THE MAGAZINE FOR SKIERS!Åka Skidor has been Scandinavia’s largest skiing magazine since 1975. The magazine inspires all enthusiasts to make their skiing exciting,and guides its readers in selecting skiing trips and purchasing equipment. Åka Skidor’s recognized ski photographers ensure that the magazine always contains absolutely fantastic, world-class skiing photographs.

Åka Skidor’s 68,000 readers get the latest product news, first-rate assistance to develop their skiing and the best tips for skiing holidays.

You’ll find the best tips here on superb destinations, wonderfully inspiring articles about skiing adventures, the best tests of equipment and gadgets. You will also find our devoted readers, skiing enthusiasts who are keen to consume and interested in most things associated with skiing.

Our readers travel most frequently to the Swedish mountains, our readers travel most frequently to the Alps and it is also Åka Skidor magazine’s readers that buy the most equipment. It is to our readers that many people turn when they have questions about skiing equipment and want to have tips on good places to go.

Åka Skidor guides its readers to destinations in Sweden and abroad, tests equipment, reports on new ski resorts, trends and fashions, as well as offering inspiring reports from near and far

SPECIAL EDITIONThe gadget guide is published in October and brings together the overall product range for skiers that is available on the market. The magazine reach all subscribers and is also available in newsstands for 8 weeks via Tidsam.

THE MAGAZINE’S READERSHIP• The magazine’s 68,000 readers are without doubt one of

the mainstays of the Swedish skiing industry.• 65% are men.

The Orvesto survey reveals that Åka Skidor’s readers are extremely active and besides downhill skiing have a major interest in sports such as golf, sailing, tennis, cross-country skiing and all types of adventure sports. Åka Skidor’s readers are in the top position when it comes to expenditure on sports equipment. They also love to travel. Every year they spend more than 23,000 SEK on holidays.

Source: Orvesto Consumer 2018 Full year

PRICELISTPRINT 2019

All magazines at www.egmontpublishing.se

EVENT 2019

The Freeride Days April

T I P S & T R I X – L A G A D I N A T R A S I G A B E L A G

ÅK

A S

KID

OR

5/6

-20

18

SC

HW

EI Z

ME

D T

ÅG

• T

HE

BL

I ZZ

AR

D O

F A

AH

HH

’ S •

VA

L D

’ I SÈ

RE

• M

T B

AK

ER

TIDSAM 0901-05

7388090109999

05

99

.90

SEK

• 1

09

.90

NO

K

10

.90

EU

R •

10

9.9

0 D

KK

RET

UR

VEC

KA

45

S K I D Å K A R N A S T I D N I N G

N R 5 / 6 O K T O B E R 2 0 1 8

GÅR DET AT T ÅK A PÅ

R ÄL S TILL SCHWEIZ?

JA , VI HAR TESTAT.

TA TÅGET TILL

ALPERNA

THE BLIZZARD

OF A AHHH’S

G L E N P L A K E O C H S C O T

S C H M I D T I T I D E R N A S

V I K T I G A S T E S K I D F I L M

VAL D’ISÈRE

E N K L A S S I K E R

I J E A N - C L A U D E

K I L L Y S S P Å R

29 METER SNÖ.

PÅ EN VINTER.

M T B A K E R S S K I D P A T R U L L

H A R S K I D V Ä R L D E N S

H Å R D A S T E J O B B

K APPLF R I Å K N I N G E N S

H E L I G A U T P O S T

I Ö S T E R R I K E

FORMAT / PRICES

2/1-page (2x) 225x298 mm+5 mm bleedSEK 59 000Sid 2–3 SEK 71 000

1/2-page horizontal193 x 124 mmSEK 21 000

1/2-page vertical94 x 253 mmSEK 21 000

Requested position +10%

1/1-page225x298 mm+5 mm bleedSEK 35 000

1/1-page Cover 3225x298 mm+5 mm bleed, SEK 39 0001/1-page Cover 4225x263 mm+5 mm bleed, SEK 51 000

4thCoverpage

CLASSIFIED PAGES Vita sidorna

Size Format Price/iss (mm)1/8 94 x 59,5 SEK 3 500

1/4 94 x 124 SEK 7 000

Discounts – simultanious booking

Buy 5 iss. 1/8 for SEK 12 000Buy 10 iss. 1/8 for SEK 15 000

Buy 5 iss. 1/4 for SEK 24 000Buy 10 iss. 1/4 for SEK 30 000

1/4-page94 x 124 mmSEK 14 000

CREATIVE SOLUTIONSYou might want to do something out of the ordinary to be-come even more visible. In that case we have lots of creative solutions. Contact your sales representative to find out more. Information is also available at www.egmontpublishing.se

PRODUCTION OF ADVERTISEMENTSWe can assist with production of simple advertisements.Advertising material that we receive for production can be sent in the following file formats: PDF, EPS, TIFF, JPG.All picture material should be 300 dpi for the best possible quality.Price: 245 SEK per every started period of 15 minutes.The final cost for production of advertisements will be specified on your Advertising invoice.

