a store has an item that is not carried at another store-2 day deliver via FedExOnce a style hits the West coast, it has been in Europe for 1.5 yearsFootwear is bought at the beginning of the fashion season56 Brands lease agreement boughtMW owns two Canadian manufacturing mills12 Brands-SKUs (stock-keeping unit)All stores are integrated (POS (point-of-sale) Oracle & MicroSoft Merchandise turnover ratio is high
Reasons to Shop at Men’s Wearhouse
30 to 40 less expensive than Nordstrom’sCustom tailoring for the life of the suit or pantsExceptional customer service by Wardrobe ConsultantsCustom-made suitsHigh-quality clothingDelivery of altered clothingMW wants to be your clothier for lifeMW guarantees that you will be satisfied with purchase
Your pants are hemmed while you waitYour MW suits, slacks, and tuxedo are pressed for free at any MW store for lifeProfessional on-site tailoring (24-hour tailoring upon request)Gives a portion on its proceed to local charitiesEarn $50 Rewards Certificate for every $500 spentReceive invitations to special events and private sales
Success…
“By treating its’ employees with dignity, respect and being sensitive to their minds, hearts, and financial security, the company has built a deep sense of loyalty, commitment and ownership within its’ employees.”
translates into quality relationships with its’ customers who tend to spread the word to their friends and return again and again, year after year.
Work Cited
Interview with District Manager Nate Peterson (Oregon) May 15th, 2007Interview with Wardrobe Consultant Justin Jones, May 12th, 2007 (Salem branch)Mens Wearhouse website
Questions?