The Blue Seed - Loyalty Suite Presentation

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Transcript of The Blue Seed - Loyalty Suite Presentation

Page 1: The Blue Seed - Loyalty Suite Presentation
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The Wood

Customer loyalty is one of the most important

marketing goals and one of the main factors that

allow a real return on investment for companies.

Retaining customers in the long period term is

cheaper than acquiring new ones.

This assumption and the growing difficulties of

companies to make their customer loyal brought

The Blue Seed to develop a suite of applications

that can handle customer retention at 360

degrees.

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The seed

Each application developed by The Blue Seed

comes from Vibecode; the development framework

that allows us to create powerful and advanced

business applications.

Being owners of the framework from which our

solutions come allows us to speed adjustment to

new and future technologies..

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The tree

The Blue Seed - after a careful analysis of the

retail market - has decided to create a suite of

applications that can handle all phases of loyalty

campaigns.

We believe that a comprehensive approach allows

the user a better user experience and increased

control over the stages that make up a loyalty

campaign.

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The fruit: Vibecode Loyalty

Vibecode Loyalty App

Vibecode Analytics

Vibecode Crm

It is able to promote the

interaction between

brand and customers by

establishing among

them an engaging and

emotional long term

relationship.

Loyalty Analytics is a

powerful tool that

enables you to get

important information

and KPI on the loyalty

campaigns.

It allows to manage and

monitor the client data,

correct inconsistencies,

and improve data

quality.

Vibecode Loyalty Suite consists of three modules that

make it the ideal tool for managing all aspects of

loyalty campaigns

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Vibecode Loyalty Suite is

entirely multidevice. This

aspect allows the user to

work at any time and with

any device

The handy freedom

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Three steps to successful campaigns

1

Manage you database

with Vibecode Crm

2

Communicate with your

customers with

Vibecode Loyalty App

3

Analyzes the results of

the campaign with

Vibecode Analytics

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Vibecode Crm

Constantly updated database

Loyalty CRM allows you to manage and

monitor your client data. You can correct

inconsistencies, improve data quality and

make your campaigns more effective.

Manages your databaseCommunicates with your

customers

Analyzes the result

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Vibecode Crm Manages your databaseCommunicates with your

customers

Analyzes the result

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Communicating effectively and in an inexpensive way

with your clients

Loyalty App increases the probability of contact with the

client by making marketing communications more efficient

and more targeted.

Vibecode Loyalty

Usability

The CMS that manages the Loyalty App’s front end has been

developed by paying great attention to user usability to

ensure maximum ease of use. Through the CMS you can

publish new contents in a very easy way.

Manages your database

Communicates with

your customersAnalyzes the result

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Vibecode Loyalty

Loyalty App provides the following features:

Virtual Loyalty card

Gift card

Send push notifications

Geolocation of stores

Virtual couponing

Support beacon Technology

Publishing of custom contents

In-App display also for external contents

Manages your database

Communicates with

your customersAnalyzes the result

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Loyalty App enables users to share their

purchases, to log-in in store and to invite

their friends to download the App.

These are just a few examples of “virtuous

acts” which guarantee that the users receive

recognition in the way of loyalty points.

This will turn your customers into brand

ambassadors for your company

Vibecode Loyalty

Social Integration

Manages your database

Communicates with

your customersAnalyzes the result

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Vibecode Analytics

The tool to know your customers

At the end of a loyalty campaign it is necessary to

understand if the investment and the actions carried out

led the expected results. Vibecode Analytics gives you

important information and KPI on loyalty campaigns, and

then it helps you figure out what remedial action must be

taken.

Analyze data from every source

Vibecode Analytics is able to report the customer data from

multiple data sources and show the results in dashboards,

charts and maps.

Manages your database

Communicates with your

customers

Analyzes the result

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Vibecode Analytics

Loyalty Analytics gives you important information and KPI like:

Activity rate

Conversion rate

Inactive period

Frequency of activity

Collection

Profitability

Efficacy

Profiling of customer characteristics

Manages your database

Communicates with your

customers

Analyzes the result

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WHERE THE TECHNOLOGY IS BORN

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