The Economic and Fiscal Impacts of the Gwinnett Place...

N OV EMB E R 2 0 1 7

THE ECONOMIC AND

FISCAL IMPACTS OF THE

GWINNETT PLACE AREA

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Gwinnett Place Community Improvement District Economic and Fiscal Impact Analysis

This analysis examines theeconomic and fiscal impact of theGwinnett Place area: GwinnettCounty ’s premiere employmentand activ ity center.

This report examines the economicand fiscal impact of the GwinnettPlace Community ImprovementDistr ict (GPCID) and its impact onthe economies of Gwinnett Countyand the State of Georgia.

The report considers both:

Economic impact—which measureseconomic activity, both direct andindirect.

Fiscal impact—which compares thepublic revenues generated by thearea to the cost of providinggovernment services to the area.

PURPOSE

1Photos: Mike Cloey


Executive Summary

EXECUTIVE SUMMARY


The total economicoutput of businesses inthe Gwinnett Place Areaof Influence in 2017 is$9.5 bil l ion.

The direct economic outputof bus inesses in the GwinnettPlace Area of Inf luence(GPAOI) i s $4.5 bi l l ion .

The indirect and inducedeffects resu l t ing from thedirect economic output i s a naddit iona l $5.0 bi l l ion .

In addi t ion to the directemployment of 24,449 atGwinnett P lace, an addi t iona l32,803 ind irect and inducedjobs are supported state -wide, for a tota l employmentimpact of 57,302 jobs .

3

EXECUTIVE SUMMARY—ECONOMIC OUTPUT

Source: US Census , BLS & ARC, RIMS II Economic Impact on State of GA 2017 Direct Output (Sales) obtained based on Gwinnett Place AOI Geometry input to 3-Digit NAICS Report from Environics Analytics.

DirectImpact:

$4.5 billion

IndirectImpact:

$5.0 billion

Gary’s Gwinnett Place CID Impacts Tab= Tables

Gwinnett Place’s Total Economic Impact: $9.5 billion


ANNUAL NET FISCAL IMPACT OF GWINNETT PLACE

The Gwinnett Place AOI generates$51.9 million in revenues toGwinnett County and GwinnettCounty Schools annually.

$32.1 mi l l ion to Gwinnett County

$19.9 mi l l ion to Gwinnett Schools

Overa l l , Gwinnett P lace generates acombined net f isca l surp lus of $33.4mi l l ion to Gwinnett County and GwinnettCounty Schools annual ly.

Thus for ever y $1.00 worth of ser v icesrece ived, the Gwinnett P lace areagenerates $2.80 in loca l revenues to theCounty and Schools .

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Gwinnett Place CID Impact Tables 2017; Tab=Revenue Estimates

* Property, Sales, ATVT and Hotel/Motel Taxes + Estimated Licenses and Permits Sources: Gwinnett County CAFR, Gwinnett County tax Assessor, GSU Fiscal Research Center, CoStar, Inc., BAG


The Gwinnett P lace Area of Inf luence i s less than one percent of Gwinnett County ’s land area, but i t p lays a much greater ro le in Gwinnett ’s overa l l economy. As the county ’s most important employment and commercia l center i t p lays a s igni f icant ro le in reducing the county ’s res ident ia l tax burden.

4 . 0 S q u a re m i l e s , t h e s i ze o f t h e Gw i n n e tt P l a c e A re a o f I n f l u e n c e

1 % A mou nt o f Gw i n n e tt C o u nt y ’s l a n d a re a i n t h e Gw i n n ett P l a c e AO I

7 % S h a re o f Gw i n n ett ’s t o ta l j o bs

1 3 % S h a re o f Gw i n n ett ’s f i n a n c e a n d i n s u ran c e j o bs

$ 1 . 7 B . To ta l mar ket va l u e o f re a l e s tate i n Gw i n n ett P l a c e

$ 7 2 8 , 0 0 0 M a r ket va l u e o f a n a c re o f l a n d , v e rsu s $ 3 1 5 , 0 0 0 C o u nt y w i d e

