The Lead Generator Users’ Guide Registering, Posting and Searching.

The Lead GeneratorUsers’ Guide

www.LeadGenerator.comRegistering, Posting and Searching

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Overview - Part I• Registration

– User– Company– Business Card

• Posting your company’s initial entries– Company Description– Products & Services– Needs– Organization Chart– Leads– Ads, blogs– Contacts

• Searching for leads– Sending and responding to messages

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Checks and Blocks

You Must: To Do the Following:Register Access the system

Post Company Description Search Company Descriptions

Post Needs Search Needs

Post Products & Services Search Products & Services

Post Leads Search Leads

Post Your Organization Chart

View Other Companies’ Organization Charts

Reply to Messages Send Messages

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1. Registration

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1a. User Registration



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[email protected]

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1b. Company Registration



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1b. Company Registration



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1c. Company Registration



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1d. YourBusiness Card



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Registration Complete



The Lead GeneratorUser’s Guide - Part II

www.LeadGenerator.comPosting Your Company’s Data

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Overview - Part II• Registration


• Posting your company’s initial entries– Company Description– Products & Services– Needs– Organization Chart– Leads– Ads, blogs– Contacts


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2a. Your Company Description



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2a. Your Company Description



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2b. Your Products & Services



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Drill-Down Method

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Drill-Down Method



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Drill-Down Method



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Drill-Down Method



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Drill-Down Method



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Text Search Method



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Text Search Method



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Select SIC Method



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Select SIC Method



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The Lead GeneratorUser’s Guide - Part III

www.LeadGenerator.comPosting Your Company’s Needs

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2c. Posting Your Company’s Needs



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2c. Posting Needs



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2d. Posting Your Company’s Organization Chart



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2d. Posting YourCompany’s Organization Chart



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2e. Posting Leads



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2e. Posting Leads



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2f. Uploading Your Address Book



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2. Summary



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2. Summary of Postings



The Lead GeneratorUser’s Guide - Part IV

www.LeadGenerator.comSearching for “Leads”

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Overview - Part IV• Registration


• Posting your initial entries– Company Description– Products & Services– Needs– Organization Chart– Leads– Ads, blogs– Contacts


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Checks and Blocks

You Must: To Do the Following:Register Access the system

Post Company Description Search Company Descriptions

Post Needs Search Needs

Post Products & Services Search Products & Services

Post Leads Search Leads

Post Your Organization Chart

View Other Companies’ Organization Charts

Reply to Messages Send Messages

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3a. Searching for Leads



Oops!

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Fixed!


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3b. Searching for Needs



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3b. Searching for Needs



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4. Messages



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Making Inferences

• Direct Matches

• Based on Company Description

• Based on P&S

• Based on location, org chart, ads

• Buy-Side Applications

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5. Other Features

• Contact Management System

• Forum

• Chat

• Help

• Customer Service

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BenefitsFor Sales and Marketing Professionals• Reduce cold calling• Increase your close-rate• Shorten your sell-cycle• Reduce your sales expenses• Build up a back-log of qualified

prospects• Improve the quality of incoming

business• Get past gatekeepers• Penetrate new market segments

inexpensively• Communicate directly with decision

makers• Prospect more effectively• Increase sales profitability• Access a dynamic source of sales

leads• Help your company reduce costs

For Staff and Purchasing Professionals• Reduce the cost of goods and services• Improve the vendor selection process• Increase vendor quality and

responsiveness• Improve specification compliance• Save time finding qualified vendors• Identify strategic partners• Locate creative solutions to problems• Find profitable new product lines• Attract resources• Recruit qualified personnel• Negotiate purchasing requirements• Implement fair procurement rules• Issue RFQs• Help your company increase its sales

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Questions?

The Lead Generator Users’ Guide Registering, Posting and Searching.

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