1 Why are you moving?

2 When do you want/have to move?

3 How long have you lived at your present home?

4 What “major improvements” have you made to your home?

5 What do you feel are some of the major selling points of your home?

6 Who else are you talking with about the sale of your home?

7 How do you feel about owner fi nancing?

8 How did you arrive at your price?

9 Have you ever sold a home before? How did that experience go? What are your major concerns in making a move?

10 What is important to you, Price? Timing? Convenience?

11 What would it do to your plans if you couldn’t sell? If you are unable to get the price you want, how would that affect your plans?

12 What do you need to know so we can go to work for you today?

HELP-U-SELL

TH

E MARKETING W

ORKS1976

SINCE

Key QuestionsAbout Your Move

A Customer-Driven Alternative --- According to the National Association of REALTORS® (NAR), only 25% of

buyers and 49% of sellers plan to work with commissioned real estate agents. --- Over half of consumers are looking for a real estate alternative. ---

●

Help-U-Sell® Real Estate provides that alternative — giving sellers choices and control over the process.

--- We help you achieve your real estate goals through a home-selling partnership.

Established in 1976--- Since 1976, Help-U-Sell® Real Estate has championed the concept of

menu-driven services and set fees.

We are the oldest and largest set fee real estate company in America

The Fastest Growing Set Fee Real Estate Company Franchise in America (Entrepreneur Magazine, 2005)

--- Help-U-Sell® Real Estate ranked #15 on Entrepreneur magazine’s Top 100 Fastest Growing Companies for 2005, making it the fastest growing real estate franchise company in America.

--- 850 Offi ces Nationwide. --- The company has grown over 900% since 1999.

Our Vision is Simple, Yet Profound--- We help our customers buy, sell and save by

providing the information they want and the professional service they expect.

About Help-U-Sell®

The Help-U-Sell ® System Works!Defi nitely recommend!

Saved $16,005!We tried selling on our own and had lots of traffi c but

no offers. As soon as we signed up with Help-U-Sell we had four offers, sold in 20 days, and saved $16,005.

We will absolutely use Help-U-Sell again and defi nitely recommend them to our family and friends.

— Steve Homolac and Carolyn Gordon

---

The Help-U-Sell® System Works!

Help-U-Sell® Real Estate offers consumers choices from a full-service menu at low set fees.

Set Fee --- We are a full service Realtor.®

--- Fees are based on the services we provide. They are not based on an arbitrary number like the sales price of a property.

--- You choose your level of involvement in the transaction.

--- We give you choices.--- You pay only for who actually participates, which saves you money!

Fee for Service ≠ Discount--- Discount: The amount a price would be reduced to purchase a

commodity of lesser grade

Great job! Saved $7,450!Alex did a great job. She was professional and

courteous as well as responsive. We were very pleased with the service we received and

especially the savings! The whole selling process went smoothly and even more expeditiously than

we anticipated or expected. We would defi nitely recommend Alex/Help-U-Sell® again!

— Hugh & Sherrie Thompson

About Help-U-Sell®

Fee-for-Service

About Help-U-Sell®

For over 30 years, our system has worked!

Sold in 1 day, Saved $15,944!We sold the house in one day. The buyers were able to take their time viewing the home. The Help-U-Sell

®

staff was always available, friendly, informative, and knowledgeable. We received the full asking price in one day and saved $15,944!

— Gary & Erika Tobias

Sold in one hour! Saved $19,150!My real estate transaction with Jeff Feenstra and Help-U-Sell

® was

completely positive and successful. Jeff is a hard-working agent of great integrity. My home sold in the fi rst hour after the Help-U-Sell sign was posted in the front yard. Jeff guided me through every step of the sale. It was fast, easy, and thanks to the Help-U-Sell system and Jeff’s professionalism, it was not only the easiest transaction I’ve done, but the most profi table and enjoyable.

— Viisha Sedlack

Sold fast, Saved $18,410!The effort and energy put in by our agent, Alex Elliot and Help-U-Sell

® far exceeded

our expectations. She helped us through some diffi cult negotiations as well as all the paperwork. Help-U-Sell supplied signs and other supplies that were very effective. I have used other realtors who did much less but were paid more. I saved over $18,000 in commissions compared with a full priced realtor. I would whole-heartedly recommend Alex and Help-U-Sell to anyone buying or selling.