5 % O f Gw i n n e tt ’s c o mme rc i a l Tax D i ge st t h at i s i n Gw i n n e tt P l a c e

$ 9 . 2 M . A n n ua l p ro p e r t y tax reve n u e t o Gw i n n e tt C o u nt y f rom Gw i n n e tt P l a c e

$ 1 3 . 2 M . A n n ua l p ro p e r t y Tax Re ve n u e t o Gw i n n e tt S c h o o l s f rom Gw i n n ett P l a c e

$ 1 . 1 B . To ta l re ta i l s a l e s e s t i mate d i n t h e Gw i n n e tt P l a c e AO I i n 2 0 1 7

7 % Pro p or t i o n o f Gw i n n e tt ’s t o ta l re ta i l s a l e s t h at o c c ur i n Gw i n n ett P l a c e

1 6 % S h a re o f Gw i n n ett ’s a u to s a l e s t h at o c c ur i n Gw i n n ett P l a c e

$ 5 0 0 M . E st i mate d v e h i c l e s a l e s t h at o c c ur i n Gw i n n ett P l a c e a n n u a l l y

1 4 % Pro p or t i o n o f Gw i n n e tt ’s re ta i l s p a c e t h at i s i n Gw i n n ett P l a c e

1 0 % Pro p or t i o n o f Gw i n n e tt ’s o ff i c e s p ac e t h at i s i n Gw i n n e tt P l a c e

2 3 % Pro p or t i o n o f Gw i n n e tt ’s C l a ss A o f f i c e s p a c e t h at i s i n Gw i n n ett P l a c e

EXECUTIVE SUMMARY: AN ECONOMIC SNAPSHOT OF GWINNETT PLACE

5

1%


EXECUTIVE SUMMARY: ECONOMIC SNAPSHOT

6

People

7 , 3 8 4 Re s i d e nt s i n t h e Gw i n n e tt P l a c e A re a o f I n f l u e n c e

Households and Housing

3 , 0 0 4 H o u se h o l d s i n t h e Gw i n n ett P l a c e AO I

6 7 % Pe rc e nt o f h o u s i n g u n i t s i n m u l t i - fami l y b u i l d i n g s

6 1 % H o u se h o l d s w i t h j u st o n e o r t wo p e o p l e

6 5 % H o u se h o l d s w i t h n o c h i l d re n

Household Income

$ 5 3 , 8 2 0 Ave rage h o u se h o l d i n co me

$ 3 9 , 0 8 1 M e d i a n h o u se h o l d i n come

Jobs

2 4 , 4 9 9 N u mb e r o f j o bs i n t h e Gw i n n e tt P l a c e AO I

3 . 3 : 1 R at i o o f j o bs t o re s i d e nt s i n Gw i n n e tt P l a c e — a s i g n i f i cant j o b c e nte r

7 % Pe rc e ntage o f a l l Gw i n n ett j o bs i n t h e Gw i n n e tt P l a c e AO I

$ 1 . 3 B . E st i mate d A n n ua l N e t Pay ro l l o f Gw i n n e tt P l a c e E mp l oye e s

Gwinnett Place Community Improvement District Economic and Fiscal Impact Analysis 7

ECONOMIC AND FISCAL IMPACT ANALYSIS REPORT


This ana lys i s focuses on theEconomic and Fisca l Impacts ofthe Gwinnett P lace Area,def ined as the Gwinnett P laceCID and adjacent parcels .

The GPCID boundar y is t ight lydef ined by who are members inthe CID, however the economicd ist r ic t at Gwinnett P laceinc ludes other deve lopmentsthat funct ion as part of theArea’s economic system. Forth is reason we a lso look at theGwinnett P lace Area ofInf luence (AOI) , which inc ludesparce ls with in the CID boundar yas wel l as parce ls that areadjacent or prox imate to theCID boundar y that d i rect lycontr ibute to economic act iv i t ywith in the GPCID area .

GEOGRAPHY

8

Map of the Gwinnett Place Area of Influence and CID

Source: Esri, Inc, BHCID, BAG


The Gwinnett Place Area of Influence is the home to a s ignif icant share of Gwinnett County ’s commercial real estate inventory and is the largest concentration of commercial space anywhere in the County.

