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The Evaluation of Ops Chinese New Year 2012: a Comparison with Previous Ops Conducted over the Chinese New Year Period from 16 January to 30 January 2012 MRR No. 126 Jamilah Mohd Marjan, PhD Sharifah Allyana Syed Mohamed Rahim Wong Shaw Voon, PhD

Transcript of The Evaluation of Ops Chinese New Year 2012 No 126... · The Evaluation of Ops Chinese New Year...

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The Evaluation of Ops Chinese New Year 2012: a Comparison with Previous Ops

Conducted over the Chinese New Year Period from 16 January to 30 January 2012

MRR No. 126

Jamilah Mohd Marjan, PhDSharifah Allyana Syed Mohamed RahimWong Shaw Voon, PhD

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The Evaluation of Ops Chinese New Year 2012: a Comparison with Previous Ops Conducted over the Chinese New Year Period from 16 January 2012 to 30 January 2012 Editors:  Jamilah  Mohd  Marjan,  PhD    Sharifah  Allyana  Syed  Mohamed  Rahim  Wong  Shaw  Voon,  PhD            

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_______________________________________________________________________________________MIROS  ©  2014.  All  rights  reserved.

Published  by:  

Malaysian  Institute  of  Road  Safety  Research  (MIROS)  Lot  125-­‐135,  Jalan  TKS  1,  Taman  Kajang  Sentral,  43000  Kajang,  Selangor  Darul  Ehsan,  Malaysia.  

Perpustakaan  Negara  Malaysia   Cataloguing-­‐in-­‐Publication  Data  

The  Evaluation  of  Ops  Chinese  New  Year  2012  :  a  Comparison  with    Previous  Ops  :  Conducted  over  the  Chinese  New  Year  Period  from  16  January  2012  to  30  January  2012  /  Editors:  Jamilah  Mohd  Marjan,  Sharifah  Allyana  Syed  Mohamed  Rahim,  Wong  Shaw  Voon  Bibliography:  pages  58  ISBN  978-­‐967-­‐5967-­‐50-­‐4  1.  Traffic  accidents––Research––Malaysia.  2.  Traffic  safety––Research  Malaysia.  I.  Jamilah  Mohd  Marjan.  II.  Sharifah  Allyana  Syed  Mohamed  Rahim.  III.  Wong,  Shaw  Voon.  363.1256  

 

 

 

 

Printed  by:  Malaysian  Institute  of  Road  Safety  Research    

Typeface   :    Calibri  Size   :    11  pt  

DISCLAIMER  None  of  the  materials  provided  in  this  report  may  be  used,  reproduced  or  transmitted,  in  any  form  or  by  any   means,   electronic   or   mechanical,   including   recording   or   the   use   of   any   information   storage   and  retrieval  system,  without  written  permission  from  MIROS.  Any  conclusion  and  opinions  in  this  report  may  be   subject   to   reevaluation   in   the   event   of   any   forthcoming   additional   information   or   investigations.  

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Project Leaders and Contributors  Project:  Accident  Scenario  during  CNY  Project  Leader:  Sharifah  Allyana  bt  Syed  Md  Rahim    Project:  Traffic  Volume  Project  Leader:  Nor  Aznirahani  Mhd  Yunin    Project:  Speed  Project  Leader:  Syed  Tajul  Malik  Syed  Tajul  Arifin    Project:  Road  Safety  Advocacy    Project  Leader:  Maslina  Musa    Project:  Perception  of  Being  Caught  for  Bus  Drivers    Project  Leader:  Nor  Fadhilah  Mohd  Soid    Project:  Study  on  the  Perception  of  Being  Caught  among  Road  Users    Project  Leader:  Noradrenalina  Isah    Project:  Seatbelt  Use  Among  Vehicle  Occupants  in  Selected  Areas  in  Malaysia    Project  Leader:  Mohamad  Suffian  Ahmad      Project:  Compliancy  of  Helmet  Use    Project  Leader:  Azzuhana  Roslan    Project:  Overtaking    Project  Leader:  Sharifah  Allyana  Syed  Md  Rahim    

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Table of Contents Page  List  of  Tables                                          vii  List  of  Figures                   ix  Acknowledgement                 xi  Executive  Summary                                      xiii          1.0   Introduction                 1    2.0   Accident  Scenario  during  Ops  CNY           2            

2.1   Introduction               2  2.2   Hypothesis               2  2.3   Findings               3     2.3.1   General  Evaluation           3     2.3.2   Evaluation  by  Type  of  Road  User       4     2.3.3   Comparison  between  Ops  CNY  2012  to  Ops  CNY     6  

2011  and  2010    2.4   Summary               8    

3.0   Traffic  Volume                 9      

3.1   Introduction               9  3.2   Hypothesis               9  3.3   Findings               10     3.3.1   Average  Daily  Traffic  Volume         10  

3.3.2   Banning  of  Heavy  Vehicles         12  3.4   Summary               13          

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4.0   Specific  Studies  Related  to  the  Ops           14              

4.1   Speed                 14     4.1.1     Introduction             14     4.1.2   Hypothesis             15     4.1.3   Findings             15     4.1.4   Summary               18  4.2   Road  Safety  Advocacy             18  

4.2.1     Introduction             18     4.2.2   Hypothesis             19     4.2.3   Findings             19     4.2.4   Summary               24  4.3   Perception  of  Being  Caught  (POBC)  among  Bus  Drivers     25  

4.3.1     Introduction             25     4.3.2   Hypothesis             26     4.3.3   Findings             26     4.3.4   Summary               29  4.4   Study  on  the  Perception  of  Being  Caught  (POBC)  among       30  

Road  Users            4.4.1     Introduction             30  

  4.4.2   Hypothesis             31     4.4.3   Findings             31     4.4.4   Summary               37  4.5   Seatbelt  Use  among  Vehicle  Occupants  in  Selected  Areas  in     38  

Malaysia              4.5.1     Introduction             38  

  4.5.2   Hypothesis             41     4.5.3   Findings             41     4.5.4   Summary               44  4.6   Compliance  in  terms  of  Helmet  Use         44  

4.6.1     Introduction             44     4.6.2   Hypothesis             45     4.6.3   Findings             45     4.6.4   Summary               49  4.7   Overtaking               49  

4.7.1     Introduction             49     4.7.2   Hypothesis             50     4.7.3   Findings             50     4.7.4   Summary               52    

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5.0   Conclusion                 53    6.0   Recommendations               57    References                   58  Appendices                   60  Appendix  A                   60  Appendix  B                   61  Appendix  C                   65  

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List of Tables  Table  1          ANOVA  output  for  total  accidents,  fatal  accidents,  fatalities  and     8  

       motorcyclist  fatalities                Table  2          Traffic  volume  along  the  federal  roads  in  Peninsular  Malaysia     11  Table  3          Mean  speed                 15  Table  4          Mean  speed  during  the  Ops             16  Table  5          Mean  speed  after  the  Ops             17  Table  6          Percentage  of  road  users  who  exceeded  the  80  km/h  speed  limit   17  Table  7        Other  findings  in  relation  to  bahaviour  change         22  Table  8          Analysis  in  bus  drivers’  overall  POBC  for  three  main  periods     27  Table  9          Comparison  of  bus  drivers’  POBC  for  three  main  periods     27  Table  10      Analysis  in  bus  drivers’  overall  POBC  for  the  two  time  periods     28  Table  11      Comparison  of  bus  drivers’  POBC  for  two  time  periods       28  Table  12      Effectiveness  of  traffic  enforcement  methods  conducted  by       29  

       respective  agencies  Table  13      Comparison  of  mean  scores  POBC  between  the  respective       29  

       enforcement   agencies  Table  14      Analysis  in  road  users’  overall  POBC  during  2008  until  2012       32  

       Chinese  New  Year  festival  periods  Table  15      Comparison  of  road  users’  overall  POBC  between  Ops  for  each     33  

       Chinese  New  Year  (Years  2008–2012)    Table  16      Comparison  of  overall  POBC  between  motorists  and  motorcyclists   35    Table  17      Comparison  of  road  users’  overall  POBC  during  daytime  and       36  

       at  night  Table  18      Comparison  of  enforcement  visibility  scores  for  the  three  periods   37  Table  19      Likelihood  of  driver’s  seatbelt  use  status  during  and  after  the  Ops,     43  

       as  compared  to  before  it  Table  20      Relative  risk  of  helmet  use  rate  during  Ops  vs  before  and  after  Ops   46  Table  21      Chi-­‐square  analysis  for  illegal  overtaking         52    

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 Table  B1      List  of  media  monitored  by  the  monitoring  agency       61  Table  B2      Data  collection  period             63  Table  B3      The  respondents’  breakdown  by  ethnicity         64  Table  C1      Numbers  of  occupants  observed  according  to  study  phase  and     66            type  of  occupant

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List of Figures Figure  1          Daily  statistics  for  accidents,  fatal  accidents  and  fatalities  during     4  

         Ops  CNY  2011  Figure  2          Fatalities  during  Ops  CNY  2012  by  road  user  type       5  Figure  3          Fatalities  and  accident  distributions  by  road  type       6  Figure  4          Fatalities,  motorcyclist  fatalities  and  total  accidents  during  Ops     7  

         CNY  2010,  2011,  2012  Figure  5          Overall  traffic  volume  profile  along  the  federal  roads  in  Peninsular   10  

         Malaysia  Figure  6          Comparison  of  overall  heavy  vehicle  volume  along  federal  roads  in     12  

         Peninsular  Malaysia  Figure  7          Dosage  of  road  safety  information           20  Figure  8          Quantity  of  road  safety  messages  received  by  respondents       21  

         throughout  the  three  phases  of  data  collection  Figure  9          Level  of  awareness  of  road  users  between  phases       22  Figure  10      Media  exposure  and  behaviour  change         24  Figure  11      Percentage  of  visibility  of  traffic  enforcement  at  all  locations     37  Figure  12      Nationwide  seatbelt  use  rate  (Overall)  December  2008–June  2010   40  Figure  13      Overall  seatbelt  use  rate  among  vehicle  occupants  during  the     42  

           three  periods  of  the  Ops    Figure  14      Helmet  use  compliance             46    Figure  15      Helmet  use  rate  by  user  type             48  Figure  16      Use  of  full-­‐type  (open-­‐face)  helmet           49  Figure  17      Traffic  volume  by  route  number           51  Figure  A1      Site  with  a  speed  limit  sign             60  Figure  A2      Site  without  a  speed  limit  sign           60  

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Acknowledgement  Ops   CNY   2012   involved   the   concurrence,   cooperation   and   input   from   of   several  government   agencies,   non-­‐governmental   agencies   and   the   private   sector.   The  government   agencies   involved   were   the   Royal   Malaysia   Police   (RMP),   Ministry   of  Transport   Malaysia,   Ministry   of   Works   Malaysia,   Road   Transport   Department   (RTD),  Road   Safety   Department   (RSD),   Public  Works   Department   (PWD),  Malaysian   Highway  Authority,   Seremban   District   Police   Headquarters,   Kedah   Contingent   Police  Headquarters,  Perak  Contingent  Police  Headquarters,  Negeri  Sembilan  RTD,  Kedah  State  RTD,   Perak   State   RTD,   PLUS   Expressways,   MTD   Prime   Sdn   Bhd,   Kajang-­‐Seremban  Highway   (LEKAS),   South   Intergrated   Terminal,   Klang   Sentral   Terminal   Management,  Hentian  Putra  Management,  Hentian  Duta  Management,    and  Perbadanan  Pengurusan  Terminal  1  Seremban.      The  editors  would  like  to  express  their  gratitude  to  all  these  agencies  and  individuals  for  their  invaluable  time  and  the  important  role  they  played  in  shaping  this  comprehensive  report.  We   are   confident   that   this   study  will   offer   several   compelling   reasons   for   the  continuation   of   the   intervention   strategies   and   to   enhance   road   safety   in   our   nation.

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Executive Summary  The  typical  scenario  in  a  multi-­‐racial  country  like  Malaysia  is  the  exodus  of  residents  out  of  the  cities  to  the  rural  areas  before  and  after  any  major  festive  seasons  like  the  ‘Hari  Raya’  or  Eid  Festival  for  the  Malays/Muslims,  the  Chinese  New  Year  celebration  for  the  Chinese,   Deepavali   festival   for   the   Indians   and   several   other   festivals   for   the   other  groups.  Due   to   this   increase  of   travellers   during   the   festive   seasons,   the   enforcement  agencies  like  the  Royal  Malaysia  Police  (RMP)  and  the  Road  Transport  Department  (RTD)  increase  their  enforcement  to  ensure  higher  standards  of  safety  on  the  road  with  lesser  violations   to   the   traffic   rules   from   the   road   users.   The   Malaysian   Institute   of   Road  Research   (MIROS)   once   again  was   given   the   task   to   evaluate   the   effectiveness   of   the  operation.    The  integrated  operation  over  the  2012  Chinese  New  Year  celebration  (Ops  CNY  2012)  took  place  between  16  January  to  30  January.  The  objective  of   the  Ops  was  to  ensure  that   the   safety  on  all   roads   including  expressways  before,  during  and  after   the   festive  seasons   was   maintained   to   the   highest   standards,   amidst   the   anticipated   increase   in  traffic  on  all  road  networks.      In   order   to   evaluate   the   effectiveness   of   the   operation,   several   researches   were  proposed   to   be   conducted   before,   during   and   after   the   festive   date.   The   research  includes   the   speed   study,   media   advocacy,   the   perception   of   being   caught   (POBC)  among  bus  drivers  and  also  road  users,  the  rate  of  helmet  use,  the  seatbelt  use  rate  and  road  users  who  overtake  at  areas  where  overtaking  is  prohibited.  The  accident  situation  and  traffic  volume  on  federal  roads  were  also  monitored.    The  approach  to  enforcement  this  time  around  is  different  from  the  approach  employed  during  Ops   24   for   the   2011  Hari   Raya.   The   strategy   for   the  Ops   CNY   2012   is   to   issue  summonses  to  as  many  traffic  violators  as  possible,  unlike  in  the  previous  Ops  whereby  only  the  advocacy  method  was  used.    

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Generally,   the   total   number   of   fatalities   over   the   Ops   CNY   2012   was   only   168.   The  fatalities   in   the   last   two   Ops   CNY   were   201   in   2010   and   199   in   2011.   This   shows   a  decreasing  trend.  Motorcyclist  fatalities  were  also  down  from  136  in  2011  to  92  in  2012.  It   is   also   lower   than   the   fatalities   in   Ops   21   in   2010,   with   122   fatalities.   This   shows  progress  over  the  years.    The  level  of  behavioural  change  (cognitive,  affective  and  conative)  generally  has  shown  an  upward  trend  during  the  pre,  during  and  post  festive  season.  This  can  be  attributed  to  the  higher  amount  of  road  safety  information  provided  throughout  the  period.      The   bus   drivers   responded   more   effectively   to   the   RTD   enforcement   activities   as  compared   to   those   conducted   by   counterparts   from   RMP   and   Land   Public   Transport  Commissioner  (LpTC).  The  POBC  still  remained  at  56%  in  the  daytime  and  53%  at  night  time.    The  POBC  of   road  users  were  at  42.5%,  55.6%  and  50.1%  before,  during  and  after   the  Ops   CNY   respectively.  Whereas   52–61%   of   respondents   viewed  medium   enforcement  visibility   on   federal   roads   and   expressways.   However,   both   POBC   and   visibility   of  enforcement   seemed   higher   during   the   Ops   as   compared   to   the   before   and   after  periods.    The   speed   study   shows   that   the   10   km/h   reduction   in   speed   on   expressways,   federal  and   state   roads  was  not  adhered   to  by   the   road  users.  Even  with   the  Ops,  more   than  50%  of  drivers  drove  beyond  the  new  speed  limit  of  80  km/h  during  the  Ops  period.  The  Ops  had  no  effect  on  the  behaviour  of  the  road  users  in  reducing  speed.    As   for  helmet  use,   there   is  no  difference   in   the  use   in   sub-­‐urban  and   rural   areas.   The  percentage  of  helmet  use  was  not  significantly  higher  during  Ops,  proving  that  the  Ops  do  not  have  an  effect   in  increasing  the  helmet  use  rate  among  motorcyclists.  Likewise,  the   rear   seatbelt  use   rates  are  still   very   low  as  compared   to   the   rate  of   front  seatbelt  use.  This  is  not  expected  to  change  unless  strict  enforcement  is  implemented.      It  is  not  possible  to  conclude  that  the  Ops  is  effective  in  addressing  all  problems  during  the  festive  season.  However,  there  must  be  a  consistency  in  the  enforcement  activities  if  the  behaviour  of  road  users  are  to  be  changed.  

