The Interactive Print Experience

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www.netpage.com Confidential & Copyright ©2013 1 TCS Innovation Forum, 2013 The Interactive Print Experience

Transcript of The Interactive Print Experience

www.netpage.com Confidential & Copyright ©2013 1

TCS Innovation Forum, 2013

The Interactive Print Experience

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319.1

88.4

412.9

Print Internet Other

Shifting Equilibria

93.8

43.6

32.3

29.2

97.4

22.8

Newspapers Magazines Outdoor

Catalogs Direct Mail Inserts

Worldwide Advertising Spend, 2012

US$bn

Print Advertising, 2012

US$bn

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Demo

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Use Cases - Marie Claire

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Partners