The Gwinnett P lace Area has over 13.3 mi l l ion SF of commercia l development in 399 parcels .

There i s 7 .8 mi l l ion SF of reta i l space; the largest concentrat ion in the County—equiva lent to 14% of the County ’s reta i l space.

10% of the County ’s off ice space and 23% of the County ’s C lass A off ice space i s in the GPAOI .

There are 5 ,301 mult i fami ly uni ts in 15 complexes which i s 9% of the County MF inventory.

REAL ESTATE INVENTORY

9

Gwinnett Place AOI Commercial Real Estate Inventory, 2017

Source: Costar


The Gwinnett Place Area of Influence contains a s ignif icant concentration of real estate property values.

The market va lue of rea l estate in the Gwinnett P lace Area of Inf luence i s $1 .7 B i l l ion, with a taxable va lue (40%) of $613 mi l l ion.

The market va lue of an average acre in Gwinnett P lace i s $ 728,000- twice the Gwinnett County Average of $314,581 .

The Gwinnett P lace Area of Inf luence represents 5% of Gwinnett County ’s Commerc ia l tax d igest , on just 1.0% of the County ’s land.

Gwinnett Place Area Property Tax Digest

REAL ESTATE & TAX BASE

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Source: Gwinnett County GIS, Georgia DOR Consolidated tax Digests 2016

Gwinnett Place CID Impact Tables 2017; Tab=Tax Base


42%58%

Property Taxes from Gwinnett Place AOI

The Gwinnett Place Area of Influence generates approximately $22.6 mil l ion in Gwinnett County and Gwinnett County Schools property taxes annual ly

The Gwinnett Place Area of Inf luence generated $9.4 mil l ion in property tax revenue for Gwinnett County .

The Gwinnett Place Area of Inf luence generated $13.2 mil l ion in property tax revenue for Gwinnett County schools annual ly .

REAL ESTATE & TAX BASE

11

Source: Gwinnett County GIS, Georgia DOR Consolidated Tax Digests 2016

Gwinnett Place CID Impact Tables 2017; Tab=Tax Base

Summary of County Property Tax Revenues

from Gwinnett Place AOI

$22.6 million in property taxes

To GwinnettSchools

To GwinnettCounty


The Gwinnett P lace AOI is home to an est imated 24,499 jobs .

This employment base represents over 1 ,900 companies with acombined payro l l o f $1.3 b i l l ion , an average sa lar y of $53,063,and combined annual sa les of $4.5 bi l l ion .

Employment in the area has been r is ing stead i ly s ince 2010, withapprox imate ly 5 ,000 jobs added in the GP AOI , s ince the end ofthe Great Recess ion in 2010.

WORKERS: GWINNETT PLACE EMPLOYMENT

12Source: US Census longitudinal employer-household dynamics, Claritas, Inc.

Estimated Jobs in Gwinnett Place AOI

22

,54

2

21

,28

4

19

,80

1

20

,40

9

22

,45

7

23

,31

0

23

,74

5

21

,42

5

19

,54

4

20

,20

3

21

,24

9

23

,77

0

24

,76

3

23

,32

4

23

,90

4

24

,49

9

20

02

20

03

20

04

20

05

20

06

20

07

20

08

20

09

20

10

20

11

20

12

20

13

20

14

20

15

20

16

20

17

3Q



13

Estimated Jobs by Building, in and around the Gwinnett Place CID and Area of Influence (June 2017)

Source: CoStar, Inc., ITE, BAG

Based on Commercial Real Estate Inventory and Vacancy from CoStar and Typical Building Area per

Employee by Business Type from ITE-Institute of Transportation Engineers 2014

The Gwinnett Place area is among Gwinnett County ’s densest employment centers.

The Gwinnett Place Area of Influence has an average of 6,049 jobs per square mile, compared to 800 for Gwinnett County as a whole.


Gwinnett Place is a major employment center in the County.

Gwinnett P lace represents only 1 .0% of the County ’s land area, yet i s home to:

24,499 jobs or 7% of a l l jobs in Gwinnett County.