— John Rosenlind

SOLD IN 1 DAY

SAVED $15,944 SOLD IN 1 HOUR

SAVED $19,150 SOLD FAST

SAVED $18,410

Who We Are

Our Success Record

Average Days on Market

Percent of Listings Sold

Sales Price to List Price

Average Seller Savings

Total Seller Savings YTD

Put Help-U-Sell®

to work for you!

Percentage of Homes Sold in-house vs MLS

Gave us security! Saved $20,270!

“We always wanted to sell our home ourselves in order to save the huge commissions charged by

other real estate offi ces, but were concerned about completing all necessary requirements to insure

everything was done correctly. Help-U-Sell® gave

us this security by providing guidance when needed and in handling all the ‘paperwork.’ The amount of

money saved gave us the luxury to upgrade our new home, Help-U-Sell also represented the buyer in this

transaction. The whole process was very amicable between all parties involved.”

— Robert and LaVerne Herold

? Guaranteed weekly advertising

? Free Weekly List to Our Buyer Pool

? Entire Target Market Mailer (ETM)

? Brag Cards

? Newspaper and Magazine Advertising

? Open House

? For Sale Sign

? Help-U-Sell Website

? Virtual Tours

? Property Flyers

? Multiple Listing Service (MLS)

The Help-U-Sell®

Marketing System

Help-U-Sell® Marketing Works!

- Guaranteed weekly advertising

- Personal email/call to Our Buyer Pool

- Entire Target Market Mailer (ETM)

- Post Cards

- Newspaper and Magazine Advertising

- Open House

- For Sale Sign

- Help-U-Sell Website

- Virtual Tours

- Property Flyers

- Multiple Listing Service (MLS)

Guaranteed Weekly Advertising --- Your house is advertised every week, guaranteed.--- We advertise your property weekly through one or

more media methods to ensure that serious buyers, in their search for property, come across it. These methods include classifi ed advertising, and advertisements on the Help-U-Sell website. ®

The Help-U-Sell®

Marketing System

Help-U-Sell® Marketing Works!

The Help-U-Sell®

Marketing System

Help-U-Sell® Marketing Works!

Help-U-Sell Advertisements to our Buyer Pool--- We run an advertisement in the local media and on

the Internet, which attracts buyers for your home.--- Because of the number of buyers who call in, we

have compiled a “pool” of potential buyers.--- We mail and email information about your home to interested buyers--- We may already have buyers available to look at

your home!

Response to internet ads like these add hundreds of potential buyers to our buyer pool.

The Help-U-Sell®

Marketing System

Help-U-Sell® Marketing Works!

Direct Marketing to Buyers Registered on our Website--- We have hundreds of

buyers registered on our website who are just waiting for the right property to come along.

--- Once we list your property, we run a report identifying the website buyers who have specifi ed interest in a property just like yours.

--- We then personally call or email these buyers to create interest and see if there is a match between your property and our list of ready buyers.

Direct Mail to Neighborhood Communities --- An Entire Target Market (ETM) mailer

is sent to thousands of homeowners every month advertising your property.

--- These neighbors will tell their friends and family about homes available.

The Help-U-Sell®

Marketing System

The Help-U-Sell® System Saves You Money with Low Set Fees!

The Help-U-Sell®

Marketing System

The Help-U-Sell® System Saves You Money with Low Set Fees!

Direct mail to neighbors who will spread the word to friends in the market to buy --- We have ways to create a marketing “buzz”

about your property based on the right timing and targeting the right people.

--- Our direct mail pieces, called Post Cards, get the word out to your neighbors, who then tell their friends and family.

--- Your property gets word-of-mouth exposure—an excellent way to draw serious buyers who want to live in your neighborhood.

Newspaper and Magazine advertising --- Our marketing system can include

display ads in the local newspaper and local homes magazines

The Help-U-Sell®

Marketing System

The Marketing Works!

Saved $17,000!A wonderful way to sell your home!

We knew we had a nice home & decided to use Help-U-Sell® to advertise for us. They were very professional and we felt very

relieved that they would be the transaction broker and do all the paperwork for us. The Help-U-Sell® concept is a wonderful way to

sell your home and for us we ended up saving about $17,000.

— Dan & Mary Lee

The Help-U-Sell®

Marketing System

The Marketing Works!

