The Burtch Works Study€¦ · The Burtch Works Study Salaries of Predictive Analytics...
Transcript of The Burtch Works Study€¦ · The Burtch Works Study Salaries of Predictive Analytics...
The Burtch Works StudySalaries of Predictive Analytics ProfessionalsSeptember 2017
@BurtchWorks #BWstudy
Today’s Speakers
Meghan SheaExecutive Recruiter
Sandy MarmittPartner, Executive Recruiter
5th Annual Study
Compensation & demographic data
1,752 predictive analytics professionals
Base salaries, plus bonuses
Job category
Industry & region
Residency status
Education & gender
Today
Identifying predictive analytics professionals
Demographic profile
Salary changes and trends
Other noteworthy findings
Key trends and implications
Live Q&A
Identifying Predictive Analytics Professionals
Predictive Analytics Professionals are…
Working with vast quantities of (mostly structured) data
Gleaning insights via model development
Prescribing action for their organization
Predictive Analytics Professionals have…Formal training in a traditional program:
StatisticsMathematicsOperations Research Economics
Experience with new programs:MS in Predictive AnalyticsMS in Business Analytics
Training through MOOCs or bootcamps:Coursera, Udacity, Metis, etc.
Using traditional analytics toolsR
SASSQL
Experimenting with other toolsPython
HiveHadoop
SparkData visualization
Predictive Analytics Professionals are…
PAPs are increasingly supporting
open source tools
Predictive Analytics Pros
R
42%
SAS
39%
Python
20%
Burtch Works © 2017
41% 41% 42%
16%20%
59%
43%39%
0%
20%
40%
60%
80%
100%
2015 2016 2017
Predictive Analytics tool preference over time
R
Python*
SAS
Burtch Works © 2017*Python option added in 2016
Predictive Analytics Professionals don’t includeWeb Analytics
Traditional MBA’s
Business Intelligence
Information Technology
Survey and Marketing Researchers
Excel, PowerPoint,
Omniture,
Google Analytics,
Tableau
Predictive Analytics vs. Data SciencePredictive Analytics Professionals
Analyze data to glean insights and prescribe action
Quantitative skills
Structured data
Data Scientists
Analyze data to glean insights and prescribe action
Quantitative skills
Unstructured, streaming data
Computer science/coding
Work on every stage of data life-cycle
© 2017 Burtch Works LLC
Demographic Profile
Profiles matched to job categories
Individual Contributors
Level 1: 1-3 years of experienceearly career professional
Level 2: 4-8 yearshands on, more advanced
Level 3: 9+ yearsanalytics subject matter expert
Managers
Level 1: 1-3 direct reportstactical manager
Level 2: 4-9 direct reportsleads a function
Level 3: 10+ direct reports executive leader, sets strategy
© 2017 Burtch Works LLC
Predictive Analytics pros are young
0
100
200
300
400
500
600
700
0-5 6-10 11-15 16-20 21-25 26-30 30+
Years of Experience
Data © 2017 Burtch Works LLC
Pre
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Predictive Analytics pros are highly educated
Ph.D. ABD
1%Ph.D.
16%
Bachelor's
12%
Master's
71%
Data © 2017 Burtch Works LLC
Many Predictive Analytics pros are foreign born
U.S. Citizen
61%
Other
1%
F-1/OPT
4%
H-1B
16%
Perm.