24% of Gwinnett County ’s reta i l jobs .

13% of Gwinnett County ’s f inance and insurance jobs .

8% of Gwinnett County ’s management jobs .

6% of Gwinnett County ’s profess iona l and sc ient i f i c and technica l jobs .

Gwinnett P lace has a substant ia l concentrat ion of many of the county ’s “premium jobs”.


Source BAG, Environics Analytics, US Census. GDL & BLS 2017

Data/OTM Employment BHCID Tab=BHCID Comp

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Gwinnett Place AOI Employment By Sector, 2017

Jobs by NAICS Industry Sector

Gwinnett

Place Area of

Influence

Sector % of

Total Jobs

GPAOI % of

County Jobs

Retail Trade 5,934 24% 11.6%

Finance and Insurance 3,185 13% 18.2%

Administration & Support 2,799 11% 9.0%

Accommodation and Food Services 2,522 10% 8.8%

Management of Companies 1,994 8% 21.1%

Professional, Scientific, and Technical 1,381 6% 4.7%

Manufacturing 1,310 5% 4.6%

Health Care and Social Assistance 1,242 5% 4.3%

Construction 957 4% 5.0%

Wholesale Trade 839 3% 2.4%

Information 683 3% 5.4%

Real Estate and Rental and Leasing 508 2% 8.2%

Educational Services 406 2% 1.4%

Other Services 333 1% 3.8%

Transportation and Warehousing 276 1% 3.9%

Arts, Entertainment, and Recreation 71 0% 2.5%

Public Administration 36 0% 1.2%

Agriculture, Forestry, Fishing and Hunting 1 0% 0.4%

Mining, Oil and Gas - 0% 0.0%

Utilities - 0% 0.0%

Total Gwinnett Place AOI Jobs 24,499 100% 7.0%


Gwinnett P lace has 18 hotel propert ies with 2 ,120 rooms.

These hote ls generate an est imated 542,000 room -nights annual ly, which corresponds to tota l room sa les of $59 mi l l ion and addit iona l reta i l sa les of $2 .9 mi l l ion.

These room sa les generate over $10.5 mi l l ion in occupancy and sa les tax of which:

▪ $4.1 mil l ion in occupancy taxes goes to Gwinnett County

▪ $618,000 in sales tax goes to Gwinnett ’s SPLOST

▪ $618,000 in sales tax goes to Gwinnett School’s ESPLOST

▪ $5.2 mil l ion in room fees and sales taxes goes to the State of Georgia

Est imated v is i tor spend in Gwinnett P lace annual ly : $67,750,000

HOSPITALITY SPENDING AND REVENUES

15

Gwinnett Place CID Impact Tables 2017; Tab=Hotels

Source: CoStar, Expedia, Explore Gwinnett, BAG


RESIDENTS OF GWINNETT PLACE AOI

16

People

7 , 3 8 4 Re s i d e nt s i n t h e Gw i n n e tt P l a c e A re a o f I n f l u e n c e

Households and Housing

3 , 0 0 4 H o u se h o l d s i n t h e Gw i n n ett P l a c e AO I

6 7 % Pe rc e nt o f h o u s i n g u n i t s i n m u l t i - fami l y b u i l d i n g s

6 1 % H o u se h o l d s w i t h j u st o n e o r t wo p e o p l e

6 5 % H o u se h o l d s w i t h n o c h i l d re n

7 7 % H o u se h o l d s t h at a re re nte rs

Household Income

$ 5 3 , 8 2 0 Ave rage h o u se h o l d i n co me

$ 3 9 , 0 8 1 M e d i a n h o u se h o l d i n come

1 4 , 4 8 7 H o u se h o l d s w i t h i n c ome s o f $ 5 0 , 0 0 0 o r h i g h e r w i t h i n 3 m i l e s

Divers i ty

T h e Gw i n n ett P l a c e a re a s i s o n e o f t h e t h e most ra c i a l l y, e t h n i ca l l y a n d c u l t ura l l y d i ve rse a re a s w i t h i n o n e o f t h e n at i o n ’s m ost ra c i a l l y d i v e rse c o u nt i e s .