Our For Sale and Open House Signs--- Most buyers drive by neighborhoods they

are interested to fi nd a property. To take advantage of these drive-by buyers, we encourage you to hold your house open as often as possible, giving your property far more exposure than other properties for sale.

--- Our Open House signs emphasize “Shown By Owner” to catch the buyer’s attention. Buyers get in direct contact with you, allowing you to save the most amount of money if you fi nd the buyer yourself.

Made the selling process easy!Saved $9,000!

Our house was on the market with a realtor for 8 months and then we went with Help-U-Sell with Louis

Poberzyn and it sold in 30 days for our asking price. They were great to work with and made the whole

selling process very easy. We would highly recommend them. The best part is we saved $17,000.

— Jim & Andrea Coats

Buyers visit, stay, and use our site extensively!

The Help-U-Sell® Website

--- Our website provides one-stop shopping for buyers, allowing them to see both MLS and Help-U-Sell homes on the market 24/7.

The Help-U-Sell®

Marketing System

Easy for buyers to search for

More homes to search, which keeps buyers on our website

Tools to help buyers prequalify

Benefi ts for buyers who choose to work with us

8 out of 10buyers start their home search on the internet.

The Help-U-Sell® Website Works!

Help-U-Sell® Website: Buyer Control

The Help-U-Sell®

Marketing System

Easy for buyers to fi nd similar properties

Convenient for buyers to get directions to the property, increasing exposure

Buyers can schedule a showing directly with you, increasing exposure and potentially saving you the most amount of money

Buyers can print a fl yer to ensure a hard copy of key information

Buyers can save the listing in their own section of the website, allowing them to quick access to your listing information

Buyers can email the listing directly to anyone involved in the decision-making, which moves the process along more quickly

Direct Buyer and Seller Contact

The Help-U-Sell Website: Virtual Tours

The Help-U-Sell®

Marketing System

Virtual Tours provide another reason for Buyers to continue searching for homes on the Help-U-Sell website. Listings with virtual tours get clicked more than listings without a virtual tour. Our virtual tours make it easy for buyers to gain information about your property, mortgages and even schools.

When buyers feel empowered, they come to you or the Help-U-Sell offi ce directly when ready to make an offer. No middle-man needed.

And under the Help-U-Sell way of doing business, the fewer the people involved in the sales process, the more you save!

Virtual tours provide reports showing the progress being

made in marketing.

The Help-U-Sell®

Process – It Works!

The Selling Processwith Help-U-Sell

®

Real Estate

1 You put the home on the market at fair market value.

3 You hold open houses. Prospective buyers tour the property.

6Inspections are scheduled. Repairs (if any) negotiated and completed. Buyers perform due diligence.

2We coach you how to participate in the selling process. We put our exclusive marketing system to work for you!

4We write the contract and disclosures. We present the offer and negotiate best possible terms and price.

5Escrow opens (in escrow states). An appraisal and various property inspec-tions are ordered. Title search is ordered and title insurance issued.

8 All funds needed to close deposited into escrow (escrow states). Deed is recorded.

7 Final inspection and walk-through.

9 Close on the property. We deliver the check to you.

Most agents put the property in the MLS, and depending upon their personal budget, may do additional advertising in the paper.

With the Help-U-Sell system, we put ALL the tools of our proven marketing system to work right away, including the MLS if desired.

We assist the buyer in choosing a lender and securing financing.

Mortgage approval subject to appraisal.

Professionalism andQuality Service! Saved $13,550!

“I fi rst heard about Help-U-Sell over 10 years ago. So, when it was time to sell my home I

did not hesitate to sign up. Who knows your house better than you. A realtor has not lived in your home; you have. I sold my home with one open house and received more than my asking

price. Thank you Help-U-Sell for your profes-sionalism and quality service.”

— Robert Madrid

ServiceComparison

The Help-U-Sell®

Process – It Works!

The Consumer’s Intelligent Choice

Traditional Real Estate:4 Commissions

The Help-U-Sell®

System Saves You Money with Low Set Fees!

The Help-U-Sell® Process – It Works!

Our Guarantees

Advertising Guarantee--- We guarantee in writing to advertise

your home every week.

