The Economics of Influence. Three Main Cogs.

The Economics of Influence

www.thesocialleader.com

Three Main Cogs


Economics & Business• Society benefits through the trade of goods

and services• Being in motion providing value with an

economic engine• We all need to understand how to influence,

how economics work, and how to be a social leader while doing so.


Relationships and Family• At the heart of society is the way we relate to

and interact with those closest to us.• When we understand ourselves it allows us to

better understand those around us.• When we understand those around us we can

better understand how to impact those around us to create change.


Community and Civics• Business and economics rely on community.• Business is conducted exchanging goods and

services (value) to society for dollars.• When dollar becomes the master, society

suffers.• Businesses whose sole purpose is profit often

exploit community and relationships.• Great change can does occur through service


Read the Book!

The Economics of Influence


Product

Advertising


Advertising

Free ContentData Base

RelationshipsInfluence

Social NetworkingBlogs

Web SEO

Blendtec

www.willitblend.com

http://www.willitblend.com/


Individual skills

Resume

Job


Skills

Technology

Career/Job

Influence


Precession

The EFFECT of bodies

in motion on OTHER

Bodies in motion


So What is Your Motion?

Vision

Mission

Action

The New Economy

Industrial Age

• Mass Production• Small numbers of owners• Lots of employees• Get a job

Information Age

• Customization & High-touch• Lots of self-employed

owners• Fewer employees• Monetize passions

Now, your job isn’t just to transact sales. Your job is to

cultivate trust, build community, and interact with your

customers on an ongoing basis.

The Shift to Lean and Quick

RSS Reader

Leverage Technology

Database Building

Leverage Technology

Blogging

Leverage Technology

Social Networking

Leverage Technology

Email Marketing Software and Permission Marketing

Leverage Technology

279 Days Case Study

http://www.kgaps.com/wp-content/uploads//279days.pdf

http://www.kgaps.com/wp-content/uploads/279days.pdf

http://www.kgaps.com/wp-content/uploads/279days.pdf

"The things to do are: the things that need doing: that you see need to be done, and that no one else seems to see need to be done. Then you will conceive your own way of doing that which needs to be done--that no

one else has told you to do or how to do it. This will bring out the real you that often gets buries inside a character that has acquired a superficial

array of behaviors induced or imposed by others on the individual.

"Try making experiments of anything you conceive and are intensely interested in.

Don't be disappointed if something doesn't work. That is what you want to know--the

truth about everything--and then the truth about combinations of things.”

Buckminster Fuller


Economics and Business

• Read Hub Mentality• Read the Beginning Blogger's Bible• Read 279 Days to Overnight Success• Blog• Social networking• Develop of likeminded business network


Relationships and Family

• This is where the influence begins• Develop a network of like-minded people• Reading as a family/culture of learning• Start a Family Blog• Social networking• Bring back the Romance (in your own

marriage)


Community and Civics

• Local Study Groups• CSA’s• Attend/participate in local government• Serve and be involved• Stay in touch with current political issues


A Learning Community

• Initial phase of CSL is get a large number that we can influence through education.

• Blog – subscribe through RSS or e-mail• Newsletter• Contribute through blog articles, videos,

graphics, web, and transcriber services.• Start interacting on the social network.• Post and share articles, talk about CSL on

Facebook, and let others know.

The Economics of Influence. Three Main Cogs.

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Transcript of The Economics of Influence. Three Main Cogs.