2 6 % Re s i d e nt s t h at a re A s i an

3 0 % Re s i d e nt s t h at a re B l a c k o r A f r i can A me r i can

2 5 % Re s i d e nt s t h at a re W h i te a l o n e

1 8 % Re s i d e nt s t h at a re O t h e r ra c e o r 2 - o r - more ra c e s

2 9 % Re s i d e nt s t h at a re H i s p an i c o r L at i n o

5 1 % S p e a k a l a n g u age o t h e r t h a n E n g l i s h a t h o me


RETAIL SPENDING AND REVENUES

The Gwinnett Place Area is Gwinnett County’s premiere shopping and dining district.• 13% of the County’s retail space is in the Gwinnett

Place area.• The area has 7.8 million SF of retail space.• Over $1.1 billion in retail spending occurs here each

year.• Gwinnett Place area has over 170 restaurants and

bars which sell an estimated $60 million in food and beverages each year.

Food-Service

& Drinking$60 Mil.

Source BAG, Environics Analytics, US Census. GDL & BLS 2017


RETAIL SPENDING AND REVENUES

18

Total Annual Gwinnett Place AOI Retail Sales 2017

Source: Environics Analytics

Motor Vehicles &Parts

$501 Mil.

Food & Bev.Stores

$44 Mil.

BuildingMaterial &Hardware$31 Mil.

Clothing & Accessories

$44 Mil.

Non-Storeretailers $34 Mil.

GasStations$27 Mil.

Furniture & Home$29 Mil.

Health$14 Mil.

Misc. Stores

$13 Mil.

General Merchandise Stores $285 Mil.

Food-Service

& Drinking$60 Mil.

Sport & Hobby $6 Mil

Gwinnett Place Community Improvement District Economic and Fiscal Impact Analysis 19

RETAIL SPENDING IN GWINNETT PLACE AOI

Gwinnett Place AOI is expected to generate over $1.1 billion in total retail spending in 2017. • 86% of all retail sales came from

demand outside of the GP AOI.• Only 14% of the retail sales in

the Gwinnett Place AOI where generated internally from residents, employees and overnight visitors.

• The Gwinnett Place AOI serves as a major retail destination for a wide area drawing sales from throughout the County and likely surrounding areas.

14%

86%

Source of Retail Spending in Gwinnett Place AOI

Spending from Outside GPAOI

Spending from Inside GPAOI


In 2017 , the auto dealers in the Gwinnett P lace Area ofInf luence are expected to sel l near ly $500 mi l l i on worthof vehic les , represent ing 16% of Gwinnett County ’s tota lvehic le sa les of $3.0 bi l l ion .

In 2016, Gwinnett County Received $70.6 mi l l ion fromTit le Ad Valorem Taxes (TAVT) .

Gwinnett P lace -area auto dea lers were respons ib le forauto sa les generat ing an est imated $16.4 mi l l ion ofTAVT revenue to Gwinnett County and $18.6 mi l l ion tothe state of Georg ia .

The loca l share TAVT is scheduled to increase unt i l i treaches 72% in 2022. Meaning that Gwinnett ’s TAVTloca l revenue wi l l potent ia l ly increase from $16 mi l l ionto $30 mi l l ion by 2022 , making Gwinnett Place’s AutoDea lersh ips an even more integra l part of GwinnettCounty ’s economy.

AUTOMOTIVE SALES AND REVENUES

20


The approach used to measure the economic and fiscal impacts of Gwinnett Place AOI:

21

ECONOMIC AND FISCAL IMPACT METHODOLOGY

21

Direct Economic Impact

Fiscal Impact

Residents Economic Activity Development

Education Health Services Auto Sales Visitors & Tourism

Service CostsPublic RevenuesFrom taxes, fees & other sources

Total Economic ImpactMultiplier Effect

Employment

Retail SpendingRestaurants & Hotels


The total economicoutput of businesses inthe Gwinnett Place Areaof Influence is $9.5bil l ion.

The direct economic outputof bus inesses in the GwinnettPlace Area of Inf luence(GPAOI) i s $4.5 bi l l ion .

