The brand ME

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The brand ME! Jan Krans & Max Janssen

description

De kern van deze workshop is hoe je sociale media kunt inzetten om je digitale identiteit vorm te geven, te ondersteunen en te versterken.

Transcript of The brand ME

Page 1: The brand ME

The

brand

ME!

Jan Krans & Max Janssen

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© 2009 Awareness CONFIDENTIAL

Social Media Growth

In 2008

Social Media Growth

In 2008

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Growth in 2008Growth in 2008

150M150M usersusers

170170 countriescountries

700M700M Photos uploaded monthlyPhotos uploaded monthly

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© 2009 Awareness CONFIDENTIAL

Growth in 2008Growth in 2008

1.2B1.2B Tweets so farTweets so far

4.4M4.4M Unique monthly visitorsUnique monthly visitors

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© 2009 Awareness CONFIDENTIAL

New blogs in 2008New blogs in 2008

77%77% Of web users read blogsOf web users read blogs

1M1M Posts are written dailyPosts are written daily

95%95% of reporters have blogsof reporters have blogs

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© 2009 Awareness CONFIDENTIAL

30.1M30.1M UsersUsers

Images uploadedImages uploaded3B3B100M100M Videos viewed dailyVideos viewed daily

91%91% Growth in 2008Growth in 2008

59M59M Monthly usersMonthly users

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© 2008 Awareness CONFIDENTIAL

6M6MFacebook fansFacebook fans

350K350KTwitter followersTwitter followers

$500M+$500M+Funds raised through the webFunds raised through the web

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© 2008 Awareness CONFIDENTIAL

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Consumers have adopted

social media.

Consumers have adoptedConsumers have adopted

social media.social media.

How are you adopting?How are you adopting?How are you adopting?

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You are the brand!

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Where

do YOU

stand?