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The Business Innovator
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Transcript of The Business Innovator
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The Business Innovator
Chapter 1
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Your organization resized for effectiveness and growth is higher on
the top management agenda
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Your growth strategy is set and …
i i i
business propositions identified
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Meanwhile competition is making progress!
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Who takes the challenge to realize growth from the new business propositions?
…to go through the valley (of death) and bring me the gold”
“Find me a person to send on a quest …
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The person is: our business innovator and (s)he prepared the quest ...
1. Set up of a team with key resources and skills
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2. Build and improve the business model canvas
To identify possible gaps and overlaps
KEY PARTNERS KEY ACTIVITIES
VALUE PROPOSITION
CUSTOMER RELATION
CUSTOMER SEGMENTS
CHANNELSKEY RESOURCES
COST STRUCTURE REVENUE STREAMS
What can partners do to leverage your business model (better, at lower
cost)?
What key activities do you need to perform
and how easily can you do this?
What key resources does your business
model require?
Which of your customer’s problems do
you solve and which needs are satisfied?
What kind of relations do your client expect
and which kind do you maintain?
Through which means do your clients want to be reached and which means do you utilize?
What are your customer’s needs,
problems, desires, and ambitions?
What is the cost structure of your business model and is this in line with the core
values of the business model?
What value are your customers willing to pay for and what is the preferred payment
mechanism?
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3. Improved the value proposition on key customer benefits
value attributes
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But the route is new for our organisation ...
... the previous time the person left.We can not afford to have (another) failure!
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… the business innovator and the team have to overcome several hurdles
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Changes in buy-in by key stakeholders and key resources
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… changes in value proposition due to changed market and better fit to user needs
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Overcome changes in people commitment and required capabilities
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Adapt to changes in business operations
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… and of course keep funding
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There was no goldenkey but … an experienced team with the right tools
Innovation capability checklist
Roadmap ‘proposition to launch’
Breakdown chart of deliverables
Business model generation tool
Dependencies chart
Risk and mitigation dashboard
Checklist with dominant success drivers
Readiness assessmentapproach
Value proposition development tool
Support team to access additional knowledge and experience
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Leading to tangible results
• Implemented the innovation & growth strategy
• Better fit with customer needs and market value
• Improved financial returns through reduced time to value
• Developed competence of involved people
• Progress in applied new technology
• Successful move (diversification or defensive)
• Implemented (re)new business model
• Successful introduction and operations support
• Improved innovation capabilities, less iterations and rework
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Do you have all of these ?
Support of
experienced
team
Add new capabilities
Management of
the most
dominant
innovation success
drivers
Clear business
model
Adequate
decision
making and
focus
An approach which suits your
organization
Business
innovator
and team
Successful value
proposition
Consumer
cooperation
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.. to share is the next story
Ardo HuismanTHANK YOU
Let me know which part of the ‘puzzle’ interests you most ….