The history of the internet

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Digital Smoke Tim Elleston – Murdoch University

Transcript of The history of the internet

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Digital

Smoke

Tim Elleston – Murdoch University

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What does

Digital Media mean?

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Text, audio, graphics and video transferred over the internet

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But at it’s heart

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It’s a form of

communication

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And we’ve been doing that

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For the last

200,000years

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It all started with

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Grunts

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And then

symbols came along

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30,000 BC

Cave paintings

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10,000 BC

Petroglyphs

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Writing7,000 years ago

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First alphabet

4,000 years ago in Egypt

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None of that really helped

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Over long distances

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Or create some smoke signals

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2400 BCin Egypt

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And then nothing really changed until…

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Telegraph in 1830

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And that’s where it all started to getin

tere

sting

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The pre-cursor to the

Internetwas born

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1969A network was

established

between

UCLA and

Stanford

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They wanted to send

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And then it

crashed

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But a digital revolution began

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1969Unix was born

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1971

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1971Project Gutenburg

eBook grandfather

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1974 TCP/IP was proposed

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1975

MSG – the first email client

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1977 first modem

http://en.wikipedia.org/wiki/File:Dale_Heatherington_with_80-103.jpg
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1978BBS

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1979 Multi-user games

http://en.wikipedia.org/wiki/File:MUDscreen.jpg
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1982

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1983Widespread use of TCP/IP

1984DNS was born

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1985First virtual community The Well establishedStill going today

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1987

hosts online

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1988Internet Relay Chat

http://en.wikipedia.org/wiki/File:Xaric_screen_shot.jpg
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1988First internet based attack - Morris Worm

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1989

http://www.washington.edu/pine/graphics/pico.gif
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1989The Mesh

Tim Berners-Lee

Later renamed

The Web

http://www.w3.org/History/1989/proposal-msw.html
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1991 was a big year

First web page was createdFirst search was done on GopherFirst web-cam was used

And MP3 was born

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1993

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1995

SSL was born

Echo Bay had it’s first transaction

Amazon was launched

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1996

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1997

Weblog was coined“ ”

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1998

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1998

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1999Web 2.0 was first used

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And then it all crashed

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2001

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2003

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The

Social Media revolution

begins

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2004

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2005

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2006

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2007

The mobile revolution

began

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2008Presidential elections

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2009

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2010Unassisted tweet from space

2010

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2011

Gail Davis downloaded the

10 billionthapp from Apple

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After conducting

an extensive study

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the size of the internet is…

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Freakin’

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255 million

websites

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152 million are blogs

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21.4 million came online in 2010

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2 billionpeople are online

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Last year

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107 Trillion emails were sent

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294 billionemails per day

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89

%

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25billion

twe

ets

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100 million new Twitter accounts

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2 billion videos are watched daily on YouTube

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Every minute,

35 hours of video is uploaded to YouTube

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& 3,000images are uploaded to Flickr

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Which now holds over 5 billion images

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Pales in comparison to Facebook

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35 billionimages uploaded last year

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The average user spends

55minutes per day

on Facebook

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58% of online Australians use Facebook

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We spend

17.6 hoursa week online

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$33.8 billion in online retail spending in

Australia by 2012

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So over the last couple of years

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we’ve seen a massive increase

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In

Social Media and

Mobileusage

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We’re no longer tied to our

screens

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We now have a prolific range of devices

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Consume

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Interact

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And distribute content

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To literally millions of people

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Any timeAny placeAny where

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But rememberthis…

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It’s still about your

audience

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It’s still about

communication

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And that’s something

we’ve been doing

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For the last

200,000 years

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Only now, we’ve got

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Digital Smoke Signals

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Tim Ellestonsenior manager – digital media team

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http://www.elephantsandanalytics.com.au

Shameless plug

http://www.elephantsandanalytics.com.au
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Any questions?


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