EM

POWERING CONSUMERS

FEE-FOR-SERVICE

R

EAL ESTATE

Our GuaranteeWe guarantee in writing to advertise your home every week

Help-U-Sell

Advertising Guarantee

Help-U-Sell Real Estate

The Help-U-Sell® Process – It Works!

Our Guarantees

I made the right decision!Saved $11,000!

“It is so nice and refreshing to deal with a fi rm that treats you like a customer instead of an obli-gation. I was a little uneasy with my fi rst contact,

but after the presentation was complete I knew that I had made the right decision. All phases of

the sale of our property were handled profession-ally, and with little or no delay. [Help-U-Sell] has a

sales coordinator that will keep that company at the top of the list of successful companies!”

— The Petersons

EM

POWERING CONSUMERS

FEE-FOR-SERVICE REAL ESTATE

Our GuaranteeAt closing, this of �ce will refund up to our full fee if

we have not performed the services agr eed upon to your reasonable satisfaction, and if you have

complied with all the terms of our listing agr eement.

Help-U-Sell

Service Guarantee

Help-U-Sell Real Estate

Service Guarantee --- At closing, this offi ce will refund up to our full fee if we have

not performed the services agreed upon to your reasonable satisfaction, and if you have complied with all the terms of our listing agreement.

The amount you pay depends on where your buyer comes from!

Savings Chart

The Consumer’s Intelligent Choice

In Traditional Real Estate the commission is usually a percentage of the selling price. The average commission you could pay to sell your home may look like the following example.

Purchase Price

X =

Commission*

=

Commission*

Listing Office

=

Commission*

Selling Office1. With many real estate offices, you have no

other choice.

2. With the Help-U-Sell® System, there are at least three ways your home may sell.

* Commissions are not set by law and are negotiable between the broker and consumer.

GOODMultiple Listing Service (MLS)

BETTERProfessional Assistance Fee

BESTOpen Houses By Owner

+

Showing (MLS)Listing (HUS)

You Pay

You Save

+

Showing (HUS)Listing (HUS)

You Pay

You Save

+

Showing (YOU)Listing (HUS)

You Pay

You Save

If another broker locates a buyer for your home, we act as your agent. The other agent becomes the agent for the buyer.

Whether you show your home or your Help-U-Sell agent shows your home, the moment a prospective buyer expresses an interest in purchasing your home, your Help-U-Sell agent takes over. We help your buyers obtain financing, write the contracts, handle disclosures, inspections and escrow or closing. Your Help-U-Sell experience will meet or exceed your real estate expectations.

We are very satisfi ed customers! Saved $5,387!“We had heard of Help-U-Sell, but weren’t sure of how the process worked. We talked to several real estate agents; however, paying them the going commission rate would just cut too far into the profi t we needed to complete our out-of-state move. We found a local Help-U-Sell offi ce very close to our neighborhood. We felt comfortable with Mike Fidler fom the start. He was knowledgeable, had tons of experience, and his staff was always courteous, helpful and available. We were a little intimidated at fi rst when we’d show our home, but soon got the hang of it and received unprecedented encouragement and assistance from Mike and his staff. Within weeks, we sold our property for more than our original listing price. All in all, our experience with Help-U-Sell was fantastic. We were able to save on real estate commissions, which allowed us to complete our move with much needed cash in hand. Many thanks to Mike and his staff! We are very satisfi ed customers!”

— Steve and Kathy Robison

The Help-U-Sell®

Process – It Works!

Testimonials

I plan on using them again! Saved $11,950!“When it was time to sell my house, I was looking for an alter-native to paying a 6% commission. My main concern about selling without an agent was that I didn’t want to miss any of the legalities (disclosures, retrofi ts, etc.). Help-U-Sell was the solution. The people there were helpful and supportive. They handled all of the paperwork for me so I had nothing to worry about. I have no qualms recommending Help-U-Sell, and I plan on using them again.

— Janet Silverstein

Sold in 3 days! Saved $19,250!“First, we were a little apprehensive at the thought of not using a traditional real estate broker, but we decided to give Help-U-Sell a try because of the large potential savings. The results exceeded our expectations. Basically the tasks that we had to do were advertising our house and showing it to prospective buyers. We felt that we could show it better than real estate agents, and we received some feedback from buyers to that effect. Our home sold only after three days of open houses and we saved over $19,000.”

— Dick and Linda Bratkovich