The Good, The Bad & The Ugly - Youth Employment Network · The Good, The Bad & The Ugly Youth,...
Transcript of The Good, The Bad & The Ugly - Youth Employment Network · The Good, The Bad & The Ugly Youth,...
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The Good, The Bad & The Ugly
Youth, Social Media & the Job Search
Catherine Maybrey [email protected]
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Youth Employment Stats
• Ontario: – Youth unemployment rate 16.2%
(HRSDC)
• Youth NILF – “18% reported wanting a job but
stated that they had not looked for one.” (StatsCan)
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From the Employers’ Perspective…
Lower cost of attracting candidates
Increases pool of applicants
Sneak preview of applicant; credibility based on connections
Hiring & Social Media
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Secondary Students (15-19)
Extracurricular Activities
Volunteering
Skills & Courses
Post-Secondary Students (19+)
Projects
Experience
Connections
The Benefits of LinkedIn
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Authentic Professional
Selective Update
LinkedIn Dos
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Spam People
Expect Miracles
Forget Etiquette Be Shy
LinkedIn Don’t’s
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The Good, The Bad & The Ugly
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The best summary
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• Relationship building tool • Ask for help • LinkedIn Groups for clients • Head start & long term growth
LinkedIn in the Youth Job Search
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Search Engine
Relationship Building
Social
Self-promotion
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Twitter Search– Hashtags (#)
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Relationships: Employers & People
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Social (Sharing)-
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Self-Promotion
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Profile • Not using or misusing
Content • Swearing, ranting, racism
Selfishness • Spamming, plagiarism
Worst Twitter Mistakes
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Worst Tweets
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Facebook Blogging
Flickr YouTube
Other Social Media
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• Service Providers: Social Media Savvy • Keyword in Social Media: SOCIAL • Time Commitments • Learning Curve • Customization & Personalization • The New Permanent Record
Key Takeaways