The indirect and inducedeffects resu l t ing from thedirect economic output i s a naddit iona l $5.0 bi l l ion .

In addi t ion to the directemployment of 24,449 atGwinnett P lace, an addi t iona l32,803 ind irect and inducedjobs are supported state -wide, for a tota l employmentimpact of 57,302 jobs .

22

EXECUTIVE SUMMARY—ECONOMIC OUTPUT

Source: US Census , BLS & ARC, RIMS II Economic Impact on State of GA 2017 Direct Output (Sales) obtained based on Gwinnett Place AOI Geometry input to 3-Digit NAICS Report from Environics Analytics.

DirectImpact:

$4.5 billion

IndirectImpact:

$5.0 billion

Gary’s Gwinnett Place CID Impacts Tab= Tables

Gwinnett Place’s Total Economic Impact: $9.5 billion


Gwinnett Place generates substantial revenues for Gwinnett County, Gwinnett County Schools and The State of Georgia

Gwinnett Place generates publ ic revenues of an est imated $86.50 Mil l ion annually in property taxes, sales taxes, hotel/motel taxes, auto t it le taxes, and l icense and permit fees.

Gwinnett Place generates $32.1 Mil l ion of publ ic revenues to Gwinnett County annually.

Gwinnett Place generates $19.9 Mil l ion of publ ic revenues to Gwinnett County Schools annually from Property taxes and ESPLOST sales taxes.

S e e D a t a A p p e n d i x f o r f u l l r e v e n u e w o r k s h e e t

FISCAL IMPACT: COUNTY PUBLIC REVENUES

Sources: Gwinnett County CAFR, Gwinnett County tax Assessor, GSU Fiscal Research Center, CoStar, Inc., BAG

23

Summary of County Public Revenues Generated by Gwinnett Place


Estimate of County Service Costs allocated to the Gwinnett Place Area of Influence

• Gwinnett County’s 2016 Current Operating Expenditures was $499 million dollars

• Additional expenditure line items bring the Total Government Expenditures for 2016 to $722 million.

• Local revenues (Property taxes, sales taxes, Hotel Occupancy taxes, TAVT Taxes, Other Takes and Permits and Licenses) in 2016 totaled $625 million, covering 81.5% of the County’s total 2016 Expenditures.

• Estimates of local service costs in Gwinnett County were allocated to commercial and residential uses by using the proportional valuation method for fiscal impact analysis which allocates local service cost between residential and commercial uses based on their proportion in the tax digest and then derives a per capita service cost per resident and per employee based on the population and total number of employees in Gwinnett County.

• Using this widely accepted fiscal impact methodology, the cost of providing county services in Gwinnett Place is estimated to be $12.4 million annually, or 2.5% of the county’s Total Current Operating Budget.

See Data Appendix for more detail

Source: Gwinnett County CAFR Page 39, GDL, Environics Analytics, Inc..

24

Gwinnett Place CID Impact Tables 2017; Tab=Budget Allocation

General Government

5%

Public Safety

43%

Judiciary

29%

Public Works

4%

Health and Welfare

2%

Culture and

Recreation

9%

Housing and

Development

2%

Tourism

1%

Development

Authority

2% Grant Programs

3%

GWINNETT COUNTY OPERATING EXPENDITURES BY

CATEGORY 2016

FISCAL IMPACT: DETERMINING COUNTY SERVICE COSTS


Gwinnett Count y Schools ’ 2016 tota lbudget was $1.8 b i l l ion , of which $697mi l l ion (38%) was der ived from loca lsources (property tax and ESPLOST) .

2016 tota l enro l lment was 176,048students , meaning that the tota lschoo ls cost per student was $10,382 ,of which $3,960 was der ived from loca lproperty and sa les taxes .

The Gwinnett P lace Area of Inf luencehas an est imated 3,004 households ,with an est imated 0.58 school -agedstudents per household .

In Gwinnett County 87% of loca lstudents attend publ ic schools , th i smeans that in the Gwinnet P lace Areaof Inf luence there are an est imated1,542 students attending GwinnettCounty Schools - less than 1% of tota lenro l lment .