ICC-profiles for print can be downloaded atwww.egmontpublishing.se

MATERIAL GUIDE

We do not accept open documents.

Note that important information should not be placed over the spine as the magazine is glue bound. If this has to be the case, the text should be spaced out a few extra mm over the spine.

CONTACTSTo book advertising:sales department,switchboard: +46 (0)8-692 01 00www.egmontpublishing.se

DELIVERY OF ADVERTISING MATERIALDelivery address: trafficannons@egmont.seName the material: format/customer/product/Magazine/year/issueE.g. 11_customer_product_ÅKS1905Address:Egmont PublishingAnnonshantering169 91 Solna

CANCELLATION RULESFor cancellation later than 14 days before the copy date given in the price list, a booking fee of 25% of the value of the space booked will be charged. If cancellation takes place later than one week before the copy date, we reserve the right to invoice the agreed advertising rate.

QUESTIONS CONCERNING ADVERTISING MATERIAL:trafficannons@egmont.seswitchboard: +46 (0)8-692 01 00 Annonshantering

TECHNICAL SPECIFICATION

CMYKAll pictures must be defined in CMYK. Spot colours (PANTONE) are to be converted to CMYK.

Material ready for printingAll prepared advertising material that is sent in to the magazine must be ready and checked for printing. To be supplied in PDF format.

5 mm bleedAdvertising material should be submitted as a PDF ready for printing with a 5 mm bleed.

300 dpiAll pictures in the advertisement must have a minimum resolution of 300 dpi.

Nummer Publication date Copy date

1 10/1 6/12

2 7/2 10/1

3 7/3 7/2

4 5/9 8/8

5/6 17/10 19/9

7 14/11 17/10

8/9 12/12 14/11

Publication date 31/10 Copy Date 3/10

Åka Skidor Gadget Guide

PUBLICATION SCHEDULE 2019

All magazines at www.egmontpublishing.se

ÅKASKIDOR.SE – FOR PEOPLE WHO LOVE SNOW AND DOWNHILL SKIINGAt Åkaskidor.se we provide the readers with the latest news within the world of skiing, buying guides, travel tips and the best destinations. We inspire all skiing enthusiasts with exciting reading and guide readers in their choice of skiing trips and equipment.

CONTENTS ÅKASKIDOR.SE• News, inspiration and skiing adventures• Tips for training, technique and practice to make the

reader a better skier• Travel writing from different skiing resorts• Buying guides and tests of equipment and gadgets• Inspirational videos• Our own shop – with hot skiing kit• Blogging skiing personalities: For example, skiers

who are internationals in freestyle and mogul

THE ÅKA SKIDOR READER• Average age: 41• 65% male readers• Loves gadgets – far and away the most sports equipment

among magazine readers. Extremely active!• According to Sifo, the readers have a major interest in

sports such as golf, sailing, tennis, cross-country skiing and all types of adventure sports. Åka Skidor’s readers are in the top position when it comes to expenditure on sports equipment.

PRICELISTWEB 2019

ÅKASKIDOR.SE – FOR PEOPLE WHO LOVE SNOW AND DOWNHILL SKIING

P R Y L A R – V I N T E R N S B Ä S T A N Y H E T E RÅK

A S

KID

OR

4-2

01

8R

YS

SL

AN

D •

KL

EIN

WA

LS

ER

TA

L •

BO

RG

AF

JÄ

LL

TIDSAM 0901-04

7 388090 108992

0 4

89.90 SEK • 99.90 NOK 9.90 EUR • 99.90 DKK

RETURVECKA 41

S K I D Å K A R N A S T I D N I N GN R 4 S E P T E M B E R 2 0 1 8

S VERIGES SKÖNA S TE

SKOGSÅKNINGB O R G A F J Ä L L – S O M E N L I T E N D E L A V K A N A D A

FR AMTIDENS SKIDÅKNING LIGGER I ÖSTERLED ÅK A SKIDOR UTFORSK AR ROSA KHUTOR

RYSSENKOMMER!

KONSTEN AT T FÖR ÄNDR A DIT T (SKID)LIVB R Y T U P P O C H F L Y T T A T I L L B E R G E N

ALPE RNA S HE MLIGHETE RL I T E F O L K . M Y C K E T O R Ö R T .Å K T I L L K L E I N W A L S E R T A L .

