THE AUTOMOBILEINDUSTRY IS A UNIVERSETHAT REINVENTS ITSELFIn recent years the automotive industry is facing substantial changes. This is regardless of the actor in the ecosystem. This revolution affronts all areas and tends to define a continuity of connected services throughout the use of several means of transportation.

PROJECTION

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REALISATION

PROJECTION

REALISATION

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Preparation phase for pedestrian /client / owner

Driving phase and use of services that are either connected or not to the vehicle’s sensors:

After driving at the downstream phase for the analytical results and the share on social networking sites

Choice of services related to mobility(insurance, leasing, equipment ...)

Multimedia (Web radio, movies, musics …)

Synthesis of the path (behavioral synthesis, eco-driving ...)

Planning tools for his travel(booking, trip preparation, location ...)

Means of communication(Mobile, mail, SMS, chat …)

Feedback of the driver on the quality of services(Client services, like, scoring ...)

Checking the condition of the vehicle (availability, diagnostic, maintenance ...)

Location-based services (parking, commercial offers, infotainment ...)

Experience sharing (Comments, share, blog ...)

Real-time services(behavioral analysis, traffic, Ecall, Bcall ...)

Brand contacting(complaint, application for membership ...)

WHAT ARETHE CHANGES

THAT THIS INDUSTRY HAS TO FACE?

?

THE TECHNOLOGICAL REVOLUTION

CONNECTIVITY

SELF-DRIVING CARS

CAR-DATA USAGE

NEW MOBILE SERVICES

STANDARDIZATION OF TECHNOLOGIES

THE ENERGYCHANGE

ELECTRIC

HYBRID TECHNOLOGY

HYDROGEN

COMPRESSED AIR …

Les évolutions des usages

CHANGINGHABITS

MORE MOBILE SERVICES

DRIVER ASSISTANCE

SHARED VEHICLES

WORLD OF MOBILITY

Les évolutions des usages

THE INFRASTRUCTURE AND THE URBANIZATION

ALTERNATING TRAFFIC

CLEAN CITY

CONNECTED PARKINGAREAS

ENERGY SPOTS

MOBILITY CENTERS (COMMUNITY)

Les évolutions des usages

STRUCTURAL CHANGESOF THE MARKET

DIGITALIZATION OF THE POINTS OF SALE

DISINTERMEDIATION

COMMODITIZATION

BIRTH OF NEW GIANTS, MONOPOLIES

IN THIS CONTEXT ICODRIVE OFFERS INNOVATIVE SOLUTIONS,RELEVANT AND PRAGMATIC RESPONSES THAT ARE IN LINE WITH THE REALITIES OF OUR CUSTOMERS

Jérôme Ravet Tordjman Strategy / marketing and communication

Simon Gineys Automotive expert & conception

WHO ARE WE ?

OUR PARTNERS

Aymeric RavetDesign & development

OUR ACTIVITIES

MARKET WATCH & THINK TANK

POSITIONING STUDY AND ADVISORY SERVICES

BEHAVIORAL ANALYSIS

OF DRIVERS

NEW MOBILE SERVICES AND COMMUNITY WEBSITES

ECO-RESPONSIBILITY

EVENTS

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MARKET WATCH& THINK TANK

Smart Moves is a « Think Tank » attended by professionals of connected mobility, M2M, telematics, who are willing to discuss the future of mobility. This sharing space is dedicated to reflection, regardless of the current trends or hierarchical relations. Real brainstorming sessions with experts in their field, such exchanges make it possible to develop an opinion on this topic and to influence developments in the mobility of tomorrow.

Each session gives rise to a “position paper” broadcasted by the members of the Think Tank. The club is governed by the rule of Chatham House, which requires that one never mention the name of a member, nor the statements that has been said, in order to ensure freedom of tone and expression for everyone. The integration in Smart Moves is only possible by co-optation.

BEHAVIORALANALYSIS OF DRIVERS

We made a first proposal of behavioral analysis for AXA, the AXA Drive in partnership with LIVIC. This was done on several test vehicles equipped with an OBDII box and a smartphone.

2012

Our model has evolved by incorporating new ways of connection that comes from car manufacturers (Kuantic boxes, Dunasys, ELM327, Mobile Device…) and by using new sensors of vehicles.

2014

FINALLY WE CARRIED OUT IN 2014 A PROTOTYPE OF COMPLEX BEHAVIORAL ANALYSIS IN PARTNERSHIP WITH PSA.

BEHAVIORALANALYSIS OF DRIVERS

ICODRIVE PROPOSE MANY WAYS TO RECOVER CARS’ DATA

SENSORS

CANOBDII

AUTOMAKERCLOUD

MOBILE SIM CARD 3G/4G

A SMART ANALYSIS MODULE ABLE TO IDENTIFY A DRIVING SCENARIO, LOCALISE IT AND PROVIDE SCORING

CARDATA CLOUD

CAR LOCALISATION

SCENARIO RECOGNITION SCENARIO RECOGNITION

TURN IN A JUNCTION DRIVING ON A STRAIGHT ROAD

SCORING TURN SCORING STRAIGHT ROAD

SPEED SENSOR

BRAKES SENSORS

INDICATOR

STEERING WHEEL

G-FORCE 3D

ACCELERATION

SPEED

BRAKES

TURN

STEERING WHEEL +

G FORCE

STEERING WHEEL -

ACCELERATION + ACCELERATION =

STEERING WHEEL =

OUR MODEL IS BASED ON A MULTI-LEVEL ANALYSIS

- LOCALISATION- SEQUENCE- STEPS- DESCRIPTORS

SEQUENCE

STEP

DESCRIPTOR

NEW ICODRIVE MOBILE SERVICES & COMMUNITY WEBSITES DEVELOPED WITH MARKET LEADERS

ICODRIVE ALSO OFFERS INNOVATIVE SOLUTIONS AND MULTI-SEGMENT

EDUCATIONAL SOLUTION FOR AN APPROPRIATE

DRIVING (PSA)

COMMUNITY WEB SOLUTION FOR HIGH CLASS CUSTOMERS

PERFORMANCE ANALYSIS GENTLEMAN

DRIVERS

HIGH-ENDTRIPS

REGULARITY RALLIES FOR CLASSIC CARS

STORY TELLING ROADTRIPS

NEW ICODRIVE MOBILE SERVICES & COMMUNITY WEBSITES DEVELOPED WITH MARKET LEADERS

ICODRIVE ALSO OFFERS INNOVATIVE SOLUTIONS AND MULTI-SEGMENT

ECO-RESPONSIBILITY

CAR MAINTENANCE

VEHICLEEXPERTISE

CARSENSORS

ANTICIPATION

Proactive Eco-driving module is connected to an accurate mapping tool (Here). The application is able to realise an anticipated dynamic analysis.

The real time eco driving analysis provide a scoring of the driver performance. Based on this scoring the application can propose advises.

Driver education, how to use his car with information, technical files, ...

Maintenance check up application

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DIGITALTRANSFORMATION PROJECTS

We perform with clients who consult us a marketing study on the values of their brand, their customers, messages, story telling (Lifestyle), multi-channel positioning…

Then we formalise with them the digital transformation strategic plan.

Finally we realize and/or we follow up the implementation of our recommendations.

Support of DS in the creation of its Digital Image for the DS Connect services unveiled in Paris at the Automobile Show in 2014

EVENTS

Digital Solution to support the Ferrari Owners Day event (website and mobile applications) and creation of an exhibition booth to promote the laptimer.

Development of an application that demonstrates the connected services of DS Connect in partnership with PSA for the Automobile Show of Paris