By apply ing the $3,960 per studentschool cost f rom loca l sources to theenro l lment resu l ts in an est imatedannua l school cost of $6.1 mi l l ion forstudents f rom Gwinnett P lace AOI .

The local revenues generated bythe Gwinnett Place Area Influencefor Gwinnett County Schools is$19.9 mil l ion annually resulting ina net fiscal surplus to GwinnettCounty Schools of $13.8 mil l ionannual ly.

For every dollar in school costsfrom students in Gwinnett PlaceAOI, it produces $3.26 in revenueannual ly.

FISCAL IMPACT: ESTIMATING SCHOOL SERVICE COSTS

25

$6.1 MCost

$19.9 MRevenue

$13.8MSurplus


NET FISCAL IMPACT OF GWINNETT PLACEGwinnett P lace generates substant ia l lymore revenue for the County and Schoolsthan it consumes in ser v ices .

Overa l l , Gwinnett P lace generates a netf isca l surp lus of $33.4 mi l l ion to GwinnettCounty and Gwinnett County School sannual ly.

Gwinnett County rece ived $32.1 mi l l ionin publ ic revenues* in 2016 from theGwinnett P lace Area of Inf luence, whi leloca l ser v ice costs att r ibutab le to loca ltax revenues were est imated at $12.5mi l l ion, resu l t ing in a surp lus of $19.6mil l ion to the County .

Gwinnett Place’s tota l revenue to theCounty represents the equiva lent of 12%of the County ’s Genera l fund.

Gwinnett County Schools rece ive $19.9mi l l ion in revenues from the GwinnettP lace AOI , whi le the loca l share ofeducat ion costs for ch i ldren l iv ing in theGwinnett P lace AOI i s just $6.01 mi l l ion ,resu l t ing in a net surplus to GwinnettSchools of $13.8 mi l l ion .

26

Gwinnett Place CID Impact Tables 2017; Tab=Revenue Estimates

* Property, Sales, ATVT and Hotel/Motel Taxes + Estimated Licenses and Permits Sources: Gwinnett County CAFR, Gwinnett County tax Assessor, GSU Fiscal Research Center, CoStar, Inc., BAG

For every $1.00 worth of servicesreceived, Gwinnett Place areagenerates $2.80 in local revenues tothe County and Schools.


The Gwinnett Place Area generates $95 mil l ion in publ ic revenues for the State of Georgia.

$24.3 mi l l ion in sa les taxes f rom retai l sa les at Gwinnett P lace.

$5.1 mi l l ion in auto t i t le taxes f rom vehicles sold by Gwinnett P lace auto dealers .

$2.5 mi l l ion in sa les taxes f rom Gwinnett P lace area hotels .

$63 mi l l ion in income taxes f rom employees who work in the Gwinnett P lace Area.S e e D a t a A p p e n d i x f o r d e t a i l s

FISCAL IMPACT: STATE REVENUES

27

Summary of State Public Revenues Generated by Gwinnett Place

Sources: Gwinnett County CAFR, Gwinnett County tax Assessor, GSU Fiscal Research Center, CoStar, Inc., BAG

Sales Taxes ,

$24,293,958

Auto Title taxes,

$5,097,125

Hotel Occupancy

Taxes,

$5,178,641

Income Tax,

$63,424,858

State Taxes from Gwinnett Place AOI


The Gwinnett Place Community Improvement Distr ict is a self -taxing distr ict organized in March 2005 and compris ing 245 commercial properties.

The CID is dedicated to enhancing the economic v ital ity of Gwinnett 's central business distr ict by strengthening the area's role as the center of commercial act iv ity.

The GPCID col lected $1.25 mil l ion in revenue from part ic ipating members in 2016. This funding went towards a variety of init iat ives, studies and capital projects within the distr ict .

