The 54 Hours of Startup Weekend… …In 54 Minutes

Paul OrlandoAcceleratorHK & Startups Unpluggedtwitter.com/porlando

3-month accelerator for Mobile Startups

3-month “pre-accelerator” for Tech Startups

Lean Startup Bootcamp

Other experimental projects in HK: WeAreHKtech.comStartupHug.com

startupsunplugged.com/bootcamp acceleratorhk.com

This is not a hackathonThis is not a hackathon

This is not online researchThis is not online research

This is not a business plan competitionThis is not a business plan competition

Work on these thingsCustomer Development

Business Model

Execution

(and Presenting)

Customer Development

Business Model

Execution

(and Presenting)

CustomerDiscovery

CustomerValidation

CompanyBuilding

CustomerCreation

Execution

Search

Customer Development Model

Who’s the customer?What’s their problem / need?

What’s the product / service?Does it solve the customers’ problem?

How do you make money?

How big is the market?

How Do You Interview Someone?

Know what you’re trying to learn

Ask about actual things they did

No hypothetical questions

Read blog

Schedule interviews immediately

Startup Weekend Surveys Gone Wrong

We have built a website and mobile app that will let you find free fruits and vegetables near you as well as share yours with others. Would you use it?

How much would you be willing to pay for a consumer product that creates a stable “sand free” zone at the beach?

Startup Weekend Surveys Gone Wrong

Startup Weekend Surveys Gone Wrong

Lots of Surveys Gone Wrong

Startup Weekend Surveys Gone Wrong

KEYPARTNERS

VALUE PROPOSITION

CHANNELS

CUSTOMER RELATIONSHIPS

CUSTOMERSEGMENTS

REVENUE STREAMSCOST STRUCTURE

KEYACTIVITIES

KEYRESOURCES

Assumptions to test

Assumption

s to test

Assumptions to test

Assumptions to test

Assumption

s to test

Business Model Canvas

Execution in 2 Days – Building an MVP

"The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.” -- Eric Ries

In-person Interviews

Landing Page

Mockups / Wireframing

Video

“Parasite”

Concierge

Prototype

Execution in 2 Days – Building an MVP

What Were You Able To Design and Build?

Execution in 2 Days

Watch out forMentor whiplash

Hesitating to “get out of the building”

Underestimating the time it takes to talk to people

Building too much, testing the problem too little

Not taking risks, not being creative

Not practicing the pitch enough

Forgetting you really only have about 1.5 days to work

Team fighting, worrying about IP protection, getting distracted, no team balance, team too large

Proposed Schedule

NowUnderstand conceptsThink of project ideas

NowUnderstand conceptsThink of project ideas

Friday nightDiscuss and choose ideasForm balanced teamsAgree on roles“Get out of the building”

Friday nightDiscuss and choose ideasForm balanced teamsAgree on roles“Get out of the building”

Saturday“Get out of the building”Start to buildPractice your pitch

Saturday“Get out of the building”Start to buildPractice your pitch

Sunday“Get out of the building”Finish buildingPractice your pitch

Sunday“Get out of the building”Finish buildingPractice your pitch

startupsunplugged.com/lean-startup/startup-weekend-toolkit/

Detailed content and other resources here

Paul OrlandoAcceleratorHK & Startups Unpluggedtwitter.com/porlando