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1.0 Introduction The   Chinese  New   Year   2012   integrated   operation   (Ops   CNY   2012)   commenced   on   16  January  2012  and  ended  on  30  January  2012.  As  opposed  to  the  Ops  Hari  Raya  2011,  the  enforcement   strategy   for   this   current   Ops   CNY   was   not   of   advocacy,   but   to   issue   as  many  summonses  as  possible  to  road  users  who  violated  road  traffic  regulations.    Every   year,   the   number   of   fatalities   during   the   Ops   CNY   period   is   lower   than   the  fatalities   that   take   place   during   the   period   of   Ops   Hari   Raya.   This   year   the   fatalities  during  the  Ops  CNY  period  was  168,  as  compared  to  the  fatalities  of  two  previous  Ops  CNY  in  2011  and  2010,  at  199  and  201  respectively,  which  shows  a  decreasing  trend.  The  fatalities  during  Ops  Hari  Raya  2011  and  2010  were  289  and  248  respectively.  From  this  fact,  it  can  be  seen  that  the  two  festive  seasons  cannot  be  compared  directly.  This  could  be  due  to  the  simple  reason  that  the  vehicle  kilometre  travelled  (VKT)  during  Hari  Raya  is  higher  than  the  VKT  amassed  during  Chinese  New  Year.  Other  factors  may  also  have  to  be  determined  for  future  Ops  Hari  Raya  studies  in  order  to  understand  and  evaluate  the  higher  number  of  fatalities  that  occur  during  the  Hari  Raya  festival.    The  Malaysian  Institute  of  Road  Safety  Research  (MIROS)  has  carried  out  several  studies  to   evaluate   the   effectiveness   of   the   Ops   CNY   2012.   This   includes   speed   study,   the  monitoring  of  media  advocacy,  and  the  perception  of  being  caught   (POBC)  among  bus  drivers  and  road  users.  Helmet  use  rate  among  motorcyclists,  seatbelt  use  rate  and  the  illegal  overtaking  activities  of  road  users  were  also  evaluated.  

 

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2.0 Accident Scenario during Ops CNY

2.1 Introduction

The  accident  data  for  the  15-­‐day  period  of  the  Ops  CNY  2012  was  obtained  daily   from  the  Royal  Malaysia  Police  (RMP)  website.  The  data  gathered  were  total  accidents,  total  fatal   accidents,   total   fatalities,   and   total   fatalities   by   vehicle   type.   The   data   collected  within  this  period  is  considered  as  preliminary  data  as  it  may  differ  slightly  from  the  data  obtained  officially  from  RMP  at  the  end  of  the  year.  The  preliminary  data  may  be  lower  as   compared   to   the   official   data   obtained   at   the   end   of   the   year   which   includes   all  deaths  within  the  30  days  instead  of  the  daily  data  obtained  during  the  Ops  period.  The  vehicle   type   in   the   preliminary   data   is   classified   into   nine   main   categories.   The  categories  for  vehicle  types  are  car,  motorcycle,  pedestrian,  lorry,  bus,  van,  jeep,  bicycle  and  others.  

2.2 Hypothesis

The  evaluation  was  performed  to  confirm  the  hypotheses  below.    • The  number  of  fatalities  during  Ops  CNY  2012  is  lower  than  the  data  collected  during  

a  15-­‐day-­‐period  of  non-­‐festive  days  in  2011.  • The   number   of  motorcycle   fatalities   during   Ops   CNY   2012   is   higher   than   the   data  

collected  during  a  15-­‐day-­‐period  of  non-­‐festive  days  in  2011.  • The  numbers  of  overall   fatalities  and  motorcycle  fatalities  during  Ops  CNY  2012  are  

lower  than  the  numbers  recorded  during  the  Ops  Raya  2011.    

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2.3 Findings

2.3.1 General Evaluation

The  numbers  of  total  accidents,  fatal  accidents  and  fatalities  distribution  during  the  Ops  CNY  2012  are  shown  in  Figure  1.  During  this  15-­‐day  Ops  CNY  period,  the  total  number  of  accidents  recorded  was  17,294.  The  total  accident  figure  is  in  the  range  of  890  and  1,652  daily.   The  highest   number  of   accidents  was   recorded  on   the   fifth  day  of   the  Ops  CNY  2012(1,652)  which  is  conjectured  as  the  day  that  most  travellers  started  travelling  back  to  their  hometowns  due  to  the  long  holiday  in  the  following  week.  The  high  number  of  accidents  on  the  fifth  day  of  the  Ops  dropped  slightly  to  1,535  on  the  following  day  and  further  decreased  and  stayed  below  1,200  accidents  daily  between  the  seventh  day  until  the   last  day  of  the  Ops.  The  lowest  number  of  accidents  was  890,  which  was  recorded  on  the  second  day  of  CNY.      

 Meanwhile   the   total   numbers   of   fatal   accidents   and   fatalities   during   the   Ops   period  were   155   and   168   respectively.   The   highest   numbers   of   fatal   accidents   and   fatalities  were  recorded  on  the  first  day  of  the  Ops  with  17  cases  for  both  categories.  Between  8  and  13  fatal  accidents  took  place  daily  after  the  first  day  of  the  Ops,  while  the  number  of  daily  fatalities  for  the  rest  of  the  Ops  period  was  between  8  and  15.  The  lowest  number  of  daily  fatal  accidents  and  the  lowest  daily  number  of  fatalities  during  this  Ops  period  was  recorded  on  19  January,  with  eight  fatal  accidents  which  resulted  in  eight  fatalities.  In  Figure  1  it  could  be  observed  that  there  were  nine  days  during  which  the  number  of  fatal   accidents   was   equal   to   the   number   of   fatalities.   This   indicates   that   each   fatal  accident  only  resulted  in  one  fatality  as  compared  to  the  other  six  days  of  the  Ops.    

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  Figure 1 Daily statistics for accidents, fatal accidents and fatalities during Ops CNY 2011

2.3.2 Evaluation by Type of Road User

From  a  total  of  168  deaths  during  this  Ops,  the  road  user  group  that   is   involved  in  the  most   road   accidents   and   the   resulting   deaths   is   the   motorcyclists   with   54.8%   of   the  overall  number  of  fatalities.  Figure  2  shows  the  number  of  daily  fatalities  by  type  of  road  users.   Car   occupants   recorded   the   second   highest   fatality   rate   after   motorcyclists;  contributing   to   31.0%   of   the   overall   fatalities.   There   were   11   fatalities   among  pedestrians,  which  is  the  third  highest  contributor  to  the  statistics  during  the  Ops.  There  was  no  fatality  among  taxi  and  other  vehicles’  occupants  recorded  during  these  Ops.    

 Throughout   the  Ops   CNY   2012,   the   highest   number   of   fatalities   for  motorcyclists  was  recorded  on  the  first  day  of  the  Ops  with  10  fatalities.  On  the  third  and  fourth  days  of  the  Ops   there  were  only   three  motorcyclist   fatalities   recorded  and   this  number   is   the  lowest   throughout   the   Ops   period.   However,   on   the   third   day,   when   motorcycle  fatalities  were  at  the  lowest,  the  fatalities  among  car  occupants  were  at  the  highest;  at  eight  fatalities.  There  was  no  car  occupant  fatality  on  the  twelfth  day  of  the  Ops.      

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  Figure 2 Fatalities during Ops CNY 2012 by road user type

Figure   3   indicates   that   the   highest   number   of   accidents   and   fatalities   did   not   happen  exclusively   on   a   few   types   of   roads   only.   A   majority   of   these   accidents   occurred   on  municipal  roads,  39.6%  of  the  overall  accidents;  meanwhile  federal  roads  recorded  the  highest   number   of   fatalities,  with   42.7%   of   the   overall   fatalities   during   the  Ops.   Both  total  accidents  and  fatalities  were  lowest  on  other  types  of  roads.  Only  11.4%  and  12.5%  of  the  total  accidents  and  fatalities  respectively  occurred  on  expressways.  Hence  it  can  be   concluded   that   federal   roads   are   more   dangerous   to   road   users   during   the   Ops  seasons  because  the  highest  number  of  fatalities  occurred  there  although  the  number  of  total  accidents  recorded  was  very  much  lower.  Meanwhile  accidents  which  occurred  on  municipal   roads  were   less   severe   as   compared   to   those   that   occurred   on   federal   and  state  roads.            

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  Figure 3 Fatalities and accident distributions by road type

2.3.3 Comparison between Ops CNY 2012 to Ops CNY 2011 and 2010

The   numbers   of   accidents,   fatalities   and   motorcycle   fatalities   during   Ops   CNY   2010,  2011  and  2012  are  shown  in  Figure  4.  The  total  number  of  accidents  for  Ops  CNY  2010  is  14,185.  This  figure  is  21.9%  less  than  that  of  Ops  CNY  2011;  17,294.  However  there  is  a  slight  decrease  of   1.5%   in   the   total   number  of   accident   cases  between  Ops  CNY  2011  and  Ops  CNY  2012.  During  the  Ops  CNY  2010  the  number  of  fatalities  recorded  was  201;  a   reduction   of   two   cases   to   199   during   Ops   CNY   2011.   Fatalities   during   the   Ops   CNY  2012  had  decreased  by  15.6%  as   compared   to   that  of   the  Ops  CNY  2011.  Meanwhile,  122  motorcyclist   fatalities  were   recorded  during   the  Ops  CNY  2010;  an   increase  by  14  cases  during  the  Ops  CNY  2011.  The  figure  later  decreased  tremendously  by  32%  to  99  cases  during  the  Ops  CNY  2012.    

 

A   one-­‐way   ANOVA   test  was   performed   to   compare   the  mean   difference   of   the   three  variables  during  Ops  CNY  2012  to  the  two  previous  Ops  CNYs  (Table  1).  The  increase  in  the  number  of  total  accidents  during  Ops  CNY  2012  as  compared  to  the  Ops  CNY  2010  is  

0  

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statistically  significant   (p<0.05).   In  comparing  the  total  number  of  accidents  during  the  Ops  CNY  2012  with  Ops  CNY  2011,   the  decrease   in   the   total  number  of  accidents  was  not  found  to  be  statistically  significant  (p>0.05).  The  motorcyclist  fatalities  reduction  for  Ops   CNY   2012   as   compared   to  Ops   CNY   2011  was   found   to   be   statistically   significant  (p<0.10)   but   the   reduction   was   not   found   to   be   statistically   significant   (p>0.10)   as  compared  to  Ops  CNY  2010.  

 

Figure 4 Fatalities, motorcyclist fatalities and total accidents during Ops CNY 2010, 2011, 2012  

 

 

 

 

201   199  

168  

122  136  

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14185  

17294   17037  

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Table 1 ANOVA output for total accidents, fatal accidents, fatalities and motorcyclist fatalities  Variable   Period   Period   Mean  difference   Significant  Total  accident   Ops  CNY  2012   Ops  CNY  2011   -­‐17.13333   .962  

Ops  CNY  2010   190.13333   .014  Fatal  accident   Ops  CNY  2012   Ops  CNY  2011   -­‐1.86667   .421  

Ops  CNY  2010   -­‐1.60000   .527  Fatalities   Ops  CNY  2012   Ops  CNY  2011   -­‐2.06667   .458  

Ops  CNY  2010   -­‐2.20000   .414  Motorcyclist  fatalities  

Ops  CNY  2012   Ops  CNY  2011   -­‐2.93333   .053  Ops  CNY  2010   -­‐2.00000   .242  

2.4 Summary

The  increase  in  the  total  number  of  accidents  during  Ops  CNY  2012  is  significant  when  compared  to  the  number  recorded  during  Ops  CNY  2010  but  there  is  a  slight  reduction  as   compared   to   Ops   CNY   2011.   Unlike   the   total   number   of   accidents,   there   was   a  downward   trend   in   the   number   of   fatalities   from   Ops   CNY   2010   to   Ops   CNY   2012.  However   the   reduction  was   found  not   to  be   significant.  Motorcyclist   fatalities   show  a  significant  reduction  (p<0.1)  during  Ops  CNY  2012  as  compared  to  Ops  CNY  2010.      

 

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3.0 Traffic Volume

3.1 Introduction

It   is   common   for   Malaysians   to   take   advantage   of   the   long   break   during   the   festive  seasons   to   go   back   to   their   hometowns   to   visit   their   parents   and   loved   ones.     This  tradition   has   generated   high   volume   of   traffic   on   all   highways   and   major   roads  nationwide,  creating  higher  exposure  to  accidents.  Therefore,  it  is  important  to  observe  the   traffic   trend   just   before   and   during   the   festive   seasons,   in   order   to   reduce   the  number  of  future  crashes.  

 The  data  obtained  for  this  study  was  provided  by  the  Highway  Planning  Unit  (HPU),  the  Ministry   of  Works.   The   data   obtained   for   the   analysis   comprised   the   classified   traffic  volume  along  federal   roads   in  Peninsular  Malaysia   for   the  period  of  1   January  until  30  January  2012.  The  vehicle  count  was  performed  on  a  daily  basis  based  on  the  number  of  vehicles  passing  through  counting  stations  located  at  various  locations  in  the  Peninsular  Malaysia.  

3.2 Hypothesis

The  main  objective  of  this  study   is  to  observe  the  effects  of  the  festive  seasons  on  the  traffic  volume  trend  especially  the  effectiveness  of  the  policy  of  banning  heavy  vehicles.  In  this  study  the  following  hypotheses  were  tested.    • There   is  an   increase   in   traffic   volume  along   federal   roads  during   the  Ops  period  as  

compared  to  before  Ops  period.  • The  strategy  of  banning  heavy  vehicles  during  the  Ops  period  is  effective.  

     

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3.3 Findings

3.3.1 Average Daily Traffic Volume

The  traffic  volume  data  along  federal  roads  in  Peninsular  Malaysia  was  obtained.  Figure  5   shows   the   overall   classified   traffic   volume   data   on   the   federal   roads   in   Peninsular  Malaysia.  Class  1  vehicles,  consisting  of  motor  cars,   taxis,  small  vans  and  utilities   (light  two-­‐axles),  were  the  biggest  group  of  vehicles  among  the  traffic  fleet  along  the  federal  roads   in   Peninsular  Malaysia.   There  was   an   increase   in   traffic   volume   during   the  Ops  CNY  as  compared  to  before  the  Ops.  The  variation  in  traffic  volume  during  normal  days  and  during  the  Ops  period  at  each  station  is  shown  in  Table  2.  

