THE FUTURE OF HUMAN RESOURCES...Trends shaping the future of work... Globalization Changing Employee...
Transcript of THE FUTURE OF HUMAN RESOURCES...Trends shaping the future of work... Globalization Changing Employee...
THE FUTURE OF HUMAN
RESOURCES
Ceree EberlyChief People Officer
The Coca-Cola Company
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refresh the world, inspire moments
of optimism and happiness, create
value and make a difference
OUR MISSION
BEFORE WE TALK ABOUT
THE FUTURE OF HUMAN
RESOURCES...
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Let’s look at macroforces & people trends impacting
the world today and in the future
Classified - Internal use 4
Technology &
InterconnectivityGlobalization
Demographic Changes &
Population Growth
Cybercrime Shift to the East
Urbanization Food & Water Shortage
Growing Middle Class
+ Income Divide
Economic & Political
Unrest
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As the world
continues to
change,
organizations must
adapt
Trends shaping the future of work...
Globalization
Changing
Employee
Demographics &
Expectations
Technology
as an Enabler
& Disruptor
Accelerated
Pace of Change
HUMAN RESOURCES NEEDS TO BE
AHEAD OF THE CURVE…..
Human Resources continues to transform…
FROM: PERSONNEL
• Record keeping and reporting
• Employee training
• Payroll
• Employee services
• Order taking
• “Policing & Compliance”
Focus was transactional…
seeking to become a partner
Human Resources continues to transform…
TO: STRATEGIC HUMAN CAPITAL
MANAGEMENT
• Business Leadership vs. HR leadership
• “Talent” as a competitive advantage
• Predictive analytics
• Employee experience
Focus is strategic and integrated
GLOBALIZATION
#1
No matter where you are, globalization affects your business
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Changing
Consumers &
Customers
Impact of
World Events
Urbanization
Risk
Management &
Data Security
Digital World
Beverage Industry Multicultural Growth in 2011
Beverage Industry Multicultural Growth in 2020
African American APAHispanic
15%
65%
3%17%
*2020 NARTD (Marketplace Intelligence)
2020 CAGR Projections (Strategic Planning)
** 2015 Projection(Census)Anglo
74%
OF INCREMENTAL VOLUME
GROWTH THROUGH 2020 WILL
COME FROM MULTICULTURAL
CONSUMERS
15%
62%
4%
19%
U.S. multicultural population growth presents undeniable business opportunity for Coca-Cola
Classified - Internal use only12
Globalization Impacts Where We Invest, and the Way We Work, Lead, and Act at Coca-Cola
• Attracting and developing associates with a global mindset & skill set
• Global talent movement
• Diversity has to reflect the markets we serve
A robust talent plan is essential for success
TECHNOLOGY: ENABLER
AND DISRUPTOR
#2
Unprecedented Access to Big Data
Connection without Borders or Boundaries
Mobile technology
Instant communication
Everyone has a voice
Volume & variety of data
Speed at which data streams
Inconsistent accuracy of data
Technology leads to . . .
2.5+
Quintillion
Bytes of Datacreated each day
Headquarters
Field
Operations
Bottlers &
Customers
Suppliers
Technology drives a different way of working and innovating at Coca-Cola
Aligned &
Collaborative
Communities
of Interest
Next
Generation
Workforce
Open &
Connected
Connected and
Social Enterprise
Coca-Cola Ambassador app: innovation and empowerment through technology
• Associates can submit
customer needs in
market
• Information is
automatically routed to
the right contact
• Social learning &
innovation to drive
business value
Strategic human capital planning at Coca-Cola
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Workforce
Planning
Integrated HR
Analytics
Competitive
Intelligence
Data
Protection &
Privacy
Data-Driven
Decision Making
CHANGING EMPLOYEE
DEMOGRAPHICS AND
EXPECTATIONS
#3
Converging demographic and workplace trends
Implications of
DemographicsWorkplace Trends
• Shrinking labor pool
• More women in the workforce
• Evolving expectations of Gen X
and millennials
• Greater diversity - global and
multicultural
• Cost saving initiatives
• Record downsizing / Extreme M&A
• Organizations becoming flatter
• Rapid organizational change
requires unprecedented
adaptability
What does this
mean for
organizations &
employees?
Classified - Internal use only
• Early career development
programs
• Millennial Voices & reverse
mentoring
• Employee councils drive
business value and engagement
• Tools to support career
customization
• Increased workplace flexibility
enabled by technology and trust
Staying ahead of the convergence at Coca-Cola
A reality of today and the future. . . The overwhelmed employee
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Work Environment
Only 42%
say they are
able to
disengage
from work*
*Source: The Energy Project
**Source: Oxford Economics
Unused
vacation
days in the USare at a
40 year
high**
Classified - Internal use only22
Example: Coca- Cola personal sustainability plans
Physical• Energy Balance
• Prediction
• Prevention
Emotional• Stress Management
• Behavioral Health
• Happiness
Financial• Financial Planning & Literacy
• Career Development
Social• Work Environment
• Community Participation
• Family Needs
ACCELERATED PACE
OF CHANGE
#4
Who would have imagined…
In the last year. . . In the last minute. . .
More devices than people
300% revenue
growth rate
2-day to same
hour delivery
300 hours
of video
2.4 million searches
500,000 tweets
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Organizational agility at Coca-Cola
• Hierarchy • Slow
• Bureaucratic • Duplicative
TRADITIONAL HIERARCHY NETWORKED & CONNECTED
• Adaptability
• Consumer & Customer Centric
• Innovative • Deal with volatility
Trends shaping the future of work...
Globalization
Changing
Employee
Demographics &
Expectations
Technology
as an Enabler
& Disruptor
Accelerated
Pace of Change
Classified - Internal use only
SUCCESS IN
THE FUTURE
WILL REQUIRE
A DIFFERENT
KIND OF
LEADERSHIP
Developing the Next Generation of Leaders
• Leadership Behaviors
• Situational & Adaptive
Leadership
• Drive Engagement
• Leading Globally Diverse &
Virtual Teams
• Head & Heart Knowledge
• High-Performance Work
Environment
• Inspirational Leadership
• Leaders as Teachers
• Shape Culture
• Create “Followership”
Entry-Level Leadership Development
Mid-Level Leadership Development
SeniorLeadership Development
Leading Change across Cultures and Generations
Enhancing Leadership Development for All
Associates
•Single university “brand” experience & accessibility to all associates
•Focus on experiential learning: solving business challenges
•Global Learning Hubs
Talent Review
• Business acumen is a must – understand consumers
• Success equals both a business plan and people plan
• We must use technology and data to drive competitive
advantage
• We must build future leaders to meet a changing world
• We must be inclusive
• We must be the stewards of the people
Our Call to Action in Human Resources…
YourQuestions?