THE FUTURE OF DIGITALFORWARD THINKING

The future of digital will be driven by consumers demanding immediate, authentic, personalised experiences.

Brands need to respond by creating a high quality digital ecosystem.

They tell compelling stories withemotional immediacy.

They learn to make content production smarter.

Open up the doors; Nesta’s real-time content curation

Co-creation; empower communities to take ownership

What will successful social brands be doing in the future?

The future has already begun...

More pressure for brands to provide quality audience relevant content in their social spaces.

At the heart of this will be high quality storytelling and inspiring rich content.

Quality content sets up opportunities for conversation.

Brands must resource accordingly.

Better resourced social media teams able to adapt and react to every opportunity opened.

Forward thinking senior marketing teams

Cohesive content marketing strategy

The ability to say no

THANKS!