Figure 5 Overall traffic volume profile along the federal roads in Peninsular Malaysia

   

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Table 2 Traffic volume along the federal roads in Peninsular Malaysia  Region   Station   Period   Average  daily  

traffic  Difference  in  traffic  volume  

(%)  Central   PS  66   Normal  day   12,668   6.20  

During  Ops   13,454  PS  69   Normal  day   14,379   12.15  

During  Ops   16,126  PS  70   Normal  day   14,214   1.93  

During  Ops   14,489  PS  77   Normal  day   10,885   1.21  

During  Ops   11,017  Northern   PS  48   Normal  day      7,527   -­‐3.12  

During  Ops      7,292  PS  51   Normal  day   15,930   0.08  

During  Ops   15,943  PS  59   Normal  day   24,910   7.26  

During  Ops   26717  PS  64   Normal  day   11,294   26.76  

During  Ops   14,316  Southern   PS  85   Normal  day   11,002   30.18  

During  Ops   14,322  Eastern   PS  94   Normal  day      3,092   24.53  

During  Ops      3,850  PS  98   Normal  day      7,228   6.49  

During  Ops      7,698  PS  101   Normal  day      6,824   11.72  

During  Ops      7,624  PS  104   Normal  day   15,059   20.07  

During  Ops   18,081  PS  115   Normal  day   17,404   14.11  

During  Ops   19,860  

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3.3.2 Banning of Heavy Vehicles

Heavy   vehicles   were   banned   from   using   the   roads   during   two   periods;   on   21   and   22  January,  and  28  and  29  January.  Figure  6  shows  the  volume  profile  of  heavy  vehicles  on  the  federal  roads  in  Peninsular  Malaysia,  before  and  during  the  Ops.  

   According   to   the   HPU   vehicle   classification,   heavy   vehicles   were   classified   into   two  classes.  Class  2  vehicles  refer  to  lorries  with  heavy  two  axles  and  large  vans,  while  Class  3  vehicles  refer  to  heavy  lorries  with  three  axles  and  above;  as  well  as  buses.  

 It  was  observed  that  the  volume  of  Class  3  vehicles  showed  no  difference,  whereas  Class  2  vehicles  showed  a  slight  drop  of  2%  from  16  January  to  30  January  2012.  This  indicates  that  the  ban  on  heavy  vehicles  was  not  adhered  to  by  most  lorry  companies  that  use  the  federal  roads  to  travel.    

 

  Figure 6 Comparison of overall heavy vehicle volume along federal roads

in Peninsular Malaysia

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3.4 Summary

The  evaluation  of  the  traffic  volume  over  the  Ops  period  was  only  carried  out  on  federal  roads.   No   evaluation  was   performed   on   the   expressways   due   to   the   unavailability   of  data   from   the   Malaysian   Highway   Authority   (LLM).   It   was   observed   that   there   is   an  increase  in  the  overall  traffic  volume  during  the  Ops  period  along  the  federal  roads.      From   the   observation,   it   was   also   seen   that   the   strategy   of   banning   heavy   vehicles  during  the  period  of  21  and  22  January,  and  28  and  29  January  was  not  effective,  with  only  a  2%  reduction  observed  in  the  total  heavy  vehicle  volume,  during  the  observation  period.  

 

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4.0 Specific Studies Related to the Ops

4.1 Speed

4.1.1 Introduction

As   in  during   the  previous  Ops  and   festive  seasons,   the  national   federal  and  state   road  speed   limit  was   reduced  by  10  km/h.  This   study  will  evaluate   the  effects  of   the  speed  limit  sign  to  the  road  user’s  speed  choice.  The  effect  is  determined  by  comparing  speed  profiles   of   sites  with   speed   limit   signs   (SLS)  with   sites  without   a   speed   limit   sign.   The  hypothesis  of  this  study  is  that  the  presence  of  a  speed  limit  sign  has  a  significant  effect  on  drivers’  speed  choice.    This  study  collects  vehicle  speeds   for  a  period  of   two  weeks  during  and  after  Ops  CNY  2012.  A   total   of   seven   study   locations   in   the  Peninsular  Malaysia  were   identified.   The  locations   are   Kluang   (F50),   Kuala   Selangor   (F5),   Kapar   (F5),   Alor   Setar   (F7),   Alor   Setar  (F1),  Lumut  (F5)  and  Slim  River  (F1).    All  of   the   study   locations  are   federal   roads   in  Peninsular  Malaysia.  The   locations  were  chosen  based  on  past  accident  records  obtained  from  the  MIROS  Road  Accident  Analysis  and   Database   System   (M-­‐ROADS)   location   with   90   km/h   posted   speed   limit.   The  objective  of   this   study   is   to   evaluate   the   effects   of   the  presence  of   a   speed   limit   sign  (SLS);  and  the  lack  of  it  on  speed  behaviour.    Comparison  of  speed  data  during  the  two  weeks’  period  was  then  made  to  determine  any   significant   speed   changes   on   the   speed   profile.   An   analysis   on   speed   limit  compliance  was  also  carried  out  to  supplement  this  study.      

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4.1.2 Hypothesis

The  hypotheses  for  this  study  are  as  follows.  • The  mean  speed  at  areas  with  speed  limit  signs  is  lower  than  the  mean  speed  at  

areas  without  a  speed  limit  sign.  • The  mean  speed  during  the  Ops  is  higher  than  the  mean  speed  after  the  Ops.  

4.1.3 Findings

4.1.3.1 Speed During and After the Ops

Table  3  below  shows  the  mean  speed  at  all  the  study  locations  during  and  after  the  Ops.  During  the  Ops,  the  national  speed  limit  for  federal  roads  was  reduced  from  90  km/h  to  80  km/h  which  also  included  all  these  seven  study  locations.  

Table 3 Mean speed  Location   During  Ops  (km/h)   After  Ops  (km/h)  Kluang   86   78  Kuala  Selangor   89   85  Kapar   84   81  Alor  Setar   80   78  Alor  Setar   73   74  Lumut   85   85  Slim  River   90   86  Overall   84   81  

Generally,   the  mean   speed   results   in  Table  3   reveals   that   the   speed  during   the  Ops   is  higher   compared   to   the   speed  after   the  Ops.  A   statistical   analysis  on   the  mean   speed  was   then   carried   out   to   determine   the   significant   difference   in   the   speed   during   and  after   the  Ops.   From   the   statistical   analysis,   it  was   found  out   that   generally,   the  mean  speed   during   the   Ops   is   significantly   higher   than   the  mean   speed   after   the   Ops   (p   <  0.05).    This   increase   in  the  mean  speed  during  the  Ops  could  be  attributed  to  the  road  users’  rush  in  reaching  their  destinations  to  celebrate  Chinese  New  Year.  

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4.1.3.2 Speed at Areas Without and With Speed Limit Signs

Tables   4   and   5   show   a   comparison   of   the   mean   speed   between   sites   with   SLS   and  without  SLS  during  the  Ops  period.  Generally,  there  is  not  much  difference  in  the  speed  at   the  sites  with  SLS  and  sites  without  SLS.  A  statistical  analysis  which  was  carried  out  showed   that   the  mean   speed  at   sites  with   SLS   and  without   SLS  displays  no   significant  difference  (p  >  0.05).  This  indicates  that  the  speed  limit  signs  have  no  significant  impact  on  road  users  with  respect  to  their  speed  behaviour.    However,  two  sites  consistently  showed  positive  responses  in  terms  of  speed  behaviour  with  the  presence  of  SLS.  These  sites  are  Alor  Setar  (F7)  and  Slim  River  (F1).  For  both  of  these   sites,   the   statistical   analysis   indicates   that   the   location   with   SLS   displays   a  significantly  lower  mean  speed  than  locations  without  SLS.  

Table 4 Mean speed during the Ops  Location   Without  SLS  (km/h)   With  SLS  (km/h)  

Kluang  (F50)   89   83  Kuala  Selangor  (F5)   88   89  Kapar  (F5)   86   83  Alor  Setar  (F7)   78   82  Alor  Setar  (F1)   66   78  Lumut  (F5)   86   83  Slim  River  (F1)   89   92  Overall   83   84      

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Table 5 Mean speed after the Ops  Location   Without  SLS  (km/h)   With  SLS  (km/h)  

Kluang  (F50)   79   77  Kuala  Selangor  (F5)   86   85  Kapar  (F5)   83   80  Alor  Setar  (F7)   76   79  Alor  Setar  (F1)   72   73  Lumut  (F5)   84   85  Slim  River  (F1)   85   88  Overall   81   81  

4.1.3.3 Percentage of Drivers Who Exceeded the Speed Limit

Additionally,   speed   compliance   evaluation   was   also   carried   out.   Table   6   shows   the  percentage  of   road  users  exceeded  the  speed   limit   (>  80  km/h)  at  all   locations,  during  and  after  the  Ops.  Generally,  55%  of  the  road  users  exceeded  the  speed  limit  during  the  Ops  when  the  speed  limit  had  been  reduced  to  80  km/h.  Whereas  only  23%  of  the  road  users  drove  over  the  speed  limit  after  the  Ops  when  the  speed  limit  was  increased  back  to  90  km/h.  

Table 6 Percentage of road users who exceeded the 80 km/h speed limit Location   Road  users  who  exceeded  

the  speed  limit  during  the  Ops  (%)  

Road  users  who  exceeded  the  speed  limit  after  the  

Ops  (%)  Kluang  (F50)   61   18  Kuala  Selangor  (F5)   64   34  Kapar  (F5)   58   29  Alor  Setar  (F7)   42   14  Alor  Setar  (F1)   21   4  Lumut  (F5)   63   28  Slim  River  (F1)   76   34  Overall   55   23    

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The  highest  percentage  of  road  users  travelling  above  the  speed   limit  was  recorded  at  Slim  River.   This  may   be   due   to   the   type   of   road   in   Slim  River;   dual   carriageway   road.  Dual  carriageway  roads  with  more  and  wider  lanes;  and  a  physical  separator  encourage  speeding  and  provide  extra   room  for  overtaking.  On  the  other  hand,  Alor  Setar  shows  the  lowest  percentage  of  road  users  who  exceeded  the  speed  limit.  This  may  be  due  to  the  fact  that  the  road  at  the  location  is  a  single  carriageway  road  which  usually  inhibits  speeding.    There  are  some  limitations  to  the  study.  One  of  the  limitations  is  on  the  selection  of  the  observation   locations.   It   was   found   out   that   it   is   difficult   to   select   the   perfect  observation   spot   due   to   differences   in   the   road   geometry   at   the   study   locations.   In  addition,  it  is  challenging  to  conceal  the  data  collection  activity  from  road  users  and  this  may  affect  road  users’  behaviour,  which  will  then  affect  the  results.  

4.1.4 Summary

This  study  indicates  that  the  presence  of  a  speed  limit  sign  has  no  significant  effect  on  the   road   users’   speed   choice.   This   study   also   shows   that   the   speed   during   the  Ops   is  significantly  higher  as  compared  to  the  speed  after  the  Ops.  This  may  be  due  to  the  fact  that   road   users  were   in   a   rush   to   get   to   their   destinations   to   celebrate   Chinese  New  Year.   This   shows   that   the   strategy  of   reducing   the   speed   limit  by  10  km/h  during  Ops  CNY  2012  was  not  successful.  

4.2 Road Safety Advocacy

4.2.1 Introduction

During  this  Chinese  New  Year  period,  many  road  safety  interventions  were  conducted  to  raise  awareness  on  road  safety  among  road  users.  Interventions  such  as  the  visibility  of  enforcement   activities,   reduction  of   speed   limit,   seatbelt   use,   helmet  use,   the  ban  on  goods  vehicles  from  the  road  and  advocacy  campaigns  are  conducted  specifically  during  festive   seasons.   These   integrated   interventions   are   conducted   throughout   the   festive  periods  to  provide  a  safer  and  more  comfortable  journey  for  road  users.      

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In   addition,   road   users   are   always   reminded   through   various  mediums;   especially   the  media   to   be   safe   on   the   road.   This   is   where   advocacy   campaigns   play   their   role.  Advocacy  campaigns  act  to  remind  and  raise  road  safety  awareness  among  road  users.  Advocacy  campaigns  come   in  various   forms.   It   could  be   in   the   form  of  advertisement,  news,   articles,   speeches,   on-­‐site   campaigns,   exhibitions,   flyers   or   pamphlets  distribution,  banners  and  buntings,  and  many  more.      Like   the   previous   festive   seasons,   during   this   Chinese   New   Year   period,   advocacy  programmes  were  conducted  to   increase  awareness  on  road  safety  among  road  users,  with   the   aim   of   changing   their   behaviour.   The   advocacy   programmes   carried   out,  however,  were   too   large   to  measure   as   they  were   carried   out   nationwide.   Therefore,  the  scope  of  this  study  was  narrowed  down  to  cover  only  on  the  media  coverage  or  the  media   dosage.   This   study   also   aims   to   learn   how  much   the  media   coverage   on   road  safety   information   reached   the   intended   recipients   and   how   much   it   affected   the  behaviour  change.        In  short,  this  study  aims  to  determine  the  effects  of  road  safety  information  among  road  users  during  the  Chinese  New  Year  period.  In  order  to  measure  its  effect  on  road  users,  the  dosage  of  road  safety  information  is  quantified  and  the  awareness  level  among  road  users  is  identified.  Data  collection  for  this  study  was  collected  at  two  locations  (Kampar,  Perak  and  Melaka  Tengah,  Melaka)  in  three  phases  (before,  during  and  after  period)  of  Ops  and  a  total  of  400  respondents  answered  the  questionnaires.  

4.2.2 Hypothesis

• There  is  an  increase  in  media  exposure  of  road  safety  during  the  Ops  period.  • Media  exposure  increases  the  road  safety  awareness   level  (cognitive,  affective  and  

conative)  among  road  users.  

4.2.3 Findings

The   result   in   the   following  paragraph   is   based  on   the   two  methods  of   data   collection  conducted.   In   quantifying   the   dosage   of   road   safety   information,   secondary   data  was  also  obtained.    

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Figure  7  shows  the  dosage  on  road  safety  information  throughout  the  study  period.  The  graphs   show   that   the   highest   dosage   of   road   safety   information   was   disseminated  before  the  Ops  with  an  average  of  42.8  per  day.  The  number  declined  by  16.4%  during  the   Ops   and   continued   to   decrease   by   33.2%   after   the   Ops.   The   lowest   number  was  recorded  on  24  January  during  the  Chinese  New  Year,  due  to  some  sections  of  the  print  media  taking  the  day  off  from  publishing.    

  Figure 7 Dosage of road safety information

To  analyse  the  effects  on  road  users’  behaviour,  a  questionnaire  which  asked  questions  on   the   road   users’   exposure   to   road   safety   messages   was   distributed.   The   questions  touch  on  six  different   issues  namely  seatbelt  use,  helmet  use,  speeding,  misuse  of   the  emergency   lane,   the   running   of   traffic   light   and   other   road   safety   aspects.   Figure   8  shows  the  percentage  of  respondents  who  received  road  safety  messages  based  on  the  different   issues.   Comparison   between   the   phases   is   also   shown   in   the   same   figure  whereby  it  shows  that  most  of  the  respondents  received  a  larger  quantity  of  road  safety  messages  during  the  Ops  period.      