Resident
18%
Data © 2017 Burtch Works LLC
Over half of early-career Predictive Analytics pros are foreign born
0% 20% 40% 60% 80% 100%
IC-1
IC-2
IC-3
U.S. Citizen H-1B F-1/OPT
Perm. Res. Other
Data © 2017 Burtch Works LLC
Financial Services & Adv/Mktgemploy the most PAPs
0% 5% 10% 15% 20% 25% 30%
Academia/Gov
CPG
Healthcare/Pharma
Corporate-Other
Retail
Consulting
Tech/Telecom/Gaming
Advertising/Marketing
Financial Services
Data © 2017 Burtch Works LLC
27%of Predictive Analytics pros are female
Data © 2017 Burtch Works LLC
36%
of executive leaders are female
11%
of early-career Predictive Analytics pros are female
Data © 2017 Burtch Works LLC
Compensation of Predictive Analytics Professionals
Predictive Analytics salaries are leveling off
Individual Contributors
$0 $50,000 $100,000 $150,000 $200,000 $250,000
IC-1
IC-2
IC-32017
2016
+3%
0%
+4%
$130,000
$95,000
$78,000
Data © 2017 Burtch Works LLC
5-Year Salary Trend: Individual Contributors
Level 2013 2014 2015 2016 2017
IC-1 $65,000 +14% +3% -1% +4%
IC-2 $85,000 +4% +2% +6% 0%
IC-3 $115,000 <1% +9% +1% +3%
Data © 2017 Burtch Works LLC
Predictive Analytics salaries are leveling off
Managers
$0 $50,000 $100,000 $150,000 $200,000 $250,000
MG-1
MG-2
MG-32017
2016
+8%
+1%
0%
$177,000
$130,000
$243.5k
Data © 2017 Burtch Works LLC
5-Year Salary Trend: Managers
Level 2013 2014 2015 2016 2017
MG-1 $120,000 +2% +3% +4% 0%
MG-2 $151,500 +6% +6% +4% +1%
MG-3 $215,000 +5% +4% -4% +8%
Data © 2017 Burtch Works LLC
Additional Findings
Residency trends show strong interest among citizens at early career level
0% 20% 40% 60% 80% 100%
2015
2016
2017
U.S. Citizen H-1B F-1/OPT
Perm. Res. Other
Data © 2017 Burtch Works LLC
Predictive Analytics Pros with advanced degrees earn more
Master’s, 64%
Master’s, 59%
Master’s, 48%
$0
$20,000
$40,000
$60,000
$80,000
$100,000
$120,000
$140,000
$160,000
Bachelor's Master's Ph.D.
Data © 2017 Burtch Works LLCLevel 1 Managers
$122k$132k $135k
$140K
West Coast
Midwest
Northeast
Coastal Predictive Analytics Pros earn higher salaries
Level 1 Managers
$126K
$135K
Data © 2017 Burtch Works LLC
Salaries vary by industry
Level 3 Individual ContributorsData © 2017 Burtch Works LLC
$0
$20,000
$40,000
$60,000
$80,000
$100,000
$120,000
$140,000
$160,000
Advertising/Marketing
Consulting CPG FinancialServices
Healthcare/Pharma
Retail Tech/Telecom/Gaming
Other Corporate
Predictive Analytics salary increases when changing jobs
Data © 2017 Burtch Works LLC
14.3%median base salary
increase when changing jobs
0%
5%
10%
15%
20%
25%
30%
1-5% 6-10% 11-15% 16-20% 21-25% 26-30% 31%+
Predictive Analytics salary increases when changing jobs
Data © 2017 Burtch Works LLC
Recap/Demographicsof Predictive Analytics Pros
71% hold a Master’s, 17% hold PhD’s
58% have 10 or less years’ experience
45% employed in financial services or in marketing/advertising
39% foreign-born
27% female
Data © 2017 Burtch Works LLC
Recap/Compensationof Predictive Analytics Pros
Base salaries shifted only by single digits
Highest increase for executive leaders
Highest salaries paid on the coasts
Salaries vary significantly by industry
Master’s/PhD’s earn higher salaries
Data © 2017 Burtch Works LLC
Additional data is available in our full report
burtchworks.com/study
35+ pagesDemographicsCompensationYear-Over-Year TrendsQualitative Insights Quartiles/Means
Major trends &implications
Use cases for Predictive Analytics are diversifying
Master’s, 64%
Master’s, 59%
Master’s, 48%
0%
10%
20%
30%
40%
50%
60%
2015 2016 2017
Data © 2017 Burtch Works LLC
Financial Services & Advertising/Marketing
All Other Industries
Percentage of PAPs Employed by Industry
Lines between Predictive Analytics and Data Science continue to blur
Companies need insight to drive value
Analytics needs ambassadors
Contingency &Retained Services
Entry Analyst up to Chief Analytics Officer
Hiring Predictive Analytics Professionals?
Explore new roles or post a job and find niche talent onjobs.burtchworks.com
• Predictive analytics• Data science• Marketing research• Consumer insights• Credit/risk analytics• Fraud analytics• Web analytics• Digital marketing/analytics
…and many more!
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