The Entrepreneur’s Million Dollar Question

The Entrepreneur’s Million Dollar Question…

Theresa Delgado

Why Do Your Customers Buy From You?

Knowing why your customers buy from you helps you

fine tune your sales message,

TheresaDelgado.com | Small Business Sales Training

and to tap into those triggers.


If you don’t know why they’re buying from you,


you can’t leverage that information and, in fact,


you could quicklylose customers.


These 4 steps will help you learn how to identify why your

customers buy from you


and what you can do withthat information.


Look at Internal Data

Identify patterns.


This will help you discover the motivations behind your audience’s buying habits.


Look Externally

Get customer feedback by with a formal or informal

survey or a questionnaire.


Create Customer Profiles

The profiles should include both demographic and

psychographic information and


they will help you create custom sales messages

for each audience.


Keep Refining

Customers change, needs evolve and your solutions


are going to shift along with changing trends and demands.


Solve a Problem. Make Money.

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TheresaDelgado.comSmall Business Sales Training

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