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  Figure 8 Quantity of road safety messages received by respondents throughout the three phases

of data collection

 From   the   questionnaire,   the   statements   provided   in   section   B   (refer   to   Appendix   B)  were   then  analysed   to  determine   the  effects  of   road   safety   information   received.  The  statements   are   divided   into   three   different   stages   of   behaviour   change;   namely   the  cognitive   (knowledge/awareness),   affective   (readiness   to   change)   and   conative   (act   of  behaviour  change).      Figure  9  shows  that  for  each  stage  of  behaviour  change  (cognitive,  affective,  conative),  there   is   an   increase   in   score   from  before   to  after   the  Ops  period.  As   the   study   shows  that  the  conative  level  has  the  highest  score,  it  indicates  that  road  users  do  change  their  driving  behaviour  upon  receiving  information  on  road  safety.    

.0  

10.0  

20.0  

30.0  

40.0  

50.0  

60.0  

70.0  

Seat  belt  wearing  

Helmet  wearing  

Speed     Emergency  lane  

Bea`ng  traffic  light  

Other  road  safety  

messages  

67.3  

59.8  

54.0  

37.4  

56.3  

47.0  

67.6  

58.4  62.3  

41.9  

59.4  

48.6  

62.0   60.8   58.8  

41.3  

59.0  

52.3  

Percen

tage  (%

)  

Road  Safety  Messages  Before   During   Aier  

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  Figure 9 Level of awareness of road users between phases

Apart   from   the   overall   positive   change   on   road   users’   behaviour,   below   are   other  interesting  findings  in  relation  to  behaviour  change.    

Table 7 Other findings in relation to behaviour change  No   Statements   Average  mean  

Before   During   After  1   Gambar-­‐gambar  kemalangan  jalan  raya  yang  

disiarkan  menimbulkan  rasa  insaf  agar  lebih  berhati-­‐hati  di  jalan  raya.  

7.91   7.78   8.22  

2   Apabila  saya  mendengar  nasihat  DJ  radio  mengenai  sebarang  maklumat  keselamatan  jalan  raya  semasa  memandu,  saya  akan  terus  ubah  cara  pemanduan  saya  ke  cara  lebih  selamat.  

7.51   7.59   7.79  

 

   

6.20  

6.40  

6.60  

6.80  

7.00  

7.20  

7.40  

7.60  

Cogni`ve   Affec`ve   Cona`ve  

6.65  

7.17   7.15  

6.85  

7.12  

7.26  

7.06  

7.28  

7.50  

Mean  

Level  of  awareness  Before   During   Aier  

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Table 7 Other findings in relation to behaviour change (continued)  No   Statements   Average  mean  

Before   During   After  3   Papan  tanda  had  laju  yang  dipasang  di  tepi  jalan  

membuatkan  saya  memperlahankan  kenderaan  mengikut  had  laju.  

7.77   7.89   8.05  

4   Laporan  kemalangan  jalan  raya  di  media  membuatkan  saya  berhati-­‐hati  di  jalan  raya.  

8.04   7.71   8.31  

5   Saya  percaya  saya  mampu  mengubah  sikap  saya  setelah  mendapat  maklumat  berkenaan  keselamatan  jalan  raya.  

7.70   7.48   8.16  

6   Saya  merancang  perjalanan  saya  dengan  melihat  kepada  jadual  perjalanan  yang  disediakan  oleh  PLUS.  

6.89   6.93   7.24  

7   Saya  sentiasa  bergerak  pada  waktu  tengah  malam  untuk  mendapatkan  diskaun  tol  yang  diberikan  oleh  PLUS.  

5.18   5.69   5.53  

In  comparing  the  road  safety   information  received  with  the  state  of  behaviour  change  level,   Figure   10   shows   the   high   dosage   of   information   received   contributes   to   an  increase   in   the   level   of   awareness   (cognitive)   and   also   through   change   of   behaviour  (conative).   Interestingly,   although   the   amount   of   information   received   was   reduced  after   the   Ops,   the   level   of   awareness   continued   to   increase.   As   the   road   users’  awareness   increase,   the   need   for   safety   also   increases,   resulting   in   a   change   in   the  driving  behaviour.      

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  Figure 10 Media exposure and behaviour change

4.2.4 Summary

The  study  shows  that  despite  the   inconsistency   in  the  number  of  media  dosage  of   the  road   safety   information   just   before   the   festival   as   indicated   by   Media   Monitors,   the  respondents   indicated   that   there  was  a  build  up   in   the  media  dosage  near   the   festive  season  and  which  subsequently  declined.    Nevertheless,   the   level  of  behaviour  change  (cognitive,  affective  and  conative)  generally  has  shown  an  upward  trend  during  the  pre-­‐,  during   and   post-­‐festive   season.   This   can   be   attributed   to   the   higher   dosage   of   road  safety   information   throughout   the   period.   This   is   particularly   true   during   the   festive  week,   as   reflected   by   the   highest   percentage   scored.   The   level   of   media   exposure  among  the   road  users  during   the   festive  week  primarily   revolved  around  seatbelt  use,  speed,   and   running   of   traffic   lights.   Generally,   the   issue   of   seatbelt   use   received   the  most  coverage  during  the  three  stages  of  the  Ops.      

6.65  

6.85  

7.06  7.17  

7.12  

7.28  7.15   7.26  

7.50  

53.64  

56.37  

55.67  

52.00  52.50  53.00  53.50  54.00  54.50  55.00  55.50  56.00  56.50  57.00  

6.20  

6.40  

6.60  

6.80  

7.00  

7.20  

7.40  

7.60  

Before   During   Aier  

Percen

tage  (%

)  

Mean  

Phases  

Cogni`ve   Affec`ve   Cona`ve   Dosage  

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4.3 Perception of Being Caught (POBC) among Bus Drivers

4.3.1 Introduction

One  of  the  most  conventional  practices  in  Malaysian  road  safety  during  festival  periods  in   Malaysia   is   traffic   enforcement   activities   (Ops   Bersepadu   since   2001),   which   are  carried  out  by  enforcement  activities  over  the  Chinese  New  Year  period  of  2012,   in  an  attempt   to   reduce   traffic   violations   and   crashes.   For   this   Ops,   the   Road   Transport  Department   (RTD)   and   Land   Public   Transport   Commissioner   (LpTC)   conducted  enforcement   operations   of   public   transport   in   bus   depots   and   terminals   nationwide  while  the  Royal  Malaysia  Police  (RMP)  focused  on  road  traffic  offences  as  a  whole.      As  for  the  RTD,  their  enforcement  operations  were  conducted  over  a  period  of  30  days  beginning  15  January  until  15  February  2012.  Their  enforcement  activities  started  with  technical   inspections   of   vehicles   in   depots   and   bus   terminals   beginning   two   weeks  before   Chinese   New   Year.   This   year   they   focused  more   on:   (i)   the   profile   of   the   bus  drivers   (those  with  pending  summonses)  and  vehicles––brake  and  tyre   inspections;   (ii)  the  utilisation  of  undercover  officials  on  random  express  buses;  (iii)  random  urine  tests  for  bus  drivers  in  collaboration  with  the  National  Anti-­‐Drugs  Agency;  and  (iv)  prohibition  of  freight  vehicles  from  using  the  road  on  21  and  22  February,  and  28  and  29  February.  While  the  strategies  employed  by  LpTC  involved:  (i)  concentrated  enforcement  activities  in  bus  terminals;   (ii)   inspection  of  compliance  with  the  approved  permit   (LPS);  and  (iii)  the  reduction  of  ticket  touts.    This   study   focuses  on   the  perceived   risk  of  detection  among  bus  drivers   for   the   three  main  periods  of  Ops  Bersepadu.   This   study   also   concentrates  on   the  perceived   risk  of  detection   for   two   time   periods.   In   order   to   gain   an   insight   into   public   views   on   the  effectiveness   of   these   approaches,   bus   drivers’   perception   of   being   caught   for  committing   traffic   violations  has   to  be  evaluated.  Basically,   an   increase  or  decrease   in  their  perception  between   the  Ops  periods   (before,  during  and  after)  and   time  periods  (daytime   and   at   night)   will   gauge   the   efficacy   of   the   methods.   Besides   that,   the   bus  drivers’   perception   towards   the   effectiveness   of   the   traffic   enforcement   methods  throughout  the  Ops  was  also  measured.  

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4.3.2 Hypothesis

• There   is   a   significant   difference   in   the   mean   scores   of   overall   POBC   for   traffic  offences  between  the  three  main  periods  of  the  implementation  of  the  Ops  (before,  during  and  after).  

• There   is   a   significant   difference   in   the   mean   scores   of   overall   POBC   for   traffic  offences  between  the  two  time  periods  (daytime  and  at  night).  

• There  is  a  difference  in  current  enforcement  methods  in  the  mean  scores  of  overall  POBC  for  traffic  offences  during  Ops  CNY.    

4.3.3 Findings

4.3.3.1 Mean Scores of Overall POBC for Traffic Offences for Three Main Periods (Before, During and After the Implementation of Ops Bersepadu)

The  pattern  of  perception  of  being  caught  for  committing  traffic  offences  among  the  bus  drivers   throughout   the   implementation   of   the   Ops   Bersepadu   was   observed.   The  collected  data  was  categorised  into  three  main  periods;  namely  before,  during  and  after  Ops   Bersepadu.   The   percentage   of   bus   drivers’   perception   of   being   caught   was  determined  for  each  period.      Table  8  shows  the  analysis   in  bus  drivers’  overall  perception  of  being  caught   for   three  main   periods.   As   expected,   the  mean   scores   of   overall   POBC  was   low  before   the  Ops  period;   at   54%.  During   the  Ops,   the  overall   POBC  among   the  bus  drivers   increased   to  65%  and  decreased  to  59%  after  the  Ops  Bersepadu  ended.  From  the  finding,  it  can  be  seen   that   bus   drivers   perceive   a   higher   risk   of   detection   during   the   implementation  period  of  Ops  Bersepadu;  at  65%  as  compared  to  the  other  two  periods  of  the  Ops.      A   Kruskal-­‐Wallis   analysis  was   carried   out   to   compare   the  mean   scores   of   bus   drivers’  overall  POBC  for  traffic  offences  for  the  three  main  periods.  It  can  be  observed  that  the  increase   in   the   mean   scores   of   the   overall   POBC   between   the   three   main   periods  (before,  during  and  after  the  Ops)  is  significant  (p<0.05)  as  shown  in  Table  9.  The  value  of   the  mean  ranking   indicates  that  bus  drivers’  perceived  higher  mean  scores  of  POBC  

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during  the  Ops  period  (275.53)  as  compared  to  the  other  periods  (before  Ops:  203.73,  after  Ops:  273.60).  

Table 8 Analysis in bus drivers’ overall POBC for three main periods  Period   Percentage  (%)  Before  Ops   53.6  During  Ops   64.8  After  Ops   59.3  

Table 9 Comparison of bus drivers’ POBC for three main periods  

  Period   Mean  rank   p-­‐value  Mean  score  POBC  

Before  Ops   203.73   0.0001  During  Ops   275.53    After  Ops   273.60    

4.3.3.2 Mean Scores of Overall POBC for Traffic Offences between the Two Time Periods (Daytime and At Night)

For   this   study,   time   periods’   association  with   bus   drivers’   POBC   for   traffic   offences   is  also   looked   into.  The  bus  drivers’  perception  of  being  caught   for   traffic  offences  were  recorded  for  both  daytime  and  at  night.    Table  10   shows   the  analysis   of   bus  drivers’   overall   perception  of  being   caught   for   the  two  time  periods.  Throughout  the  implementation  of  the  Ops,  the  overall  daytime  POBC  for   traffic   offences   produced   a   rate   of   57%  while   at   night   it   was   only   54%.   From   the  findings,  it  can  be  concluded  that  the  overall  perception  among  bus  drivers  was  slightly  lower  by  3%  at  night  as  compared  to  the  daytime  period.    

 A  Mann-­‐Whitney  test  was  run  on  the  overall  POBC  for  the  time  periods.  However,  the  results  revealed  a  non-­‐significant  interaction  in  the  overall  POBC  between  daytime  and  at  night  (p-­‐value=0.067).  This  result   indicates  that  the  overall  POBC  for  traffic  offences  are   the   same   regardless   of   the   time  period.   Even   though   the   test   does   not   show  any  significant   difference,   the   result   shows   that   the   overall   POBC   among   bus   drivers   for  daytime  is  higher  than  at  night.  

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Table 10 Analysis in bus drivers’ overall POBC for the two time periods  Time  period   Percentage  (%)  Daytime   56.6  At  night   53.5  

Table 11 Comparison of bus drivers’ POBC for two time periods  

  Period   Mean  rank   p-­‐value  Mean  scores  POBC   Daytime   520.27   0.067  

At  night   486.73  

4.3.3.3 Effectiveness of Traffic Enforcement Methods Conducted by Respective Enforcement Agencies

Table  12   illustrates   the  mean  scores  of  bus  drivers’  perception  on   the  effectiveness  of  traffic  enforcement  methods  conducted  by  the  respective  enforcement  agencies  which  included  the  RMP,  RTD  and  LpTC.  The  respondents  were  asked  to  rate  respective  traffic  enforcement  methods  based  on  the  level  of  effectiveness.    The  bus  drivers  perceived   that   the  enforcement  methods  conducted  by   the  RTD  were  more  effective  (7.37)  as  compared  to  those  conducted  by  other  enforcement  agencies  (RMP:  7.04,   LpTC:  6.59).  Bus  drivers  perceived   that  bus   inspections   in  depots   and  bus  terminals   (7.91),   patrols   by   enforcers   in   bus   terminals/crash-­‐prone   areas   (7.75)   and  placement   of   enforcers   in   bus   terminal   areas   (7.72)   were   the   most   effective   traffic  enforcement  methods  conducted  by  RTD.  While  the  utilisation  of  undercover  enforcers  on  public  transports  was  ranked  the  least  effective  (6.09).    Referring   to   Table   13,   a   Kruskal-­‐Wallis   analysis   indicates   that   there   is   significant  difference   in   the   mean   scores   of   current   enforcement   methods   for   the   three  enforcement  agencies  (p<0.05).   It  can  also  be  seen  that  the  RTD  has  the  highest  mean  rank  of  800.65.  Thus,  bus  drivers  perceived  that  enforcement  methods  conducted  by  the  RTD  are  the  most  effective  as  compared  to  the  other  two  enforcement  agencies  (RMP  and  LpTC).  This   is  probably  due  to  the  nature  of  RTD  enforcement  methods  that   focus  more   on   bus   terminals   which   are   more   visible   to   the   bus   drivers   rather   than   the  methods  employed  by   the  RMP.  While   the  methods  employed  by   LpTC  were   rated  as  

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the  least  effective  probably  because  this  organisation  was  still  a  relatively  recent  agency  and  bus  drivers  have  yet  to  see  its  enforcement  activities.    