15

P R Y L A R – V I N T E R N S B Ä S T A N Y H E T E RÅK

A S

KID

OR

4-2

01

8R

YS

SL

AN

D •

KL

EIN

WA

LS

ER

TA

L •

BO

RG

AF

JÄ

LL

TIDSAM 0901-04

7 388090 108992

0 4

89.90 SEK • 99.90 NOK 9.90 EUR • 99.90 DKK

RETURVECKA 41

S K I D Å K A R N A S T I D N I N GN R 4 S E P T E M B E R 2 0 1 8

S VERIGES SKÖNA S TE

SKOGSÅKNINGB O R G A F J Ä L L – S O M E N L I T E N D E L A V K A N A D A

FR AMTIDENS SKIDÅKNING LIGGER I ÖSTERLED ÅK A SKIDOR UTFORSK AR ROSA KHUTOR

RYSSENKOMMER!

KONSTEN AT T FÖR ÄNDR A DIT T (SKID)LIVB R Y T U P P O C H F L Y T T A T I L L B E R G E N

ALPE RNA S HE MLIGHETE RL I T E F O L K . M Y C K E T O R Ö R T .Å K T I L L K L E I N W A L S E R T A L .

15

P R Y L A R – V I N T E R N S B Ä S T A N Y H E T E RÅK

A S

KID

OR

4-2

01

8R

YS

SL

AN

D •

KL

EIN

WA

LS

ER

TA

L •

BO

RG

AF

JÄ

LL

TIDSAM 0901-04

7 388090 108992

0 4

89.90 SEK • 99.90 NOK 9.90 EUR • 99.90 DKK

RETURVECKA 41

S K I D Å K A R N A S T I D N I N GN R 4 S E P T E M B E R 2 0 1 8

S VERIGES SKÖNA S TE

SKOGSÅKNINGB O R G A F J Ä L L – S O M E N L I T E N D E L A V K A N A D A

FR AMTIDENS SKIDÅKNING LIGGER I ÖSTERLED ÅK A SKIDOR UTFORSK AR ROSA KHUTOR

RYSSENKOMMER!

KONSTEN AT T FÖR ÄNDR A DIT T (SKID)LIVB R Y T U P P O C H F L Y T T A T I L L B E R G E N

ALPE RNA S HE MLIGHETE RL I T E F O L K . M Y C K E T O R Ö R T .Å K T I L L K L E I N W A L S E R T A L .

15

CONTACTSTo book advertising:sales department, switchboard: +46 (0)8-692 01 00www.egmontpublishing.se

QUESTIONS CONCERNING ADVERTISING MATERIAL:webbannons@egmont.seswitchboard: +46 (0)8-692 01 00Annonshantering webb

Creative formats

Special formatsCPM 350 SEK

Wallpaper

Add one of our creative formats for extra impact. Contact your sales contact for more information.

PanoramaMobile

PriceCPM 250 SEKCPM 250 SEK

980 x 240320 x 240

PriceCPM 350 SEKCPM 350 SEK

980 x 360320 x 480

600 X 300

Number of recipients: 9 000

Newsletter

1 SEK/each

Stand-alone formats and prices

Wallpaper

SMALL MEDIUM LARGE

Panorama

Mobile

Newsletter

320 x 240 320 x 320 320 x 480

980 x 240 980 x 300 980 x 360

600 x 150 600 x 300 600 x 450

BANNER PACKAGESCPM 200 SEK CPM 250 SEK CPM 300 SEK

FORMATS & PRICES ÅKA SKIDOR 2019

PriceCPM 300 SEKCPM 300 SEK

980 x 300320 x 320

TECHNICAL SPECIFICATIONSADVERTISING MATERIALAd material should be sent according to the technical specifications as given.

ADVERTISMENT PRODUCTIONWe can help with ad production of flash adverts. Contact your salesperson for prices. Ad material we receive for production can be sent in the following formats: EPS, TIFF, JPG. Photo material should be at least 72 dpi for best quality.

DELIVERY OF AD MATERIALAd material should be sent to:Email address: webbannons@egmont.se

Other delivery is according to agreement. Material should be delivered a minimum of three working days before the campaign start date for testing purposes. If adjustments must be made by Egmont Publishing the material should be sent sooner.

For more information see material specifications at www.egmontpublishing.se

RULES FOR CANCELLATION:Cancellations later than 14 days before the material day (as given in the price list) will be charged a fee of 25% of the ad space value. Cancellations later than one week before material day will be charged the full amount.

Special formatsCPM 500 SEK AdCPM 600 SEK Video

WallpaperPushdown