GWINNETT PLACE CID IMPACTS

28


Key GPCID Accomplishments of the Past Five Years include:

Using CID funding to leverage transportation capital improvements including:

▪ Pleasant hill road interstate bridge upgrade:

▪ Congestion relief

▪ New sidewalks and streetscape improvements

The CID also funds and/or manages a wide variety of improvement operations, research, and economic development activit ies

▪ Community patrols

▪ Intersection redesign projects

▪ Community wayfinding and branding

▪ Research and studies

▪ Economic development initiatives

GWINNETT PLACE CID AND ACTIVITIES

29


S ince i ts founding in 2005, the Gwinnett P lace C ID has generated over $13.9 mi l l ion in specia l assessments f rom commercia l property owners .

The CID has leveraged an addi t ional $13.3 mi l l ion in grants and funds f rom Gwinnett County.

GPCID has invested a tota l of $27.4 mi l l ion in the Gwinnett P lace area for a wide range of publ ic improvements , infrastructure and specia l program in i t iat ives .

GPCID INVESTMENT IN GWINNETT PLACE

30

$27.4 million invested in GPCID area

Governmental Total Program

Year Property Taxes Grants Revenue Funds

2005 909,621$ -$ 913,361$ 45,097$

2006 1,098,707$ 100,000$ 1,231,002$ 362,048$

2007 1,355,901$ 74,166$ 1,475,808$ 1,380,530$

2008 1,327,483$ 165,773$ 1,515,801$ 955,840$

2009 1,333,895$ 80,000$ 1,428,540$ 905,137$

2010 1,215,723$ 276,570$ 1,519,702$ 864,046$

2011 1,158,119$ 357,350$ 1,533,779$ 1,540,439$

2012 972,107$ 255,589$ 1,235,624$ 1,939,464$

2013 1,095,303$ 1,440,655$ 2,542,095$ 706,227$

2014 1,043,982$ 230,561$ 1,282,274$ 772,647$

2015 1,246,572$ 30,276$ 1,563,299$ 917,397$

2016 1,213,453$ 176,000$ 1,397,359$ 908,220$

Total 13,970,866$ 3,186,940$ 17,638,644$ 11,297,092$

2009 Co SPLOST Trans. 962,500$

2010 Co. SPLOST Trans. 7,662,500$

2011 Co. SPLOST Sidewalks 654,662$

Federal Trans Grant 1,000,000$

Federal Trans Grant 10,279,662$

GWINNETT PLACE CID REVENUES INVESTED IN AREA 2005-2016

Gwinett County Commitment of SPLOST Funds to GP CID


As a result of init iat ives by theGwinnett Place CID to providecoordinated safety and securitythrough community patrols, removalof graff it i and other wel l establ ished“no broken windows” publ ic safetytechniques, reported pol ice incidentsin the CID have decl ined by 39% since2007, to the benefit of residents,businesses, shoppers and visitors .

This represents a savings of $978,747in public safety costs to the CountyBased on 2016 Gwinnett County publ icsafety costs per incident in theCounty.

CID INVESTMENT IN PUBLIC SAFETY PAYS OFF

31

4,016

3,166 2,897

2,690 2,650

2,045

2,524 2,645 2,845

2,455

-

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

4,500

2007 2008 2009 2010 2011 2012 2013 2014 2015 2016

Total Crime Incidents in GPCID


APPENDIX: Data Sources32


FISCAL IMPACT: PUBLIC REVENUESSUMMARY

33


GWINNETT PLACE CID RETAIL SALES

34

* Non-automotive spending onlyBased on data from Nielsen


F ISCAL IMPAC T: LOCAL PUBLIC SERVICE COSTS IN GWINNET T PLACE

Estimates of Local Service Costs Gwinnett County allocated to the Gwinnett Place Area of Influence

Source: Gwinnett County CAFR Page 39, GDL, Environics Analytics, Inc.

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Gwinnett Place CID Impact Tables 2017; Tab=Budget Allocation


Data Sources:

▪ US Census 2010 decennial and 2015 2016 American Community Survey

▪ US Census Center for Economic Studies

▪ Longitudinal Employer Household Dynamics

▪ Environics Analytics, Inc.

▪ A national demographic and economic data f irm.

▪ US Bureau of Labor Statistics

▪ Georgia Department of Labor

▪ Gwinnett County GIS

▪ Gwinnett County Assessor

▪ CoStar, Inc.

▪ Atlanta Regional Commission

DATA SOURCES

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