Table 12 Effectiveness of traffic enforcement methods conducted by respective agencies  

Enforcement  agencies  

Methods   Mean   Overall  mean  score  

RMP   Enforcers  in  observation  towers   6.74   7.04  Enforcement  patrols  in  crash-­‐prone  areas   7.71  Placement  of  enforcers  in  crash-­‐prone  areas   6.73  Enforcement  cameras  in  crash-­‐prone  and  dangerous  areas  

6.96  

RTD   Plain-­‐clothes  (undercover)  enforcers  on  public  transports  

6.09   7.37  

Enforcement  patrols  in  bus  terminal  /crash-­‐prone  areas  

7.75  

Placement  of  enforcers  in  bus  terminal  areas   7.72  Bus  inspections  in  depots  and  bus  terminals   7.91  

LpTC   Enforcement  patrols  in  bus  terminals  /crash-­‐prone  areas  

6.61   6.59  

Placement  of  enforcers  in  bus  terminal  areas   6.57  

Table 13 Comparison of mean scores POBC between the respective enforcement agencies  Enforcement  agencies   Mean  rank   p-­‐value  

RMP   734.08   0.015  RTD   800.65  LpTC   730.87  

4.3.4 Summary

There   is   a   significant   difference   in   the   mean   scores   of   the   overall   POBC   for   traffic  offences  for  the  three  main  periods  (before  Ops,  during  Ops  and  after  Ops).  Moreover,  there  is  a  significant  difference  in  the  mean  scores  of  current  enforcement  methods  for  

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the  three  enforcement  agencies  during  Ops  CNY  2012.  However,  there  is  no  significant  difference   in   the   mean   scores   of   overall   POBC   for   traffic   offences   for   the   two   time  periods  (daytime  and  at  night).  

4.4 Study on the Perception of Being Caught (POBC) among Road Users

4.4.1 Introduction

In   order   to   instil   discipline   among   road   users,   various   initiatives   and   preventive  measures   with   regard   to   the   enforcement   aspect   have   been   undertaken   by   various  government  agencies.  As  a  result,  the  RMP,  together  with  RTD  and  LpTC  had  conducted  an   Integrated   Safety   Ops   to   coincide   with   the   Chinese   New   Year   holiday   season   by  combining   several   enforcement   programmes   which   included   enforcement   operations  along   expressways,   federal   roads   and   state   roads;   technical   inspections   on   public  vehicles   in   depots   and   bus   terminals   throughout   the   Peninsular;   reduction   of   ticket  touts;  speed  limit  reduction  initiative;  and  prohibition  of  freight  vehicles  from  using  the  federal   roads.  Ops  CNY  2012  would  be  more  assertive  and  use  more  uncompromising  enforcement  strategies.  This  was  reflected  in  the  increase  of  the  number  of  summonses  issued  by  the  police  to  315,949  throughout  the  Ops  period.  The  number  of  summonses  issued   is   rather   high   as   compared   to   the   total   number   of   summonses   issued   in   the  previous  Ops;  167,868.  

 The   focus   of   this   study   is   on   the   enforcement   aspect   of   the   authorities.   The   main  purpose   is   to   measure   the   effectiveness   of   enforcement   activities   conducted   by   the  authorities   throughout  the  duration  of   the  Ops.  For   this  study,   it  only   focuses  on  road  users’   perception   of   the   probability   of   being   caught   (POBC)   covering   the   three   main  periods;   before,   during   and   after   the   implementation   of   the   integrated   enforcement  activities  for  the  2012  Chinese  New  Year  celebration.    

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4.4.2   Hypothesis  

• There  was  a  difference   in   the  mean   scores  of  overall  POBC   for   traffic  offences   for  the  periods  of  before,  during  and  after  the  implementation  of  the  Chinese  New  Year  Ops  annually,  from  2008  to  2012.  

• There  was  a  difference   in   the  mean   scores  of  overall  POBC   for   traffic  offences   for  motorists  and  motorcyclists  throughout  the  Chinese  New  Year  Ops  each  year,  from  2008  to  2012.  

• There  was  a  difference   in   the  mean   scores  of  overall  POBC   for   traffic  offences   for  two  time  periods;  daytime  and  at  night,  throughout  the  Chinese  New  Year  Ops  each  year;  from  2008  to  2012.  

• There   was   a   difference   in   road   users’   perception   on   traffic   enforcement   visibility  before,  during  and  after  the  Ops.  

4.4.3 Findings

4.4.3.1 Mean Scores of Overall POBC for Traffic Offences during Ops CNY for the Years 2008–2012

In  order  to  observe  the  pattern  of  POBC,  the  collected  data  was  categorised  into  three  main   time   periods,   namely   before   the   Ops,   during   the   Ops   and   after   the   Ops.   The  percentage   of   road   users’   POBC   was   determined   for   each   Ops   period   of   the   festive  seasons.    

 Table   14   illustrates   the   summary   of   the   percentage   of   road   users’   POBC   during   the  annual  Ops   CNY  periods   from   year   2008   to   2012.   Before   the  Ops,   the   percentages   of  road  users’  POBC  were  very  low  for  Ops  CNY  of  years  2008,  2010  and  2012  as  compared  to   the  other  periods   (during  and  after   the  Ops).  There  were   increments   in   road  users’  POBC  for  the  three  years  (2008,  2010  and  2012);  52%,  53%  and  56%  during  the  Ops.  This  might   be   due   to   road   users’   awareness   of   the   actual   increase   or   the   expectation   of  increased  enforcement  activities.      Subsequently,   the   road   users’   POBC   diminished   dramatically   after   Ops   CNY   ended.   In  Ops  CNY  2009,  road  users  perceived  that  the  probability  of  being  caught  for  committing  

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traffic   offences   was   somewhat   similar   for   the   periods   before,   during   and   after   the  implementation  of  the  Ops,  with  only  a  1%  variance.    This   is   in   contrast   with   Ops   CNY   2011,   whereby   the   percentage   of   road   users’   POBC  before  the  Ops  (45%)  was  slightly  the  same  as  compared  to  during  the  Ops  (43%).  The  percentage  increased  to  55%  right  after  Ops  CNY  2011  ended.                    

Table 14 Analysis in road users’ overall POBC during 2008 until 2012 Chinese New Year festival periods

 Period   Ops  CNY

2008   2009   2010   2011   2012  Before  Ops   40.8%     49.1%     49.3%   44.5%   42.5%  During  Ops   52.4%     49.8%     53.3%   43.0%   55.6%  After  Ops   45.7%     50.9%     49.3%   54.5%   50.1%  The  percentage  collected  was  from  0  to  100%  whereby  0%  indicates  POBC  at  all  while  100%  indicates  a  sure  POBC.    

The  percentages  of  road  users’  perception  level  of  being  caught  were  compared  before,  during  and  after  the  launch  of  the  Ops.    

A   one-­‐way  between-­‐group   analysis   of   variance  was  performed   to   investigate  whether  there  is  a  difference  in  mean  scores  of  road  users’  overall  POBC  for  each  year’s  Ops  CNY.  An  ANOVA  test   in  Table  15   reveals   that   there  are  statistically   significant  differences   in  the  mean  scores  of  the  overall  POBC  for  traffic  offences  for  three  main  periods  of  each  year   (Ops   CNY   years   2008   to   2012).   Road   users’   overall   POBC   scores   during   the   Ops  were  higher  than  before  and  after  the  Ops  for  years  2008,  2010  and  2012.  Meanwhile,  for  Ops  CNY  years  2009  and  2011,  road  users’  overall  POBC  scores  after  the  Ops  were  higher   than   before   and   during   the  Ops.   Thus,   the   road   users’   overall   POBC   for   traffic  offences  were  affected  by  the  implementation  of  Ops  CNY.    Although   findings   from   the   inferential   statistics   of   the   POBC   study   show   a   significant  difference,  the  percentage  rate  over  five  years  on  each  Ops  CNY  which  began  from  year  2008  to  2012  was  still  at  a  moderate  level.  This  shows  that  the  discipline  of  road  users  in  terms  of  compliance  with  traffic  rules  is  still  low.  This  does  not  bode  well  because  road  

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users   appear   to   perceive   that   they   are   free   to   commit   traffic   offences   and   that   no  enforcement  is  around  to  monitor  them.  

Table 15 Comparison of road users’ overall POBC between Ops for each Chinese New Year (Years 2008–2012)

    Mean     SD     ANOVA  test    CNY  2012         F  (2,1197)  =  28.568,  p  =  .0001  

Before  Ops     4.2536     2.68859    During  Ops     5.5529     2.10671    After  Ops     5.0642     2.53448    

       CNY  2011         F  (2,1197)  =  19.780,  p  =  .0001  

Before  Ops     4.4602     2.79104    During  Ops     4.2677     2.71300    After  Ops     5.4368     2.95130    

       CNY  2010         F  (2,1794)  =  4.103,  p  =  .017  

Before  Ops     4.9557     2.80555    During  Ops     5.3578     2.67069    After  Ops     4.9466     3.02745    

       CNY  2009         F  (2,8097)  =  3.513,  p  =  .030  

Before  Ops     4.9120     2.38424    During  Ops     4.9839     2.39655    After  Ops     5.0858     2.48428    

       CNY  2008         F  (2,10797)  =  180.679,    

p  =  .0001  Before  Ops     4.0810     2.46086    During  Ops     5.2407     2.53278  After  Ops     4.5723     2.78934    

   

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4.4.3.2 Mean Scores of Overall POBC for Committing Traffic Offences for Motorists and Motorcyclists throughout Ops CNY 2012

The   data   on   traffic   offences   was   obtained   by   asking   the   respondents   to   rank   the  probability  of  being  caught  for  committing  11  traffic  offences  based  on  their  experience  and  knowledge.  These  offences  are:  (a)  speeding;  (b)  running  of  traffic  lights;  (c)  queue-­‐jumping;   (d)   overtaking   at   a   double   line;   (e)   illegal   use   of   the   emergency   lane;   (f)  dangerously   cutting   into   traffic;   (g)   failure   to   use   the   front   seatbelt   while   driving;   (h)  failure  to  use  the  rear  seatbelt;  (i)  failure  to  use  a  crash  helmet  while  riding;  (j)  using  the  mobile  phone  while  driving;  and  (k)  tailgating.    

 Despite  the  fact  that  road  users’  POBC  for  committing  specific  traffic  offences  increased  throughout  the  Ops  periods,  the  road  users  felt  that  the  probability  of  being  caught  was  higher   for   committing   some   offences   than   for   others.   Here   they   are   in   a   descending  order:  the  failure  to  use  a  crash  helmet  while  riding,  speeding,  using  mobile  phone  while  driving,  running  of  traffic   lights  and  failure  to  use  the  front  seatbelt  while  driving  were  perceived  as  five  offences  which  carry  the  highest  probability  of  being  caught.  

 In   addition,   the   POBC   for   committing   specific   traffic   offences   among   motorists   and  motorcyclists  were  taken  into  consideration.  This  study  had  identified  10  types  of  traffic  offences   for   motorists   and   seven   types   of   traffic   offences   for   motorcyclists.   For  motorists,   in  descending  order:  speeding,  using  mobile  phone  while  driving,  running  of  traffic   lights,   failure   to  use   the   front   seatbelt  while  driving  and  overtaking  at  a  double  line  were  perceived  as  posing  the  five  highest  probability  of  being  caught.  Meanwhile,  the   failure   to   use   a   crash   helmet   while   riding,   running   of   traffic   lights,   using   mobile  phone  while  driving,  speeding  and  overtaking  at  a  double  line  were  perceived  as  posing  the  highest  probability  of  being  caught  for  motorcyclists.  

 An   independent-­‐samples   t-­‐test   was   conducted   to   compare   the   mean   scores   of   road  users’   overall   POBC   for   the   Chinese   New   Year   Ops   periods   for   motorists   and  motorcyclists.  Based  on  Table  16,  it  can  be  seen  that  there  is  no  significant  difference  in  scores   for  motorists   (M  =  4.83,  SD  =  2.400)  and  motorcyclists,  M  =  5.08,  SD  =  2.615;   t  (1198)  =  1.701,  p  =  .089.    

 

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The  study  concluded  that  overall  POBC  for  traffic  offenses  between  both  types  of  road  users  is  the  same,  where  the  overall  POBC  for  traffic  offences  among  motorists  is  at  56%  while  the  POBC  for  motorcyclists  is  slightly  higher  by  3%,  at  59%.  Studies  show  that  for  both  categories  of   road  users,   the  perceptions  of   law  enforcement  are   the   same.  This  also   raises   the   question   to   researchers   whether   the   target   of   enforcement   presently  should  be  more  concentrated  on  one  category  of  road  users  only.  This  is  proposed  in  the  near  future,  as  due  to  man  power  constraints  among  law  enforcement,  the  authorities  can  come  up  with  an  alternative  or  a  new  strategy  which  focuses  more  on  one  category  of  road  users  only,  to  see  the  extent  of  changes  within  the  POBC  of  the  category  of  road  users   concerned.   This   ensures   that   in   percentage   terms   the   POBC   can   be   increased,  should  the  new  strategy  is  implemented.  

Table 16 Comparison of overall POBC between motorists and motorcyclists     Mean   SD   Independent-­‐samples  t-­‐test  Motorists     4.83   2.400   t  (1198)  =  1.701,  p  =  .089  Motorcyclists     5.08   2.615    

4.4.3.3 Mean Scores of Overall POBC for Traffic Offences for Two Time Periods Daytime and At Night of Ops CNY 2012

Table  17   illustrates  the  mean  scores  of   road  users’  overall  POBC  for  committing  traffic  offences  for  two  time  periods;  namely  daytime  and  at  night  throughout  Ops  CNY  2012.  The  findings  reveal  that  there   is  a  significant  difference   in  the  scores  for  daytime  (M  =  4.96,   SD  =  2.511)   and  at  night  M  =  4.48,   SD  =  2.601;   t   (2398)   =  4.602,  p   =   .0001.   The  magnitude  of  the  differences  in  the  means  (mean  difference  =  .48,  95%  CI:  .276  to  .685)  is   very   small   (eta   squared   =   0.01).   Although   the   result   shown   is   significant,   the  percentage  difference  between  daytime  and  at  night   is  only  by  5%.  This  clearly   shows  that  road  users  tend  to  think  that  the  probability  of  being  fined  by  traffic  enforcement  officials   in   the   daytime   is   slightly   higher   than   at   night   if   they   commit   traffic   offenses.  However,  there  is  not  much  difference  in  the  percentage.  

   

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Table 17 Comparison of road users’ overall POBC during daytime and at night     Mean     SD     Independent-­‐samples  t-­‐test           t  (2398)  =  4.602,  p  =  .0001  Daytime     4.96   2.511    At  night     4.48   2.601    

4.4.3.4 Traffic Enforcement Visibility to Road Users’ Perception throughout the Ops Periods

Figure  11  presents  the  results  of  traffic  enforcement  visibility  to  road  users’  perception  before,  during  and  after   the  Ops  on  expressways  and   federal   roads.   From   the   results,  52%   and   54%   of   the   respondents   from   expressways   and   federal   roads   respectively  reported  medium  visibility  of  traffic  enforcement  activities  before  the  Ops.    

 Moreover,   the   percentages   increased   to   61%   and   58%   along   the   expressways   and  federal  roads  during  the  Ops.  It  was  found  out  that  a  majority  of  the  respondents  stated  that   there   was   medium   visibility   of   enforcement   activities   during   the   enforcement  programme.    However  after  the  Ops,   there  was  a  decrease   in  percentages  for  the  expressway  users  (to  53%);  and   the   federal   road  users  was   (to  56%).  Therefore,   throughout   the  Chinese  New  Year  Ops  2012,  respondents  perceived  that  the  visibility  of  enforcement  activities  was   at   a   medium   level   especially   along   the   federal   roads   (54%,   58%   and   56%);   and  expressways  (52%,  61%  and  53%).    Throughout   the   Chinese   New   Year   Ops,   respondents   perceived   that   the   visibility   of  enforcement  activities  were  low  especially  along  the  federal  roads  (36%,  30%  and  32%);  and  expressways  (31%,  16%  and  27%).  

