The business model is YOU!

Business Model You! @ The Hub

Bucharest, December 2nd 2013

HOW MY BUSINESS MODEL STARTED…

I WAS THINKING…

AND I HAD AN IDEA

BUT I HAD NO MONEY

SO WHAT YOU DO?

DESIGNING BETTER BUSINESSES

LET’S CHANGE THE BUSINESS MODEL OF THE PUBLISHING INDUSTRY!

In November 2008 we started an online platform

Every participant paid 24 USD

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+ 800.000 books + 26 translations

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DESIGNING BETTER BUSINESSES

AND NOW I AM DOING BETTER…

SO TODAY…

IT IS ALL ABOUT YOU!

NOW I WOULD LIKE TO SHOW YOU THE LATEST INSIGHTS

AND HELP YOU WITH YOUR BUSINESS MODEL

WHAT WE LEARNED…

IS ABOUT

NEW TOOLS

NEW SKILLS

NEW MINDSET

WHY?

TODAY…

…WE SEE FORCES WE HAVEN’T SEEN BEFORE…

…WE CALL THEM NEW RULES OF THE BUSINESS GAME.

SUSTAINABILITY

CREDIT CRISIS

PEOPLE LOOSE JOBS

NEW GROWTH

generation  y  

NEW GENERATIONS

EVERYTHING ONLINE

THE SPEED IS INCREASING…

IMAGINE

DESIGNING BETTER BUSINESSES

This is Vlad

DESIGNING BETTER BUSINESSES

Yes, I am happy!

DESIGNING BETTER BUSINESSES

On Monday…

DESIGNING BETTER BUSINESSES

Tuesday…

DESIGNING BETTER BUSINESSES

Wednesday…

DESIGNING BETTER BUSINESSES

Thursday…

HIS COMPANY IS WORKING ON A NEW BUSINESS MODEL

WHAT ABOUT HIS MODEL?

LET’S WORK ON YOUR MODEL TODAY!

1THE PERSONAL BUSINESS

MODEL CANVAS

LEARN HOW TO USE THE CANVAS

WHAT DOES YOUR MODEL LOOK LIKE?

LOOK CAREFUL AT THE ORDER…

KEY RESOURCES

WHO YOU ARE & WHAT YOU HAVE

KEY ACTIVITIES

WHAT YOU DO…

WHO YOU HELP

CUSTOMERS

HOW YOU HELP

VALUE PROVIDED

NOW WE ARE GETTING THERE…

HOW THEY KNOW YOU & HOW YOU DELIVER

CHANNELS

HOW YOU INTERACT

RELATIONSHIPS

WHO HELPS YOU!

KEY PARTNERS

WHAT YOU GET

REVENUE & BENEFITS

WHAT YOU GIVE

COSTS

SO LET’S FILL OUT YOUR CANVAS! TAKE 20 MIN.

EXPLAIN TO YOUR NEIGHBOR

CHECK OUT MAARTENS’ MODEL

2REFLECT

REVISIT YOUR LIFE DIRECTION

BEWARE OF YOUR DIFFERENT ROLES…

AN EXAMPLE BY KRISTIINA SMIGUN

SHE ALSO HAS A ROLE AS A MOTHER

IDENTIFY YOUR PURPOSE

COVER STORY YOU!

MAGAZINE NAME

PICTURE/ MOMENT

PICTURE/ MOMENT

PICTURE/ MOMENT

PICTURE/ MOMENT

PICTURE/ MOMENT

PICTURE/

MOMENT

LET’S LOOK AT MATTO

3REVISE

RE-INVENT YOURSELF!

SEE HOW JET CHANGED HER MODEL…

REDRAW YOUR BUSINESS MODEL!

ASK YOURSELVES THE FOLLOWING TRIGGER QUESTIONS

ARE YOU INTERESTED IN YOUR WORK?

ARE YOU NOT USING A SKILL RIGHT NOW?

DO YOU HAVE FRIENDS WITH BENEFITS?

DO YOU ENJOY YOUR CUSTOMERS?

HOW CAN YOU DOUBLE YOUR INCOME?

WHAT IF YOU HAVE ONLY 4 HOURS A WEEK?

CROSS OUT WHAT YOU DON’T LIKE TO DO!

WHAT SKILLS HAVEN’T YOU USED FOR 10 YEARS…

TO WHOM COULD YOU OUTSOURCE YOUR WORK? (COULD BE NEW HUB OFFERING)

HOW CAN YOU GET REVENUE FROM A RESOURCE?

THINK OF 5 NEW CUSTOMER SEGMENTS TO USE YOUR RESOURCES

RE-INVENTION INSPIRATION

“I  just  want  to  sing  and  perform.”  

Crowd-­‐funding  paves  the  way  for  the  independent  artist    

€  40.000  11  days  

€  24.000  promotion  

THE BUSINESS MODEL OF HIND…

OFFER

DISTRIBUTION CHANNELS

CUSTOMER RELATIONSHIPS

CUSTOMER SEGMENTS

REVENUE STREAMS COST STRUCTURE

KEY ACTIVITIES

PARTNER NETWORK

KEY RESOURCES

The Business Model of Hind

Music

The Brand Hind

Videos (performance)

Music archive

Songwriting

Promotion

Singing & performing

Concerts

Music fans

Radio/TV

Hind.com

Online platforms

Events

(Social) media

Brand experience

Musicians & Songwriters

Producers

CD production & distribution

Artwork & Studios

Management

Tech & tour team

Band

Investment concerts,

transportation Salaries

IT, website and marketing Concerts

Music sales

Merchandising

WHAT IS HER NEXT MODEL?

A NEW BOYFRIEND

HOW TO INNOVATE YOUR MODEL?

WHAT NOW?

4ACT

LEARN TO MAKE IT ALL HAPPEN!

HOW DO YOU TELL A STORY?

DESIGNING BETTER BUSINESSES

DESIGNING BETTER BUSINESSES

DESIGNING BETTER BUSINESSES

SO, LET’S DO IT!

www.businessmodelyou.com

DESIGNING BETTER BUSINESSES

LET’S CONNECT

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