Thiruvambady DevaswomRound West, Thrissur, KeralaPhone: 0487 2335254, 2336992 (O) 2334354 (T)e.mail: thiruvambadydevaswom@ gmail.comvisit: www.thiruvambadytemple.com

< 18 cm > < 28 cm > < 28 cm >

The grand annual event of Thrissur

Blessed Self,

Thrissur, the cultural capital of Kerala, has once again become busy with thepreparations to celebrate, its annual grand event, the Thrissur Pooram.International Tourism Agencies describe Thrissur Pooram as ‘the most spectacularfestival show on this planet.’

This year the Pooram Season commences on 23rd April 2015 and culminates on30th April, the main days of the festivities being April 29 and 30. A sampledisplay of fire works is conducted on 27th April and an exhibition of elephantaccoutrements takes place on 28th April. The main fire works display is donebefore sunrise on 30th April.

Processions of gorgeously caparisoned elephants, enchanting percussionensembles like Panchavadyam and Pandimelam and a colourful display ofdazzling fireworks, are the main features of Thrissur Pooram. With festoons,illuminations, pandals, arches and jubilant humans walking up and down allaround the town, the town literally turns itself into a veritable paradise duringthe Pooram Season.

The Divine Durbar held in the evening hours of 29th April, on the ramparts ofthe Southern Gopuram of the Sree Vadakkunnathan Temple, at which the 15strong arrays of decorated elephants of Thiruvambady and Paramekkavu, standface to face, amidst an ocean of humanity, and the silken parasols atop theelephants are changed minute after minute, hue after hue, in quick succession,the peacock feather fans held aloft and the yak tail bunches waved to the tuneof the accompanying orchestra, is a scene which no one can witness or emulateanywhere else in the world.

More than two centuries ago, the then ruler of the Cochin State, H.H. Ramavarma,known popularly as Sakthan Thampuran, choreographed Thrissur Pooram. 10

Thiruvambady Celebration CommitteeThrissur

An Appeal

temples are taking part in the festival; but Pooram is mainly a healthy competitionbetween the two major parties - the Thiruvambady and Paramekkavu temples.To stage this colourful extravaganza, the Thiruvambady side alone has to findout more than 1 crore of rupees this year. A portion of this will come out fromthe Thrissur Pooram Exhibition, conducted under the joint auspices of theThiruvambady and Paramekkavu Devaswoms since 1964. The rest of the amounthas to come from the devotees, festival lovers and institutions ready to nurturethe indigenous culture and heritage.

We record our gratefulness unto you for all what you have been to Pooram in thepast. We request you that you may be pleased to extend your benevolence andco-operation this year also to the cause of Pooram, the pride of Thrissur and anevent which fosters inter-religious co-operation and communal harmony in thisCultural Capital of Kerala.

May Lord Unnikrishna and Goddess Bhagavathy bless us all.

With regards,

for the Thiruvambady Celebration Committee

Prof. M. Madhavankutty C. VijayanPresident Secretary

Thrissur1 Februay, 2015

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NB: Donations may please be sent to The Secretary, Thiruvambady Celebration Committee, ThiruvambadyDevaswom Office, Round West, Thrissur - 680 001 Cheques/DD may be drawn in favour of ‘ThiruvambadyDevaswom (CC)’. Online remittances are possible thro’ HDFC Bank; online A/c No. is 12591000012743

Visit: www.thiruvambadytemple.com

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Lumiere Printing Works, Thrissur / Photographs: Ani, Vijay Photos, Thrissur