 A  Kruskal-­‐Wallis  test  was  performed  to  test  the  difference  in  the  enforcement  visibility  scores  for  each  Ops  CNY  period.  The  test  revealed  a  statistically  significant  difference  in  enforcement   visibility   scores   across   the   three  main   periods   (before   the  Ops,  n  =   400;  during  the  Ops,  n  =  400;  and  after  the  Ops,  n  =  400),  p  =  0.004.  The  period  of  during  the  Ops   recorded   a   higher   mean   rank   score   (638.55)   than   the   other   two   main   periods  

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(before   and  after   the  Ops).   This   is   in   line  with   the  POBC  decision  whereby   road  users  have   the  opinion   that   the  visibility  of  enforcement  before,  during  and  after   the  Ops   is  moderate.  

 Figure 11 Percentage of visibility of traffic enforcement at all locations

Table 18 Comparison of enforcement visibility scores for the three periods     Period   Mean  rank   p-­‐value  Enforcement  visibility  scores  

Before  Ops   558.49   0.004  During  Ops   638.55    After  Ops   604.46    

4.4.4 Summary

There   are   significant   differences   in   the   mean   scores   of   the   overall   POBC   for   traffic  offences  for  three  main  periods  of  before,  during  and  after  the   implementation  of   the  Ops  CNY  for  years  2008–2012.    

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There   is   no   significant   difference   in   the   mean   scores   of   the   overall   POBC   for   traffic  offences   for  motorists  and  motorcyclists   throughout  the  2012   Integrated  Chinese  New  Year  Ops.    Nevertheless,  there  is  a  significant  difference  in  the  mean  scores  of  the  overall  POBC  for  traffic  offences  for  two  time  periods;  daytime  and  at  night,  throughout  Ops  CNY  2012.    The  traffic  enforcement  visibility,  in  road  users’  perception  before,  during  and  after  the  Ops  enforcement  programme  was  at  a  medium  level.    

4.5 Seatbelt Use among Vehicle Occupants in Selected Areas in Malaysia

4.5.1 Introduction

In  Malaysia,   the  mandatory   law   of   seatbelt   use   of   the   rear   seatbelt   has   taken   effect  since  1   January  2009.  This  mandatory   law  had  been   introduced   to  mitigate   the   risk  of  severe  injuries  due  to  road  crashes  and  to  reduce  the  number  of  fatalities  due  to  these  severe  injuries.      The  number  of  vehicles  is  growing  rapidly  as  the  world  is  moving  through  development  and  monetary  capitalisation  process.  The  same  scenario   is  taking  place   in  this  country,  with   the  number  of   vehicles  on   the   road  getting  bigger  by   the  year.   In  2010   the   total  number  of   registered  vehicles  were  20,188,565  and  out  of   this   figure,  44%  were   four-­‐wheel  vehicles  (RTD  2010).    This  indirectly  reflects  the  magnitude  of  people  travelling  by  car.  As  the  number  of  vehicles  on  the  road  is  growing,  so  is  the  number  of  crashes,  due  to  the  increase  in  the  risk  of  crashes  when  the  number  of  vehicle  increases  on  the  road  relatively  (MIROS  2007).      This  huge  number  of  car  occupants  requires  a  specific  and  proven  intervention  such  as  the  use  of  seatbelt  as  a  measure  to   improve  their  safety  and  reduce  the  probability  of  severe  injuries  and  death.  The  compliance  with  seatbelt  law  is  important  due  to  the  fact  that   it   can   prevent   severe   injuries   and   reduce   the   number   of   fatalities   (Elvik   and  Vaa  2004).   The   seatbelt   has   been   proven   to   effectively   reduce   the   number   of   deaths   and  

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injuries   when   it   was   first   introduced   in   Victoria   in   1970   (Trinca   and   Dooley   1975).   In  addition,   Robertson   (1975)   found   that   deaths   occur   only   50%   less   often   to   belted  compared   to   non-­‐belted   vehicle   occupants   in   crashes,   according   to   previously  unanalysed  data  from  three  U.S.  states  during  that  year.        According  to  a  study  done  by  a  group  of  researchers  from  University  of  UAE,  the  results  show   that   the   Abbreviated   Injury   Scale   (AIS)   scores   for   thorax,   back,   and   lower  extremity  were  significantly  higher   in  unrestrained  occupants  as  compared  to  those  of  restrained  occupants’  with  p  =  0.001,  p  =  0.036  and  p  =  0.045  respectively.  The  Glasgow  Coma   Scale   (GCS)   score   recorded   was   significantly   lower   in   unrestrained   than   in  restrained  occupants  with  p  =  0.006  and  more  surgical  operations  were  performed  on  the  unrestrained  occupants  with  p  =  0.027  (Fikri  et  al.  2011).      Furthermore,   from  a  study  undertaken  by  a  researcher   (Diana  et  al.  1991)   to  measure  the  reduction  of  injuries  before  and  after  the  implementation  of  seatbelt  use  law,  it  was  found   out   that   seatbelt   use   helps   reduce   the   number   of   injuries   among   vehicle  occupants.  Furthermore,  the  study  also  found  out  that  after  the  law  was  implemented,  the  front  occupants  were  less  likely  to  receive  medical  treatment  as  compared  to  before  its  implementation.  In  addition,  the  reduction  in  the  number  of  injuries  was  greater  for  passengers  in  the  right  front  seat  than  those  of  the  drivers’  and  the  number  decreased  for   frontal   crashes   among   other   types   of   crashes.   From   the   same   study,   the   injury  reduction  effects  occurred  primarily  through  reductions  in  the  number  of  head  and  face  injuries,   particularly   those   that   occur   from   contacts   with   the   windshield   and   the  instrument   panel   (Diane  et   al.   1991).   These   results   from  both   studies   highlighted   and  indicated   the   importance   of   seatbelt   use   in   reducing   and   minimising   the   severity   of  injuries  among  vehicle  occupants  who  are  involved  in  road  traffic  collisions.    Since  the  regulation  for  rear  seatbelt  use  took  effect  on  1  January  2009,  many  concerted  efforts  have  already  been  made  by  various  agencies  to  promote  the  use  of  rear  seatbelt.  However,  the  lack  of  consistency  in  these  efforts  may  have  reduced  its  effectiveness  in  increasing  and  maintaining  the  rate  of  rear  seatbelt  use.  A  study  by  Norlen  et  al.  (2010)  shows   that   the  Ops  was   significantly  effective   in   increasing   the  use  of   seatbelt  among  front   passengers   and   drivers.   However,   after   six  months   of   the   Ops,   compliance   rate  

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decreased   for  both   types  of  vehicle  occupants.   In  addition,  as   shown   in  Figure  12,   the  compliance  rate  for  drivers  and  front  passengers  were  consistent  from  December  2008  until   June   2010.   In   comparison,   the   compliance   rate   of   rear   passengers   shows   a  decreasing  pattern  starting  from  March  2009  until  June  2010.    

  Figure 12 Nationwide seatbelt use rate (Overall) December 2008–June 2010

As  part  of  this  concerted  effort,  the  integrated  enforcement,  the  ‘Ops  Bersepadu’  during  festive  seasons  is  regularly  implemented  by  various  agencies.  This  Ops  CNY  was  the  sixth  Ops  since  the  regulation  for  rear  seatbelt  use  had  taken  effect.  Out  of  these  Ops,  three  were   evaluated   in   terms   of   vehicle   occupants’   compliance  with   the   rear   seatbelt   use  regulation.  The  last  Ops  in  August  2011  did  not  show  encouraging  results   in  regards  to  the   rear   seatbelt   use.   As   a   matter   of   fact,   the   Ops   recorded   a   slight   reduction   as  compared  to  the  baseline  rate  from  before  the  Ops.    The  more  lenient  strategy  of  focusing  more  on  advocacy  instead  of  enforcement  of  the  law,  which  was  used  during  the  August  2011  Ops  was  claimed  to  be  the  factor  for  these  negative  results.  As  part  of  the  continuous  improvement,  the  strategy  of  the  Ops  2012  had  been  revised  to  put  more  emphasis  on  enforcement  as  opposed  to  advocacy.        

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Therefore,  this  study  was  carried  out  to  determine  the  effectiveness  of  the  current  Ops  in  terms  of  car  occupants’  compliance  of  seatbelt  use  among  car  occupants  in  Malaysia  in  selected  areas,  and  especially  on  the  compliance  of  rear  seatbelt  use.  The  hypothesis  of  the  study   is  that  the  current  Ops  will   improve  the  seatbelt  use  rate  of  not  only  rear  passengers,  but  also  the  front  seat  occupants’.    

4.5.2 Hypothesis

The   percentage   of   seatbelt   users   would   be   higher   with   the   presence   of   more  enforcement  activities.  

4.5.3 Findings

4.5.3.1 Overall Seatbelt Use Rate among Vehicle Occupants by the Phase of the Ops

The   percentages   of   the   overall   seatbelt   use   rate   among   vehicle   occupants   during   the  three  periods  of  the  Ops  were  shown  in  Figure  13.  From  this  chart,   it  can  be  seen  that  the   seatbelt   use   rate   for   drivers   for   during   the   Ops   is   the   highest   among   the   three  periods.  The  percentage  for  during  the  Ops  was  91.50%,  as  compared  to  90.01%  before  the  Ops;  and  89.32%  after  the  Ops.  This  is  similar  with  the  pattern  of  seatbelt  use  rate  of  front  passengers   and   rear   passengers.   For   front  passengers,   the  percentage   increased  from   80.52%   to   87.09%   before   and   during   the   Ops   respectively,   but   decreased   to  83.56%  after  the  Ops  period.  Meanwhile,  the  percentages  for  rear  passengers’  seatbelt  use  rate  were  9.18%,  13.45%  and  12.21%  during  the  three  periods  of  the  Ops.    

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Figure 13 Overall seatbelt use rate among vehicle occupants during the three periods of the Ops

4.5.3.2 Relative Risk on Vehicle Occupants’ Seatbelt Use Status during the Three Periods of Ops

Drivers,   front  passengers  and   rear  passengers’   seatbelt   use   rates   increased  during   the  Ops  period  as  compared  to  before  and  after  the  Ops  (Table  19).  The  increase  in  seatbelt  use   rate   among   drivers   however   is   not   statistically   significant.   For   front   and   rear  passengers,  there  is  a  significant  increase  in  the  seatbelt  use  rate  during  the  Ops  period  as  compared  to  before  the  Ops.  However,  the  magnitude  of  changes  is  small,  as  shown  by  the  relative  risk  of  1.08  (1.04,  1.13)  and  1.46  (1.21,  1.78)  for  front  occupants  and  rear  passengers   respectively.  After   the  Ops  period,   the   seatbelt  use   rates   for  drivers,   front  passengers   and   rear   passengers   decreased   as   compared   to   during   the   Ops.  Nevertheless,  the  results  are  not  statistically  significant  with  the  Relative  Risk  (95%  CI)  of  0.98  (0.95,  1.00)  for  drivers,  0.96  (0.92,  1.00)  for  front  passengers  and  0.91  (0.76,  1.08)  for  rear  passengers  (Table  19).      

90.01   91.50   89.32  

80.52  87.09   83.56  

9.18  13.45   12.21  

0.00  

10.00  

20.00  

30.00  

40.00  

50.00  

60.00  

70.00  

80.00  

90.00  

100.00  

Before   During   Aier  

Wearin

g  Ra

te  (%

)  

Phase  of  OPS  CNY  

Driver   Front  Passenger   Rear  Passenger  

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Table 19 Likelihood of driver’s seatbelt use status during and after the Ops, as compared to before it

 Seatbelt  use   Use  status   Before  

Ops  During  Ops   After  Ops  

N   N   RRa  (95%  CI)   N   RRa  (95%  CI)  Driver              Overall   Belted      793      958   1.02c  

(0.99,1.05)    953   0.98c  

(0.95,1.00)     Unbelted        88        89    114  Non-­‐expressways  

Belted      378      475   1.01  (0.97,1.06)  

 498   1.02  (0.98,1.06)  

  Unbelted        45        50        43  Expressways   Belted      415      483   1.02  

(0.98,1.06)      455   0.93  (0.90,  

0.97)     Unbelted        43        39        71  Front  passenger  

           

Overall   Belted      715      877   1.08b  (1.04,1.13)  

 783   0.96c  (0.92,1.00)     Unbelted      173      130    154  

Non-­‐expressways  

Belted      381      431   1.03  (0.98,1.09)  

 401   0.97  (0.92,1.02)  

  Unbelted        66        59        68  Expressways   Belted      334      446   1.14b  

(1.07,1.21)    382   0.95  (0.90,1.00)  

  Unbelted      107        71            86  Rear  passenger              Overall   Belted      152      228   1.46b  

(1.21,1.78)      209   0.91c  

(0.76,1.08)     Unbelted   1503   1467   1503  Non-­‐expressways  

Belted        96      122   1.27  (0.99,1.63)  

         95   0.77  (0.60,0.99)  

  Unbelted      761      734    766  Expressways   Belted   56   106   1.80b  

(1.32,2.45)  114   1.06  (0.83,1.36)  

  Unbelted   742   733   737  aRelative  risk  of  2  by  2  table  analyses,  bSignificant,  cNot  Significant  

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4.5.4 Summary

The  approaches  employed  by  relevant  enforcement  agencies  during  Ops  CNY  2012  were  different  from  those  taken  during  the  previous  Ops.  The  previous  Ops  focused  more  on  advocacy  and  educating   road  users  whereas   in   this  Ops,  more  emphasis  was  given  on  the   enforcement   activities.   The   presence   of   the   enforcement   officers   was   also   made  more  pronounced.      From   the   results,   it   can   be   seen   that   the   overall   seatbelt   use   rate   for   drivers,   front  passengers  and  rear  passengers  had  shown  an  increase  during  the  Ops  as  compared  to  before.  Then,  the  seatbelt  use  rate  for  all  vehicle  occupant  shows  a  decreased  after  the  Ops   compared   to   during.   This   shows   that   the   current   Ops   activities   have   a   positive  impact   on   the   compliance   of   seatbelt   use   among   vehicle   occupants,   although   this  impact   is   not   sustained   well.   The   findings   also   support   the   notion   that   if   the  enforcement   activities   are   increased,   the   compliance   rate   of   seatbelt   use   would   also  increase,  but  decline  when  the  enforcement  activities  are  reduced  over  time  (Norlen  et  al.  2010).  Ops  CNY  2012  was  effective  in  improving  the  seatbelt  use  rate  among  vehicle  occupants  in  Malaysia  but  the  magnitude  of  change  was  still  very  small.    One   limitation   of   this   study   is   that   the   observations   were   restricted   to   daytime.  Therefore  the  results  do  not  represent  the  pattern  of  seatbelt  use  by  time  of  day.  

4.6 Compliance in terms of Helmet Use

4.6.1 Introduction

In  Malaysia,  head   injury   is   still   the   leading  cause  of  motorcyclist   fatalities;  killing  more  than  2,000  motorcycle  riders  annually  for  the  past  six  years  (RMP  2010).  In  2004,  WHO  reported   that   the   implementation   of   helmet   use   law   in   Malaysia   has   reduced  motorcyclist   fatalities   by   30%.   However,   a   recent   trend   shows   an   increase   in   head  injury-­‐associated  deaths  among  Malaysian  motorcyclists.  Studies  on  the  compliance  rate  of  helmet  law  have  found  a  gap  in  the  rate  of  helmet  use  between  motorcyclists  in  sub-­‐urban   and   those   in   rural   areas.   For   example,   Kulantayan   et   al.   (2001)   reported   that  compliance  in  rural  area  was  as  low  as  30%.  

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This   research   is   aimed   at   studying   the   effectiveness   of   enforcement   activities   in  improving   the   rate   of   helmet   use   among  Malaysian  motorcyclists   during  Ops   Chinese  New  Year  2012.  The  study  was  conducted  over  a  period  of  three  weeks;  before,  during  and  after  the  Ops  period.  Four   locations  representing  rural  and  sub-­‐urban  areas   in  the  state  of  Selangor  were  chosen  as  the  data  collection  sites.  At  each  data  collection  site,  a  four-­‐hour   observation   session   was   conducted   at   a   strategic   point   selected   at   the  roadside   of   a   two-­‐lane,   single   carriageway   road   to   observe   the   use   of   helmet   among  motorcyclists  travelling  on  each  direction  of  the  road.  

4.6.2 Hypothesis

• Helmet   use   rate   among  motorcyclists   will   increase   during   the   Ops,   paralleling   the  increase  in  enforcement  activities  during  the  Ops  period.  

• Helmet  use  rate  in  rural  areas  is  lower  than  that  of  in  sub  urban  areas.  

4.6.3 Findings

4.6.3.1 Helmet Use

The  rate  of  helmet  use  compliance  during  the  Ops  in  rural  areas  increased  by  0.53%  and  0.16%   in   Semenyih   and   Kuala   Selangor   respectively;   as   compared   to   before   the   Ops.  Although  the  compliance  rate   increased  by  1.78%  in  sub  urban  areas  of  Semenyih,  the  opposite  trend  was  recorded  in  Kuala  Selangor  where  the  compliance  rate  decreased  by  5.43%,  from  96.89%  before  the  Ops,  to  91.46%  during  the  Ops.  However  the  percentage  of  helmet  use  in  a  sub  urban  area  of  Kuala  Selangor  after  the  Ops  then  increased  6.29%.  In  overall,  the  average  compliance  rate  in  sub  urban  areas  (96.43%)  is  higher  than  that  of  rural  areas’  (87.02%),  as  shown  in  Figure  14.  

 

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  Figure 14 Helmet use compliance

 Table 20 Relative risk of helmet use rate during Ops vs before and after Ops  

Location   Helmet  use  status  

Before  Ops   During  Ops   After  Ops  N     N     RR  

(95%  CI)  N     RR  

(95%  CI)  Semenyih   Rural   Helmet  

Yes    578   88%    818   88%   1.006  

(0.97,  1.04)  

 998   91%   0.97    (0.94,  1.00)  

Helmet  No  

     81        109            98        

   659        927         1096                                      

Urban    

Helmet  Yes  

1015   97%   1961   99%   1.018  (1.01,  1.03)  

1276   97%   1.01  (1.00,  1.02)  

Helmet  No  

     34          29            37        

    1049       1990           1313          

75  

80  

85  

90  

95  

100  

Before  Ops  During  Ops   Aier  Ops   Before  Ops  During  Ops   Aier  Ops  

SEMENYIH   KUALA  SELANGOR  

Helm

et  Use  Rate  (%

)  

RURAL   SUB  URBAN  

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Table 20 Relative risk of helmet use rate during Ops vs before and after Ops (continued)  

Location   Helmet  use  status  

Before  Ops   During  Ops   After  Ops  N     N     RR  

(95%  CI)  N     RR  

(95%  CI)  Kuala  Selangor  

Rural      

Helmet  Yes  

 636   85%    644   85%   1.002  (0.96,  1.04)  

 640   84%   1.01  (0.97,  1.06)  

Helmet  No  

 110        110          118        

     746        754          758                                        

Urban    

Helmet  Yes  

 779   97%   1393   91%   0.944*  (0.93,  0.96)  

 782   98%   0.94*  (0.92,  0.95)  

Helmet  No  

   25        130            18        

     804       1523            800          RR  –  Relative  Risk              *significant  at  95%  CI  

Table   20   describes   the   relative   risk   for   helmet   use   rate   for   both   Semenyih   and   Kuala  Selangor  areas.  Observation  for  before  the  Ops  and  after  the  Ops   is  defined  as  control  variables,   as   these   two   represent   the   time   during   which   no   enforcement   activity   is  present.    Percentage  of  helmet  use  rate  was  generally  low  before  the  Ops  and  increased  slightly   during   and   after   the   Ops.  Whether   or   not   the   increment   is   significant,   a   95%  confidence  interval  on  relative  risk  is  provided.  A  significant  increase  in  helmet  use  rate  was  observed   in  urban  areas  of  Kuala  Selangor  (95%  CI   is  0.93,  0.96)  for  before-­‐during  the  Ops,  and  (95%  CI  is  0.92,  0.95)  for  during-­‐after  the  Ops.  Whereas  in  Semenyih,  none  of  the  areas  showed  significant  increase  in  the  helmet  use  rate,  for  before  and  after,  as  compared  to  during  the  Ops.  

4.6.3.2 User Type

Figure  15  shows  that   the  compliance  rate  among  child  motorcyclists   is   still   lower   than  50%  in  both  rural  and  sub  urban  areas,  whereby  the  percentage  of  helmet  use  among  

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children  decreased  in  rural  areas.  However,  there  was  an  overall  increase  (by  23.81%)  in  the   compliance   rate   during   the   Ops   in   the   sub   urban   areas   of   Semenyih.   For   adult  motorcyclists,  female  riders  recorded  a  higher  increase  in  compliance  rate  as  compared  to   the   male   riders   during   the   Ops.   The   observation   shows   that   on   average,   the  compliancy  rate  among  male  and  female  is  higher  than  90%.  

  Figure 15 Helmet use rate by user type

4.6.3.3 Helmet Type

The  use  of   full-­‐type  helmet   (open-­‐face)   increased  during   and   after   the  Ops.   From   the  observation,   more   than   90%   motorcyclists   were   observed   to   be   using   open-­‐face  helmets.  However,  the  use  of  open-­‐face  helmets  was  more  popular  in  rural  areas  than  in  sub  urban  areas  (Figure  16).  

0  

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g  Ops  

Aier  Ops  

Before  Ops  

Durin

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Before  Ops  

Durin

g  Ops  

Aier  Ops  

Before  Ops  

Durin

g  Ops  

Aier  Ops  

RURAL   SUB  URBAN   RURAL   SUB  URBAN  

SEMENYIH   KUALA  SELANGOR  

Helm

et  Use  Rate  (%

)  

Male   Female   Children  

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  Figure 16 Use of full-type (open-face) helmet

4.6.4 Summary

There   was   a   significant   increase   in   helmet   use,   as   observed   in   urban   areas   of   Kuala  Selangor  (95%  CI  is  0.93,  0.96)  for  before-­‐during  the  Ops,  and  (95%  CI  is  0.92,  0.95)  for  during-­‐after   the  Ops.   In   Semenyih,   none  of   the   areas   showed  a   significant   increase   in  the   rate   of   use   for   before   and   after,   as   compared   to   during   the   Ops.   The   average  compliance   rate   in   sub  urban   areas   (96.43%)  was  higher   than   in   rural   areas   (87.02%).  Helmet  use  among  children  was  still   low   (average  31.40%)  as  compared   to  adult  male  and  female  (94.17%  and  93.29%).  The  use  of  full-­‐type  helmet  (open-­‐face)  was  over  90%  during  the  observation.  

4.7 Overtaking

4.7.1 Introduction

In   the   year   2010,   head-­‐on   collisions   made   up   17%   of   the   overall   fatal   accidents   in  Malaysia.  Overtaking  is  one  of  the  risky  actions  which  could  lead  to  severe  impact  if  an  overtaking   vehicle   collides   with   the   oncoming   traffic   especially   if   both   vehicles   are  

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Before  Ops  During  Ops   Aier  Ops   Before  Ops  During  Ops   Aier  Ops  

SEMENYIH   KUALA  SELANGOR  

Helm

et  Use  Rate  (%

)  

RURAL   SUB  URBAN  

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travelling   at   a   high   speed.   Head-­‐on   collisions   are   mainly   caused   by   inappropriate  overtaking   behaviours,   especially   on   a   single   carriageway   road.   The   effects   of  enforcement   activities   towards   the   number   of   illegal   overtaking   vehicles   could   be  determined  by   comparing   the  number  of   illegally  overtaking   vehicles  during   and  after  the  period  of  Ops  CNY  2012.      

 The  study  was  conducted  at  five  locations  in  Perak  and  Selangor.  Four  locations  were  on  the  federal  road  and  one  location  was  on  state  road.  The  data  from  each   location  was  collected   at   roads   with   double   line   marking,   on   which   it   is   illegal   for   road   users   to  overtake.   For  each  observation,  data  was   collected   for   three  hours.  All   locations  were  single  carriageway  roads  with  one  lane  for  each  direction.  

4.7.2 Hypothesis

• The   Ops   is   effective   in   reducing   the   number   of   illegally   overtaking   vehicles   in  Malaysia.  

4.7.3 Findings

The   traffic   volume   count   shows   that   the   total   volumes   for   three   hours   at   all   five  locations  were  11,797  vehicles  for  before  the  Ops  period.  The  total  volumes  during  the  same  duration  at  the  same  locations  were  13,721  vehicles  during  Ops  CNY  2012  period.  This  shows  that  there  was  an  increase  of  16.4%  of  traffic  volume  during  the  Ops  period  as  compared  to  before  the  Ops  period.  The  traffic  volume  later  decreased  by  8.6%  after  the  Ops   period.   In   terms   of   the   traffic   volume  distribution   at   the   study   locations,   the  highest  volume  was  observed  at  B0018  and  the  lowest  at  F0008  (Figure  17).        The  traffic  compositions  at  all  sites  were  almost  similar.  Cars  were  the  biggest  group  at  all   sites  which  accounted   for  52.3%  of   the  overall   traffic  volume  before  Ops  CNY  2011  period   and   increased   to   55.5%   during   the   Ops   Raya   2011   period.   The   figure   later  dropped  to  52.4%  after  the  Ops  period.  The  composition  of  vans  and  motorcycles  during  the   Ops   Raya   2011   were   almost   the   same   at   about   16%   for   each   vehicle   type.   The  composition  of   lorry  was  13.5%  of   the  overall   traffic  before  Ops  CNY  2012  period  and  decreased  to  9.5%  during  the  Ops  period  and  later  decreased  again  to  13.2%  after  the  

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Ops  period.  The  volume  of  buses  at  all  study  locations  was  less  than  1%  for  both  during  and  after  Ops  Raya  2011  period.    

Figure 17 Traffic volume by route number  

The   percentage   of   illegally   overtaking   vehicles   at   all   study   locations   was   3.5%   (641)  before  Ops   CNY   2012.   During  Ops   Raya   2011   period,   the   figure   of   illegally   overtaking  vehicles  dropped   to  1.9%  and   remained  at   the   same   rate  after   the  Ops  period,  at   the  same  study   locations.  A  simple  Chi-­‐square  analysis  shows  the  reduction   in  the  number  of   illegal   overtaking   in   relation   with   the   total   number   of   vehicles   before,   during   and  after   the   Ops   period.   From   five   of   the   study   locations,   three   locations   show   that   the  reduction  in  the  number  of  illegally  overtaking  vehicles  during  the  Ops  were  parallel  to  the   Ops   activities.   Hence   there   are   effects   of   the   Ops   on   the   number   of   illegally  overtaking  vehicles  at  certain   locations  but  there  is  no  effect  at  the  other   locations,  as  shown  in  Table  21.    

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3500  

4000  

B0018   F0009   F0008   F0001   F0058  

Before   During   Aier  

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Table 21 Chi-square analysis for illegal overtaking  Route  number   Period   Volume   Illegal  

overtaking  Chi-­‐square  test  

B0018   Before   3291   76   Not  significant  During   3571   76  After   3476   53  

F0009   Before   2485   104   Significant  During   2645   45  After   2642   74  

F0008   Before   1681   30   Significant  During   2598   22  After   2152   9  

F0001   Before   2403   60   Not  significant  During   2638   55  After   2205   27  

F0058   Before   1937   142   Significant  During   2269   65  After   2071   73  

4.7.4 Summary

In   general,   the   Ops   had   an   effect   on   the   reduction   of   illegal   overtaking   at   certain  locations  along  different   routes,  however   this   is  not   true  at   some   locations.  The  study  shows   that   illegal  overtaking  among   road  users  was   rather   infrequent  as   compared   to  the   total   volume   of   vehicles.   However   this   issue   shouldn’t   be   neglected   because   the  outcome  of  crashes  resulting  from  overtaking  is  usually  very  severe.        

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5.0 Conclusion The  conclusion  for  each  study  is  summarised  below.    5.1   The  number  of   accidents   increased  during  Ops  CNY  2012  as   compared   to  Ops  

CNY  2010.  Although  there  is  an  increase  in  the  number  of  accidents,  the  number  of  fatalities  shows  a  decrease  when  comparing  Ops  CNY  2010  to  Ops  CNY  2012.  The  reduction  however  was  found  not  to  be  significant.    

 5.2   Traffic  volumes  are  expected  to  increase  during  the  festive  seasons,  contributing  

towards   a   higher   vehicle-­‐kilometre   travelled   (VKT)   among   road   users,   which  would  eventually  translate   into  a  higher  risk  of  crash.  Therefore   it   is   important  to   observe   the   relationship   between   volume   and   the   crash   in   traffic  management   planning,   in   the   effort   to   reduce   the   number   of   crashes   in   the  future.   However,   due   to   some   delays   from   a   relevant   party,   no   relationship  could  be  observed  from  this  report.  

 5.3   It  can  be  concluded  that  Ops  Sikap  2011  is  not  fully  effective  in  influencing  road  

users  to  travel  at  a  lower  speed  during  the  Ops  campaign.  This  can  be  seen  from  the  higher  percentage  of  road  users  exceeding  the  speed   limit  during  the  Ops.  Almost  half  of  the  road  users  travelled  over  the  speed  limit  during  the  Ops.  

 5.4   This   study   indicates   that   the   presence   of   a   speed   limit   sign   has   no   significant  

effect  on  the  road  users’  travelling  speed.  This  study  also  shows  that  the  speed  during  the  Ops  is  significantly  higher  as  compared  to  after  the  Ops.  This  may  be  due  to  the  road  users’  rush  to  get  to  their  destinations  to  celebrate  Chinese  New  Year.   This   shows   that   the   strategy   employed   during   Ops   CNY   2012   to   reduce  speed  was  not  successful.    The  study  also   indicates   that   the  behaviour  change  actually   takes  place  during  the  post  festive  season  where  the  conative   level   is  at   its  peak.  This  shows  that  

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the   advocacy  blitz   tactic   through   the  media   delivers   its   accumulative   effect   at  the   end   of   the   campaign.   Therefore,   the   media,   regardless   of   the   channel,  should  be  encouraged  to  continue  promoting  road  safety  messages  to  the  public  as  it  is  proven  that  the  longer  the  campaign,  the  more  effective  it  is  in  changing  road  users’  behaviour.  

 5.5   It  is  apparent  that  the  implementation  of  Ops  Bersepadu  conducted  during  this  

Chinese   New   Year   was   effective   in   influencing   bus   drivers’   overall   POBC   for  traffic  offences.  The  bus  drivers’  overall  POBC  for  traffic  offences  are  the  same  regardless  of   the   time  period.   It  was  shown  that   the  bus  drivers’  overall  POBC  for  traffic  offences  is  not  affected  neither  by  the  time  of  day.  Moreover,  it  was  found   out   that   the   enforcement   methods   employed   by   the   RTD   during   this  festive   season   were   effective   in   increasing   the   overall   bus   drivers’   POBC   for  traffic  offences.    

 Based  on  the  findings  from  all  the  studies  conducted  on  Ops  Chinese  New  Year  2012,   it   could   generally   be   concluded   that   effective   and   focused   enforcement  activities   showed   good   results   especially   for   POBC   among   road   users.  Meanwhile,  enforcement  activities  on  other  aspects  should  be  improved  in  the  future   to   further   reduce   the   number   of   crashes   and   fatalities   in   the   country.    Conclusions  from  each  study  are  summarised  as  follows.  

 o The  Ops   Enforcement   programmes   conducted   from   2008   until   2012  were  

found   to   be   effective   in   increasing   overall   road   users’   perception   of  probability   of   being   caught   for   committing   traffic   offences.   However,   the  recorded   perception   levels   for   traffic   offences   for   five   years   of   Integrated  Chinese  New   Year  Ops  were  medium,   in   the   range   of   41%   to   56%.     Road  users   are   of   the   opinion   that   despite   committing   traffic   offences,   their  probability  of  being  fined  by  the  authorities  is  low.  

 o For  this  Ops,  the  percentage  of  road  users'  overall  POBC  showed  the  highest  

percentage   of   the   five-­‐year   study   since   it   was   first   conducted   during   the  2008   Chinese   New   Year.   This   clearly   shows   a   significant   improvement   in  

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tandem  with  enforcement   strategies  and   the   ‘no   compromise’   stance   that  are   adopted   by   the   enforcement   agencies   for   this   year’s   Ops   CNY.   The  number  of  summonses  issued  by  the  RMP  showed  an  increase  of  nearly  one  time   more   than   the   number   of   summonses   issued   during   the  implementation   of   the   previous   year’s   Ops   CNY,   which   amounted   to  315,949.  The  RTD  also   issued  13,720  summonses   in  the   implementation  of  the   Ops.   Indirectly,   this   is   one   of   the   main   factors   contributing   to   an  increase  in  the  percentage  of  the  overall  POBC  during  Ops  CNY.  

 o Hopefully,  the  findings  of  this  study  can  change  the  enforcement  to  be  more  

focused  on   specific   road  users  or   target   enforcement  only.   This   should  be  done  with  the  intention  of  increasing  the  level  of  discipline  among  the  road  users,  as  well  as  to  increase  their  level  of  POBC.    

 5.7     Findings   from  this   study  conclude   that   the  current  Ops  have  a  positive   impact  

on   the  seatbelt  use   rate  among  drivers,   front  passengers  and  rear  passengers.  However,  the  seatbelt  use  rate  was  not  sustained  after  the  Ops.  The  magnitude  of  change  was  also  small,  suggesting  that  there  is  a  need  to  have  a  more  specific  and  continuous  enforcement  that  focuses  more  on  car  occupants.  Therefore,  it  is   important   to   regularly   publicise   the   enforcement   activities   to   increase   the  perception   of   being   caught   among   car   occupants.   At   the   same   time,  enforcement  activities  pertaining  to  seatbelt  use  should  be  increased  and  made  more  visible  to  the  public.    

The  collective  evidence  has  shown  that  the  Ops  was  effective  in  increasing,  but  not  in  sustaining  the  seatbelt  use  rate.      

5.8     The   findings   concluded   that   there   is   little   change   in   the  percentage  of  helmet  use  during  the  observation.  This  may  be  due  to  the  already  high  percentage  of  helmet  use  rate  (>80–90%)  within  the  study  area.  

5.9     In   general,   the   enforcement   activities   show   some   effects   on   the   number   of  illegally   overtaking   vehicles   during   this   Ops   period.   The   study   shows   that   the  number  of   illegally  overtaking  road  users  was  rather  small  as  compared  to  the  

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total   volume.   However   this   issue   can’t   be   neglected   because   the   outcome   of  overtaking  crashes  is  very  severe.    

   

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6.0 Recommendations • Enforcement   activities   should   be   conducted   throughout   the   year   instead   of   by  

season,  so  that  the  enforcement  will  be  more  visible  to  the  public.  • The   RMP   and   LpTC   should   use   the   findings   as   indicator   to   enhance   their  

enforcement  activities  in  order  to  make  them  more  efficient.    • New   enforcement   methods   need   to   be   conducted   especially   for   bus   drivers,   to  

make   them  adhere   to  all   traffic   regulations  and   also   to   reduce  accidents   involving  bus  express.  

• The  study  of  bus  drivers’  perception  of  being  caught   should  also  be  conducted  on  normal,   non-­‐festive   days   since   bus   trips   do   not   only   take   place   during   festive  seasons,  but  throughout  the  year.  

• Serious  enforcement  on  speed  violators   should  be  carried  out  since  even  with   the  reduction  of  speed  by  10  km/h  during  the  festive  season,  the  percentage  of  speed  violators  are  still  high.  

• The  method  employed  in  the  Ops  of  giving  out  summonses  to  violators  was  effective  in   improving   the   seatbelt   use   rate   among   vehicle   occupants   in  Malaysia,   but   the  magnitude  of  change  was  still  very  small.  

   

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usage  on  injury  pattern  and  outcome  of  vehicle  occupants  after  road  traffic  collisions:  prospective   study.  World   Journal   of   Surgery,   36(2):   255–259,  DOI:  10.1007/s00268-­‐011-­‐1386.  

Elvik,   R  &  Vaa,   T   (2004),  The  handbook  of   road   safety  measures,   Amsterdam:   Elsevier  Sciencedirect.    

Lestina,   DC,  Williams,   AF,     Lund,   AK,   Zador,   P   &   Kuhlmann,   TP   (1991),  Motor   vehicle  crash   injury  patterns  and   the  virginia   seat  belt   law,   Insurance   Institute   for  Highway  Safety,   Arlington,   Va   and   Emergency   Medical   Services,   University   of   Virginia,  Charlottesville.    

MIROS  (2007),  The  effectiveness  of  ops  bersepadu  conducted  over   the  hari   raya  period  2007,  Kuala  Lumpur:  Malaysian  Institute  of  Road  Safety  Research.  

M-­‐ROADS   (2012),   Malaysian   road   accident   and   database   system,   Kuala   Lumpur:  Malaysian  Institute  of  Road  Safety  Research.  

Norlen   M,   Mohammad-­‐Fadhli   MY,   Ilhamah   O,   Noradrenalina   I,   Wahida   AB   &   Noor  Faradila   P   (2010),   Short-­‐term   and   long-­‐term   effects   of   the   enhance   enforcement  programmes   on   seatbelt   wearing   among   front   occupants   in   Malaysia,   Journal   of  Community  Health,  16(2):  47–56.  

RTD   (2010),  Malaysia’s   new   car   registration,   1998–2010,   Putrajaya:   Road   Transport  Department  of  Malaysia.  

Robertson,   LS  (1976),   Estimates   of   motor   vehicle   seat   belt   effectiveness   and   use:  implications  for  occupant  crash  protection,  American  Journal  of  Public  Health,  66(9):  859–864,  doi:  10.2105/AJPH.66.9.859.  

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Trinca,   GW   &   Dooley,   BJ   (1975),   The   effects   of   mandatory   seat   belt   wearing   on   the  mortality  and  pattern  of  injury  of  car  occupants  involved  in  motor  vehicle  crashes  in  Victoria,  Med  J  Aust.,  31;1(22):  675–8.  

WHO   (2004),  World   report   on   road   traffic   injury   and  prevention,   Switzerland,  Geneva:  World  Health  Organization.  

   

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Appendices

Appendix A  

Speed Analysis

  Figure A1 Site with a speed limit sign    

  Figure A2 Site without a speed limit sign    

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Appendix B

Road Safety Advocacy

Methodology  

As  mentioned  earlier,  this  study  was  conducted  to  quantify  the  dosage  of  news  that   is  related   to   road   safety   that   has   been   broadcasted   and   published   through   traditional  media;  and  also  to  measure  the  effects  of  road  safety  messages  received  by  road  users.  The  data  collection  for  each  study  is  conducted  separately.  In  quantifying  the  dosage  of  road   safety   information,   the   data   was   obtained   through   a   media   monitoring   agency  called  ‘Media  Monitors’;  subscribed  to  by  the  researchers.  The  agency  monitors  news  on  accidents   and   articles   related   to   road   safety   that   were   broadcasted   and   published  through  newspapers,   television  and   radio.  The  data  was  monitored   for  duration  of   six  weeks  (1  January–14  February  2012)  to  compare  before,  during  and  after  the  Ops.      The  media  channels  that  were  monitored  are  as  listed  in  Table  B1.  

Table B1 List of media monitored by the monitoring agency

Media  Television  

Astro  Awani   Astro  Bernama   RTM  1  

RTM  2   TV3   NTV7  

8TV   TV9    

     

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Table B1 List of media monitored by the monitoring agency (continued)  

Media  Newspaper  

Berita  Harian   Malaysia  Nanban   Sin  Chew  Jit  Poh  

Berita  Minggu   Malaysian  Reserve   Sinar  Harian  

Borneo  Post  Sabah   Metro  Ahad   Sunday  Sun  

Borneo  Post  Sarawak   Mingguan  Malaysia   Tamil  Nesan  

China  Press   Mingguan  Sarawak   The  Edge  

Daily  Express   Nanyang  Siang  Pau   The  Edge  Financial  Daily  

Guang  Ming  Daily   New  Sabah  Times   The  Star  

Harakah   New  Sarawak  Tribune   Utusan  Borneo  Sarawak  

Harian  Metro   New  Sunday  Times   Utusan  Malaysia  

Kosmo   New  Sunday  Tribune    

Kwong  Wah  Yit  Poh   Oriental  Daily  News    

Makkal  Osai   See  Hua  Daily  News  Sabah    

Malay  Mail  See  Hua  Daily  News  

Sarawak    

Radio  

Radio  24  Bernama   Nasional  FM   Lite  FM  

Mix  FM   Hitz  FM   Radio  23  

Era  FM   Sinar  FM   Hot  FM  

Xfresh  FM   My  FM   THR  FM  

Traxx  FM   Muzik  FM   Business  FM  

Minnal  FM      

As   for   the  effect  of  media  dosage  on   road  users’  behaviour,   a   survey  was  used   in   the  data  collection.  Road  users  were  asked  on  their  awareness  on  road  safety   information  and   how   far   the   information   received   influenced   their   driving   behaviour.   The  questionnaire   is   divided   into   three   sections:   (i)   exposure   to   road   safety  messages;   (ii)  

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effects   of   road   safety   messages;   and   (iii)   demographic   profile.   In   section   A,   the  respondents   are   asked   on   whether   they   received   any   road   safety   messages   on   six  different   traffic   offences;   namely   seatbelt   and   helmet   use,   speeding,   beating   traffic  light,   illegal   use   of   the   emergency   lane   and   other   road   safety   messages.   Section   B  questions   the  effect   of   road   safety  messages   received  on   their   driving  behaviour.   The  statements  provided  are  categorised  to  measure  their  awareness  level,  whether  at  the  cognitive,   affective   on   conative   stage.   The   respondents   are   required   to   choose   their  agreement   between   scales   of   1   to   10   for   each   statement.   As   for   section   3,   the  respondents   are   asked   on   their   demographic   profile   such   as   age,   gender,   ethnic,  education  level,  and  income.    The  data  was  collected  three  times  (before,  during  and  after  the  Ops  as  shown  in  Table  B2)   at   two   different   locations   comprising   of   urban   and   rural   areas.   The   location  representing  urban  areas   is  Melaka  Tengah,  Melaka.  Kampar,  Perak  was  chosen  as  the  site  that  represents  rural  areas.  A  total  of  1,200  respondents  volunteered  to  answer  this  survey.   At   each   location,   200   respondents   were   selected.   The   breakdown   of   the  respondents  is  shown  in  Table  B3.    

Table B2 Data collection period

Location   Before  Ops   During  Ops   After  Ops  

Melaka  Tengah,  Melaka  

9–12  January  2012   25–28  January  2012   8–11  February  2012  

Kampar,  Perak  

The  data  collected  through  the  survey  was  then  coded  and  analysed  using  SPSS  version  17.   The   data   from   the   survey   was   then   cross   tabulated   to   observe   any   difference   of  awareness  among  different  demographic  profiles  of  the  respondents.          

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Table B3 The respondents’ breakdown by ethnicity

Location   Ethnicity  Malay   Chinese   Indian  &  

others  Total/phase  

Melaka  Tengah,  Melaka  

120   70   10   200  

Kampar,  Perak   62   114   24   200  

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Appendix C

Seatbelt Use

Methodology  

The  study  was  conducted  using  the  observation  method  for  data  collection;  consisting  of  pre  and  post  assessments.  The  observations  were  conducted  during   the  2012  Chinese  New  Year   festive  season   in  conjunction  with  Ops  Bersepadu  conducted  by   road  safety  enforcement   agencies   throughout   the   country   from   3   January   2012   to   15   February  2012.   In   this   study,   the  data   collection  was  divided   into   three  phases;  before   the  Ops  Bersepadu   (3   January   2012–16   January   2012),   during   the   Ops   Bersepadu   (17   January  2012–31   January   2012)   and   after   the   Ops   Bersepadu   (1   February   2012–15   February  2012).  The  data  collection  was  done  during  the  day  and  covered  only  the  weekdays.    The   study  was   conducted   in   two  districts   (Peringgit   and  Kajang)   and   two  expressways  (R&R   North   and   R&R   South   of   PLUS   expressways).   The   inclusion   criteria   for   the  observation  sites  were  slow  traffic   flow  (near  to   intersection,  roundabout  or   junction),  lack  of  hazard  and  safe  surroundings  for  the  observers  to  conduct  the  observation  in.      The   data   collection   was   carried   out   by   two   trained   research   assistants   who   were  supervised   by   a   research   officer.   The   observations   were   recorded   manually   using   a  form.   In   order   to   reduce   error   in   the   measurement,   the   more   experienced   research  assistants   from   the   previous   seatbelt   use   studies   were   assigned   to   conduct   the  observation.  To  be  included  as  a  sample,  a  vehicle  must  have  at  least  one  rear  occupant  and  must  not  have  heavily  tinted  windows  and  windscreen.  The  study  excluded  vehicles  with  more   than  eight   rear  passengers   and  only   included   the   light   vehicles   inclusive  of  passenger  cars,  multipurpose  vehicles,  sports  utility  vehicle  and  light  trucks.  The  trained  observers  were  also  reminded  to  count  only  vehicles  with  a  visible  interior.      The   data   was   then   entered   by   trained   officers   into   a   database   using   the   EPI-­‐Info  Statistical   Software   and   the   data   was   cleaned   before   the   statistical   analysis   was  performed.  And  then  the   frequencies  data  and  cross-­‐tabulations  were  performed.  The  95%   Confident   Interval   (CI)   was   also   calculated.   Then,   the   Chi-­‐square   analysis   was  

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carried   out   to   compare   the   seatbelt   use   rate.   Relative   Risk   (RR)   and   95%   CI   were  calculated.    Table  C1  shows  the  number  of  occupants  who  were  observed  during  the  three  periods  of  the  Ops.    

Table C1 Numbers of occupants observed according to study phase and type of occupant

Type  of  occupants  Phase  of  observation  

Before  Ops   During  Ops   After  Ops  Driver      881   1047   1067  Front  passenger      888   1007      937  Rear  passenger   1655   1695   1712  Total   3424   3749   3716  

 

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